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Why Entrepreneurs Need Hypnotherapy - Interview with Joella Skoogh image

Why Entrepreneurs Need Hypnotherapy - Interview with Joella Skoogh

S1 E111 · The Rewired Podcast
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Why Entrepreneurs Need Hypnotherapy - Interview with Joella Skoogh | Ep 111 with Gianna Badot ft. Joella Skoogh

Why Entrepreneurs Need Hypnotherapy: Interview with Joella Skoogh | Ep 111

Ever hit a wall even after hitting your income goals? Those blocks aren’t just mindset—they’re subconscious. In this episode, Gianna is joined by business mentor Joella Skoog to unpack why inner work is the game-changer entrepreneurs need to scale. Discover how fears, self-sabotage, and control issues creep in at every level—and how hypnotherapy and subconscious reprogramming unlock intuition, ease, and true leadership.

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Transcript

Introduction to Rewired Podcast

00:00:01
Speaker
Welcome back to the rewired podcast where I Gianna Badoa drop weekly episodes on the power of your subconscious mind in entrepreneurship, life and relationships and how you can use your subconscious mind to unlock your full potential.
00:00:16
Speaker
Let's dive in. This episode is sponsored by the rewired app. Get your 30 day free trial in the show notes below.

Meet Joella Skoog

00:00:27
Speaker
All right, welcome back. In this episode, we are going to talk to my former client, Joella Skoog, about subconscious blocks in entrepreneurship and essentially why entrepreneurs need this work to grow and scale to the next level.
00:00:45
Speaker
in their businesses. Joella is, a again, a former client, and we're currently also doing some work together inside her community, Industry Litter Lounge, with her clients as well, which she will talk about a little bit later. But Joella, I'm just going to turn it right over to you, and you can kind of introduce yourself, what you do and you know what you're most passionate about as an entrepreneur, and then we'll kind of start diving into a conversation about the subconscious mind in entrepreneurship.
00:01:14
Speaker
Absolutely.

Inner Leadership vs Business Strategy

00:01:15
Speaker
um Yeah, so I'm a business mentor for premium coaches, consultants, and experts. So people that sell bigger premium packages and want to scale a high ticket get business.
00:01:32
Speaker
That's what I do. i am a mentor for them. And we focus a lot on both the business model offer aspect of it, but also in terms of like,
00:01:43
Speaker
becoming an industry leader, stepping into the next level, authority, ah upgrading your identity. So there's a lot of um aspects of building authority and becoming like ah premium coach or consultant or expert.
00:02:01
Speaker
where 80% of it is like how you show up and how you feel and how you see yourself. So we focus a lot on the inner leadership aspect of it all um as well because and the strategy aspect, but not so much just, you know it's not just writing the perfect content and attracting clients. It's about who you are.
00:02:24
Speaker
So that's what we focus on. Love it. Amazing. And she's doing some amazing work in there as well. So let's dive right

