In this episode of the Beauty & The Business Podcast, hosts Damon Rourke and Renee Leon explore one of the most important yet overlooked aspects of building a successful beauty business—knowing your WHY.
Why did you enroll in beauty school? Why do you push through challenges? What keeps you going when things get tough?
Your why is the foundation that will drive your success, keep you motivated, and help you push past obstacles. Renee and Damon break down why so many beauty professionals struggle without a clear purpose and how defining your personal mission can help you create a thriving business that aligns with your goals.
They also discuss how your why evolves over time, the dangers of making emotion-based decisions, and the power of mentorship and community support in staying on track.
💡 What You’ll Learn in This Episode:
✅ Why having a strong why prevents burnout and failure
✅ How to define your personal mission and use it as motivation
✅ Why setbacks and challenges feel overwhelming without a clear vision
✅ The importance of mentorship and accountability in business growth
✅ A simple 30-day mindset exercise to help you move past obstacles