Technical Hiccups & Celebrations
00:00:36
wegettodothis
We finally did it. This is take like 13. Oh, we haven't made it to the episode yet. We've barely started any episodes. You're right. Welcome back. Episode six. Welcome back, everyone. We get to do this. We've been having some technical difficulties, but we're finally here and some health. Health and technical difficulties, but nice gosh dang it, we're going to get an episode out on time.
00:01:06
wegettodothis
But anyways, now that we're actually here, I want to start off with a little celebration because... Drumroll, please. We have over 130 listens downloads. We need to do this podcast. and Wow. Awesome. That's something to celebrate. That is something to celebrate.
00:01:35
wegettodothis
and great Yeah, so. 130 people. five Five episodes in. Or it could be like our moms just listen to it. 30 times. Well, no, they each listen to it. What is that, 70? 65 times? Yeah. They each listen to it 65 times. Mom, if you're listening to this, drop a comment. That's you. Actually, I don't want to know. I want to assume it's different people. But if you are a super fan, thank you. We appreciate you. Still excited to be here.
00:02:06
wegettodothis
But today...
Podcast Evolution & Introduction to Jacob
00:02:08
wegettodothis
Well, what's the other announcement?
00:02:12
wegettodothis
I forgot. What? We changed our background. Oh, yeah. Because, well, there are a lot of different reasons, but Zancaster, what's what did I call it? A disrespectful plug. Yeah, a displug. A displug. An unplug.
00:02:33
wegettodothis
Shameless unplug on Zencast. They're low key. They, their podcast software that we use is very much set up for one person. Like what?
00:02:47
wegettodothis
Yeah. One person on camera. If you do like interviews and whatnot, right? There would be a second person like to switch between the cameras or like it would stack them in the screen. Yeah. And.
00:03:01
wegettodothis
Either we're just very technologically competent and can't figure it out, but we've tried a lot of different things. I don't think that's it, but the block's very short. We had to change our positioning. And and now you get to see our living room. I also don't think we've tried that hard either to really research it. I emailed the Zencaster people and they said, we can't help you. I think there's nothing we can do about it, essentially.
00:03:28
wegettodothis
But someday, City of May has like five to six people on the new podcast and And make pretty sick content, although they're making a lot of reels on Instagram. Maybe that's fine. We did get the professional version too, so we we have a good one. So with that, that's our other announcement. You're stuck with us for at least a year because we came for the annual subscription. Drum roll please.
00:04:02
wegettodothis
or sad music, I don't know. Anyways, let's get on with it. We should move on. We're in for a ride.
Jacob's Upbringing in Watertown
00:04:08
wegettodothis
Anyways, we'll get to the real topic of today, which is my handsome and wonderful partner, Jacob Oak of Oak Endurance. That's pretty keep cringy of you. Yeah, it is. But I'm excited to interview you. We're already six episodes in and we haven't heard about you yet. I think it's because people to hear about me plenty.
00:04:31
wegettodothis
Well, the podcast world, the podcast world can see you more about Jacob. So with that, I'd love to hear just a lot, a lot of things I want to hear from you, but first, where'd you grow up? Tell me about that. Where I'm from. Where are you from? A little background there. So from Minnesota, 45 minutes west of Minneapolis, small little town called Watertown.
00:05:02
wegettodothis
The Burbs. Not the Burbs. It's like rural. Farmtown, Hickville. How could you A slang, right? Is that bad? I don't know. Anyways, if I offended anyone, I apologize. Yeah, so far out, small town. I think there's like 4,000 people total in the town. How many did you graduate with? 97. I remember my graduating class.
00:05:31
wegettodothis
And we were sandwiched between a lot bigger schools. We were like, like if you wait five minutes further west, it was more schools our size and then five minutes further east,
00:05:50
wegettodothis
it would be, or like any other direction really, it would be class size of 200 or bigger, right? So we were kind of right on that outskirts. area but did you like being in a small town like graduate that many people I don't know I've never been asked that I think at the time I really really liked it at the time I really liked it I think there are well Wow yeah I don't know actually no I'm thinking about it I think there were good or bad parts about it I didn't like I would never
00:06:28
wegettodothis
raised kids in a town the size that I was in. I think that on the one hand, there is a benefit to people knowing me, but I didn't like how everyone knew me. That's all I wanted that town was. So whoever you were, everyone knew. And it was very hard to change anything about yourself because from kind of a somewhat an early age,
00:06:58
wegettodothis
Your path is kind of somewhat defined as, when you're in a town that's small and you're a class you grow up with from kindergarten and you know everyone on a first name basis from kindergarten. But also there's
Transition to College Life
00:07:13
wegettodothis
positive stuff too, right? So I think it's just kind of what you want and what you want to make out of that situation. It's kind of interesting because now I feel like you really like being known.
