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EP 1: Inaugural Episode - A Business and Motherhood Journey
129 Plays1 year ago
Welcome to "The Business Playdate" podcast! We are Lindsay White and Betsy Moorehead. We're seasoned marketers and moms diving into entrepreneurship while balancing motherhood.
This episode shares our podcast vision, motivations, and challenges in navigating business while juggling parenting. We emphasize the power of community and offer insights, tips, and relatable stories. Expect future topics on marketing, mindset, time management, and more. Join our adventure for practical advice, laughter, and camaraderie in your journey. Subscribe now!
Follow us online & come say hi!
- The Business Playdate Instagram: https://www.instagram.com/thebusinessplaydate/
- Lindsay White's Instagram: https://www.instagram.com/lindsaywhite.co/
- Betsy Moorehead's Instagram: https://www.instagram.com/betsymoorehead.biz/
Learn more about Lindsay's marketing agency here: https://thewhitelabelcreative.com/
Learn more about Betsy's marketing services here: https://betsymoorehead.com/
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Transcript
Introduction of Hosts
00:00:01
Speaker
Welcome to the Business Playdate, a podcast hosted by Lindsay White and Betsy Moorehead, two internet strangers turned business besties. We're two marketing professionals living across the country, raising our kiddos while running our own individual businesses.
Balancing Business and Family
00:00:15
Speaker
We built these businesses based on our experiences working in corporate management roles with the end goal to be able to show up for our families first. And we did it. We're so happy you're here with us. Now let's get into this week's episode.
00:00:31
Speaker
All right, this is it. Welcome to the Business Playdate. I'm Betsy Morehead. And I'm Lindsay White.
00:00:39
Speaker
And today, we're just going to chit chat and tell you guys kind of why we're doing this. What is the passion behind the Business Playdate, a podcast that we are so excited to bring you guys? Yeah, we are so excited to be here. I mean, this has been a work in progress for a long time now. I mean, we started talking about creating a podcast of sorts, what, maybe a year ago?
00:01:06
Speaker
A full year ago, and we started brainstorming podcast topics and anytime we would talk about something together, we'd be like, this would be a great podcast topic. And suddenly we have a list of like almost a hundred different podcast topics for you guys. So we're really excited to be here.
00:01:21
Speaker
This was not thought of lightly. We've put a lot of thought into this. So we're excited. Yes. And for two marketers who strategize everything, every little detail, this has been an interesting experience to go through because not only do we have lives outside of our jobs, but our own clients. And so it's just been so fun the last couple of months, especially since we've kind of announced that we're doing this podcast together to
00:01:47
Speaker
to see the excitement from everybody and to just drip out different content and to see what you guys want to hear. So Lindsay, can you tell everyone why we're doing this and why we decided to do a podcast in the first place? Yeah, definitely.
Connecting Through Shared Experiences
00:02:05
Speaker
So I think it started a lot with, Betsy and I got together through a mutual friend, a mutual business mentor, if you will, that connected us in a sense.
00:02:17
Speaker
And we really clicked together and started having conversations and Fox are going back and forth, just really resonating with each other. You know, the normal event session, the normal like, Oh, I'm going through this. Are you going through that? Um, I'm dealing with this with my client. Are you going through that and kind of helping each other problem solve these different things.
00:02:35
Speaker
I think that in the online business space in this freelance space, it doesn't even matter if you're an online business owner or a small business owner who's kind of a freelancer with brick and mortars or whatever the case may be. It's a lonely spot and a lot of people don't get it. I was talking to Betsy and telling her, I'm a mom. I have my kids at home a lot of the time, but they also have care a lot of the time. I'm working.
00:02:59
Speaker
I have complete control over my schedule, total flexibility. I can be wherever I want whenever I want. My friends want to go to lunch. Great. I can go to lunch. I want to go to my child's soccer game. I can go to my child's soccer game. I need to take a client call. Yeah, I can schedule that client call. My schedule is completely in control with myself and people in my
00:03:21
Speaker
real life per se, don't get that. They are like, oh, so you're a stay at home mom. And it's like, no, I'm not really a stay at home mom. Oh, so you work from home? Well, yeah, I do work from home. You work for corporate? No, I don't work for corporate. It's just this confusing playground of like, what are we? Who are we? How do we work? And it's really lonely when no one in your real life per se gets it. And so Betsy and I really resonated together because we both just got it.
