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Aqua Transformation: The Metamorphosis of Bones in Water Cremation image

Aqua Transformation: The Metamorphosis of Bones in Water Cremation

S4 E2 · The Glam Reaper Podcast
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4 Plays1 year ago

In this episode of The Glam Reaper Podcast, our host Jennifer sits down with Emily Nelson, Founder & CEO at Be a Tree Cremation, to delve into a unique and eco-friendly approach to end-of-life disposition – also known as water cremation, resomation or alkaline hydrolysis.

Take a listen as Jennifer and Emily explore the emotional and sometimes perplexing choices people make when it comes to end-of-life disposition. From the initial care of the deceased to the actual water cremation procedure, Emily provides insights into the thoughtful process they follow at their facility.


In addition, Jennifer and Emily discuss the legal aspects and regulations surrounding water cremation, acknowledging the challenges and variations in state regulations across the United States.


Tune into this insightful conversation as they navigate the waters of water cremation and its impact on the funeral industry!



Key Topics:

-Introducing water cremation as a compassionate and innovative way to bid farewell.

-Understanding the final metamorphosis of bones in the concluding stages of the process.

-Exploring unconventional choices and anticipating transformation within the funeral space

-Water cremation - what it is and isn't

-Navigating the legal intricacies and regulations associated with water cremation


Quotes From The Episode:


We created Be a Tree cremation because I wanted to give people a viable path to get to that point and feel that connection.

- Emily Nelson


It's not always logical why people choose what they choose.

- Jennifer Muldowney



Timestamp:

[00:00] Podcast Intro

[00:52] Emily talks about Be a Tree Cremation, where they use a process called water cremation or alkaline hydrolysis

[04:37] Jennifer addresses the misconception and controversy surrounding water cremation.

[7:22] Emily explains that they don't encounter much resistance or negative reactions from people who have a direct interaction with their facility or receive proper education about the process of water cremation.

[09:10] Jennifer and Emily discuss the emotional and sometimes illogical aspects of people's choices regarding end-of-life disposition.

[13:45] Emily walks the audience through the process of water cremation, starting from the initial care of the deceased to the actual procedure.

[16:49] Jennifer and Emily talk about the final breakdown of skeletal remains in water cremation, highlighting the similarity to traditional cremation where the remains are transformed into ash-like powder.

[19:48] Jennifer and Emily briefly go over the legal aspects and regulations surrounding water cremation.

[22:26] Jennifer’s take on the challenges and variations in state regulations regarding cremation methods in the United States.

[24:07] Emily expresses her perspective on how disposition methods reflect individuals' values and desires in treating their bodies.

[25:28] Podcast Outro


Connect with Emily Nelson 

Website - https://www.beatreecremation.com/

Instagram - https://www.instagram.com/beatreecremation/

Facebook - https://www.facebook.com/Be-a-Tree-Cremation

Tiktok - https://www.tiktok.com/@beatreecremation


Connect with Jennifer/The Glam Reaper:

Facebook Page - Muldowney Memorials: https://www.faceboo

Recommended
Transcript

Introduction to The Glam Reaper Podcast and Be a Tree Cremation

00:00:00
Speaker
We created Be a Tree Cremation because I wanted to give people a viable path to get to that point and feel that connection.
00:00:22
Speaker
Hi everybody and welcome to another episode of the Glam Reaper podcast.
00:00:26
Speaker
I'm your host Jennifer Muldowney aka the Glam Reaper and on today's episode we are talking about what the entire internet I feel is talking about which is how to become a tree when you die.
00:00:38
Speaker
So without further ado here is Emily to tell us all about Be a Tree Cremation.
00:00:44
Speaker
Emily welcome.
00:00:46
Speaker
Hi, Jennifer.
00:00:47
Speaker
Thank you so much for having me.
00:00:49
Speaker
I love it.
00:00:50
Speaker
Yeah, I feel like the one question I get constantly is, Jen, how can I become a tree when I die?
00:00:57
Speaker
And I mean, it's not an easy answer.
00:01:01
Speaker
It is more so now, but it's, you know, because people assume, oh, cremation, and then I'm going to be a tree.
00:01:07
Speaker
So how can I make that happen?
00:01:08
Speaker
So tell us what be a tree cremation is to you.

