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Earned, Not Given | Grit, Growth, and the Mindset for Long-Term Success
74 Plays5 days ago
This episode picks up where our conversation with Marti Hutchinson left off — diving into the mindset that builds not just momentum, but sustainability in your beauty career.
We explore what it really means to earn your place in the industry, how to start at the bottom without shame, and the difference between “doing whatever it takes” and burning yourself out.
You’ll hear honest takes on entitlement vs. willingness, why integrity and initiative go farther than talent alone, and how follow-through is the quiet trait behind every successful esthetician.
This one’s for the esthetician who’s in it for the long game — who wants to grow with intention, grit, and grace.
Find Us:
Instagram: @thebeyondesthetics @the_esthi_coach @sweetcheeksuniversity
www.sweetcheeksuniversity.com
We'd love a rating and review and please share this episode with an Esthi Besti!
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Transcript
Introduction to 'Beyond Aesthetics'
00:00:03
Speaker
Hi guys, welcome to the be Beyond Aesthetics podcast, the podcast where we dive deep into the journey of aestheticians who aspire to grow, not just professionally, but personally and spiritually.
00:00:15
Speaker
This is a space where the art of aesthetics meets the soul and the power of community fuels transformation. Whether you're looking to elevate your skills, expand your mindset or align your career with your deeper purpose, you are in the right place.
Internal Growth and Transformation
00:00:28
Speaker
Join us as we explore stories, strategies, and insights that go beyond the surface because growth happens from the inside out. This is Beyond Aesthetics. Let's grow together. And I am your host, Tiffany Orr, and I'm so happy to be here with my co-host,
00:00:45
Speaker
I'm Jessica Peterson, and I'm always so happy to be here. This is our passion project. We're basically obsessed with the podcast. I become more obsessed with time, and we're just so grateful to have you guys here. Like, so deeply grateful. Thank you so much for always listening and tuning in and all of your amazing feedback, especially.
The Episode's Community Impact
00:01:06
Speaker
We have a really exciting... Just kidding. I don't even know if I'd call this an exciting episode. I'm not going to lie. As much as it is so extremely important, the message that we have to share today is something that we have wanted to talk about and do a very thorough episode on from day one. So it's been almost two years since we've had the podcast and it's just taken us some time to really get to having this conversation, but it is something that really
00:01:41
Speaker
talked about a lot between us and in our community and in aesthetics and spa owners. And so this message today is going to be one of the more important ones that needs to be had in our industry.
00:01:57
Speaker
And we're here for it. And we really want you guys to hear this from two people and our last guest, which we'll talk about in just a second, who truly deeply care about the industry and your success in it. And that is why we are bringing you this episode and putting so much importance on
Mindset for Success in Beauty
00:02:19
Speaker
it. yeah,
00:02:20
Speaker
The title for today's episode is Earned, Not Given, the Mindset for Success in Beauty. and So ah we are recording this episode as also a follow-up but to our previous episode. if you guys haven't listened to the episode that we recorded and released on August fourth So
00:02:50
Speaker
highly recommend that you go back and listen to that episode because we're piggybacking off of that episode so it really was perfect opportunity for us to put this episode together for you today So just a quick recap on her episode, Marty really took us along her journey through aesthetics. In fact, I was just telling Tiffany before we started recording that I'm on my fourth time through listening to the episode because it really is so
Marty's Inspiring Journey
00:03:20
Speaker
powerful. And Tiffany and I are both so passionate about hearing people's stories. We really love knowing how did you get here? Where did you come from?
00:03:30
Speaker
How did you get here? And going behind the scenes with her and how honest and real and raw and the depth that she shared with us, it was just incredibly powerful, especially coming from someone who's just become ah dear friend and somebody that we really collaborate with and is such um a successful, important person in the aesthetics industry, especially if you're in Idaho and the surrounding areas.
00:04:01
Speaker
So it was a really powerful episode. She just has so much grit and this work ethic and mindset that is so important and so admirable.
00:04:13
Speaker
And we loved hearing it. We really loved hearing it. So I'm just going to share one of my highlights and one of my biggest takeaways. And then I can't wait for Tiff to also share some of her highlights and her favorite parts of the conversation. so Like I said, it is really easy to look at someone's current status and their social media and think that they've always just been this way.
00:04:39
Speaker
And we admire them and we want to be like them. and that's why I love having guests. Actually, we have amazing lineups of guests for the rest of this year that you guys can look forward to.
00:04:52
Speaker
But it's because we can get the real and the raw truth of what it actually took to get where they're at today so that we can deeply convey the reality of what it takes to get there and inspire people along the way in their own processes.
Grit and Long-term Success
00:05:07
Speaker
I love that Marty started over at 30 because same. And not only did she start over, but she then started at the bottom and was willing to just get her foot in the door $7 hour and offer as much value as she could to that business, knowing that it would pay off for her.
00:05:27
Speaker
And so we talked a lot about how that initiative and playing the long game and that mentality seems to really be missing in the industry these days. And that's really what this episode is all about. So I mean, that was just one of many of my ah favorite parts and and takeaways. And so I loved that. Tiffany, what were some of your favorite highlights from Marty's episode?
00:05:52
Speaker
I have several too. i think what I would really want our listeners to understand though, is before we were getting ready to record with Marty on that particular episode, we asked her, or i think you asked her, like, what do you want to convey? What do you really want to get the message across? And she said, I want to make sure we get like into the meat of,
00:06:14
Speaker
everything. I don't want surface level stuff. I don't want surface level conversation. and so she was ready and willing to just show up so raw and vulnerable and share her journey and her story. And so that's one thing that i deeply love and appreciate about Marty is she's not afraid to share the challenges and the hard stuff.
00:06:33
Speaker
And then a lot of the conversations that think a lot of beauty professionals are just afraid to go there, shed light on because you know, at the time it could feel a little like embarrassing or I don't know, whatever you want to call it. But one of my favorite takeaways from the episode itself was not only did Marty start over and her career at 30, she actually started over twice.
00:06:54
Speaker
So she totally switched careers at 30. And then a few years into her aesthetics career, she started a business with a partnership that didn't work out. And she had to start over ah again, completely from scratch. And And in that she was willing to do again, whatever it took. And my very favorite part is where she was, she had this clientele, she was willing to do whatever it took to make that money and serve the clients that she had and rebuild her business from the ground up again.
00:07:23
Speaker
And she was doing Brazilian waxing in a dentist office, in a dentist chair at night and on Sundays. That's the type of grit and work ethic that you and I are here for. and that we align with, that we understand, and that we truly appreciate. because ah Because like when she says that she was willing to do whatever it took, she was on her knees.
00:07:45
Speaker
She was just going to make it work. She was actually doing it. And that just, that will stick with me forever. Like, and the image of that, because as we know, dentist chairs don't lay flat. And she was in a dentist's office with dentist tools anyways, performing waxing, but she did what she had to do to make it work. and obviously she did. And we're just so appreciative of of her honesty and vulnerability and sharing stories like that with us in our community.
00:08:10
Speaker
Well, it is really powerful. And we did touch on this in the episode, but you know, I also have that mentality that I'm like, I don't handle excuses. Well, i have a very, very low tolerance for excuses and laziness.
00:08:24
Speaker
Um, because my story is actually very similar to Marty's where I've i've done the craziest things to get to where i am today. And when I hear people, you know, making excuses or having kind of like an entitlement mentality or they're just like, you know what, if you really want something, if your heart is in it, if you know that this is your path, I am telling anything is possible. If you are willing to really follow that path and listen to your heart and put in the work and have a mindset that is just so...
00:09:04
Speaker
open to the possibilities that, you know, when you have a mindset that's open to the possibilities and you really believe that anything is possible because you really believe in what you're doing, then you're more likely to find them, right? It's just so easy to throw in the towel really fast because like one or two things didn't really go the way that you planned for them to go.
00:09:26
Speaker
And ah so it's just so powerful to hear those types of stories, um Yeah. And I'm just so appreciative of it. And just so, i mean, from that moment, I've just been so inspired. I feel like my entire trajectory as Tiffany knows has actually changed a lot to just within the last couple of weeks. And because of having conversations like that and people just have that really unlimited mindset and willingness to work hard and do what it takes, then anything is possible. And I truly believe that it is.
