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Ep 22: Stop crossing your fingers to get clients & tighten your grasp on the concrete energetics of calling them in instead w/ Claudelle Dorion
20 Plays8 days ago
Do you remember the initial surge of inspiration and energy you felt the first time you envisioned yourself becoming an online coach?
If it was anything like mine you probably felt a whirlwind of possibilities, knew there was literally no cap on the amount of people you could help, the money you could make, and most importantly the freedom for life you could experience as a result.
There are 100,000s of online coaches working their tails off to execute strategies and reverse engineer systems they see working for other successful coaches, praying in earnest for clients and yet, they come up with less than satisfactory results, for years.
It doesn’t have to be like this.
What if there was a way to escape the hamster wheel of trying and enter a new phase in your coaching career where not only is it easy to attract clients, but these clients are 1000% aligned with you and the vision you hold of a future that hasn’t happened yet?
What if you didn’t just have clients to have clients, or worse, to prove you can get clients, to prove you’re a success?
(If you feel triggered or called out, this is a good thing - many of us have shared this experience of graspiness in the beginning of building our businesses that comes from proving energy. This energy must be erased before moving on to the higher levels of vibration, consciousness, and energy necessary to attract the type of people who desire to experience life through the lens in which you see it and pay infinite amounts of money to do so - because it’s what they value most. This episode will help you do just that!)
What if you were able to recommit to your initial vision, the one where you’re doing meaningful work that makes enough money to allow you to experience the deep presence and relaxation throughout the rest of your life that consequently becomes the lifeblood of your actual business.
In this episode, Claudelle and I speak about our individual experiences with living in the remembrance of the initial surge of inspiration that surrounded the vision we first held for our online business and letting anything that doesn’t align fall away.
Remember your vision, why you started this business to begin with, remember the heightened consciousness that enveloped your being and recognize your job thereafter is to fully become the vibrational match to that initial excitement, enthusiasm and conviction in your path.
The rest is unnecessary and unhelpful. Your only job is to become the energetic signature of your initial vision of success, and the rest will come as a natural by-product.
Cannot wait for you to hear this one - it’s my favorite yet!
Connect with Dana HERE and Claudelle HERE and tell them what you loved most about this episode and what resonated deeply.
**If you loved today's episode, remember to give this podcast a 5-star rating! You can quickly leave a rating and review on Apple Podcasts by scrolling down on my show page, selecting a star rating, and tapping “Write a review.” This helps other modern-day healers discover the show, and your feedback helps me curate more content you love. Thank you for your support!!
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Transcript
Introduction to Modern Day Healer
00:00:02
Speaker
Hello and welcome to the Modern Day Healer podcast. I'm your host, Dana Hayes, and I am so excited to share with you the stories, the trials, the tribulations, and most importantly, the triumphs of my own as well as many other successful modern day healers.
00:00:20
Speaker
We've gone all in to pursue our passion, to make an impact in the world by helping humans heal from the past and find true empowerment in their lives
00:00:37
Speaker
She is me and anyone else who feels a calling to help others heal, grow and share their light.
What is a Modern Day Healer?
00:00:44
Speaker
You could be a wife, a mother, a teacher, a writer, a speaker, a podcast host. You might be a workshop producer, a course creator.
00:00:54
Speaker
You're most likely an entrepreneur and can't shake the desire to make your calling your career because you know how much impact you could make if you went all in and had the opportunity to share your story with the world. That is a modern day
Dana's Background and Mission
00:01:11
Speaker
healer.
00:01:11
Speaker
I am a podcast host, a co-author of an amazing book about the journey of sobriety, a wife, a mom of two young children, and the creator of the spiritual lifestyle brand, Living in Power. I am Dana and I am a modern day healer. I am so glad you're here. Let's get started.
00:01:37
Speaker
Welcome, welcome, welcome to another episode of the modern day healer. I'm Dana Hayes, your host.
Introduction to Claudelle and Soul Shine Success
00:01:43
Speaker
And today I have a very, very special guest with me. I have one of my clients, Claudelle Dorian. She is a beautiful, beautiful soul. Someone who honestly has gotten so much out of the eight week program soul shine that I had to bring her here.
00:02:02
Speaker
because she literally signed a client her first ever on one of our Q and&A calls and it didn't happen because she had all of these certifications under her belt because she had this super tailored elevator pitch. It was because she was able to get so clear on who she is the lens in which she views life and was able to make a heart connection with the other people on the call who who really wanted to walk the same path that she's walking, which is one of feminine bliss. And it's so interesting because I tend to come from a more masculine place and I've definitely learned as I have healed and gone through this journey of spiritual healing over the past six years, definitely how to live
00:02:57
Speaker
much more in my feminine. I feel like I have a really, really nice balance at this point in my life. But today I want to bring Claudel on this call to talk more about the feminine path and how it's excelled her and advanced her career um as a coach, because I know that that is
The Feminine Path in Coaching
00:03:19
Speaker
the key. Like that has been the key for her and the language might be different.
00:03:24
Speaker
between her and I, like the the words I use tend to be more like spirituality and soul and ease and whatever, but it's the same thing. The feminine path is the path of least resistance. And so I'm going to go to introduce Claudel right now. Welcome Claudel. I am so freaking happy to have you here.