Subconscious Blocks and Realizations

00:02:34
Speaker
into it. So my first question I wanted to talk to you about and have you share with the audience is what made you realize that you perhaps may need to do some deeper subconscious work. There's all always a moment, right, where you're like, okay, what I'm doing isn't enough.
00:02:53
Speaker
I need to go a bit deeper. So what was that moment for you that you felt you know intuitively that it's time for me to do some deeper subconscious work? Mm-hmm.
00:03:05
Speaker
So I think what made me realize i needed to do that, like looking back now, I'm thinking, i think it honestly was a place I was in where I was coming to a point when I had actually reached a big income goal.
00:03:24
Speaker
And I knew that with reaching that income goal, like a lot of hidden things started to come up that I had never experienced before that I didn't even know i felt like. Right.
00:03:40
Speaker
And knowll I'll share like, honestly, like I was even thinking of like, what if my friends don't like me anymore? If I become more successful, like what if my clients can't relate to me anymore? What if people like what if I grow beyond this level and, or this continues and I'm not relatable anymore. People don't like me. Like the thing is, it was so strange because I had never, ever felt like that before. Those are not thoughts that I've ever, ever, ever had or thought that I had.
00:04:12
Speaker
right So it kind of gave me this insight of like, wow, truly like new level, new devil, like you get to a new level and you've never been there before. So you don't know what it's like until you're there.
00:04:26
Speaker
um and And realizing that was like, oh, there's so many hidden things that are coming up. And also I noticed myself like, yeah doing like some small things that were like subconscious, like self-sabotage things right where, you know, forgetting to respond to leads or like kind of like, I mean, I'm quite self-aware. So i'm like checking myself, like, why am I doing this? Like, why am i yeah
00:04:57
Speaker
So, and understanding like, you know, I, my subconscious mind like wants to keep me safe and on a lower level. Like it wants to keep me where I'm at or,
00:05:08
Speaker
maybe even lower. Like if I feel that fear on this level, maybe like it wants to take me down again. So um I started like seeing that this was happening, but even and went then when I started working on myself going through that, I also noticed that's what was happening to my clients as well. And I was able to lead them through those things as well. But I started talking to other entrepreneurs and I kind of felt like Oh, it's so interesting because nobody else is talking about this. But when you talk amongst entrepreneurs with each other, and I mean like high level entrepreneurs that don't like struggle with sales, don't struggle to make money.
00:05:46
Speaker
Because if you are at a point where you're just thinking like, I just need another client, I just need the next client. Like that's like it's survival mode mindset. But if you're like higher level, you feel like you've grown outgrown that kind of mindset or survival, but also in your results. And you just know, like, I want to keep growing.
00:06:05
Speaker
I realized when you're on that level, those are the things that come up, but rarely, like, people don't really talk about it. Like, people don't talk about those things that come up. um But I was talking to some peers about this and, like, oh, we have similar problems. Like, there are similar things.

Facing Challenges in Business Growth

00:06:23
Speaker
So I think that's when I started to realize that, like, I'm at a good level, but if I want to continue, if I want to grow, if i want to expand, and also if I want to deal with the challenges that comes with growing and scaling a business, like, you know, not just like subconscious blocks popping up, but just, I don't know, dealing with problems. Like you get more problems, you can get more problems in a way, but if you don't learn how to deal with them, like you can self-subdust your own business.
00:06:53
Speaker
So it's about strengthening myself kind of almost like, prepping you know for going to war. like that's right it's like It's not like you're going to go into war spontaneously, like you're gonna prep yourself. So that was the mindset I had.
00:07:10
Speaker
Right, right. And it's a really good mindset to have because you're spot on. If you're going into war, like you would prepare for that. You would train, you would get ready in a really big and impactful way.
00:07:23
Speaker
And so for you you, know, you describe, you know, this self-awareness that you had around like, okay, could just tell, ah could just sense, I could just feel. But um a lot of entrepreneurs, unfortunately, may not have that level of self-awareness to notice, you know, there's these things coming up and this isn't this is off and this isn't right and and i I want to i want to train for this. So if you could describe, you know, how it feels like on a deeper level to have a subconscious block
00:07:55
Speaker
What that felt like for you, that would be really, I think, helpful for people to hear because I think a lot of people don't understand what this actually this work actually is, don't really understand what the subconscious is. It's still a very mystical topic for for so many people. And I think what happens quite a bit is we're just in self-sabotage. We're just doing things. We don't know why we keep doing it over and over again, even though we want to be doing something different.
00:08:23
Speaker
and then you're just beating yourself up. You know, like i'm just I just suck or I'm just lazy, I just procrastinate. But actually you don't just suck and you're not just lazy and you're not just procrastinating, there iss there's a deeper reason for it. There's ah a subconscious block, right? And what that feels like, most people don't actually understand and can't quite figure out, right? Again, they just kind of start beating themselves up. And for you, you actually had the self-awareness to understand, okay,
00:08:52
Speaker
Like you didn't go into just I'm going to beat myself up mode and and go into like all these self-negative belief systems. You sensed something intuitively is off and there's a question mark around it.
00:09:03
Speaker
So if there is a, go ahead. Yeah. Good, good. Very, very, very good question. Because I think what I see as well that I, I noticed is like, either you go into like beating yourself up about it or it's like blaming something external, right? Like like there's another reason why why I'm dealing with these problems. It's all everyone else's fault. All the people are annoying or like that's a victim mindset. Like going into either blaming yourself or blaming someone else. That's like,
00:09:31
Speaker
surrendering to victimhood like that's kind of stepping into like poor me ah suck or poor me everyone else sucks right and i think it's it's like a comfort blanket and I don't know if I can relate really to that way of thinking. Yeah. I don't think I've ever, I don't think that's in my nature, to be honest with you. So I don't think that that's even in early on in my business. I don't think even from day one, I've never been in that kind of mindset.
00:10:02
Speaker
I'm very like, um, independent person and responsible person and like i moved abroad when i was 19 years old to the us s and lived there for several years i've always been like self-sufficient so i think i have this sense of like radical responsibility mindset of like i am responsible for my happiness i'm responsible for my results i'm responsible for my life i'm responsible for this and that and when you've when you took take full

