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Getting Out of the 9-to-5 Rat Race | Scott Armstrong image

Getting Out of the 9-to-5 Rat Race | Scott Armstrong

Connecting Minds
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Scott Armstrong is an entrepreneur based in Nashville, TN. He runs a Video Marketing Agency called FreeFrame Studios. He is passionate about helping people get the skills they need to exit the 9-to-5 life and become entrepreneurs. To that end, he is the host of the “I Fired Myself” show and runs a Skool community called “How To Become An Entrepreneur”

Follow and Support Scott’s work here:

Skool: https://www.skool.com/how-to-become-an-entrepreneur-6872/about?ref=5fc4beabd12241b1bdf7ab552940933e

I Fired Myself: https://youtube.com/@ifiredmyself?si=fJMSrrPDggLqkEPq

Instagram: https://instagram.com/freeframenashville

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Transcript

Introduction: Meet Scott Armstrong

00:00:00
Scott
you
00:00:00
Christian Yordanov
Hey folks, Christian Jordanoff here. Welcome back to the Connected Minds podcast. Today's guest is Scott Armstrong. He's an entrepreneur based in Nashville, Tennessee. He runs a video video marketing agency called Free Frame Studios, and he's passionate about helping people get the skills they need to exit the nine to five life and become entrepreneurs. So he recently started a podcast called I Fired Myself.
00:00:25
Christian Yordanov
It's also on YouTube. We have the links down below. And he runs a school community called How to Become an Entrepreneur. All the links will be down below. And this is a topic that's super near and dear to me because I've been dreaming about this since I was eight

Inspirations and Early Influences

00:00:37
Christian Yordanov
years old. So Scott, welcome to the show, man.
00:00:40
Scott
What's up, Christian, man? Thank you so thank you so much for having me. Nice to meet you. And I'm, yeah, it's something very passionate about too, dude. It's it's kind of crazy. hu
00:00:48
Christian Yordanov
Dude, one of, so as a kid, I remember I read my first book properly, like to actually read it beyond the picture book. It was Robins on Crusoe, but for like a very condensed kids edition with pictures. But that was the first book I read and this this adventure of Robins on Crusoe, you know, and i was like, holy fuck, this was amazing. So I started like asking my parents to buy my my mom, especially to buy me books. And this woman, she she was working night shifts at the telecoms company back when you had like flip boards and switch boxes and whatever this nonsense. So she was working night shifts. She'd come home in the morning and I'd be like haranguing her, mom, I saw this cool book, gave me this book. And I remember there was one book on business for kids. I was maybe eight years old.
00:01:31
Christian Yordanov
this book on business for kids that explained things like this was translated in bulgarian from you know from uk english so but it explained the concepts of like a limited company so proprietorship so and marketing all that stuff ah operations and from that age i dreamt of like being an entrepreneur dude so let's let's hear let's hear your story how did you get into this it's a very interesting story
00:01:54
Scott
Yeah,

The Accidental Entrepreneur: Handyman Success

00:01:55
Scott
dude. It's it's so crazy. you know For me, it always... so i i mean i guess I can go back because this is an interesting part of the story. so so Honestly, like entrepreneurship was never an option like growing up. and That's why like on my show, I always like to ask people, like what was...
00:02:11
Scott
What was, like, your your your background? Like, what did your family did you come from an entrepreneur family? And it's kind of hit or miss. Like, half the people I interview, they they they do and some don't.
00:02:23
Scott
And for me, it was just, like, such a late in life thing. But... you know my mom so my dad he he just worked uh a job um he was like he was like uh vp level at like a company that made ah you know like computer parts like back in the 80s and ninety like 70s 80s and 90s so he he worked at uh the company that invented like it's called the oscilloscope which is like you know in the little heart monitor things like beep beep beep like that company invented that and he was like pretty high up there. So he was like kind of a tech guy, engineer type.
00:02:55
Scott
And my mom, she was like a social worker and she worked at our high school um as the career counselor.
00:02:56
Christian Yordanov
Mm-hmm.
00:03:03
Scott
So literally her job at at the high school that I went to was to help students figure out what job they wanted to get, what career they wanted. And then therefore like what school they needed to go to and what they needed to study in college and all that stuff.
00:03:17
Scott
So, Really, the the culture in my household was like, you need to go to a college and you need to get a degree and you need to go find a job somewhere that's going to support you. like That's really the only option that was presented to me.
00:03:28
Scott
I didn't have any idea that there was another option. But at the same time, you know i like to say, you drive around town and you see every single business, every single store, started off as an idea of somebody being like, oh, I'm going to start a laundromat or going to start a grocery store just whatever it is.
00:03:46
Christian Yordanov
Yeah.
00:03:46
Scott
Every single business started with somebody say saying, I'm going to start a business. But to me, that gap between i want to be my own boss, I want to start a business, and then actually having a business seems insurmountable.
00:03:58
Scott
And it seems like, okay, I need to take out loans of like a million dollars to buy a building or just like ah the the barrier to entry seems so inconceivable that it's like, ah, you know, there's no point in starting a business. Like, so anyway, so I stumbled into it very just randomly. Like I moved, i uprooted my life and I moved from Oregon to Nashville, Tennessee.
00:04:18
Scott
And my background was in drug and alcohol counseling. So that was kind of my career path that I had chosen. I got certified as a drug and alcohol counselor. i'm very passionate about you know, sobriety recovery, all that stuff and people find it.
00:04:29
Christian Yordanov
Yeah.
00:04:30
Scott
And, um, and so that was

From Handyman to Video Marketing

00:04:33
Scott
my career path. And, you know, things happened during like 2020, 2021, where I, ironically, I did not want to take an injection of something and they fired me because I didn't want to inject myself.
00:04:46
Scott
It's like, and so I was like, that's the last straw. And I moved to Nashville and, uh, So anyway, I arrived here and the plan was to just get a job being a drug and alcohol counselor again. I'm like, that's, I still have the certification. So I was applying for jobs at all these treatment centers here in town.
00:05:03
Scott
And while I did that, I, ah I, um, basically, I put a post on Facebook that said, i have a truck and some tools and I'm available if anybody needs some help with anything, and thinking that this would just help supplement my income and pay the bills until I could find a job. And that Facebook post that I posted in several different um groups, and this is good advice if anybody's out there, like...
00:05:27
Scott
That one post, I made one post and it's so it's funny. I found that post recently. It's kind of nostalgic. And it's like looking at little baby me before I even knew what entrepreneurship was, like making my first offer to the market, just being like, here's my offer.
00:05:39
Scott
Here's me. And it's so funny because I did a vi whole video critiquing it, like how I do it differently now, knowing what I know now about entrepreneurship. But it was all about me.
00:05:47
Christian Yordanov
Yeah.
00:05:48
Scott
Here's what I want. You know, I'm looking for, you know, bubble it was just so funny. But Anyway, that was a little, my, my intuit, my entrepreneur intuition coming out just a little bit, just peeking its head up just a little bit and just saying, Hey, I've got a truck and some tools. If anybody needs some help, let me know.
00:06:02
Scott
Well, ironically, I got tons of responses to that post. I had like a lady that needed help moving. actually a couple of people that needed help moving. Somebody needed help replacing a mailbox. um And then this, this ranch reached out to me, this guy that owned this ranch, they were looking for like part-time maintenance. And so i was like,
00:06:20
Scott
all of a sudden I started getting people willing to give me money for my offer.
00:06:24
Christian Yordanov
Bye.
00:06:24
Scott
So I like validated an offer with the market and without even realizing it. And, and all of a sudden people started paying me. And then after like, literally it took like three weeks when I realized, wait a minute, did I just start a business? did I just start my own handyman business. Like it just clicked in my head. i was like, what the heck?
00:06:40
Scott
I was like, well, maybe I'll just roll the, roll the dice and just keep going with this and seeing how much momentum I could do. And eventually i started ah partnering with other contractors and builders. And it's like, you know, honestly around here,
00:06:52
Scott
If you can, if you can like show up to a job on time and be sober and like halfway competent and have like a couple of tools, then you'll get hired all day long.
00:06:58
Christian Yordanov
Yeah,
00:07:02
Scott
And I think that's kind of the way the industry is right now. Like, so I got, I was just super, I got super busy and we were doing all kinds of stuff. Like we, I got involved in like whole house remodels and additions and And I learned tons of skills and just like I acquired all the tools. Like now I have pretty much any tools that you could possibly need. And I basically started a business. I started a construction business.
00:07:24
Scott
And um it's just kind of been a wild journey. So the other thing I'll say is like around that time, um I don't know if you or your audience familiar with Richard Grove. um with a He does the show Grand Theft World, but he's also very passionate about entrepreneurship.
00:07:36
Christian Yordanov
Yeah.
00:07:38
Scott
He's like an entrepreneur coach. And I did this before I got involved with them. um But basically, I did a favor for him. I got him in touch with a contact I had at Infowars, and they were able to get their show on their platform, Bandop Video.
00:07:53
Scott
And as ah as a thank you for that mate facilitating that connection, Richard offered me a scholarship to his entrepreneur program called Autonomy.
00:08:00
Christian Yordanov
Amazing. Amazing.
00:08:01
Scott
And so this was literally around that same time. So it was like early 2022. I'd moved already. And then i was I was gifted a scholarship to Autonomy, which is like an entrepreneur course. And it was so interesting how that happened because here I was like basically stumbled my way into entrepreneurship and then being also offered like a high level entrepreneur course where I learned about all these things.
00:08:25
Scott
and