00:03:46
Speaker
Thank you. Wow. What a beautiful way to introduce me as well. Thank you so much. I'm so happy to be here and to be able to discuss about feminine embodiment and all of the beauty that has occurred in Soul Shine. Me too. You're welcome. I'm so happy to have you here. And so the first thing that I usually ask um people that are on this call is what like what brought you to where you are today? So before you got into soul shine, which was eight weeks ago, right? Where were you in your own
Operating from Fear vs. Empowerment
00:04:23
Speaker
business? Like how long have you been doing it? What were you trying? What were techniques that you were implementing that may or may not have been working? Like where were you in your mindset? I want to hear just a little bit about where you were and where you've ended up and how you got there.
00:04:41
Speaker
Wow, beautiful. I love this. Well, um before Soul Shine and um just in the beginning of my business, like very, very beginning, I felt like I was just trying to force outcomes, trying to force my way into getting clients, force my way into like trying to have this perfect way of presenting myself, this perfect content, this And I never knew what to do actually. I never knew how to actually implement action in my business from an empowered and blissful place because I felt so disconnected. I felt like I don't know anything. I'm just forcing my way into all of this and none of that is actually working. What do I actually do?
00:05:32
Speaker
So for me, this was my experience of the very, very beginning of my business and also before I came into Soul Shine. That is amazing. And I can so relate to the whole force does not work because when I first started my business years and years ago, I came from that, like, I'm going to just keep pushing and pushing and pushing and doing what I know to do. Right. But it was coming from.
00:06:01
Speaker
a fear-based place. It was coming from this fear of not figuring it out, of not making it work. And so when I would find somebody who was like, potential clients were like, I was like, ooh, you are my next victim. Maybe they'll wow that's good. That's good.
00:06:23
Speaker
But it was like that because I was desperate. I was trying to find people that would want to work with me. And I think looking back and maybe this isn't your experience, but I know for me and and possibly some of the listeners, my experience was that these clients weren't necessarily people that I was going to be focusing all of my efforts on helping. They were more so, um,
00:06:51
Speaker
potential ways in which I could prove myself to the rest of the world that I could do this, that this was something that I was going to be able to make happen and see, look, I have a client, like this person's getting results and I'm getting them for them. And so I was always forcing myself, but not just in the marketing, not just in like,
00:07:13
Speaker
trying to constantly pump out value and content that I thought would help people. It was also in the way that I was getting clients and the way that I was working with them as well. So it was kind of permeating out throughout everything I was doing that forceful energy. a Yeah, totally. That's, that's so interesting to to see how we tend to relate no matter in what aspects of our business if we're forcing like it's It's so like, it's literally, it's eating our heart out. like It's really like, my experience of this was very similar to yours. um And I think that this is still something I'm integrating. But the thing that has helped me the most is just like, coming home to this place inside of me of eternal safety and wholeness, no matter what.
00:08:06
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And this is what has allowed me to make the difference between, okay, am I actually doing this because it's making my heart feel like enlivened? Or am I doing this because that's what I think I need to do or should do or get to? Yeah, I totally understand
Simplicity and Authenticity in Coaching
00:08:28
Speaker
that. And It's interesting that you are talking about the whole coming home to yourself thing because I really know from experience that coaching and the coaching business itself can be so simple and yet we come into it and we complicate all of it because we make it about ourselves by accident and then fear takes over because when it's about us and it's not about the higher thing, the bigger thing,
00:08:55
Speaker
It becomes very convoluted, very complicated. The ego comes in to start, you know, making all of these different pathways that could lead to nowhere. And it's like, you know, really the simplicity behind coaching and behind, especially, um, spiritually based coaching, which is where you're really coming from a heart centered, soul centered place. However you want to put that, um,
00:09:22
Speaker
But the simplicity of it really is just always bringing yourself and your clients back to themselves, back to yourself. That's the work. And when you get to that place where you've done enough work on yourself and you continue to do it, of course, because that's your job um and that's what elevates you and that's what elevates your clients. When you've done that enough,
00:09:45
Speaker
That begins to permeate out throughout your marketing. That energy, instead of the forceful energy, it becomes this easeful energy and the way that you explain it is more the feminine bliss. And for me, it's more of that like the the words that I use are like that higher self, that higher power, that expression. It's the same thing though. It's that who that's that inner nature, right? And that's what begins to flow throughout everything and people start to recognize that and it's the most magnetic force that we know on this earth because it's who we really are. Yeah, i yeah absolutely.
00:10:28
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And I think that's, so what's really interesting is, and and I started this call off by saying that Claudel sold her very first coaching program, um, on a Q and a call in soul shine. And by the way, soul shine is all about getting clear on your bet, your business direction from the inside out. So it's really about clearing out all of the heavy energy, all of the negative blockages from the past.
00:10:54
Speaker
so that you're able to connect with your higher self and do business from that place. And from that in place, that's where all the clarity, the direction, the confidence, the conviction, the faith that you need in order to become the match for people who really desire the same and want to pay a lot of money for it, right? Because they're so excited about it. They're so excited about the access that they're getting to that kind of an energetic transmission.
Creating Authentic Business Connections
00:11:21
Speaker
um So that's what soul shine is all about is getting clear from the inside out, doing business from that clarity. And, um, for Claudel, she's on this call and.
00:11:34
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She's a literally just talking about what she does. And it's in this super heartfelt way. And it's not that there was any, like I said, there was no elevator pitch. There was no like, Hey, this is what I'm selling and this is why you should want it. It was just so meaningful and deeply felt by everyone else on the call that somebody just raised their hand.