Understanding Water Cremation

00:01:12
Speaker
Yes.
00:01:13
Speaker
Oh my goodness.
00:01:14
Speaker
It is such a complicated question.
00:01:16
Speaker
Unfortunately, how do I become a tree?
00:01:18
Speaker
And there are a lot of different myths and truths out there about it.
00:01:23
Speaker
However, it clearly resonates deeply with people or it wouldn't be coming up so often.
00:01:29
Speaker
That's kind of why we created Be A Tree Cremation, because I wanted to give people a viable path to get to that point and feel that connection.
00:01:41
Speaker
So what we do at Beatree Cremation is called
00:01:45
Speaker
water cremation or alkaline hydrolysis.
00:01:49
Speaker
And we're going to use water instead of fire to essentially mimic natural decomposition.
00:01:56
Speaker
It's water and alkali.
00:01:58
Speaker
We use a potassium hydroxide.
00:02:01
Speaker
And there's a special stainless steel vessel that a loved one is placed in.
00:02:06
Speaker
And over the course of anywhere between about 4 to 18 hours, our process is on the longer side at 18 hours.
00:02:15
Speaker
The body will be broken down into its most basic building blocks.
00:02:20
Speaker
So it's kind of like an alchemy of sorts.
00:02:23
Speaker
And at the end, we're left with two things.
00:02:26
Speaker
So we have the skeletal remains and those will then be processed and eventually given back to the family in an urn.

Memorial Trees and Misconceptions

00:02:35
Speaker
with what we know as ashes.
00:02:37
Speaker
And then we also have this second really amazing thing that we don't get with standard cremation, which is this nutrient-rich sterile liquid.
00:02:48
Speaker
We call this water cremation.
00:02:51
Speaker
It's a byproduct of the process.
00:02:54
Speaker
while it's not considered remains in any way, we see it as really sacred because it has nutritional value.
00:03:03
Speaker
And that's what goes back to the earth.
00:03:05
Speaker
So we actually, rather than putting it down the drain, which is what
00:03:09
Speaker
many water cremation providers do and is a viable option, we actually land apply it at different land partners across Colorado.
00:03:18
Speaker
So you are able to go back to the soil, nourishing grasses, flowers, trees, you name it, whatever is in that landscape, you are nourishing.
00:03:27
Speaker
And for the folks that do want to be a tree in a more literal sense, we do offer that as well.
00:03:34
Speaker
If someone wants to have one single dedicated memorial tree,
00:03:38
Speaker
they can do that.
00:03:40
Speaker
We can plant a tree with those ashes or cremated remains.
00:03:44
Speaker
However, we do add a special neutralizing agent.
00:03:48
Speaker
So we have used Let Your Love Grow as well as The Living Earn.
00:03:53
Speaker
Both kind of have different processes for neutralizing the pH and the sodium levels and everything that can be in those ashes.
00:04:02
Speaker
and making it to where they will be nutritious and not harmful for the tree, which is the misconception that we get a lot, right, is that you can just kind of throw the ashes down or plant a tree right directly in those ashes and something would happen, but that's just not the case.
00:04:19
Speaker
And that's the thing.
00:04:19
Speaker
And it comes down to just pure science.
00:04:21
Speaker
It's not, you know, it's just a solution has to be added and then you become a tree.
00:04:27
Speaker
Yes.
00:04:27
Speaker
Well, in our ways, but it's not just kind of this like easy piece of thing.
00:04:32
Speaker
And, you know, you also see like the tree pod pop up a lot.
00:04:37
Speaker
and go viral really every like six months or so I feel like that goes viral again and the tree pod