Scaling and Strategic Growth in Business

00:08:26
Scott
And so much of that course is about mindset and entrepreneurship in general is so much about mindset and having to like go and reverse so much programming that's been indoctrinated into us about a paycheck job and all this stuff.
00:08:31
Christian Yordanov
Yeah.
00:08:37
Christian Yordanov
Yeah. Wage slavery.
00:08:38
Scott
Yeah, wage slavery, exactly. So like reversing all that that that propaganda, just brainwashing and just having the confidence to even and so it like gave me a language to even frame what I was actually experiencing.
00:08:49
Scott
So the combination of that, it was very divine how that came about, and I was just like and that just sent me off.
00:08:53
Christian Yordanov
okay amazing and uh but you also have a video marketing agency as well right free frame studios
00:09:01
Scott
Yep. Yep. Yep. So basically that came about where, and it's kind of funny. Uh, so getting like the beginning of 2025, I embarked on this pretty big job. Like we were doing like a whole house remodel and I basically set aside like the entire, I knew it was going to take like six months maybe more eight months.
00:09:18
Christian Yordanov
um
00:09:18
Scott
It ended up taking about, uh, it took about seven months and I knew that was going to be a full-time thing for that basically all of 2025. And so, and it was a great, it was great. It was a great project.
00:09:33
Scott
Um, but I was already, and then, so my other buddy, he bought this website that, This guy had built up to be like, a so this is another good advice for you guys to start a website and just, it was called Nashville deck.
00:09:47
Scott
I'll give a plug Nashville deck, doctor.com. So somebody out there in the world had built up this website, Nashville deck, doctor.com and had done all the SEO for it. So people are coming and, and submitting leads to the website and then he sells those leads to deck building companies.
00:10:02
Scott
So this guy builds like service-based websites, but
00:10:03
Christian Yordanov
Amazing.
00:10:06
Scott
he doesn't have a service-based business. He just builds websites and then the leads come in and he sells those el leads to the base, basically the the local companies. And that's an infinite scalable business right there. But my buddy bought the domain, NashvilleDeckDoctor.com from that guy.
00:10:20
Scott
So he, in effect, basically started a deck building business. And so him and I, ah we were building lots of decks. Like that was like one of the main things I was doing all the time. And after doing that for a few years, I was like, bro, like, I don't know if I could do this the rest of my life. Like,
00:10:35
Scott
I was talking to him how like we need to scale. Like we shouldn't be the ones physically doing the work. We need to have crews doing the work and we just run the business, but we never quite got to that level. um But I was looking for an exit strategy. And so one of the things I was noticing was that have most of the contractors I was working with, like these guys are amazing, talented builders.
00:10:55
Scott
You know, some of them are doing like $100,000 kitchen, room like multiple $100,000 kitchen remodels. And it's just like, they're like the the highest level in their craft. but they don't even have an Instagram.
00:11:06
Scott
They don't have social media.
00:11:07
Christian Yordanov
Yeah. Yeah.
00:11:08
Scott
They don't use any of these avenues to get lead generation. It's all word of mouth. And so I really started like researching and then for my own purposes, like researching marketing and, and seeing like, for me, one of the biggest constraints was you know, i'm I'm out here doing a job.
00:11:22
Scott
The last thing I want to do is pull out my phone and film myself and, and trying to capture this and then use that for marketing purposes and then go home and edit and be like a social media guy after the end of a hard day.
00:11:31
Christian Yordanov
yeah yeah
00:11:34
Scott
That's the last thing I wanted. And, and I, and I knew that that was a huge pain point for people, for people in the construction business. So I saw that as an opportunity and I saw there's a, and you know, there's a few other video production companies here in town. There's, there's marketers that like, you know,
00:11:49
Scott
help construction companies with their Facebook ads or whatever. But I saw my ability to have a huge advantage where I came from that construction world. And I came and I had a construction business and I did my own marketing and all this stuff. And so right now I've positioned Free Frame Studios as a video marketing agency for construction companies built by a construction business owner.
00:12:09
Christian Yordanov
Mm-hmm.
00:12:09
Scott
And so um it's been great. I've been having some good success with it. And and I've got ah you know several clients I'm working on onboarding right now as we speak. I've got a few that I already work with.
00:12:20
Scott
and And also, it allowed me to break into the industry because I had leverage already. So I basically just went to all my contacts, people in the construction business and I'm just like, hey, would you be interested in this and this? And and any of them said yes. And and it's turned into a different type of working relationship now where like I'm helping them with their video, with their marketing side of things. And so um it's it's it's great. i mean, there's so many lessons in that.
00:12:45
Christian Yordanov
Yeah.
00:12:45
Scott
But ah yeah, I basically spent that year while we were doing this remodel, just like building a portfolio and just building getting getting the equipment, like investing in the equipment.
00:12:45
Christian Yordanov
Mm-hmm. Mm-hmm.
00:12:54
Scott
I'm sure as you know, like with podcasting, you kind of have to learn about video editors and stuff like that. So i already had the video editing skills, which is a big barrier to entry to start in like a video production company. But, um, and then I invested, I invested in some equipment. Like I bought some really nice, uh, cameras and drones and, and, uh, a drone really nice cameras and a drone.
00:13:14
Scott
And, um, I'm pretty much equipped to make some pretty high end productions. We've been doing some cool stuff. If you guys want check it out, if you go to free frame Nashville on Instagram, you can see some of the work that I've been doing, but, uh,
00:13:24
Christian Yordanov
Awesome. Yeah,
00:13:24
Scott
But yeah, man. So it's just kind of like that. I just saw an opportunity in the market. And um but kind of my catchphrase is like, does your video marketing guy even own a hard hat?
00:13:35
Scott
It's like I'm differentiating myself from others.
00:13:37
Christian Yordanov
yeah
00:13:38
Scott
Because there's big marketing agencies here in town and actually know a few. i've I've gone to like some networking events and met some people who are, you know, run like pretty big marketing agencies. I'm actually meeting with a guy after this. He's ah super inspiring and we're like buddies now. I had him on my podcast, but he started off doing running paid ads for like construction companies, basically like service based companies.
00:14:00
Scott
And then him and his friends started a marketing agency together. they like They combined like website design, SEO, paid ads, like all the stuff that social media management, videography, like into one agency.
00:14:12
Scott
And they are blow they're blown up. He says they're at like, and and they started two years ago and they're already at like a $9 million dollars valuation and...
00:14:19
Christian Yordanov
Wow.
00:14:19
Scott
they have, uh, they did, they're opening up a second office in orange County, California.
00:14:20
Christian Yordanov
That's crazy.
00:14:24
Christian Yordanov
Wow.
00:14:24
Scott
um they're called blacklight group if you want to check them out, but they're like, so to me, and he's like in his late twenties and I'm like, dude, that's so freaking inspiring, dude. Like just, you know, unbelievable.
00:14:33
Christian Yordanov
Yeah, man.
00:14:34
Scott
So it's like, you know, in a way they're my competition in a way, but we're, we're also friends.
00:14:38
Christian Yordanov
Yeah.
00:14:39
Scott
And there's, there's also, there's, there's the thing about marketing is that there's more than enough for everybody. And there's no one of my other mentors that taught me how to do paid ads.
00:14:45
Christian Yordanov
Mm-hmm.
00:14:47
Scott
Like, i was ah I was trying to like put together a book myself. and I say put together because I use, you know, some large language model like AIs to kind of help compile a lot of it.
00:14:58
Scott
But it's's it was like instructional based on my own knowledge and background about the industry and marketing and building authority and and doing social media content.
00:14:58
Christian Yordanov
Mm-hmm.
00:15:07
Scott
when you're, you know, a construction guy. So anyway, so I put together this book and and part of it, I pulled some of the resources from this guy's course around paid ads. And I was like, I just want to let you know, i'm I'm using some of this information in this just to, you know, help people.
00:15:22
Scott
I just want to make sure that's cool. And he's like, bro, I don't care. He's like, take everything I teach you and teach it, write books, do courses. Like, I don't care. He's like, you could build a billion dollar business on your end and I would never feel it.
00:15:35
Scott
There's more than enough for everybody.
00:15:35
Christian Yordanov
Yeah. Yes.
00:15:37
Scott
And so I kind of approached it with that mindset with some of these other local companies that, you know, could be considered competition.
00:15:37
Christian Yordanov
yes
00:15:42
Scott
i could look at it as like, oh, no, no, no. But it's like, no, no, no. Like the collaborative aspect of it, especially in this industry is way more valuable. And he's like kind of taking me under his wing in a way, I guess, maybe, I don't know. Like, like he's, he's, I think he sees opportunity and I see opportunity working with them. Maybe, I don't know. I don't know what that looks like, but anyway, so we're buddies and, um, and, uh, it's just, uh,
00:16:09
Scott
It's, oh, I had a point there, but anyway, whatever. Yeah. No, it's just kind of cool, man. It's wild.
00:16:13
Christian Yordanov
Yeah, yeah.
00:16:15
Scott
Oh, that's what I was going to say. So these big agencies, I can't compete with them on a lot of things, but what I can't compete with them on is I come from that background, and so I automatically have more trust with contractors or builders than maybe somebody else does.
00:16:31
Scott
I made a social media post yesterday. I was filming with a roofing company, And I was up on the roof with their guys while they were doing doing the roof. And I was like filming with my camera on the roof. And like that was my social media post is like when your marketer isn't afraid to get up on the roof with you.