The Power of Surrender and Intuition

00:10:28
Speaker
responsibility it's It's like easier to be more solution oriented. Right. Instead of like, boohoo, poor me, blah, blah, blah. Like I've always kind of been allergic to that kind of mindset. Like the victim mindset. It bothers me quite a lot. Right. That mindset. I can't really deal with people that are like that either. So I think it's like, if you go into that like emotional spiral, it's not very productive and it's not...
00:10:59
Speaker
it's not necessary. Like it's kind of like that with everything in life in general, like any results, any, anything like you can just take it as information and choose to be like, Oh, that's interesting. Like I should be working on this. I should deal with this.
00:11:14
Speaker
Or, um that must be something subconscious that I don't know. Why? But like, I'm curious. And I think I've always been very curious about um myself and like my in own inner world since I was a child.
00:11:30
Speaker
So it's always been natural for me to like, um think about how to be and how to grow and um how to improve myself and and stuff like that. Right. Yeah.
00:11:45
Speaker
So I think if you are like that, it's natural to like want to dive into your subconscious mind because it's also like exciting to see what you can discover and overcome. Right.
00:12:00
Speaker
Right. Absolutely. So you're saying like for you, like there were question marks there and you were like, i I would like and need the answers to some of these questions about myself because that's the type of person you are. You just want to get to the root, want to get to the bottom of it and want to grow and evolve. And you really, if I remember, really wanted to scale into your next level when we first started working together. That was like one of the things that was really important to you was to reach your next level and to remove some of those yeah you know, inner blocks that were getting in the way, which if I remember correctly, you were somewhat self-aware of what some of those things were, yeah right? You just wanted to get to the root of what they were on a deeper level, subconscious level, so that you could eliminate them and, yeah you know, get them out of the way.
00:12:46
Speaker
For some of the people out there who are not self-aware like you, what's really important if you're listening to this is to recognize the parts of you where if you feel there's a question mark around something and you don't know why you're doing something the way you're doing it, you have to go seek out that answer, right? It's not enough to just say, I don't know why I'm like this. Oh, well.
00:13:07
Speaker
If there's a question mark around any you know pattern, behavior, or action you're taking or not taking, that's a question mark for you to go seek out answers to from within. There's always a root issue causing you to show up the way you do. And that's the subconscious mind because your subconscious is the blueprint of you and why you are the way you are.
00:13:31
Speaker
So what would you say, you know, would be the top mindset blocks that you see? Because you work with many entrepreneurs, coaches, business owners.
00:13:43
Speaker
What would you say are the top mindset blocks that you're currently seeing in the clients that you're working with right now?
00:13:51
Speaker
So I think a lot of it is connected to control one way or another. So it can be like a lot of people want to feel detached to the outcome. Like they want be able to combine their ambition and striving for a big goals and sales and money without feeling like they need it. Because like that desperate desperate feeling is it doesn't feel that good.
00:14:17
Speaker
no And terrible. Yeah, exactly. And you can feel like you can lose a lot of inspiration from there. And then you like, don't enjoy business anymore because everything is about the outcome and not the journey as cliche as that sounds, you know, but again, like the journey itself is like getting up in the morning, working, like that's what we are actually doing. And if you're just doing it to that for the outcome, it can become quite meaningless and you never really get to the outcome because usually it makes the outcome harder to get to. And And you have to struggle more to get there.
00:14:46
Speaker
Right. um So I think the whole like um letting go and detaching is very, very difficult. And it's like easier said than done because people can hear someone else. Like my clients can hear me talk about that, but then they can, they don't know how to do it. Like you they don't know like...
00:15:06
Speaker
how do I detach? You know, cause I think that's like the hard, one of the hardest things. Like how do you actually detach? Like how? And I think that's one thing. I think that has a lot to do with like the subconscious mind.
00:15:19
Speaker
Absolutely. But I think also like this belief that you have to have this control of everything and do everything the right way and do everything that way. And, and the strategic way, like that is also like connected to the same thing. It's really about control because I think,