00:10:00
Speaker
Same. I mean, ah opportunities will always arise when you're willing to take action and when you're willing to get up and try again and again and again. And sometimes it takes more than one or two, you know, failures closed doors. mean, sometimes it takes a lot.
00:10:16
Speaker
And I'm saying I'm so inspired after that conversation with Marty and it's actually changed my mindset and inspired me to kind of flip the challenges that I'm going through as well. Because if I, you know, I hear stories like that, I'm like, okay, if she can do that, what I'm going through is actually not a big deal. And I'm ready.
00:10:37
Speaker
Yes, absolutely. Oh man. I just couldn't agree more. It's extremely powerful. I'm, i'm Yeah, let's go ahead and just dive into
Work Ethic and Personal Agency
00:10:48
Speaker
this then. So today we're diving deeper into work ethic, mindset, and grounded growth that it takes to build a sustainable and growth-oriented career in aesthetics.
00:10:59
Speaker
This is a conversation that is not had nearly enough these days. i am approached by 99% owners spa and span salon businesses who really struggle with the current lack of work ethic.
00:11:13
Speaker
And as I was thinking about it, I really think the truth is that work ethic is not a generational issue necessarily. um but The reason why I say that is because we did talk about that on the episode. And honestly, people, I am approached with that exact conversation. They're like, people don't want to work these days.
00:11:31
Speaker
But I also don't think that we can blame the younger generation for that necessarily. think it's just kind of as a whole, how people were really raised and kind of what they're, but just what you're, what you're taught and the examples that are set for you. And so I really don't want to blame one generation or another. i think that It's just...
00:11:52
Speaker
varies from person to person and can be, like I said, kind of generational and just the examples that were said. And a lot of it is just how you were raised, I think. But that being said, what's really important too understand about that too is that it is still also a choice. One of my favorite people in the world, there's this man that I just, I admire him more than I've ever admired any other human in my life because,
00:12:20
Speaker
I know where he came from and i know the choices that he made because of that. Right. And so even if you come from not such a great situation, I mean, he was like homeless in middle school and high school and his parents abandoned him. And, but he figured it out. And now he is like one of the most successful entrepreneurs that I know.
00:12:41
Speaker
personal personally and has raised a beautiful family. And so, you know, it is the example that we're set. It's what you choose to do with that too. I hope that I'm making sense because I come from a line of entrepreneur. Like one of my grandpas was an entrepreneur. My other grandpa was a farmer and an engineer.
00:13:00
Speaker
And then I was just raised to work hard. Honestly, in my family, it's not an option not to. so And I'm really grateful for that. but But I'm still talking about people who have kind of the opposite example and choose that that's not what they want. And so it is a mindset as well. It is like a ah choice that you can make regardless.
00:13:21
Speaker
Yeah.
00:13:26
Speaker
Something else just came up for me. There's a lot that you guys don't know about Tiffany. And I'm not here to share it with you. But I'll tell you that there are some things that I have learned about you.
00:13:37
Speaker
oh I'll try not to get emotional. But Tiffany is also someone who has made that choice. Mm-hmm. very consciously from examples that she's had in her life too and where she's come from and and the things that she's been through. So, so you're also someone who's high up on my list that I'm like, you made a choice at some point of how you wanted your life to be.
00:13:59
Speaker
Yeah, it's actually very true. And that kind of makes me emotional that you can get emotional about it. Um, but you're right. And I'm really glad that you brought that up because it is a choice and it's like being presented,
00:14:11
Speaker
you know, you, I, this isn't my story. This is just a story of her. And you have two siblings that were raised the exact same way. And then one chooses to go off and make choices that were much different than the way they were raised and say it was like their parents were toxic or addicts or whatever. And then you have this other sibling that chooses and And it kind of follows in the same footsteps as the way they were raised. And both of them were like, well, it's because of way it was raised.
00:14:40
Speaker
And it really comes down to choice and your agency in that. We all have agency. We all have authority over our our own lives. And it's really about taking accountability. and getting to show up for ourselves every day and finding people in our lives that can help support us, honestly, one way or the other. So I'm really glad that you brought that up. And I'm also really glad that you brought up the generational aspect of it too. We did talk about that in last episode and it is really unfair to kind of blame the next generation for, well, you know, it's just the way they were raised and it's, you know, how it is. Nobody wants to work anymore. That's actually true for your and I's generation. It's true for our parents' generation. It's actually, that's where you said it's generational and it does come down to choice. And like the way I was raised was really more out of survival. I was the same way. Like it wasn't an option. I had to work from a very young age. I had my first real job with a real employer when I was 14 and I worked every day of my life since, but that really came out of a survival because it
00:15:41
Speaker
it wasn't a choice if I wanted money. And if I wanted to do things or activities or buy clothes, I had to provide my own finances for that. So that really shaped me into who I am today and the work ethic and the drive that I have.
00:15:55
Speaker
And i will say though, raising these next generation of kids as a parent, I am really conscious of that. Like my kids, are not in survival mode. They're not being raised that way. And I'm still going to teach them that if they do want something, they do have to earn it and the value of a dollar and the value of hard work. So it's really, again, it comes down to either way, how you're raised. You can use it as an excuse or you can use it as a motivator to really shape your life. So i love that.
00:16:23
Speaker
Yeah, yes, absolutely. It's it's just a choice and that we make. um So it is a it is, yeah, okay. So today there are more opportunities for sex success and sex. I mean, yeah, same, but well sorry guys, both.
Opportunities and Success
00:16:41
Speaker
ah Today there are more opportunities for success and making money than there ever have been before.
00:16:47
Speaker
But no matter the route that you take, you have to put in the work, the time and the dedication. so We're really excited before we dive into it. Tiffany, do you have any more thoughts?
00:17:01
Speaker
I really just think that there's open doors everywhere. There's opportunity everywhere. And it really does come down to your mindset and of course your choices, but also, um, I think just staying in it and finding some stamina and some grit and it really anchoring into your deeper purpose. There are so many things that we're going to get into, but I'm just, I'm here for this conversation. I'm really excited about it.
00:17:29
Speaker
Um, because I could talk about it every single day, actually. Yeah, same. And before we do get into it, and we're going to dive right into what we're talking about when we talk about mindset, I do want to just touch on your purpose and anchoring into your purpose. And, you know, it's basically just your why. Why did you go to school in the first place? Do you become a beauty professional? Yeah.
00:17:54
Speaker
And anchoring into that. And at the same time, that will change and evolve with time too, you know, and so that would be because another conversation that we've been wanting to have with people and and something that people do approach us about is.
00:18:09
Speaker
how do I find my purpose? Like, what is my purpose? Well, the the best place to start is just figuring out why you went to school in the first place. Why did you pick this career in the first place? And so I think if I could just give anybody any advice on finding their purpose and staying anchored into that, that's the best place to start. And someday we'll have an episode that can go a little bit more depth on that. But if that helps you moving forward in this episode, i would probably stop and pause this and think about that for a few minutes and write it down somewhere so that you can really stay anchored into that as we move forward with this conversation.
00:18:52
Speaker
Absolutely. Yes. Okay. So starting with the mindset, so having a success mindset, especially in aesthetics. So first of all, what does it really mean to have a success mindset? Well, aesthetics is not a shortcut career. it is a soul aligned journey that rewards the ones who stay.
00:19:17
Speaker
End quote. That might drop. It really is. Yeah, no, it really is And you know what? I just have to say that Marty's ah story is such a good example of that. My story is a good example of that. Your story is a good example of that.
00:19:34
Speaker
Yesterday I ran into... a girl on social media who I've known for so many years, but she made this one particular post and I immediately messaged her and i was like, please come on my podcast because, you know, another example, like our guest Erin, our good friend Erin, she's another amazing example. It's just this is truly a soul aligned journey that rewards the ones who stay. And that is something that Marty alluded to as well. Stop moving around. Stop jumping around. Stay where you are.
00:20:06
Speaker
And that is more important than you guys could ever imagine. When you go into, i would say not even just aesthetics, but the beauty industry as a whole, you are playing a long game. And I'm going to be so upfront with you guys.
