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NEW Today's Craftsmen Merch (Bad Audio)

S4 E46 · The American Craftsman Podcast
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Hey, all. Sorry for the bad audio. Unfortnately it recorded off of my laptop and not the microphones..

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Transcript

Introduction and Colombian Coffee

00:00:04
Jeffrey Krug
this is really good the colombian yeah i like that really good

YouTube Challenges and Strategies

00:00:24
Jeffrey Krug
This is really good. Does Chris do a lot on YouTube? He posts on YouTube, but he's he doesn't get a lot of views.
00:00:36
Jeffrey Krug
See where that video's at now.
00:00:40
Jeffrey Krug
4.1. 4.1 what? Thousand. Subscribers? No, the that video, the scraper. Oh good, so it's still going. yeah What's the last hour, kind of?
00:00:56
Jeffrey Krug
a
00:01:05
Jeffrey Krug
I don't know if I could see that on, okay. 60 minutes, 93. That's not bad. Yeah. 70 from external. Yeah. Crazy. All right. Welcome back. I almost missed the cue. I think I did. Yeah, we were talking. And I overshot the volume of the mics. There we go. We're looking at our, our latest video, the scraper video, which we thought was a, was a total dud. And then it turned around and.
00:01:30
Jeffrey Krug
was it done Sunday morning and then just picked up speed? Yeah, it was like in 24 hours it had 900 views. Yeah, that's always sort of depressing when you look and it's like, I don't have the app like you do on your phone. So I have the app for my account on my phone. So when you post a video, you'll see it's like either number, you know, the best news is number one out of 10. This is your best performing video, or it's 10 out of 10.
00:01:57
Jeffrey Krug
So that one was probably 10 out of 10 or something. seven I think it was nine um because we had that maker meetup video. Oh, yeah. Oh, that was like a Wednesday. I think I made that. I think I understood that. Oh, cool. Because any time I do something like that, it it just sort of confuses the channel a little bit. Yeah. Well, yeah. And it's not relevant anymore. So exactly. And I did that. I think I mentioned on here or I definitely told you that I had another channel that I used to call shop talk and I called it builders notes and a bunch of, I would just put a bunch of random things on there. I turned that into my art channel. It already has like 9,000 subscribers. It's not a lot of times yet because it hasn't received views in like two or three years. So right now I think I have to get another like 2800 views or something before I can monetize that channel. But anyway,
00:02:55
Jeffrey Krug
I went through that and and unlisted everything that didn't have to do with art, and right now it's only got eight or nine videos. all It's all like heavily focused on art. So whether that's art presentation or art, different art processes are, I haven't really gotten any paintings up there yet, are making paintings. But that's the whole thing, I want it to look clean. yeah you know and like I looked at our videos, and everything looks pretty cohesive. And then we had that one. It was like, ah, I'm just going to get right there. Yeah, especially since like John started doing the thumbnails, they all look pretty yeah cohesive. you know like the Mostly, the text is red, so they all look sort of curated.
00:03:50
Jeffrey Krug
OK, curated. of a cur Even the ones, so what happens is, If the video doesn't do well, we'll sort of have a conversation through text on, uh, Sunday and Monday. And we always say, okay, well, let's just do another thumbnail. So then I'll just try to stick with John's color schemes. So the thumbnail for the scraper just, we're sort of like, uh-oh, it's not doing well. Let's see if we can do that. Make a change with the thumbnail. And so I changed it.
00:04:23
Jeffrey Krug
but I kept John's same color schemes. And I don't think that's what it was because all the... It's all coming from... Sort of coincidental yeah because it was sort of like, okay, we changed the thumbnail and a little bit later the video started to get traction. yeah But it was wasn't getting traction from YouTube, it was from outside sources. So I don't think it had anything to do with the thumbnail. Although I do like the new thumbnail just because it's kind of funny.
00:04:50
Jeffrey Krug
yeah yeah Yeah, it was like I was saying to you, ah you know it's like a restaurant is what I sort of liken it to. It's like, doesn't matter how good the food is. If you can't get people through the door, you guys so you got to get them into the video. yeah So you have your title and your thumbnail. And between those two things, you got to get them into the video. You got to get them to click on the video. It doesn't matter how good, it could be the best video on YouTube. If you have a thumbnail and a title that doesn't work, you're not going to get views. Yeah. Well, the good thing about that video too is the retention is where we get it. I always say, I think that this,
00:05:27
Jeffrey Krug
This channel is really for the person who wants to, who wants to or who already is doing some work. Because like I learned from that video, in fact, I meant to bring one of the scrapers over because I wanted to scrape the other side, not scrape, I wanted to sharpen the other side. Oh yeah, I should lend you that.
00:05:48
Jeffrey Krug
Yeah, if you lend it to me, that'd be great. Because then I can make a video and promote this video. Yeah, yeah. I'm not going to need it between now and next week. Okay, definitely. I don't want to forget that. And so I'll be promoting the channel on a video that I post this week about some straight bits, that bits and bits sent me. And so basically, I'm going to introduce the subject in my shop. Then we come over here.
00:06:13
Jeffrey Krug
And hopefully that'll get some more, you know, who knows? I never know if my videos are going to do well or not. Some do okay. You're probably going to lose subscribers when they see me on there. Sometimes you'll get comments like, Oh, why, you know, why are you doing this in the channel or whatever? Um, or like, why are you doing this close up? I think I got that one time. I remember in the beginning, it was like me, you and Rob in my shop conversation. I got a little bit of, I can't work on that stuff. Yeah. And I don't think those are.
00:06:44
Jeffrey Krug
I think the people who are tuning in to my show are generally tuning in. I don't know. I'm not going to worry about that.