Environmental Benefits and Challenges of Water Cremation

00:04:44
Speaker
isn't available and it's not real and so that's like make that clear capsule eye or whatever it's called is not real it is pure fiction
00:04:54
Speaker
It was a design, I believe.
00:04:56
Speaker
It was just a sort of a kind of an architecture, I think.
00:04:59
Speaker
But it's very similar to what was that one?
00:05:02
Speaker
Not obviously.
00:05:02
Speaker
So water cremation, alkaline hydrolysis, also known as resumation, bio cremation.
00:05:08
Speaker
I mean, it's kind of got a couple of different names.
00:05:10
Speaker
Yeah, it helps it in its marketing because I think that's confusing for a consumer.
00:05:14
Speaker
Also on the inside, no, and we understand.
00:05:19
Speaker
But then there was, oh my God, why am I, can I not think?
00:05:22
Speaker
I remember her name, Susan, and it was from Sweden, and she developed...
00:05:29
Speaker
Oh, my God.
00:05:30
Speaker
I can't remember the name.
00:05:31
Speaker
Good Lord.
00:05:32
Speaker
Anyway, she developed a system and like that, it was never a proven concept, but she was the queen of PR public relations.
00:05:40
Speaker
She just vetting it out there and like facilitating all this information.
00:05:44
Speaker
And I think she wanted maybe to do that to generate investment and stuff.
00:05:48
Speaker
but it never turned out.
00:05:50
Speaker
I know a company who tried her, what she was trying to do and I think the pig's ear just fell off.
00:05:55
Speaker
It was a vibration.
00:05:56
Speaker
It was a freezing of cork and then vibration.
00:05:59
Speaker
She did great with her publicity on the whole thing.
00:06:02
Speaker
So very interesting how all these little fake news items get out there.
00:06:06
Speaker
So here we have the actual how to be a tree.
00:06:10
Speaker
That's what we're just going to call this.
00:06:11
Speaker
How to be a tree.
00:06:12
Speaker
Full stop.
00:06:13
Speaker
End of story.
00:06:14
Speaker
So Emily, tell me.
00:06:16
Speaker
So there is...
00:06:17
Speaker
a lot of contention about water prevention.
00:06:22
Speaker
And I say a lot in that, like everything, you know, I think burial, well, burial has been around for so long that nobody questions it really, except for people who are sort of realise, A, we're running out of burial space and how bad it is for the environment.
00:06:35
Speaker
It just sort of took over and it's sort of now part of mainstream.
00:06:39
Speaker
And so will it ever get fully questioned?
00:06:41
Speaker
Who knows?
00:06:42
Speaker
So I think it is fascinating to me how any new innovation gets quizzed and pulled asunder.
00:06:50
Speaker
But here we are.
00:06:51
Speaker
So I will say two things and I just want your thoughts on it.
00:06:54
Speaker
So you've already told us exactly what it is.
00:06:58
Speaker
So what do you say to people who are kind of saying, oh, God, you know, now obviously you're not flushing it back into the water system, but there's this idea of flushing granny down the toilet.
00:07:08
Speaker
Now you're talking about gardening, I guess.
00:07:11
Speaker
So what say to somebody who's sort of like, oh, my God, that's hideous or like what's your comeback to that?
00:07:19
Speaker
You know, we...
00:07:21
Speaker
don't get that a whole lot when it's people who are actually sitting down with us or seeing our facility.
00:07:29
Speaker
Once they see it and really understand, a lot of that goes away.
00:07:34
Speaker
I think a lot of this can be just demystified by education.
00:07:41
Speaker
And, you know, it's we're never going to be for everyone.
00:07:43
Speaker
And that's OK.
00:07:45
Speaker
We certainly just want to give people a choice.
00:07:48
Speaker
And I mean, really, it comes down to some pretty simple factors for most people, which is it's gentle, not only on the body, but on the planet.
00:07:57
Speaker
You know, it's using a lot less energy.
00:08:01
Speaker
It's about 90% energy savings compared to a fire cremation, which is important to a lot of people in these times.
00:08:09
Speaker
And, you know, still getting the urn back.
00:08:12
Speaker
So a lot of times that's all people need to know.
00:08:15
Speaker
And again, I mean, that makes us really different is that we are returning it to the soil.
00:08:19
Speaker
And for a lot of folks, that kind of overcomes that factor of feeling itchy about it going down the drain or anything.
00:08:29
Speaker
However, it still has been tremendously successful, even when it does go down the drain in a lot of areas for people who have those beliefs of caring for the environment and wanting to leave a legacy that's in line with.
00:08:42
Speaker
the way that they live their lives, it's really appealing.
00:08:45
Speaker
And often for some of the times it's appealing for other reasons, like people who just love the water or people who are scared of fire or burial for some reason.

