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Finding Confidence When Selling: Make That Money, Honey Wins & Debrief image

Finding Confidence When Selling: Make That Money, Honey Wins & Debrief

S1 E22 · This or More
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89 Plays1 year ago

In this episode I’m joined by not 1, not 2 but 3 Make That Money, Honey graduates - my 6-week accelerator program that helps you uplevel your selling game & ultimately make more money. We share what went down behind the scenes, the wins the women are celebrating and how much money they brought in during the program.

We chat:

  1. The challenges surrounding selling before MT$H
  2. Peeling back the veil on the 6-week program
  3. How each woman found clarity and confidence in selling
  4. The domino effect from selling your product daily
  5. Serendipitous job opportunities off the back of the 30-day challenge
  6. The exact and final numbers following the MT$H protocol
  7. The key takeaways and surprise wins from being in MT$H
  8. Tapping into feminine energetics when selling

MAKE THAT MONEY, HONEY

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CONNECT WITH JOANA

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Check out Joana's website

CONNECT WITH CAROLLAINE

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Check out Carollaine's website

CONNECT WITH EUGENIA

Follow Eugenia on Instagram

Check out Eugenia's podcast: Creator to Leader

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Transcript

Introduction and Podcast Mission

00:00:00
Speaker
Welcome to This or More, a wild entrepreneurial podcast adventure for bold and brave creatives like you. I'm Tiffany Napper, your host, holistic business coach, corporate music industry dropout, a seasoned five-time multi-six figure entrepreneur, yoga instructor, and your go-to gal for heart-to-heart coffee chats.
00:00:21
Speaker
On this show, we're not just here to share stories. We're here to ignite a fire within you and make you realize that the reality you envision is just the tip of the iceberg. You're wildly capable of achieving that reality and so much more. So my friends, grab your cup of inspiration, settle in, and let's dive into another inspiring episode of This or More.

Meet the Graduates of Make That Money Honey

00:00:44
Speaker
Welcome to another empowering episode of This or More, the podcast for entrepreneurs ready to redefine success on their own terms. In today's episode, I am joined by not one, not two, but three graduates of Make That Money Honey, my six-week program that helps service-based business owners close more deals and, that's it, make more money. We're going to share with you what went down behind the scenes, the wins they're celebrating, and yes, how much money they brought in.
00:01:10
Speaker
So without further ado, let's welcome Caroline, E and Joanna to the show. Hi, so happy to be here. Yes. Yes. I'm so happy. I'm so excited for this combo. So let's just kick it off with quick little intros around the room. Can you tell everybody obviously your name and then what is the service that you do? What is it that you provide? And we'll just start with Joanna.
00:01:34
Speaker
Hi everyone. My name is Joanna Vargas. I am the founder and photographer of Marigold Co. We are a creative studio that helps brands elevate their visuals with bold visuals that are authentic and really kind of make you stand out with this saturated crowd. I am a SCAD grad fascinated with lighting and just kind of quality over quantity and yeah, love it.
00:02:04
Speaker
Love it. Caroline, will you introduce yourself? Yeah. So I'm Caroline Garcia. I'm an Afro-Latina holistic leadership coach, speaker, and writer. And what I do is I focus on helping women of color specifically on upgrading their wellness and wealth mindsets. I do talk to all kinds of audiences, but in my containers I create space for women of color to do a lot of healing from systemic oppression and just really step into their most powerful and abundant selves.
00:02:31
Speaker
So good. We're going to share more about that in a minute. And then E, would you give us a quick intro? Welcome back, by the way. E's second appearance on this podcast. We're so happy to have you. I love it. I love it. I feel like I'm guest starring with friends or something. My name is Eugenia. You can call me E.
00:02:48
Speaker
I'm a brand and visibility expert. I help entrepreneurs who are ready to step into the spotlight with their brands. So be more visible, be on podcasts, stages, books, whatever they want to do, set the foundation for their brand. They can carry their brand forward. And it's amazing because through this container I've met people like Caroline that are
00:03:07
Speaker
So passionate and driven by the impact they want to have. So I guess it's not part of the question, but it's part of my mission connecting with women that are so that their ambition is to help and really make a transformation in other people. So that has been such an inspirational part of this, just connecting me further with my purpose.
00:03:27
Speaker
I love that. I love that. Okay. So we're just going to jump right into it. This, this conversation, obviously this program is all about making money and making sales. And as we know, when you decide to step out on your own and become a entrepreneur, um, and make your own money, you know, sales as part of that.
00:03:46
Speaker
Part of that strategy we can't leave it out. It's not optional. It's mandatory However for a lot of us We don't come to the table as an entrepreneur or a business owner with a huge background in sales every now and again You'll see that but I would say it's less and less common especially in like more creative industries Which is where you would find all of us?