Transitioning from Jobs to Entrepreneurship

00:16:46
Christian Yordanov
yeah man that yeah of course i think there's so many people they work in an industry and then they figure out how to turn that into a business and i think one of the easiest things you can do you know let's say you're in a more like a consultant role or like you know even like a lot of um because i used to work in software for a while programmers they would just kind of create their own first of all become a contractor consultant
00:16:47
Scott
Like there you go. hu
00:17:12
Christian Yordanov
through an LLC or LTD in in Europe. And then over time, you can then get small projects and usually, not usually, but often their first client would be a previous employer.
00:17:27
Christian Yordanov
I think that's such a huge way to just create ah that that initial stream of of revenue, of income to allow you to to just have a little bit of breathing room so you're not struggling to you know stay afloat, keep the bills paid.
00:17:41
Christian Yordanov
And then from there, you have a case study, you have maybe testimonials building up, and then you can branch out. And it's such du it's such a beautiful adventure to do that because the the regular day-to-day job, whilst there's security in that, dude, for me, anytime I had a ah job,
00:17:52
Scott
Yeah.
00:18:02
Christian Yordanov
Dude, i my soul was crying. i was dying inside. Even i've worked I've worked with like for good employers, cushy, relatively speaking, cushy jobs where you know there's not not a lot of pressure, not not too many deadlines.
00:18:16
Christian Yordanov
And maybe like ah um I started the department and I'm kind of in charge of the department. So it was fine, but I was dying inside, bro.
00:18:26
Christian Yordanov
I was dying inside until I found what I what i want to do and and actually create good in the world whilst creating an income.
00:18:26
Scott
Yep.
00:18:35
Christian Yordanov
For me, that that was i and one of the reasons. I hated these jobs is because i didn't build anything of significance, you know, helping to test a piece of software who gives the rats, you know i mean?
00:18:47
Christian Yordanov
But to transform a person's life to me is like, it's it's basically God just really throwing me a bone eventually.
00:18:56
Scott
I completely agree. I completely completely agree. and And literally what business is is, solving people's problems. Like it's like a person has a problem and your business ideally is the solution to their problem.
00:19:08
Scott
And so exactly like what you said, like if you're already, and that's one of the things, that's one of the main things, like in my school community, how to become an entrepreneur. We have like a an eight- module roadmap series. It's like, and then I've got a whole bunch of bonus ones. it was like 10 hour, 10 hours worth of just like walking through. Okay. Like conceptualization. Like if you don't, if you are at a job that you hate, you have no idea what you're even your first step is to to to become an entrepreneur walks you through the whole process.
00:19:34
Scott
That's the thing is like, I'm not one of these like entrepreneur guys. I'm not like an Alex Hormozy guy who's like going to tell you to scale from like a million to 10 million.
00:19:39
Christian Yordanov
Yeah. Yeah.
00:19:42
Scott
But I do have a lot of really valuable insights, boots on the ground, actionable things that to help you go from a paycheck job into
00:19:42
Christian Yordanov
yeah
00:19:50
Scott
ah you know, being your own boss, but also and because most of it is just mindset. But like um part of that is is while you're employed, yeah, using what's around you. Like we call that leverage. Like look for what leverage you have.
00:20:04
Scott
Like I did with my little construction thing. I had leverage in that industry because I knew people and had trust already built up. So look for opportunities like that in your own industry and look for problems that exist within your own industry that like what are the things that that pop up every day? Is it a process? Is it some sort of system? Is it some sort of personnel problems or a problem within your industry or in your company itself and become the solution to that problem? And then there's your product. There's your product or there's your service.
00:20:32
Scott
And you can even ask people around you, like, what's the biggest thing you're struggling with? What are you struggling with? And if you start to hear like the same thing over and over and over, boom, figure out a solution to that problem. There's your product right there.
00:20:44
Christian Yordanov
Yeah.
00:20:44
Scott
And I actually had a, I'll point somebody to the episode I did on my show. I fired myself with Ashley Stepler. um She's a lady I know here in Nashville. And she did exactly what you described there, where she she was working as a corporate recruiter,
00:20:59
Scott
for this company. And so she was recruiting people for a recruiting company and her specialty was LinkedIn. So she's like LinkedIn guru, like wizard. She has like 50,000 followers on LinkedIn and like knows that system inside and out and has been very successful recruiting people for this other company. So that was her paycheck job. And she went to them and said, Hey, can I get a raise? I got two kids and my rent's going up and blah, blah, blah. And they're like, no, sorry.
00:21:25
Scott
And so I'm just like, and i remember talking to her a few years ago. I'm like, you could just start your own start your own thing. Like you take these skills and start your own thing. And she eventually did.
00:21:36
Scott
And not only did she do that, but she, when she quit, she like gave them notice in her meeting, she pitched them on, okay, but I'll still offer you these services, but it's on these conditions. And so she made her employer, her first client, the ones that had denied her a raise.
00:21:51
Scott
she made like, that's the biggest boss move ever is that you like your boss says, no we're to give you a raise.
00:21:52
Christian Yordanov
Yeah, yeah.
00:21:57
Scott
Like, okay, fine. Well, gonna start my own business. And if you're lucky, I'll send
00:21:58
Christian Yordanov
We just pay you more money as a consultant.
00:22:00
Scott
for a client and now you're going to pay me more money that way like that and then ended up easy dude that's to me that is just like the the the the complete encapsulation of what entrepreneurship is right there like that's that's one of the my favorite stories ever so that's what that's what we do you know because like as a paycheck job you're capped like there's no way that you break through that ceiling but as an entrepreneur like
00:22:02
Christian Yordanov
Yeah, yeah.
00:22:05
Christian Yordanov
It's beautiful. Yeah. It's...
00:22:20
Christian Yordanov
Yeah.
00:22:23
Christian Yordanov
You're kept and and you you're also expendable. I've been in roles where they they they as a contractor, they cut you off, no problem. But even a regular sort of employment, I was in one company where they made, i can't remember how hundreds of people, it was hundreds of people, can't remember how many, they made they made a bunch of us redundant.
00:22:32
Scott
Yep.
00:22:44
Christian Yordanov
And i was literally... we It was two weeks or so because the notice period of 30 days that they give you, that notice this period puts me just about two weeks into the, I guess it was a couple of years that i you need to have minimum in order to get some kind of a severance pay.
00:23:05
Scott
Yeah. Yep.
00:23:05
Christian Yordanov
Dude, I was like, I can't remember what I got. I don't know, three months, seven months. I can't even remember what what how many paychecks I got, but I was like the only guy in that building, super stoked. I got married, done, because I was young. it was like a long time ago. like I don't know, Jesus, 17 years, may no, maybe 16 years ago.

Financial Goals and Business Education

00:23:26
Christian Yordanov
So i was like, dude, I'm going to take all this money. going to go party. Amazing things will happen.
00:23:30
Scott
yep
00:23:31
Christian Yordanov
and But everybody was like, oh, this sucks. And some people got like decent, decent chunk of change. They've been there like eight years whatever. um so But you that the point is like you never like a company, especially now, as soon as there's a downturn in the economy, the big companies, Amazon, Google, whatever, of Facebook, Meta, they will just say, we're cutting 10,000 jobs, whatever, 2,000 jobs.
00:23:53
Christian Yordanov
And especially on, so nevermind the economic climate, but now with the AI, oh my God, they they can't wait to get rid of you if as soon as the AI is semi-competent at doing your job.
00:24:04
Scott
and present 100%. It's already happening. So ah this just happened a couple weeks ago, May 20th, 2026. no, excuse me. they They announced this a few weeks ago. But yeah, so Meta, Facebook, Instagram, they just laid off 8,000 employees.
00:24:18
Scott
So 10% of their workforce, they just got rid of.
00:24:18
Christian Yordanov
Yeah.
00:24:21
Christian Yordanov
Jeez,
00:24:21
Scott
Luckily, they're giving them some time. But Oracle, a couple few weeks ago, I've been talking about this a lot. Yeah. but they laid off 30,000 employees and they did it on a Monday and they sent out an email and they said, today's your last day.
00:24:31
Christian Yordanov
bro.
00:24:36
Scott
No warning, no notice, no notice.
00:24:38
Christian Yordanov
Thanks.
00:24:39
Christian Yordanov
Bye. Yeah.
00:24:39
Scott
Today's your last day, dude.
00:24:41
Scott
That was shocking to me.
00:24:41
Christian Yordanov
Yeah.
00:24:43
Scott
And these are the biggest companies in the world.
00:24:44
Christian Yordanov
Yeah, dude.
00:24:46
Scott
And so, you know, one of the classic things that you always hear when it comes to like entrepreneurship or someone's like, oh, I'm going to go start a business. I've been hearing this in my world. where it's like my girlfriend, we're we're working it out to where she's going to be coming and working with me.
00:25:00
Scott
You know, she's actually moving in in the next few weeks and she's going working with me, helping with administrative stuff. And she comes from a paycheck job and her whole family has the paycheck mentality.
00:25:12
Scott
And they're like, what are you going that seems so dangerous. You know, that's, Oh my God. Like, what are you going to do? What are you going to do? Like, and I'm like, if I had somebody out here doing a lot of these tasks, I could double my output.
00:25:26
Scott
And I guarantee I can grow the business even faster.
00:25:28
Christian Yordanov
Yeah.
00:25:29
Scott
And I'm explaining to her, I'm like, you know, this is different. This is not just like, I mean, I like all your needs will be met. You don't need to worry about that. i have enough revenue right now. wherere We're fine. But it's different than I'll give you money. you can have money to spend.
00:25:42
Scott
But it's not like you put in one hour of work and you get $20 in your account type of thing.
00:25:42
Christian Yordanov
Mm-hmm. Mm-hmm.
00:25:46
Scott
It's like whatever we generate, that's what we have. Okay. and And it's like we, my goal is to get, like, I'll tell you right now, my goal this year is to get a bit, not like money in my bank account, but running a business.
00:25:59
Scott
Because there's a lot of fulfillment costs and stuff like that. So it's not like straight profit. But my um my goal this year is to get to a business that's making $50,000 US a year. And then by next year, $100,000 US a year.
00:26:10
Scott
That's my goal. and ah And so it's like, if I bring her on, and that's the type of success that we have, then she gets to have the the the fruits of that opportunity. spoils But her family is like, they're very resistant to this.
00:26:24
Scott
They think she's crazy for doing this. You know what mean?
00:26:26
Christian Yordanov
Yeah.
00:26:26
Scott
For quitting her stable job and coming to work with me.
00:26:26
Christian Yordanov
Yeah.
00:26:29
Scott
And I'm like, guys, like, what are you what are you even talking about? And it's, and, and, and, you know, like her family is saying, You need to be an independent woman. You need to be able to support yourself. And it's like, she's, she works as a receptionist at the doctor's office.
00:26:44
Scott
And like, she's always just kind of had jobs like that where it's like, you know, okay, yeah, you can be an independent woman making like 20 bucks an hour if you're lucky. and and And are they teaching you skills? Like, come work for me. I'm going to teach you skills that will, regardless of what, let's say it doesn't work out.
00:27:01
Scott
All of a sudden, now you know how to do social media management. You know to do editing. You know how to do sales and and lead generation and cold calling. And you know how to run a CRM. and You know how to, um you know, all these high-level business skills.
00:27:13
Scott
Like, yeah.
00:27:13
Christian Yordanov
Yeah,
00:27:15
Scott
Regardless, this is a good investment right here. Like I'm going to, she's excited because I'm going to teach you how to edit videos.
00:27:17
Christian Yordanov
yeah.
00:27:20
Christian Yordanov
Of course.
00:27:20
Scott
And she's going to basically be my social media manager. That'd be the number one thing.
00:27:22
Christian Yordanov
you're getting paid to learn skills. I can't think of and a more awesome thing. And, you know, that's one of the reasons, i and I kind of, i the nine to five, I hated it, but I was um i was like a butterfly. i would constantly be changing jobs. You know, i don't think I had more than like two, three years in most roles because there is this honeymoon period in a new job where you, at least depends on the job, of course, but where you are learning new skills.
00:27:47
Christian Yordanov
um And sometimes, let' let's say it's not, let's say just, let's say a bartending job, you are actually learning to deal with new people, which, so you're learning so soft skills, but let's say it's like a thing where you're learning new technologies or new tools. So I was learning, I felt like within six months, the first six months, that honeymoon period, I was learning a lot of stuff that allowed me to move on to the next job.
00:28:08
Christian Yordanov
And that's why I loved kind of, these more startup environments because they're more scrappy and it is an entrepreneurial environment though it's a a lot more developed than you starting out on your own today and where you'll be in two years these companies are like you know five six seven eight years further with with a lot more man woman power um but you do learn a lot of cool skills and that's i think that's the thing that attracts um at least me
00:28:24
Scott
Yeah.
00:28:35
Christian Yordanov
to entrepreneurship is dude like every for the last three years especially the amount of stuff I've learned just by having to do everything from marketing social content obviously operations and even just the taxes the the admin side of things working with the accountant and figuring out how to you know optimize you know what can we expense that's what's a business expense how can I and so that changes how you kind of approach everything and all these skills um then let's say that that business you decide is not gonna grow to the to the extent you want well a lot of those skills they're immediately applicable into ah a newer better idea maybe youve got some people maybe somebody has money they want to invest or maybe you've accumulated some cash that you can now push into something and give it a bit more momentum so all of those skills they that's the thing as the hormon talks about it like the skills
00:29:29
Scott
Yeah. Yep. Yep.
00:29:30
Christian Yordanov
That's the one thing no but no government can take that away from you. No wife can take that in a divorce or spouse can take that in a divorce. Bar amnesia, kind of head injury, like these skills, you have them for life and they continue to compound. It's such a beautiful development process for a human being.
00:29:50
Scott
Yep, exactly. And that's why I'm so passionate about it because it's like, nobody's going to teach you this stuff, folks. In fact, they don't want you to know this stuff. They really, really. when I say they, I mean, you know, obviously like society, the government, like corporations, they need, they want you working for them.
00:30:02
Christian Yordanov
corporations yeah
00:30:05
Scott
They are looking for high performing, high output, skilled, talented people to absorb into their, into their system.
00:30:11
Christian Yordanov
to suck dry yeah
00:30:13
Scott
And, and they don't want you out there making your own offers and building your own business. And it's like, It just occurred to me, like, what i want what I was really going forward with that last little rant about having her come working for me. It's like, and her family being resistant and saying, like, oh, this is the risky thing. You're doing something risky. Like, the whole point is that Oracle is laying people. Like, theyre if you're in a job, like, in the next five years, you probably won't have a job.
00:30:35
Scott
So, the the risky thing, to in my opinion, is staying in a paycheck job. That is the risk. Like not learning these skills right now is going to be absolutely detrimental. So I think everybody needs to be learning these skills immediately. So