00:11:57
Speaker
and was like, Hey, I really want to work with you. Can we get you and can I work with you? How did that feel? Like what it was going on in your mind? Oh my God. At that moment, not enough. Not so much was happening in my mind, more in my body. Like I was like, whoa, what is happening over there? I was so excited and I,
00:12:23
Speaker
I loved hearing those words. I loved hearing like, I will be your client. yeah i This was like, wow. I was like, wow. Like people get to also, like you get to attract people who are really in like that. And I love that. And it also made me realize the kind of clients I want to be.
00:12:47
Speaker
Like that's really like a special experience too. Like it made me realize, okay, how do I want to show up as a client too? Not just as a coach, like as a learner, as a beginner, as as someone who experienced like something that is really desired from the heart. Like it was like really deep. And you know, one of the things I think you said um was that, you know, you cannot get if you don't give, you know,
00:13:16
Speaker
from yourself and I think it comes down to that. like You can't really get what you don't give, what you don't allow yourself to pour into the world. you know And I love this. So what was going through my mind was just like, I can't believe this is happening. like This is amazing. I'm so happy that I get to experience this.
00:13:42
Speaker
Oh my God. It was so magical. Everyone was crying. ah Not me. I'm joking. Yeah. Everyone was crying. Everyone had chills. Everyone felt it. That's the point, right? It's like, what?
00:14:01
Speaker
what if we stop doing what everybody else is doing, which is all the doing, right? It's just the like the pumping out of content, the talk, talk, talking, the explaining things, the telling you about my method and about this product and about this thing that I'm doing. And it's like, Oh my God, everyone is fighting for the spotlight at this point, trying to talk about these things. And it's like, but,
00:14:29
Speaker
How do we cut through that noise? How do we actually get people to hear us when you could say the coaching industry or any industry at this point is oversaturated? Because it is, right? But how do you cut through that noise and the way to do that? And I think this way is never going to fail. I think this way is literally timeless and it's it's just because it is so deeply rooted in our DNA to pay attention to it, but it's by being heartfelt. It's by really speaking from the heart and having that higher vibration that only comes from somebody who has clearly gone through the fears that are necessary to go through in order to get to that higher level of vibration. People feel that they can't usually explain it, but they know
00:15:20
Speaker
that there's a difference in that person and in that frequency. And that frequency is again, the most magnetic thing to other people because it's what we really are. It's what we were always meant to tap into. And other people are like, whoa, like there's something different about that girl. And I think that's exactly what happened on that call. Yeah. Yeah. Wow. Wow. And as you're speaking, like I'm literally,
00:15:47
Speaker
This is literally reminding me of the reason why I chose Soul Shine. This is like exactly why I chose Soul Shine. This is because... I knew my purpose in coaching was to help women get to this real place of femininity, which is like the real raw place of what they consider femininity to be. And like releasing the shame around your desires and being real and raw and just like being fully embodied in your feminine expression. And the reason why I felt called with soul shine is because this is just the business version of that.
00:16:24
Speaker
Like this is this place of like, can you just get as real as you can be, but with business too? And this is because that's what my heart wants. My heart wants to be real. My heart wants to be in this real, raw, true feminine expression, not like this hidden thing that I'm just like trying to hide myself in the world and like show up in my content in a certain way. Like, I don't want this place. I'm not interested in excuses. I'm not interested in that place. I want the real place. And that's why I chose Soul Shine.
00:16:58
Speaker
yeah Oh my God, rhyme and replies. That was ugly. And that's what it's all about though, right? It's about the real raw truth. It's about what you're experiencing now, today. What's a lie for you? Bringing that out into the world because what is a lie for you is the only thing that's real. It's the lifeblood, not only of your actual life, it's the lifeblood of your business because this is what is going to make you stand out.
00:17:26
Speaker
Because you're being real. And people are so used to everyone trying to be a cookie cutter experience of someone else who has made it, right? Everyone's trying to be mini-mes. Everyone's trying to reverse engineer success from somebody else who has figured it out, quote unquote. But the thing is, is they didn't figure it out. They literally learn how to be themselves, how to tap into their true essence of who they really are. I don't care who we're talking about. It could be the headiest person on earth. Elon Musk, like he still, he knows who he is at the core, right? And these people have dialed in on that and they stopped
00:18:09
Speaker
paying attention to everyone else and what they were doing and they did something so effing different that could only come from them. That could only come from their zone of genius. We're all geniuses. We all have genius, but it's something that has to be tapped into by letting go of what everyone else is doing.
00:18:29
Speaker
and learning how to do it yourself and do it in a way that makes you feel so excited and raises that vibration, raises that frequency. If it's a proving energy, if it's a forcing energy, if it's any type of energy that feels like it's getting stuck and stagnant or it's actually becoming a blocking energy,
00:18:49
Speaker
It is literally going to reflect itself in the way that you receive. It's you're not going to get the clients that are so aligned, so excited to work with you that are just like magnetized to what you're doing because you're not being magnetic. So how could that work? It doesn't. If you're constantly emulating somebody else, constantly looking at somebody else's content and trust me, I've done this, right? Constantly looking at the way that they're doing things and then you try to pick that apart, spend your precious time and energy trying to implement what they have done. You're going to fail every single time because your time is being wasted and it's not just being wasted. It's being killed. You are killing time by doing that. The only way to make things real and happen in tangible is by living and saying what's true, alive and real for you in this moment.