00:20:20
Speaker
Most people don't make it. And that's why they are not willing to play the long game. They do not have the mindset for success in this industry. In fact, i initially wanted to title this episode, Why Most People Don't Make It in This Industry. i'm And i was like, maybe that's a little bit harsh and I should like soften that up just a little bit.
00:20:43
Speaker
But... um It is actually true. So a lot of people in this industry, they don't make it. In fact, I come from in my master's class, I believe there was 20 ish of us.
00:20:54
Speaker
And I think that there i might be the only one still in the industry. But that was true even when I was 10 years into it. Yeah, I'm just actually, it actually kind of proves itself. The ones that are in it for the long game kind of pull ahead really quickly. Um, and same, I mean, my class was much smaller when I went to aesthetic school, but I, am the only one that is practicing aesthetics today.
00:21:22
Speaker
And it bums me out real bad because all of the, everybody went to school is super talented. Um, had so much to offer and to Oh, yeah. Yeah. Way smarter than I was. Yeah. I 100%. I was seriously like cutting corners in school sometimes because I was so tired because I was also working full time and like whatever.
00:21:43
Speaker
Like they should have made it, but they weren't exactly in it for the long game. They just didn't quite have that like... drive and work ethic that we're and and mindset that we're going talk about today. So what is a success mindset?
00:21:57
Speaker
A success mindset is a way of thinking, feeling, and acting that aligns with long-term growth, purpose, and to fulfillment. It's not about constant positivity. It's not about never failing. It's about how you respond to challenges navigate uncertainty and stay rooted in belief and responsibility no matter what phase of the journey you are in. In fact, if you are failing, you're closer to success than the ones who are just not trying at all. and You know, it really is just how we're handling different situations.
00:22:30
Speaker
How do we handle transition? And we're going to give you guys literally so many examples and dive so deep into this today, starting with, and Tiff, I'll kind of let you take the reins on this next part. Let's talk about the core traits of a success mindset. Like if we really want to say these are the character traits, take it away.
Traits for a Success Mindset
00:22:53
Speaker
ah Number one, first and foremost, self-responsibility. No one is coming to save you and that is empowering or no one is coming to save me and that is so empowering.
00:23:05
Speaker
So self-responsibility means that you take ownership of your energy, your decisions, your results, your growth, your failures, like you're taking more responsibility of it all. And I don't even love the word failure or actually do.
00:23:19
Speaker
I don't feel like it's a trigger word like it can be for a lot of people because failure feels like shameful and like you've messed up and that you you've fallen behind or there's so many different emotions that you can attach to the word failure. But anytime i think of failure, I'm like, okay, this is an opportunity somewhere for me to either grow or to get better or definitely to learn something. So I really lean into anytime something doesn't work out for me.
00:23:45
Speaker
Self-responsibility also means that you stop blaming external things like the market, like the algorithm, like the economy, your boss, your circumstances. Life is going to happen to you.
00:24:00
Speaker
And that's the point of life. That's why we're here is to learn and to grow and to evolve. And it shouldn't be easy. I don't I don't know why we expect it or we strive or want it to be easy because there's no growth in that. There's no like, me in that there's just like, do we want these boring surface level lives where it's just like,
00:24:22
Speaker
you know, we're floating on a cloud and we have no deep emotions and no, nothing that really means anything to us. No, absolutely not. Like to get to the good, you've got to get through the hard and that's what makes the good, the good.
00:24:35
Speaker
You do have to take responsibility of that though. You have to own your shit. We have to have, we have to be honest with ourselves. We have to have hard conversations and check ourselves and take ownership when we're wrong or when we've messed up.
00:24:50
Speaker
And really, that's how that's how you can move forward. And it really does drive that success. 100%. Yes. It's very easy to blame. oh yeah. Oh, my goodness. I think it's a human nature thing to blame because we nobody wants to be wrong. Nobody wants to mess up. And nobody wants to feel like they're they're wrong or that they've done something wrong.
00:25:14
Speaker
ah um At the same time, though, there's so much power in ownership. of wherever you're at. And, um, and it really does like, at least for me, when I do take ownership or self-responsibility, really does like dissipate all of the anxiety or the overwhelm or maybe the fear or the shame or the guilt that I have going on. I'm like, okay, why was I so stressed about that? I just like had to have a hard conversation or I had to do this or that. So yeah, that's how, that's how one way that I can work through that. But
00:25:48
Speaker
um it's also something that you have to choose and you have to be conscious of it. Oh, I would definitely agree with that. I actually think it's a habit that you have to get into because it is human nature to immediately want to pass or place or figure out the blame.
00:26:05
Speaker
It's a lot harder to be like, okay, but what responsibility do I actually have in this? And so I think it's a practice. I think it is a habit that you actually can create.
00:26:17
Speaker
And rewire your brain to work that way, right? The economy is such a good example. when you're When your books are a little bit slow, it's very easy to blame the economy. And the truth is that...
00:26:32
Speaker
you have to ask yourself, but what responsibility could i or do I have in this, you know, and that's an example that we'll use later on. And so I won't dive too deep into it, but, but blaming is really easy and it's a practice to get yourself out of it. But I know that it's possible because I am to a place where i immediately can see where my responsibility is in everything.
00:26:57
Speaker
Everything. yeah everything but it it's not human nature to be that way. So you can train it. Okay. What's number two?
00:27:09
Speaker
Growth over perfection. So success isn't about getting it right. It's about getting better. You can view challenges and failures as opportunities to learn, and you can let go of meaning to quote unquote, arrive and commit to the process instead. So it really It's um it's a it's a journey, not a destination, i guess.
00:27:33
Speaker
Um, and I should i deeply, boot we, you and I both deeply believe in taking messy action. This podcast, for example, is one thing that we're still taking messy action. Yes. We're podcasters. Yes. We host this beautiful space for our community. And most days we still actually don't know like a lot about it.
00:27:52
Speaker
We're still showing up for it. We had that conversation before we started recording again. And so, um, It's really more about what you learn through the process and the journey instead of like being having this like perfect mindset or this like status level of trying to achieve.
00:28:13
Speaker
It's really more about, I guess, the journey. Mm-hmm, definitely. And then number three is a long-term vision. I'm playing the long game.
00:28:24
Speaker
So you understand that building something sustainable takes time and you focus on habits, integrity, and alignment instead of quick fixes.
00:28:37
Speaker
Anything to add to that? I just love that long long game. Yeah. concept so much. And I think it's just something that it's just, I'm going to utilize that term more because that really is what it's about. Like,
00:28:52
Speaker
instead of just like, okay, I'm going to go to aesthetic school and then I'm going to do this. And, and, you know, and then once I get there, then I'm going to feel good and I'm going to, everything's going to right. And my bank account is going to be where want it to be. And that never works out. Like we really plan.
00:29:07
Speaker
I mean, it does along the way, there's just lots of different things that come up for us. And so we really do have to root into like, ah again, going back to your purpose and your why and and being in it for the long haul and having like a commitment mindset to it. Like we're married to this career yeah and we're not interested in getting divorced.
00:29:27
Speaker
So what are we going to do to make this relationship work through the challenges that arise, through the hardships, through all of the unforeseen things that come our way?
00:29:37
Speaker
So I really like to think of it like that. And it really is a long-term vision. okay Yes.
Service-first Mindset
00:29:43
Speaker
The next one is emotional resilience. I can feel the fear and still move forward.
00:29:49
Speaker
So you regulate your emotions and you don't let fear dictate your decisions and you know how to bounce back from setbacks without giving up. And there's nothing more important than that because success is never linear. It's, it's a crazy, you know, knotted up roller coaster that you get into.
00:30:08
Speaker
And having the emotional resilience to ride the waves and to really navigate that as you go with a more positive mindset of working through things, no matter what is happening, is so important. So emotional resilience is another one that is just super high on the list.
00:30:29
Speaker
Absolutely. And then the last. Go ahead. No, was just going to ask you to do the last one. and Service first thinking. This is so important, you guys. I'm here to give, not just get.
00:30:42
Speaker
You focus on providing value and creating impact. And you trust that when you serve well, a success will follow that. And that could not be more true. We are in the service industry. We are service providers.