00:15:36
Speaker
If you have control, maybe that's why you got to where you are, but that's not necessarily like going to get you to the next level. So that like shift of like I got to here by pushing, working hard, controlling everything, being strategic, being systematic, blah, blah, blah.
00:15:55
Speaker
And they kind of understand already like my next level needs to... and need to like go off control. control like I need to maybe hire people. Maybe I need to... stop doing some things maybe i need to write do something more courageous maybe i need to increase my prices but like its it requires bigger moves from them right and that's very hard because it's more risky compared to like continuing in the exact same way but that exact same ways was keeping them stuck on the same level so i think
00:16:26
Speaker
That's very common, I would say. Right. Yeah, absolutely. And, you know, you're at spot on, you know, detachment is 100% linked to the subconscious because the way we are attached or detached, it's it's all programming. You've either...
00:16:43
Speaker
were raised and programmed to operate in the world and in business from a detached place of trust, or you were programmed to feel like you need to try to control everything to feel safe and to feel like you're getting results and to feel like things are moving forward, right? So we receive that programming from very early years in our lives. And most entrepreneurs don't realize that they're taking that programming that they received as children and they're operating as that, you know, same wounded child today in their business and in many, many ways.
00:17:17
Speaker
ah So we see that come up a lot in our work with entrepreneurs. so So it's really important to notice you know we're where you're operating from old programming.
00:17:28
Speaker
ah So i'm I'm curious for you, um where you really noticed you were operating from old programming ah when you started doing this work? like What were but were some of the biggest insights that you received you know around some of the programming you had and things you really learned about yourself when you started diving into your subconscious?
00:17:50
Speaker
Like, for example, in our work specifically, I think every time like there were different things. So there were like small things that stopped me... like Like even being stuck in a comparison trap, like never having compared myself for my entire life ever before, like that not being a pattern. And then suddenly that appearing.
00:18:09
Speaker
i mean, like, why is this here? It really bothers me. How do I overcome this kind of that thing um that That's like one thing.
00:18:19
Speaker
But I also think that... you know i can definitely relate what I mentioned before, like this sense of control-free thing, feeling like I need control of everything. i don't know if I can let go. i don't know if I can surrender fully. like I don't know if I can trust that if I follow my intuition fully, like not just kind of, but like fully, i I'm going to be fine. Or if I...
00:18:51
Speaker
you know take a step back for a few months, like that's okay. yeah And I don't have to go into action mode because I think taking action and moving forward, forward, forward has always been easy for me.
00:19:04
Speaker
I've never like felt during the entire years of my business, I've never felt stuck. Like I've always been moving even when I haven't known fully what to do, I've always moved forward. And then not doing that suddenly was scary and strange because I'm like,
00:19:20
Speaker
Oh, but I'm a person who who takes action, who launches, who sells, etc. So kind of changing my own patterns that way where deep down knowing maybe this is the better way of being and it's nicer to live that way. But at the same time, feeling like what's what's normal to me and what my programming and my patterns are like taking action and being in control.
00:19:45
Speaker
Right. Yeah. So how can I practice the opposite? So like I went on a long journey of like practicing surrender in general, I think also in the work with you, but also outside of it, like in every single way, um in my private life, in business, reading about it, how I how i chose to take action, what decisions I made. Like um I started like committing myself to that.
00:20:15
Speaker
to that feeling, ah guess. Yeah. started like noticing what was happening because of it. Like started noticing myself becoming more and more in touch with my intuition and feeling myself like becoming a little softer as a person, like, which was very interesting, but like, I definitely felt that shift in myself.
00:20:44
Speaker
And shifting the type of clients I attracted and like how easy it started feeling for me to like take it easy, relax and like, you know, kind of stuff like that. So um that was a big, big thing for me, for sure.
00:21:05
Speaker