AI Tools Transforming Business Operations

00:30:51
Scott
that's the whole point. like you know, maybe there was a time where starting a business like pre-internet, maybe starting a business was probably risky, but now it's like the absolute no brainer. Like you have to at least figure out some like sort of side income or start learning some of these skills or learning how to, and and and now with these tools that are available to us, like it's so, it's almost,
00:31:12
Scott
Like you would be, oh my gosh. Like I'm just sitting here, like I'm tinkering around with all this Claude code stuff.
00:31:14
Christian Yordanov
It's insane, right? Yeah.
00:31:16
Scott
And I'm just like, dude, it's like unlimited.
00:31:19
Christian Yordanov
It's insane. It's insane.
00:31:20
Scott
Unlimited.
00:31:20
Christian Yordanov
hu
00:31:21
Christian Yordanov
how How much faster we work. Yeah, yeah.
00:31:21
Scott
You can just ask Claude.
00:31:23
Scott
Ask Claude, like, how do I start a business? What do what do I do what do? Here's my skills. Like brain dump it into there. Here's my skills. Here's my talents. Like show me, give me step-by-step, click-by-click how to start a business. be like, okay, cool. Let's do it.
00:31:34
Scott
It's so crazy.
00:31:35
Christian Yordanov
Yeah, dude. And that there's ah there's um a platform called appSumo.com and you go there and you can like for it depends on the the app, but it's like 30 bucks or, you know, between, let's say 20 bucks and a couple hundred bucks, you can buy in many cases, lifetime access to apps that can cost you a thousand a year, a hundred a month.
00:31:41
Scott
Okay.
00:31:55
Scott
Oh Yeah.
00:31:58
Christian Yordanov
So you can buy these apps for, for example, for, let's say managing your emails or creating a website, chatbots and accounting and just hundreds of apps. Now, they're not all great. A lot of them are like ai slopified a little bit, but the tools available to us, dude, like back, dude, like even like my first freaking,
00:32:19
Christian Yordanov
um company that I opened back in, I don't know, 2017 in Ireland, where it was like my first kind of foray into web design and and and information security consultancy and stuff. Like my accountant at that point,
00:32:34
Christian Yordanov
he gave me a little spreadsheet and I had to track all my stuff on like spreadsheets for him to do my my books. And like now with the click of a button, like your accounts are connected into the accounting um app.
00:32:48
Christian Yordanov
that they You know, you just have to go and reconcile. So and you can share it with your so even like the admin side, which is like some of the most painful stuff for a business owner, especially, you know, at the end of the day when you're tired or like a tax season is coming up.
00:33:02
Christian Yordanov
even that has been so streamlined to the point where the only and like like there is uh
00:33:09
Scott
What do you, what do you, for that? What's that service?
00:33:12
Christian Yordanov
which which
00:33:14
Scott
Well, the, the thing that you can connect your accounts to and does your account. Cause I, I've been literally doing, literally been doing the spreadsheet thing for my account.
00:33:17
Christian Yordanov
oh geez but dude there's like so many apps man let me just think for a second so
00:33:23
Scott
I'm like, I'm not,
00:33:24
Christian Yordanov
Oh, dude, no no no no, no, no, no. Hold on. I'm, I'm, hold on. ah Let me just see in America. So I'll let you know this. There's about four, four different apps available in different regions, but dude, it's so cool.
00:33:35
Christian Yordanov
And i mean, like the spreadsheets, now I still use spreadsheets, but like spreadsheets, we're nowadays, we're kind of using them out of habit more so than the necessity.
00:33:35
Scott
Okay.
00:33:48
Christian Yordanov
So there's so much, so many co-ops that can do this for you.
00:33:52
Scott
Good, good, good. It's good to know, dude. I'm like, that's my one area of weakness. See, I'm still learning folks too. Like I'm still learning.
00:33:57
Christian Yordanov
it's It's a constant process of learning.
00:33:57
Scott
Yeah.
00:33:59
Christian Yordanov
I love it
00:34:00
Scott
Yeah, I've been spending so much time focusing on all these other high-level things. And it's like, I'm working on a lead magnet right now. This is kind of hilarious. So I'm basically um using Claude. And it's just one of my more more recent use cases. I'm noticing that, like, ah there's so much content. Like, the content that gets the most traffic and the communities that get the most memberships now are people that are teaching entrepreneur stuff. So i'm gonna kind of lean into that a little bit. And I'm show some, like, use case stuff. But, like,
00:34:24
Christian Yordanov
Yeah.
00:34:24
Scott
I built a little tool with Claude Code that can scrape transcripts off of Instagram. And basically, so like last night, you know, Sabri Subi, the sales guy, the sell like crazy guy, he's ah he's a he's kind of like a hormosy type guy, but he's he's kind of he's hilarious.
00:34:35
Christian Yordanov
No.
00:34:38
Christian Yordanov
Okay.
00:34:39
Scott
He's very abrasive and just like, you know, he runs a big marketing agency and his whole thing is like paid ads, Facebook ads.
00:34:45
Christian Yordanov
Nice.
00:34:45
Scott
But he gets into like the human psychology of like how to make a perfect Facebook ad and all this stuff. And it's very useful. So I built ah a web crawler that basically in about a minute took all the tren all the transcripts from his YouTube channel and i only went back like four years. You know what i mean? so But anyway, so I had like you know a couple hundred videos. It pulled all the transcripts from all of it, compiled it into and basically use that. Basically everything he said, every word he said for the last four years, use that to train a clawed brain model.
00:35:16
Scott
on And so now, and then I said, create me an interface where I can have like a chat conversation. And it's like basically having a conversation with him, basically.
00:35:22
Christian Yordanov
Bro.
00:35:24
Scott
And then what I'm doing now, because like apparently that takes a lot of I learned it takes a lot of credits because every time you're you're going in and and typing something to it, it's it's pulling like, it said it's like a 480,000 word
00:35:24
Christian Yordanov
Dude, that's...
00:35:37
Christian Yordanov
Yeah. Mm-hmm.
00:35:37
Scott
model that it trained itself on. So it's having to access that 480,000 thing every time. So what i'm doing is I'm training right now, i'm making a program using, I think it's llama. I think it's called, I haven't quite like figured this out. I'm right in the middle doing it right now, but it's basically an offline, like it's the type of LLM that like sits on your computer and doesn't use credits. You can train it on one specific task.
00:35:59
Scott
So I'm creating this.
00:36:00
Christian Yordanov
That's what I've been looking for, man.
00:36:02
Scott
Yeah.
00:36:02
Christian Yordanov
i want um All my studies, my books, and my content, I want to like put that in a thing.
00:36:02
Scott
Yep.
00:36:08
Christian Yordanov
and just because like yeah Because every time I use Claude or ChatGPT for research, it's always...
00:36:09
Scott
And have that be an app. Yeah.
00:36:16
Christian Yordanov
the results are always marred by mainstream narratives and I'm trying to create something that's um more trained on the evidence against these narratives so when I'm trying to create a ah you know whatever kind of synthesize whatever narrative it's only looking at the research that I've ive vetted myself and and trained the model on so I've been looking for something offline like that.
00:36:39
Scott
dude, you can totally do that. Yeah. You just ingest, have it just ingest your specific content and said, this is this.
00:36:44
Christian Yordanov
What was it called? Llama? Is it free?
00:36:46
Scott
Well, I don't even know. So basically I asked, so basically I hit a roadblock where it's like, every time I was trying to type a question to this Sabri Subi, brain model thing, it was telling me, oh you've hit your rate limit. And like, oh, dude.
