Become a Creator today!Start creating today - Share your story with the world!
Start for free
00:00:00
00:00:01
20 Questions with Tiff: 13 Years of Beauty, Business & Becoming
2 Plays17 seconds ago
In this special anniversary episode of Beyond Esthetics, we’re flipping the script and putting Tiffanie in the hot seat! Celebrate 13 years of Sweet Cheeks and 8 years of esthetic sisterhood between Tiffanie and Jess as we dive into 20 Questions with Tiff.
From the messy middle to the magic moments, we’re pulling back the curtain on what it really takes to build a business, stay grounded, and grow—personally and professionally. Tiffanie shares her biggest career lessons, the habits that keep her rooted, and the truths she’s learned along the way in this raw, honest, and inspiring convo.
Whether you’re just starting your esthetics journey or are deep in the trenches, this episode will remind you that you're not alone—and that growth, grace, and grit are all part of the process.
Recommended
Transcript
Embracing Change and Growth
00:00:00
Speaker
know what that is. And so right now I'm really just focusing on taking the next right step because what else are you going to do? You know, so direction is really important, like having an idea of direction and not that that can't change because it often does. But at the same time, i just feel really open.
00:00:18
Speaker
Like, you know what, I'm going to know when I know what the next right thing to do is. And so I'll just trust that I am going to do that. It's a different... it's a different way to live when you've always lived your life being so goal oriented and having such a clear vision. and now I just don't, cause I've been thrown into this part of my life that was so unexpected, ah but it also feels good and to just not be clinging so tightly onto anything and instead just allowing things to flow.
00:00:47
Speaker
Yeah. Well, exactly. And I've actually been leaning into that too, since You shared that on your podcast episode last week, basically like just take the next right step. And you shared it during our mastermind yesterday for our community there.
00:01:00
Speaker
And then I found myself like really leaning into that in the last 24 hours, like, cause feel the same way. Like, yes, I do have, I still have my goals. I still have like kind of a direction, but in a lot of areas of my life, it's just kind of It's not super clear and, um, and I'm okay with that. And it's just like, okay, I'm just going to surrender to this process. Obviously it's here for a reason. Obviously there's things that need to unfold or I need to learn or grow from.
00:01:28
Speaker
And so it's all good things, but I'm just really going to focus on like the next right step. And
Celebrating Business Milestones
00:01:33
Speaker
I even told my husband that yesterday, I was like sharing your advice with him. And I was like, just do the next right You, you, you'll know what that is.
00:01:43
Speaker
but It's true. i mean, we usually do. yeah So yeah, I love that. Life is so interesting, but I love approaching that with curiosity too. I love that you said that. yeah So I'm overjoyed and so excited about today's episode. I've been chomping at the bit to do this with you for several reasons. I loved doing my episode and just bringing my experience and wisdom. And I know that you just equally have loads of value to offer our community and our listeners.
00:02:11
Speaker
But in addition to that, there's so much to celebrate as well as you are celebrating your 13th year in business. And it's actually our eight year anniversary as well this month. I know. I realized that not Just the other day too, like I've known it, but I didn't actually put it together that my the business of my anniversary is the same anniversary of you and i becoming partners through Eminence Organic Skin Care and just starting our relationship. So it's just like so beautiful and so cool that they land in the same month.
00:02:45
Speaker
Yeah. So I feel like this episode is also just going to be a huge celebration of you and celebrating your 13 years in business. And I just have to say that you are ah visionary. You are a trailblazer and it's been incredible watching you grow. I still remember like Tiffany and the jean vest eight years ago you can and you know, your little, um suite, it will call it your your building with your room and your treatment room and
00:03:20
Speaker
It looked completely different back then and you weren't really selling retail and watching you blossom the way that you have and turn sweet cheeks into this massive vision that you have.
00:03:34
Speaker
It's just
Journey in Esthetics: From Humble Beginnings to Success
00:03:35
Speaker
been so inspiring and you are one of the most inspiring people that I know too. And I still, to this day, me and Sierra were chatting about you one day and I was like, I still just don't understand how she does everything that she does. And she does it with so much grace.
00:03:50
Speaker
And ah yeah, you're just, you're, you're such a visionary. You're such an inspiration. You're also, you know, the the o kind of the trailblazer and the territory, even with eminence too. Like it was such an interesting experience as you started to grow and put yourself out there on social media. Not only were you growing so much as a person. In fact, when you posted that a couple of weeks ago, you're when you started just ah sharing yourself, doing your skincare, right. And that was really when your business exploded and it was just you in front of your mirror doing skincare.
00:04:25
Speaker
um And looking back on all of that to where you are now is mind blowing to me. It's so incredible. um and I forgot where I was going with that, but it is just been like such an honor and such a heart.
00:04:42
Speaker
Such a journey, such an incredible journey. Oh, what I was going to say is like, yes, that blossomed your business, but also just watching you blossom. It's, it's interesting now knowing you and having the relationship that I do with you and thinking back to that day.
00:04:58
Speaker
ah Right. but we That we met. ah so so so i don larry I remember that first conversation we had over the phone. Eight years ago. how that Lifetimes ago years ago. Yes. It feels like a completely different life. Yeah.
00:05:13
Speaker
So it's all just been so interesting to, um, and just absolutely incredible to, to think back on that and reminisce. Yeah. I have been to reminiscing a lot.
00:05:23
Speaker
I think anniversaries do that to us. And, um, It's it's so interesting because, yes, it's been 13 years total in business. And yes, you and I have known each other and worked together for the last eight years.
00:05:34
Speaker
It really does feel just like a small handful of years. And to I think it's so important for everyone to take a trip back on their journey every now and then and really go back through your archives.
00:05:48
Speaker
and look at pictures and revisit those memories because it does put it in perspective of really how far that we grow so quickly, even though yes, it's like, okay, it's been 13 years, but there's been massive, massive growth within that 13 years and, um, and lots of challenges overcome and, so many things that have happened. And I know that everybody can attest to that. And so if, if anything, like,
00:06:14
Speaker
um If you're listening to this and you're really feeling like you have not progressed to where you want to, go back down in memory lane and really revisit that. And it really is a way for you to realize like, okay, your work is paying off. Your work has paid off and you really are so much farther than you may think that you are.
00:06:34
Speaker
So yeah, it it's it's been so fun. um And i and i I love anniversaries anyways. I'm a big, like, I love my birthday. i So I love to celebrate. And so, and i really love to celebrate our anniversary sweet cheeks with our community who has carried us and made this business what it is. And so that's really been the the basis behind celebrating and this 13 year milestone is just to celebrate it with our clients and our community who who've carried us.
00:07:04
Speaker
And that's amazing that you are, that you can see that and that you're giving that acknowledgement. And I do remember where else I was going is that you've set the example for everybody that I work with. You were really the one person that when you started putting yourself out there on social media, that everybody started looking up to you and wanting to know what you were doing. And, you know, just, I don't know, you just have set such a good example also on the the business side of things and social media and the way that you run your business and your your beliefs about your community and all of that. And that's why you say you're a trailblazer.
00:07:40
Speaker
you know, cause you've really paved the way for a lot of other estheticians to now kind of emulate that. And, you know, and, and now you're in a position where you're reaching but back to help them and say, yeah you can do it. And this is how you do it. And that is just such a, it's such a beautiful, full circle, fulfilling and experience.
00:08:02
Speaker
And you know, what's interesting about that is all along the way, when that's when i started getting more followers from other estheticians and um even skincare, you know,
00:08:13
Speaker
people and it never actually triggered me, like it does some people. And it was even long before I had really, i think I've always had this mindset, but really before I adopted it and started talking about it was that I deeply believe in community over competition. So it was way back before then when I was still, I think even, um it's not like I was ahead of the game and anybody else, I was really trying hard to grow my business and, um,
00:08:40
Speaker
was working really hard at it but i started like you said gaining attention from other estheticians and it's just so interesting that that is what has led me to this um like calling today to be a coach and a mentor and has really built sweet cheeks university and this side of things i didn't see it then i did i had this was nowhere on my radar back then to be doing what i am today to be on a podcast and to be partnered with you and to get to coach all these estheticians across the nation. And it's just like nowhere in my dreams was that except it was obviously it was like in the stars in the calling. Right. But it's just really cool to look back and think like,
00:09:21
Speaker
Um, because I think I had an open heart space for it and because I was willing to share my knowledge, even when I was at that same pace as everybody else or even behind them, you know?
00:09:33
Speaker
And, um, so it's really cool to just, just, just like you said full circle moment, And it's really cool to just acknowledge that and shed light on that. Yeah. I love it. Well, I'm excited then ready to dive into this episode today. So this is going to be a Tiffany's 20 questions podcast episode.
00:09:53
Speaker
So let's just start right from the very beginning. Are you ready? I'm ready. I'm so excited. Okay. all Let me get my cat out of the way. Yeah. Okay. So these first sets of questions are going to be about your professional journey and your lesson. So our first question is what inspired you to become an esthetician and what was your first experience in the industry like?
00:10:16
Speaker
Um, so what inspired me to become an aesthetician originally was, um, I remember my very first facial. I was a senior in high school and I believe it was my mother-in-law got me a facial for a gift certificate gift certificate for a facial from the only aesthetician in town. And again, we're such a small town. I think nobody knew what an aesthetician was that even I did it.
00:10:40
Speaker
Um, but I went and got the facial from her and, um, she, was seemed like a little old lady then. And she was. And um anyway, she was probably like in our 60s then. her name is Renee. And i that experience changed my life.
00:10:57
Speaker
She was so kind and so thorough. And I've never like experienced um intentional touch like that. And it just stayed with me that experience. And I mean, I was young, I was like 18, right?
00:11:10
Speaker
and so it's not like I was getting regular facials or massage or anything like that then, but that really, really stuck with me. And I would think about it often. And I would just be like, that is such a cool job. I had no idea how you even got into that type of job. She was at her main job was a hairstylist.