00:03:48
Speaker
Yeah. And I think the fact that we both came from these corporate marketing backgrounds where we were, you know, kind of worked our way up to a management role. And then here we were starting our own businesses, um, trying to figure out how to, how to just jump right in and do the level of work that we were doing in our, in our nine to fives. So, um, I totally agree. Similar situation. I mean, I reached out to Lindsay cause I heard her on a podcast and
00:04:14
Speaker
I was like, hey, she sounds a lot like her experience is what I'm experiencing. And this is when I was first starting my business. So when I reached out to you, I was like, let's just jump on a zoom and see where this takes us. And I would love to learn how you got to where you are and how you're using all of your vast knowledge from your previous job.
00:04:31
Speaker
And so, yeah, I mean, it's just formed a beautiful friendship. It has.
From Private Talks to Podcasting
00:04:36
Speaker
I know. And I think we were actually boxing back and forth yesterday and it was like, I think I talked to you over a boxer more than I probably talked to anybody. Absolutely. We have similar schedules. Our kids are similar ages, so we're not only talking about work and clients and
00:04:53
Speaker
offers and all of those things that we just essentially get because we're in this space together. We're talking about life and like our kids and what the heck like our three year olds are up to these days. And you know, what, what next? Like what I forgot, I have a nine month old, right? And I like forgot after three years of all the things that babies do and all the little milestones and how much they eat and all of this. And so I remember even just reaching out to you because Lila's almost a year older than my youngest being like,
00:05:23
Speaker
Like, is this normal? Like, do you remember? You know, so it's just, it's so comforting to have this friendship and we wanted to take it out of Voxer and put it in a podcast form because we wanted to bring that support to other people. And even though we're not just going to be talking about
00:05:41
Speaker
the things that maybe you and I talk about on the daily, we're going to be diving into some really awesome topics here and bringing on some really amazing guests. I think it's just going to be really fun to see where this goes. Absolutely. The most exciting part of it all is the unknown of where this is going to go.
00:06:01
Speaker
And I think too, a lot of the things that we would talk about in Voxer together are things that so many other business owners are probably asking themselves. And they may not have a Betsy or they may not have a Lindsay to talk to about it, or they may not have a group of friends who understand what they're going through or work directly with clients. And so being able to bring those conversations outside of Voxer and into a podcast where we can provide value is
00:06:25
Speaker
super exciting for me. Yes. So speaking of conversations, what's up? Like what has been going on lately? We have a box today, so I need all the juicy details. All the juicy details. Oh my goodness.
The Juggling Act of Work and Family
00:06:39
Speaker
So yesterday,
00:06:41
Speaker
So my children are in part-time preschool part-time preschool till about you know like one o'clock early in the afternoon in the afternoons we play yesterday afternoon i decided we were having a no tv day so no tv it was me you know playing non-stop with the children we were pretending like we were whales right
00:07:00
Speaker
I have a three and a half year old and a one and a half year old for those who need context. My three and a half year old was pretending he was a whale. I was pretending I was a whale. I'm also in the process of buying a house and when you go through the process of buying a house, I don't know who does it, but someone sells all of your freaking information and you get a billion spam calls all the time.
00:07:21
Speaker
So my phone starts ringing. It's a random number that I have never seen before. It says LA, and I'm like, this is obviously spam. Asher and I are pretending like we're whales. So we're like, oh, let's answer the phone. We answer the phone together. I'm like, hello. Dead serious thinking it was a freaking spam call.
00:07:43
Speaker
The person on the other line is like, hi, is this Lindsay White? Yes. Yes, it is. Hey, this is so-and-so from so-and-so. I got your phone number from XYZ, essentially one of my largest ever clients who I periodically work with.
00:08:00
Speaker
gave my number to his partner at the firm. This is a multi-billion dollar firm. They gave my number to his partner. And the partner who I've never met, never talked to, have no idea who she is, she's the one who called me. And I was like, oh my goodness, I am so sorry. I am at home with my children. It is 5.15 in the evening. I was not expecting to get a work call right now. I am very, very sorry. And she's like, oh.
00:08:28
Speaker
It's okay. Now seems like a bad time. I was like, yeah, now isn't actually a really terrible time. Let's restart this. Let's retry again tomorrow. Now we have a cult scheduled for today. I'm like, oh, this was the most embarrassing thing that's ever happened to me. Oh my gosh, that's hilarious. Have you ever seen that episode of Bluey where their parents are pretending that they're whales? No. You should let Asher watch that episode of Bluey because it's like you can tell that Bluey's mom and dad had like
00:08:56
Speaker
had a good time the night before and they're just like laid out on the couch acting like whales. That is so funny. Oh my gosh. And then not even two minutes after my phone call with this woman, the man that I generally work with gives me a call and he's like, hey, I just wanted to let you know that I gave your number to so and so and she's probably going to be calling you. And I was like, yeah, this heads up like five minutes ago would have been way better. She did. She called me and she thinks I'm a whale now. Yeah.