Public Perception and Acceptance of New Methods

00:08:57
Speaker
And the thing is, it's not always logical why people choose what they choose.
00:09:01
Speaker
We can apply all the logic in the world, but I know my own mother, once she tells me she doesn't want to be buried, she doesn't want the worms to get her.
00:09:09
Speaker
Okay, mom.
00:09:11
Speaker
dead then she wants to be cremated because she'd be nice and warm but then she doesn't want to be cremated because what if she happens to be alive when she's getting her bed you know and so none of it is necessarily logical but I think that almost the wonderful thing about how we talk and express about death and honestly our fears as well
00:09:28
Speaker
you know, nobody wants to be buried a lot.
00:09:29
Speaker
And then you see the movies and, you know, these crazy shows and stuff.
00:09:32
Speaker
So and that brings me to another one is unfortunately, thanks to Hollywood, I think what water cremation faces as well is sadly serial killers, when they wanted to get rid of a body, there was always bath with the lime and dissolving the body.
00:09:48
Speaker
So again, it's these kind of images that are just placed in people's minds.
00:09:53
Speaker
Yes, absolutely.
00:09:54
Speaker
Yes.
00:09:54
Speaker
And as you say, there are kind of those things and that scrutiny applied to anything that's new.
00:10:00
Speaker
Yeah.
00:10:13
Speaker
it's not always super appealing.
00:10:15
Speaker
You know, there's an aspect of death that we have to face that's really uncomfortable and scrutinizing any kind of new method that comes out there is just kind of par for the course and like completely natural and normal.
00:10:32
Speaker
So yeah, I'm not caught up in it.
00:10:35
Speaker
And good too, because, you know, everything should be scrutinized and everything should, you know, have a certain level of standards that we all, if our loved ones are going to go through these process.