00:37:00
Scott
So I'm like, what's the workaround for this? It's like, well, what we can do is you can have it just, we can train just a single little LLM that lives on your computer. And it's, let me see, it's called,
00:37:13
Scott
um so it's, it's creates a rag version is what it's called, which is a, you
00:37:20
Christian Yordanov
I have one buddy who he's a big, big sort of genius in computers and stuff. And I asked him this already.
00:37:26
Scott
Oh,
00:37:27
Christian Yordanov
He said it's going to be very expensive because you need like some serious GPU. You create a rig. So I kind of talked myself out of it.
00:37:34
Scott
really?
00:37:35
Christian Yordanov
But this could be a game changer if there's a way.
00:37:37
Scott
Maybe. I don't know.
00:37:37
Christian Yordanov
I'm sure there will be a way eventually.
00:37:39
Scott
See, part of this whole claw thing is like, you know, i tell it to do things and then it's like, okay, let's do it. And then you you do it. And then it's like, and then I'm like, wait a minute, what the hell?
00:37:46
Christian Yordanov
Your bill $9,000. Yeah.
00:37:48
Scott
Yeah, this ain't going to work.
00:37:49
Christian Yordanov
yeah
00:37:50
Scott
Yeah, you're right. You're right.
00:37:51
Christian Yordanov
yeah
00:37:51
Scott
um Okay, so when you ask Sabri a question, the app searches through all 107 videos, the eight most relevant chunks of his actual words related to your specific questions. Instead of loading the entire 486,000 word transcript into every message, which costs 35,000 tokens, you're sending only the most relevant words, which costs about 6,000 tokens, gives you much better answers.
00:38:10
Scott
So, ah and then then I'm just asking about this llama because this is new information to me. But anyway, and it's like, dude, I started listening to this tutorial of this guy.
00:38:17
Christian Yordanov
yeah
00:38:20
Scott
I found this YouTube channel. What is his name? It's really good, useful content. But it's like this one video. Lama is Meta's open source AI model that runs entirely on your own local machine with zero API costs and zero internet required after the initial download. So once you have the brain model trained on your computer, it just sits on your computer and it's just fully, but that's probably where the GPU comes in.
00:38:43
Scott
But if it's like, it's just like a small task and not like a world.
00:38:45
Christian Yordanov
yeah yeah if Yeah, it doesn't have to be because a lot of these things are designed to basically suck in all the web pages of the internet.
00:38:47
Scott
Yeah.
00:38:54
Christian Yordanov
and's We're talking about trillions of documents.
00:38:54
Scott
Yeah.
00:38:56
Christian Yordanov
So I'm looking to it, man. Thanks for the tip. Although I hate anything from Facebook. if it's If it's downloadable open source and you can run it offline, I think i think it's worth at least investigating.
00:39:01
Scott
I know.
00:39:05
Scott
Yeah.
00:39:08
Scott
Yeah.
00:39:08
Christian Yordanov
Thanks for that, man.
00:39:08
Scott
And it says here, it says like just what I'm building here, like even though it's like a 480,000 word document that I'm training it on, it says, yeah, it's just like the RAM is more than enough.
00:39:19
Scott
Like it barely even will touch it. So yeah.
00:39:22
Christian Yordanov
Interesting.
00:39:24
Scott
So anyway, so yeah, but it's like this, this, this is all moving so quickly. I was going to pull up this guy. He's super, he's got the biggest school community, I think. He, he, he, and he just teaches AI, but he says he makes like about 300,000 a month on school.
00:39:40
Christian Yordanov
Amazing.
00:39:40
Scott
And it's him and he puts in about an hour and a half of work a day.
00:39:43
Scott
And so it's like, he interacts with the community and then does content.
00:39:43
Christian Yordanov
Wow.
00:39:46
Scott
and So um his name.
00:39:48
Christian Yordanov
That's the dream.
00:39:48
Scott
and
00:39:49
Christian Yordanov
I don't know how people are doing that, dude. I went camping with my kid for three days, Friday to so for to Monday morning.
00:39:54
Scott
Yeah. Nice.
00:39:56
Christian Yordanov
And I spent, so we came back Monday around noon and I worked until 10 p.m. on Monday to catch up, Tuesday all day long to catch up.
00:40:07
Christian Yordanov
And then yesterday was like the first day back, like on Wednesday that where I could actually get back to book writing. And then, of course, i had work to catch up.
00:40:14
Scott
Nice. I No.
00:40:15
Christian Yordanov
And today, again, a little bit of book writing. And then I have like five hours of calls now. So like, I don't know how these like amazing entrepreneurs are, are you know, the four hour work week, all this stuff.
00:40:26
Christian Yordanov
i don't how people are doing.
00:40:27
Scott
i mean
00:40:27
Christian Yordanov
i don't have enough hours in the day I have. energy and and and and focus but I literally run out of time because I have to sleep and I value sleep so
00:40:38
Scott
Totally, dude. I'm with you. I'm working like at least 12 hours a day and I'm doing all the various things. I mean, I'm shooting videos, editing videos, and then doing the social media and doing all this stuff in between meeting with clients, like blah, blah, blah.
00:40:49
Scott
But you know, I know that there's ways to optimize and ah automate a lot of stuff eventually. And I like my philosophy is I'm just building right now. And eventually I'll figure out the systems and the optimizations and the automations and what I can delegate and hire out. But this is the guy's name is Nick.
00:41:05
Scott
Sorry. I don't know if you guys can see. that I don't think I,
00:41:07
Christian Yordanov
Sorry, Ab.
00:41:08
Scott
Nick Sarajev. um But yeah, he, it's, but anyway, so the whole point is like, he's got this one here. It's Claude code, full course, four hours. So it's like basically like a full breakdown on like how to build and run agents and all that stuff. was super useful.
00:41:23
Scott
And I wanted to start at the beginning of his, because he has all these like five, six, eight hour lectures on AI and building AI systems.
00:41:28
Christian Yordanov
Whoa.
00:41:30
Scott
And I started at the beginning, it says, build your first AI business in six hours, ultimate ultimate beginners guy. So I started there, this was 11 months ago. But I started listening to it and it was like, even though it was 11 months ago, like all the stuff he was talking about, it was like before Claude Code.
00:41:46
Scott
And he's like doing all this stuff. It's like, dude, that's so antiquated. already like everything he's teaching in that thing is like, I felt like I was like, oh my God, I feel like this is like a dial up modem level, just like level of like, like if you think about the, what, what, what was available even 11 months ago, like we didn't have all the coding and the app creation and all that stuff.
00:41:51
Christian Yordanov
Yeah.
00:41:57
Christian Yordanov
Yeah. So true.
00:42:06
Scott
And so he's using all these like really complicated systems to like check the code to make sure the code, right I'm like, dude, you literally, like it just does that for you now. And so it's like, and so, you know, I stopped listening to it just because I'll probably go back and and and listen to it with the type of what I can do is I can get the transcript of that.
00:42:13
Christian Yordanov
I know. It's...
00:42:22
Scott
I can feed it to Claude and be like, okay, this 11 months out of date. Give me the full breakdown currently, like these same modalities, same systems that he's building.
00:42:27
Christian Yordanov
What's going on now? Yeah.
00:42:30
Scott
Tell me how to do it now with today's technology.
00:42:32
Christian Yordanov
yeah
00:42:32
Scott
And it would just tell me in like two seconds. And so it's like, yeah.
00:42:34
Christian Yordanov
it's on like the I think the only excuse now we have is some of us simply do not everybody's built the same way.
00:42:43
Scott
Yeah. Yeah.
00:42:43
Christian Yordanov
So so
00:42:43
Scott
Yep.