00:30:54
Speaker
And service goes so deep. It's not just in the treatments. that we provide. It's in how we talk to our clients. It's how we show up on social media. It's how we present ourselves.
00:31:06
Speaker
It's how we conduct you know our after treatment messages, our follow ups. It's in our marketing material. It is in everything that we do. We are here to serve. And we really do have to have that type of mindset that, you know, when we get those late night texts from clients that are outside of your business hours, instead of like getting triggered, we can just think, okay, I'm here to serve.
00:31:32
Speaker
Yes, I do have some boundaries in place and I will honor those boundaries. And I'm still going to be kind and gracious and so grateful that, you know, I have clients that are texting me at 10 o'clock at night instead of my phone being silent, you know? So it's really just that type of mindset that really makes such a difference.
00:31:49
Speaker
And that will lead you back to that long-term where you're in it for the long-term game. That's really going to drive that. And so it all goes hand in hand. Yeah, definitely. That's such a good point.
00:32:01
Speaker
Okay, what a success mindset is not. Constant hustle or burning out to prove your worth. Okay, sometimes there's a hustle.
00:32:12
Speaker
Sometimes there is a hustle. And we're not going to lie about that. Sometimes you're going to get burned out and we're never going to, I'm coming out of burnout myself. Like, you know, it does happen, but I don't do either of those things to prove my worth. I know who I am and I know what I'm worth. And so it's really when, you know, and there's like this constant hustle or burning out because we're trying to prove something to somebody else and to prove our value.
00:32:39
Speaker
It's also not toxic positivity or pretending that everything is fine. If it's not fine, it's not fine. And it's okay that it's not fine. Okay. So positivity is one thing.
00:32:51
Speaker
Toxic positivity and pretending that everything's fine when it isn't, that's a whole other ballgame. And then it's also not overnight wins or flashy numbers with no depth, which I personally think in aesthetics isn't possible to get flashy numbers without depth because success takes some work. So, but there's really by that. Can you explain flashy numbers with no depth?
00:33:18
Speaker
Well, I think it's
Avoiding Toxic Mindsets
00:33:21
Speaker
really easy to, again, just like
00:33:26
Speaker
I don't want to say pretend necessarily, but it's really easy to look from the outside and see people saying certain things or kind of flashing their success when number one, either it might not be true or number two,
00:33:45
Speaker
It might have come really easily and then they're going to lose it. Like I basically just mean putting numbers out there without backing it up with the actual truth of what it took to get there, I think is really what I'm getting at is that. So I just, we're both a great example. Marty's a really great example. It looks like we have just,
00:34:10
Speaker
landed here. yeah And so it would be like us and not giving you the depth that we do and just saying, I'm going to help you make six figures and it's going to be really easy.
00:34:22
Speaker
Right. Or like, well, I made six figures and so i'm going to give you these systems. Well, I could, we both could do that, but i can't without telling you the truth, you know, like,
00:34:36
Speaker
We can't do it without telling you the actual truth. And again, I think that's why it's so valuable to have people like Marty on the podcast who's also telling you the truth about it because – You know, this has actually come up for me recently where I'm getting ready to create online courses. We're getting ready to create courses and programs together is like our huge next step.
00:34:57
Speaker
So naturally, my algorithm is pulling up a lot of other estheticians who have these courses. And, ah you know, i more power to you. Seriously, i do feel like the more help we have in the industry, the better.
00:35:12
Speaker
but I'm like, you've been a single esthetician for a year. Yeah. Yeah, that's where the depth comes in. Yeah, I'm kind of like, I don't know. You know, not only that, but like maybe there's people creating programs that are really expensive who aren't actually letting you in on the truth of what it takes to get there. They're kind of just teaching you some of the systems instead of the real raw truth. And so that's what I'm saying is just like, I don't know, overnight wins is really not a thing or flashy numbers i with no depth that has come along with it, I guess.
00:35:50
Speaker
I love that. And then it's also not chasing external validor external validation and it's not comparison. No. Never. No, and that really can be said, especially for social media. i We've talked about this so, so much. It's something that comes up in conversation a lot. It's really easy to get into that comparison trap on social media and then to see like another so successful somebody in the industry that's got tens of thousands of followers. And so you automatically think, okay, well, they're killing it.
00:36:23
Speaker
And that's not always true, you know? And so um i think that's really why it's so important not to chase those external, but that external validation from say social media or to get into that comparison trap with somebody else, whether it's on socials or it's in your community. i mean, you really just don't know what you don't know.
00:36:44
Speaker
And it's really important to focus your energy, I think, on where you're at and to kind of stay in your own lane. really going to serve you so much better. I was hoping you'd say that exact thing because it is so much more important than you guys realize. And I've told you before, I'm the one that sees the numbers.
00:37:02
Speaker
And so it's really interesting when I'm looking through social media and i see perfectly curated content, gorgeous, amazing branding, but I know the truth behind it.
00:37:15
Speaker
Yeah. And so that's why it just heartens me when people are comparing themselves is that I'm like, you're just seeing something that's very curated. All of our content is curated. No matter who you are, your content's curated.
00:37:27
Speaker
And so people are only showing you what they want you to see. And the other thing that always comes to mind with that too, when people are playing the comparison game is I'm thinking social media is a full-time job.
00:37:39
Speaker
yeah You know, like that is literally why I just even for Eminence started a subscription channel. im like, this actually takes a lot of time and effort. And so I look at a lot of estheticians who have a ton of content and it is like amazing.
00:37:55
Speaker
And I just think... how are you fully booked with clients and able to do this on social media? You might not be, but other people looking from the outside, they're like, wait, how do how do I be like fully booked and pouring in and diving into my clients and you know do that on social media? And I'm like, you don't need to because i feel like if there's that much concentration and energy going into social media,
00:38:22
Speaker
I'm not sure what's going on with their clientele. You know, I don't actually know what that looks like, but I can't imagine that unless they're like working 70, 80 hour work weeks, that that's a thing that they're like fully booked and making, you know, amazing money and feeling really fulfilled. So the comparison game had just has to stop like that external validation, the viral content, the likes that all of that, it just is not what you think it is.
00:38:52
Speaker
No, that's not where it's at. So if you quote said, I would love to reinforce this one is from Tony Robbins successes, 80% mindset and 20% mechanics.
00:39:03
Speaker
And then success is not built in your comfort zone. It's built in your capacity zone. And the third one is, yeah, you can't wait until you feel confident to show up. You build confidence by showing up.
00:39:16
Speaker
Then we both really is the only way to build confidence. Confidence isn't going show up on your doorstep. You're not going to wake up one day and like be, okay, i feel confident now. Everything's going to be fine. I mean, it's just, it's something that again, has to kind of be, um,
00:39:33
Speaker
Has to be practiced, I think, because when you reach a certain level, then you're, you don't stay at that level, right? Then you're kind of constantly evolving. We're constantly growing. And so that's going to take continued confidence.
00:39:48
Speaker
um That isn't just going to be there in the beginning because you've never been at this level before, right? So that confidence isn't going to, yes, the confidence you've built so far is going to help carry you.
00:39:59
Speaker
But to get to that next level, we're going to and need a whole nother level of confidence to you feel rooted in so we can get to the next level, if that makes any sense. Yes, makes sense to me. Thank you.
00:40:10
Speaker
Okay, let's talk about some real life applications from all of that information
Success vs. Limiting Mindsets
00:40:14
Speaker
now. So real life application in aesthetics and beauty careers. So without a success mindset that could look like no one's booking the economy sucks.
00:40:24
Speaker
What a success mindset would sound like is how can I improve my pre booking method and client follow ups to serve deeper and retain better? Without a success mindset, it can sound like I failed. So maybe I'm not cut out for this.
00:40:37
Speaker
With a success mindset, it can sound like this didn't work. What could I try next? Love that one. Yeah. Without a success mindset, that can sound like I'll never be as good as her. You were just talking about the comparison trap.