Applications and Adoption of Water Cremation

00:10:46
Speaker
And you know, water cremation applies to both, like every method of disposition, it applies to both pets and for humans.
00:10:54
Speaker
Do you operate with humans and pets or just humans?
00:10:58
Speaker
We only were humans at this time.
00:11:01
Speaker
However, it really got its start with animals and that's how it's been adopted by many people because oftentimes people will say, oh, I had a pet that had this process done and now that's what I want for myself.
00:11:17
Speaker
And so it is kind of opening a door to that conversation.
00:11:22
Speaker
But it actually started from like livestock, more of an agricultural setting back in the late 1800s.
00:11:28
Speaker
So it's actually a really old technology, which for you, well, it's been 1888, if you can believe it.
00:11:36
Speaker
Whoa, I didn't actually even know that.
00:11:38
Speaker
That's nothing.
00:11:39
Speaker
Yeah.
00:11:39
Speaker
So we're grateful that, you know, over the decades and centuries, when really kind of slowly adopted first and like I said, more like livestock and then eventually more in a veterinary setting.
00:11:55
Speaker
And then finally kind of made the leap over into the human space through medical institutions like the University of Florida, New St.
00:12:03
Speaker
ELA, who would adopt it for their cadaver donation programs, where they would find that at the end of that process, when it was time to give the family the remains, this was a cleaner and more effective way to do that.
00:12:18
Speaker
So a lot of people that listen to this podcast are sort of students that are coming up in the mortuary field and both all over the world, actually.
00:12:29
Speaker
But we do have sort of some Joe public or Joe blogs.
00:12:32
Speaker
They have two nicknames off of this podcast.
00:12:35
Speaker
So talk them through exactly, if you don't mind, I know you've kind of talked us through a little bit.
00:12:39
Speaker
So the body is placed on a tray and placed in a cylinder.
00:12:44
Speaker
And can you just talk us through sort of
00:12:46
Speaker
exactly from start to finish in terms of, you know, without obviously going into too much gory details, but just giving us the science behind it, if that's OK, and how the water that comes out is so sterile and everything, if that's OK.
00:13:00
Speaker
Absolutely.
00:13:01
Speaker
Yeah.
00:13:02
Speaker
So kind of starting from the beginning, someone comes into our care.
00:13:06
Speaker
We don't do embalming or anything.
00:13:08
Speaker
So they will be just kept naturally in refrigeration leading up to their water cremation.
00:13:15
Speaker
If the family wants to see them or spend time with them, that is absolutely an option.
00:13:21
Speaker
So we'll set up time for them to do a viewing or what we call a witness cremation where family and friends can be present for
00:13:30
Speaker
the start of that process.
00:13:32
Speaker
So when it's time to start that process, we will remove any clothing, anything artificial, there were bandages or anything that needed to be removed because essentially the process can't break down anything that's inorganic.
00:13:48
Speaker
or even anything that's like plant-based, for instance.
00:13:51
Speaker
So if we have a family present, we actually use a natural wool shroud because it's an animal product, right?
00:14:00
Speaker
Whereas if we were to use even like a natural cotton, the alkaline hydrolysis process can't break that down.
00:14:07
Speaker
So it's really just animal products.
00:14:09
Speaker
animal proteins and material that can be broken down by the process.
00:14:13
Speaker
So we'll remove those clothing, the clothing, any kind of external things that need to be removed, and then they'll be gently placed into a permanent metal basket.
00:14:25
Speaker
We measure out potassium hydroxide as the alkali chemical that we use based on their weight, but ultimately it ends up being about
00:14:35
Speaker
95% water and only about 5% of the alkali.
00:14:38
Speaker
And then they'll be just gently placed inside the chamber and it's fully closed and latched.
00:14:45
Speaker
And then it fills up with water.
00:14:47
Speaker
And that same water in our system heats up to just under 200 degrees.
00:14:53
Speaker
Our vessel does not exceed the boiling point, which is another common misconception is that we're boiling people, but that doesn't happen.
00:15:02
Speaker
It's just, you know, right up to that point because the heat helps accelerate the process.
00:15:07
Speaker
And that same water will gently circulate.
00:15:10
Speaker
And, you know, I can't fully explain the science of alkaline hydrolysis, but essentially what it does is it breaks everything down into our most basic building blocks.
00:15:20
Speaker
So at the end, the water that's left is just amino acids, peptides, sugars, salts.
00:15:27
Speaker
There's no DNA left.
00:15:29
Speaker
It destroys pathogens.
00:15:31
Speaker
And so that's how it's sterile at the end is because of the heat and because of the actual alkaline hydrolysis process that breaks everything down.
00:15:40
Speaker
And so that's how we end up with those two things at the end.
00:15:44
Speaker
So we're able to just take
00:15:46
Speaker
the skeletal remains out as well as any implants.
00:15:49
Speaker
So say you had a hip or a knee that comes out completely intact and we can send it in to be recycled.
00:15:57
Speaker
And the skeletal remains, they're broken down.
00:16:01
Speaker
The final breakdown is similar to formation as in it's put into a, and they're ground down into the ash form, right?
00:16:08
Speaker
Exactly.
00:16:09
Speaker
Yes.
00:16:09
Speaker
So in our case, they do have to air dry for a couple of days.
00:16:14
Speaker
Once they're fully dry, we have the same equipment that any crematory would have to break down the remains into a powder-like substance that goes back to the family in an urn or can go on to something like parting stone or a turn of light to be made into something else.