Art Business and Techniques

00:06:50
Jeffrey Krug
I'm not worried about it. Yeah. I like the ones I never trust a woodworker with a backwards hat. You get some crazy, crazy, uh, just, these are just people who, all they do probably is type and they're probably like a cubicle. Oh yeah. I'm miserable. I got to make everybody else miserable. Well, we were talking about Chris full steam and, uh,
00:07:12
Jeffrey Krug
but you gonna to right i like your um He gets the most out-of-pocket comments on his videos but he engages with the comments too right yeah like so i generally don't I even go in I start commenting on his videos well that's good because you're sort of probably on his behalf ah No, so I pretend like I'm one of one of the you know, like sort of mocking them and then I'll get people commenting to me and Like, and it's like, you can't tell that I'm being facetious. You know, you can't, I've got something that I've learned. People don't understand other people's sense of humor. So like, I'll never try to say anything witty in a text or in a crowd of people that I don't, like I can say something to you and you know that I'm kidding. Right. Like today it's like anything it's taken out of context. I've just gotten pretty good at keeping my mouth shut for the most part.
00:08:08
Jeffrey Krug
That's why I didn't say anything when you were popping off on Lincoln Woodworks. I was going to i was thinking before, I'm like, who am I going to shit talk this week? yeah Watch out, you're all in the chopping block. That's right. So more woodworking, internet-type news. We've got the Shopify site set up now with today's craftsman. And John also does my work.
00:08:37
Jeffrey Krug
Actually, we met John through Walter. He met Walter through Facebook marketplace, but John's great. So John has done my side. You should bring my side up. So yeah take a look at a few things. What's really fun about this is I love making images. I love making pictures. I like painting too. And I like the process of it, especially, especially the type of painting that has to do with like, that's more process oriented, like where you're you're figuring out a way to paint on aluminum or steel and then you're, it's really, I always say all of my paintings start on the table so saw because it was, you're building a structure that you're covering it with some kind of a skin, whether that's aluminum or steel or canvas or whatever it is. So that's a lot of fun because it, it has a lot to do with sort of actual making. And then I just love images. I love graphics and fooling around with images, but you,
00:09:34
Jeffrey Krug
They become very labor intensive in the processes that I use. that You can't really sell them for very little money. Where with this, you can then do reproductions. I just sold some some coasters. If you go to merch, get the merch there. And those are just some modern chairs. So that's the Barcelona chair, that's the East Van der Rohe, but what the third one? And Yeah, this is the one that you had that video on, right? that yeah the egg that's the out chair So that's like just a simple shape and it's a way to get these images out to the world for, you know, like on a coffee mug. So those are paintings, those are oil paintings that I will be interested interested to see the quality. So
00:10:28
Jeffrey Krug
They're $49 as a reproduction on a three-quarter inch thick canvas. So 8x10 canvas. So I just ordered one today and... I'll say it doesn't tell you oh oh it does okay there might i was going to say it doesn't tell you how big it is. okay eight by ten so So the idea then is I'll get one of these in my hands.
00:10:54
Jeffrey Krug
And then I can frame it in a shop and make a woodworking video on how to frame that. And then the hope is that somebody who's following my show is like, Oh, I would never buy one of John's original oil paintings as too expensive or whatever. I don't want to spend that much money. But for a small amount of money, I get a painting, a reproduction, and I get a woodworking project making the frame. yeah So that'll be fun to see how those go. And then the star is printed on metal.
00:11:25
Jeffrey Krug
Oh, that's cool. So the thing about it though, is I think the color metal that you're seeing there though, is not going to be metal. It's going to be a paint color. Right. Do you know what I mean? Yeah. Yeah. So they call that a full bleed. So the back, that's pink. That's, um, that's printed on, I think like eighth inch thick aluminum. And that's 12 by 12 inch size. And then on the back of it has a French cleat.
00:11:55
Jeffrey Krug
It's got a frame on it. That's like, um, got a 45 degree angle on it. yeah And so with those, once I see what the quality is, they have different sizes, like they're 20 by 30, 20 by 36. You could then design paintings. And then, so I did a, I did a painting for a client in New York city. and It was 42 panels that were 48 by 48 stainless steel.
00:12:23
Jeffrey Krug
And it was a $20,000 job. So there's not that many people are going to buy that, but for this client, it wasn't a big deal. It's just like furniture. People will spend 10 grand on the couch and not even think twice about certain people. Same thing with artwork. So the idea here is you could design paintings and they would actually be really cool and but kind of ah have a nice touch on the bike and then frame them so they would be something that I think would look really cool at a very approachable price. Yeah. And the other thing is like a lot of people's homes aren't really built for like art, like nice art. You know, you have kids and dogs and what, you know, people banging into the walls and stuff falls off the walls. You don't want to put a $20,000 or even a $500 painting up on the wall. Well, that's like in my house, like when the kids were little, you know,
00:13:18
Jeffrey Krug
It'd be so funny because we have one of my paintings in the house and if you get hit by those, you know, nerved arts and all kinds of stuff. And then it would go to some home in Rumsen being $500. there are those paintings, those paintings are there today. right And the the reason why I was selling paintings like that for that kind of number is because I had space. So the way to sell art is two ways. You get into a gallery.
00:13:44
Jeffrey Krug
Or you figure out how to open up to your own gallery. That can be a double-edged sword because then you could be perceived as, can be perceived as a vanity gallery. But I'm sort of like, I don't believe in the art world anyway. My feeling is it's a product. It's a professionally made product. I'm not saying it's $85,000. I'm saying it's $8,500. If you're going to spend $10,000 on your sofa.
00:14:10
Jeffrey Krug
you want to spend this um work if you don't find Yeah. It's like, well, it took me two weeks. So yeah, exactly. I would always tell people I get paid like an electrician. You know, there's nothing, there's no, um, you know, there's no trick about it. It's like, look at it. There's all the structure that goes into, and then you're hanging the paint too. And a lot of times.
00:14:32
Jeffrey Krug
Those were my biggest nightmares, like hanging big paintings in New York City on French plates because you're going into these plaster walls. Yeah, you're going into plaster walls and you're parking and stuff. You're trying to talk to the client. Usually my wife would be with me, but it's sort of like the client is talking to you and you're trying to figure out what they' likenna what's behind this wall. They're like, is everything okay? You're like, oh yeah. Anyway, so it looks pretty good. doesn't Oh, I want to say one other thing.
00:15:02
Jeffrey Krug
Go to, go just click the home button, the long view view. So if you scroll down, you'll see, so there's the first video, that's the latest project. That's pretty great quality. Holy shit, on a big screen like this. That's a 4K TV. Yeah, that's great. So continue down. Then you have some merch, you know, popular merch. And you have these things.
00:15:31
Jeffrey Krug
Wait, I didn't see this in the merch thing. Oh, it was over there. Wasn't it? Yep. Go all the way down. Maybe second page. Oh, I didn't realize there was two pages. It's a coffee cup.
00:15:45
Jeffrey Krug
And then, uh... I like these enamel cups. Oh, is that it? Are you at the bottom? No. Oh, there you are. So there's, um... So John's great, because he just came up with all this stuff himself.
00:15:59
Jeffrey Krug
The art class, he put up these three videos that I did with my friend, Francis Cunningham, who's now 94 years old. wow When he was younger, we would go up to the birch years and I would just interview him. The funny thing is, so see the one in the middle? That was his model. Actually, she wasn't his model, but she she agreed to be filmed nude while he talked about painting the nude.
00:16:27
Jeffrey Krug
and You got the- I don't have the funnel shots. I was going to say, do you have the footage that didn't make it into the video? So it was funny because I guess she's a dancer, and she's in pretty good shape. And there was more nudity in the video, and then you could just see her butt. Most everything, I was very respectful.
00:16:59
Jeffrey Krug
She was fine with it anyway, but then she texted me right before I