00:07:29
wegettodothis
Well, I've always liked being out. Yeah, I've always liked being out. I always wanted attention for sure. But I mean, high school in per I think high school in particular was just a touchy subject for everyone, right? Like there are aspects of it I would love to relive for sure. And there are aspects of it I would not want to relive either. And high school for me wasn't, high school I actually kind of kicked ass.
00:07:56
wegettodothis
It was more like middle school. I really didn't have a good time in parts of elementary school. But after a really, I don't know, well, no high school socks for the most part. I don't know, there were points that were awesome. I was diagnosed with IBS in high school, which now I know is not really a thing.
00:08:23
wegettodothis
you know but yes Yeah, sorry. IBS is a thing, but what I meant by that is, for me, my triggers were stress and anxiety. So it was more stress and anxiety, stress and the anxiety that I was dealing with. Once I got those under control, all this went wrong. I literally never had any issues with my stomach. I'm less than anxious for stress.
00:08:44
wegettodothis
so IBS is more of a blanket term for things when doctors aren't able to, you know, put us other label, but that's a whole different topic. But I was diagnosed with IBS and I really struggled in high school with stomach issues. Essentially I had an eating disorder in high school. I really struggled finding like my right group to be a part of. And I've always had this,
00:09:15
wegettodothis
issue, and we talked about this the other day, actually, with trying to fit in with everyone and trying to be friends with everyone. And I was like that in high school too. And, you know, youre honor you always run into issues with that. And maybe someday I'll learn about us and that everyone can like you. And if you try to have everyone like you, you'll end up with a lot weaker connections potentially, as well as people really dislikeking you it's so
00:09:47
wegettodothis
yeah But at the same time, there were parts of high school I really liked, you know, I found cross country and track and running as a freshman. And I found it for a lot of healthy reasons that.
00:10:02
wegettodothis
I've talked about depth on other podcasts and whatnot, but I, you know, I fell in love with that sport in high school and whether or not it was for good reasons, like I said, I still fell in love with it. And I really fell in love with that specific group of people. And if there's one thing in high school, I would love to relive. It's probably that specific section. More so cross country track. You still had some of like tracks just.
00:10:32
wegettodothis
were at a small school but it's still bigger and you get people from other sport teams. It's not like like cross country, we are all runners, right? So in track, you get people that use track as a supplement to their other sports, right? Which is dope. But in cross country, your sport is running, right? And so I feel cross country was more of the true running community that I really vibe with now and today.
00:11:04
wegettodothis
yeah yeah i miss bussterendist meads i miss that specific community a good amount love the bus rides. Yeah. And, you know, looking back on high school specifically, any issues I ever had with, like I said, I got bullied more in middle school and not elementary school, but I don't know, there's just no judgment ever in cross country. And that's part of the reason I fell in love with running. There's just no judgment, right? People didn't care where you were or what you looked like or
00:11:41
wegettodothis
anything like that. It was everyone outside of that. Wow. Welcome the week to week two of this episode six. Um, I also seem to remember that you were a theater kid. I was. That's an interesting thing too. Uh, and I think that is also up there is it's a close second to cross country as something I really, really loved. I don't miss that though.
00:12:11
wegettodothis
I, so I was in theater since I was 10 probably. We did summer youth theater growing up and then we did theater in, or I did theater in middle school and then I also helped with like the lights and the tech side of things for a few years and then went back into the more theater. And we had the fall musical and the spring play.
00:12:37
wegettodothis
The theater director that was there, my... I think she got there my sophomore year, maybe? Maybe my freshman year? I loved her. She was one of my favorite parts of high school. Joyce. She might be listen to this, but she didn't fucking kick ass. She was amazing. And my senior year specifically, I looked forward to seeing her because, not the idea in the other years, but I turned under her my senior year and just spend more time with her. So maybe I need my junior year too. I don't remember for sure. But those specific time chunks when I was an intern under her, they were amazing. But theater overall, honestly, I think theater just taught me to be social. It gave me communication skills. It gave me the ability to public speak, things like that. Even in interviews, it gave me acting skills that when I feel not confident, I feel as though I
00:13:37
wegettodothis
and i think that's I don't think that's from, it's not always confidence, but I know that's confident. And I think a lot of that comes from theater. And I will say too, I think theater and cross country, those are two big groups in high school that stick out a lot. And they're definitely the groups that get picked on and just typically you didn't have a harder time.