Transitioning Sales Mindsets

00:04:05
Speaker
So, I'd love to just start with like a little honest transparency for those listening who maybe are feeling like they're not doing as great of a job at sales and they're really interested to hear what happened, but let's like back it up. So, before we were in Make That Money Honey, before this program, if you were being really honest, how much time do you think you were spending selling and not marketing yourself on those social media, but actually like engaging with potential clients and inviting them to work with you?
00:04:31
Speaker
And Joanna, I'll let you go first. Well, my immediate response is definitely not enough because I definitely didn't have like this to do kind of day by day or month by month goals on what I was doing specifically towards selling. I feel like sometimes I got so caught up on just like
00:04:55
Speaker
Brand awareness and showing my portfolio and improving their portfolio and making sure I'm like top-notch and this and that and In ways kind of beating up on myself, which doesn't bring any sales and it doesn't benefit me in any way but definitely not enough and it was a
00:05:14
Speaker
The shift for me was that I was only selling when someone was in front of me. And I needed to put myself in a position where I can sell versus waiting for that possibility to come. What can I do? And this is where Make That Money, Honey, came into play.
00:05:35
Speaker
steps and actions towards putting myself in that position to sell versus only selling when placed in that position, like doing the work to get there versus just waiting. Yeah. So good. What about you, Caroline? What do you think if you were like, to be honest? Well, I think because I started speaking first, I
00:05:59
Speaker
I had this idea that selling was sleazy, first of all, so that didn't motivate me to do anything towards it. I was more so focused on building the brand because when I started, I've heard a lot about, you don't have to have a website and pictures and all of these things in order to start your business, but when I started my business, that's exactly what people were asking for. What is your website? Send me a picture, tell me your bio.
00:06:24
Speaker
They wanted to see my digital presence because they were putting me in front of their audiences. And so I was spending a lot of time trying to figure out how to present myself after so many years of not telling my story, not being visible, not knowing how to be out in front of people.
00:06:39
Speaker
And so that was part of it. The other part of it was I was doing so much research and just so stuck in the research that I was like, I think I have to research for like 10 years before I create something. And so even though people have had awareness that I'm out there and like doing speeches and stuff,
00:06:55
Speaker
do they know what I'm selling? Not particularly. I would just ask like, Hey, if you need coaching, like let me know, but not like what kind of coaching because I didn't know what kind of coaching I wanted to do who for. So I think it was very convoluted on like, what is it that I'm trying to do specifically? Like I'm out, but out to who. Um, and then the other part of it is I
00:07:18
Speaker
Like I wanted to sell, but I didn't want to sell. Like I had this idea. I've done a lot of kind of mindset work on selling. And so I was like, I don't have to try to do selling. Like I will attract it. I would just like sit in the corner in the darkness somewhere and people will find me. You know, like if you build a break, we'll come and I built it and no one came. And so there was some unlearning of like,
00:07:41
Speaker
What is actually the behind the scenes of the business? I have been focused so much on the in front of the scenes that even if Joanna, you said like you only sold when people were in front of you, people were in front of me and I still could itself because I have this idea.
00:07:55
Speaker
I'm stealing your money. So I like briefly mentioned what I'm doing, but I don't believe in me, the product that you're going to get the value out of your money. So I'm not going to pitch it. So there was a lot of underground rooted beliefs that I had to navigate to even get comfortable realizing like,
00:08:14
Speaker
I do have something to share. It is valuable. I am the right person to share it and my audience will find it helpful. So it was quite a journey. Yeah, it was. And we're going to dive into that in a little bit because you just touched on so many good little nuggets. But yeah, we're going to come back to that in just a second.
00:08:31
Speaker
E, you've been through Make That Money Honey before. You were in the beta round and you had huge success. But talk to me a little bit about your relationship with selling before ever kind of being, you know, through the program and then what's your take on selling now?
00:08:50
Speaker
It is interesting because now having been through it twice, I feel like it has changed every time. I thought this time would be more of a reinforcement. I would not see like a shift, but I definitely did. With the first time I launched or I was selling a service that I didn't love, but I had a lot of experience in delivering. So this time after that one, I was motivated to launch something that I loved and I love.
00:09:17
Speaker
So this time was a new service for me, different from the brand that I had been building for years. So it definitely felt more scary. And I felt like I don't have the testimonials for this particular service or a lot of the, I was, I was feeling like, oh, a lot of the results I get from my clients are just luck. Like when people work with me, amazing things happen in their life, but I cannot
00:09:41
Speaker
like that's not a promise, you know, it's just something that happened. So I had this belief of things just happened because I'm lucky or I'm blessed or whatever, like I cannot sustain this.
00:09:55
Speaker
But putting myself out there with this new round of Make That Money Honey, allow me to take the emotions out, which I'm very emotional. So if you have a struggle connecting with your emotions, maybe you will not resonate with this, but I am highly emotional. So for me, I do need to take
00:10:16
Speaker
take it down a little bit and learn to like contain and take my emotions in a healthy way. So I was able to take the emotions out because I had a system and a process of this is what I'm doing, this is what I'm sending, this is enough. I don't have to spend hours because I was also, this new service is not time per dollar, like time per dollars. So I was feeling a little guilty because I was maybe not working as much.
00:10:45
Speaker
So, it was also letting go of that and saying, this is enough and this is bringing results. And I got booked within three weeks of the program, which was very unexpected and then I think... Like, picked out booked to be clear. Booked out booked, yeah. He was like, I can't sell anymore because I can't serve any more people right now. Yeah. And I had to let another person that I had to actually tell her no for now.
00:11:08
Speaker
That was something I, before I would have been like, yes, I need to say yes to as many people as possible because what, if this doesn't happen again, I need to, I would have really pushed that boundary for myself. And I was going to, it was so close. We had a call and I said, yes.
00:11:23
Speaker
For sure, I'll send you a proposal and then I thought about it and I said, hey, I don't think this is a good time for me. Let's work. Let's do it in April. So I felt really powerful in saying like, I don't need this. The money would be great, but these are more, right? So I did this in three weeks. I can do it again. I don't need to have this fear of what if it doesn't happen again. I just got the chills for you because that is
00:11:53
Speaker
the ultimate goal is like we're not you know if you're new to me listening this will be new to you but if you've been around for a while it won't be but I'm not of the nature that we're just chasing numbers so that I can look good or you can look good for a hot minute right I'm of I'm of the belief that we're here for the long game and I want you to create a business that brings you joy and that gives you time to just still go out there and live your life and
00:12:17
Speaker
So if that means we are now in a powerful position where we say to someone, I would love to work with you, but I can't start until April or June or July or whatever that looks like, then recognizing that as a source of power and something that we can be proud of versus having any shame around that.
00:12:32
Speaker
Or like you said, saying yes out of FOMO scarcity ego versus recognizing actually I'm chill and confident right now. And so if they say no, because they don't want to wait until April, I trust that another is going to come along and it's going to be just fine. Absolutely. So powerful. Thank you for sharing. Okay. Let's jump a little bit into some of the program stuff. Like, okay, so now we're in the program.
00:13:00
Speaker
For those listening who've never heard of Make That Money, Honey, tell, in your words, I love to hear, in your words, what did I ask you to do inside Make That Money, Honey?