Personal Stories and Social Evolution

00:17:04
Jeffrey Krug
posted it and said, would you mind making sure that you don't see below my waist? And I was like, yeah, that's fine. Whatever. Got to pay the big bucks for that. Yeah. Yeah. I didn't care. I mean, she was a friend of the painter's. Yeah. I had really nothing to do with it. What happened was I've had this really comfortable relationship with Francis Cunningham.
00:17:27
Jeffrey Krug
So we just, I just put the mic on and we talked and just edit me out or keep me in, whatever. And, um, so he just talked about, you know, why he's been painting the nude for within the last 16 years. And so she was just there sort of, um, a subject to have in some of the scenes. Uh, but I have to tell you that thumbnail is the reason why that video has 11,000 views and the other art videos on my house. Oh, yeah.
00:17:58
Jeffrey Krug
So there, there's our, um, I think that goes back to our argument that we need to have a new model and all of our, yeah. Anyway, it's pretty cool. i'm I'm really happy with the site. Yeah, it looks great. It's great work. point john I wonder if there's, um, Oh, go, go all the way down one more time, because there's something called fan projects all the way down. That's right here.
00:18:27
Jeffrey Krug
There you go. Oh, no. Yeah, that's it. You're right. So these are, you know, people will write me notes and send in images. So that guy built the, uh, that was a piggy bank, but he changed it, which is fine. And then that was the trestle table. Yeah, that's right. But really nice story of where he got the wood and some of those are all that but that one's 2014.
00:18:57
Jeffrey Krug
It's cool. I remember watching, I think this video. That was one of my first, first ones. That might've been the first video of yours that I watched. Really? Yeah. Cause I wanted to build a blanket chest and I was looking up videos on YouTube. This is back, man. Had to be 2014 or something. Did you, did you know that I was in Jersey? No, I didn't know until you did. Uh, I think maybe you had already done the video, but I stumbled across the video where you You made something for the church in Bayhead after Sandy. yeah And I was like, Oh, it's like, he must be pretty local because you know, Bayhead's only 40 minutes south. sure I didn't even know you were in New Jersey. Well, that's like shortly right after you got into woodworking too, because you got, I was, yeah, I was a carpenter at that point, but you were just a carpenter. Yeah. Because you got into carpentry after saying, yeah, I didn't, I, I got my first job as a cabinet maker in 2018.
00:19:53
Jeffrey Krug
But you weren't even a carpenter until 2012. 12. 12. Yeah. Because because of sand. Yeah. I mean, the very end of 2012.
00:20:04
Jeffrey Krug
Excuse me. I'm at the point, I'm not sick anymore, but I have like that tickle in my chest that will not go away. I've been living off of these Fisherman's Friend cough drops. Yeah, they're pretty cool. there's like no They're just sort of hardcore. There's nothing candy about. I like hauls. These have twice the menthol as hauls, but like the ingredients, the ingredients on this. Oh, it's not on this. They come in like a box and then there's bags in the box. They don't have like all kinds of weird stuff in them, you know? Do you remember Ludens?
00:20:40
Jeffrey Krug
Yeah, that's like candy. That was great. Cherry ludens. I would eat a fox's. Yeah. I like ricola, too. But same thing. It's like candy. Yeah. I mean, ludens were just like crazy. I remember where when I grew up, K through five all went to the same school. This has been compromised in New Jersey. That's like my son's school. And it was maybe two blocks from my town.
00:21:09
Jeffrey Krug
de town where you have the pizza parlar please call no guards and get the penny candy everybody you so and lunch time you kind of now And you could just leave the place like no teacher first grade, first grade. So we would walk up past the police station. Now if you were in fifth grade, you might stop at the police station and buy a pack of cigarettes for 50 cents from the machine. from machine yeah But you know you didn't do that until maybe your fifth or sixth grade or whatever.
00:21:43
Jeffrey Krug
You go to Bogarts and you get two Jolly Manchers for a penny. You get a hamburger for a quarter. I don't know what the drinks were, but for a dollar, you came back to the school with pocket school candy and you were eating something. Or you could, I always thought like, holy cow, I can't believe a slice of pizza is 50 cents because I was like, I'm getting a hamburger for a quarter, why am I gonna spend 50 cents on a slice of pizza? And that was from Tony's. And then when you went in into Tony's to get a slice,
00:22:11
Jeffrey Krug
You'd walk past the two arcade games here. It was there at the time. And you know the high schools who might, you know, beat you up and push you around and smoke and cigarettes. It was like a whole, completely different world. And it was awesome. I loved it. Yeah. My dad is, he's 10 years older than you. He grew up in Cranberry, which is like, I don't know if you've ever been to Cranberry, but it's it's a small little main street kind of town. I mean, now it's obviously it's gotten bigger, but And there was a place, I can't remember the name, but it was like a guy's name and it was like the Briars ice cream place. And then they had the penny candy and you'd go fill up like a brown paper bag for like, yeah, for like, you know, yeah, some crazy 50 cents for a whole giant bag full of candy. Uh, it was, it was really cool. It, it was not uncommon to be certain. I, my house was maybe three or four blocks from town. So you could easily get on your bike and just ride up the town.
00:23:09
Jeffrey Krug
It was not uncommon to be like, oh man, I'm hungry, just to go through all the all the furniture in the house looking for like dimes and quarters. And then you'd run up and get a slice of pizza or a hamburger. It was fun. It's a two square mile town. And then I think there was a grade two, when I was in sixth grade, the eighth graders were up in town.
00:23:36
Jeffrey Krug
and they ended up getting a huge fight with St. Mary's and that was it. It all ended. Then everybody had to stay home, or not stay home, you could either can either eat in school or you could go home for lunch. But you had to have like a note to go home for lunch. When you compare it to you today, like the the the term helicopter parenting just did not exist.
00:24:05
Jeffrey Krug
yeah Yeah. My dad used to tell stories, you know, like when he was in high school, the drinking age was 18. So when they were seniors in high school, they would go to this place, the Edinburgh Hotel and sit at the bar for lunch. And it was like 25 cent rind gold beer or something. And they were sitting there and the teacher, there were teachers sitting there too. They're all drinking beer. Well, what a good time. You know, like, I just feel like, I don't know. I have fond memories. now It was 21 by the time I got it.