00:14:08
wegettodothis
And again, I like to be friends with everyone, right? So I was growing up, I was more in that, I would say, jock. It's like friend group for a lot of it. And in high school, I had a lot of friends that were, you know, football players, basketball players, baseball players, that hung out a lot. But
00:14:34
wegettodothis
Like early on in high school, I really liked being able to do that and also be a part of those other communities. And I think that that taught me how to talk to everyone, too, specifically. And I got that from theater cross country. But also, it was a small school. And by the time I was a senior, there were a lot of other people from my, I don't know, love the word job, but like that friend group that ended up joining feeder choir and different stuff like that. And so there was a lot of, I don't know, by my senior year, I feel like my high school, there was a lot of people doing everything. That's cool. You know, for checked hours. Yeah, you can Google as well. And realistically, it was like that probably the whole time, but I didn't realize it until I was, you know, an older senior, I guess. And then, so after high school, going to the small school,
00:15:32
wegettodothis
Then you went to the U, which must've been like complete shock, like going from small water town, it's like the biggest school in the state. Like, no? No, it wasn't. I fucking loved the U. I also found a community to jive and jive.
00:16:07
wegettodothis
I was between, there were five schools I was between. And I also went to St. Thomas, which was the St. Paul school. And I almost went through specifically because I had my best friend, like a really good friend at the time. He was going to St. Thomas and I wanted to follow him, essentially. That was a huge, huge thing. And I had some other friends that were there as well. And so I went and toured. And I actually went with the track coach. I thought about doing track there.
00:16:38
wegettodothis
I was pretty sad going there and then One they didn't have a nutrition program and that was what I was originally going to go to school for and to My older brother was at the U of M and he had a friend That was very very extroverted super cool guy at the U with him and I think it was at Thanksgiving of my senior year of high school. He came home with my older brother for Thanksgiving because he lived in Texas and didn't want to go home. So, or didn't, couldn't fly out, whatever it was. And I told him I was gonna go to St. Thomas and he said, what about you? What about you? Whatever. And he said, just come, just, he said, you have, I think, I don't remember why, but I had one of those at
00:17:32
wegettodothis
All I had to do was sign my name in one of these papers and I applied. It was super easy. I didn't have to write any essays. I don't know what that was called, but it took like five minutes. And he said, just do that. Just do apply so you don't regret not applying at all. Just see what happens. He said, we have a nutrition program. I'm in CFANS. I'm not in nutrition, but I'm in that college. I love it. Just apply. See, St. Thomas is new. I have a nutrition program. And then come hang out with us in December or whatever.
00:18:03
wegettodothis
So I applied. I went and hung elephant in December one weekend and had a blast that weekend. It was amazing. And ended up getting in. And I don't remember exactly all the things that went down, but for whatever reason, when I got the U of M letter, I was immediately just, I mean, let's do it. Decide to go there. And I don't fully you remember why. I think it was just that weekend. I loved it. And then from there, I decided if I get it, I can make out.
00:18:32
wegettodothis
And so, yeah, I went and got in. And then I was lucky enough to have a few friends that were there when I got there that were older. I had my brother. And then also with my freshman class, my neighbors were two friends that I'm really good friends with. So to this day, who went to a neighboring high school of mine that also lived right by, right next door. And then I had a high floor above us in that same door
00:19:04
wegettodothis
and it was all random and there' was like six arms at the and 5,000 per class or whatever it is, maybe more than 10,000, whatever it is. And so that was pretty random and lucky and that worked out good. and I also know on the branch out and luckily I met my next across the hall neighbors during welcome week and that really really and for them to this day and some other people in that door my stay were that you're friends with this day to you and Yeah, I think that it was great. I think in college, I stayed away from theater because I was never actually good at theater. like I wasn't good at singing. And I was a big part of it. So I didn't ever do anything with theater. And originally I went for nutrition and then decided I didn't want to be an RD. So long story short, I ended up majoring in business and learning sales and human resource development, the psychology of the way we think and develop humans, which
00:20:04
wegettodothis
but i made the switch later in life be ah trainor and coach tank or sort of major new key cell nutrition after all but the business stuff actually has helped out ton turns out And yeah, did squash club in college, wanted to do the run club a couple of times. I never actually committed. I don't know why, but I ran a long college and then I drank a lot, a lot, a lot of drinking in college. I definitely had a typical, a lot of drinking in college. I definitely had a typical, a lot of drinking in college.