00:11:28
Speaker
Um, but she did facials too on the side. It was just kind of her little side thing. Um, and so it just never, it never left me. I always, and I always admired her so much because she is a woman with such grace and such passion for what she does and her whole approach to, um, not just skincare, but I think beauty in general is just so beautiful.
00:11:50
Speaker
So I've always admired her. And then, um, That is really what inspired me to become an esthetician in a roundabout way. It didn't happen initially. I ended up going to college because, um I think that's just what from our generation, that's kind of what was expected of you.
00:12:10
Speaker
I had no direction. All I knew was, is I was going to graduate high school and then I was going to go to college, but I had like no direction and I had no mentor in my life or even like parental guide to kind of,
00:12:22
Speaker
you know, help me navigate a path. So that last along the way, a little bit, spent a ton of money at college on, you know, taking my generals, which was dumb looking back. Um, and then moved back home and got a job at, um, my local hospital in the emergency room as a ward clerk and did that for about five years. And then, um, one day, so I worked the night shift in the ER. And so either night shift in the ER is freaking busy and all hell is breaking loose, or there's nothing to do. you like stare and watch clock.
00:12:55
Speaker
So I spent a lot of time on the computer when there was nothing to do. And I was feeling like I've got to get out. I've got to, I've got to do something with my life. Cause I could feel like the year slipping by. And I was like 24 at this point.
00:13:08
Speaker
And, um, I came across an aesthetics program in idle falls, which is couple hours down the road from us. and it was, it obviously was fake because everything happened so quickly. Once I decided like,
00:13:22
Speaker
Okay, i can I would love to do that job. I linked it back. like I hadn't thought about Renee, the lady that gave me that facial for years, and now she popped into my head instantly, and I can like feel the spirit right now. I just got chills.
00:13:37
Speaker
It was just like such a spiritual moment for me like this, and I was able to come up with the money for the tuition for the aesthetics program. I was able to keep my job at the hospital um and go down to part-time,
00:13:52
Speaker
Um, for like that safety measure, because I, I am a person that has always had to work. I've always, it's never been an option, even back through high school. I've, I've had a job since I was in eighth grade and I've never had like family financial support. So I definitely needed like that safety net.
00:14:10
Speaker
um knowing that I could still make income while I was going to school. And it just worked out so beautifully. So I i don't know if it's like not a super interesting story about how I made it to aesthetic school and became an esthetician. But there is like um some some sustenance there, if that makes sense.
00:14:31
Speaker
There was some push and some calling. And so it's just never left. It's never left me. And obviously it was meant to be
00:14:40
Speaker
I love that. And so what was your first experience in the industry like after school? ah So like where did we go from there? Did you
Empowering Women Through Esthetics
00:14:49
Speaker
immediately open up here? I don't remember now that we're having this conversation, I would have known at one point, but take, take us back.
00:14:57
Speaker
So interestingly enough, even though like, okay, in that kind of sounds like I just landed in aesthetic school and it, I kind of did like, okay, I just like, oh, that sounds like I could do that. It sounds beautiful. Oh, it works with my job, blah, blah, blah, blah. blah Interestingly enough, when I got to aesthetic school and as we know, like aesthetic school is so quick, uh, it took me like four months to go through the program. Um,
00:15:21
Speaker
Once I started, i knew immediately that I was going to move back to my hometown to Salmon where I was living and open up my own business. It just like, was it my vision was so clear that I didn't even realize what was, didn't even like consider getting another job. I didn't consider doing anything else.
00:15:39
Speaker
And i deeply, deeply know now that that was like, it was a calling. It was It wasn't, I feel like, does this make sense? Feels like it was, i wasn't in control of the car that I was driving.
00:15:55
Speaker
Truly. Does that make sense? That's how it is sometimes. It is how it I just knew like it, I just, I just knew my vision became so clear and I was going to back to salmon. was going to open up my own business. I was going to focus on facials and spray tans, be cut and waxing.
00:16:13
Speaker
Um, because i there was some key things. There was still only Renee, the same little lady that had given me my facial years before she was the only person in town doing facials and she didn't even promote herself as a facialist.
00:16:25
Speaker
So I knew that there was a market for it I knew that it was, I'm, oh I've always been a little edgy. And so I knew that like bringing body waxing, like Brazilians to our small little conservative town was going to be like mind blowing and spray tans, right?
00:16:40
Speaker
You have to get naked to get a spray tan. So that was just like, yes, I'm going to like, beautify the women of salmon and just knock their socks off because nobody's even offered this before or even considered it. So it just, my vision was so clear and i didn't even, i wasn't even driving the car.
00:16:58
Speaker
I was just there for the ride. So honestly, that's not something that I had ever necessarily considered is your edginess to what you do in salmon. And I think because I spend so much time in salmon now and I love it so much, what people still probably don't understand is how remote it actually is. And so like the fact that you brought in body waxing and spray tanning and now we've got piercings and we have this and that, it's like you really did usher in this whole new era. And what has been really cool
00:17:30
Speaker
is being a part of that and watching you with your community. Like when I do events with you and um how much you have been able to get women, yes, loving themselves, like taking care of themselves. I think that's my favorite thing about the events that I do with you is just watching the people and the women of this town all of a sudden be obsessed with skincare is just the most amazing thing. And that they're taking care of themselves now. They have the skincare routine. It's the self-love.
00:18:02
Speaker
And at the same time, you had to have like broke them out of their shell to be comfortable with Brazilian waxing. And you've got to get naked to get a spray tan. And the truth is that when you're in those more remote areas, I like remote because I'm pretty sure it's a two and a half hour drive IF. That's where I'm from, where she went to school.
00:18:21
Speaker
And then on the flip side of that, just north is another two and a half hours just to get to Hamilton, right? Yeah. Yeah, nothing between. So there's really nothing in between to get to the major city. It takes Tiffany five hours to get to Boise.
00:18:35
Speaker
So when you're that remote, these people truly have not been introduced to those types of things where some small towns, they're small, but they're really right next to, you know, within like 30 minutes to a larger town. So these things are not so taboo.
00:18:52
Speaker
yeah But in that remote of a town, this is kind of taboo. And so you really did usher in this entire new era for these, all of the women in that community. And I had never really put that together until now. And that is just amazing. And wow.
00:19:10
Speaker
It's been my, it's been my favorite part. It still is my favorite part because I've been, and I've been very intentional about it, about creating a safe space. for the women to feel confident to do these services that are that are taboo and that have never been you know generally accepted in such a conservative small town. And I've just basically given them a permission slip to to love their body and um feel empowered to do these things.
00:19:40
Speaker
in a very safe space. So i've I've always been super, super intentional about it, but just even like my marketing and my messaging, when I first started, I remember one of my first like marketing campaigns was your butt looks good in those brows.
00:19:54
Speaker
And I actually had one that said, your ass looks good in those brows. And that it was just my favorite thing. And I know that's like kind of everywhere now. And I'm really dating myself by saying this, but really it wasn't generally like nobody kind of did that then. And so it's just, I love it so much.
00:20:11
Speaker
And, um, and I still love it. still just kind of the core of who I am and, and my intention behind this business, because women do need permission slips sometimes. Yeah. And they do need to feel empowered and have ways to feel confident in their bodies and be all inclusive, like not just a certain type of woman. And, you know, it's allowed to get those kinds of services. Every woman is.
00:20:36
Speaker
And so it's just been my favorite part. Oh man, I kind of get emotional just thinking about it. And it makes me so excited to come be there in just a few weeks. I'm so excited for you to come. And just see everybody again. And
Lessons in Career and Personal Development
00:20:49
Speaker
cause that's always the vibe. I kind of just stand back and observe all of these, all of your community, your in-person community. Cause you really have different communities now. Like you have your sweet cheeks community with your in-person community.
00:21:06
Speaker
you know, in salmon, but then you have your online community on your social media. And now we have our coaching and our podcast community. And, um, oh man, wow. Like my heart just feels like it's about to burst.
00:21:20
Speaker
So cool. I'm so proud of you. That's like literally an honor. ah I just love it. So the next one is what's the biggest lesson you've learned since starting your aesthetics career? I'm sure that there's just so many, but if you had to pick one or even two to share with the community that are the most important to you, what would those be?
00:21:43
Speaker
Um, Honestly, this was kind of hard for me to answer because there's been a lot of lessons. And when I really sat with this question, most of those lessons came back to the same thing. And really, it has been that this is more than a job. It's more than a career. It's really a calling.
00:22:01
Speaker
And um it's this work, we'll call it, is like imprinted on my soul. and um And so i didn't initially know that.
00:22:14
Speaker
right It's taken years for that to come to the surface and to uncover that. It's always been there. And it's always been the driving force behind everything I've done. and And uncovering that and really realizing that has been life-changing for me because it makes everything worth it.
00:22:33
Speaker
And it makes all of the challenges and the hardships and the setbacks and even the beautiful things, all of the wins, so, so worth it because I can, I've been able to step outside of myself and, and look at it from and outside perspective and and, know that like, this is like my purpose.
00:22:56
Speaker
It's not my only purpose in this life, but it is my purpose. and I've been able to, I think like, um, just connect with that energy And, um, I think back to, it's just, it's, it's, it's always been in me. I've always been a natural helper. I think back to when I was in high school, we had this program then, um, it was called natural helpers.
00:23:21
Speaker
And so, um, every year, and it was only, it only was went on for like three or four years, I think, but every year, um, I think the school staff and probably some community members would pick out a set number of kids as natural helpers. And then we would go, we went, um, there's a lodge down river that you jet boat, you drive down the river, then you jet boat across the river. And it's like on the other side of the river, it's really, um, remote can't drive to it.
