In this solo episode, Damon Rourke delves into the critical role of mindset and daily habits in building a successful beauty business. Drawing from over 20 years of sales experience, Damon emphasizes how consistent, small actions can create positive momentum, leading to significant growth over time.

Key Takeaways:

 * Understanding the concept of momentum in business
 * The importance of daily habits and standards
 * Practical steps to establish and maintain consistency
 * Real-life examples illustrating the impact of small actions
 * Encouragement to stay the course despite challenges

Whether you're just starting out or looking to reignite your passion, this episode offers valuable insights to help you build and sustain momentum in your beauty business.

Listen now and start building your momentum today!

#BeautyBusiness #EntrepreneurMindset #DailyHabits #BusinessGrowth #ConsistencyIsKey #StayTheCourse #MomentumBuilding #BeautyIndustryTips #SuccessStrategies #ProfessionalDevelopment

Daily Habits Build Lasting Success

In this insightful episode, we delve into the often-overlooked yet crucial aspect of the beauty business: client retention.Through a personal anecdote about attending a New Year's Eve party that led to a significant business relationship, we explore how building genuine connections can transform your clientele into loyal advocates.

We discuss practical strategies for enhancing the client experience, such as personalized gestures, consistent communication, and the importance of pre-booking appointments. Discover how these approaches not only foster loyalty but also contribute to a more predictable and profitable business model.

Key Takeaways:

 * The Power of Personal Connections: How attending a single event led to a lasting and fruitful client relationship.
 * Enhancing Client Experience: Simple yet effective ways to make clients feel valued and seen.
 * Pre-Booking Benefits: Understanding how pre-scheduling appointments can lead to increased client satisfaction and business stability.
 * Consistency is Key: Maintaining a high-quality experience for every client, every time.
 * Feedback and Transparency: The importance of open communication, especially for new professionals in the industry.

Whether you're a seasoned beauty professional or just starting out, this episode offers valuable insights into building a loyal client base that supports and grows with your business.

#ClientRetention #BeautyBusinessTips #SalonSuccess #ClientExperience #BeautyIndustryInsights #LoyalClients

Retention is the Real Flex

In this empowering episode, we delve into the challenges beauty professionals face when their income is tied directly to time spent behind the chair. Join us as we explore strategies to combat burnout and create multiple income streams that don't rely solely on physical labor.

Damon shares invaluable insights on transitioning from trading time for money to building a scalable and sustainable beauty business. Whether you're still in school or a seasoned pro, this episode offers actionable steps to expand your services, embrace product sales, and plan for a future where your income isn't limited by your physical presence.

Discover how to layer services, mentor apprentices, and leverage your expertise to teach others—all while maintaining your passion for the beauty industry. Plus, learn about our free masterclass designed to help you brand your business and set achievable goals.

Tune in and take the first step toward transforming your beauty career into a thriving enterprise.

#BeautyBusiness #PassiveIncome #BeautyEntrepreneur #SalonSuccess #MentorshipMatters #BurnoutPrevention #BeautyCareerGrowth

From Burnout to Business Growth

In this episode of Beauty and the Business, we dive into the power of specializing in lashes to quickly build a thriving beauty business! 💼✨ Learn from Renee's real-world journey — from struggling single mom to 6-figure lash artist — and discover how lashes can fast-track your career. 🚀

You'll learn:
👉 Why lashes create repeat revenue faster than other services
👉 How to overcome slow technique and increase your speed
👉 Tips to build loyal clients + cross-sell other services
👉 Pricing strategies to grow your income confidently

🎧 Listen now and take your beauty business to the next level!
🌐 beautyinthebusiness.vip [https://www.beautyinthebusiness.vip/]

#LashArtist #BeautyBusiness #EntrepreneurLife #LashExtensions #LashTraining #BuildingClientele #BeautyEntrepreneur #ConfidenceThroughLashing #SalonSuccess #BeautyIndustryGrowth

Lash Extensions: Fast-Track Your Career

In this episode, we explore the intersection of AI and the beauty industry. From automated services to personalized recommendations, AI is making waves, but can it replace the human connection that clients crave?

💡Join us as we discuss:

 * The rise of AI in beauty services
 * The irreplaceable value of human interaction
 * Strategies to integrate AI while maintaining personal touch

Whether you're a seasoned professional or just starting out, this episode offers insights to navigate the evolving landscape of beauty and technology.

🎧 Tune in now and discover how to stay ahead in the evolving beauty landscape.

#BeautyBusiness #AIinBeauty #Entrepreneurship #BeautyIndustry #Podcast

Future-Proofing Your Beauty Business

In this eye-opening episode, we delve into the shortcomings of traditional beauty school education and how it often leaves graduates unprepared for the realities of the beauty industry. We discuss the importance of adaptability, marketing, networking, and mindset in building a successful beauty business. Learn how to start your entrepreneurial journey even before graduation, and discover actionable steps to set yourself up for long-term success.

🎯 Key Takeaways:

 * Understanding the gaps in beauty school curricula regarding business preparedness. Vogue [https://www.vogue.com/article/hairstyling-industry-racism-bias-beauty-cosmetology-school-salons-red-carpet?utm_source=chatgpt.com]
 * The significance of building your brand and clientele while still in school.
 * Strategies for scheduling exams and planning post-graduation steps.
 * The value of mentorship and continuous learning in the beauty industry.
 * How to leverage free resources and courses to gain business acumen.

