This week, we’re cozying up for some real talk with Sarah Faustine, founder of Boise Beauty Connection — a platform all about celebrating the pros who deliver unforgettable client experiences.

We dive into what truly sets a beauty business apart (hint: it’s more than your menu), how to bridge the gap between the professional and the client perspective, and why connection, trust, and reputation matter more than ever in today’s industry.

It’s part girl talk, part growth talk — the kind of conversation that reminds you why you started, inspires you to show up with intention in every client interaction and reminds you why every detail matters.

✨ Topics we cover:
• What makes an exceptional client experience truly feel different
• The role of energy, communication & reputation in beauty
• Finding your brand’s heartbeat and showing up authentically
• Why local community and connection matter more than competition

Tune in, pour yourself a matcha or iced coffee, and join us for a conversation that feels like sitting in your best friend’s living room — full of warmth, honesty, and inspiration for every beauty pro.

Bridging the Beauty Gap: Client Experience Meets Professional Perspective with Sarah Faustine from Boise Beauty Connection

Today we’re sitting down with our girl Sierra—an esthetician with one of the most powerful career pivots we’ve seen. From working full-time at Costco with financial security and benefits to walking into esthetics school with a big dream on her heart, Sierra has navigated her path with courage, soul, and strategy.

We talk about what that “in-between” season looked like—when the dream is planted but the pieces haven’t come together yet. From recovering from surgery to job hunting and juggling part-time work, Sierra walks us through how she held the vision, trusted herself, and eventually said yes to the opportunity that changed everything.

We also dive into how she’s used personal branding, mentorship, and her BFF ChatGPT to build fast momentum—while staying deeply aligned with her values. You’ll hear how she’s structuring her business now to walk away from Costco for good and what this soul-led journey has taught her in both business and life.

If you’ve ever craved permission to pivot, build your own thing, or trust the path that’s calling you—this one’s for you.

Security vs. Soul | Sierra's Journey to Purpose-Driven Esthetics

Realigned.
That’s how Michelle describes her journey back to herself, her family, and a business that truly fits her life.

In this episode of Beyond Esthetics, we sit down with Michelle — a small-town Canadian esthetician, mom, and former spa owner — who shares how she got into Esthetics and the spiritual journey that was so integral, how she went from managing a team to choosing simplicity, purpose, and alignment and what success truly means to her now! This is one of the most spiritually inspiring conversations we've ever done that gave us chills all the way through! 

She takes us inside the emotional pivot of downsizing, the systems that support her peace, and her recent journey into the Enneagram and self-discovery work that's helped her lead with more clarity and confidence than ever before.

✨ This one is for every beauty pro who’s ever felt like “more” isn’t always better.

Find Us: 

Instagram: @thedragonflyspa @thebeyondesthetics @sweetcheeksuniversity @the_esthi_coach

Email us: 

hello@beyondestheticscoaching

We'd love a rating and review! 

Realigned | Redefining Success On Your Own Terms featuring Michelle Knoll

Pull up a chair and pour yourself something cozy — because this episode feels like a heart-to-heart with your closest esty girlfriends.

We’re bringing back one of our favorite humans, Erin Malinski, for a soul-deep conversation that’s been a long time coming. This one is for the beauty pros who are done with the comparison trap, tired of pretending they have to do it all alone, and ready to step into something more… aligned, authentic, and connected.

Together with Erin, we unpack what “community over competition” really looks like — not just as a cute phrase, but as a powerful way to lead, live, and build a sustainable business. This value is the heartbeat of Beyond Esthetics, and in this episode, you’ll hear why.

✨ We talk about:

 * How comparison can sneak into your career (and what to do about it)
 * The real growth that comes from collaboration and support
 * Personal stories from all three of us about letting go of ego and choosing connection
 * Why mentorship, community, and sisterhood change the game
 * And how to start building that kind of support right now

If you’ve ever felt like you’re “behind,” like someone else’s success takes away from yours, or like you’re doing it all alone — this episode is a reminder that you don’t have to be.

💬 “There’s room for you. There’s room for all of us. And the magic happens when we stop competing and start cheering each other on.”