00:23:48
Speaker
And we spent like several days there doing, um, out honestly like self-work and, um, I, and just like with our classmates and with,
00:23:59
Speaker
kids who were natural helpers and then kids who needed help, like who were really struggling and stuff like that. And so, um, it's interesting. Cause like at the time i was like, Oh cool. I get to go be a natural helper. I get to go like camp at a lodge for a few days. And it was just like, cool.
00:24:13
Speaker
And like thinking back that, I'm like, that was so freaking awesome that that program was in place to begin with that. Um, you know, adults in our community really fostered that knowing that, um, we, that like kids of the community really needed that.
00:24:31
Speaker
And it was just a, it was just an amazing experience that hasn't ever left me. And I learned a lot from it, even though at the time I didn't like really intentionally know that it would serve me later in life. So, um, honestly, all of it, like this, this career, this calling, this purpose is all, it all comes back to love first and foremost for yourself and for your clients and for the people that you work with.
00:24:57
Speaker
And um then it comes down to service, like, you know, being in service to others. And then it comes down to skill and mastering your skill and like having a strong work ethic and um and drive to master your practice. And so um and don't, I mean, it doesn't, it sounds silly that that's the lesson learned, but that really is what it comes down to. There's so many like little lessons throughout the way.
00:25:25
Speaker
that do matter, but big picture lesson, that's really what it comes down to. And so when like challenges arise in my business, I'm able to understand, come at it with curiosity, like, okay, this is actually here to serve me there. I'm here to learn something from this and it's not the end of the world.
00:25:44
Speaker
And it's like helped me anchor into the fact that, um that like i've i've decided i decided a couple years ago that no matter what happens, like this, I'm not gonna give up.
00:25:59
Speaker
Does that make sense? Like this business will never this business will never tank this business will never fail um There might be failures within it, but like I'm in this for the long haul because it's a calling.
00:26:11
Speaker
Does that make sense? It really does. And you know how much I can relate to that as well. And it's such a great place to be when you just know that you're in alignment and you know it's a calling. There is an amount of trust that comes with that. And it really does make the ah hard times, honestly, a little easier.
00:26:29
Speaker
It really does because you're like, well, I know that I'm doing what I'm supposed to be doing. I know that this is my calling and my purpose. And both of us truly believe so deeply that as long as we are living that daily and we stay really centered in that, that things are always going to work out usually better than we anticipate and It's um something that i I wish I could pour it into other people. you know But you have you do have to find that for yourself. And it is interesting how it kind of can come along the way. right
00:27:07
Speaker
One thing that I will say is that that's kind of what I love about this industry too is that Whenever I'm working with people and you know, and now in our coaching group, when we say, you know, what is your why? And let's really anchor into your why. Let's go back to the very beginning.
00:27:25
Speaker
And, um Everybody gets into this industry for beautiful purposes. And if you can stay anchored into that, you get to learn and grow so much as a person with this industry. And i think that's why now we are doing what we're doing is because we know who we have become and what we have been through and the the joy and fulfillment in our lives because we did this, because we made that, we took that leap and went to school. and
00:27:58
Speaker
And now we want to give that back to other people, which is really when we say beyond aesthetics, this is the shit we're talking about. Exactly. You know, and it's just so beautiful. And I just love hearing you talk about it. It never gets old for me. And um one thing that I would challenge our Our community and our listeners to do is something that Tiffany and i do very regularly is that usually before we work, before we do a podcast, before we host our groups, before, you know, all of these things, we really do have this internal prayer for both of us to just let the divine flow through us.
00:28:36
Speaker
You know, because we know we're in our purpose. And so there's no stress when we're going into any of our calls or our podcasts, because we know that we've we've said that prayer and whatever needs to come out to our community or to our groups or, you know, who whatever it is that we're doing, that message is going to come across. And it's such a beautiful thing. And and so that it is a practice that we would encourage you guys to do and to find your alignment within this industry.
00:29:04
Speaker
Yeah. Because man, it just takes you everywhere and it makes the challenges because this industry can be challenging too. And it's going to make it a lot easier when you're like, no, but this is my purpose and this is my calling. And you can really stay anchored into that. Thank you so much for sharing that. Like I just had chills that entire time.
00:29:25
Speaker
and love that so much. You're welcome. The next question is what's one career mistake that ended up teaching you something valuable? um I mean, I've had a lot of career mistakes and I will continue to because that's we're human, correct? um The one that I landed on most. And again, this kind of comes back to um when I looked at a lot of the career mistakes I made, this was like a foundational one that led to it is not being a clear communicator.
00:29:54
Speaker
um It's something that I've really but I've really tried hard in my adult years to, um, I think I do a lot of probably childhood stuff that has led me to not be a very good communicator. And, um, so yeah it really comes.
00:30:14
Speaker
That's just a career mistake that I have is not being a clear communicator, not having clear, um, I think like in a lot of different aspects, not having clear clear communication with my team on like my expectations and ah just kind of like letting it back to them on them, you know, making decisions maybe about their schedule or maybe about um the job itself. And, and you know, like nobody's a mind reader. Right.
00:30:42
Speaker
And I think when like I have, you know, like try to communicate And then I think in my head, like, okay, I, they should know what I mean, but if I didn't communicate that clearly, then obviously they're not going to know. And obviously it's going to lead to some problems down the road.
00:31:00
Speaker
And so, um, clear communication is kind and it's so important. And I think when I, it back in my early days as a solo esthetician, even before I had a team, um, not being a clear communicator kind of bit me in the butt too with my clients on, um, you know,
00:31:17
Speaker
I just been thinking back of being young in my mid twenties and, um, you know, when you, had to have hard conversations with clients or, um, when I would get overwhelmed with like the amount of messages I had in my voicemail or in my texts and thinking about having to like get back to them and that kind of stuff, it did really, um, it did really make a difference and not in a good way.
00:31:41
Speaker
And so I had, that there was a lot of things that I had to kind of go back and and, uh, undo because I just couldn't communicate and I couldn't do that. I couldn't like have a hard conversation. I still struggle with having hard conversations. It's getting a lot better because I've had a lot of them, um, especially in the last few years.
00:32:01
Speaker
And, um, it just, it does get easier. So I think, I think that's one that I would land on. Yeah. I love that You know, i almost would ask if you had you know, one piece of communication advice for people yet at the same time, that could be an entire episode all on its own. Yeah. Um, but do you have, like, if you could just leave one little tidbit about communication, i'm just a little tip, what that might be.
00:32:29
Speaker
yeah, I have the, have the conversation in person. It really does matter It's i especially with this younger generation and a lot of our listeners are are young. I know you guys are.
00:32:41
Speaker
And it's just how you've been raised because of social media, because you have your phone in your hands, ah your you know, text messaging and that kind of stuff. But honestly, like to be a professional and to be respected.
00:32:54
Speaker
And to be able to convey your feelings in a sincere way, you really do need to do it in person or at least over the phone. And I know that's gonna sound foreign to so many listeners because nobody calls anybody anymore. and That's my best piece of advice is to do it in person. It's really, really hard to convey your sincerity.
00:33:15
Speaker
through text or through a message. and Or if you have to send a voice note, you know what I mean? If you're too
Balancing Personal and Professional Growth
00:33:23
Speaker
scared to actually like go in in person, um that's always going to be the best way is to sit down with whoever you need to have that hard conversation with and do it in person. I promise you 100% of the time that it's going to go better than if you were to just send that person a text.
00:33:40
Speaker
So that's my best piece of advice. ah Thank you for that. You couldn't be more right. And it is hard, but it is incredibly important when you're creating or trying to come from a place of professionalism ah that ah you do that in person or over the phone as much as possible. It's not fun, but it is yeah very important. Thank you for saying that. Yeah.
00:34:02
Speaker
If you could go back in time, what's one thing you would do differently in your career? and I would have done self-work needed. to really uncover and identify who I am at my core.
00:34:16
Speaker
and um and be more driven, I think from the get go, um, to choose a career path, even if it was the wrong career path, that was always my fear is I'm like, I'm not going to commit to something. Um, because what if it's the wrong thing and I don't, I'm not going to like what I do, or I'm going to be stuck in that career.
00:34:34
Speaker
And I think that was a mistake on my end because I ended up just spinning my wheels. i ended up spending tens of thousands of dollars on an education that I didn't need or want or use.
00:34:45
Speaker
And, um, And so i would, you know, i just found myself floating through a life waiting for something to like save me you Um, you know, the, like to wake up one day and just realize, and even though I did get there, so, um, so kind of two parts, I would have really, cause there, there was a lot of years that, um, things started coming to the surface for me that I ignored.
00:35:12
Speaker
Um, and it was just that self-work that needed to be done. And i was just like, I don't have time for you. Eventually you'll go away, but and it never does. die And, um, even though that stuff was all like really hard to go through, it really did help me get very clear on who I am. It helped me anchor into my why in my business.
00:35:31
Speaker
It helped me, um, become a better communicator. They're just like so many things. And so, um, yeah, I would have just, um, chosen a career path, even if it was the wrong one.
00:35:43
Speaker
and And then pivoted then. And then I also would have just put in the self-work. I think like personal professional, actually personal development is number one, the professional development will come when you start working on yourself.
00:35:59
Speaker
Yeah. And, you know, at the same time too, it is so interesting how all entrepreneurs, will tell you that you will only, your business will only grow to the degree that you are willing to grow. It's just so interesting how, as you're growing a business or you're growing in your career, how the personal, just they coincide, and And again, that's the other reason why we do what we do. And beyond aesthetics is also very much about that that personal development and the self-work too, because those two things just have to go together. can't have one without the other. If you're an entrepreneur and you're going through personal development, then of course it's going to trickle into your professional development. But if you're an entrepreneur and you're only focusing on professional development, like I did for years, ah you're you're going to hit a wall there. And you're going to either be forced into your personal development or you're just not going to get to where you want to go because you're you're unwilling to ah look at some things in your personal life that need to be addressed.