Yeah, i remember the soft, the softening era. Yeah. Yeah. it's It's such great work. So what would you say, you know coming out of all of this reprogramming and softening and surrendering, what would you say was the biggest thing that you were, not even the biggest, but what were some of the things that you were able to accomplish and experience in your life and in your business once you completed and and did some of this subconscious work that you weren't able to see or experience or accomplish before?
00:21:38
Speaker
Well, I think um one thing was like about a year later, I hit another income goal that was bigger than the old one. And my feelings around that income goal wasn't um the same as the old one. Like I didn't feel any fears come up, but I also didn't feel a big attachment to it. Like I didn't feel like I need to reach that level again the next month. Exactly. or i I'm so overjoyed that I reached this goal. Like I was kind of just enjoying the process and kind of um feeling very focused and committed, but also detached yeah during that month.
00:22:19
Speaker
And I just noticed myself like, oh, I have the capacity now. I feel a different level of capacity for a different level of income because now it just kind of is natural to me. And it's not about like, it's not like I i made that goal every month, but like, it doesn't matter because I kind of felt like, oh, I have the capacity here. I'm not, there are no fears. there're There's no attachment either. Like,
00:22:44
Speaker
I'm grateful, but I'm also like just moving on with my life as well. So that was, that was a big difference I noticed. Um, and another thing is like, just in general, I'm very like calm and my life is quite easy and peaceful. Like, I don't know how to explain it, but I don't feel like I have any problems. Like, of course I do, but like, I don't feel like I do.
00:23:13
Speaker
Like, my I don't feel like I'm thinking about problems. And even when they pop up, I feel like I can deal with them in a completely different way. Even things like, um, you know, if I have a conflict or something like,
00:23:28
Speaker
maybe in the past that would be something I'm stressing about. But now kind of, yeah, exactly. right And now it's more like, all right, I'm dealing with it, that I'm moving on with my life and it didn't really affect my day. And before maybe it would affect my whole week.
00:23:43
Speaker
Right. ah Which is just distracting and doesn't make you feel good. So like just in general, being very calm, like in my business, in my life, um feeling like things are easy and,
00:23:57
Speaker
Not thinking like I feel like it's extremely normal to think more about like the negative things in life and business. It's almost like kind like when you ask clients to share win, it's so hard for them to think about that. But if you their problems, it's like so easy.
00:24:12
Speaker
Right. that's why That's why I do that. Exactly. I know. I do it too. But like, I feel like I don't think about, i mean, i I'm normal like a normal business owner. I think about what to improve, you know, but right I'm not like thinking about everything that's going wrong or everything that's not working.
00:24:29
Speaker
If I do, it's more like, oh, interesting, I wonder how we can improve that. Like, I wonder how I could do that better. And I'm always kind of thinking about, like, how can I make my own work more exciting and fun?
00:24:43
Speaker
Like, the process itself enjoyable, rather than how can I get to this number? How can i set this goal? And I was always, like, calculating things. in And instead now it's more like, actually, like, I trust that,
00:25:00
Speaker
Whatever I launch, it's going to work. Like I know everything I sell will work, which it does. Not because I'm like the best marketer. Sure, I'm a good marketer, but that's not why. It's because I like I launched more from intuition and from a sense of like I'm very grounded in what I know I want to do and what I want to offer. And it's not because I want the money to come in.
00:25:26
Speaker
You know, like it's not from like, I want to sell so I can make money. Like that's not from that place. So then because of that, like I know everything I sell is going to work. and And like, because i I also feel like so in touch with my intuition that it's very easy to make decisions, very easy to know what's right and wrong for me. And even when i have made the wrong move, I can look back and see like, yeah, I kind of knew that deep down already.
00:25:51
Speaker
Right. Yeah. So the intuition part is super key for me because that was also a big thing why I wanted to work with you is like, if you're in touch with your subconscious mind, like you, it's easier for you to know intuitively but what's right and wrong. Like you, you, you'll have that with you for the rest of your life. It's not just like in a session, but it's like 20 years from now.
00:26:18
Speaker