00:20:38
wegettodothis
public Big Ten school experience, for sure. But you don't seem to like regret or anything because everything gets cool. I'm just even like talking about like who you got put in like by your dorm and stuff. like I think I'm a big believer in creating our own destiny and stuff, but I think sometimes there are certain things that are just like up to fate. And like if you had been put in with different people,
00:21:07
wegettodothis
your whole college situation could have been completely different. I mean, major wise, just so many things. yeah And I was lucky because fitness has always been
Active College Lifestyle & Influences
00:21:22
wegettodothis
huge for me. And most of that college group, but all of them were also into fitness but most of them were also into running at that time too so we get like I had a buddy who I had my first marathon with, and then my senior year, like five of us ran a marathon together, and then Peyton ran a marathon, Nick or Junior, just like a bunch of us ran marathons in college. So that was cool. And we were all, that was all part of our lives then. So I had that and I had a bunch of joint squash with me. So I was lucky to have an active group as well. I thought, I always thought it was unique because we definitely were,
00:22:05
wegettodothis
party animals, I don't know. We drank a lot, but we also worked very hard. And I was very much not the smartest in the group of friends I was with in college. Engineers, lawyers, therapists, physical therapists, doctors, that's like the front group I was a part of. And I made sure marketing and resource development, business stuff, just very different than like the math and STEM fields. And so I don't know, I looked up to all of them and worked very hard at all the time to try to do it with them for sure. Do you still feel like that? Like what? I think you're trying to keep up.
00:22:54
wegettodothis
Just in general, like career wise and stuff, like, do you feel like that
00:23:00
wegettodothis
played any part into, I mean, right now, you're a very hard worker. You have your own business, which I want to hear more about and stuff too, but like, do you think that those experiences are like comparing yourself to like other people or anything, like any impact to where you are today?
00:23:25
wegettodothis
I think that
Post-College Challenges & New Ventures
00:23:27
wegettodothis
and there's a lot of things that make me work hard. I think wanting to keep up with others may have been a part of it at some point, yeah. But also growing up and seeing the way like my parents were was a big part of it that I'm sure we could get very in depth with. Seeing my younger brother go from having two older brothers that were 21 minute 5K and 19 minute 5K runners and seeing him start running seventh grade and becoming a 15 minute 5K runner, that was a big part of where my hardware comes from.
00:24:20
wegettodothis
Yeah, I think a lot of it's just, you know, who you're circled with or who's in your circle is what it comes down to. But I also, I don't think I'm trying to keep up. I think I did enough of that. Yeah. yeah Because at post college, where did you go after that, after you graduated? So post college, I moved home for a year and That was the hardest I've ever worked back here. And probably,
00:24:56
wegettodothis
so I'm a bully for immigrant grads. I think a lot of people aren't, I am. And that is the year I've been most regrets. That was one of the harder years of my life for sure. I think that kick started a very hard period in Jacob's life. But when I moved home,
00:25:17
wegettodothis
After college, it was also COVID. There was just a lot of different shit going on for everyone, right? Everyone developed COVID traumas, you know? But during that period, because of COVID and different things, I was working virtually full-time. I started my business, was working, doing that. And I was working out pretty much two talk twice a day, two hours every day, pretty frequently.
00:25:47
wegettodothis
I did like the 75 hour challenge that year. And then on the weekends I worked at a friend's dad's cabinet show. So there was a stretch of time when, you know, and what do you consider hard work, right? Because if you're, if it's like the amount you're working, that was not our sort of work. It was every day I got up at about four or five, depending on the a day, I read, I ran, I worked in a clock, I clocked in.