00:37:10
Speaker
Yeah, it's true. And I went through that right after you did. Yeah. I'm still kind of going through that now. And I feel the same. I wish that I could go back and say, actually, i do need therapy. Actually, there are reasons, you know, why we're coming up against these things.
00:37:27
Speaker
So I think that's really good advice. How do you think people could do first? Yeah. first Do you think like therapy or, ah you know, revisiting your child? You know, I'm like all about the inner, both of us are so much about inner child work. Like, what do you think if somebody could just take like one step?
00:37:50
Speaker
to start with. I think it's going to depend on, um where that person is at for sure. Because I think if you took a certain person and plop them down in therapy, it would like be too much too fast. If they weren't like ready for that.
00:38:04
Speaker
Some people, yes. Um, so I think like, I think all, once you make the decision to start working on yourself, opportunities are going to start flowing so fast. They're actually already flowing for you. If you're, everybody needs personal development, everybody. I think that's why we're here on this earth is to actually grow and learn and excel in transform and Um, nobody's meant to stay the same.
00:38:29
Speaker
And so my best advice I think was, is to just be honest with yourself. And, um, probably the easiest way to start journaling and start writing things down stuff will start flowing to the surface for you. And it's already there. If you're listening to this and you're.
00:38:48
Speaker
Thinking like, yeah, I'm sure your mind is going to the places right now that you've probably been ignoring or it just keeps coming up for you or certain lessons in your life just keep reoccurring.
00:39:00
Speaker
There's a reason for that. So, um but there's so many sources, podcasts, following certain people on social media. um, reading, you know, books or listening to audio books, um, journaling probably is going to be your easiest way. And then other things will uncover for you and flow to you, um, that, you that are going to be meant for you for the best way to go through that personal development.
00:39:24
Speaker
And i am a big, big, big advocate for therapy. It was something that I just kind of felt like, oh, that's not for me. I'm not, you know, I'm not that bad. And then, um, I went through a ah lot of things before I landed in therapy. And so I'm glad that I had those, um, kind of, it's kind of like, you know, you go through kindergarten and first grade to prepare you for fifth grade, you know, kind of like that process. So everybody's a little bit different.
00:39:50
Speaker
Yeah. i love that I think though, i want to add, having a spiritual side is really, really important. And again, it comes back to our, how you and I coach and what we are approached through beyond aesthetics, um, is it's, we definitely have a spiritual side to it too. And spiritual development as part of it.
00:40:10
Speaker
Um, And that's going to look differently for everybody too, right? Not everybody, you know, believes in God, but having a source or the universe or something that really is going to help support you in that process.
00:40:23
Speaker
Yeah, definitely. ah good book that I would recommend to start is How to Do the Work by Dr. Nicole. I think it's LaPera. Okay. um And that will start to spark some thoughts of like your limiting beliefs and, you know, childhood and and different things like that.
00:40:41
Speaker
So, and then David Bayer, he's actually a really good source. You can find him on YouTube and he also has a... a book as well. And that's a lot of about your limiting beliefs. And so I think that those, you know, as you're like journaling, and you start to uncover more things, if you need more resources, those are, you know, limiting beliefs, and then how to do the work and kind of revisiting some things from your childhood, where those patterns and that programming was set up as a really good, really good place to begin doing stuff like that.
00:41:10
Speaker
Love that. and as you do, you excel in every area of your life. It's interesting how much our business has blossomed just since you and I have been doing so much of that personal deep inner work and healing.
00:41:27
Speaker
It really is. Yeah. It's really cool. Again, like it just, they go hand in hand. It's the weirdest thing, but that's just tends to be how it works. So number five is what's the best piece of advice you've ever received about business or beauty?
00:41:43
Speaker
a um So I have two. The first one is from my um my grandma, choose and create and build a career that doesn't feel like work.
00:41:55
Speaker
And that's really important. And that's really how, um if I go back to that first question of choosing to go into aesthetics, It's, it felt fun from the get go. It still feels fun. It's like, and I tell people the time, like I get to play beauty shop. Like how lucky am I freaking pinch me.
00:42:12
Speaker
And so the second advice was, um and it was actually a compliment from somebody here in town who's also an entrepreneur and a business owner. And it was right when I first opened Sweet Cheeks those first couple months. And and she, she complimented me on how cohesive my branding was Um, and but then she kind of gave me a little spiel and she, she had, but she's still in business, but she, she's been an entrepreneur for a long, long time.
00:42:39
Speaker
And so, um, she was definitely like a leader in how to run a business, especially in a small town. And, um, just making sure it just always stuck with me, like keep your branding cohesive. And she pointed out how my branding was cohesive, but that actually highlighted other areas that it could be more cohesive because it just,
00:42:57
Speaker
I didn't really occur to me then i wasn't really super focused on branding. Like, yes, I was like, I chose my logo and my color schemes and it all aligned, but, um, I was more focused on like, you know, perfecting my craft and getting,
00:43:11
Speaker
clients in the door, but it just stuck with me. And so it was just keep your branding cohesive. Um, you can always rebrand, you can always elevate your branding. Um, but it does, it does matter. And we have, we have a whole podcast episode on branding and we have resources on branding. And so that can be a whole nother podcast episode on branding, but,
00:43:29
Speaker
Those were the best pieces of advice that's always stuck with me. So good. Thank you for that. So this next set of questions is going to be about client experience and business philosophy.
00:43:40
Speaker
So what's one thing estheticians should be doing for client retention that most aren't? ah So originally I've written down follow-ups. but's ah That's a fundamental that um that we both talk about a lot.
00:43:55
Speaker
Selling home care, selling retail products. I wrote that down too. And that's something, and part as part of my story, I didn't, I didn't sell retail for the first like five years of my business, four to five.
00:44:07
Speaker
um and it really was doing a disservice to my clientele by, you know, giving them this great facial and then just sending them out on, on their own to go figure out what they do. The other 85% of the time they weren't seeing me in the treatment room. Right. Um, but i my main thing,
00:44:25
Speaker
um on what clients should, or what estheticians should be doing for client retention is always staying in service. Um, especially when you don't want to, and especially when, um, when like your life gets hard, cause it's going to, you're going have like things that happen, but if you can always stay in a space of service that we are here to serve our our clients, that's why we're doing this business. Um, it really does take your your business and that relationship that you build with your clients so much farther. I see, I, you know, I follow a lot of estheticians on social media and there's just kind of this under undertone of like, Oh, we're so overworked. And Oh, like my clients, you know, are so demanding. And just like that undertone that just absolutely like makes my skin crawl because I'm like, this is why we're here.
00:45:22
Speaker
We're here to help women or you know, humans feel beautiful. We're here to help serve them. We're here to help in whatever capacity that you're offering in your business. It could be lashes. It could be brows. It could be skin. It could be waxing. It could be, there's, you know, hundreds of different avenues.
00:45:38
Speaker
It really does come down to always making sure that you're creating like a good, a great, amazing service and that you're being in service to your clientele. And that, that goes so far beyond the treatment room and the treatment itself. It matters how you communicate with that client.
00:45:55
Speaker
It matters how your, what you're saying on social media. Um, it matters like the tone of your. your business and your approach. It matters how you answer the phone. It matters how you respond to messages.
00:46:11
Speaker
It matters how you package, you know, the retail products and send them on their way. Like it all freaking matters and all comes down to service. That's why we're here. We're here to serve. So beautiful. and So beautiful. Thank you so much. I couldn't agree more.
00:46:27
Speaker
How do you balance client relationships and professional boundaries?
00:46:32
Speaker
Um, You know, this is this is something that, um I really listened to your conversation when I asked you this question on your episode and everything that you said, um, also resin resonated with me as well. Like there's just certain things that you topics that you don't discuss, like politics, religion, sex with your clients. Our clients do become friends. It's hard not to become friends when we're working on such an intimate, emotional level with them. And we're there's physical touch involved. It's hard not to absorb that.
00:47:08
Speaker
And, um, to just like the, the lines can feel a little blurry sometimes anyways, because we love our clients and they love us. And it does create this like friendship and the sisterhood. Um, my best advice though, to keep keep the the relationship professional is to always be a good listener and intentionally make the conversation and experience about your client.
00:47:36
Speaker
that's That's my best advice is um even when your clients, you know, ask you certain questions, I always like circle it right back to them. And I'm always like asking, like when when I'm doing a service that there's a lot of conversation involved, say I'm waxing or something.
00:47:53
Speaker
I just ask them all about that. People really want to talk about themselves and especially women, especially moms who are busy. They don't get that chance when they're home or when they're in their job or, you know, because it's typically not about them.
00:48:06
Speaker
And so I'm just very, very intentional about giving my clients the time and space and energy to talk. or to cry, or to whatever it is that they need to go through. And I'm just, and again, it comes back to service. I'm here to listen.
00:48:22
Speaker
I'm here to absorb that. and um
Mastering Client Relationships
00:48:25
Speaker
And, you know, i have some different grounding practices to not carry that with me home. um But i do I do understand it. And I actually love that part of my job, that I get to be a good listener, that I get to have the safe space for all of these women to unload in whatever way they need to.
00:48:45
Speaker
And so anyways, to go back to the question, that's my best piece of advice, make it about them and just love that approach it with ah say a space from like, you're here to take it.
00:49:00
Speaker
So I was working with an esthetician who is brand, brand new. She's getting ready to take clients. And i could tell that she was nervous. Just me and my intuition. I sense things about people. And I said, do you feel intimidated that you're walking into a waiting list she is i don't know if you know who i'm talking about it's one of our past coaching members daughters hey and so i was just getting this feeling and i was like is that what is that what i'm feeling is that what i'm sensing and she said no i'm nervous because i don't know how to have small talk
00:49:35
Speaker
Like, I don't know. I'm not social. She's like, I'm socially awkward. And I was like, well, number one, you're not, you know, and as I was talking her through that, that's basically what I said to I was like, really, you're just listening, you know, and you're just asking questions. And then, you know, you can give them the option to have a silent treatment. I tend to not talk during my treatments, but if they want to,
00:49:58
Speaker
you know you're just becoming a professional listener and it's not about you. People just want to talk about themselves and that's actually the best way to create a relationship. And so I love that you just said that because that's just what I landed on. I'm like, really, we're just professional listeners of people and and that's what they need in that moment.