Founding Be a Tree Cremation and Its Vision

00:16:32
Speaker
And so most people, again, another misconception, don't realize that with the ash from fire cremation,
00:16:40
Speaker
is also primarily bones and skeletal remains because everything else is burned away.
00:16:47
Speaker
So it is a very similar in composition.
00:16:50
Speaker
Yeah.
00:16:51
Speaker
And yes, so much more gentler on the environment.
00:16:54
Speaker
Yes.
00:16:55
Speaker
Yeah, by a lot.
00:16:57
Speaker
So I kind of come from the traditional funeral space.
00:17:01
Speaker
I'm not a funeral director, but I did work for a big corporation that owns and operates thousands of funeral homes.
00:17:08
Speaker
And I was shocked to find out
00:17:11
Speaker
the impact that fire cremation has.
00:17:14
Speaker
It's about the equivalent of driving 600 miles in your car.
00:17:19
Speaker
And so that's a lot of resources just to kind of treat your body at the end of your life.
00:17:25
Speaker
And I was also so shocked when I learned because I kind of came into it really not knowing anything like average consumer when I started in this industry, learning about the concrete faults
00:17:37
Speaker
that we place under the ground.
00:17:39
Speaker
And honestly, that's kind of was my moment of feeling this kind of sinking feeling in my stomach that my own loved ones like weren't actually back with the earth under the ground.
00:17:51
Speaker
Even if you're cremated in places, a cemetery, you're still in a vault.
00:17:55
Speaker
So sort of disconnect between nature was really what prompted me to start looking at other options.

Regulation and Future of Body Disposition Methods

00:18:02
Speaker
Yeah.
00:18:03
Speaker
And so is Beatrice Cremation, it is your baby, you own it, you said you're not a funeral director, but this is your business.
00:18:11
Speaker
It is, yes.
00:18:12
Speaker
I'm, you know, really fortunate in one sense and not so much in another sense.
00:18:16
Speaker
I really created this out of a legacy of my own mother, who I lost to suicide when I was young.
00:18:23
Speaker
So because of that loss, I kind of had this curiosity and this openness around death that I don't think that I would have had otherwise.
00:18:32
Speaker
And also I had the means, you know, to create this business without having to go get investors and convince anyone that it was a good idea.
00:18:40
Speaker
So it's really a legacy around her death.
00:18:43
Speaker
Oh, well, that's amazing.
00:18:45
Speaker
And it's a very good legacy.
00:18:49
Speaker
As we said at the start, if you want to be a tree, which is what anybody's talking about on the Internet.
00:18:54
Speaker
So if your mom has started this forest as such, which is a lovely thing to have.
00:18:59
Speaker
Quick question.
00:19:00
Speaker
In terms of the process and alkaline hydrolysis, you're based in Colorado.
00:19:06
Speaker
So I'm here in New York, but state by state, obviously, for me, it's always the thing I would say.
00:19:12
Speaker
It's the most ironic thing about America is the United States of America.
00:19:15
Speaker
There's nothing.
00:19:17
Speaker
Yeah, so you're absolutely right.
00:19:20
Speaker
It is all on a state level.
00:19:21
Speaker
So what the guidelines are in one state could be completely different in another.
00:19:27
Speaker
In Colorado, for instance, when it was passed here in 2011, we just expanded the definition of cremation to include chemical dissolution.
00:19:37
Speaker
So there's not a whole like another set of guidelines around alkaline hydrolysis in the law.
00:19:45
Speaker
It's really just expanding what
00:19:47
Speaker
cremation is.
00:19:48
Speaker
And so I'm not aware.
00:19:50
Speaker
I think more the regulation would probably be more on the side of what goes down into wastewater treatment plants.
00:19:58
Speaker
So if it was going down the drain and how those remains are handled at the end of the process and that sort of thing and less around what happens to the water going back to the land and
00:20:09
Speaker
We are, for instance, registered as a fertilizer producer with our Department of Agriculture here in Colorado.
00:20:15
Speaker
So state by state might have different ways that that needed to be handled.
00:20:19
Speaker
But at the end of the day, it's an organic fertilizer.
00:20:23
Speaker
And so there's, you know, really only kind of so much regulation if you're treating it as you would treat a fertilizer, then you're doing what's correct.
00:20:33
Speaker
Yeah.
00:20:34
Speaker
Yeah, it is very interesting state by state.
00:20:38
Speaker
As you said, it's extending the current vernacular around cremation.
00:20:44
Speaker
I'm not sure a state.
00:20:45
Speaker
There is different states where they're very specific that cremation must have a flame for it to be called cremation.
00:20:52
Speaker
And so therefore that.
00:20:54
Speaker
x's alkaline hydrolysis out but and then there's other people who are trying to work their way around that it's it's very interesting and it's to me it's also a little bit silly because it's just sort of anyway it's the law which I I'm glad it was never a lawyer but um it's just it is it's very difficult being in this industry in the United States because each state is different and yet you can drive sort of so easily from one to the other um but yet you know you may have to go out of state if you want composting for example
00:21:23
Speaker
Yeah.
00:21:24
Speaker
Or what it might be because it's not legal in every state.
00:21:26
Speaker
And you may have to have your body taken to, you know, wherever you decide.