00:24:37
Jeffrey Krug
I went to Vermont. I turned 18 in Vermont. My cousin Dave and I went up there to for me to turn 18 until we could like ski and drink. It was a total disaster in a good way.
00:24:52
Jeffrey Krug
just good like Just to put it into perspective, it was like 1980s. I'm like skiing in my jeans. I had maybe some kind of a downcoat.
00:25:04
Jeffrey Krug
but My cousin, Dave was more of a character and he was skiing in jeans as well, but he had like a long wool pico and a beret and a beret. And it was like, and there was plenty of partying going on on the chair, lift up and everything. So all those years I was like, oh shit, how did we survive those years? Yeah, without a torn ACL at least. Yeah. Way worse. yeah I think back about it.
00:25:34
Jeffrey Krug
Really quick one more thing that we used to do We had a place behind the house that now 287 goes through not the house but place behind the town Called Federal Hill Because apparently it was like an actual trail that the federal troops would use to move things around So that would be a part of you go you go four wheeling in federal. No And on a Friday or a Saturday night, if there was nothing going on in English, you'd go up to Federal Hill and that would be a big kick part. And anybody could go. So nobody was going to kick out a freshman or whatever. So as long as you could hike up that hill, you could go there and pay $3 or $2 and get a cup and then you had to be out. And that's what we would do. And at the time, there was a guy who lived in the woods.
00:26:27
Jeffrey Krug
in that area named Rala. Everybody knew him as Rala. And Rala would show up from time to time and it's gone. And some of the older guys, like the more popular whatever, seniors, they would hang out with Rollo and shoot cans and stuff while there was a pick-up party going on. And I just think like today, like, holy shit. Now, eventually... Sounds like the start to a horror movie. Yeah. Well, eventually Rollo ended up getting arrested because I guess the houses near the perimeter of Federal Hill started getting robbed.
00:26:57
Jeffrey Krug
And I guess he was living up in the woods, and it was an easy way to get money and food. And that was the end of that. So all good things come to an end. Yeah. Man, I remember like you know when I was in high school, it it was a little harder to get alcohol. you know Sure. like I feel like it's gotten harder and harder over time. Maybe it's easier now, for all I know. But I remember the first time like people were able to like buy kegs. it was like like a holy revelation, like, oh my God, you can get kegs of beer. Like somebody has the ability now to go get kegs of beer. yeah tech party then you have day drinking and whole Oh yeah.
00:27:45
Jeffrey Krug
if i try to do something like that now i'd be shot for day oh yeah Plus like, you know, you don't have any responsibility then. Now, like you feel guilty. if Yeah, I mean, especially if you have kids and young kids that you should be spending time with, but like for me, I wake up and oh I love working. I wake up, like my wife is always like, are you on the computer this morning? Like at 5.30, I'm like, well, I don't know. That's kind of what I like to do. yeah So, uh, yeah, a it's good to have fun like that when you're young, as long as nobody gets hurt or dies, which is unfortunately, uh, the case of that sometimes too. Yeah.
00:28:23
Jeffrey Krug
That definitely happens. It happened in my school and, you know, luckily, somehow there by what degrees of God do I kind of think. And sure you should have those moments. Yeah. I mean, I'm sure there were plenty of times where I probably could have died, but I didn't. Yeah. It's like sometimes just make it by by the skin of your teeth. But, um, so we just shot a video on a docking drawer.
00:28:50
Jeffrey Krug
Yeah, I'm going to edit that when I get back to the in shop and that's a sponsored video. So that's nice. Yeah. So I actually, I bought it, it was going into a project and inside of the box was like a thing like, uh, you know, send us your photo and, and like, uh, you know, we'll send you, I forget what it said, how much money and like 500 bucks and a cup of coffee or something. I wonder if we can double dip down the road with a real.
00:29:17
Jeffrey Krug
Yeah, or maybe you just sent him a picture. and that will give fun So he actually reached out and said, Oh, we'd love to make a video on it. Would you guys be willing to sponsor it? Is there any like packaging that I should maybe, um, it was just that brown box. Okay. Okay. It's a pretty, uh, maybe if they have, um,
00:29:42
Jeffrey Krug
like a logo or something i could throw that in on the screen Yeah, they probably have stuff on their website. yeah remember that so compressor oh um So yeah, if you don't know what a docking drawer is, basically it's ah an outlet for a drawer, but it has an arm on it that articulates back and forth so the cord doesn't get all jammed up inside there. It's definitely a necessity. yeah and but So it's going to be in a drawer in a kid's room.
00:30:11
Jeffrey Krug
and Like Jeff was saying in the video, everything's getting charged today, whether it's a phone or some kind of toy. It needs the ability to get charged. I can imagine what that draw is going to look like in about three weeks. Oh, God, yeah. That's like my living room, man. It's like three, six foot long cables all twisted up, wrapped around. you know My son's got his tablet plugged in. The cord's wrapped around his leg. It's down on the, I'm like, dude, you're going to destroy the charging port on that thing.
00:30:42
Jeffrey Krug
Yeah. Well, it's funny how everybody is connected to some kind of device. Yeah. We, I, we've taken my daughter's phone away for a little while just to sort of bring her back to reality. Oh, it's still, she's, she's still without a phone. It's like going on 10 days now. Yeah. And when she gets it back, uh, so I, I don't know if I mentioned this one there, but we, um, when we set up a phone,
00:31:12
Jeffrey Krug
click or something. When we said her performance, and she's more tech savvy than we are, she signed in as as an adult so we couldn't really control her from them.
00:31:27
Jeffrey Krug
Anyway, now when we sign back in, we're going you don't get it back unless we're in control. right And I'm going to limit her to, I think I'm just going to limit at the phone to i think a total of three hours, which is more than enough, three hours a day.
00:31:43
Jeffrey Krug
And I think it's a good thing because everybody just walks around with their head in the phone.