Right. It's a lifelong tool that you take with you from learning how to tap into your subconscious. And the reason why that is, is because your subconscious is like your feeling brain, right? Obviously your brain is your thinking mind, your thinking brain, but your subconscious is where your emotions and your feelings and your intuition lives. And most entrepreneurs, most human beings are totally different.
00:26:40
Speaker
shut off from that part of them. So I'd also love to ask you, you know there are so many entrepreneurs and humans out there who really desperately need to do some subconscious work, could really benefit from ah tool like hypnotherapy. But when they hear the word hypnotherapy or they hear the word, the subconscious mind, it's this elusive, mystical like question mark because there's there's not a lot of it's not really mainstream quite yet, even though it's, it's the most powerful mindset work out there. Right. But a lot of people still don't know about it.
00:27:15
Speaker
So an entrepreneur yourself, like, what do you wish more entrepreneurs knew about subconscious work and hypnotherapy yeah that you don't think they, they probably realize right now?
00:27:27
Speaker
I think they think it's more weird than it is. Like, yeah For me, i think I think of it like a deep guided meditation. And I think meditation ah is a little bit more generalized now. Like I think people understand meditation is a good thing.
00:27:42
Speaker
So I think like hypnotherapy is a more deeper and guided. And it's like with a goal kind of. Yeah. Which should actually be more appealing to entrepreneurs because meditation can feel like I'm just supposed to sit here and not think about anything. Right.
00:27:56
Speaker
Hypnotherapy feels more like, okay, we have a focus here. Like, all right, you feel a comparison. Yeah. Security, whatever. Like, let's focus on that. And then we're focusing on that. And for my, like my, i told you this also, you know, like there were some things that I felt like I overcame quicker than I've ever done in a coaching or a, um like a normal coaching or a normal like therapy kind of space.
00:28:22
Speaker
Because like, so it was almost like, especially when it's something, you know, like specific, that's like, it's like a big thing, but really isn't, but it is in your brain. Like sometimes they like, those things just became small and then I don't have to think about them anymore because I just overcame, overcame it. So then it's like, okay, let's move on.
00:28:41
Speaker
um So I think it's kind of the most, I mean, I would say it's like, of course, one of the most efficient tools. if you're an entrepreneur who's busy and actually want to do deep work, but also like wanting to move fast, I guess it does.
00:28:59
Speaker
I mean, of course, no inner work is fast, like, of course, but I think sometimes it's very easy when you're an entrepreneur to think like, I need to talk to someone or I need a strategy or I need a plan or I need to read a book or something, but it's still in your intellectual mind. And I think,
00:29:18
Speaker
For me, yeah, I'm very naturally drawn to like want to one-on-one coaching, talking and want to do like, like it's natural because you're in your intellectual mind a lot, but actually like you need to get out of your intellectual mind because that's where you are at all day long with clients, with work, like everything.
00:29:37
Speaker
So I think it's just kind of logical to want to dive deeper into your subconscious mind, which you rarely get a chance to do during the day, you know? like Yeah, absolutely. Yeah.
00:29:51
Speaker
It takes you into a deeper space that you don't, again, naturally get access to in your normal conscious waking state that you're in while you're doing all the things and wearing all the hats and in business and in life, right? To actually unlock these deeper spaces within you that have this deep, profound wisdom. And like as you talked a lot about intuition, right? And when we're leading from intuition, you're always going to lead yourself ah down the correct path in in all areas of your business and life.
00:30:18
Speaker
So it's yeah it's really powerful work. and And you've actually started incorporating this like into your program, Industry Leader Lounge, which I love. Because entrepreneurs, you know I believe wholeheartedly, really, really desperately need to be doing this work because you're putting yourself out there in such a big way.
00:30:36
Speaker
you're You're doing all the things and you know a lot of money mindset blocks come up. There's there's always like these endless things that can come up. And so I'd love to hear from you, you know, how are you, um you know, supporting your clients? Obviously you know like I'm coming in and doing the work, um, and doing sessions, but like what made this important for you to bring in with your clients? Um, and how are they, what are they experiencing as a result?
00:31:02
Speaker
Yeah. So, um, when i created industry lounge, I knew that I wanted it to be about like upgrading your entire identity um, feeling like you are expanding into like the highest level version of yourself and as an entrepreneur.
00:31:20