00:26:16
wegettodothis
And now my eight to five is pretty easy. So I had time during that to sometimes hit my second workout or do other work. And then at night I would do usually a workout or do more work. And then I started having virtual check-ins with people and things like that too. So, and then that was Monday through Friday. Saturday I usually would work from about nine to six or ninety five so nine five nine to three or nine to five depending on the day. And then I'd work a lot of Sundays at the cabin shop and then I typically only work Sundays until like noon and then going to my dad until like six or seven. And Sundays or Saturdays, I remember on days two, you know, I was ready to go on that too. That was non-stop for like a year, but paid off like all my loans, started a business. So you started a business life right after school. I started my business, I graduated in May and I started my business that January. So not right after school.
00:27:16
wegettodothis
groupplay like Did you know you were going to do that when you were in school?
00:27:22
wegettodothis
Was that in the plan? and need to get I'm trying to get better on podcasts, not giving fun of the dancers. No, it wasn't in the plan. I had a podcast with my brothers and I knew I wanted to start doing more in the fitness realm.
00:27:39
wegettodothis
probably starting my sophomore or junior year. I knew I wanted to do something in the fitness realm, but on the business side, that was my kind of objective at the time in college. I did not have plans to start a business. That just kind of happened. So you started your business January after you graduated, and then you continued like working in marketing? Marketing, yeah. When did that?
00:28:12
wegettodothis
Like when did I change? So i worked in I worked at that marketing job and it was it was for a company that worked on the software side of basically delivering food programs to people who couldn't afford access to healthy food, like organic foods.
00:28:32
wegettodothis
And I worked with that company and there's a lot of different politics stuff. And that was my first company. I worked for that. I knew I was more into the entrepreneur lifestyle because I want control very long. line And I'll say that and like, Oh, I want control. You know, if it's just something that I want control of my life. And that's to me being an entrepreneur gives me control.
00:29:01
wegettodothis
Anyways, so I did that until January. And like I said, things just kind of started happening where people were asking me to like run coach them. They're asking for personal training advice. I knew I started, like I was interested in this field, that field more. And I've taught them as well, like that November after school, which is crazy. And then a month ago, he went out trip with one. I went out to lunch with him and he,
00:29:29
wegettodothis
to me about what he did and he looked very successful and he still looks very successful. And I remember thinking, well, he's successful in doing kind of what I want to do. Maybe I should, you know, do more of that. And he actually invited me to some conferences as well before I started my business. So I saw some stuff that he was doing in the health field. That's where I got exposed to the plant physiology stuff. And then I would shadow him and that was all of that that happened.
00:29:58
wegettodothis
All those different things were momentum to get me to go, okay, I want to do this. And then a steady oak wellness with the idea of basically create a company that edit everything you need in the wellness space. That worked and marks changed over time, obviously. And also maybe we'll come back. I don't know. But then in March of that year,
00:30:24
wegettodothis
Basically the company I was working for, I had just gotten kind of fed up with for a bunch of different reasons and started applying for other jobs in marketing again. And I was looking for specifically 20 hour per week jobs because I was living at home. I'd saved up a lot of money. I was very into like veterans at this point, you know, Goggins and to jock out different people like him and listening to how to better yourself and whatnot.
00:30:54
wegettodothis
And so I thought, well, if I get a job that pays, you know, whatever for 20 hours a week and I lived at home for another year, maybe I could try to grow my business. Now, I think things happen for a reason. Had that happened, I think it would have failed. I don't think I would have been able to. I did not have any connections and I didn't get any marketing jobs.
00:31:23
wegettodothis
right So now I was like, okay. So then I started thinking, how can I get into that industry, get a paycheck within the fitness industry and grow my company on the outside of it. So I started looking at different fitness companies. And that led me to run stores. And that led me to specifically Gear West. And I tried to get a job there. They didn't want me. It didn't happen, whatever. And I was like, shit, okay.
00:31:53
wegettodothis
I can't get a job selling shoes. Not that that's not impressive by any means, but there's a lot of high school kids that sell shoes, right? So I couldn't even get a job doing that. Like, oh, we get selling shoes. Yeah, no. I don't know. I feel like I'm a pretty good learner. I feel like I could have had the time to learn how to do that. So that didn't happen. And then I just...
00:32:18
wegettodothis
Again, now it's May. So two months, I've got no leads.
Role at Running Store & PRG
00:32:22
wegettodothis
And I decided to like look up more run specific stores on performance. Emailed the owner of PRG here and said, Hey, here's my deal. I'm very eager to get in this industry. I have no experience, personal training, not a single drop. I shadow people. I do virtual training and I do run coaching, never have done personal training.