Content Management and Technology

00:31:53
Jeffrey Krug
And they're just not good for it. They're not good. I will say that I don't do that much scrolling, but you my phone will read like a lot of screen time because sometimes I listen to programs on YouTube and you can't shut out of yeah can't shut out the So I'll be in my shop working on something.
00:32:13
Jeffrey Krug
with some kind of show going on in the background. So there's my screen time. But as far as like going through, like my son Michael calls it, doom scrolling. I very rarely do that. And if you've ever followed me on Instagram, you probably noticed I haven't really posted in a long time. I'm going to try to again, but I just kind of got out of it. It's sort of like, I don't know.
00:32:40
Jeffrey Krug
You never feel good after spending a lot of time on your phone. Yeah, Instagram feels pretty dead, you know? I don't know. Do you go on Facebook at all? Nah, just for Marketplace, that's it. I've always heard that Facebook is the best place to advertise. Yeah. I don't know, like, because... So, another cool thing that our job has done now, John is managing my YouTube channel as well now.
00:33:09
Jeffrey Krug
Um, he's got, so like all my products come up underneath my videos. Yep. And, um, I don't know what I was going to say about that. Oh, you're talking about Facebook. Well, so I'm wondering if there's something like that I can do. I'm almost wondering about taking all of my project videos that I have plans for and turning them into abbreviated versions.
00:33:34
Jeffrey Krug
Just putting them on Facebook as a way of advertising the plans Yeah, because the nice thing about the plans is when you sell a set of plans is there's it's just so it's the it's a fulfilled You know the purchases fulfilled immediately, yeah like when you sell a product it takes a little while. Yeah Yeah Yeah, it's just Like on on ah The old website, we had to use something called BitShip. So you would you would buy the plans or or order the plans if we had them up for free. And then this third party would have to send you the file. And constantly I would get emails where like, I never got the file, blah, blah, blah. It's either in their spam or something. But with Shopify, I keep wanting to call it Spotify. yeah Shopify, it just instantly, I don't know if it's in the link for the order confirmation or how it works. but
00:34:33
Jeffrey Krug
You just get it instantly. Yeah. Mine, I forget what mine, mine was through word for us, the last site. And there was a little note there that said, if you don't see your plans, check your spam, but I'd still get notes. And then what I would do is I'd say, well, check your spam. If it's not there, just let me know and I'll send them to you. You just say, Oh, you're right. It wasn't my spam. So, uh, yeah, the Shopify seems to work.
00:34:58
Jeffrey Krug
Really good. I mean, it has a huge track record too. Yeah. Every big business seems to be on Shopify. Yep. So we just got a little bit, Jeff just got a shirt and I got ah a hoodie. Yep. I'm looking forward to how many cups did you order? Just one. Cause I figured, you know, we want to see what it's like. and it's no Yeah. two look you can do story yeah yeah you back to my shop for couple stores but nice managed you can get people you get click but you can put can't put those storage
00:35:29
Jeffrey Krug
way hundred Oh, really? Sure. Oh, yeah. But what about the swipe up? It's gone. Is it? Swipe up is gone. That's what it was. Yeah. So now it's just a click. Now it's just a click. I feel like it's hard to get people to click those links. I think so that you're right. It is hard to get people to click those links. I feel like I click them all the time. I'm going to tell you how many people click the link that I just put up for for that video. For that video with you on the front.
00:36:05
Jeffrey Krug
Where is it? There are 19 clicks. That's not bad. That's not too bad at all, really. And then I put one, Walter was on a, Walter was on a video, back up 26 links, or 26 clicks. I like that video. Yeah. So he shoots with a camera that's similar to,
00:36:29
Jeffrey Krug
I forget what Walter called it, but it's not a GoPro, but it's similar to a GoPro. Oh, an action camera. Is it Insta? Insta... Something like that. It says Jimmy the Rest issues with one. it's like it It looks like a GoPro. Yeah, yeah. So, same situation where he's using a wireless mic. In the video, it almost looked like it was the same mic that we used. And I did think that it was a very wide-angle shot.
00:36:55
Jeffrey Krug
Yeah. Be aware, like when I'm looking at, like if you go to our videos, it's a tighter shot. I mean, of course we could get, oh look at that. That's got 206,000 views. Oh yeah. Huh. This guy's pretty popular.
00:37:16
Jeffrey Krug
20 minute long video. I wonder if it's any good.
00:37:23
Jeffrey Krug
Look at one of our videos full screen. I just want to see what it looks like on this size. Size.
00:37:35
Jeffrey Krug
This is a harder shot. But wait till you wait till you're. It's not bad. Yeah, and I think I think we talked about this, but like you go back to the you know, the 80s and 90s, the resolution is like terrible. Oh, yeah.
00:37:53
Jeffrey Krug
That was like I was talking to Keith and some other people were talking about. First, we were talking about the Sopranos and then and ah I asked Keith, I said, Oh, did they like remaster it? He said, Yeah, I said, is it like widescreen? Because I went back to watch your watch The Wire.
00:38:11
Jeffrey Krug
I've heard that it's good. It's great when I watch the watch it, but I Yeah, it's good. Okay, when I watch the wire it was like Squeezed, you know like ah like a regular TV like they hadn't made it like widescreen. Okay. I Just watched something. I just watched some movie. That's gotta be It has to be 20 or 30 years old and I was really impressed with the quality I was just Yeah, they, I mean, they've gone and remastered all of these. You can do it with AI now. You can, you can remaster Charlie Chaplin to make it 4k. Yeah. It's, um, it's pretty fascinating to see what's going to happen with, like with AI, like my son, Michael's like, yes, plumbers, electricians, carpenters, they're fine. It's like, if you're writing code, um,
00:39:08
Jeffrey Krug
My son, Michael, also seems to think that sales people will still have good value, but there's a lot of things that, that, um, just will not be that way. So for instance, he's like, okay, you need a website. There'll be like a template. You say, I want to look like this. We'll give you five or six options. You know what I mean? Yeah. It's like, okay, five or 500 bucks. Graphic design. Yeah. Yeah. This guy seems to be pretty popular in Northeast Woodworks.