Speaker
And then I was thinking about like, okay, what is needed from that? Because I'm very good at like pointing out the blind spots of my clients, even when they don't even say it to me, I i can, ah can feel it.
00:31:32
Speaker
I can see it. I can read between the lines. I point out there the blind spots. I'm very good at like mentoring them. Around that challenging them, i can be a little bit like tough love sometimes really pointing out what I see and what I hear in what they say to me.
00:31:48
Speaker
But I also knew that there's a subconscious aspect that is not my expertise, you know, like me. it's the part where the they, they can, they're not even aware of themselves. So they can't even express that to me, you know? Right.
00:32:03
Speaker
Right. And, and then I felt like that's like the perfect combination. so when I was thinking about this it was like, oh, I need to take Jana into industry lounge because, because like that combination is amazing. And I was genuinely thinking of like, what would be the best for my clients in this space? Like what would be, what will, what will help them to transform?
00:32:26
Speaker
And that's why I brought in hypnotherapy because I feel like it's, it's like a perfect mission to what I'm doing. Right. And once you can get all those blocks out of the way, you can accomplish so much more in your business.
00:32:41
Speaker
Right. Exactly. And things are faster because like, imagine, imagine like thinking about like, oh, should I enter into this business partnership with this person or not? I don't know. And you're looking at the papers and reading everything you're thinking about it, thinking about it. Like,
00:32:55
Speaker
First of all, like you could spend two weeks wasting time thinking about it and wasting energy thinking about it. And then maybe you're making the wrong choice because you're trying to make like an intellectual choice.
00:33:06
Speaker
But if you would dive deeper into yourself and like get in touch with your intuition. Mm-hmm. Maybe you know deep down, like, no, this is not truly what I want. And then you're you don't have to waste all that time thinking. You don't have to waste money into that partnership or that energy.
00:33:23
Speaker
Stress, anxiety, all of it. Exactly. Because a lot of entrepreneurs are making decisions and moves very much based on like fear or ego. Like, oh, that sounds so cool. But then deep down, they don't really want to do it. And then you just create a lot of problems for yourself.
00:33:40
Speaker
And I think like, if you follow your intuition and you get in touch with your intuition, it's very easy to like naturally, like feel all the, like the people that are the wrong people, the right people, like what to launch, what not to launch, the prices to set. Like it's very easy because you start and you start to trust yourself, you know, also in that situation.
00:34:04
Speaker
which is important. Right. And think you just nailed it when you just said like it makes business easier, right? When you can just operate from this place of self-trust from within yourself, where you don't need to constantly ask other people for answers to the questions that you all already have within yourself, right? So when you work with the subconscious, you're not only building your intuition,
00:34:29
Speaker
and tapping into and strengthening your intuition, but you're also strengthening your self-trust, which allows you to actually lead yourself and lead your business in a more effective way.
00:34:40
Speaker
ah Instead of having all those question marks and overthinking and comparison and and analyzing and limiting beliefs, you're actually able to move forward in a way that is easeful and and actually feels a little bit more flowy than, you know,
00:34:56
Speaker
forceful and and resistance and tension and stress and anxiety. Yeah, exactly. And I think it's like, why waste time and energy on stressing over all of those things when you could just kind of work on yourself and get rid of them?
00:35:13
Speaker
When you say it like that, it sounds so simple, right? Yeah, but it's true. And then you could focus on like enjoying your life and business and making money and selling and like doing it from a place of abundance and fun instead of like worrying about everything.
00:35:29
Speaker
Right, right. So if you want to run your business from a place of ease, flow, and abundance and fun, you need to get in deeper touch with your intuition and really build your self-trust so that you can start making decisions from this deeper subconscious place and and move through your life and business in a way that is easeful and you know feels feels more fun. I mean, that's that's why you're in this, right? it Is to enjoy your life, not to be stressed twenty four seven so Um, you know, for our last question, I'd love to just hear more about, ah what you're doing with industry leader lounge and, um, from like an inner work perspective and how people can get in touch with you or find you or follow you, et cetera.