Find Us: 

Instagram: @thebeyondesthetics @sweetcheeksuniversity @the_esthi_coach @lpsskinstudio

Email us! hello@beyondestheticscoaching.com

We'd love a rating and review and for you to build up our community by sharing this episode! 

Stronger Together | Cultivating Community Over Competition In The Esthetics Industry

This episode picks up where our conversation with Marti Hutchinson left off — diving into the mindset that builds not just momentum, but sustainability in your beauty career.

We explore what it really means to earn your place in the industry, how to start at the bottom without shame, and the difference between “doing whatever it takes” and burning yourself out.

You’ll hear honest takes on entitlement vs. willingness, why integrity and initiative go farther than talent alone, and how follow-through is the quiet trait behind every successful esthetician.

This one’s for the esthetician who’s in it for the long game — who wants to grow with intention, grit, and grace.

Find Us: 

Instagram: @thebeyondesthetics @the_esthi_coach @sweetcheeksuniversity

www.sweetcheeksuniversity.com

We'd love a rating and review and please share this episode with an Esthi Besti! 

Earned, Not Given | Grit, Growth, and the Mindset for Long-Term Success

Behind every powerful leader and industry icon is a story no one saw.

In this episode, we sit down with Marti Hutchinson, The Medspa Mentor and owner of M Spa Boise and Aesthetics Academy of Idaho. Marti knows what it means to start from nothing—and still believe in something greater. For the first time, she’s letting us in on the full story: the losses, the lessons, the relentless work, and the unstoppable, unlimited mindset that carried her through.

This conversation goes deep. It’s raw, real, and rooted in everything most people don’t talk about—but should.

If you've ever felt behind, broken down, or unsure of your next step—this is your reminder that your beginning doesn’t define your capacity to rise.

Find Marti:

Instagram @marti_medspamentor @aestheticsacademyofidaho 

Medspa Mentor App https://medspamentor.passion.io/

Find us: 

Instagram @thebeyondesthetics @sweetcheeksuniversity @the_esthi_coach

Interested in 1:1 coaching or joining our Winter/Spring Mastermind 2026? Email us at hello@beyondesthetics.com or send us a DM on Instagram 

Please leave us a rating and review wherever you tune in! 



Whatever It Takes | The Unseen Work Behind Unstoppable Industry Leaders Featuring Marti Hutchinson 

🎙️ EPISODE TITLE: Why You're Not Selling & The Systems You Need to Grow

In today’s solo episode with Tiffanie, I’m giving you a raw and real mid-summer check-in — from deviated septum surgery recovery to celebrating my 39th birthday — plus a behind-the-scenes look at what’s ahead this fall at Sweet Cheeks and beyond.

We’re diving into:
✨ Why you might be struggling to sell your products, services, or treatments — and what to do about it
✨ How to create intentional systems in your esthetics practice to support growth, client retention, and freedom
✨ My personal update + what I’m excited for in this new season of life and business

Whether you're a solo esthetician, spa owner, or team leader — this episode is your reminder that your business needs more than talent: it needs structure.

🔥 CALLS TO ACTION:

💌 Sweet Cheeks Waxing + Skincare is HIRING!
We're growing our team in Salmon, ID! If you're a licensed esthetician ready to work in a purpose-driven, professional, and empowering environment, we’d love to meet you.
👉 Email your resume and cover letter to: hello@sweetcheekswaxingskincare.com

🧠 Book Jessica’s Retail Sales Masterclass
Learn how to confidently recommend home-care and sell retail in a way that feels natural and non-pushy.
📩 DM @@the_esthi_coach [https://www.instagram.com/the_esthi_coach] on Instagram to schedule!

🌸 Take my FREE Brazilian Wax Masterclass
Designed for estheticians who want to level up their intimate waxing game — this free course is your foundation to understanding Brazilian waxing beyond the crash course in school.
🎓 Get instant access at: sweetcheeksuniversity.com [https://sweetcheeksuniversity.com/]

✋ Ready for Hands-On Brazilian Waxing Training?
Once you complete the free course, book Tiffanie for an in-person training at your practice to master Brazilian waxing in real time.
📩 DM me @@sweetcheeksuniversity [https://www.instagram.com/sweetcheeksuniversity] to schedule.