00:39:37
Jeffrey Krug
I've never watched him. He follows us on Instagram. right looks like this is sponsored by temperorland what but don't know
00:39:53
Jeffrey Krug
He's using Jorgensen clamps. Let's say it's his first mistake. it's It's pretty amazing just how many woodworkers there are on YouTube now. It's just a lot of woodworkers. Yeah.
00:40:08
Jeffrey Krug
I mean, of course, that's cool. He's got the Sopranos guy up there. He's got a nice shot. Yeah. I don't know where he's out of.
00:40:25
Jeffrey Krug
Yeah. If, if it's like anything, you know, if you knew, if you knew then what you know now, right like just going into, into YouTube. Oregon.
00:40:38
Jeffrey Krug
Why the hell is he Northeast Woodworks if he's in Oregon? Yeah, I don't know. Unless it's the Northeast of Oregon. Well, would it be like the Northeast corner of the state, maybe? Maybe.
00:40:52
Jeffrey Krug
Let's see. Oh, you can actually see his location? It said. Mm, no, he's like pretty much, uh, he's actually kind of sorry be right. Central West. Central West. Maybe he's a transplant. day Yeah. He's got a prove pretty cohesive looking Instagram. Yeah. He's got a lot of followers. Wow. He does. It looks good. I wonder how it sees that that epoxy thing right there. I wonder how that's going to hold up.
00:41:28
Jeffrey Krug
I'm always curious about boxing. I hate this when you go on like Twitter. Good luck ever trying to go on to Twitter. If you don't have a Twitter, I don't have Twitter. But sometimes like you'll Google something. Yeah. yeah and And you click on it and this, this kind of thing comes up. It's like, log in to try. It's like, you're never going to get me on your website. I'm going to do a protest now.
00:41:51
Jeffrey Krug
This is today's craftsman Española. That's really cool.
00:41:59
Jeffrey Krug
we're supposed to get a blizzard hey you know i never got my million subscriber uh man really maybe it takes a while or maybe uh i don't know what happened i keep waiting to get that play button yeah what is it like platinum i thought it was gold but i don't know i thought gold was a hundred thousand um when i got my hundred
00:42:27
Jeffrey Krug
pretty crappy like silver thing in the pla you like a black float frame ah Gold play button is awarded to YouTube channels as your best one million subs made of gold plated brass and features the channel's name embossed on it Once channel reached one minute, it's eligible. Oh YouTube will send an automated email everybody stop ah probably didn't respond to the email Recipient is responsible for paying any customs duties or taxes
00:43:01
Jeffrey Krug
Custom Creator Award, awarded to channels that reach 50 million subs. Wow. Red Diamond Play Button, 100 million subs. That's crazy. I remember when Casey Neistat cost over a million. I was watching it. I never really watched this stuff. I liked it. It was kind of an exciting time at YouTube. And I enjoyed his show, I mean.
00:43:27
Jeffrey Krug
I know. I think he got out when he got out. It was a good move because, uh, he cashed out good time. I think he sold, I think he sold it or sold that back that he was making, but somebody who was in CNN for like 20 million. Yeah. Well, he did a video like every day, right? Yeah. He was just a vlogger for like 500 or 600 days or something. He just kept doing it and it was pretty well produced. Good music, good story. He's good on camera.
00:43:56
Jeffrey Krug
He's doing a lot of interesting things. He's in this New York City on the skateboard. yeah I can't believe the shit he was doing with a drone, because he was flying a drone all around the city. And one time had this he's like, oh, let's see how crappy drone is. but compar you know One that's very cheap. And it like takes off and he loses it. And I'm like, holy the cow, you're in New York City. I could totally kill somebody. yeah And I just remember like I could not be that relaxed about Any of it, you know, flying the drone around the buildings. I don't know, even, I don't fly my drone, like, like I'd go visit a farm and I'd fly the drone. The whole time I'm flying. I'm like, don't crash. Yeah. I'm pretty tense. You know, today the drones aren't as expensive and they're also, I think, easier to fly. They're smaller. Yeah. It's like, I got one of those gigantic, like, uh, I forget what it is. It's like a DJI. It's one of those big white ones.
00:44:51
Jeffrey Krug
And I did crash shoot a couple. You know, you hit like a little branch. You got me trying to get close to a trade. You hit one thing, that's all you've done. Now they have like crash avoidance and all kinds of crazy. That one that I was talking to you about, whatever it is, a TGI mini something. Maybe I said it, but it doesn't even have a con... I mean, you can control it, but you don't even have to. You just put it in your hand, you press a button, it takes off and it just follows you around. Well, inside. Yeah. Wow.
00:45:22
Jeffrey Krug
One of the coolest things about it is just the steadiness of the shop because the, you know, the drawers on that gimbal. Yeah. So that's cool. If I, you know, I, I've always said, like I, one day I wanted to do a channel that's, that's more about focusing on, um, just makers in different areas. And part of the fun there would be able to travel and seeing it wouldn't have to only be woodworkers, it could be farmers, anything, right? Um, trail makers, you know,
00:45:52
Jeffrey Krug
Then I would want to re-introduce the idea of a drone. And then also think about like music, because then you're sort of dating into like short filmmaking. Yeah. Where i think I don't think music is an asset to the kind of videos we make. No, it would probably just be a distraction. I may have put a tune in once when something was taking a while. OK, well, this will help move it along. And sometimes I'll do that, but very rarely also,
00:46:23
Jeffrey Krug
I mean, when you when you use music, so if you use a song that you've got, that you've picked up from the Creator Studio on YouTube, well you better not use that on Facebook, because that could be a problem or a strike, who knows. And I've had songs that I've picked up from a service, I forget the name of the service, where I was paying a subscription fee. Epidemic sound or whatever it's called. exactly And then those videos, because I used eight seconds in an intro, became unmonocized.