Expanding Entrepreneurial Identities

00:36:14
Speaker
Yes. So, um, yes, I created industry lounge for those like high level entrepreneurs who feel like they can't find a space, um, That is for them because i feel like there's so many group programs and spaces and communities targeted to people that are much more like on a basic level.
00:36:34
Speaker
So industry lounge is definitely a great place for people that feel like I'm already on high level in my business. I want to be surrounded by other like-minded people that are like selected to be into this space.
00:36:47
Speaker
And I want to expand myself with more deeper, high level conversations about entrepreneurship and identity upgrades. Um, and that's a space like that. I want to grow even more, had for the coming years and build that brand in itself.
00:37:04
Speaker
Because I think a lot of high-level entrepreneurs, especially when you get to higher level, like you feel kind of alone also in that. like Right. You're like, oh, i'm already I have a good mindset. I make money. like I'm in a good level in my business. I'm not struggling with all like the basic stuff anymore. I want more elevated conversations and experiences.
00:37:24
Speaker
And that's the space that I wanted to create. um So you can follow me on joella.skog. on Instagram. So by name, and I'm also on LinkedIn as well.
00:37:39
Speaker
Yeah. Amazing.

Conclusion and Engagement

00:37:42
Speaker
Well, I love how you just really quick talked about identity upgrades, because that that's also what we're doing with subconscious work. You know, we are, you know, not only rewiring, reprogramming, doing the healing, but you're upgrading your identity so that you, ah your subconscious is aligned with the identity that you actually want to become.
00:38:01
Speaker
And, know, So it's really powerful work. And so check Joella out, um follow her on Instagram, check out industry leader lounge. I'm also hanging out in there once a month, leading hypnotherapy sessions with the clients. So we have lots of fun in there um and you can find her on Instagram and LinkedIn. And again, it was so great to have you on here today and chat with you. I feel like,
00:38:23
Speaker
We could have talked about this for hours because there's there's literally so much to talk about when it comes to the subconscious. ah And, you know, perhaps well well we'll do this again sometime. But thank you so much, Joella, for being here with us. Thank you.
00:38:38
Speaker
we'll talk soon. Yes. Thank you. Thank you for tuning in. I'd love to know how this episode landed with you. So connect with me on Instagram at Gianna Badeau with your thoughts and takeaways.
00:38:51
Speaker
And if you want to dive deeper into subconscious work, the rewired app is your on the go daily resource to shift your mindset, your energy, and your emotional state. You can access 30 days free using the code podcast via the link in the description below.
00:39:08
Speaker
And make sure you subscribe so you don't miss a single episode on this journey. I'll see you next time.