Societal Shifts in Funeral Practices

00:21:31
Speaker
So, yeah, it's very interesting.
00:21:32
Speaker
And I think it's a case of watch this space.
00:21:34
Speaker
I think it's going to change dramatically in the next five years, I would say.
00:21:37
Speaker
And I think it's honestly our methods of disposition, I think, is going to be the biggest changer.
00:21:42
Speaker
in the next decade.
00:21:44
Speaker
You know, there's we've been chatting with a few different really interesting people about what can change and will change.
00:21:50
Speaker
I think there's a lot more females coming into the business, a lot more innovation.
00:21:53
Speaker
But I think the key thing that's going to change is definitely the methods of disposition and how widely available they start to become very interesting.
00:22:03
Speaker
Absolutely.
00:22:04
Speaker
I think that the disposition methods are really, though, reflective of
00:22:10
Speaker
not just how we want to treat our bodies, but what's important to us as individuals.
00:22:15
Speaker
We're seeing that in the way that people are honored too, right?
00:22:18
Speaker
I'm sure that's why you exist and have seen this big opportunity because people are turning less to organized religion and they still want something sacred and meaningful.
00:22:32
Speaker
And I think that we're seeing that both in
00:22:35
Speaker
what funeral roles look like and yeah we treat our bodies it's just reflected in these different ways yeah 100 well emily thank you so much for being on the show and if anybody wants to see physically what emily was describing she has great videos on her social media
00:22:53
Speaker
So we'll leave all the links for it below.
00:22:57
Speaker
But yeah, the videos are great.
00:22:59
Speaker
You know, you've used some I've seen them on Instagram and stuff where you've, you know, you show people the unit that they'd be going into the, you know, and so I think that's important for people to it takes away the fear factor a little bit, I think.
00:23:11
Speaker
And people might love it and people might hate it and whatever, but at least they get to have, as you said, the choices there.
00:23:16
Speaker
So thank you so much for coming on the show and we'll stay in touch.
00:23:20
Speaker
We love it.
00:23:21
Speaker
Thank you, Jennifer.
00:23:22
Speaker
Thank you.
00:23:26
Speaker
you