🔗 Don’t forget to download our free Beauty in the Business Master Course → Use code BBMCFREE at checkout! www.beautyinthebusiness.vip [http://www.beautyinthebusiness.vip/]

Beyond Beauty School Basics

In this episode of Beauty in the Business, Renee and Damon dive deep into a reality every beauty pro faces but few talk about — the messy middle. 😅 From four-hour lash sets to shaky client consultations, we’re breaking down the exact process of how to strengthen your skills, fight fear, and build true confidence in your beauty business. 💪✨

In this episode, you’ll learn:

🔹 Why perfection isn’t the goal — progress is
🔹 How to leverage model calls the right way
🔹 The power of pricing strategies to fill your books
🔹 How to push through fear and build confidence faster
🔹 The mindset shift successful beauty pros embrace
🔹 Practical marketing ideas you can use TODAY

If you’re in beauty school, fresh out, or feeling stuck in your current level — this episode will reignite your fire and give you tactical ways to move forward.

👩‍🎓 Ready to stop waiting until you're “ready” and start taking messy action? Hit play and let’s grow together.

🔗 Don’t forget to download our free Beauty in the Business Master Course → Use code BBMCFREE at checkout!
www.beautyinthebusiness.vip [http://www.beautyinthebusiness.vip/]

Get Good at Being Bad

🚀 From Cosmetology School to Six-Figure Salon Success 🚀

In the latest episode of Beauty & The Business, Renee and Damon have the pleasure of speaking with Madison Pate, a remarkable graduate of the Beauty & The Business Masterclass and proud salon suite owner at Ava Jade Aesthetics. 🎓💇‍♀️

Madison's journey is nothing short of inspiring. Starting her cosmetology education during the challenges of the COVID-19 pandemic, she faced numerous obstacles but remained steadfast in her passion for beauty. Today, at just 24, she's built a thriving six-figure hair extension business. 🌟

Throughout the conversation, Madison shares invaluable insights:

 * The significance of continuous education in the ever-evolving beauty industry.
 * Strategies to overcome self-doubt and build unwavering confidence.
 * The art of setting boundaries to ensure professional and personal growth.
 * The transformative power of mentorship and surrounding oneself with supportive individuals.

Her story is a testament to resilience, dedication, and the belief that with the right mindset and support, success is within reach.

🎧 Tune in to hear Madison's full story and gather actionable advice for your own beauty business journey. Whether you're a budding beauty entrepreneur or looking to elevate your existing practice, this episode is packed with gems you won't want to miss.

#BeautyAndTheBusiness #SalonSuccess #HairExtensions #BeautyEntrepreneurship #MentorshipMatters #ContinuousEducation #ConfidenceInBusiness #SalonOwnership #BeautyPodcast #BusinessGrowthStrategies

Navigating Post-School Success

What does it really take to build a beauty brand that not only turns heads—but also stands the test of time?

In this special episode, Renee shares the behind-the-scenes story of launching her salon just as the world shut down—and how that pivotal moment led to meeting branding expert (and fiancé!) Nicholas Lewis. Together, they break down the essential elements of branding for beauty professionals—from color psychology and logo design to client experience and brand evolution.

Whether you're still in school or ready to rebrand your business, this episode will help you:
✅ Understand what branding really means (hint: it’s more than a logo)
✅ Make strategic design choices that build client trust
✅ Stand out with consistency and continuity
✅ Get started without feeling overwhelmed or stuck

👩‍🎨 Learn how Renee turned a DIY logo into a thriving brand—and how you can do the same.

🎧 Listen now and discover how to turn your beauty business into a recognizable, scalable brand that reflects you.

🔗 Join the community + access the master course at beautyinthebusiness.vip [https://www.beautyinthebusiness.vip/]

Your Brand, Your Business Identity

The Untapped Goldmine: Product Sales in Your Beauty BusinessAre you leaving money on the table? In this episode of Beauty and the Business, Renee Leone picks Damon's brain about a game-changing revenue stream for beauty professionals—product sales. Many beauty entrepreneurs focus only on services, but selling the right products can elevate your client experience and boost your bottom line.

From selecting high-quality, results-driven products to avoiding common pitfalls (like overstocking or liability issues), we break down how to integrate retail into your beauty business—without the risk. Whether you’re fresh out of school or a seasoned pro, this episode is packed with insider tips on maximizing your revenue while providing top-tier service to your clients.

🔹 Why product sales are a must-have for beauty professionals
🔹 How to recommend without "selling" (and still increase revenue!)
🔹 The dangers of white labeling your own product line
🔹 How to choose a high-commission, low-risk brand

🚀 Ready to add an effortless revenue stream to your beauty business? Tune in now!

Beyond Services: Retail for Profit

Welcome to the Beauty & The Business Podcast!

Your Guide to Turning Passion into Profit in the Beauty Industry

The Beauty & The Business Podcast is here to help beauty professionals master the business side of beauty. Hosted by entrepreneurial coach Damon Rourke and beauty business expert Renee Leone, this podcast delivers real, actionable strategies to help you grow your business, attract more clients, and achieve financial freedom.

Each episode covers essential topics like:
✔️ Business strategy & goal-setting
✔️ Branding & client retention
✔️ Social media marketing & sales
✔️ Overcoming industry challenges
✔️ Creating a business that supports your lifestyle

Nicholas Lewis

Shows