In this episode of the Beauty & The Business Podcast, hosts Damon Rourke and Renee Leone dive into one of the biggest challenges beauty entrepreneurs face—knowing where to invest in their business. They explore the two common money mistakes: spending too much on the wrong things (like image-focused expenses) or not investing enough in the essentials that drive business growth.
Renee shares her real-life experience navigating financial decisions in the beauty industry, from investing in the right tools to avoiding the pitfalls of unnecessary spending. Damon provides insights on how smart investments improve client experience, increase retention, and create a solid foundation for scaling a beauty business.
If you’ve ever wondered where to put your money to grow your beauty business effectively, this episode is a must-listen!
💡 What You’ll Learn in This Episode:
✅ The two biggest financial mistakes new beauty entrepreneurs make
✅ How investing in client experience creates repeat customers
✅ The right time to spend money on branding, marketing, and expansion
✅ Why mentorship and business systems can save time and increase profits
✅ How to build a business that retains clients without overspending