00:40:51
Speaker
With a success mindset, it actually sounds like her success shows me what is possible for me too. And I love this one so much because that's really everybody... in the industry who inspires me and who i get to hear their journey and their story like Marty. um I really just like hold onto that and utilize their energy to help carry me through and to help get to where I'm going to. And so it's a very inspiring, it's very motivating. And I just am so grateful um to have that mindset and then to get to share it with our community and everybody else that we talk to too.
00:41:29
Speaker
Yes, absolutely. So here's a few reflection prompts for all of our journal people out here. Number one, where in my life am I outsourcing responsibility for my results? Basically, we're talking about blaming. Okay. So where in my life am i blaming somebody else for the results that I'm not getting? Number two what's one area I could replace perfection with progress?
00:41:56
Speaker
ah Social media.
00:42:00
Speaker
Usually the best example. Yeah. Number three what does success really mean to me? And am I living in alignment with it? Number four, when things get hard, what's the story i tend to tell myself?
00:42:15
Speaker
And is it true? Number five, who would I be if I fully trusted myself to figure it out? So those are our prompts. Those are our general prompts from this episode for you today.
00:42:29
Speaker
So in this industry, there's a lot of noise about success, fast growth, big numbers, and viral content. But what we want to speak to the esthetician who's in this for the long game, the one who's not afraid to start small, the one who's committed to becoming who she needs to be, not just collecting results that she has not earned.
00:42:52
Speaker
Beautiful. but it So how do we adopt a mindset of doing whatever it takes without burnout or bypassing our values? So whatever it takes should mean I'm willing to stay when it gets boring or hard.
00:43:10
Speaker
I'm willing to take feedback. I'm willing to keep showing up when no one's clapping yet. I'm willing to put it in the reps, refine the skill and earn the respect.
00:43:22
Speaker
And I'm willing to take initiative and do things outside of my assigned tasks to support the business because I'm grateful to be here. Now, having that whatever it takes mindset shouldn't mean I say yes to everything because I'm afraid to lose momentum.
00:43:40
Speaker
I allow myself to be walked all over because I say yes too much, or I ignore my physical or emotional needs because the hustle told me to.
00:43:52
Speaker
So the most powerful estheticians that we know they're not the ones doing everything. They're the ones doing the right things, hard workers who put in the time and are able to conflict confidently stand in their boundaries and ah uphold policies.
00:44:07
Speaker
They are rooted, intentional, resilient, and that's a version of whatever it takes that we can stand behind and get behind. And I love it so much. Me too. Thank you.
00:44:19
Speaker
So what whatever it takes should mean is staying when it's hard and not jumping ship, being open to learning and feedback, working weekends early on if it aligns, but not forever, stretching your skill set and doing the less a glamorous tasks and being professional and proactive in every role.
00:44:42
Speaker
What it should not mean, taking clients or jobs that completely misalign with your values, saying yes out of guilt or fear of being left behind and ignoring red flags to keep income.
00:44:56
Speaker
Also overriding rest, self-trust or creative space. Yeah, I wanna revisit.
00:45:07
Speaker
those first whatever it takes should mean bullet points. So staying when it's hard and not just jump jumping ship, and really what we're talking about is like staying rooted in a job and not just looking for the next best thing and, um, and staying in it for the opportunity and what remembering what value you're bringing to, but also what value that business is providing for you.
Career Stability vs. Job Hopping
00:45:36
Speaker
And that really comes back to the opportunity.
00:45:38
Speaker
And so I think you said in the beginning, Jess, it doesn't, it never looks really great when, you know, you've had five different jobs in the first year and a half or two years of your aesthetics career.
00:45:50
Speaker
And it just shows that you're not willing need to commit when things get hard. Well, you are in the hiring process currently you've hired a lot in the past.
00:46:02
Speaker
And I would just imagine if I were in your position looking at a resume and seeing that this person's been an esthetician for two years and held five positions, that's a red s flag.
00:46:14
Speaker
Yeah. Not only that, but to your clients like lose trust. So even if you're a single esthetician who tends to like hop around spaces all the time and it's just kind of breeds a weird mistrust. You're like, well, what keeps happening? Right. And so either as an employer looking at it that way, but then also if you're a single esthetician, your clients are going to look at that as just being a little bit off.
00:46:41
Speaker
Yeah. So like as a business owner, not only am I looking for long-term growth with my team, I am also looking at the success of the esthetician that I hire. And like you just said, when there's a lot of inconsistencies with employment, then i know that they're not in it to build long-term relationships with their clients.
00:47:03
Speaker
And so that really is the essence because if they can build a long-term relationship with the client and you know, stay rooted in this position, then it's going to create a win-win situation all the way around. It's going create a win-win situation for the esthetician themselves, for the clients of the business, and then, you know, for the business too. And so it really is not just like a one-layered aspect that we're looking at. It really is for the success of the professional as well.
00:47:35
Speaker
Definitely. Well, and you know, from again, like your perspective, I would just imagine seeing that on a resume and thinking I'm going to put all of this time and energy and money into training this person. And then she's going to jump ship.
00:47:48
Speaker
And so a lot of owners, that is a top complaint that I get from them is they're like, man, I just keep doing all this training and like putting in all this effort. And then they just keep leaving.
00:48:00
Speaker
yeah, You know, you can't do that. You do kind of have to anticipate as an esthetician working for somebody else that there's going to be a period of training and learning, and you might not be getting paid full commission for that because you're in that training position. Now, every employer is going to handle that very differently, but it's just your learning phase. It's your opportunity. But a lot of estheticians do actually jump ship during or right after that because they're like, well,
00:48:30
Speaker
I need to be making more money and this and that. And so that's kind of what we're talking about. It's things like that when it's boring or when it's hard that, or you're like not totally, i don't know, i guess in agreeance or understanding of the situation that you just take off and go do something else. It does not create a positive reputation for you and it doesn't look good to employers and it doesn't look good to your clients.
00:48:52
Speaker
Yeah, absolutely. Is there any others that you wanted to revisit right there? Um,
00:49:01
Speaker
I just love them all. Yes. let's Okay. So actually working weekends early on and nights and whatever, you know what I mean? So it's interesting. I feel so. I actually had a really hard time with this when I was working on this episode yesterday, i kind of sat and stared at the screen for a good 15 minutes, kind of trying to decide what I wanted to say about this and what I didn't, because there's um There's an aspect of being willing to do whatever it takes and working really hard.
00:49:33
Speaker
I was always the person in school who said yes to every facial that came in the door when everyone else was like, no. And I was like, hell yeah, I'll do it. Like, I don't want to sit here and read my textbook for an hour. i'm going to go give a facial and meet this person. I can't wait. Like,
00:49:49
Speaker
And it was the same when I was at the resort. I started at the bottom. i ended up lead esthetician because i was the one taking the shifts for people. You know, i would go make that extra commute if I needed to fill in for somebody or stay a little bit later to you know, work on people. And I think that there is an aspect of that willingness to work really hard and to say, yes, you know, Marty was another great example. She's like, if I had to work 14 to 20 hour days to make that money that I needed when the opportunity was there for me to do it, I was willing to do that.
00:50:26
Speaker
And so there is that mindset and willingness that is so important that counts for your success. But I think it's important to understand that that doesn't mean it's forever.
00:50:37
Speaker
i think, again, it just comes back to the mindset and the willingness to do whatever it takes. um That's different than being walked all over too. oh You know, if you're working for an employer and you're like, yes, yes, yes, its yes. And I'll do it and I'll do weekends and I'll do this and I'll do that. And then you end up getting walked all over.
00:50:57
Speaker
That's a different story. So we're really talking about, you know what? I am willing to work weekends. I am willing to stay a little bit later. I am willing to come and cover that shift for people when I need to. It speaks to your character. it builds a reputation it's It's so good for you to do that in the beginning, but I'm not saying that we need to be like that forever. In fact, one of the things that we work on in our coaching with people is actually creating those boundaries. When you become a solo esthetician, you know, that I'm like, well...
00:51:27
Speaker
You know, yes, there needs to be the willingness. Don't get us wrong. But there does come a point where we have to look at your quality of life as a whole and figure out how to set those boundaries and still keep our books really full.
00:51:39
Speaker
But that's really more what we're referring to here in the beginning. You know, and in a lot of situations, you have to have the willingness and the ethic to do that. And it's not it doesn't need to be forever.