Program Structure and Community Support

00:13:08
Speaker
What's it look like? Caroline, you can start. So I didn't quite know what we were going to do until we got in it. So it was a surprise to me too. But the biggest thing was there's a community of people that are all trying to embody a selling mindset.
00:13:27
Speaker
When we kicked off, there was a sense of like, oh, here are all the people that are participating in it. There was different participation, but when the people that think that participated the most, like I resonated with everyone that participated the most. And so it was just kind of like, oh, the superstars of the program, this is great. I love people. I think the most unexpected thing that was the biggest part of the program was the 30 day challenge.
00:13:54
Speaker
because it forced me to think about selling every day and not just casually. Like at the end of the month, be like, Ooh, I didn't, did I, did I even like dress up to anybody this month? And just sort of like keep working on the things that make me feel comfortable, like tweaking my website a million times and
00:14:11
Speaker
tweaking the tagline in my email a million times, just like things that made me feel productive, but weren't necessarily focused on bringing in more business into my business. So I think the part of the challenge of not just having something structured on what to do every day, which I could not have created that myself because I don't have a sales background, but also
00:14:37
Speaker
the everyday posting like for me was very motivating. Like even on the days that I wasn't, I was traveling or I wasn't feeling well, I'm like, I gotta go get this thing and I want my points and I want to see what people are doing and I want to interact with people's stuff. And it was just like, felt like a, like a freshmen group.
00:14:55
Speaker
of people that were selling. And then I just loved that there was diversity of people that were providing different services as well as different backgrounds that didn't make me feel like I was just a unicorn that couldn't relate to anyone. I was able to connect with every single person and seeing the challenges that they were going through made me feel less isolated, which I think is a huge thing when you start a business, especially if you're the first one in your family. They don't understand what you're going through. Your friends may not get it. So I think the
00:15:25
Speaker
the community aspect of it was an unexpectedly very powerful part of the experience. That makes me so happy to hear, obviously. What about you, Joanna? If someone were to ask you, OK, what do you actually do inside the program? What would be your answer?
00:15:43
Speaker
Yes, I loved everything you said because so true. I think big word is community and structure. Like the fact that you have the support system and a very diverse, I agree, was a very diverse group of females. Oh, males as well. A group of females and males, yes. We were the blue stars though.
00:16:06
Speaker
But it was such a kind of, and then even the tiny wins, like how supportive we were of each other and those tiny wins. But I think for me, Make That Money Honey was that it was a community where one, you're not alone. I think you mentioned that as well, you're not alone. You felt supported. You also could be somewhat vulnerable, like, hey, like sometimes selling isn't easy. And sometimes you're doing the work and you're not always getting it right away.
00:16:35
Speaker
But the fact that you have this community that trusts and believes that that's going to come for you, and it's not just you that trusts and believes that for yourself, because they see the work that you're putting out. They see the quality of either your service or your product. So to have that community also believe that the time will come.
00:16:54
Speaker
that this work will pay off because it's work that is structured to work. It was great to to be a part of it and experience it with this incredible group and I love how you shared that how you know sometimes we reach out to our friends or family and they don't always know you know they don't know or can relate to maybe
00:17:20
Speaker
The struggle that sometimes it goes through and so the fact that it was a fun process versus like this draining selling overwhelming Procedure it was not that in any way or form
00:17:36
Speaker
So I thought it was really, really fun that it was selling was made to be fun. It was made to be easy and it was made to be simple daily small tasks. And then so yeah, so once I started seeing like the bookings come in or just like the turnaround, like even just making new connections or meeting new people, I'm like, wow, this stuff works. Why haven't I not done it before?
00:18:01
Speaker
Thank you, Tiffany. Thank you for laying it all out in the table for us, simplifying it to its max because the Notion portal was incredible, so detailed oriented. Everyone loves that good check mark. I did it today. I'm one of those. I'm very guilty. That's the best part of actually completing the test, clicking the check mark. But yeah, it was incredible. It was incredible.
00:18:29
Speaker
experience and I loved every bit of it. And so main words would be community and structure, support and focusing on joy and win like even the small wins. Yeah. Yeah, I love that you said that because I think that's one of the
00:18:48
Speaker
That's one of the components that's hard for me to explain until you're in it. This concept that the vulnerability that hopefully I do a good job of holding space for, and we call in beautiful people who also uphold those values that I believe in.
00:19:03
Speaker
But when when you're going through the 30 day challenge that Caroline mentioned every day in your notion portal you get asked to do something and you know the tasks vary and there's days when it might take you 1530 minutes there's days when it might take you an hour and a half or two hours it kind of just.
00:19:18
Speaker
depends with what maybe inner demons you're battling that day. But but every day I ask you to do something related to sales. So it might be reach out to three people on your warm lead list. And here's the email you're going to send them. And it's a template plug and play, right? And then the beautiful thing is, on top of that, we have this challenge. And so every day, I'm asking you to share proof that you did the thing, right? So we're taking screenshots. And we're really diligent about, you know, I say cover up the names, like I don't want anyone to feel like
00:19:47
Speaker
there's any potential for you for someone to steal your lead, right? So we blackout names and things like that, but you are uploading screenshots a lot of times of the exact email you send out or the exact text message you send out. And what I don't think I even realized before him
00:20:03
Speaker
before now watching it happen a couple of times is the quantum leaps that that allows everyone else to make when they see someone else doing it and they know, oh, she was brave. She did it. I can do it too. And we get to see how everybody kind of customizes and personalizes it and puts their spin on it. And there's just so much value in that as well. Like I always say, don't, you know, I'm not trying to put words in your mouth. I'm just trying to give you a template to start from.
00:20:28
Speaker
so that you don't have to overthink it and it's easy for you to check the box but I love that you mentioned that because I think that's like one of those things that's hard for me to describe until you've been in it and then you're like oh this is really powerful and the community component plays a huge part I always compare it to a personal trainer versus like signing up to work out on your own
00:20:50
Speaker
Could I do it? Could I go to a group workout class 30 days in a row and see progress? Yes. Am I much more likely to fall off the wagon? Yes. But if I was in like a little private container with a few other people getting trained, I would feel obligated to show up every day because I would feel like, you know, you're leaning on me, you're relying on me and I want to be there for you too. So I love that that part resonates so deeply with everyone.
00:21:14
Speaker
Now is the perfect time to hydrate or take a quick sip of your latte while I tell you about a tool that can help you on your journey. Studies show 88% of women-owned businesses never reach six figures in revenue. I'm on a mission to change that.
00:21:31
Speaker
Often, service-based business owners struggle to make predictable income. You're on what I call the revenue roller coaster, and it leaves you feeling really overwhelmed and frustrated. You've thought about quitting multiple times, your Instagram efforts are not paying off, and you're drowning in unfinished courses.
00:21:48
Speaker
It's time to swap the faux magic pill for a plan that actually works. At UP Leveler Society, we believe in empowering entrepreneurs with practical, actionable solutions. That's why I created Make That Money Honey, my accelerator program designed to help you boost sales and gain confidence in just 30 days. If you have a service-based business and you've made at least three sales at some time,
00:22:11
Speaker
This program is designed for you. Rather than posting more on Instagram or making more lead magnets, Make That Money Honey gives you actionable steps and support so you can experience tangible monetary results once and for all. It's time to go from stressed out to sold out. Go to tiffanynapper.com forward slash M T M H to enroll today. That's tiffanynapper.com forward slash
00:22:37
Speaker
M T M H gain more confidence, more leads and more money with my resources, support and 30 day action plan. Let's make that money, honey. Welcome back. I'm so glad you're still here with us. It's your host and coach Tiffany. Let's continue. I wouldn't even add if it's okay. Tiffany, I would add that
00:23:00
Speaker
It was great to experience that it wasn't like you're trying to make replicas. I think you said it in terms of the coaching. If you sign up for training, if you sign up for a YouTube class or something versus having a personal trainer that's there with you and making it to your body, customizing to your body goals or your
00:23:21
Speaker
I think that for the fact that it was a group setting, it was still very customizable. I don't think you were trying to replicate all us to end up equal. It was very customizable to you, to your clientele. Is it service? Is it product? Is it you're focusing on message? I think that element was really, really nice to experience.
00:23:48
Speaker
There can be this structure, but then there's all this room for you to be completely you. Yeah. Yeah, for sure. I don't ever want to create carbon copies of me or anyone. That is not my goal. I want you to stand on your own two feet. I want you to thrive. And, um, you know, Caroline, I want to dive in a little bit to what you talked about a second ago, that kind of piggybacks on that is the fact that you were unique in the situation where you were coming into this program and you were like,
00:24:14
Speaker
I've been doing my thing for a long time, but I'm not sure I've had a lot of clarity around what I'm selling right now. And I'm glad you trusted me because I was like, no, trust me. Come on in. We can get there. We can get there. Like sometimes you really just need to get out of the R&D mode for a minute and put yourself out there for that clarity to come. Like take the next step and then the clarity will come. But talk to me a little bit about
00:24:40
Speaker
how you found the clarity and the confidence through