00:50:21
Speaker
Yeah. If they do, maybe they want to take a nap, you know but if they want to chat and talk, like that's great. And Yeah. So thank you for saying that. I think that is incredible advice because I would bet that she's certainly isn't the only one that feels that way. Cause I was socially awkward when I started as an esthetician. I, and I don't like small talk in general. If I can't talk deep to you, I don't want to talk to you.
00:50:44
Speaker
I know. Cause it's kind of exhausting on a, on a surface level basis itself. And I love, love, love that a professional listener. And that's such good advice that you gave her to, I do know who you're talking about now.
00:50:55
Speaker
um And, i and I think that comes down to having practices in place, putting your own stuff at the door. You can pick up your baggage after the treatment. It'll be there waiting for you.
00:51:08
Speaker
Um, and and just like, yeah, holding the space for them. And it really just isn't about you. It's, it's really about in kind of going back to that service part too. Um, not making it about you, making it about your client and whatever aspect they need. But it is something I miss about doing facials because during a facial, you don't typically talk. You just do your, your beginning and your end stuff. And then you get to be quiet and be with yourself and really intentionally put pour your thoughts into your, into your treatment. And, you don't do facials anymore. And so I'm just waxing. So there's a lot of talk in there, but it's, it's still okay. i still love it.
00:51:42
Speaker
Yeah. So good. and Thank you so much. What is your philosophy on retail sales and how do you make it feel authentic? ah Well, again, like I said, I didn't sell retail those first several years of business. And I, and I know how that,
00:51:58
Speaker
not only hurt my business, um but was really hurting my clientele. And so ah retail is your is your main way of continuing to serve your clients. The other 85 to 90% probably um the time that they're not in the treatment room with you. Retail is the bread and butter of your business. we talk a lot about retail, especially because you have your retail sales masterclass. And so a lot of our conversations are centered around the importance of retail. And really it comes down to being able to serve and stay connected with your clients when you're not seeing them for services.
00:52:34
Speaker
Um, because at best you're seeing your clients probably once a month. And so that's a lot of time in between, um, them having to take care of their skin and their body and themselves.
00:52:44
Speaker
Um, so that's probably a good, you know, three plus weeks. Um, but some clients don't come in they come in seasonally or they come in, you know, every four to six months. And so that's a huge stretch of time that they're just left on their own to kind of navigate, um, what they're, what they're doing and what products they're using. And if you are not, um, you know, selling and suggesting retail, you're not making the money that you can and deserve for your business.
00:53:15
Speaker
And you're also setting your clients up to fail because they're going to, like you say all the time, they're going to buy skincare products from somewhere. It might be Amazon, it might be Walmart or target or, or another esthetician. Um, so retail is so, so, so important for, for lots of the reasons. And if you're an esthetician who say works for somebody else, you're not a solo esthetician or you don't have your own business.
00:53:39
Speaker
It still matters because ultimately we are here to foster relationships with our clients and nurture those relationships long after the treatment is done and long before they're back to see us again for their next appointment and really retail is the easiest way that you can do that.
00:53:57
Speaker
Yeah. Well, you know, I agree with all of that. Yeah. And I learned all that from Jessica. So it's really comes back to your whole philosophy on retail. It really does matter. And I'm just going to put this in here right now. If you struggle with retail sales, if you're, if it's something that's a pain point for you, you, you need to take Jessica's retail sales masterclass and Um, it's, it's a must, it's actually going to be a non-negotiable probably moving forward with anybody we work with that retail is a must for your business or for your career. If you, even if you don't have your own business, it still deeply matters.
00:54:33
Speaker
And, um, Jessica's whole philosophy and approach to sales is not about sales. And you're the only person I've ever met who takes that approach. And that's why it's so successful.
00:54:44
Speaker
Oh, thank you for saying that it has been ah blowing up lately. So I have i'm booked up with my retail class through mid May. So if you want to get on the waiting list for that and get booked um for that, let me know.
00:55:01
Speaker
Okay, I am actually very excited for this next question, because I'm not sure what your answer is. What's one non negotiable and the client experience that you never skip? new i And it could go back to like when you did facials. Mine was, you know, back in my facial days too. So I'm so curious.
00:55:19
Speaker
Uh, first non-negotiable is always touching the client. And this does go back to facials. Um, always like if you need to pull your hands away to, you know, wipe them off or grab some water or grab a product. Yes, but we're going to be intentional about that. Right. We're going to leave, we're going to enter and leave the face the same way or the body or however you are.
00:55:40
Speaker
So that's my number one. I have three. is, um, always, always touching the client. If you're waiting for your enzyme to process, or you have a mask on, then we're doing a Scott massage or a neck massage or a hand and arm massage. If you have your led light on your client and you've already massaged all those areas, then we're going to do a ah foot massage, or we're going to do something. We are always going to be in touching the client because really, yes, they're here for the corrective part of the service, but they're also here to feel good. And that really does matter.
00:56:13
Speaker
um Number two is always, always, always, this might be number one, actually thanking your clients when they leave a tip. That's a non-negotiable for me. And ah my clients, I see them, ah all of my clients are rebooked. So I see, I've seen them for years and I thank them every single time they leave me a tip. And I always have. And that practice came um in my early years as an esthetician those first couple of years i was seeing a massage therapist and she thanked me for leaving her a tip and i was so blown away i was like i was so caught off guard i was like well you're welcome and then that made me realize that she didn't expect a tip we don't ever expect tips i still don't expect tips from you know my clients that i've been seeing for years if they stopped tipping me
00:57:01
Speaker
That's fine. Like I've never, I never rely on them. I don't expect them. I am always, always grateful for them. And I'm always going to tell them I'm grateful because they don't have to leave me a tip. It's not expected. And, um, especially I think when our clients, um, go through certain financial things in their lives, everybody does, and they still make the time and make the budget to still come see me.
00:57:29
Speaker
Even more so, I'm going to be extra grateful. And so thank you for tips every single time. it's something I teach my team too. um Even if they leave you 20 cents, I'm still going to thank them for that tip. It doesn't matter. It's just the act of gratitude that matters.
00:57:45
Speaker
And then the third one is intentional prayer. And this one is um something i would do more so when I was still doing facials. and because there's so much touch and because it's such an energetic exchange between me and the client on my table.
00:58:03
Speaker
um But I would just, and it's a for it's a form of practicing grounding, right? um But I still will, especially if I have a client who's, you know, going through some stuff or if it's a client that maybe...
00:58:17
Speaker
I feel like it sucks a little bit of energy from me or there's just lots of reasons why, but um starting a service or a treatment with just a small little prayer. And so that I can show up as my best self and make sure they're getting an amazing experience.
00:58:36
Speaker
And so I can really set my stuff aside that I am carrying from my own personal life. There's just like lots of reasons why, but I think that's just another non-negotiable.
00:58:47
Speaker
Hmm. Such amazing answers. I'm always impressed by you. I'm not just saying that either. You guys, like I say this shit to her and all the time.
00:58:58
Speaker
Um, if a new esthetician asked, how do I stand out in the industry? What would you tell them? and i I feel like I would say, be willing to be a beginner.
00:59:09
Speaker
I think that's a hard thing to, uh, to accept for a lot of people because our ego gets in the way and it's just, it really does come down to being able to separate yourself from your ego and realizing like, it's okay to not have mastered these practices or these skills yet, because you are a beginner. Of course you haven't, you haven't had the practice, but being willing to show up as a beginner and being willing to take best seat action,
00:59:38
Speaker
um And it it it really does matter. so I think that's my best advice is to still show up. Absolutely. What's important about that too, is that you'll probably have to start over at some point. You know, i I've, so I had to start over so many times in my career in different situations and I'm working with a girl right now who's going through that and,
01:00:02
Speaker
She was working for a really successful spa in another state and she moved here and is starting over. And it's been really hard on her to have to like start from, you know, the bottom and building the clientele and doing all that over again. So you kind of, you know, have to accept being a beginner in the beginning, but there's going to probably be times throughout your career that you're just starting over and you're always turning back into a beginner. ah But again, that's kind of the beauty of the growth of this industry. Yeah.
01:00:30
Speaker
Yeah, absolutely. And when you can, um, I mean, like when you can be willing to show up as a beginner and be willing to not, or just take messy action and still put yourself out there, like you said, it will serve you later in life in some aspect.
01:00:46
Speaker
And it's just, so it's just being able to practice it and like lean into it. And I've watched the most successful estheticians um who were willing to be a beginner, who were willing to put themselves out there and um not let their ego get in the way, turn into literally like the most successful estheticians because they weren't afraid to show up.
01:01:09
Speaker
They weren't afraid to be new. They weren't afraid to be bad at what they were doing. They just still showed up. And that's how you, that's how you master. Yeah. It's so true. If you guys didn't listen to my episode, I started as a spa attendant as a master esthetician.
01:01:22
Speaker
Yeah. That's what i did. I'm so proud of it it. so I love that advice because it has served me starting over and starting at the bottom over and over and over and learning new skills. I am actually in the process of getting licensed in Idaho.
01:01:40
Speaker
Because I want to learn microneedling and I want to learn dermaplane and I want to learn all these things because it's been some time and I'm going to be a beginner again. And I'm so excited about it. You're excited about it. Like you're not ashamed to say it. You're not, you're like, and you're going to show up to class being just like eager to learn and absorb. And yeah, I love that. I'll be with Marty and I'll be like, I don't know.