00:51:51
Speaker
No. And it gives you the, um, It gives you, I'm drawing a blank on the word that I'm looking for, but it gives you the opportunity to be able to dress transition your clientele from those nights and weekends to more ideal schedule down the road because you've built a relationship with them, you put in the work and they're going to follow you to whenever you're going to work, right? Mm-hmm.
00:52:14
Speaker
And so ah really how i look at it is like working evenings, working weekends is such an opportunity because that's when clients need those appointments most in any area.
00:52:25
Speaker
It doesn't matter where you're at around the world. Like most women have families, they have kid obligations, that they work. And so a night or a weekend opportunity to get an amazing facial or whatever service feels so special.
00:52:41
Speaker
And so being willing to show up there is just such a massive opportunity. And i also look at it as like, you know, You could be waitressing until like 11 o'clock or midnight. yeah and this is a much better opportunity for you like to work till 7 p.m. at and night. Okay, it's not your whole evening. It's not your whole weekend.
00:53:00
Speaker
So like, again, it's just that mindset switch. ah But like it could always be harder. Yes, absolutely. Okay, awesome. So moving on to our next section, we're going talk about starting at the bottom and seeing this as a gift.
00:53:18
Speaker
Sometimes the best opportunities don't look glamorous, but they build the gift. They build the grit that keep... Let me start over. Sometimes the best opportunities don't look glamorous, but they build the grit that gets you to where you want to go.
Starting at the Bottom
00:53:34
Speaker
So we're going to each just share a quick story of our own experience. And I've shared this one before. and But when I um first started, i started in the resort industry and I started as the receptionist and the spa attendant.
00:53:50
Speaker
But I really showed up with the willingness. I really wanted to secure my foot in the door and get to develop those relationships and show that I was ready to provide that value so that as soon as I got my license in that state,
00:54:07
Speaker
and esthetician position or like hours were available to me that I would just have my foot in the door. And so I was very much willing to start at the bottom and I wanted to be the best receptionist, the best spa attendant. I wanted to get to know the team. I wanted to really show that i was providing the value so that when the opportunity was there, I just landed in it. And I've done that many times, but that's really one of my best examples.
00:54:36
Speaker
I love it. And I'll never get tired of hearing that story either. um One of my best examples of starting smaller at the bottom was right when I started Sweet Cheeks. It actually wasn't even like officially, i didn't have my space rented yet.
00:54:51
Speaker
um I started doing spray tans out of my mom's daycare here in town. And so she, I just went to the back room and I started hosting these spray tan parties for actually the daycare mom's.
00:55:03
Speaker
um, that brought their kids to my mom's daycare. That's kind of how I started building my clientele. So I would like pop up my spray tan tent. I w would bring, um, for some of them, like some wine and some chocolates and make it really special.
00:55:16
Speaker
Cause you know, we're like in a daycare with toys and whatever, but I wanted it to still feel like an experience all the while with the intention of, I knew I was going open sweet cheeks. I was just waiting on permitting and all these things that weren't quite in place yet.
00:55:30
Speaker
Um, And I just very quickly took action without even having anything in place. Does that make sense? So it really is literally from the bottom, I did whatever i needed to do. I booked those spray tans. If somebody called and said they needed a spray tan in the middle of whatever was going on, I didn't have anything else going on. Cause again, I wasn't like ready to start taking facials and stuff. I dropped everything and I just kind of went to them and I, um, I was available. I made myself available because I was so eager and hungry for it.
00:56:08
Speaker
And I was so grateful for the opportunity. Yes. Thank you so much for sharing that. So humility and willingness do go a lot farther than entitlement. In this industry, skill will get you in the room, but humility and willingness will keep you there.
00:56:24
Speaker
Entitlement says i deserve more because I showed up and humility says I'm here to learn, grow and earn it. The beauty of humility is that it doesn't mean playing small. It means being teachable. Willingness is the fuel behind that. The ability to do what needs to be done, even when it's not glamorous.
00:56:42
Speaker
The pros who rise, the ones that you guys look up to, they ask questions. They take feedback. They mop floors. They clean the wax pots.
00:56:52
Speaker
They rebook the clients even when they're tired. They look for ways to serve people. not just be seen, not just show up. They are the ones going the extra mile.
00:57:04
Speaker
Entitlement also says, why am I not there yet? When humility says, what can I refine and learn to get better? When you combine humility with willingness, willingness to learn, to show up consistently, to start at the bottom, you become unstoppable.
00:57:21
Speaker
You build trust, you build relationships, you build a career. Humility opens you up to feedback and mentorship, keeps your ego in check during both success and struggle.
00:57:34
Speaker
It helps you build deeper, more collaborative relationships, and it creates respect with owners, coworkers, and especially your clients. Willingness means showing up even when it's uncomfortable.
00:57:46
Speaker
It keeps you flexible during transitions. It makes you someone others want to support and promote. It builds resilience and long-term success. The problem with entitlement in aesthetics, because we're seeing a lot of this today, it assumes opportunities should just be handed to you. Well, I have a license.
00:58:06
Speaker
How much are you going to pay me?
00:58:09
Speaker
Oh, it resists feedback and starting small. It creates a lot of tension in team dynamics. It undermines your own credibility and growth, and owners will not want to hire you and they will not take you seriously.
00:58:24
Speaker
If you have an entitlement mentality and you attempt to go out on your own, you're going to have a hard time writing the highs and loans of ah highs and lows of your business. Entitlement actually blocks your blessings where a willingness will bring them in.
00:58:40
Speaker
There really is so much power and beauty of earning your way up. It creates confidence and competence. Where you begin doesn't define you, but how you show up there does.
00:58:52
Speaker
I will say I wouldn't change any of the challenges that I've gone through my aesthetics career. Not for minute. and Even when I was like, you know, in the fetal position crying, didn't know how i was going to figure it out.
00:59:04
Speaker
Looking back now, I'm just like, I would do it all again. i would start from the ground up. If I had to start tomorrow and do it all again, i now I have a roadmap. yeah Like I've got experience. I've got wisdom. I'm so grateful for that, you know? And so i just like,
00:59:21
Speaker
having that willingness and that mentality and openness to just be a beginner and, um, be led by others and be teachable and, um,
00:59:32
Speaker
I think just like owning the humility and yes, it feels vulnerable, but it will serve you so, so, so well if you can really just open yourself up to it. Yes.
00:59:43
Speaker
I couldn't agree more. so now we're going to talk about professionalism, job searching and career transitions. So let's talk about job hunting with willingness versus entitlement.
00:59:55
Speaker
Why does this matter? The way you approach job opportunities says more about your work ethic and energy than your resume ever could.
Approach to Job Hunting
01:00:03
Speaker
Owners, managers, and mentors are watching how you show up, not just what you have done.
01:00:10
Speaker
So a willingness mindset in job hunting looks like, how can I be of value to the space? I'm open to learning and growing within a team. I understand I may need to earn trust and opportunity over time.
01:00:22
Speaker
I'm willing to start where I'm needed and evolve as I go. I'll make the most of every opportunity to show what I bring. How that shows up is you research the spa ahead of time and come prepared with thoughtful questions like please research the spa ahead of time and come prepared with thoughtful questions.
01:00:42
Speaker
Your email, resume, and communication are professional and intentional. So important. Mm-hmm. You're open to helping with front desk, laundry, back bar, et cetera.
01:00:55
Speaker
Even if it's not your forever role, you express enthusiasm to support the business, not just extract from it. I'm going to read that again. You express enthusiasm to support the business, not just extract from it.
01:01:10
Speaker
You see interviews as mutual alignment checks, not just a test and not just a, so how much do you pay? but Because I add this real quick. So especially like with the help of chat GPT, we love her.
01:01:30
Speaker
It's really easy to see like this perfectly curated cover letter and resume. And yes, they should be professional and have all of your information that is important. And you can make it sound really, really good. But if you don't have the essence behind it to back it, when you go into interview, it's really going to fall flat and it's not going to serve you well. And so you can like make everything look perfect on paper, but really if you don't have the right attitude of mindset, when you're showing up for that interview, then it's, it's not going to serve you well. You're not going to get the job more than likely.