Confident Selling and Personal Growth

00:24:43
Speaker
this program. Because it is a bit of a unique situation and I want people to hear how sales ended up helping you find all that clarity and confidence in your specific offerings. Can you share a little bit about that? Yeah. So just a little bit of context. I've done a lot of work on myself.
00:25:03
Speaker
a lot and it wasn't like, initially it started from a sense of like, I got to fix myself. And then they transitioned to, I want to be the best version of myself. I want to master everything that I touch in my life. How do I do that? I don't have many examples of people that look like me that are trying to like kill it in life. And for me, because I've chosen alternative life paths, like I have time to invest fully in myself. And so that looks like I've read
00:25:30
Speaker
like 300 books. I wrote my autobiography. I've been in therapy for five years. I've been coached like over a hundred times. Um, I've meditated. I've prayed. I've broken down. I've agreed. Like there's all of these things that I went through.
00:25:44
Speaker
And so prior to coming into your program, my struggle was I can talk about anything. And that's what was happening in my speeches. People were like, can you talk about joy? And I'm like, sure. Can you talk about grief? I'm like, sure, vision, leadership, whatever. Right. And so while it was cool to be able to have that diversity, it was difficult to figure out, like, well, what am I going to, like, build my foundation on? Because I can do everything, but I can't do everything. Yeah. Yeah.
00:26:08
Speaker
And so trying to figure out a lot of times in the coaching programs that I've been in, they're like, well, remember who you are before the transformation. And I'm like, which transformation? Like, which version of myself? Like, I don't even remember. And so part of the journey through the program is I've had to go back into myself, like into my own journals.
00:26:29
Speaker
to figure out what was I thinking before and what was I feeling before because I don't remember anymore. And thankfully I have the journals that shows me exactly what I was thinking. But the biggest challenge for me was I didn't just go through one experience and wanted to recreate that. I went through so many experiences and I wanted to create something that really packaged that, but it felt very impossible to take eight years of healing work.
00:26:54
Speaker
and put it into anything that could help anybody. I'm like, well, so then what do I say? Like, Hey, like, let's hang out for the next eight years. Like, no one's going to do that. Now I kind of want you to try it though. Trying should be like the pillars of my experience and say like,
00:27:15
Speaker
Can I just trust that I can create something that will help somebody? You don't have to go through my transformation because you didn't go through life and you're not trying to get to the same thing as me, but what is like the core of what my transformation was? And I think when Tiffany, you and I were conversing before I was joining the program, I felt like two beginner to join. I'm like, well,
00:27:39
Speaker
I don't have an offer." And you were like, nah. And I was like, is she just trying to sell me on this? Or like, do I really have an offer? And so what it really forced me to when I got into the program is like, I just created an offer for another program that I was in and just decided to like, shop it around. Like, let me get reactions from this versus just say like,
00:28:00
Speaker
I have a coaching program and people are like, about what? And I'm like everything. And they're like, right. And so it just gave me the courage to like create something, to start reaching out to people, to get feedback, um, kind of transition into like fail fast kind of mentality.
00:28:18
Speaker
And what was beautiful is I have been getting feedback. I have been like iterating on stuff. I have been getting people that say like, I'm not ready to start working with you now, but I will in the future. Like I'm excited about this. Like, oh, this is so interesting. Ooh, I love like that you're bringing these different elements. And it was a conversation with you, Tiffany, helping me to realize that I could help people without the title of like a therapist. Like that was a huge blockage for me.
00:28:44
Speaker
And so when you were like, well, anytime you basically have a human interaction, you're holding space for a human and you don't have to have any title to do that. You just, it's just present. Um, allowed me to see that I could help heal people without having the title of the healer that I got from some institution. Like if I give you my presence and my lack of judgment and just hold space for you,
00:29:07
Speaker
And that transforms you. It does transform you. Can I just trust them? So there was, again, a complex amount of things that were going on behind the scenes, but the major thing was
00:29:19
Speaker
I didn't feel like I could create an offer because I had been through so much. And I was just sort of like, well, maybe I'm just destined to not do anything. Maybe I'm just going to just, I don't know, be a homeless person that just talks about different topics, but doesn't actually monetize what she has to offer because I can't
00:29:39
Speaker
I just can't create something. I wasn't going to let that happen. I was like, no, no, no. That is not the end of this story. No. Yeah. So what I loved about that and what you just shared is really just, thank you for trusting me because I knew you could come up with what you needed to come up with if you felt a little fire under your feet and if you were surrounded by other people.
00:30:03
Speaker
selling and You know you had some incredible Incredible wins and things that are kind of these this domino effect that started happening once you started more confidently sharing Specifically about who you help how you help them. Will you tell everybody quickly the gym story the day you went to the gym? Yeah, yeah, so I Had my dog ran away at 2 a.m. That's how it started
00:30:32
Speaker
And he really should have walked by chakras whenever he does stuff like that because the sense of groundedness that I have just really goes out the window and I just become like scared and just like afraid and all that. So my day started like that. I went to the gym. I started getting to the rhythm of like working out again. And after my meditation, I ran into somebody that had been in my class that I guess he was
00:30:56
Speaker
They're just long enough after our class in the time that I was meditating. Cause I meditated for like 15 minutes. So he wasn't working out like, you know, for hours after. And so we met up outside and he's like, Hey, like I heard you say earlier that, um, you're an entrepreneur. What do you do? So I'm like, Oh, I'm an Afro-Latina holistic executive coach, speaker and writer. He's like, cool. How do you get your clients? And I was like, uh, great question. And I was like, you know,
00:31:26
Speaker
they kind of just come to me. And so it set this tone for the day of like, they come, they kind of just come for me, but like, I got to be places and talk about what I do. And later that day, I went out to brunch with some new friends that I've been creating the last like eight months or so. And I was telling one of my friends who is an ideal
00:31:44
Speaker