00:09:22
Speaker
Oh, how funny. She thinks I'm a whale. What did Asher say? Was he just still being a whale in the background? Oh, yeah. I mean, him and Lila were just being whales in their room, being crazy. And I'm like, the whole world's tumbling down around me. I'm so embarrassed.
00:09:38
Speaker
Because I mean, you're like me. We work with a lot of people who, yes, my clients all know I have children and I work in the capacity I work in so that I can be at home with my kids. But that client's also based in LA. So for her, it's 215. And I was like, and she asked me, she goes, do you still run a marketing agency or are you doing
00:09:59
Speaker
And I'm like, yeah, I do. I do. I was like, it's 5.15. I live in Atlanta. It's 5.15 here. I'm like, I'm sorry. Oh my gosh. Hey, that's a good segue into the fact that we have work hours, right? Yes. And it's hard to tell people that sometimes, especially when your clients give out your information for referrals. And you think it's a spam call.
00:10:25
Speaker
I like never answer my phone anymore whenever I see numbers that I don't know. I just send them straight to voicemail. And I usually do that, but I was like, this will be so fun. We'll answer the phone like whales. That's so funny. Oh, what a good one. Go add a good one. I know. And you're just trying to have this sweet moment with your little one, and it's interrupted by a, oh gosh, now I have to like, my brain is like scrambled eggs right now trying to figure out what I'm doing. Yeah.
00:10:54
Speaker
And one of the things that I had to do for myself, going back to creating your business in a way that works for you and the boundaries and all of that, I had to about a year into my business be like, okay, I need childcare help. I can't do the nap time hustle. I need to be able to be business mode or mom mode. And there's no in between. And I get super stressed out when I'm trying to do both at the same time.
00:11:16
Speaker
And I was like in this moment of just absolute shut down. Like my body doesn't know who I am anymore. Am I a mom right now? Or am I a business owner? Who am I talking to? Am I talking to my three year old or am I talking to?
00:11:26
Speaker
a woman who's a potential client or a past client. A potential big client. Yeah, big client, big client. Well, that's so funny. I think too, you hope that people understand, right? Like, oh, you caught me in the evening. I have my family home. Tomorrow you will get
00:11:47
Speaker
the full version of me. Yes, she will collect today full business version of myself. You should just make it a joke. You should just make it a joke. Just be like, oh, yeah, you know, whenever I was like a whale yesterday, how funny.
00:11:59
Speaker
Right? Like that was silly. Oh my gosh. I know. Well, like our situations are a little different because my girls are in full time childcare all day, five days a week. Um, and it's an interesting balance of like the days that I need to pick them up early. So I think I was telling you like yesterday, I completely spaced that Ellie had this makeup swim lesson. My, my three year old, almost four, like four in a month. That's crazy.
00:12:26
Speaker
Um, and so I had my whole day planned out yesterday. I was like time blocking everything. I knew that like we had, um, she had gymnastics yesterday evening, all of this. And I think I was on my walk yesterday morning and I realized that, um, I, my whole afternoon was going to be derailed and I had like planned out all my work perfectly to get everything that I needed to get done in the morning.
00:12:47
Speaker
to be done by like two o'clock with all my work so that I could go to the grocery store and like I had my day planned. You would have been very proud of me because I hadn't locked out. And so she's also transitioning into her new class this week. And so I like messaged the teacher through the app and I was like,
00:13:03
Speaker
Hey, I forgot that I have to pick up Ellie today early, but I'm just going to take her to her swim lesson. And then I'm going to bring her right back because like I had things to, and thankfully like she's in a facility that that is totally fine. Like the daycare did not care that I brought her back, but it was just like, I went up to the daycare probably three different times yesterday. Cause I not only had to go get her and then I took her back and then I had other things that I needed to finish doing. Cause I didn't get, wasn't able to get all my work stuff done in the morning.
00:13:29
Speaker
and took her back and then went back and got my nine month old. And so it's just like, that's another reason why I think this type of business and like being able to build one that works for your life is just so incredible that we have this opportunity, but also like the bandwidth and the like support system from other people that are in our shoes to kind of say, this is how I structure my day. This is what works for me.
00:13:58
Speaker
And you have to just kind of figure out what works for you and your life. And for me, I love the fact that our daycare is like five minutes down the road. If I need to, I can just run up there and take the medicine or do anything. Being able to literally play it in every part of my day and make my own schedule and decide if I want to get all my work done in two hours, I'm going to do it. And then I'm done for the day. But it is really hard to explain that to people outside of this industry.