00:32:50
wegettodothis
Right place, right time. Right. I don't think that told the story to a lot of people or recorded it. Right place, right time. PRG was in a position basically where they really needed a, another trainer or a run coach and they had a good fairly big team, but there were a lot of merger things happening. If your G is just sold, blah, blah, blah. And I just literally hit a two week window that they needed to track and a run specific one specifically, which i even like three years ago, that was less frequent. Those aren't, they're still, you don't find that a lot now still, but it's growing, right? And not that I was first the first to train runners because we've looked at training runners for a long time, but I think I was one of the first
00:33:40
wegettodothis
specifically working with runners. And got a job there. And Alex Hermosi in his book, I forget what it's called. It's like how to generate leads. He uses an example of, you can have the worst tasting hot dogs and go stand outside of a stadium at 2 a.m. in the morning when a bunch of, or outside of a bar at 2 a.m. in the morning when a bunch of drunk people are walking by.
00:34:08
wegettodothis
You get the worst facing hot dogs and be the only one signed hot dogs to make a fuck ton of money. Now I didn't make a lot of money, but I was the only runner in this run gym doing training and coaching at the time. There were other trainers there. And, uh, Aaron was a coach and trainer as well, but he was focusing on the business he would grade. So I was the only specific one and I saw success. And I recognized that early and capitalized on that.
00:34:39
wegettodothis
And in addition to that, I was one of the lowest, I was at the lowest point in my life, pretty much three months into getting hired at PRG. So I really needed community advice, lived at PRG. So I did live there. I met everyone. I got on a first name basis with everyone there. Um, I selfishly was promoting run groups and stuff because I wanted people to run. And then a lot of them ended up being clients.
00:35:05
wegettodothis
You know, I was looking for a community. It was a lot of just right place, right time. And I flourished there. And I'm very grateful for my time there. When I first started there, this is where I met. Now I'm a completely different person. So there's your long-winded answer to how I got the fitness, how I made the made the jump and whatnot.
00:35:29
wegettodothis
Yeah. I can answer to it. Yes. Thank
Entrepreneurial Journey & Oak Endurance
00:35:34
wegettodothis
we Did we talk about our businesses yet? Did we talk about Oak? So I want to hear then, so you had your own business that you were starting years ago, and then you were working as an employee. So then how did all of that progress to what now is known as Oak Endurance, where you are currently a full-time self-employed even?
00:36:06
wegettodothis
So I, when I started working at PRG, I had open wellness and my intention, I remember in your, during my interview, Aaron asked me, where do you want to be five years? And I said, I want to be working for myself with my company, open wellness. And I said,
00:36:36
wegettodothis
I think at the time I actually said be doing what you're doing or something. Honestly, I was pretty open with him in the interview. I think he, I would sue me like that. I remember that. That's how I remember, but I would assume he liked that. If someone told me that right in an interview, but what ended up happening was I felt I, I started liking when I was doing that PRG more than I liked doing with my own business.
00:37:03
wegettodothis
because it was all bonu so i had a lot of weight loss clients and general health clients. And I had moms, I don't know, just like everything, basically elderly. And I had a couple runners and I just found that the endurance athletes were just people I jacked with more. Like I just liked working with people more. And
00:37:35
wegettodothis
And so I ended up, I got my point, my business to a point where at the time I was making a thousand bucks a month and I was like, Holy shit, that's When I first started, I was making $50 a month, right? And so when I got to a thousand, I was like, what? This is insane. And I wasn't taking any money from the business either. So that was my paycheck. And then, you know, so it's also right back in the book, just in the savings account. And.
00:38:03
wegettodothis
Ended up deciding I was going to focus on PRG more. I actually liked it a lot more. And so I had lost a lot of clients and kind of stopped doing the wellness stuff and the open wellness thing went to the back burner and then got really involved more PRG, grew my clients at PRG and logged in. Um, there are a lot of different things that happened, but I ended up I mean, ultimately, again, I'm an entrepreneur hour. Here's what it boils down to. And I think that I don't think I would change it, because I think it's what makes me sex successful, right? But at the same time, because of it, I think I struggle to be in the moment with things, specifically companies, because I've had some good jobs. I had a weather.
00:38:59
wegettodothis
marketing job for a weather company in college that gave us a $300 per year, like exercise fitness reimbursement thing to interns. And they paid me at the time, it was 22 bucks an hour for an intern in college. The marketing is pretty freaking good. And it was great. It was super nice, straight work life balance. I could have spent my whole life there and probably made great money.