00:19:43
Speaker
and doing things that feel alive to you, not just in your business, but in your life. And then what happens is you take those raw experiences from life, right? Those real alive things, you bring them into your business, you show people this truth about you. And that is what lights other people up because they see you being yourself and they go, I want to do that too. I want to be me. And I'm watching person be themselves. That is the highest frequency. Truth is the highest frequency. It is the most magnetizing thing. That's it. Yeah, I love that. I absolutely love that round of applause as well. And what you're saying here is so amazing because what this, this is the thing that is the hardest though, because you have to release like
00:20:32
Speaker
all of the excuses of why you cannot be yourself why you are not there yet why you have to heal more why all of this has to go and you just have to like invest in a higher level of faith right and just be in this place where you're like okay i decide that i want to be true to me i decide that i want to be real in my business in who i am okay this is my decision like i'm fully choosing this i'm not like keeping up with the excuses and This is why like, I don't feel that it's super aligned. And I have no judgment towards like coaches who, you know, do and have certain methods and all of that. But it's like, I think it's just about getting so clear on who you are and what you want. Like this inner clarity, which I think you teach about in soul shine. So that you are actually like this channel for
00:21:29
Speaker
realness in your business in your life you know and this is how again like magnetism is just you are you you're magnetic to everything that's amazing yes like this is the work that is people make the work about everything else They make it about the reels, right? They make it about the reels. they make it about um They make it about all the content. They make it about the back end BS. They make it about the programs. They make it about everything other than the one thing. The one thing is you. The one thing is learning how to strip away all of the things that are not you in order to reveal the true you and to actually be able to express
Aligning with Vision and Frequency
00:22:12
Speaker
it into the world. That's the hardest work. And the work, so I read this last night in um the Gene Keys book. Highly recommend, super cool book, which you can read. But it's, um he was talking about how the first time you had your vision, right? You have a vision.
00:22:29
Speaker
That the whole, that's just the beginning, right? Because then the work is to become the frequency of that initial vision. And so like for me, my vision came the day that I got sober, the day that I was given that like, Oh my God, clarity, where everything made sense and the whole world came together for me. in one millisecond. It was less than a second. It was like, oh my God, my big revelation was it's all me. Like every moment I have, every single thing that's holding me back, I can blame nobody else. It's all
00:23:12
Speaker
me and not in a morbid reflection kind of way where now I have myself pity and I'm going into that. It was, oh my God, I am suddenly empowered with this realization that it's all me. I get to be a co-creator with this bigger thing And I actually am not a victim of my circumstances and the people around me. It's the way that I am and the way that I'm trying to control for all outcomes, circumstances, and things that I think I want.
00:23:42
Speaker
and so When I had that realization, my energy and my vibe, it's called a pink cloud. So when you get sober, they literally have a term for this and it's called being on a pink cloud. You, if if you, not everyone has it, but if you've been relieved of the obsession to anesthesia size yourself, which I was relieved.
00:24:04
Speaker
um then all of a sudden you're just on this higher plane of consciousness. You were literally relieved of this thing that had been holding you down, gravity. Like it just pulls you down to the ground. You hit your rock bottom, right? You've been living in rock bottom. And all of a sudden you're in the clouds. So you're riding this pink cloud, like having no lift going on really. And there's an end to this at that level because then the work begins. Then the work begins. Then it's all about maintaining that.
00:24:34
Speaker
but you've got to clear out all the real shit that has happened to you in the past. You've got to be able to learn how to change your perspective of the world from one of fear to one of faith, from one of fear to one of love, however you want to say it. And when you do that, you literally become that initial vibration, that initial frequency that you felt when you had that initial revelation, when you had that first vision for the the genius that you are here to bring to the world, right? Yeah, yeah exactly. And I love what you're saying. I love this. This is amazing. I love this good first conversation. ah But I love it because it's like, allowing you to think when you're saying like holding the initial vision by, ah you know, being the embodiment, and, you know, sustaining that embodiment, it's like, learning how to, for me, the way that I see this, and I love this is,
00:25:32
Speaker
learning how to hold like the level of power that allows you to hold what you want. like We all want that frequency. like We want more of than the desire. we want like you know When I talk about feminine expression and all of that, like I know that you as a woman, you don't just want the desire. You want to be so powerful and clear around what matters. You want to sustain that so you live your life from that.
00:25:59
Speaker
and This is exactly what we're saying here. It's like in like being the embodiment and continuing to sustain the ground for you to be in your power around what matters to your heart. And I feel that this is something that you know we get lost in looking at how other people do the business, how other people do the content, because we forget that the only thing we really need is the ground.
00:26:28
Speaker
so when before I got into Soul Shine, like I didn't even realize that this is kind of what I wanted to deepen into within my business, but I felt it. Like I was like what she's teaching, the way she's teaching it,
00:26:43
Speaker
like the realness that she's coming from. Like, first of all, she is, she's triggering me. She's also like allowing me to expand. So that's amazing. And when someone triggers me, I have so much gratitude. Like, yes, it's hard, but I also have a part of me who's so grateful because I recognize like, oh my God, there's so much extension in that and the universe is giving me like everything for me to extend even more.