📲 Follow us for more education, inspo, and real talk:
Instagram: @thebeyondesthetics [https://www.instagram.com/thebeyondesthetics]
Podcast: Beyond Esthetics on Spotify/Apple [https://linktr.ee/thebeyondesthetics]

⭐️ If this episode helped you, share it with a fellow esthi, screenshot + tag us in your stories, and don’t forget to rate and review the show — it helps us reach more estheticians around the world 💕

Systems, Sales & Seasons of Growth: What's Holding You Back in Business

In this special birthday episode, I’m reflecting on the Top 10 lessons I’ve learned about success as an esthetician—insights shaped by experience, growth, and the beautiful messiness of building a career in this industry. From boundaries to belief, we’re celebrating what it really takes to thrive.

Then we shift into part two: a grounded and real conversation about creating homecare routines that actually work—for you and your clients. I’m sharing how to stop building routines around fantasy and instead meet clients exactly where they are, so you both get better results and deeper trust.

This episode is a celebration, a strategy session, and a little soul talk all in one.

FIND US

Instagram @thebeyondesthetics @the_esthi_coach @sweetcheeksuniversity

Email hello@beyondestheticscoaching.com

Tiffanie's website for her Brazilian Waxing Masterclass and more! www.sweetcheeksuniversity.com

Cake, Clients, and Care Plans | What Really Matters In Esthetics | Jess Solo Birthday Episode

In this episode, we're diving into what it truly means to be in alignment as a beauty professional - and why it's the most powerful path to building a career that feels good and grows with integrity. 

You'll learn how to create alignment, re align when needed and truly recognize the signs of misalignment. You'll learn how to reconnect with your core values and how authenticity can be your greatest asset in client attraction, content creation and long term career fulfillment. 

Whether you're feeling burnt out, are craving more clarity or feeling confused about how to find your place in the beauty industry, this episode will help you align with your purpose, your priorities and the kind of beauty career that honors who you are! 

This special episode is deep work! It includes self reflection prompts and journal prompts that will level you up as a beauty professional so get ready for this episode with a pen and paper or have your notes app ready! 

FIND US: 

@thebeyondesthetics @sweetcheeksuniversity @the_esthi_coach

If you are interested in any of our coaching programs, email us at hello@beyondestheticscoaching.com 

Aligned and Authentic | The Real Secret To Success In Beauty 

In this powerful episode, we sit down with esthetician and business owner Erin Malinski to talk about what it really means to start over—by choice. After building a successful business, Erin made the bold decision to relocate and begin again in a brand-new market. What followed was a deeply transformative journey that challenged her identity, refined her priorities, and reconnected her to her purpose.

Erin shares the behind-the-scenes emotional and strategic shifts she experienced, what she learned about trusting herself through transition, and how choosing alignment over attachment can open the door to more freedom, clarity, and growth. If you’re in a season of change, this episode will remind you that starting over isn’t failure—it’s often the beginning of your most aligned chapter. 

You can find Erin on Instagram @lpsskinstudio

Find us:

@thebeyondesthetics

@sweetcheeksuniversity www.sweetcheeksuniversity.com

@the_esthi_coach

hello@beyondestheticscoaching.com



Trust The Pivot: The Sacred Art Of Starting Over With Erin Malinski 

On the Beyond Esthetics Podcast, we take you beyond the skincare world on an empowering journey into the realms of career development, life wisdom and soulful growth inspiring you to become aspirational and abundant estheticians. As seasoned estheticians turned mentors, we blend our years of industry knowledge with invaluable lessons, sharing insights on business, success, spiritual well-being and holistic personal development. We will challenge and shape your mindset and set the trajectory of our industry on a new path of abundance and deep service. Join us on this transformative exploration, where no subject is off limits, as we inspire and guide you to thrive in both your esthetics career and life's diverse facets. Our mission is to illuminate the path toward success, encouraging you to flourish in every aspect of your journey.

The Beyond Esthetics Podcast

Jessica Jenkins's Show

Podcast for beauty professionals and estheticians. Business. Skincare. Personal development. Wellness. Mindset. Success. Spirituality. Professional development.

Jessica and Tiffanie

Shows