Cultural Shift: Jobs vs. Entrepreneurship

00:42:44
Christian Yordanov
I think entrepreneurs are built different and there is especially it it also depends on ages and stages.
00:42:50
Christian Yordanov
Like if you're if you just let's say you just have had a baby, that's a very difficult time to start. But it could also be if you've already started before you had the baby, it could be ah ah it could allow you flexibility then. And and it it really so it depends on where we are. and And that's the thing. Like you said, you work 12 hours. I mean, like, dude, last year, I absolutely busted my ass working, dude.
00:43:18
Christian Yordanov
To the point where I had, like, ah certain, like, in my neck and my arm, I had, like like, stuff that I had to have, like, a dozen hours of body work to yeah to iron out those kind of things.
00:43:18
Scott
Yep.
00:43:30
Christian Yordanov
You're basically turning into the humunculus or whatever, that sort of quasi-modal, if you can imagine, or sitting at the computer for hours and hours on end. um So it's not for everybody because some people actually do like the fact that it's 9 to 5, every weekend's off.
00:43:46
Christian Yordanov
Hopefully, because if you're programmer or whatever, then it's all the time.
00:43:50
Scott
Okay.
00:43:50
Christian Yordanov
But let's say it's nine to five every weekend of four weeks vacation, 40 years, then you retire. And then you know hopefully you can then travel the world. no Some people are happy enough to do that.
00:44:01
Christian Yordanov
Now, obviously, that's a side to conditioning. A lot of that is we're programmed and brainwashed into thinking that's the only option. But I think... not even given the option presented the benefits and the drawbacks because there will be drawbacks to any endeavor.
00:44:17
Christian Yordanov
I think some people would still choose the 9 to 5 out of fear, maybe out of just desire for security.
00:44:21
Scott
Yeah. Yeah. Yeah.
00:44:24
Christian Yordanov
And also it's the the previous generation, they instilled that into us, like our parents, like like you were saying, your girlfriend's parents, like they just want you to be safe. You might be limited,
00:44:35
Christian Yordanov
But at least in their mind, you're limited, but you're safe. And i think a lot of us, ah this generation, we we don't want to be safe. we want a Life is should be an adventure and we should do what what um what fills our soul with joy as opposed to just what puts puts food on the table and pays the bills.
00:44:57
Scott
Exactly. Well, that's a key entrepreneur tenant is like high risk, high reward, low risk, low reward. So it's like the more risk you take, the more, uh, the more benefits you get long-term.
00:45:03
Christian Yordanov
Yeah.
00:45:07
Scott
And, um, I, I heard a quote, I think Hormozzi said, he said, risk is just, uh, opportunity. What did he say? such a good quote. It's risk is just opportunity like, uh, in reverse. So it's like, uh,
00:45:23
Scott
Or looking back into, I can't remember, but basically the idea is like, like when you, when you, when you strike gold and you're like, oh, that was such a great opportunity. Well, rewind before it turned out to be a great opportunity.
00:45:33
Scott
Then it's just risk. It's just a risk.
00:45:35
Christian Yordanov
Yeah.
00:45:36
Scott
And so anyway, so, and speaking of Hormozy, so you'll get a kick out of this.
00:45:36
Christian Yordanov
Whoa.
00:45:39
Scott
So I'm, I'm also training a AI model on Hormozy too. So I've got, I've got it loaded with all of his books. I've got all three of his books in there. I've got all of his sales scripts and basically everything that's publicly available, like written, I've programmed into it. And I'm scraping his entire YouTube channel right now.
00:45:57
Christian Yordanov
Bro.
00:45:57
Scott
Now, the funny thing is, is that he has transcripts turned off on all of his videos.
00:46:02
Christian Yordanov
Interesting.
00:46:02
Scott
And so I figure he does that because he doesn't want people doing exactly what I'm doing. But Maybe not easily. Like, you know, he's I've already seen people on Instagram talking about how they have like that Hormozy brain model, but they probably just trained on his on his books.
00:46:09
Christian Yordanov
Yeah.
00:46:17
Scott
And he says he has one for his acquisition.com members, you know, but he says they've trained it on every single, he's like 30,000 of their sales calls. Like he's they've trained it on everything.
00:46:26
Christian Yordanov
Whoa, that's crazy.
00:46:27
Scott
So that's very high level. Like, that's amazing. But what I'm doing is I'm scraping his YouTube channel, but what it's having to do is I had to, because the transcripts aren't available, there's a program called Whisper, which is open It's a free thing from open AI that basically transcribes videos or podcasts.
00:46:43
Scott
And so it's basically going through and pulling the audio and transcribing each one of his episodes separately.
00:46:43
Christian Yordanov
Mm-hmm.
00:46:51
Scott
It's taken like three days so far. And I keep writing like rate limits on YouTube. The API keeps limiting me out. And so i'm having to do these workarounds, but um um I've got 50 episodes left out of like 400 something.
00:47:06
Scott
And I have that.
00:47:06
Christian Yordanov
so having So you have basically what would Hermozzi do? And here's my problem. What would Hermozzi tell me? that's like That's insanely valuable.
00:47:17
Christian Yordanov
I don't know if people know who Hermozzi is, but like he's like probably one of the greatest entrepreneurial minds of our.
00:47:21
Scott
Yeah.
00:47:24
Christian Yordanov
of He's a millennial. think he's even younger. Dude, he's younger than me. I think he's like 36 or something.
00:47:29
Scott
Yeah. He's like his mid thirties. Yeah.
00:47:30
Christian Yordanov
Yeah, it's insane.
00:47:32
Scott
Dude, I just get so motivated listening to him. And so anyway, so basically my idea is like, i'm and and I'm basically building this this model that I can ask a question.
00:47:34
Christian Yordanov
Yeah.
00:47:39
Scott
I'm like, okay, i want I need to do a series of Facebook ads for a for a roofing company. Give me like in your bottle, give me like the hooks, um the the copy, like blah, blah, blah, you know, stuff like that.
00:47:50
Scott
and i'm And I'm also training it to like talk in his language. He's like, you know what i mean? Like use his vernacular and use his, use like, The Sabri Subi one, I've already been messing with it. It's like, cause he's Australian.
00:48:02
Scott
So here it says like, all right, mate, I read your business profile. Let's get into it.
00:48:04
Christian Yordanov
Alright, mate, you gotta do better.
00:48:05
Scott
Yeah.
00:48:06
Christian Yordanov
You gotta do better.
00:48:06
Scott
Yeah.
00:48:07
Christian Yordanov
Your your business is shit.
00:48:09
Scott
Yeah, exactly. No, he really, this this this language model talks like, and I can tell it feels like him talking. to So it's crazy. So i'm um I'm basically like not only having like the advice that Hormozy would give, ideally, you know, there's all a lot of caveats there, but it's like, it's also like in his tone and his voice. and you know like So like his his way he talks, his sense of humor, like all built into it too. You know what mean?
00:48:29
Christian Yordanov
Yeah.
00:48:29
Scott
It's like, it's crazy.
00:48:31
Christian Yordanov
Yeah, man.
00:48:31
Scott
Once I get this figured out, I'll definitely send, like my goal is to have it as like an app that I can actually use as a lead magnet.
00:48:31
Christian Yordanov
It's...
00:48:37
Scott
So like on my social media, i'll be like, hey blah, blah, blah. If you want this, cause I'm gonna start doing some like AI content. Like if you want, if you want this, enter your email below, blah, blah, blah, you know, all that stuff. So, so.
00:48:48
Christian Yordanov
That's yeah, this is I had a bit of a phase with AI. I was like really bullish on it last year, suppose 24 and 25.
00:48:56
Scott
Yeah.
00:48:57
Christian Yordanov
But then I had a while where i was like, you know, what' screw all of this. And I started writing emails and and everything on my own again. would still use it like here and there, you know, just kind of basic research, like instead of Google.
00:49:08
Scott
Yeah.
00:49:11
Christian Yordanov
But now i just someone told me i met someone recently that said he's like an AI expert. He's like, dude, you got check Claude out again. So I got another year of Claude.
00:49:22
Christian Yordanov
And I have to say, it's like you said, the like i can feel it is a lot better now that it has memory. When I give it, when it gives me something, i edit it and I feed it back.
00:49:35
Christian Yordanov
It now remembers. So for me now, this will be the game changer because I used to get so frustrated where it gave me the same slop all the time. so I was like, this is really not like, I know it can do better.
00:49:43
Scott
Yeah.
00:49:46
Christian Yordanov
It just, it's, it's not, I don't know why, but i Now that I'm back using it, I'm like, oh, shit, I was wasting a lot of mental effort to do things that it won't be perfect with the AI, but it will it will be, let's say, 70 percent there. And then the last 20, 30 percent, I can do that myself. And sure, that will take time. It's not perfect. But just that gives you more time to do other things. And then you can be more productive and then

AI's Impact on Business Opportunities

00:50:13
Christian Yordanov
you can do more things. And then ah at the end of the day, this is how
00:50:17
Christian Yordanov
economies benefit because your end client and customer benefits you benefit therefore the the entirety of the economy benefits if we become more productive so it can they can be used well these tools for sure
00:50:31
Scott
I absolutely think so. You know, there's a lot of people, especially in our little communities talking about how like the the fear around AI, how it's going to take everyone's jobs. And, you know, it it already has. It's displaced a lot of people. So that's another reason. don't don't Don't be in a position where they can take your job. Don't have a job in the first place. Like be your own boss for one.
00:50:48
Scott
But at the same time, yeah, it's going to disrupt everything.
00:50:50
Christian Yordanov
Mm-hmm.
00:50:52
Scott
and And if there's certain places and people like if let's say you are an entrepreneur and let's say you're a graphic designer and you've been in graphic design for the last like 50 years or 40 years or whatever, 30 years, like you're not getting any phone calls anymore.
00:51:05
Scott
It's like I can go to Grok. I use the Grok AI for a lot of graphic stuff. and I've done this many times, the Grok Imagine, i can type in like a business, like, you know, I can type in, like my friends are starting a catering business. And so I could type in the name of their business, say, give me a nice, elegant logo.
00:51:22
Scott
and and And I don't know if you guys have used Grok Imagine, but basically, You plug it in and then you just scroll and it just keeps generating images. It just keeps, keeps, keeps.
00:51:29
Christian Yordanov
That's crazy.
00:51:30
Scott
If you have the pro version, it just, you just scroll and just keeps generating little thumbnails. And then you can pick one and say, okay, give me more like this style. then it'll just boom, give you a whole bunch more in that style.
00:51:38
Christian Yordanov
Bro.
00:51:39
Scott
So it's like an infinite generation of images. So you can come up with like a thousand logos in like a minute, you know, and you just pick which one you want.
00:51:46
Christian Yordanov
That's insane, dude.
00:51:48
Scott
And, um, and so, like I said, if you're a graphic designer, like you're out of business, like basically, but what you can do as a graphic designer is you can still make your offer and you can just say, okay, we're going make not now, instead of just a logo, we can do like a whole brand package. We can do your social media. You can redo your website. Cause now you can make a website at about 30, like 30 seconds to like high end. I just saw this last night on that, uh, Nick Sarajev on his Instagram, he was showing how,
00:52:15
Scott
Use Claude Code and then another app. I can't even remember. it might be anti-gravity. I just learned about Google's new thing called anti-gravity, which is like a whole design, like makes really nice.
00:52:25
Scott
I think it's anti-gravity. But anyway, dude, so it's like every day, every day this it gets more and more advanced. And by the time you hear this podcast in the future, the stuff we're talking about now is probably going to be like caveman technology, basically.
00:52:37
Christian Yordanov
I think so.
00:52:37
Scott
Oh, it's like... So it's just insane, dude. But ah yeah, so if you're a graphic designer and you're out of business because nobody's calling you, you can now use these tools and leverage and make and even better offer to service clients even at a higher level and you can take care of more of them and you can probably make a lot more money. So it's literally a matter of instead of having fear around the displacement aspect of it, it's like seizing these tools, learning how to do it. Like we're still very much in the early adopter phase of a lot of this stuff.
00:53:06
Scott
Like we are going to be the future of this technology if you just immerse yourself in it and learn it because it's, I don't think it's going anywhere and it's just only going to get more and more advanced. So what we're, we're,
00:53:15
Christian Yordanov
exactly it's it's like ah it's like back in the day when cars were coming out and you know you're let's say you're a horse breeder or like you you're a horse rider or whatever I mean yeah some people yeah they went out of business but a lot of people they saw the opportunity with the new technology and then they figure out how can I benefit through this technology and it's like you said it's about solving people's problems so I will benefit from this new technology if I can figure out how to use it to solve other people's problems and sometimes it could be
00:53:52
Scott
Exactly. Yep.
00:53:55
Christian Yordanov
Hey, driving lessons anyone? that's That's a huge industry, you know, still.
00:54:00
Scott
yep and
00:54:00
Christian Yordanov
So there's always there's always a way to figure out how to, but you have to be you you have to be ready to immerse yourself in it and and kind of take the plunge and just kind of sort of let allow your ego to, to let go of, oh, but this is how it's supposed to be. No, we're constantly, like we're humans are very much used to constant disruption to environment. you Just the very fact we have seasons every year, that's a been a constant disruptor of our comfort. So we are very good at adapting and it's easy now. We have this sort of constant temperatures and constant homes and like we're used to like everything being dandy.