00:27:13
Speaker
So like I was like, this is amazing. I want her to be my coach. Oh my God. Am I going too far with this? No, I love that. I love it because there is so much maturity in what you just said. I couldn't even get to that place until a couple of years ago. Like I could not get to that place where I was like, you're triggering me. Okay. I see the beauty in that. I was like, you're triggering me. I am unfollowing you and I can't stand you right now. Like I'm pissed off and I know it's because I want what you have. There's a seat of desire there. Like I want that whatever it is that I, you know, that
00:27:48
Speaker
that seat of desire, wherever that's coming from. It's like, I know there's something I want here, but I won't look at it because it's too, the, it's the, the resistance is too big. The gap between where I am out and where I want to be feels too big. And I would be like, I'm not doing it. My, my hands. And in that we lose ourselves though. Like it's so beautiful to be able to say like, Hey, Oh my God, you're actually triggering me. Like I had a coach that,
00:28:18
Speaker
I was really triggered by, but in a way where it was like a golden shadow. like I was like, oh my God, i like she's so amazing. She lives that kind of life. Oh my God, I wish I could too. you know And it was coming from this place of like, oh, I don't think I can achieve this. I don't think I can be this woman. But I'm so connected to her because I connect to the way she lives life, the way she like presents herself.
00:28:45
Speaker
so In some way, that means I must, you know, recognize a part of me in her, you know, I must recognize myself or recognize that this is something that I want. This is something that I want to embody more fully. Yes. Definitely. I love that. And it's like, so for me, like my coach now Shoshana,
00:29:07
Speaker
Oh my God, she triggered me so hard and it was so funny because at that time, like I said, I just wasn't mature enough. My, my own spiritual path, you know, I hadn't spiritually matured enough to see it as a blessing. It was more of a disturbance in my life and I chose a different coach first and I am really like still to this day. I mean, it's funny how things work out and I genuinely don't believe that there's any coincidences and I I think that it all worked out the way it was supposed to, but I look back and I go, I still don't know what I got from that first container other than like time, time to integrate what I already knew to be true and to prepare myself for the, the actual transformation that I was meant to receive from Shosh and, um,
00:30:02
Speaker
It really just was more of like a timeline thing. It was like, okay, maybe I'm just not ready for this yet. But like you said, that's what keeps us from embodying our true selves because we're not allowing ourselves the permission to go do the thing that we want to do. And so in that it's like, um, the, the faster I realized now, especially from making that jump from the first coach to to the second in that, that moment, um, the faster we,
00:30:32
Speaker
move through that resistance, the bigger the transformation and more juice you get out of it. And it's true. And for me, it actually was quite fast.
00:30:45
Speaker
Um, it could have been faster, but now what's, what really came from that experience, the biggest lesson was that, was that when I do get triggered, it is, uh, Oh my God. Okay. I'm triggered. I can see it for what it is now though. It's a gift and the faster I'm lean into the resistance and stop questioning my higher self, the faster that I have that transformation and the more faith I i build within.
00:31:11
Speaker
that that real faith that that faith in something bigger not just in my ego and in the you know like it's real confidence it's true comp it's core confidence yeah that yeah yeah that's amazing yeah i love how you're saying leaning into the resistance because you know our mind creates excuses and says like, well, no, you can't go there yet. We don't have access to this place. we We cannot dive into the resistance because you don't know what to do in order to. And all the mind, like it's really, really sneaky and really good at doing this.
00:31:48
Speaker
And yet, if you can catch yourself and be like, oh, like I'm creating an excuse right now when I know I can dive so much more like deeper into my power and to actually hold what I really want, oh, OK, I'm going to go sit with it. Because that's what I want. And I am absolutely like, um how do we say this? I'm choosing this completely. you know like I don't have any time for anything else.
00:32:16
Speaker
Yes, you refuse you fear to go any other way. And again, that is the work. this is I love this i love this um this episode because what we're talking about is the one thing.
Evolving to Attract Aligned Clients
00:32:30
Speaker
It's the work. It's the work that needs to be done in order to become the match for everything that you desire. and When we're talking about tangibles here, when we're talking about business, we're really talking about clients, right? We desire clients and the way that we desire clients. So it's different than maybe how, you know, what you first desired when you came into the business. Like I think.
00:32:54
Speaker
for me anyway, I'll speak from my own experience here. But when I first came into coaching, I just wanted clients. I just wanted people to work with me and I wanted to prove that, hey, I can make money doing this and it's gonna work and I'm gonna be a success and in this business is gonna be a success. And then eventually it's like, okay, so what if you do get that? Okay, what if you do all of a sudden you have clients? Okay, cool. Now, what kind of clients are those? How much time are they taking up?
00:33:24
Speaker
There's so many nuances that come to this container that you have to start questioning and realizing that you might not want actually the read, like it's going right back to the beginning. Why did you start this? Why did you, why did you get so excited about doing online coaching? Was it just because you were going to be able to prove to other people that you're worthy of success and that you're worthy of having clients? No. The reason most often is because you saw The limitlessness of it you saw that there was no cap on your ability to express yourself to be yourself to help other people and to make money and therefore live a life of liberation where you're not stuck in a chair doing crap that you don't want to do. So when you find yourself stuck in a chair.
00:34:13
Speaker
talking to people you don't want to talk to, doing things you don't want to do. That's when the next light bulb comes on and it's like, oh shoot, like what did I just create for myself by accident? And it's because the work still is not done. And of course it works never done, but the work hasn't gotten you to a place of depth and weight in yourself and belief in yourself.