01:02:06
Speaker
And where did it go? Um, oh, you express enthusiasm to support the business, not just extract from it. Keep in mind, the more successful the business is, the more successful you are. It really goes hand in hand. And so we want to make sure that you're showing up to bring value to the business so that the business can in turn support you and pay you and help you build your clientele and help you grow and evolve as an esthetician.
01:02:33
Speaker
Yes, absolutely. The only other thing that I would plug into this conversation before I forget is dress up and show up. Yes. Okay, moving on Thank you. Moving on.
01:02:45
Speaker
So an entitlement mindset and job hunting sounds like I need a full book, high pay and flexible schedule right now. Kate? No, absolutely not. That's never going to fly with ah with a business that you want to be a part of. That owner is not going to be okay with that.
01:03:03
Speaker
ah Let's see. It also sounds like I'm not working weekends or sharing clients. I only want to do facials and no other tasks. If they don't call me back, they're unprofessional. I deserve a high title or income, even if I'm new.
01:03:16
Speaker
So how does that show up? You show up late or unprepared to the interview? You expect instant perks without proving your value. First, you don't follow up or communicate professionally. You overlook opportunities that don't feel perfect instead of seeing potential and you view spas as lucky to have you instead of asking how you fit into their mission.
01:03:36
Speaker
So a reframe for beauty pros in transition, look for aligned opportunities, not perfect ones, and be open to where you can grow, not just
01:03:49
Speaker
what you can get. The right space is looking for someone who brings solutions, and not just having expectations. So be so valuable that they want to keep you and so humble that they love working with you.
01:04:05
Speaker
So we already talked a lot about how hopping around can hurt your long-term growth. I feel like we covered that really well. ah But that that previous segment, I really cannot emphasize enough. I think we really ah struggle with the interview process and estheticians kind of knowing quite how to do that. So if you are a new esthetician listening to this episode, please you can reach out to us and i will send that to you. i will send that entire section to you so that you know how to prepare for the interview and the type of energy that you want to take into the interview.
01:04:40
Speaker
and Tiffany will as well. We both have this digitally. We'll cut, we'll paste, like whatever you need. If you need that repeated, please let us know. You can also visit the transcript page.
01:04:52
Speaker
uh, in, uh, Spotify and Apple and reread that if you need to, cause it is extremely important. So i tell you guys a secret real quick before I go moving on the right type of leader, the right type of owner or a business owner will hire you based on a vibe, not your skill set every single time.
01:05:14
Speaker
And so I hear a lot of estheticians who actually can't find a job and not in salmon because you don't live here, but, um and they're just like, I can't find a job. I can't find a job. I can't find a job. Well, you know, you really, again, it goes back to having that self-responsibility and asking yourself,
01:05:31
Speaker
what responsibility you have in that, because there's a reason either you're not trying or you're not willing to have that type of mindset showing up for the position and doing whatever it takes to grow and looking at the opportunities starting from the ground up. So just wanted to throw that out there.
01:05:50
Speaker
Yes. It's more important than, you know, absolutely. and Okay, so to wrap up this episode, we're now going to just dive into the three main character traits that will lead to long-term success and continual opportunity.
Initiative and Follow-through
01:06:05
Speaker
Those traits are initiative, follow-through, and integrity. so we're going to do a deep dive now on initiative, and then we'll move through... Follow through and integrity.
01:06:17
Speaker
So initiative is one of the most underrated success traits in the beauty industry, especially in spa and aesthetic environments where ownership, presence and problem solving go a very long way.
01:06:28
Speaker
Here's a comprehensive bundle of messaging that we're going to use. So. Number one, what is initiative initiative is the ability to see a need and act on it without being asked.
01:06:41
Speaker
It's the quiet leadership skill that shows others you're invested, intentional, and ready to grow. And aesthetics initiative builds trust with owners, clients, and teams faster.
01:06:52
Speaker
than talent alone. So here's some examples. Client experience, reaching out to a new client before their appointment to make them feel welcome, following up after services without being prompted, recommending home care and educating without being pushy or salesy.
01:07:10
Speaker
How about in the workplace? Restocking towels or back bar before being told, offering to help a teammate who might be running behind, noticing patterns or problems, and bringing thoughtful solutions to the leadership.
01:07:23
Speaker
Now in career growth, initiative sounds like seeking continuing education without being required to, practicing techniques in off hours to improve, and asking for feedback even when it's uncomfortable.
01:07:37
Speaker
So what initiative looks like versus passive or reactive behavior initiative sounds like I noticed we're low on cleanser. I went ahead and ordered more, or if you're not in charge of ordering, it's sending a text or leaving a note or adding that to the list.
01:07:56
Speaker
I always hear from the owners that they're like, well, have a list. They didn't, or like, they didn't tell me that they needed it. So the estheticians will complain that they're like out of things or whatever, you know, and then I'm having a conversation with the owner and they're like, oh, they didn't tell me that.
01:08:10
Speaker
Come on, you guys. So if you notice that you're low on something, who do I need to communicate this to, to make sure that we can get that back in stock. Right. Um, so the passive or reactive reaction to something,
01:08:22
Speaker
you know, instead of just ordering more, adding it to list is, oh, someone should probably order some more soon. But like, I'm just going to complain about it in the meantime. I can't even tell you guys. like I'm not going to use that because we're not going to follow the protocol because we've been out of it for three months.
01:08:36
Speaker
But nobody knows. i will say there is responsibility an owner too, or a manager or a lead esthetician too. Like this all applies to you guys too. Yes. Because, you know, that could have been, dude does your team know they need to make a list when they're, or do you have a system in place for actually checking inventory so that stuff doesn't run out?
01:08:59
Speaker
So it goes to vice versa. Absolutely. Okay. It can also sound like I created a quick retail tracker for myself to stay on goal. The passive reactive would sound like I'm just not good at retail.
01:09:14
Speaker
Initiative sounds like I reached out to shadow a local esthetician on my day off. Passive and reactive. I'm waiting for someone to mentor me. Nobody's training me. Initiative. I shared ideas for client rebooking scripts at our team meeting.
01:09:28
Speaker
Passive or reactive is we don't really get trained on that kind of stuff here. So initiative is the bridge between where you are and where you want to be. Don't wait to be told show that you're already paying attention.
01:09:39
Speaker
Great leadership starts with seeing the opportunity and just stepping into it. So one of the most magnetic things you can bring into any spa or studio is initiative. Initiative shows ownership and owners feel that like Tiffany's saying, there's a vibe.
01:09:56
Speaker
It communicates, I'm paying attention and I'm invested. i care about this space like it's my own. And that mentality will be what grows you. And I'm telling you that is the mentality that is going to open the doors for you.
01:10:11
Speaker
So if you want to grow in your career, stop waiting for the right time, the right invitation or the perfect script, look for what's missing and be the one who shows up to fill that gap. and that is initiative.
01:10:26
Speaker
And I am here to tell you, it is the number one thing missing in our industry right now. And it's something that I know any owner would be like, I need someone with initiative.
01:10:37
Speaker
Like it's such a blessing to have somebody with initiative. um Such an important trait to master and and bring to the table. Number one, yeah actually.
01:10:50
Speaker
I'll let you take on the next trait, which is follow through. Follow through is where dreams meet discipline. It's what separates the estheticians who talk about success from the ones who actually build it.
01:11:02
Speaker
So you can have an initiative and integrity, but without follow through momentum stalls, spot owners and clients are looking for consistency, not just good intentions. So follow through looks like doing what you said you do, especially after the excitement fades, sticking with routines and strategies long enough to see the results. And this can take years, years.
01:11:25
Speaker
Years. Years. I mean, what i years. And then, you know, you might fall off of those routines and strategies and have to come back to them years later. Ask me how I know.
01:11:36
Speaker
ah Following up with clients. It sounds really And opportunities. Meeting deadlines, showing up prepared, and staying accountable. The beauty industry is full of shiny beginnings, but it's the professionals who finish what they start who truly stand out.
01:11:53
Speaker
Here are some quotes. That we love about consistency and follow through. So your consistency is your credibility. It's how you build trust with yourself and others. Fun fact, consistency is my word of the year 2025. That's right.