00:39:28
wegettodothis
I've had jobs I've liked, right? But, and PRG is one.
00:39:32
wegettodothis
you know And, yeah, ultimately I decided that I wanted to wanted to just see what I could do and grow, and there were things that I wanted to do that PRG, like services PRG didn't offer yet, and I wanted to try to do them now. I don't know, they're just a lot of different things, so I decided to,
00:39:53
wegettodothis
Do a DBA as Oak Endurance and target endurance athletes.
Daily Life as an Entrepreneur
00:39:59
wegettodothis
And I had a vision as well to create an app and just do different things and create kind of a brand. Almost like that's that business and marketing mind that come into play, right? And I wanted to do more than, I wanted to do more than training and coaching. I wanted to be what I did at the time, but a community.
00:40:17
wegettodothis
I wanted to build almost like what a new bearer has done and just different things like that. that was That's what's been driving me. So I was like, I'm going to do DBS, open-durance, and I'm going to grow this name.
00:40:30
wegettodothis
And so I did that, and I was probably going, you were going now? No, two years ago now? Because I never thought I meant you. That was probably like two years ago now that I started that. And so I started working on that and worked at PRG at the same time.
00:40:49
wegettodothis
from two or three months ago, we decided that it was time for me to do a endurance full-time. It had gotten to a point where it hit my full tension. And that's our medal. Proud of you. Thank you. So now coming to September of 2024, just curious, what does the day in the life of Jacob look like? A lot more stress.
00:41:17
wegettodothis
I have gray hairs now. You do have gray hairs. It's ridiculous. Yeah, a lot more stress. A lot more stress. It's very, very scary every day. And you hear this and you read this. Any entrepreneur.
00:41:41
wegettodothis
I'm lucky because right now, like month to month, are Yeah, if you look at the past five months, they all look pretty good on paper, right? It's the next five months, right? And it's just knowing that it continues in a second, and you have to continue hustling all the time. You can't, you just It's just we're trying on you. And I don't even have employees or kids or anything, right? It's just not myself, but I'm still extremely scared all the time, right? And I think that that's something a lot of entrepreneurs
00:42:15
wegettodothis
Willing to admit, but I'm, I'm, I'm pretty scared, but so you were every had in your business, you know, so I'm personal training, I'm run coaching the clients that you have. I have right now where I'm coaching, I have 14 run coaching clients that I've been lucky enough to acquire build up over in the past 14 years that 14, 14 two years that have trusted me and We do my mission as a coach and when I'm, you know, what we're building together. Right. And I make you want i say but like, what happens to you? you want? I mean, January.
00:43:15
wegettodothis
for sure a year right now
00:43:19
wegettodothis
And then I've got 10 to 14 training hours per week. And some of those people are also run coaching clients and some of them aren't. That is personal training. And then of that, there's two group classes per week too. So in addition to that, you know, every morning, every night, we're always thinking business. We're always talking business. I think that'd be a fun episode too, because I think that's something we struggle with is like suffering our relationship from our businesses.
00:43:51
wegettodothis
You know, working on emails, working on making sure every single client is extremely happy. And I'm passionate about that. Don't get me wrong. But again, I want every client I work with to be very, very happy. Right. I'm a very big believer right now in spending less time focusing on where my next client is coming from and spending more, more of my time focusing on making sure my current existing clients are at the top of their life. That's like my focus.
Balancing Personal & Professional Life
00:44:21
wegettodothis
And then 10 to 20% of my week is on getting new clients through marketing and stuff. Do you do anything that's not business related? Work related? Well, I run and work out a lot, but like I said last night, I count that as working because I think that mentally I need it, but also I that's far'll just look to i can't do this ah comp that
00:44:52
wegettodothis
outside of work. No, I really don't. I really don't. I hang out with friends that like from college and stuff. Probably not as much as I should realistically.
00:45:08
wegettodothis
I've lost a lot of friends because of that. I mean, other things too, but. Part of that is just not being present in a relationship. And again, everything's 50-50, but I can take ownership.
00:45:23
wegettodothis
And I try to see my family a lot. That's the thing that comes after business for both of us is that it's trying to see our family as much as possible. But I mean, it's pretty rare that we have a date night. I think that's probably also something that we try to do more of. We hang out a lot, but it's true. Business related a lot.