00:34:36
Speaker
that you know you do not have to sit there and work with people you don't feel aligned with that you are actually feeling like you're ready to rip your hair out working with because they're just not getting it or they're not agreeing or they're not taking responsibility. It just gets exhausting because you're on this different level.
00:34:56
Speaker
of playing and you're like, I just, I don't want this, but I don't know what's wrong because I said I wanted it. And so then those people also are most often the people that are also in need. And so you got them out of need to prove yourself. And that's why they came to you because they're a match to that energy. So the work is getting yourself out of that frequency. and into the frequency of the vision you first held for this business, where you were like, I'm going to be free. I'm going to be liberated. This is exciting and expansive. And so when you get yourself into that place, that's when you can start charging higher prices, stop working so much. And when you are working, you're going to be so lit up because you're speaking to people like I'm speaking to you right now, having these conversations that bring you to another level of
00:35:46
Speaker
of frequency, right? That you get to then permeate out again into your marketing, into your containers. And it's this never ending cycle of beauty and love and faith and truth and um higher levels of consciousness that then bring in higher levels of material experience. Wow. Well, that was like, you just described like,
00:36:14
Speaker
all of the beginning of my business, how it was like, you have literally put words onto the experience I've had. And frankly, before Soul Shine, this is the thing that I wanted to know. This is the thing that I was like, okay, I want to know how to do this differently. Words onto the experience that I've had feeling that something was not working, but I ah didn't know because I was really stuck into this um into my mind, you know, very much stuck into this place of like, okay, I want my business to be different. I want to, you know, get clients from a different place. I want to act with clients from a different place. I want to speak to people in a different place, but I don't know how. And I just, I was like,
00:37:04
Speaker
you know, I'm trying, but as I'm doing it, it feels like I'm forcing and it feels like I'm disconnecting. And I remember them, the video that I saw of you that actually was like, that was the thing you made alive on Instagram. And I remember that that's the thing that I was like, Oh my God, like this is the program I have been searching for because it connected with that. And have a call to celebrate. Oh, okay, we have a call to celebrate. We have a call to celebrate. And literally now, like, I'm understanding, oh my god, that is why. That is why I did this whole process in Soul Shine. Like, that is why we dove into this. Like, I, I'm like amazed. Like, I'm like, I'm stunned right now.
00:38:01
Speaker
That is awesome and I so appreciate that and I know exactly what post you're talking about and here's a little secret or maybe I said it on the on the video the live that I did but It was really funny because I remember going out onto my back deck um next to the pool and I think it was cold and I looked like doo-doo. I just remember being like, oh my god, I don't even think I had gotten ready for the morning yet or like my eyes were really puffy and I didn't have makeup on or something like that. But I remember how I felt. like just
00:38:36
Speaker
The way that I was feeling kind of crunchy, like I had just gotten thrown up on by the baby. Like just, I was being a mom and I had this moment of um i I need to go do this live because I'm having this moment of inspiration. I'm going to go do it. Not caring what I look like. And I think this is essential to mention because again,
00:38:59
Speaker
It had nothing to do like you signing up becoming a client had nothing to do with how professional I was presenting myself to be it had nothing to do with how cleaned up. And Prim and Proper, like the background was. I remember when I first started my business, I literally had like, I spent so much time on my desk set up and like putting a background. I had like a Velcroed, I mean, i I rigged this thing myself, but like put Velcro on this material that looked like bricks or it looked like, oh my gosh, what's it called?
00:39:37
Speaker
um
00:39:40
Speaker
It's some kind of, it's a wood layout on walls, shiplap. It looked like shiplap. And i I literally remember thinking like, I have to do this.
00:39:55
Speaker
Excuse me. I remember thinking, I have to do this in order for people to take me seriously. That's what it was. And that was the thought that I had. It was like, I have to do these things in order to be taken seriously as a business person. Well, guess what? I'm not a business person. Yeah. I'm much more. This is like me to everything right now is like, I'm not a business person. I am.
00:40:24
Speaker
I am a soul. I'm an infinite journey of God knows what like literally only God knows what I am so much more than a business person. I'm me, you know, and the more that I get to like be that the more that people come into my world and they feel that and the easier it gets and the more fun it gets and also again, like this is the work, right?
00:40:49
Speaker
And so the more that I work on stripping myself of these um not real parts of myself, these fears, these, especially the fear of what other people think, right? yeah That I work on allowing myself to just move right through that. And I ascend into this higher level of who I am.
00:41:15
Speaker
Um, the more my business grows and that's why it stays fun and that's why it's sustainable. So there, it's like a twofold thing too, because the more you grow, the more that you had to offer. And then also you get to take people on this journey with you and they stay with you and maybe they'll go to other coaches or whatever, but you're locked in. I mean, this is like, this is, you're connecting on a level that is, um,
00:41:44
Speaker
not something that can be expressed by words with other human beings on the same journey. And so as you grow and you ascend and you invest in yourself and you continuously learn how to strip yourself of those blockages and become more and more expressed, those same people tend to stay with you on the journey. And so that is also why it is truly a sustainable business. And other people are continuing on the journey with you as opposed to coming in for a one-time thing and then you constantly putting your focus and your efforts on getting more eyeballs on your offers because that is yeah absolutely exhausting. Yeah. And I actually, I would love to hear something here because I think you you have interesting. I know for me, one of my desires is yes, to continue to expand with the clients that I know are just the people that I know.