00:14:24
Speaker
It's very hard to explain it to people, and it's also very hard to create your own boundaries where you're able to... I feel like that was one of the hardest struggles for me, right? I had a corporate job, very high-level corporate job where I was in meetings all the time. My day was super structured. Everything had a deadline, and there was a process in place for everything already. I wasn't creating anything super new or groundbreaking, and I go into this new role that I essentially had to create for myself.
00:14:54
Speaker
It's like, whoa, there's a lot of freedom here. What do I want to do? How am I going to do it? When am I going to do it? Those are all answers that only I have the answer to.
00:15:03
Speaker
It's like, whoa, there's a lot. There's not a lot of people that you can talk with about it. Back when I was in a corporate job, I had my work bestie, my corporate, my cubicle bestie, and then my office bestie. I think it's cool that you and I have connected and been able to have those conversations with each other.
00:15:24
Speaker
One thing that I hope is that a lot of other people feel like if they don't have those people, they can at least get a lot of information and hear the same struggles you and I are going through throughout this podcast.
00:15:35
Speaker
And reach out to us because I know we're both very open to having these conversations on the side with other people. I've had people from your program, from the DOM program, reach out to have known that I've gone through the program and that we come from similar backgrounds and have asked, how did you decide?
00:15:54
Speaker
that you were going to only offer this or that you were going to not take on this kind of work. All these things that I know we'll get into in the podcast, but I totally agree. I'm just so excited to see what happens and what we talk about and all these fun little anecdotes and stories of motherhood and just like daily life that are going to kind of flow in and out too. Yes. Because we like to chitchat about that kind of stuff too. So just be prepared that it might go from something very businessy and marketing related to
00:16:24
Speaker
something wild that one of our children have done. Yes, something absolutely crazy. And I think too, people talk a lot about work-life balance and I'm like, yeah, there's a balance. But it's also kind of like for me at this stage in my life, it's all kind of just the same now. It's like where I'm just making it all work. Yeah. Yeah. No day is the same. No day is the same. And that's like, that's the other thing is like you just said it. We're both in these incredible seasons of life that are so rewarding and so wonderful. But
00:16:53
Speaker
You know, we decided as a family for each of our respective families, you know, that this is what works for us. And I think we're both really lucky to have husbands that, you know, support this and are on board with, you know, us having our own businesses. And I think they're both really psyched about us doing this podcast, you know? Yeah.
Upcoming Content and Networking Tips
00:17:14
Speaker
Well, and I think too, I mean, we have a lot of different content pillars that we know we're going to be talking about, but besides our, you know, main content pillars like education and
00:17:22
Speaker
motherhood and all of these different pieces of the puzzle, we're going to be talking a lot about mindset, getting over mindset issues, time blocking, creating effective time strategies, business building tips, client tips, setting boundaries with your clients, dealing with figuring out how to structure your days with your kids and your clients. There's just so many pieces of the puzzle that we're bringing to this podcast, so we're excited to continue those conversations and
00:17:50
Speaker
Just see what happens. We are, and one thing that we're planning to do every week at the end of each episode is send you guys off with a tangible tip that you can take into your day, into your week, into your business, your life, what have you. One thing that I actually did last week that I think
00:18:09
Speaker
Again, we've talked about this, but my tangible tip for the week would be if you've got somebody that is on your radar that you feel like would make a good connection for you in this space, just reach out to them this week. Don't make it so formal. It doesn't have to be a formal thing. My tip is literally just send a DM to somebody that is in this space, also a service provider, also someone who is a freelancer, has their own business, what have you. Maybe it's somebody local that you want to go and meet and just somebody that can be
00:18:39
Speaker
a support system for you outside of your family, but also someone you can just chit chat with and, and hop on a zoom, just ask them. So let's have, let's have a go for coffee or let's get on a zoom or, Hey, what's your boxer information? Do you mind if I like box you occasionally? Um, so that would be my tip for the week. Just making friends is scary, making friends is scary and putting yourself out there is so important and you're never ever going to regret it.
00:19:06
Speaker
Making friends is scary, but making friends on the internet that you've never met before in person somewhat makes it even more scary, but it typically turns out good.
00:19:18
Speaker
I mean, hopefully. Well, that is
Stay Connected on Social Media
00:19:22
Speaker
it. I think for this intro episode, um, we will see you guys next week. We're going to have lots of great topics. If you are, um, looking to find us online, you can follow at the business play date on Instagram. You can follow me at Betsy Moorhead dot biz on Instagram. And Lindsay, where, where should everyone follow you? You can follow me at at Lindsay white.co.
00:19:47
Speaker
All right, well everyone have a good week and we will see you back here next time. Bye guys.