Well, I was like, girl, I am starting to do chakras work. And I think that that's something I'm going to specialize in because I keep calling myself not a healer. But the chakras is really how I feel a lot of the heartbreaks of just who I am. And so I was talking to her about it. And there was a gentleman that was at the table next to us. And he turns around. And he's like, did I just hear you say chakras? My favorite word? Never heard somebody say anything like that before, especially from a man. And I was like, yeah.
00:32:13
Speaker
And so he comes over and we're chit-chatting a little bit and he's like, I own a gym nearby. It turns out his gym is three minutes away from my gym and he lives like five minutes away from where I live. And he's like, I have a studio that is like a mind body spirit kind of experience. I do yoga, I do weight training, I do kickboxing, I do stretching, all of these things. Would you be interested in doing a shocker's workshop?
00:32:36
Speaker
And I was like, yeah, like 100%. And so with the first time that in public I had said to anybody, like, Oh, I think I'm going to specialize in chakras. And it was a private conversation. Somebody overheard it and was like, Oh, like, needed to be tuned into that frequency. And now we're planning on having a chakras workshop sometime in the spring summer. And
00:32:59
Speaker
And it literally just came out of somebody hearing me talk about what I do at the gym that had me thinking about what I do later, tell somebody what I do, and then somebody heard it and said, hey, none of that would have happened if my dog hadn't run away.
00:33:15
Speaker
Yes, and if you hadn't gotten the clarity in the previous weeks prior to that to say, to start talking more openly about what you do, right? And start like, you were really stepping into this from what I could tell, like this new version of you that was like, I'm going to talk about what I do and I'm going to put my words out there and I'm going to see how people respond.
00:33:36
Speaker
We use this word a lot in the program. I'm gonna stay curious. I'm gonna stay curious. I'm gonna ask questions. I'm gonna read their response and then I'm gonna ask more questions and you were really embodying that and I do think that you and we saw this with a couple of other members of the program like when you get more confident because you're doing all these little action steps day by day by day and then
00:33:57
Speaker
It flows into confidence in other ways, and you start talking about what you do in other areas, and then people hear you, and then that door opens, and that door opens, and it's just this process of continuing to show up, be confident, talk about how you can serve, how you can help, walking through that next door, right? Trusting that when that door opens, you're ready to walk through it. Yeah. I love that story for you.
00:34:23
Speaker
And I know you had some situations where you had people say, you know, you put a new package together. You had a lunch where one woman was like, Oh my God, yes, sign me up immediately. And then she's ended up having a post-boner start date. But, you know, how do you feel? Just tell me, you know, honestly, like, how do you feel at the end of this with the package that you've created with the offering that you have moving forward into the world? So it's been interesting. Um, I've been joining more like,
00:34:50
Speaker
virtual group things recently and just talking to people. And one of the things that I actually learned from the communications module that you had in your program is about like having in your presentation a way of people immediately connecting with you. And so I have a QR code that I have at the end of my presentation and actually I just did one last night. Somebody literally immediately booked a call with me to talk next week. And so
00:35:12
Speaker
It's the fact that there's an appetite for connecting with me that is like giving me a confidence boost. But in one of the communities that I joined a couple of weeks ago, it was like a breakout for black professionals about habits. And so I was like, Oh, let me join because like, that's my thing. And the guy that was facilitating it was talking about like his routine of self care. And it's like,
00:35:34
Speaker
It was very masculine. It was like, I go to the gym really early and then I work other people out. And then I go to sleep at like 6 PM and then I neoprep and it was also sort of mechanical. And I'm like, that's like not the way that me works.
00:35:47
Speaker
And so somebody asks a question like, well, what about your spiritual wellness? And I was like, Ooh, Ooh, I'm going to say something. And so he was like, um, my wife meditates, but like, I don't, like, I don't do any, like, I just, I don't really do anything. He was like done founded by the question. So I took it as an opportunity and I say, may I say something? Like it was him facilitating. It wasn't an interactive experience. And I said, may I say something? And he said, sure. So I say,
00:36:12
Speaker
So I actually do a lot of work in spiritual wellness. Like a lot of my foundational stuff is based on the chakras and blah, blah, blah. The woman that asked the question to the guy, like, do you do anything spiritually in your work?
00:36:25
Speaker
She DM's me immediately on the Zoom call and she was like, Oh my gosh, I just did a Reiki healing certification last year. So I'm super interested about energy. Like I would like love to learn more, like connect with you. I immediately sent her my link. She books a call with me. We're talking earlier this week and I have them to the call with
00:36:45
Speaker
with just the focus of connection and not selling. And so we're talking, we're having a conversation, like there's a moment of emotional connection that we have. And at the end of the conversation, I was like, may I ask you something? And she was really, her energy was really open to me. And she said, sure. And I said, I'd love for you to see if you can think about any women like you that might be interested in the kind of work that I'm doing. And so she's like, I definitely like have some people in mind, but I'm thinking about you for myself actually.
00:37:13
Speaker
And I was like, oh, I didn't expect that. So owning the chakra, some people have told me that's too woo woo. And I resist that because I live in both the researcher scientist world and both the spiritual world as well. And what I find is that that bridge is what's lacking. And I'm there. I can be that bridge.
00:37:36
Speaker
talking about the chakras in a leadership space and a corporate space where people don't talk about spirituality, where they don't talk about healing, where they don't even talk about traumas. Yeah. Like that is something to deal with after you're nine to five on the weekends on your own. And I'm like, we take our promise to work every day.
00:37:53
Speaker
So it just gave me confidence that I can bridge that gap and I have. And the more that I talk about it, the more people are excited about it. And they're like, oh my gosh, this is new. Which also lets me know that the reason that it felt so difficult to talk about it is because I hadn't seen it. It is something. So it seems like a place there.
00:38:15
Speaker
Right, right. And I didn't realize that. I'm like, like, every time I go to yoga, they talk about chakras. Why are y'all acting like this is new? Like, this has been around for thousands of years. But, you know, I kind of had to ask myself, like, what are the unique viewpoints and experiences that I have that allow me to bridge things that people may not think about as being connected, but as an actually very powerful combination
00:38:37
Speaker
of helping you not just heal, but like really thrive.