Seasonal Preparations and Recreation

00:47:00
Jeffrey Krug
And I was just ass? So now I just don't use any music. In a perfect world, I would either own the music or I would build a musician or two and say, hey, this is the vibe we're going for. Let's you know do something. Yeah, that little video that Walter shot for Rob and I years ago, I put it up on YouTube and they
00:47:20
Jeffrey Krug
demonetized it because it had some kind of music in it. Yeah, it was like epidemic sound problem probably. Probably, yeah. But we don't subscribe to it, even though the person who produced the video does. Yeah. So it becomes a complicated thing. Yeah. You have to decide whether or not that's something you you know you want to deal with. I did a few videos for Jonathan Green years ago and I would use music. This is before they had like actual music on on Instagram.
00:47:50
Jeffrey Krug
And I used epidemic sound and I don't, the person I was talking to there, I said, like, you just got to make sure that you get a subscription and then you can use this the way it is. So that's actually somebody i I need to reach out to because I'd love to work with them again this fall. And like I said to you, maybe we can get like a total redial of here long. Yeah. So the, the plus there is, you know, it's a job and, and uh, it's a, it's a long, you know, we were year size law there should be no re and especially since you water it
00:48:23
Jeffrey Krug
be no reason why end have a perfect Yeah Yeah, I got a I got a reef configure my sprinklers So where I had them because I put them up when there was no fence Okay, and then I put up the fence. where Did you trench? No so you just put them out Yeah, and then what do you do over those I have it so the hose is like right up against the house Okay, I have two sections that go out sort of into the yard, but I can mow over top of the hose and then I just have to get up tight to the sprinkler. And that Eco mowers still doing good? Yeah. Good. Yeah. I'd like to get them. I used to work for Eco. I might have worked for them through Ace Hardware. I can't get in touch with Ace Hardware anymore. I'd like to work with Ace Hardware, but
00:49:13
Jeffrey Krug
It's like anything you're working with somebody that they get a different person in the market. Yeah, I was looking at the ego snow blowers. But man, are they expensive. Yeah, that's what got me on the kick. First, my wife sent me a a like some plug in snow Joe or some for you. No, no, she sent me a link. and She was like, you know, I'm gonna have surgery and you comes with some accusation like, you you never want to shovel until the snow stops. Like, we yeah, we never get snow where you have to like go out and shovel mid snow. I didn't i i didn't bite on that one. Good job. um So then I started looking and like, you know, my default would be to try and go the ego route because I have the, sure I have a bunch of the stuff, but they're really expensive. What are they, like 700? Well, if you want a two stage, like like the snowblower that you have or the one that I ended up buying, like,
00:50:06
Jeffrey Krug
minimum 1,500, I think. That's ridiculous. Yeah. Yeah. I mean, that's ridiculous. um i'm I'm pretty sure that mine, that's the biggest problem with the the gas power ones are they're going to start with the idea because you don't you know you don't really run. Yeah. I changed the spark plug on mine yesterday. Did you start it up? Yeah. How did it it's running on full choke, and it's running really nice. On full choke? If I take it down, it putters out.
00:50:36
Jeffrey Krug
but i didn't I didn't let it like warm up for more than like two minutes. well there's one on full show
00:50:44
Jeffrey Krug
cartors body yeah but as long as it's run Well Keith was telling me that his it's the same thing like he could snow blow his whole driveway by the time it's warmed up enough to drop down to. Oh, really? Yeah. Oh, I didn't know that. I don't think it's supposed to be that way. But I think it means that there's ah some type of clog in the carburetor. But I bought a new carburetor. It was like 20 bucks. You didn't put it in yet? No, I'm not going to put it in unless I need to. I bought a snowblower. Of course, it hasn't really snowed since I bought it. But I bought one because we've had times where I'm just shoveling that thing. And it's a tremendous. tremendousous
00:51:24
Jeffrey Krug
You start sweating. yeah And it just it takes the joy out of the snowstorm. So I like a snowstorm, but everything's quiet. But that that sort of hanging over your head, like, oh, man. So in the perfect world, you get the snow. like we got If we got a forecast that we're going to get like 10 or 12 inches of snow, then I would have a system, OK, let's park the cars this way and all that stuff. Because you know like once you park once you pull the car out on snow, then you've packed it down. yeah so I like that. It's like you don't really have to think you've got an excuse not to be working and you're doing something. And to me, that's like fun. Yeah. It's only got the right tool. I'm looking forward to using it if we get some stuff. Well, I'm sure you bought it because we have snow in the forecast. Yeah. Twice. Of course it's gone. Yeah.
00:52:13
Jeffrey Krug
I mean, this, this past weekend, they were predicting that we could have got like two weeks ago, which is a really long, uh, really far out forecast. But two weeks ago, they were were predicting that this past weekend we could have gotten three feet of sn snow. Crazy. I remember getting almost three feet of snow and the boys were little. I mean, they were really little, I think maybe six, four, three. And, uh, holy shit. I remember shoveling that and just like, cause I did it with a shovel.
00:52:43
Jeffrey Krug
And of course the boys are little at the time. Yeah. I think my wife helped out a little bit. Yeah. I think they, 2006, there was a big storm out here. Yeah. So, so then the boys were older. Jack must, well maybe Jack helped out then because he would have been like eight or nine. Um, Walter and Michael, I don't know if they helped out, but, uh, they helped out as, as time went on, as they got bigger, but that was just like so much work.
00:53:12
Jeffrey Krug
I might, you know what, I bet I shoveled a few times like going out at night yeah when it was like a foot because I haven't said the driveway where you can't, you have to, you have to shovel it in front of you and then shovel it again and shovel it. Yeah, because it's wide. Yeah. There's no, there's no good way to do it with the snowblower. You could point that thing in front of you and it'll just keep pushing it, yeah pushing it. And then you kind of cut the driveway in half and you go and do it to the side.
00:53:39
Jeffrey Krug
you know, you're working with the wind, you're working with the whole thing. That's the thing too. You go out in the middle of the night and shovel and then it gets windy and then you got, it just blows right back into where. Yeah. I'm, I'm like really looking forward to the day of, uh, now do you have shear pins, you have extra shear pins. Yeah. That was like the first thing I bought. What'd you get? Amazon. Oh, really?
00:54:01
Jeffrey Krug
okay I know I have one or two hanging around. I bought like a 20 pack. Really? It was like, it was like less than 10 bucks. Yeah, I should do that. I know I have one or two is the trick of like knowing where those one or two are.