Resilience and Creativity in Entrepreneurship

00:54:41
Christian Yordanov
And the same, but we are actually very well equipped to adapt to change. And that's like, that's probably what made us, you know, as advanced as we are today. So embracing it without fear, I think is the solution in this crazy new world we're living in.
00:54:55
Scott
I completely agree, man. I completely agree. And then just building that resilience, I think as a, as a entrepreneur is part of the battle. Like once you have, once you've overcome some obstacles and you've ran into some, what we call failures, but what I would say like, what, like if you're in a paycheck job, your biggest fear is failure, like failing at something or having your boss see that you did something wrong.
00:55:18
Scott
Cause then you might not have a job like failure is like the worst possible thing that you can have. But in entrepreneurship, it's like, you know, you're going to fail, like you're going to fail. You're going to try something. It's not going to work at all or you know over and over and over and over.
00:55:29
Christian Yordanov
Don't remind me.
00:55:32
Scott
But the way we look at it is like each one of those quote unquote failures is just a piece of data that that shows you that, okay, here is, you need to take corrective action on this one specific thing. And then maybe you'd fix it and then boom, it's great, you know? And so we look at failure as opportunities to, to, to, to learn and grow and do better. And so, you know, just having that shift right there. And and the more you fail, the more obstacles you run into, or the more like, uh,
00:55:59
Scott
things that you can't account for or or plan for just like hit you like a like a ton of bricks and you you're able to figure out a way around and how to overcome it like that becomes like a muscle that gives you more confidence and it's like you know I've i've started so many little business ventures just in the last few years since I got in this entrepreneurial mode like we started like I was gonna make a cool I started brewing my own colloidal silver and I was gonna like do my own like like just like start making colloidal silver and then but I couldn't
00:56:25
Christian Yordanov
Dude, Hermozzi is going to give you a slap on the wrist if you tell him that, though.
00:56:29
Scott
I know. I know.
00:56:29
Christian Yordanov
You know that, right?
00:56:31
Scott
i know. Well, this is still when I was just like, just trying to figure out which avenue to take.
00:56:33
Christian Yordanov
All right.
00:56:35
Scott
And I, you know, I do have, i feel like I have an uncomfortable amount of projects that I'm involved in right now, but it's all a good stuff.
00:56:35
Christian Yordanov
Gotcha.
00:56:41
Christian Yordanov
Been there.
00:56:42
Scott
It's all, it's all kind of like, you know, at all it all, it's all kind of adjacent.
00:56:42
Christian Yordanov
Yeah.
00:56:45
Scott
It's like, you have the podcast and the school community and the marketing business and the video stuff. So it's like, and then a few other things too, that i but it's like, um, so basically I'm feel like, uh,
00:56:59
Scott
But the more the more you do that, it's just like, oh, and it's kind of like with a podcast too. like you've started multiple podcasts. It's like you learn, okay, I got to like create like a Podbean account or whatever you use is like your RSS thing.
00:57:04
Christian Yordanov
Yeah.
00:57:11
Scott
And I got to start a YouTube channel. I got to make a logo. I got to register the social media. And it's like in your mind, you know each one of the steps intuitively that you need to do. Like whereas before, it's like I have no idea where to begin.
00:57:19
Christian Yordanov
Yeah.
00:57:20
Scott
And now it's like, oh, it's time to start another podcast.
00:57:22
Christian Yordanov
Easy.
00:57:22
Scott
Like you just go down checklist.
00:57:23
Christian Yordanov
Yeah, easy.
00:57:24
Christian Yordanov
You do it in like a couple of hours.
00:57:24
Scott
Got to come up with you.
00:57:26
Scott
Yeah.
00:57:26
Christian Yordanov
You're you're up and running. Yeah, yeah.
00:57:27
Scott
Yeah, it's like i got to do a cover art and I got to do all this and that. And it's like, and same thing with the business. like, oh, I got to register the LLC. got to like go get the domain name. Got to do all this and that. So it's like the more you do it, the more you're just like, this is just what you do.
00:57:39
Scott
You know, and it's like before it's like like i like, I said,
00:57:39
Christian Yordanov
Yeah, man.
00:57:43
Scott
to me, there was like this huge mystery about how to start a business. And now I'm at the point now where it's like, it's just like second nature. And not only that, but like, you could start a business for like a hundred bucks, dude, you don't need to get a loan. Like the thing I've been talking about is like, for me with the handyman stuff, I was doing a, I was doing a job.
00:58:01
Scott
i still get some handyman clients calling me and they're like, you know, people I've helped for years. And so I'll go help them out. Like I got one tomorrow. i'm gonna go help this lady out, do some like landscaping stuff. And so it's like, It's cool. um But I was hanging up some curtains at this fancy restaurant.
00:58:14
Scott
I'd done some work for these folks.
00:58:14
Christian Yordanov
Yeah.
00:58:15
Scott
They own a few restaurants around town and they're super good people. And they're opening in a new fancy restaurant and they had me come do the curtains. throughout it. And I'm sitting there and I'm making like, ah from this one job, I'm making like enough, like probably a normal person would make in like two weeks or more for like one day, one and a half. It took ended up taking me a day and a half, but you know, it was like a couple grand for, for doing this like really nice high end curtains throughout this entire restaurant. You know what i mean?
00:58:42
Scott
And I'm sitting there and I got a drill, i got a pencil, I got a stud finder and I got a ladder and a tape measure. And I'm like, Okay, so I have like maybe $200 worth of tools right here and I'm making like a couple grand in a day.
00:58:58
Christian Yordanov
Yeah.
00:58:58
Scott
Okay, I'm like, there no, like you could literally go buy those things like a pencil and a tape measure and you could start a business and just put yourself out there.
00:59:06
Christian Yordanov
Yeah,
00:59:06
Scott
hang Picture hanger, curtain hanger, tv hanger. Like that's actually a good business. You could be a TV hanging guy and you could probably, and you charge like 150 bucks per, get like four or five of those a day.
00:59:13
Christian Yordanov
yeah.
00:59:17
Scott
You can make a thousand bucks a day just hanging.
00:59:19
Christian Yordanov
I used to know a guy, but not just one guy, when I was working in a bar in in Ireland, there's lots of like cool characters coming in the doors and you know regulars.
00:59:19
Scott
Yeah.
00:59:27
Christian Yordanov
There was one dude with a pretty amazing banjo player, granted, but he had a... i don't know how much the banjo cost, like 300 bucks for whatever.
00:59:38
Christian Yordanov
He would just busk around Dublin and dude, he would make like 300 to 500 euro in one session some days.
00:59:39
Scott
Yep.
00:59:47
Scott
Wow. Wow.
00:59:48
Christian Yordanov
And of course, he'd be coming in, spending it all on booze and cigarettes and buying people pints.
00:59:53
Scott
Oh, gosh.
00:59:54
Christian Yordanov
He was very generous. But that's that's beside the point. But even with a banjo, you don't even need like you don't even need a musical instrument.
00:59:56
Scott
Yep. Yep.
01:00:02
Christian Yordanov
You can go somewhere and like sing or whatever. Just kind of pantomime and you could make money anyway. But um I think a lot of us nowadays having been in, especially if you've been in the corporate world, it's kind of crazy the amount of skills we actually have acquired over the the past few decades since the internet was a thing.
01:00:10
Scott
yep
01:00:23
Christian Yordanov
So people don't even realize that they they take for granted a lot of the skills they have and what what like what what hormosi says it's like uh what is common sense to you and your thing is like dumb how how can people not think of it's like so dumb it's so basic that is your genius and a lot of people out there through the power of the internet of course and social media they will benefit like this dude i've i've seen this with my own eyes on youtube there is
01:00:40
Scott
Yeah. Totally.
01:00:52
Christian Yordanov
channels that are making good cash through whatever affiliates views whatever there's a million ways to do it uh selling your own products that are all about like stamp collection or like crochet or embroidery dude like even your own hobby that people you think people don't give a damn about yeah maybe your immediate circle doesn't but there's people on the internet that are fascinated, it's their favorite thing in the world.
01:01:16
Christian Yordanov
So it's just a matter like you have to have a little bit think outside the box, but you also have to like, you have the belief that it's possible. And again, I think the current corporate system, it doesn't, and and the school education system, it doesn't want you to think beyond the box, beyond the the confines, the boundaries that you're kind of indoctrinated into, because if you did,
01:01:34
Scott
Yep.
01:01:38
Christian Yordanov
you are too different we want the the the peg to fit the hole that those people are the most easily controllable at the end of the day