Owning Expertise and Empowerment

00:38:40
Speaker
Um, so yeah, just owning it, I guess is, is the biggest thing, like being like, yeah, I'm a shockless expert, even though I don't have a certificate, but I could talk to you about them all day. So you've got a certificate of life to be clear. And I have to, I have to, you know, I have to highlight
00:38:56
Speaker
the two things you did so, so well there, well, three things, um, two of which, you know, are, are part of the make that money honey program. But number one, Bravo for using your voice in that moment when the man couldn't answer the question and you were like, actually, I know the answer to this. Cause that takes a lot of courage and I'm sure you did it with such grace obviously, but just Bravo to that because a lot of people would never, they would be mortified. And I've had some pretty big wins in my life from doing similar situations.
00:39:27
Speaker
Obviously, I ask everyone listening, you do this with Cooth. We're not trying to cannibalize anybody else's stage moments, but when you know there's an opportunity for you to serve and someone else is struggling to fill that role, permission granted to take up space. Then the other two things I love that you mentioned, and we talk about this in the program with sales calls, is asking for permission, which you did so beautifully.
00:39:52
Speaker
this concept of sometimes rather if it feels like you don't want to go straight in and be like, Can I help you? We kind of skirt around it and we say, Do you know anyone else exactly like you? And those words are keys. If you're listening, write that down. That's a little insider's tip that I teach you inside make that money, honey.
00:40:08
Speaker
do you know anyone else exactly like you who could benefit from fill in the blank your service and the reason why it works so well is it takes a little bit of that pressure off they don't feel like you're targeting them but oftentimes as you just heard from Caroline's example what will happen is they'll say actually me I want to be chosen and it's a beautiful thing and then we get to say oh my god I would love to serve you I would love to help you right so
00:40:35
Speaker
three rounds of applause in all those moments. You did such a good job. And I'm excited to see where that takes you, so congrats. Okay, E, I'm gonna put you on the mic. It's been a minute, and I want you to share your story. So second time around, first time around, remind me what we brought in. 6,007, I can't remember. I know, it's okay. If we don't remember. It was 9,000.
00:40:58
Speaker
9,000. Okay. Yeah. So spoiler alert, she exceeded her number this round with a brand new offer, as she mentioned before. And in full transparency, he did book a private one on one with me right before this program kicked off. And all we did was look at the offer and look at the numbers. So I helped her make sure she felt really confident about the price point.
00:41:18
Speaker
and asked her to increase her prices and reviewed the package, right? That was kind of what we did on that little 30-minute call. Amazing. Okay. Share with us, the listeners, what was your final tally for this round of Make That Money, Honey? Even though you had to quit because you were booked and busy. My final tally, I did it before our call, is $12,900.
00:41:44
Speaker
Um, I was very, I think now I need to like process it energetically because, um, I, it does, it does do something to your nervous system. Um, in a way that it was not, it was easy. Like that's, that's the thing. It was easy. They are incredible people I'm working with. Um, I like.
00:42:09
Speaker
you know, even before a call, I'm like, I'm scared. And then the call is over. And I'm like, Oh, this is it. Like, it's just like such a sense of power in the best way possible. Because also I before I think this is a huge one too, from the program, I was working with anyone that could afford me.
00:42:28
Speaker
And sometimes I would attract people that were desperate and they were not an empowered client. They were more like, Oh, nothing's working for me. I just need to hire you so you can solve and fix my business. And I was accepting that transfer of, I guess, energy in some capacity where I was feeling responsible for their growth and their financial, their cashflow, their decisions. And right now, you know, we did the work and.
00:42:58
Speaker
I was just I was I wasn't even thinking about who I didn't want it was more like me being the person that was empowered I think me being clear about my offer being clear about my prices and just very excited.
00:43:10
Speaker
the people that I'm working with are really empowered clients that are not depending on me to save their lives. They're just like, I'm so full of energy and I'm so ready to change my business. I really just need the right support. So the relationship is better and I think it's worth more than like the financial aspect. It's just stress-free, respectful of boundaries.
00:43:36
Speaker
they don't reach out to me unless they really need it, which I'm open. I always, I'm very like, you know, you have unlimited access to me. But I'm, I used to get messages of like texts with like panic, you know, panic tests, texts, like Mondays at 9pm. Now I don't get that anymore. So that is wonderful. And, and
00:43:58
Speaker
I ended up raising my prices with a second person. I had the second discovery call. I was a little afraid of giving her the prize because I said I was going to increase it, but I was afraid of giving it to her. So I said, hey, just give me your budget because I don't feel like negotiating with you. I'm not energetically in a place of power playing. So just give me your budget and I'll do my best to meet it.
00:44:27
Speaker
So she said $2,000 and I was like, okay, cool. So I gave her a proposal for that. And she's like, Hey, I don't think you got me. I said $2,000 a month for three months. And I was like, Oh, okay. Got it. And she's like, so I give it to her and she's like, can I just pay in full? I was like, Oh, sure. So.
00:44:54
Speaker
I didn't have to go and beg or like do any crazy mind tricks. I felt very uncomfortable with the whole objection handling. The way it's talked about in the industry usually is very, I don't know, manipulative. I feel like it's very manipulative. Like if someone tells you, oh, I can't, I need to buy food for my son.
00:45:13
Speaker
Then you tell them, oh, your son meets food of the future. I'm like, no, this person is telling me they need to buy food for their son. I'm not going to insist. So I felt uncomfortable. So with this person just being able to be like, what do you need? How can I meet your budget? How can I offer value? And my value, not to say that I'm not going to state my prices, but I feel like for that particular situation where I was not feeling fully confident,
00:45:38
Speaker
I received the gift. It worked in your favor. Yes, of having just the ease of the transaction where now I'm not uncomfortable or I don't have doubts just because the early response in them being like, wow, I love seeing you in your energy.
00:45:56
Speaker
This is people I met years ago. I used to be a VA for them when I first, first started my business. So imagine I reached out to her through one of the challenges of previous clients. That was very hard writing those emails. And they were like, Oh, we love you as a person. And, and we trust that if you're like, if you're in your magic and your power, you're doing great. So I think that's very, and I think that's something in this community in general as well. Like everyone is amazing and they really care.
00:46:26
Speaker
And I think that when you reach out to people with this just like excitement, they can tell and there's a trust. Yeah. Like innate, you don't need to be like making manipulative objection handling is more like, how can I support you make the best decision? Are you supporting you? So having it happen so fast within the program.
00:46:48
Speaker
I was like, whoa, whoa, whoa, whoa. It was my first 10K month ever in business. So yeah, it's been amazing. It's just like, whoa. Whoa. And it's just the beginning, right? Like this package that you have obviously is a recurring revenue. It's like a recurring package and you'll continue to onboard clients this year once someone is kind of coming off of their
00:47:12
Speaker
term with you so I love that you know you got to have such a I look at that as like what a jolt right like what a jolt of you're on the right track and you know you got these two quick wins and now you get to serve these people and then you get to do it all over again in a couple of months and I think that's a beautiful it's a beautiful setup for you to show you that you can continue to have 10k months like this can be your new norm this is your new benchmark and
00:47:37
Speaker
You mentioned something that I think is interesting that we could dive a little further into. There are different tasks that are asked of you throughout this challenge and throughout this program. And you mentioned that it was really hard for you to reach out to previous clients. Was there any other challenge? And I'll open this up to anyone. Was there anything else on the list of to-dos, if you will, that felt really hard or scary for you?
00:48:02
Speaker
anything that made me think. I'm going to be completely transparent. But whenever there was a thinking task, I was afraid of getting it wrong. You were afraid of getting it wrong. Interesting. Because I had done such a good job. I felt the first round. Yeah, you had that first place on your back. Yeah.
00:48:25
Speaker
And I had to let go very quickly of that because I was like, okay, no one's like no one's with a notebook, like measuring me, but it was me against myself. So anytime I have to think, I was like, Oh my gosh, is this the right word? How do I say this? So that's why the reaching out to people.
00:48:44
Speaker
It was not, you know, the task is not just reach out to people. It's more make your list. Like it's step by step. If someone's listening, don't think that you're just going to be asked to talk to people in one day. Like you build your list, you reach out to 10% of your list and it's little by little. So it's not that, you know, aggressive emotionally, but the first task of thinking.
00:49:05
Speaker
So who are my people? My first reaction was, I have no one. Because I used to work, my first iteration of business was being a VA, then podcast production, so now personal branding. I was like, oh, I don't know anyone. And I was going to skip that lesson because I said, I don't know anyone, this is new for me.
00:49:25
Speaker
but I allow myself to think and just sit in silence and not having a task where it's just do, which a lot of programs are, and they're great. Like, I think that there's a place for just doing the thing, but the task was just think, who are these people? So I sat down, looked back to my whole like,
00:49:45
Speaker
business and life experience. And I was like, who have I met? And it was just the list. The task was just building the list. The task was not reaching out to people. I think that's very gentle because if you think that you have to reach out to 10 people all at once, it's a lot, but my task was just make the list. Then you'll see who do you want to reach out to. So I made the list. Actually, one of the people on my list reached out to me three days after I put them on the list. Of course they did.
00:50:14
Speaker
I was like, what? Like, I mean, it was just insane. I don't want to put a lot of like woo woo into it, but I'm like, there's something about this space where things just open up for me. Um, but yeah, anything where I had to think and the answer was in like.
00:50:31
Speaker
readily available or on chat GPT, I was very challenged by that. And I said, I don't know. I don't know. I don't have this. Um, I realized that I do have that tendency of having a little bit of victim mentality of like, Oh, I don't know anyone who are me. This is new for me. I'm starting from scratch. So I would say like, I was like, what if I change this and said,
00:50:53
Speaker
Oh, I, I so have this, you know, like, what if I allow myself to be a little cocky? I think I want to be so humble sometimes that I fall into I'm a victim. So that's also super cool from the group that I just had so many amazing
00:51:09
Speaker
coaches that are just going through the program with me, they were sharing their methodologies. And I was like, Oh, I like this for my life. I'm gonna, you know, I'm gonna take it in. So this whole like, okay, where's the balance between I'm humble, but I'm also confident. And I'm just my internal confidence. I think that was super powerful. And that's how I overcame the fear of thinking, which is weird. I don't know if anyone else struggles with fear of thinking. Yeah, that makes sense. Yeah. Yeah.
00:51:36
Speaker
Yeah, especially when you're a high achiever, overachiever, perfectionist, right? So that makes a lot of sense. Joanna, I know for you, I want to share some of your really fun wins as well. And I know for you, we were adding up before we started Hit and Record.