00:54:19
Jeffrey Krug
because you'll hit like, you won't hit a newspaper these days, but something was in my driveway. I think we got four or five inches, and of course I had a new snowblower, so I tried it out. And I broke a chip, hit it almost immediately. Yeah, Rob was always breaking him, he told me, but he's got like a rocker driveway. Yeah, mine's mind's like gravel, yeah. So I don't have a lot to do in my house. It's mostly here that if we get a lot of snow, you know, I have to clear the sidewalk here. Oh, that's your responsibility. Oh, yeah.
00:54:48
Jeffrey Krug
And when do you have to have it done by? Usually it's within 24 hours of the snow stopping. I know that's what it is at Middletown. You're going to be like the good neighbor and go up the way a little bit? Yeah, like this guy Mike over here always shovels this side. I didn't come this weekend because I feel like it melted by the afternoon.
00:55:09
Jeffrey Krug
we have like Fairly anything. Yeah. It was, I could still see the grass. It was just pretty well covered. It was perfect. I know I mentioned mountain biking and it was like awesome. It was great traction, no mud, and just so quiet. That's what I love about that, that mountain biking is like, you're out there and you get outside. I just love being outside. And I used to love snowboarding and skiing, but that's so expensive. It's such a commitment where you get on the bike and then you're like, look, you can
00:55:41
Jeffrey Krug
I think you're going to eventually buy a Tuttles' number. But like you could be like in the woods from your house. yeahd be You'd be in the woods in 10 to 15 minutes. Let's see. You'd go down. I'd go up Portland. If I go up Portland, I'm right by you. Yeah, but I'm wondering if there's a better way to go. Well, let's just say you'd be in the woods in 20 minutes, because I'm trying to take you away without any traffic. You'd go through many times down on the, on the path through highlands and then just go right up in the hard shore. Yeah. And you'd avoid, not that you you want to avoid roads, but you avoid busy roads. Yeah. And so then you do a loop and hard shore. The problem is for you, that's going to be an hour and a half, two hour ride. Yeah, which I really have that slot. Not yet. On a weekend, would you have that? Uh, yeah, maybe. Yeah. So then depends.
00:56:41
Jeffrey Krug
So that's when you say to your wife, you know, the, the acoustic bike, that keeps me in shape. So I can go along the rides and then you leave the house at like nine 30 in the morning on Saturday. So, okay. I'll be back at three 30. See ya. Listen, I don't play golf. I don't drink. I don't smoke. The golfers are unbelievable. Oh yeah. My son's caddy, all of my son's caddy and Michael still caddy. He just loves to like work. So he'll caddy on the weekend.
00:57:11
Jeffrey Krug
And he's like, yeah, these guys, they show up at 10, they're there until four or five o'clock and you know, it's a party. Oh yeah. And, and you know, that's on Saturday on Sunday. It's crazy, but I guess they're, you know, they got the big bucks. So they, the wives are probably pretty happy anyway. Yeah. They're cutting deals on the course. Yeah, that's true. Maybe they're making it work. You know, I, I just could never, I could, I can.
00:57:39
Jeffrey Krug
First of all, it's not four hours. By the time you're like having lunch, having drinks, there's probably a minimum of five hours. I would never even want to spend three hours on the golf course. I will, I will play once every couple of years and like nine holes. I'm like, yeah, I could do nine holes because by the seventh, I'm like ready to leave. But 18, especially, especially if the course has like a water thing, because then I start thinking, I want to kind of fish right in there.
00:58:09
Jeffrey Krug
My father-in-law Jamie plays golf all the time. for But he doesn't go out and drink. like He's there to play golf. He loves golf. like he And he's he' very focused on like golfing well. Does she go out to like Harmony Hill and all those places? There's a lot of great public courses here. Yeah, that's what he plays. yeah Because you know it's way too expensive to play. Well, Harmony Hill was designed by, apparently, I could be wrong about this, but apparently there was Uh, pretty wealthy Japanese businessman back in the, I don't know, 16, 17, whenever it was, and he couldn't become a member, uh, any of the clubs. So he hired like this, like amazing, uh, golf course designer to design how many Hill and, uh, I guess maybe the public course. well So it's supposedly really nice. And there's a bunch of them, like short river.
00:59:02
Jeffrey Krug
Yeah, there's, uh, Bel Air is another one. Uh, I think that's what it's called. I can't think of all of the names, but yeah, there's a lot of courses locally, like within a half hour. When, when we had to place up in Vermont, two and a half miles up the road was a course 18 hole. Did they call it a leaves course when it has like high grasses? I don't know. Okay. So pretty course because you're up in Vermont, it's just different than New Jersey. And there was some nice river, you know, some really nice water areas.
00:59:32
Jeffrey Krug
And I always thought, well, if I lived here, I could imagine playing nine holes at four o'clock and playing it as a sport and kind of being into it. But the idea of losing four or five hours, I'm just not there. Yeah, no, I've never golfed. I don't really have any plans to do it. I'm not cutting it out. I'm just saying at the moment, I can't drink for four hours.
00:59:55
Jeffrey Krug
Yeah, it's not, I wouldn't, I wouldn't say no if somebody was like, Hey, you want to come golf? And it ah it was like, convenient. And like, I didn't have to like, go get a bunch of shit. See, that's the problem. I don't really, I borrow somebody's stuff. Yeah. So I don't want to, I'm going to go buy clubs and I got more shit that I have to store somewhere. And I'm not going to, I'll use it once every 18 months if I'm lucky. Yeah. And if I'm going to buy something, I want to buy something good. And then next thing you know, I'm spending five grand on golf clubs and I'm going to use once every 24 months.

Conclusion and Farewell

01:00:25
Jeffrey Krug
Well, that's the thing. So with the bike, I didn't ride Sunday, but I rode Saturday. It was a two hour ride. And I was like, this is great. I'm just out here. You get your workout and it's just easy. That's what it comes down to. You're not, you're not buying a lift ticket. You're not paying a green fee. You're not traveling anywhere. You can scale on the bike. You don't have to tip the drink girl. That's right. Well, we better wrap this show up. We're just cracked an hour. All right. Uh, thanks for listening. Go check out the merch over on the website and we'll talk to you next week.
01:01:10
Jeffrey Krug
good
01:01:14
Jeffrey Krug
good Oh yeah.
01:01:19
Jeffrey Krug
Oh, don't let me forget to give you that acuber. Oh, absolutely. And that stone.
01:01:31
Jeffrey Krug
I can't get over what shape that woman's in. This woodworker woman with all that shit. Oh, yes, she's jacked. I thought it was a dude for the longest time. It was funny. I might have been listening to Theo Bond on Joe Rogan.
01:01:49
Jeffrey Krug
and uh something about armpits and shows like um oh he likes