00:42:42
Speaker
but I love to have different experiences. And I love to like, like, you know, like experience new people too, because I think it's so rich in energy that I like, I'm like, please Dana, tell us. Like how, how do you do this? How, you know what I mean? Like how, what, what is the secret sauce of that? So is your question, let me try to reflect this back to you. Is your question, how do you,
00:43:12
Speaker
create more offers and that are going to keep the same people on board in this marketing ecosystem so that you are lit up constantly by your own creations and your own multi-dimensionality that you're like basically expressing through as a business. Is that kind of your question?
00:43:34
Speaker
It's more of like, um you know, if you, want to experience more clients how do you because you have to reach you know like you have to reach like also other like some somehow like new eyeballs because you want the richness of being able to work with multiple other people and not always like the same person Um, so I'm just wondering, like, how do you do this from an authentic, like, clear place? Yeah. Okay. Okay. That's, thank you for clarifying. And okay, there's a really
Authenticity in Client Attraction
00:44:10
Speaker
good answer for this. Number one, one of the stories that we tell ourselves constantly is that in the 400 people that we have in our audience or the thousand or the 2000 or whatever it is,
00:44:21
Speaker
that there's nobody else, like that there's nobody else that's available for the offers that we have that are on the same level of consciousness that we're on, that would understand our offerings, um that would really be a good fit. All we have are family members and friends. And let me just kind of reframe this a little bit, okay? Because here's the thing. Number one, your family members and your friends are gonna be your first clients.
00:44:50
Speaker
If they're not, that's fine. But a lot of times this is the pattern. Like this is what happens. And then you get referrals from them because they're so in love with what you're doing. They know you, they trust you already. So there's already that bond. And if that's not your experience, that's fine. But I want you to believe that that really could be your experience because it's a lot of people's experience. And then understand and don't just believe, but know that there are other people in your audience who would be perfect for what you're offering and talk to them as if they're there because they are. And so what happens is you don't go out there looking for people, right? They come to you
00:45:33
Speaker
and of course this is the work right we're just talking about the work you have to know that at your core that people are there and they're watching you whether or not you see them looking at your lives whether or not you see them watching your stories they're there they are watching you and then what happens is the more that you know that the more that you're going to show up and the more that you're going to get excited and the more that you're going to speak on these higher levels of frequency and you're going to attract more people.
00:46:05
Speaker
And then they come in and then all of a sudden people are DMing you going, Oh my God, you're so inspiring. I love what you're doing. And then the next DMS are, Oh my God. Okay. I just watched all of your lives. And then the next one is, do you have an offer? Like what's going on here? Like, I don't even know what is happening, but I love you. I love everything you do. And then you get to know these people on a personal level. and the content that you're creating is so freaking dialed in on them that other people who are just like them and have the same desires dreams hopes goals right with the same context for what you're doing and what you're offering they see it because it's speaking to them so right now if it feels like nobody is paying attention if it feels like
00:46:50
Speaker
you know you've got nobody in your audience and you want to go get more eyeballs. I ask you to stop trying to get and just to give and not give in the way of just mindlessly creating content. I want you to be so impassioned by what your creating and what you're getting online to talk about that other people can't help but pay attention and just knowing that the right person is going to listen to you and connect with you at some point, right? And then you're going to be able to take that energy and create more. It's a co-creation between you, these people and your higher self and your higher power, whatever that is. and And then, so the more that you create from that place, again, like I said, it's the work. You get more dialed in on who you are. You continue to work on that. Not allowing the fear of, oh my God, it's not working. Oh my God, nobody's watching this. Oh my God, where am I going to find people? Not letting those fears get in the way. So you still take aligned action no matter what. And the key to that again is really sitting with yourself and going,
00:47:57
Speaker
what is a real alive and true for me today what is so exciting that i can't shut up about it and i want to talk about it without worrying whether or not somebody's gonna judge me for it whether or not somebody's gonna attack me for it get over it because guess what you are going to activate people and if you don't you're not doing it right.
00:48:18
Speaker
You've got to say something that makes people feel it, right? and And I don't mean to say you come on yelling all the time or being super polarizing. It's just talking about your beliefs and knowing that you're allowed to have beliefs and that those beliefs are exactly the thing that other people need to hear from you in order to know that you're speaking to them. So you do that and I promise you they will start coming in. And then what's going to happen is You're going to have these natural connection points and maybe you have an offer, a paid offer, and possibly it's time to start asking people, inviting them in. Like, hey, would you like to be a part of this? I know this about you because you've taken the time to build this trust and to build this relationship and you know their desires enough to be like, hey, I've got this offer and I actually think it would be a perfect fit for you. Would you be interested? And if it's a really high level offer, high ticket, expensive, ask them if they'd be interested in a strategy call, something that you have to offer that's unique and give them the X factor, right? Like here's why it's so different from everybody else and why I think it would be perfect for you personally. And then watch what happens. They're going to go, yeah, that sounds great. And you're going to go, Oh my God. Wow. Okay. People really do. want What would I have to offer? This is crazy. Then I'm just going to end this here. It's like.
00:49:45
Speaker
When you create those connections, you know, they say your net worth is based off of your network. It's true. And you cannot get by without creating a network. And so you being super authentic in the way that you're doing it, right? Coming out, having faith, posting stuff that impassions and enlivens you.