01:02:04
Speaker
Exactly. I'm excited. Oh, that's awesome. So, okay,
Building and Managing a Team
01:02:12
Speaker
let's get into, oh actually, what is, man, did I just skip some?
01:02:17
Speaker
Okay. You did. Yes. So what, and now we're going to talk about growth challenges and mindset. So what's been the biggest challenge in your career and how did you overcome it?
01:02:30
Speaker
Um, I think, well, I wrote down navigating motherhood and business and that's really, um, what I thought, but then it's not.
01:02:43
Speaker
And yes it's been a challenge. It's not been the biggest challenge. It's actually been, I won't say easy. It's not been easy at all, but it's, it's come like seamlessly because my business and being a mom and and all happening at the same time were meant to be.
01:03:00
Speaker
So, um, that's actually, i want to highlight that because I have um a lot of estheticians who will message me about like, that's their dream. And that's why they like have loved following me is because of how I've navigated motherhood and growing this business.
01:03:19
Speaker
And, um and it just like makes my heart like just so full. I think that there's, there's people out there who've recognized like that, that it's like, it's been beautiful and it's been hard.
01:03:34
Speaker
And it's doable. Like they're they're inspired by it. Does that make sense? um And I will say though, it like I said, it's it's been meant to be, they were both meant to coincide together. And so um I couldn't actually think of anything else to say when I when i wrote out these answers two weeks ago.
01:03:55
Speaker
But now that I really like think about it in the last couple weeks, what has like arised, my biggest challenge in my career I won't say I've overcome it yet. I'm in the middle of it is, um, I actually didn't plan on talking about this, but we're going to talk about anyway, I think is navigating having a team and the, the, how hard that's been.
01:04:18
Speaker
It's been so beautiful and I'm so grateful for it. Um, it's probably been my biggest career challenge to date though.
01:04:28
Speaker
I don't know how much you want me to say, but I am like literally so grateful that you're bringing this up. cut And the reason why i say that is because i have watched you build an incredible team and and have incredible retention and you're meant for that type of leadership.
01:04:49
Speaker
ah So as challenges have arose and we're navigating journey,
01:04:58
Speaker
It's interesting because. Having a team is the hardest for every business owner. You know, every business owner that I have worked with throughout the last 12 years, they will tell you the exact same thing. The hardest part of their job is having a team.
01:05:14
Speaker
And so it's no, it's no small task to build a team. It sounds amazing. It sounds really fun. It is so much more challenging than you think it is. And it's interesting because you go through periods where you're like, everything's amazing. I'm so grateful. and My team is so incredible.
01:05:31
Speaker
And then there's a shift. Yeah. And it's navigating those shifts that are the most difficult. Yeah. So if we look back, I, um, I added, I grew my team, ah three and a half years ago, going on four years ago.
01:05:48
Speaker
And I was at a place in my business as a solo esthetician where I had to turn my books off. And because my schedule was full, I had a really long waiting list. I was so overwhelmed and I was, I was at burnout.
01:06:03
Speaker
Like there was no more left for me to give to my clients. And at the same time, it didn't feel right to not, um, be able to serve this amazing community that I had been serving for these years. And,
01:06:16
Speaker
So it didn't feel right to just be like, no more. I'm at my max. I'm going to have my current clientele and stick with that. It didn't, it didn't sit well with me. it wasn't authentic to, um, this business that I had worked so hard to grow and I was desperate and burnout. So at that time um, I reached out to two brand new estheticians that I knew and offered them a job.
01:06:40
Speaker
And i did that from a place of desperation. And I obviously hadn't had a team before. I had never been like a actual boss before. So I didn't know what I was doing, but I literally just like threw this opportunity at them and this list of clients and all of this work. And just said, if like, I was so desperate. i was like, if you're willing to, to come work with me, you can, I basically kind of over promised so many things. And I can see that now,
01:07:08
Speaker
And, um, so i wasn't like setting myself and my business up for success. And I was doing them a disservice because I literally just like through them, you know, this clientele that they didn't really have, not to say they didn't have to work for, they absolutely had to work for it.
01:07:24
Speaker
Um, I overpaid them. Like there was just so many things cross board because I did it from a place of desperation. And then with that, the last few years, There's been a lot of things that I've had to undo as the team continued to grow, as the business continued to grow.
01:07:39
Speaker
We had to reevaluate our pay scale because it obviously when you like yeah um over deliver and over promise, that's going to bite you in the butt later down the road. um And again, it comes back to not being a clear communicator. I didn't have clear.
01:07:54
Speaker
communication about the expectations of their job itself and about so many things. So I've worked really hard over the last few years with my team to kind of refine everything, to put systems and policies in place.
01:08:09
Speaker
We've had lots of conversations. I love my team so, so much with all of my heart because not only because of who they are and the hard work that they've put in and the amazing professionals that they are,
01:08:21
Speaker
but because they've had so much grace for me as a leader and a boss, and they've stuck with me, most of them through all of these changes and have like understood all of the necessary things that I've had to undo and change over the years.
01:08:37
Speaker
So much grace and love for them. Like I could not have asked for more grace, like truly. ah
Reinventing the Business
01:08:45
Speaker
and with that being said, ah grew, you know, I've grown this team and Now I'm at a transition in my business where i over the last two weeks, I've lost three team members all for various reasons.
01:09:00
Speaker
And the last two remaining team members have already put in their notice and they're leaving. They're not leaving immediately, but they are, they're both moving. And so I, and I'm just going to be really transparent with our community listening right now, because I think it's so important for, to not paint this beautiful picture of everything's wonderful and perfect. I think it's important for everybody to hear the messy side of things, um, and to be with it or to, to hear as I'm going through it.
01:09:32
Speaker
So, um, so yeah, I, literally like, and I, i won't say like, I don't know what I'm going to do. I don't have a solution yet.
01:09:44
Speaker
And I'm so rooted, rooted into my why. And I told Jessica this the other day that, um as I was kind of like trying not to tailspin and panic because come the end of the summer, um, my team will be gone and it's just going to be back to me. And I don't have like a solution yet, but I'm so rooted into my why and this calling and this purpose. And I know with all of my heart that sweet cheeks is bigger than me and I'm not meant to do it alone.
01:10:13
Speaker
And like an opportunity or opportunities will come. Like this will work out because this is bigger than me. And because this calling is so huge and I didn't come this far just to come this far, if that makes sense.
01:10:30
Speaker
So that's a lot. I feel like I just rambled and I wasn't even listening to what I was saying, but. Oh no, you weren't rambling at all. I'm so glad that you shared that. And I'll tell you guys the advice. I don't want to take over this episode or this topic, but I said, there's such an opportunity to sit down and I'll do it with you. And we can talk about, you know, making a list of all of the things that were working really well and express all that gratitude and anchor into that. And then also make a list of what wasn't working really well.
01:10:58
Speaker
and just look at this as an opportunity to now rebuild because sweet cheeks is a movement. yeah It's just so visionary. It's such a movement and it is so big. And so I think coming at a place of the trust and the surrender that you've had, um,
01:11:17
Speaker
you know And coupling that with also being like taking making the space to be mindful, making those lists, looking at that, and then you know taking the time to rebuild. And ah you know we've both looked into some resources as far as...
01:11:34
Speaker
pay structures and stuff like that. And there's this amazing coach that I randomly found literally, it was like that night or the next night. And I was like, Oh, here's your answer. Here you go. Here's your answers. That was, that was easy. Here's the person who's going to help you do that.
01:11:49
Speaker
And, um, I'm grateful to be on this journey with you, which, i know i didn't think we'd ever get here at the same time. I'm very excited and I'm very, very grateful for what is being, you know, sometimes things in our life, our businesses, our personal life, they've got to be torn down.
01:12:11
Speaker
Yeah. Torn down. Yeah. And then we rebuild them and we, you know, come back better yeah because of it. and And we, it's really an opportunity to do things differently next time.
01:12:27
Speaker
Yeah. And, and honestly, like I'd been praying for this, not this specifically, I obviously didn't pray. I haven't been praying to lose my team, um but I have been praying for answers or resources on how to increase my profit margins on how to refine my practices and make this business work.
01:12:47
Speaker
successful because of the vision I have for it. And so honestly, I asked for this and, they should and it's just comes back to just being curious, like, okay, this is where we're at and it's going to be okay. And like you said, like, and I've been calling it like burning the business down.
01:13:06
Speaker
yeah Um, theoretically, like we're burning it down. I have a chance to reset the table and do things not from a place of desperation and actually do things very intentionally so that this business can grow the way that it's meant to. And so we can create this beautiful space for unique and talented professionals to come work and have a career and not just like a stepping stone, but like this long-term growth.
01:13:32
Speaker
that's going to serve, you know, sweet cheeks as a whole serve them in their career, serve our clients and community. And, you know, just like truly like world domination, like big picture, not domination. That doesn't sound quite quite right, but like really like reach the four corners of the earth. Cause that's where my vision is for this business.
01:13:54
Speaker
And so, um, and Chloe, we had, um, a ah team meeting with my my two remaining team members. And she said it so beautifully. She was like, sweet cheeks is just going through a rebirth.
01:14:05
Speaker
And I was like, it is, and I'm actually very excited for it. And so, um, so yeah, I don't have answers, but I am working diligently and intentionally on, um, on creating the space and the expectations and all of the integral things within this business.
01:14:27
Speaker
So when the right person does come along, it's just an authentic alignment instead of, you know, um being desperate and just like me kind of bending what, what my expectations are to meet somebody who, who,
01:14:44
Speaker
who wants the job. Does that make sense? Like I'm just, it's just, yeah, we're burning it down and we're going to rebuild and it's a rebirth and it's going to be beautiful and messy. It feels like what, this is what it feels like. It feels like I'm cleaning my bedroom and I've pulled everything out of my closet and everything out of my drawers and all of my bedding and everything is just in this huge giant heap in the middle my room. And it's just a freaking mess and it feels crazy and it feels just messy, but then, you know, we're going to only put about like 25% of it back, very organized and color coded and beautifully aesthetically made. And the rest of it is going to go because it served its purpose for the time being. And now it's time for it to go on its journey. you so incredible. I love that analogy. It's really perfect.