Successful Sales Strategies and Value Shift

00:51:52
Speaker
Will you share with people listening, how many people did you reach out to during this six-week program? And then I want to share some of the wins that you had as well.
00:51:59
Speaker
Yeah, so I think the number that we came up that first, the ones that I put on my list, it was like 15, 14, 15. But what I also did on top of that, that necessarily I didn't add every single one on my prosperity list, but I used my CRM, which is Honeybook, to
00:52:23
Speaker
kind of send like that blast like template that you shared for referrals like I was like let me send this to every single person that has hired me and the thing about it that was weird that I've never or don't do that often is because my clients have kind of changed over time like I've I've
00:52:44
Speaker
been doing photography for over eight years. So I've had newborns, I've had family, I've had portraits. But now what I'm doing now is so different. So I'm like, can they or cannot help me referrals? Because if I'm going to ask for a referral, but then they're going to send newborn photography, then I can't do that. And so
00:53:07
Speaker
I was like, well, maybe they know somebody. So I'm just gonna send this referral. It doesn't matter if we did family portraiture or baby newborn pictures. I'm gonna send it out. Hey, like I loved working with you. You know, my experience was great. You're a good friend of mine. Is there anyone that you know, kind of like I really did the template, but like, is there anyone you know that can benefit from what I'm doing now?
00:53:37
Speaker
you know, is there any business or person that needs new headshots or new branding or just wants to take their visuals to the next level. And it's crazy because some of the people that responded were some of those clients that were my newborn or family pictures that I don't do anymore. And they're like, hey, I don't need it.
00:54:00
Speaker
my boss may like my boss, you know, owns their own business, they can they can probably benefit. You know, usually you have a team as well too. So then like the team head shots and all these things kind of come into play. So it's crazy how the referrals
00:54:20
Speaker
We're huge, and I think sometimes we push those aside without meaning to. No, I don't think so. Or my case. I don't do that kind of photography anymore. I don't want to be sent in the wrong direction. But I feel like if you're clear and transparent and just open, like, hey, can you introduce me to somebody?
00:54:44
Speaker
And they usually know some of your clients have worked with you. They follow you on Instagram. They see the gifts you've made. So they know what you're doing. And they're like, okay, yes, I do know. But sometimes it just takes that ass, even if it's out of nowhere. And that was always my fear. I'm like, how am I just going to come out out of nowhere and just randomly ass? They're probably
00:55:07
Speaker
have nothing to do with it. Businesses do it all the time. This is what it means to be in business, but I do love that. And that's such a good point. Um, you know, sometimes we talked about this a little bit with one of the challenge, um, challenges I ask you to do also is ask, reaching out to friends and family who you think already know what you do. And so we kind of dismiss them and think, Oh, I'm not going to tell my friends and family or ask my friends and family for anything they know they see me, which is again, that passive stance.
00:55:34
Speaker
So in this instance as well, it's like, well, that was so long ago. They knew me in a different lifetime of what I do, and they're not going to need what I do now. And so just ripping off that bandit and being like, you know what? They might, or they might know someone who will. And I love that that was fruitful for you. Will you share with us? Like, what was your final tally at the end of the program? What you brought in?
00:55:57
Speaker
Um, I brought over 4k, um, which is probably my biggest month. Um, in a while I definitely, um, I had like slowly kind of gone in like a little slow show like, um, Hill. Um, where I was feel like I was starting to begin to work out of desperation. Um, because I had never done my photography full time. I had always had something else. So it's always like.
00:56:26
Speaker
When it has always been an additional income, it's always great. But when it became the sole income, and I also was being kind of nitpicky about what clients I did want to work with, what clients I didn't want to work with, I started to kind of dig myself into working out of desperation versus working out of joy.
00:56:56
Speaker
I think that it was kind of hurting me more than it was helping because in ways like I was becoming a little bit on the selfish side. Well, I need to make more, you know? Versus this is how much I can offer and I'm here to help you. And I feel like that mentality shift of sales, I need more versus this or more. Like I want,
00:57:24
Speaker
It's huge. And so I think taking that kind of break where it no longer felt like I was needing off of this, obviously every business needs to survive, but taking that break and focusing on like, what is it that I have to offer?
00:57:45
Speaker
Why is this so important to me and not just focus on, you know, why are my prices so expensive? I feel like getting out of that question. How when when people ask that question or this, like, I love the.
00:58:01
Speaker
one of the chats that we had with asking more questions. When they ask you, when they want your price right away, okay, sure, I can give you my price right away, but is this going to solve your solution? Will I know you or understand you better by just giving you my price away? Learning to really
00:58:19
Speaker
Be confident get out of the I'm just expensive and that's it like knowing to be confident in the fact of like This is the value that I'm bringing. This is the solution that I'm bringing. This is how I can help It is not about how expensive I am or not compared to somebody else. Yeah I'm here to hear you out and listen to you and even share that relationship of why I have the same desire for you to stand out and
00:58:47
Speaker
And I think there was always a big disconnect for me for a while because I was seeing sales as like a dependency versus a solution. And I think that that's a huge shift for me. And so I started to be more open to being like,
00:59:07
Speaker
I'm here to help you. Like this isn't for me to make more. I'm here to help you. Yeah. One of the first things we talk about in the program is like mantras, right? Like I think that's day one is like, these are your three new declarations. And one of them is selling is serving. Um, and selling is how I make a massive impact in this world. And you know, I'm not claiming to be able to fix anyone's, you know, um, micro traumas related to sales and worthiness in six weeks. However,
00:59:35
Speaker
If you've never done any of that work, I invite you to start today telling yourself a new narrative until eventually one day you believe it because you're not going to believe it right away. But just put it on repeat, selling a serving, selling a serving, selling a serving. This is how I make an impact in the world. This is how I help people because that's really what it is.
00:59:54
Speaker
One of the things we also share is like a sales conversation should be something where you ask for that permission to offer a solution to something that they've said they need. And when we approach it from that perspective, I'm not forcing anything on you. I heard you. I asked you a lot of questions. You told me where you're struggling or what your needs are. I have happened to have the solution for that.
01:00:14
Speaker
Can I tell you more you give me permission and now I invite you in it's a completely different way to approach it and so I would love to just kind of like segue in as we start to wrap up. What do you feel like was the biggest lesson or impact that this program had on you that you're going to take forward into the rest of your life now that your graduates.
01:00:34
Speaker
What was the thing that shifted inside for you, whether you feel like, okay, moving forward, I'll never forget this one little nugget, I'll always do this. If there's anything that come to mind, I'd love to hear it. I'll start with you, Caroline. So I had taken your, there was a workshop that you did prior to this,
01:00:54
Speaker
this kicking off and I had joined it and I remember like the mantras that you shared with us then were so foreign to me. So I love that you just like tell yourself a new narrative. Eventually you'll believe it when you were talking about like making money is easy and people want to hear from me. I was like, yeah, whatever. Like that, that is not my reality right now. And so I think the selling is serving like I've heard that one before, but really the one that really stuck to me is like, I can't remember the exact verbiage of it, but it was something along the lines of like people love to hear from me.
01:01:23
Speaker
And when we were doing the exercises, even when you were talking about the thinking part of reaching out to people, for me it was, the thinking part was easy, but it was like hitting the send button. I felt like I was, um, like sending a message and like running away from it. Like I just told somebody like, I don't want to see you anymore. And I was like, Oh God, I'm like, I just sent my offer. It was this sense of like, Oh, they're going to be so annoyed.
01:01:47
Speaker
like I'm reaching out to them, I'm selling to them, like they don't want to hear from me. And so when I changed my mind to people love to hear from me, what I found is that when I reach out to someone, even if they don't have somebody in mind, they're like, and they're like, I love what you've been sharing. And sometimes they don't interact with anything.
01:02:07
Speaker
that I share. And they're like, I love what you're doing. And I'm like, how? How do you know? Why aren't you doing your work sometimes? So it was just, it was a surprise of if I believe in what I have to offer and I believe in me, which I think has to come first, then can I trust that people will love hearing from me because yeah, they may see me, but they don't know exactly what it is that I'm doing because I don't know exactly what it is that I'm doing. So I think that was the biggest game changer is like,
01:02:37
Speaker
Let go of the fear of reaching out to people, like how will they know?
01:02:40
Speaker
Yeah. How will they know? And it's what you said. Like a lot of times that we have lurchers and we don't even know it, people are like silently applauding us and we don't even know it. Instead, our brain gets stuck on a loop of fearing that everyone's judging us, right? So realizing when you start to reach out to people and you get this positive, warm response back, you're like, I had no idea you were even paying any attention to me. How cool is this? And, you know, we also talk about this reframe that sometimes when we ask someone to help, it makes them feel more valuable.
01:03:08
Speaker
We come at come at it from this perspective of I don't want to