00:45:45
wegettodothis
I feel like our hours are also like pretty sporadic. Instead of having a 95, you can work 6 to 12 and then have a few hours off and then we still won't get home until 8 p.m. for group classes or something. Right, and then we're recording a podcast at 8 p.m. We're doing a podcast. Yeah, so, yeah, and that that's sort of stuff I think that'll be cool to see us develop you know because we're aware of variousious
00:46:15
wegettodothis
ah drug And we both have trauma that we're covering up and working through, for sure, too. I have trauma I'm covering up and working through. I'll let you make your own statements, I guess. But, you know, outside of that, I listen to a lot of music. I love podcasts. I love reading. I love concerts.
00:46:42
wegettodothis
I've been outside and I love binge watching shows. Every night we watch an episode of something. Right now it's better call Saul. Season four.
00:46:55
wegettodothis
Is there something that you think people don't know about you or something that you like really want people to know about Jacob? Like the biggest thing that stands out to you that you want to be known by?
Facing Personal Struggles & Empathy
00:47:13
wegettodothis
Can I ask you one last question first? No, this is your interview. But I didn't ask you that. I feel like you did a way better job of interviewing me. We need to do yours. It's my interview. I mean, your interview, but I'm the interviewee. You're also very good at asking a question. You're a lot better at asking questions than I am. I need to... I need to get back to that. For sure. Back to my question. Those are called the word tactics. I love you. Love you.
00:47:48
wegettodothis
I don't know if it's like me in particular. I think it's a lot of, I think this could go for anyone. And I think can we hear this a lot, but I'm not saying this because I want people to be nicer to me or kind of to me. I just think that in general, people do, everyone can use this, but I think everyone is fighting battles. That's the clip like that line. Everyone's fighting battles that they hired.
00:48:21
wegettodothis
And I think and there's a lot of people that look at you and I and go, must be nice. You know, they travel all the time. They have an awesome relationship. They have jobs they love. Looks so fun. I do their hobby every day, et cetera, et cetera.
00:48:48
wegettodothis
and Yeah, that's true, but I that there's a lot that I still struggle with. I think that's it. There's a lot of trauma that again, everyone has, but I just don't think anyone has it easy.
00:49:14
wegettodothis
Well, Again, I'm a big believer in we create our own reality. And yes, we've been given a lot of privileges in life, but there's no doubt about that. I think we acknowledge that every day. And not something we take for granted, but also, like you said, there's traumas, there's things that people have said, like past experiences. And I think it comes down to, at least for me, it's just like,
00:49:43
wegettodothis
Just being kind to people, no matter the situation. If you think somebody has it better off than you, worse off than you, it doesn't really matter. It's if you said, you never really know what's going on. And I think that goes for everyone.
00:50:02
wegettodothis
Yeah. And I was listening to a podcast, Andrew Kuberman was on the Diarrhea of CEO, and he talked about how he has
00:50:12
wegettodothis
He specifically has problems letting things go. And I think the spiel he gave about that for like three minutes, I've never really did anything more. And I'm a guy that asks for feedback, right? And I'm an entrepreneur. And part of that is you're gonna get a lot of criticism and no, that's just how this works. But I dwell on it a lot. And obviously there's way bigger things I dwell on.
00:50:40
wegettodothis
why ah thats thing too Again, that's part of everyone. We really dwell a lot. probably I don't remember that everyone. But I think, again, just you hear what you say to people. Yeah. Well, and I think especially like as entrepreneurs, like you're saying when you're carrying all of the hats, I think you just take things out much more personally because you you are the only person. So if somebody is not returning as a client or you're five not having to return patient,
00:51:12
wegettodothis
It's, it feels like, at least for me, it feels like it's on you. Right. Instead of being under the umbrella of a business. And I think that's what we dwell on.
Final Reflections & Gratitude
00:51:23
wegettodothis
Oh yeah. And it's very hard. And I want to talk about this in another podcast because I've been struggling a lot with imposter syndrome and a lot of things. We might talk about this on our next one, but that's very hard.
00:51:41
wegettodothis
And again, I think it's just, even if people, even if it seems like they're super successful and doing well, be kind, you never know. I agree. Thank you very much. Thanks for sharing. We get to do this, episode six. All about Jacob Oak. I'm Jacob. And I'm Kaylee.
00:52:13
wegettodothis
page re again outtraground peace
00:52:38
wegettodothis
We are getting out of our ground. Peace!