01:15:35
Speaker
Yeah. Yeah. Yeah. So we'll keep you posted. Yeah, absolutely. Yeah. Do mind if we take just a quick break? Absolutely. Pause that real quick.
01:15:48
Speaker
Okay. So the next question is how do you stay motivated and disciplined on days when you don't feel like working?
01:15:57
Speaker
Really comes down to how I self-care. um and think it's so, so, so important to make sure that And you are are treating yourself in ways that fill your cup.
01:16:14
Speaker
And so um I have various ways and I think we talk about it in a couple more questions. and But I also treat each day like it's my job, whether I'm in you know my business or And I know the importance of how much others depend on me, my clients, my community, my team, my um followers on social media.
01:16:38
Speaker
And so really it's, um it's just like a non-negotiable, like um even when I don't feel like it, I know that it's like my job and I know that my job depends on it because I also am very aware that and nothing is for or Nothing is forever. like You do have to continue to put energy into the things that you want to to sustain and to grow.
01:17:02
Speaker
And so, um yeah, it's just for me, self-care. And then um understanding that nothing's going to be handed to me and nothing um is forever if i if i like don't continue to give it the attention it needs forever.
01:17:21
Speaker
Absolutely. What is your favorite way to invest in yourself, whether it's personal or professional growth?
01:17:31
Speaker
Time by myself is number one. that's i I'm a mom. I um am a wife. I have you know not a super huge family, but I'm like the oldest of all my siblings. and So I feel like at my core though, I'm kind of a loner, if that makes sense. Like that's really what refills my cup.
01:17:54
Speaker
And so now more than ever, it's hard to get that alone time, but I make it a priority because um I just like, crave it and I can't survive without it. Um, so time by myself, that's always number one. I love it when I get to be in the car by myself because I can, um, just be alone with my thoughts and, you know, turn up the music or listen to a podcast or audio book or whatever.
01:18:19
Speaker
Um, I, I've always prioritized self-care through regular skincare treatments and massage Um, so that's another huge one for me it in, in seasons of life, when it gets a little bit busy, that might kind of, um, the, my schedule might the adjust, but I'm always doing some sort of self-care appointment every single month.
01:18:40
Speaker
And I've always been really good about that. Um, and then I also have a personal coach that I've been working with for almost two years and that's been life-changing.
01:18:51
Speaker
Um, and so that, that, um, you know, yes, you and I are coaches, but at the same time, um, it doesn't mean that we're not being like led or coached or challenged by somebody who's ahead of us in life. And
Personal Growth and Daily Routines
01:19:07
Speaker
so, um, that's also a way that I invest in myself and it really has been, life-changing to, to just like have somebody who challenges me or, coaches me on things that i need help with and kind of, um,
01:19:24
Speaker
helps. Yeah. Just be a guide. We all need one. Yeah, definitely. Have you ever had a moment of doubt in your career and what pulled you through it Every day. it feels like that sometimes. ah um I think now more than ever, um it feels a little, it just, my foundation has been pulled out from under me.
01:19:50
Speaker
on What I, even though like at the back of my head, I always knew that like um my team is, wasn't going to retire with me. Right. And so I've known that this has been coming, but I didn't think it would come all at once where I would essentially like lose my team all at once.
01:20:05
Speaker
And so just, I, I'm just in, like I said, it's, we're rebuilding. It's all good things. It's still, um, it's still hard to not let that doubt creep in. um but what really changes it for me again is going back to my why and the purpose and the calling within that. And, um, so yeah, that doubt raises its head every single day.
01:20:28
Speaker
And when it does, we just go back to, to you know, prayer, and faith and trust and surrendering to the process, knowing that it will work out. And I, I did, I messaged this to Jess the other day, um, being delusional. I'm just like absolutely delusional right now and delusional, like the word delusional is coming up for me everywhere. i think it's just a sign that it's okay to be delusional. And so I'm just going to go through this a little delulu and I am, you know,
01:21:01
Speaker
Yes, I'm, I have my nose to the ground and I'm working hard, but at the same time, my head is in the clouds and I'm just like, it's going to work out. It'll be fine. And if it's not, ah you know, it won't be the end of the world.
01:21:14
Speaker
Um, and if it's not, it'll be meant to be when it'll still work out. Even if it's not, does that make sense? Yeah. Amazing. Well, what's one daily habit or ritual that helps keep you grounded?
01:21:29
Speaker
yeah. always prayer. I say my prayers at least once a day. I try to be really good about saying them before bed, but sometimes I fall asleep and then, then the mornings.
01:21:40
Speaker
Um, so that's something that left me for probably a good 10 years in my life. I would only pray when I was like desperate. Um, and it kind of circled back around when I, um, had my, my, when I was like launched into my, um,
01:22:01
Speaker
well, I don't know what I call it, my personal and spiritual awakening a few years ago. um And so, and it was something that I adopted early on in my life as a teenager um that really like served me through a lot of things then.
01:22:16
Speaker
And so that's just something that I'm so grateful to have back in my life. And it never like left me, left me. I just didn't, I wasn't intentional with it.
01:22:28
Speaker
And so, um, and daily gratitude, that's another, um daily ritual that I'm always, and that's just incorporated into my prayers. I think it's so important to like, uh, focus on the things that we're grateful for and to like name them out loud and put attention to them because, um, there's just, even in like hard times, there's so always so much to be grateful for.
01:22:54
Speaker
Um, and then, Music is also a big thing that's just like helped heal me throughout my whole life. and i It's just, it's so powerful.
01:23:05
Speaker
And so I don't think a day goes by that I don't um like intentionally allow music to serve me in some way. and and And I love all types of music. So it depends on my mood and where I'm at and stuff like that. And also working out, that's something that kind of comes and goes in my life. But I've re-connected with that.
01:23:26
Speaker
very intentionally and I've changed the way I worked out. I actually rejoined the gym. I haven't gone to the gym since before I was a mom and it feels so freaking amazing. um I just kind of like worked at home the last 10 ish years and, and it served me in that season of my life. And now I'm like so excited and I feel so powerful being back in the gym.
01:23:48
Speaker
um It's just a whole new vibe that I'm just so grateful for. so yeah. Yeah. Such a good feeling. And it's nice to have another place to go. and It is right. Besides home and work. Yes.
01:24:02
Speaker
Yeah. And then trying to work out at home. Yeah. yeah Well, and it was, I realized like I had to switch up my morning routine and because I was, I was incorporating working out into my morning routine and getting up at five and um, trying to get it all done. So it would be done for the day. And it did, i was able to do that really well without, for like a year. And then it started stressing me out and then it was just like not serving me in the way that it had. And so I think just understanding like you can change your mind, you can pivot it's necessary to.
01:24:35
Speaker
And, um, you know, cause I was like mustering through my workouts and our, I wasn't doing them at all and, um, getting stressed. And then the whole morning was stressful. And that's not the point of a morning routine. The point of a morning routine is to like have time for yourself so that you can refill your cup. So then you can start your day with, you know, the ways that, um, you can fill the cups of others, your family, your clients, all those other things. So, um, yeah, I think it's just necessary when something's not working to pivot or restructure and, um it can look, you know, lots of different ways.
01:25:10
Speaker
Absolutely.
Career Path Reflections
01:25:12
Speaker
The next set of questions are fun, personal, and unexpected. If you weren't an esthetician, what career would you have pursued? um i I had planned on going to nursing school when I worked at the hospital.
01:25:25
Speaker
And um I worked in the emergency room as a ward clerk for five, almost six years. And so I was really immersed in that. Um,
01:25:36
Speaker
that field. And i worked really closely with all of the nurses and the doctors, and it is such a fulfilling career. And I think like, um, kind of aesthetics and nursing go hand in hand in a sense, because we are in such service.
01:25:51
Speaker
And, um, and i was able to realize like at year five, I was so burnout. on that career and the 12 hour shifts and um and the schooling itself was like a little, it felt daunting to have to leave my home and go to school for two, three, even four years, depending on the program and the setup of that program. And so that didn't feel like um doable for me. So I'm really grateful that I had that experience
01:26:25
Speaker
And it led me down the path that I am. But another, i could probably have been a race car driver too. I, it's just beat it in my blood.
01:26:37
Speaker
And i love to drive for one. i love, love, love driving. I typically drive. I'm always the, usually the driver. a rarely ever ride passenger and I love to drive fast. And so I definitely could have envisioned myself being a race car driver and freaking loving it.
01:26:54
Speaker
that That is an amazing answer because i love to drive fast also. And one of my commutes for eight years when I was working at that spa, I was living in Southern Utah in St. George and I was working across the border in Nevada. So i had a 45 minute drive through what we call the gorge, um which is just between St. George and Las Vegas basically. And It was amazing. Like I loved my commute because driving through the gorge and it was beautiful and it's red cliffs and it's all these things. And it's turny and fast. know what you're talking about. Turny so fast. Oh my goodness. I freaking loved it.
01:27:34
Speaker
Yeah. Loved it. Loved it. Loved it. You just imagine like, like I, it's on my list. I, I will have a like fast car someday. And i just like, could just imagine like if you were in like a, you know, like a souped up fast, powerful car, how fun that would be.
01:27:49
Speaker
Yes, it really was. Oh my goodness. What is your guilty pleasure beauty product or treatment? I mean, I never feel guilty about anything beauty wise.