Relationship Building and Feminine Selling Approach

01:03:11
Speaker
be a burden. But in reality, when we ask people to help, and I always use the analogy, think of your best friend, who maybe like, is stranded on the side of the road. She had a flat tire. She's desperate. She needs help. She calls you. How do you feel?
01:03:24
Speaker
You feel, you know, you feel excited. You feel loved. You're like, Oh my God, of course I'll come help you. I want to help you. I want to be of service. So remembering that as well, when we're doing some of these emails where we're asking someone to connect us or make a referral, it's like, let them feel worthy. Let them feel like they matter to you because they do. And it's a beautiful thing. So thank you for sharing that. Just to kind of wrap up, like what I feel like I took away from your program that I hadn't experienced before is
01:03:52
Speaker
you made selling feminine. Like what you just talked about, like receiving, like that's receiving is feminine. And a lot of the stuff that I have seen about marketing and sales was so masculine, so aggressive. So like shove this on your throat. I don't care what your objections are. This is what I'm going to give you. Like it's so like crazy. And with your approach, even though you weren't explicitly like, I'm going to make selling feminine, it was like,
01:04:20
Speaker
Allow people to help you, first of all, and allow yourself to help others, which both are very feminine things. So yeah, I just wanted to mention that because I think that as a female entrepreneur that has many identities, like sometimes when we're looking for mentors and coaches and stuff, like what appealed to me, what appealed to me about you was that you talked about money with ease.
01:04:45
Speaker
and regardless of what's going on behind the scenes and how much money you're making and all of that like it felt easy and that's the kind of energy that I wanted to transfer to me versus like this like oh selling is so hard and you're gonna have to work your butt off and like yeah of course there's work but like I don't want to give that so yeah I just wanted to give kudos to you for that for really embodying like what it's like to
01:05:08
Speaker
May selling be in alignment with your energy. Yeah. Thank you. And I hear it and I receive it because I worked so, so hard to get to this point in my life where money, talking about money, talking about selling, it brings me a lot of joy. And that wasn't the case for me in 2016, you know, 2017 prior really was when I realized I had to heal my own money mindset and my own limiting beliefs and my own traumas. And so thank you. That means a lot for me to hear.
01:05:36
Speaker
E, what are you taking forward into the world? Was there something that really impacted you this round? Well, I think Caroline was so, the way she put it, I think that's number one. I wasn't able to put it into words. I think that's number one for sure. I have a lot of masculine energy, just my personality. So I think part of the rejection I was feeling towards selling is that I just have a lot. So with you and your coaching in general,
01:06:06
Speaker
it is not dumb or overly simplistic or it's all energy right it's like no there's a strategy to it but you get to be feminine in it so i was feeling so confident in my femininity i
01:06:22
Speaker
I am very like a value beauty in like in my life and beauty starting with the way we feel inside. So I feel in a way that approach to sales made me feel that I was doing it in a beautiful ethical way. Like it just made me feel so in alignment with my values and just representing who I am. And I feel like so.
01:06:45
Speaker
happy and proud of the way I approach every relationship. So that's number one. So my number two, just to say something different, but I definitely think that's number one, is the power of decision. That's something that I take this time around because I always heard I am ready to do this. I'm ready to do this, but sometimes we're ready, but we don't decide. So this time around, it was more
01:07:09
Speaker
Make the choice and test. And then if it doesn't work, you make a different choice. Right. And, and it was a power of just, okay, I'm going to sit down. I'm going to decide to complete this. I'm going to decide from this list who are, you know, I had a three, 10 people list.
01:07:25
Speaker
do I want to reach out to? Who are my top three? Decide. That's it. It's just a decision and that's it. If then someone says, yes, I want to work with you and then I'm booked out already, I can decide that I cannot do it right now. It is just little decisions, but then putting it back together with the femininity of it is you can decide from this very feminine place and not from this masculine place of
01:07:51
Speaker
you know, going at once, going twice, like sold out and just like this very, just heavy energy where it's pressure and you need to make a choice within the next 24 hours. If not, the price is going to go up by $10,000, which is something that to me just gives me so much anxiety. It's just very open, very transparent. And I found that as I was doing that, when I then jump into my coaching or consulting, I get to be fully, my masculine energy.
01:08:21
Speaker
because my cup is filled, I don't have to go from my, to my clients for validation or to be, or to receive anything from them because I'm already filled in those ways. So I can show up in this more like I'm here for you because I don't need any, I don't need any validation from you. So it all starts with deciding on how you show up within this feminine way.
01:08:43
Speaker
Yeah. Yeah. I think I use the word quiet confidence quite a bit when I'm chatting with you all about how to hold yourself, like the energy to bring to these conversations. And I think what you're saying kind of feels like that to me. It's like, I want you to be really bold, but I also want you to have this, like,
01:08:58
Speaker
quiet confidence about you because I think that is what to go back to the woo that does attract people right people are then they lean in and they're like oh she's so confident and cool like a cucumber and so therefore why would I not say yes to this you know so yeah I love that I love that that was a takeaway for you I've never really thought of it like that but I love that what about you Joanna
01:09:23
Speaker
Those two are going to be hard to talk because I am in full agreeance, like in full agreeance. Like I definitely, um, I've, I've had this battle of like, you know, sales, why it gets more towards like, it's this masculine thing versus this feminine, um, has to be like soft or this. Like I think for me, um,
01:09:49
Speaker
surprisingly like I've always been someone that's known to be good at sales like the times I've been in sales like I would always be like top-notch and back then it's like it was because of my feminine self it was because when I approached it regardless of it I was understanding of who I was I was putting them first I was trying to meet their needs
01:10:12
Speaker
And I think that was easier when I was doing it for somebody else when I was doing it for myself like all of a sudden I felt like I had to be cold and and strict and rough and like everything has to be so when it came to cells and so Shifting that back to all right. You were good at cells because of this you were good at cells because you like to put that person first obviously and then
01:10:38
Speaker
But for me, it was balancing that out with the quiet confidence as well. I think I was trying to do that, but then also didn't have that confidence that I could actually help. So my biggest takeaway was that, hey, I'm a solution. I'm not taking away from you. Yes, I'm like, I think I took for too long. I'm just a photographer. I'm just a photographer, but I'm not just a photographer.
01:11:07
Speaker
taking that away and kind of working on that confidence myself as well too and being open of the fact that I've experienced that on my own as well too, how transformative it can be when you see yourself differently. So like that literal versus like the spiritual concept of like changing how you see yourself internally, but then also reflecting that with like,
01:11:36
Speaker
amazing pictures, I think that was very transformative. I'm not here to take away from you. I'm here to solve and add value and to help you. This is about you. I think that was a big transformation and I think it transformed in me first before I can start authentically reflecting on my clients.
01:12:00
Speaker
Like I had to believe that I'm not someone who's here to take away from you. I'm here to bring you. I'm here to uplift you. I want you to see yourself in your most beautiful, confident self. Because I've been there. I know how it feels not to feel like that. I talk about it all the time with my domestic violence survivorship story. I know how it feels to not be seen at your top value. I want you to be seen at your top value. So I'm not wanting to take away
01:12:30
Speaker
Yeah, I know. If you don't know Joanna's story, y'all should have a little private DM. We should save that for another podcast, Joanna, because you're so beautifully brave. Well, you're all wildly talented. I would love for you all to tell the listeners where they can find you. And I'll put it in the show notes as well. But would you do me a favor and tell everybody how they can get in touch with you?
01:12:53
Speaker
Yeah, I can go first. So you can find me on Instagram at bmarigold.co. Or you can also always hop onto my website, which is just my first name and last name. So www.joannabargus.com. Only one N in the Joanna. But yes. Yeah, love it. And Instagram at bmarigold.co. Awesome. E, how can we find you?
01:13:20
Speaker
You can find me on Instagram at Eugenia.woo and you can listen to my podcast creator to leader. I have one episode with Tiffany that actually people loved. So I think that's a good place to start. Yes. Love it. What about you, Caroline?
01:13:40
Speaker
So all my stuff is branded Dr. Caroline M Garcia. You'll have to look at the show notes to see how to spell it, because I'm not going to spell it. Dr. Caroline M Garcia on IG, Caroline M Garcia PhD on LinkedIn, and my website is Dr. Caroline M Garcia as well.
01:13:56
Speaker
Can you believe this woman was trying to undervalue herself? It blows my mind, blows my mind. Okay, well, thank you all so, so much for the transparency, for being this shining light for those who are listening who maybe think that they can't do what you just all successfully did. So I really do appreciate you being honest and vulnerable. I know it's not always easy to talk about the numbers. I know we're being a little bit of our own trailblazers in these moments with these discussions and I don't take it lightly. So truly thank you.
01:14:25
Speaker
Thank you for being part of the program. Thank you for all being superstars. And, um, obviously I'm going to stay connected with all of you, but for, if you're listening, go find everybody links will be in the show notes and we'll see you all again soon. Thank you for joining us on today's episode of this or more, make sure to subscribe rate and leave a review and then share this episode with a fellow entrepreneur who is ready to expand their current reality and take up more space.
01:14:51
Speaker
Until next time, remember, no matter what level of success you've achieved to date, you're wildly capable of this or more.