I can still recall my Year 10 Economics teacher teaching me that specialisation is the key to workforce efficiencies. Today I am in conversation with Robert Tadros, who got his first job at aged 14 in a fast food outlet and has never stopped working since. He has most recently founded Melbourne-based digital marketing agency Impress!ve Digital two years ago.
It is now a thriving company, with annual turnover forecast at $3.5 million (which Robert attributes to specialisation) and a team of talented employees, and scores of clients including Misha Collection, digiDIRECT, and XBlades. I welcome Robert to dig deep as we discuss The Politics of Specialisation.
In this podcast you can hear:
- How specialisation transformed Robert’s latest business and led to greater success.
- What he learned in a prior corporate job where he was responsible for managing a $10 million portfolio of the company's top clients,
- What do you think most businesses get wrong when it comes to growing successfully and remaining true to their point of difference?
- A prime example of a time when you his specialisation skills have needed to be fine-tuned even more and what we can learn from this in our own careers.
To connect more with Robert:
Amplify your ideas and get a bit political with me! To be a future podcast guest or connect with me, I can be found at: Amber@bespokecomms.com.au
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