Transcript
Speaker: Welcome to the CEO's Wingwoman podcast. This is a micro episode packed with quick binge-worthy insights on building a bulletproof business, an iconic brand, and magnetic leadership skills.
Speaker: No fluff, just real strategies you can use right now. Let's dive in.
Speaker: One of the most important things about having a vision, mission and values that match your business and are in line with your strategy is your vision is your North Star. So it's where your business is going. It's what you're aiming for in your big 10 year plan.
Speaker: If you haven't clearly articulated your business vision statement firstly, you won't have anywhere to aim for. So it's really important to articulate that first and have it to be something that is big picture, something that's aspirational, something that excites you and something that's 10 years from now that you're not going to be able to achieve this year or next year to really keep you motivated.
Speaker: With your mission statement, you want that to be present moment and that's what you're doing right now in order to be able to achieve your vision long term. Your values are your moral compass.
Speaker: So if you can select the right values for your business, that's going to guide your decision making and make it really easy for you to make decisions in the context of business.
Speaker: That's your power move for today. If today's episode resonated with you, please share this with a CEO who needs it and send me a DM on Instagram to connect at oliviajenkins.co. I'll see you in the next episode.