01:28:00
Speaker
I don't think it's like a guilty thing at all. I think it's actually a necessity, especially as like the a woman and a girly girl. um So, but I also am currently obsessing over like hair care. I've always obsessed over skincare, but the last like year or two, I've just really been into hair care and not just like using a good shampoo and conditioner. I've always used like a professional grade shampoo and conditioner But then outside of that, I've never used like a hair treatment or a hair mask or serums. And I mean, there's so many things just kind of like skincare. So that's my current obsession.
01:28:34
Speaker
ah But also perfume. Aside from like skincare, that's something I will always invest in is like high quality, beautiful smelling perfume. I like to have at least three or four to choose from.
01:28:46
Speaker
It just makes me so happy, um you know, picking up my perfume in the morning and smelling yummy. What is your top favorite? Um, I think my top, top favorite will is still Victor and Rolf flower bomb. That's one of my, my top five. Um, I'm currently using Chanel. Um, and forget what it's called. It's the green, the light green Chanel.
01:29:10
Speaker
I like that one. It's a nice like spring summary scent. Um, and then I also have Tom Ford, the cherry one. And I, that one's okay. It's a, I don't love vanilla scents. I don't love an overly sweet, um, scents. And so, um, yeah.
01:29:31
Speaker
Love it. Amazing. Okay. What's one weird or unexpected fact about you that people wouldn't guess besides the fact that your favorite color is actually blue and not pink.
01:29:43
Speaker
Right. Um, i love to ride motorcycles and I have all of my life since I was four years old and I still ride them with my husband and kids.
01:29:55
Speaker
And so, and because I'm such a girly girl, I think that would be like unexpected and I'm actually pretty good at it. And so like no shame in that. But yeah, that's just something that's been a part of all of my life. My dad's was raced motorcycles and it's always a motorcycle. So as kids, he had us riding from the time we could basically walk.
01:30:15
Speaker
And then I ended up marrying somebody who also loves motorcycles and my kids love to ride. And so, yeah, just still part of my life. It's so fun. I love on your personal page when you and your family are like out riding motorcycles. It's just the freaking best.
01:30:30
Speaker
It's so fun. And it's also so random, but it's just such a great way to like see a lot of country that you can't really necessarily get to with three small kids, you know? Yeah. Yeah. Oh, I love that.
01:30:41
Speaker
Okay. If you could have dinner with any successful beauty or business icon, who would it be and why? Um, so as far as the only beauty icon that I could think of that I would care to sit down with is Amanda Miller from Dermascope.
01:30:58
Speaker
She's the, um, editor in chief at Dermascope magazine. I'd love to sit down with her. I really admire her. um Yes, I don't have any other beauty icons that I could think of, but I do have a lot of business icons. I would love to sit down with Brene Brown, Ed Milet, Jessica Zweig, Jen Gottlieb. Like those are just a few top ones.
01:31:18
Speaker
um I'd be so intimidated though, to sit down with any of them. I don't even know if I'd be able to sleep. So uncomfortable. I'd love to actually just go to dinner by myself and enjoy my alone time.
01:31:30
Speaker
Absolutely. oh Oh man. Those are good answers though. You do have like people in our interest. Yeah. you Those were amazing answers, but yeah, it sounds very intimidating and uncomfortable to me.
01:31:43
Speaker
i If you could give one piece of wisdom to the next generation of estheticians, what would it be?
Advice for Estheticians
01:31:50
Speaker
Um, put your nose to the ground and go to work, find a mentor and seek guidance, uh, take action even when it's messy and not perfect, uh, pivot when you need to,
01:32:03
Speaker
and always be looking ahead. Don't get complacent. And so i think we all have seasons of getting comfortable and things just flowing and that's great. And a ah at the same time, I think it's, and this honestly probably comes from a place of trauma in my life where I'm constantly looking ahead and I've just allowed that or accepted in the last little bit to let that serve me. I used to fight against it. Like, oh, you know,
01:32:31
Speaker
Why am I always like scared of the other shoe dropping? And at the same time, I think it has served me so well and so yeah, having like a strong work ethic and drive and just going to work and doing the work and putting in the practice every single day is what's going to propel that momentum for getting you to where you want to go Having a very clear vision is also really important to get to where you want to go. you have to know where you want to go.
01:32:59
Speaker
And so if you haven't, sat down with yourself and really gained some clarity on, um you know, where you see this career taking you, where do you see your business ending up.
01:33:11
Speaker
I highly, highly recommend and even challenge you to do that because I hear a lot of estheticians say, well, just want to grow. And I just want to grow. And then you say, well, where do you, where you know, what does that growth look like? Where do you want to end up? And they don't have a clear answer. And that was me for a long time.
01:33:26
Speaker
I was just like, i just want to grow. i just want to be bigger. Like nothing is ever going to be enough because I had this, um, expectation of this growth yet at the same time, I didn't really realize the growth that was happening because I was just always like more and more more.
01:33:42
Speaker
And so I highly recommend if you're in a season of comfortability in your career or complacency, um, to read who moved my cheese by Dr. Spencer Johnson.
01:33:55
Speaker
That is, it's such a quick, easy listen or read. and think the audio book is less than two hours. You can do it on a quick drive and it's, it's like, um, it's formed in like a parable, like a story. So it's just really simple to understand. Um, and if you're at a place in your career where things feel uncertain, maybe you're just starting out, or maybe you've had some big changes recently, i would challenge you to read peaks and valleys by the same author, Dr. Spencer Johnson. And again, that one's told really quickly, really simply, but they're both very life-changing.
01:34:31
Speaker
Um, so yeah, check those out. If, um, think everybody probably needs to listen to them anyways, even if you're not in one of those seasons, because they will happen at some point, ah more than likely for you. And, um,
01:34:45
Speaker
Yeah, it's just my best advice. I love that. Sorry, you can hear my kitten purring. i love that. I definitely am going to get peaks and valleys today so that I can listen to that. It's been on my list ever ever since you posted about that when you listened to it on your way to St. George. Yeah. Yeah.
01:35:04
Speaker
Good timing. i the right That worked out. interest is So interesting. Probably my higher self sending mean that my way. Absolutely.
Encouraging Listener Engagement
01:35:15
Speaker
Well, those were amazing answers. I loved just diving deep into that with you. and um, learning a little bit more about you. I always think that I know everything about you. And then we do an episode like this and I'm always just impressed and learn more. And I love that.
01:35:34
Speaker
Same. I mean, I feel the same way about you. And I just, sometimes you knock my socks off and it's just like, I love it so much that we just have so many layers to each other that it's just never going to get boring.
01:35:46
Speaker
Yeah, no, that like nothing could be more true there. There's always just layers that we're going through. So I'm here, are just some closing thoughts.
01:35:58
Speaker
Uh, well, which of these questions surprised you the most?
01:36:04
Speaker
Uh, number 11, what's been the biggest challenge in your career? hey I, I, I just like, um when you sent these questions over a couple of weeks ago and we did your 20 questions that those changes hadn't happened yet in. And so i like, yeah, it's just been a surprise, but um I'm glad we talked about it. And again, I'm glad I'm just, I'm here to be as transparent as possible. I think that's part of being a strong leader for this community and anybody listening um and just, and being, and I think kind of going back to that space of,
01:36:41
Speaker
being willing to be a beginner and like not knowing everything and learning along the way. i think there's power in that. So yeah. Love it. So we encourage you guys to answer a few of these questions for yourselves in your own career, in your own positions.
01:36:58
Speaker
And we always want to hear from you. So screenshot this episode, tag us at beyond aesthetics podcast and share one of your answers to these questions.
01:37:10
Speaker
We would love that. We would love, love, love that. actually makes our heart like go boom and explode when anyone shares something or, a you know, a takeaway or um something that made an impact on you with us.
01:37:25
Speaker
And um we love to reshare it for the rest of our followers and community. And so, yeah, and we'd love it for you guys to rate the show too. That really does make a big, huge difference. I never knew the power of leaving reviews and ratings. I think until we started this podcast, um it does mean so much and and, it more than anything, yes, it helps like the show reach more people, but more than that, it just helps us know that we are like connecting with you out there in the listening realm of the world and making a difference in your life, in your career.
01:38:01
Speaker
And it really does like feel our fire. It absolutely does. And of course we have our own offers and such as well. So I do have my retail course that we talked about.
01:38:14
Speaker
and can start booking more people at the end of May, maybe early June, if you're interested in that. So you can just send me a DM. My Instagram is at the underscore SD with an E underscore coach.
01:38:26
Speaker
Obviously we have our podcast page, which is at beyond aesthetics podcast. We have an email it's hello at beyond aesthetics coaching. You guys can to always reach out to us there. If you have any questions or even episode ideas, any feedback, anything like that.
01:38:40
Speaker
Um, our mastermind is full for September, but we actually do have a waiting list. So we have a few people on the waiting list. um It's obviously a ways out. And so, you know, things could definitely happen. So if you're interested in being on the waiting list for that, let us know.
01:38:56
Speaker
And then Tiffany has some amazing things that she offers as well, if you want to share with us. My current offers, I am um a Brazilian wax master. I love to teach Brazilian waxing and help estheticians perfect their skills and in Brazilians and retain their clients and everything. So I have a virtual course.
01:39:17
Speaker
um, that teaches everything from start to finish, including the actual waxing process. And you can find that at sweet cheeks, university.com. I also have, um, some consent forms that you can access from my website, um, for various different services. If you're in the market for that. And then you can also follow me on socials at sweet cheeks, university or at sweet cheeks, waxing skincare. I would love a follow from either of my pages. I just love to connect, um,
01:39:45
Speaker
and, and hear from you. Amazing. Well, we appreciate you guys so much. We are so grateful that you're here, that you're listening and yeah, just grateful to have you as part of our community. So we hope everybody has an absolutely amazing day and we look forward to seeing you on the next episode. So have pretty dreams, everybody.
01:40:09
Speaker
and guys. Thank you. i