00:50:06
Speaker
Letting people maybe come to you at first and then starting to actually engage with them and saying, hey, like putting polls out on your stories, like really letting them be a part of your real life, not just the business, not just the thing, the methods and the things that you're teaching.
00:50:23
Speaker
let them into like for me it's into my kids lives like that might not sound good to a lot of people that's fine but for me too I take you guys to the park with me um in my stories like I have reels now with my husband involved because he's hilarious and we laugh all of the time and these connection points I think people miss this essential piece is that being a human and and expressing yourself and letting people in on the real story of your life is what actually connects people to you initially, especially because they don't feel got, right? They don't feel like you're trying to get in there.
00:51:03
Speaker
They feel like you're just talking to them like they're on your level. They're a friend. And also they just want to talk to you about your cute kid for a little bit or your cute dog or whatever it is, not the business stuff. And you're not sitting there going, ooh, like how can I, how can I get this person to be my client? No, you're like in a real actual conversation with them. And you're like, yes, my baby did eat his own poop. It was absolutely horrific. And I am judging him myself. Like you start getting older.
00:51:33
Speaker
conversations, and then it it naturally progresses. So I hope that answered your question. Yeah, yeah, of course, it really does. And the one thing that made me really laugh because when you said, like your family and your friends will be the first one to be like your your first clients, you know what I mean? And it's so funny because My grandma is like, she she watches all my lives and she's like, Claudelle, I am so inspired by what you're saying. She wrote me like a Christmas card. It was so like adorable. And she was like, keep going, you will go far. Like, you know, my my grandma is also like, um you know, she's Christian and she believes in God. she And she really
00:52:19
Speaker
She likes the way I express my love and how I see. you know She likes my lens. And we are connecting to such a ah deep level. you know My grandma was actually like a a psychologist. um And I just love her. like Everything that we have when we have conversation, it is so real, so raw, so beautiful, so full of wisdom.
00:52:43
Speaker
And this is actually such an amazing example of just being real and having conversations and real rock connections. And it's my grandma. But still, the practice is there. The true place is there. And it is such an amazing opportunity to deepen into this.
00:53:03
Speaker
So I love what you're saying. yeah Oh my gosh, it's so good. and And here's the other point to make here is that like these conversations with your grandma, which I, um, it's no, not, okay. I started this by saying that, you know, we always make this about something other than the one thing. And I think when we are,
00:53:24
Speaker
Thinking about engaging with other people having conversations doing lives with other people. I think a lot of the time most of the time if I'm being honest when I hear what other people are doing.
00:53:36
Speaker
The reason behind the conversations is sales. It's to hope I want to get more eyeballs on my stuff. I want more people. I want to get more people on my page. I want to get, get, get. And so all of a sudden it takes the electricity right out of the conversation itself. When in reality, when you get in conversation with people who love what you're doing,
00:54:03
Speaker
The juj, the juice that you're getting out of that isn't that you're going to get a client or you're going to get eyeballs on your stuff. It's that you're going to have this energetic exchange with somebody else and the insights, the inspirations, the ideas for creativity, the flow that comes out of that. Like what we're doing right now is priceless.
00:54:27
Speaker
you don't know what you could create based off of that conversation because the energy that's going back and forth between two people who are excited and lit up by the same thing, that conversation is going to give birth to new creations and you have no idea how many people are going to be attracted to it because of the sheer energy involved in it.
00:54:52
Speaker
Mm hmm. like you can tell so many people are going to watch this podcast or actually watch listen. But ah wow, I love this. Like I'm literally having shivers as you're saying this. This is amazing. I love all of this.
00:55:08
Speaker
I'm so glad and see this is like the point of everything and I think the intention behind all of our creations, all of our business doings, like literally everything, the intention behind it is the most important part and the work really is.
Returning to the Initial Vision
00:55:25
Speaker
getting yourself back to that vibrational frequency first had the vision of the business that you wanted to build for yourself. You wanted that liberation, you wanted that freedom, you wanted to feel so excited and lit up by what you're doing and the people that you're working with. So keep that front and center because it it's not even about belief, it's about knowing that it's coming, yeah that it's here and being that vibe and then taking away the rest.
00:55:51
Speaker
that that that stops you from being in that vibe. That's literally it. Okay. I'm going to wrap it up here, Claudel. Thank you. Thank you. Thank you for being here. I am going to link um Claudel's Instagram information in the show notes. So if you want to find her, you can find her by going into my show notes.
00:56:09
Speaker
And if you are interested in being in Soul Shine 2.0, it's happening in very February, February, 2025. It's an eight-week program. And we do, we get clear from the inside out. um I think Claudel is a beautiful testament to this process. And so I am so grateful for you being here and spending your time with me. Thank you, thank you, thank you.
00:56:32
Speaker
I'm such an honor to be here. Thank you for having me. It was amazing. And I literally live for those conversations. And I think truly that anyone who joins Soul Shine will like greatly benefit from it. And also, if you're the type of person who feels a lot what you're going to get from something, but you can't really like think about it, you don't really understand, don't think, just do it.
00:56:58
Speaker
Like, I'm telling you, this is going to be the best investment you make in yourself. Oh my God. Thank you. that See, when you work from this place, you get testimonials like this one that are just like dropping stuff. So good. Thank you, Claudel. Thank you for being an embodiment of the results of Soul Shine. So I'm so, so, so grateful for you. Thank you. Thank you. Thank you again. Thank you.