From Conspiracies to Constructive Skills

01:01:49
Scott
Exactly. And dude, I'll say this too, man. So we come from like the union of the unwanted kind of circle. And this kind of like this, I really had this epiphany earlier this year where it's like, of course I've been looking into this stuff for a long time. And I'm sure your audience can relate where it's like, you know, there's, you know, there's evil in the world and there's all these you know bad guys running all these institutions and governments and all this stuff. And for me, it was like fascinating learning about all that stuff for a long time. But I reached a point where I realized Oh my gosh. And that, cause when I like, it's just over the last year when I was really taking a lot of this stuff seriously about lead generation and sales, like I got in my first salesman and I had no idea what I was doing. I was floundering around like a, like a fish out of water. You know what i mean?
01:02:30
Scott
And I, and I haven't, I wasn't closing sales and realized there's a whole thing to sales. and that's another thing. I built a 10 hour sales course in my, in my school community, because that to me was like the biggest thing.
01:02:35
Christian Yordanov
Oh
01:02:42
Scott
barrier I ran into. it was like And nobody taught me any of this stuff. Sure, i I learned a lot in the autonomy course, but it's like if you don't practice it, it's not at the forefront of your mind. you know i i I didn't know what I was doing.
01:02:50
Christian Yordanov
yeah.
01:02:51
Scott
And so you know and so it's like to me, it's like, okay, great. I learned about all this government corruption and all this stuff, but that doesn't do me any good at the end of the day.
01:02:59
Christian Yordanov
Yeah.
01:02:59
Scott
And the stuff that does do me good is learning about say it like how to run a sales meeting, how to do lead generation.
01:02:59
Christian Yordanov
Yeah.
01:03:02
Christian Yordanov
Mm-hmm.
01:03:04
Scott
And so I'm like, that is the biggest conspiracy. That is the biggest rabbit hole in the world right there is like learning this stuff. And so now I'm ah obsessed with that. And I'm just like, I can't even really, I don't even really care about politics or,
01:03:16
Christian Yordanov
Yes, yes, exactly.
01:03:16
Scott
geopolitics, really anything anymore. Like the only thing and I care about right now is like doing my show, doing my podcast. Like we had a lot of success over the years, like and not like financial success, but I've got to live my dreams and travel and meet some of like all my heroes. And it's like, you know, I've met,
01:03:31
Scott
i've I've interviewed David Icke and I've met Alex Jones and I've, and I've hung out with Alex Jones and his whole production team.
01:03:37
Christian Yordanov
Wow.
01:03:38
Scott
And it's like, I, you know, it's like, and i've I've had the opportunity to like live an amazing life.
01:03:38
Christian Yordanov
Cool, man.
01:03:44
Scott
Like just hanging out and some of the people I've met, it's like, to me, that's the value of like the podcasting world is like i've I've been able to, the people I've met, the cool things we've done, we've put on all kinds of events and award shows and camp outs and all this stuff for these like people within the community.
01:03:56
Scott
And it's been amazing. Yeah. But it's like, ah so I don't regret any of it, but it's like that. But now, and but and then like exactly.
01:04:02
Christian Yordanov
you ain't putting food on the table baby yeah
01:04:05
Scott
It's not fun putting foot on the table because, you know, for one, broke conspiracy theorists are the brokest, most like pathetic, like you not pathetic. I shouldn't say that, but they don't support work and they just, they just sit there they're in there and fear all the time.
01:04:16
Scott
And that was me. That was me forever. And so really my message too, because, you know, I still, that's still my audience, you know, and I, and I, my message right now is like, you guys, we have to put down,
01:04:25
Christian Yordanov
self-actualize
01:04:25
Scott
speech stuff and we have to learn some skills and we have to start building businesses and we have to start learning how to leverage all these new technologies to our advantage for our own freedom.
01:04:28
Christian Yordanov
Yes.
01:04:34
Scott
Because it doesn't, because that's how we beat the new world order. That literally is how we beat the new world order is we become autonomous and we become free and we become wealthy and we become influential in our own spirit.
01:04:44
Christian Yordanov
Scott, Scott, I disagree. No, no, you have to know how you have to know. Is it the Rothschilds or is it the those Italian families or is it the lizard?
01:04:50
Scott
Yeah.
01:04:53
Scott
Exactly.
01:04:54
Christian Yordanov
That's what really matters, Scott. Come on.
01:04:55
Scott
Yeah, I know.
01:04:56
Christian Yordanov
Come on.
01:04:56
Scott
I know, dude.
01:04:56
Christian Yordanov
You have to know the exact dates and times of the births of Kissinger and Rockefeller.
01:04:57
Scott
Exactly. Yep. Yeah.
01:05:02
Christian Yordanov
That matters.
01:05:02
Scott
Exactly.
01:05:03
Christian Yordanov
How many kids they had?
01:05:03
Scott
Well, see, that's thing. Exactly. Well, that's the thing. It's like, like, okay, so this is what I've been saying. I'm like, if you're, so I heard this speech from a guy and I know you, you've got a heart out here in a minute, so I'll just make it real quick, but it's like, uh, this guy, Myron Golden, he's fantastic. i actually heard him first through an autonomy lecture through Richard Grove.
01:05:22
Scott
And actually this is a cool thing about autonomy. guys are interested, get autonomy.info. That's not an affiliate thing or anything. Just go check it out. But it's like, um,
01:05:27
Christian Yordanov
Mm-hmm.
01:05:30
Scott
I was able to buy in and have lifetime enrollment so I can go check in each season and get more like the latest, greatest, you know, and I was listening to last season and he played this clip from this guy named Myron Golden and the video was called you've been programmed to be poor.
01:05:43
Scott
And, and in the video, Myron goes, um, and this is what really shook me to the core and put me on this new path is like in the video, he goes, He goes, um and he's like this, he's like this entrepreneur coach guy. He's awesome, dude.
01:05:54
Scott
You know, he charges like $100,000 for like an hour of consulting, you know that type guy.
01:05:57
Christian Yordanov
Jeez.
01:05:58
Scott
You know what i mean? And people pay him and he fixes their business in like an hour.
01:05:58
Christian Yordanov
Wow.
01:06:01
Scott
And so it's like, anyway, but he said, if you're not making $50,000 a month, then you don't have time to do anything other than figure out how to make $50,000 a month. That's it You don't have time to watch TV. you don't have time to play video games. And what I heard is you don't have time to look into conspiracies.
01:06:16
Christian Yordanov
Mm.
01:06:17
Scott
That's the only thing that you should be worried about is building a business that's making $50,000 a month. And I'm like, wow, that's it. That just unlocked everything for

The Balance of Work and Relaxation

01:06:25
Scott
me. And so I'm just like, I just packed up everything. And, and, you know, I was still going through the motions with my old little rebunked podcast and and all this stuff. And I was just like, I just don't even care.
01:06:34
Scott
And then I did one episode on entrepreneurship and I just was like on fire. And I was just like, okay, this is what I'm passionate about now. I'm like, this is it. I'm switching, rebranding everything, switching everything. This is the only thing that matters. is the only thing that makes sense. And,
01:06:46
Scott
And that's it. So we figured out how the world works, folks.
01:06:49
Christian Yordanov
Yeah.
01:06:49
Scott
Now what are we going to do about it? That's it.
01:06:51
Christian Yordanov
Yeah, it's a bunch of pedophiles with a lot of money and and probably lizard people or some shape-shifting the interdimensional.
01:06:53
Scott
Yep. Yep. Yep.
01:06:56
Christian Yordanov
And it's, okay, now what? Now are we just going to focus on that for the rest of our life? Dude, that was me for years. And, you know, I totally agree because I had a period where i had basically allowed...
01:07:09
Christian Yordanov
my to I had given away my power by simply focusing on the doom and the gloom instead of focusing on you know my my family, and building a business, helping the world, helping people that you know that really need And the more we and this this is not, again, i love these guys, all all of these guys that are involved and Charlie Robinson you know you know it yeah I love all these guys and ah all the support I can give them I will give them but even like today dude i was listening to Charlie today just because I'll tell you why I was kind of a little bit burnt out I'm a little bit burnt out from all the research from my book and all the writing and stuff and all the other work so I'm i'm more listening out of
01:07:32
Scott
course. Much love, of course.
01:07:51
Christian Yordanov
I don't know what to listen to today. so I'm just, it's an old habit. I'm going to listen Charlie or something or Tinfo Hat. Whereas there's like actually a million things I could be listening to, but I just needed a little bit something.
01:08:03
Christian Yordanov
I some i need a little bit of either mindless entertainment, like kind of skits and comedy. or whatever just to kind of break the the the it it it's it's work it's a lot of mental work so the way you rest yeah the rest the way you rest from physical work you have to rest from mental work and i'm not the kind of guy to just listen to the birds out there you know i kind of i need to consume something i'm i think we are many of us are yeah
01:08:18
Scott
is. I do same.
01:08:29
Scott
you I have my guilty pleasure shows. That's for sure, dude. I'm trying to immerse myself in the entrepreneur content, like, you know, or Mosey and all this stuff and a few other ah shows. and And I just try to find YouTube videos about specific things that I'm interested in learning, whether it's like meta ads or ai or whatever.
01:08:45
Christian Yordanov
Yeah.
01:08:46
Scott
So I'm immersing myself with like actionable content all day long. But then at the end of the day, or even when I'm starting my day, I'm like, okay, I'm going listen to some Charlie or something mindless but to bring me like just a little, yeah, just mindless.
01:08:57
Christian Yordanov
yeah I found... i'm I'm happier because I'm logged into YouTube on my computer. Not on my phone, but on my computer. Lately, it's serving me like these these guys that do the... They're basically...
01:09:07
Christian Yordanov
It's one guy doing the the comedy skits and he's all the actors. So he does like different angles, different like hair pieces.
01:09:11
Scott
Yep. Yep.
01:09:13
Christian Yordanov
And it's funny. one Australian dude and another guy. And man, like I just... Sometimes even today... um' I'm writing since the morning and kind of researching and then every like couple of hours I just play like a video even for like five to seven minutes and I just like a smile and all right. that's and I don't even finish them all the time. Just right, that's enough. Okay, back to this. But it it is important. We need to, like, it can't be all work because we're working for an end. The work is to help us get free.
01:09:44
Christian Yordanov
And then the freedom is to live our life and give back. So that's, ah I think, you know, that's what we're all shooting for to do this. All

Community and Networking in Entrepreneurship

01:09:51
Scott
Amen to that, dude. Very cool.
01:09:53
Christian Yordanov
right, brother.
01:09:54
Christian Yordanov
Well, thank you so much for coming on, Scott. We'll surely have you on all in the future. Just remind, we'll have the links and everything, but just remind folks where they can connect with you on the interwebs.
01:10:05
Scott
Sure. Yeah. um So my main Instagram is a free frame Nashville. That's my business one. Actually i have one for a, I fired myself too. It's just at fired myself on Instagram. um But if you go there, check out the show.
01:10:18
Scott
um i might be switching things up. Like I've been interviewing entrepreneurs about their journey from the nine to five and entrepreneurship, but I might start putting out more instructional content, things that I'm learning. you know just Just me talking to the camera.
01:10:29
Scott
So we'll see, like doing a screen share and like building some of these AI tools live on the air. i think that'd be useful.
01:10:33
Christian Yordanov
yeah.
01:10:34
Scott
um And then, of course, if you want to check out, if you guys just want to learn how to become an entrepreneur, come join the school community. um You get a seven-day free trial. And I think right now it's like 14 bucks a month. It's like nothing, dude.
01:10:44
Scott
It's like it's like there's over 20 hours of content on like the entrepreneur roadmap I talked about the sales training and we do a weekly entrepreneur strategy call every Saturday morning.
01:10:44
Christian Yordanov
yeah
01:10:54
Scott
So I'm in there with the other members of the community and we all kind of compare notes, talk about what's working, what's not, what we want to learn more about. And it's really that right there is a very valuable resource to just having other entrepreneurs that are on this journey there.
01:11:05
Scott
And most of them are. Um, you know, there's one guy who's like still trying to figure out what, what to do. There's one guy who's, you know, he's an author. um they, they teach like homes, they they travel around doing like homeschooling, education and different, uh, festivals and stuff like that.
01:11:17
Christian Yordanov
Oh cool.
01:11:21
Scott
And so, you know, we have people in various journey, very, various steps of their entrepreneurial journey and just their supporting and everything. So that's every Saturday morning.
01:11:28
Christian Yordanov
Love it.
01:11:28
Scott
So yeah, if you want, there should be a link in the episode description, come hang out with us. Awesome.
01:11:32
Christian Yordanov
Oh yeah. Well that's awesome. ah It's so valuable being part of this community. I've been in some you know programs and stuff where man just just sometimes like the WhatsApp group that gets created that's ancillary to the actual program.
01:11:44
Christian Yordanov
that I man like sometimes
01:11:44
Scott
Yeah.
01:11:47
Christian Yordanov
Yeah, like I have gotten clients out of that or like somebody had ah a new program or a new tool that was a game changer for me specifically. And I'm sure this is happening all around all the different various groups. So just having that community aspect is amazing. You know, I've seen it with my own program, even though we we do it like three times a week and the calls are pretty small.
01:12:07
Christian Yordanov
ah the value sometimes people get is just like, it sometimes almost brings a tear to my eye that I've been able to create this. So love what you're doing, man. um
01:12:16
Scott
Thanks, man.
01:12:17
Christian Yordanov
Wish you all the very best with it. And of course, we're going to have you again in the future to talk about other stuff. Once again, Scott, thank you so much for being on the show.
01:12:24
Scott
Thank you, Christian. Thank you, everybody. Take care.