MarketHER and EntrepreneuHER with Lori Poag

This week we're chatting about all things marketing and entrepreneurship with Lori Poag, who is the owner of Something BARowed Candy Bar Stations and Glorified Marketing Solutions. Before becoming a full time entrepreneur, she was the Marketing Coordinator at the Greensboro Coliseum Complex. During her time at the Coliseum, she had the opportunity to create and execute marketing campaigns for Beyoncé, Prince, Taylor Swift, Cirque Du Soleil, Disney Entertainment, and the NCAA Basketball Tournament. Now with her own business, Lori is known for helping her clients deliver powerful experiences and tell compelling stories through a variety of the marketing services she provides.

In this we episode, we discuss:

• Starting a business that solves a problem and addresses a pain point
• The intersection of genius business ideas and untapped territory
• Taking leaps of faith in business
• Marketing and visibility and how they tie into the success of a business
• The importance of social media marketing
•  Navigating the peaks and valleys of entrepreneurship
• Working with your spouse
• The importance of a team
• And much more...

Also mentioned on the show:

Buzzsprout
Buzzsprout is hands down the easiest and best way to launch, promote, and track your podcast. Your show can be online and listed in all the major podcast directories within minutes of finishing your recording. Check out Buzzsprout here, and get a $20 Amazon giftcard when you choose a paid plan.

How to connect with Lori

• Use code "HELLO" to take 10% off your first order at www.SomethingBARowed.com
• Follow Lori on Instagram at @loripoag and @somethingBARowed
• Submit an inquiry to work with Lori at www.glorifiedmarketing.com
• Book a candy bar station and/or order some popcorn and sweets at www.SomethingBARowed.com

Website + Show Notes: shalycetyson.com/behindtheglow

Let's connect on Instagram: @shalycetyson and @behindtheglowpodcast

Want to connect further? Email [email protected]

Support the show here