01:12:09
Speaker
Success isn't built in the moment of motivation, but in the moments you show up anyway.
01:12:17
Speaker
Motivation is... I mean, I love to be motivated, we all do, but motivation, for i think for so many years, i was waiting on the motivation to show up and I really had to flip my mindset that like,
01:12:29
Speaker
Nobody's going to come motivate me to get out of bed at 5 a.m. when my alarm. No one wants to do that. No one's going to motivate me or nothing's going to motivate me to want to go to the gym on days. I just don't want to go to the gym.
01:12:41
Speaker
It's really the discipline and the consistency and the feeling of how I'm going to feel on the other side of that hard thing that really drives the motivation. Yeah. um Well, so true. So true.
01:12:54
Speaker
All right. The last one is the quiet power of
Integrity in the Beauty Industry
01:12:57
Speaker
integrity. So while initiative gets your foot in the door, integrity is what builds your foundation. In the beauty industry, integrity means doing the right thing when no one is watching. It means honoring your word, keeping your client's trust sacred and being consistent in and both your values and your energy.
01:13:12
Speaker
Integrity isn't just about not lying or stealing. It's about showing up on time, following through on what you said you do, respecting clients' privacy and energy, not talking poorly about other professionals or clients or management.
01:13:28
Speaker
home Owning your mistakes without spiraling into shame. Integrity doesn't always make you popular, but it will make you trustworthy. And in a growing industry, trust is your most valuable currency.
01:13:41
Speaker
So with integrity, this sounds like you refer a client out if they're not a good fit. Without integrity is you keep them anyway for the money. With integrity, looks like you speak up when something feels off.
01:13:52
Speaker
Without integrity, you just stay silent to avoid discomfort. With integrity, you disclose what's in a product honestly. Without integrity, you overpromise results just to get a sale.
01:14:03
Speaker
With integrity, you hold boundaries with kindness. Without integrity, you just keep bending to please everyone. You take accountability when you drop the ball instead of deflect or blame others.
01:14:15
Speaker
That is integrity. so with some quotes that we love, what you do when no one else is watching and defines who you are when everyone is.
01:14:26
Speaker
So huge. I love that. and I do too. Clients don't just come back for results. They come back for how you make them feel. And that starts with integrity.
01:14:39
Speaker
So a coaching prompt for y'all. If someone watched the behind the scenes of your business, your career, your job, your position, Your messages, your client notes, your back bar choices, would they match the values that you speak about publicly?
01:14:59
Speaker
I think that should be a journal prompt for anybody who would like to do that. Because that really is it's so, so, so important and a really great way to check yourself.
01:15:12
Speaker
Like, am i who I say I am? Am I the same person ah um online or in... client conversations that I am behind the scenes. Like if you really could, it sounds so vulnerable to think about, but like if your clients could see your messaging, if they could see everything behind the scenes, how you clean your treatment room, how you, all of your processes, you know, all, ah even, even as scary as it sounds, like your thought processes and the things that go through your your head,
01:15:42
Speaker
Would that align? And does it align with their your core values and who you say you are? So something to think about, something to to journal about if you want, especially if you're feeling out of alignment, or especially if you feel like you're not showing up with full integrity and having that self-responsibility and all of the things that we've talked about in that episode, I would really encourage anyone to try to do that exercise.
01:16:04
Speaker
Yeah, definitely. Are there any other key points that you want to make or talk about before we close up today? um I think I just want to re revisit really quickly that work ethic um responsibility that I think we all have.
01:16:25
Speaker
And again, it comes down to your choices and um and who you want to be known as and what you want to grow and what success you you know, means to you.
01:16:36
Speaker
um and it really does like, will set you apart so well, if you really have a deep passion, and you really feel a purpose and a calling for this career.
01:16:47
Speaker
um and you can root into that. And you can show up when it's hard and when you're tired and when life happens, because it will happen. And you can keep showing up and finding supportive spaces to do that in.
01:17:00
Speaker
you really will succeed and grow so much faster than you could ever imagine. You and I are both testaments to that. And um it really does work when you can surrender the process and take action and show up with all of the values that we talked about today. So i just wanted to drive that home and revisit that.
01:17:21
Speaker
again, really quickly. Thank you Thank you That was such a great episode. Thank you for all of your input and all of your insight is just, you're such a valuable person. I'm so grateful to have you in my life and same every capacity.
01:17:38
Speaker
Me too. Yes. Well, thank you guys so much for joining us today. We obviously would love any comments, any questions, any feedback. We're always so welcome to that.
01:17:52
Speaker
And we would also love it if you would rate and review the podcast. It really helps us grow and bring our message and our purpose to more beauty professionals and And, um you know, we are taking signups for the January mastermind.
01:18:10
Speaker
Our next mastermind is actually starting in almost a month. I sent everything out last night and I can't even believe... how fast that really went by or the fact that it is so full that we have two groups. We're really, really looking forward to that. So if that's something that you are interested in, please get on the wait list for January.
01:18:32
Speaker
And, uh, are closed for one-on-one coaching for now. So our schedule is full with one-on-one coaching clients and And if we do open that back up, we will let you guys know, but we are schedules are as full as we want them to be for now with our one-on-one coaching clients and the clients that we are actually getting ready to start for the fall season, which is crazy to say.
01:19:02
Speaker
And then if you are interested in taking my retail sales masterclass, you can just send me a DM for that. It's still only $150. That is all changing in the coming months. So if you really want to get in on the like one-on-one with me for only $150, this next maybe two-ish months is definitely the time to do that because that's going away and changing and shifting into something different.
01:19:29
Speaker
And so please DM me if you want to get in on that now. I'm just going to shamelessly plug my Eminence subscription in because if you are um here because you know me through Eminence and my work with Eminence, I have an Eminence page where I have now opened up a subscription so that I can do so much more in depth.
01:19:52
Speaker
skincare knowledge, mixing and layering, facial massage. I've already started loading that page and planning content creation sessions and everything. I'm turning it into a passion project. So for $10 a month, you can get some serious access to So so If you're interested in that, my eminence page is at Jess underscore eminence. And you can subscribe for just $9.99 month for so much more access to me.
01:20:25
Speaker
um And then the retail class. And then Tiffany, tell them what you have going on right now. um I have my, I still have my complimentary Brazilian wax masterclass online course. This is a free virtual course to learn the ins and outs of Brazilian waxing and kind of get a better understanding of um the process, the how to, everything that you need to know, because as we know, Brazilian waxing still isn't something that's really taught well in school. And so that's a deep passion of mine.
01:20:59
Speaker
Um, you can access that course at sweet cheeks, university.com. And then I would love a follow. You can follow me at sweet cheeks university on all social platforms, or you can check out my skincare business too, at sweet cheeks, waxing skincare, um, on Instagram and Facebook. And then we would also love for you to follow this show as well.
01:21:21
Speaker
Um, on Instagram at the beyond aesthetics. And so um we love to connect. We love when you slide into our DMs. We love when you send us takeaways from the episodes or anything that we put out there that helps you grow or just help support you in any capacity. So don't hesitate to ever just reach out and say hi or send your, you know,
01:21:47
Speaker
your favorite, whatever, you know, yeah that, that you get from us. So we would love that as well. Yeah. And if you feel like you have a story, that you want to share, please let us know.
01:22:02
Speaker
um We are booked through throughout this year. I'm not sure if we have any more space for guests for this year, but I would love to start signing people up for next winter, spring schedule. So please, if you want to be featured on the podcast,
01:22:19
Speaker
Reach out to us, tell us a little bit about your story and the value that feel like you can, that you can add to estheticians into our community. And we would love to consider having you on the podcast.
01:22:30
Speaker
Heck yes. It's always such an honor. Yes. Any episode ideas, content ideas, please send them our way as well. Yeah. Anything that you need more support with. in your business, in your career, just shoot us a DM.
01:22:42
Speaker
And we would love to bring that to life for you and have that conversation. Absolutely. Well, thank you guys so much as always for joining us today. We love you. We believe in you. We are extremely grateful for you and have pretty dreams. And we'll see you in the next episode.
01:23:00
Speaker
Bye guys.