Learn how your work impacts the revenue - Adam Knihtila

Today's guest is Adam Knihtila - the CFO for Growth-Minded Digital Marketing Agency Owners.

By listening to this episode you will learn the most essential thing every B2B Leader should know about finance. Adam tells us what metrics we should focus on. Why each company should have an ultimate goal and how our priorities change based on it. We also talk about what an entrepreneur should do if they just want to sustain a business.

At a later point, Adam explains the role the finance team plays in the whole strategy of the company. Moreover, he explains why the finance team "holds the strings" and why we have to have conversations.

Timestamps:

00:50 - What should every B2B Leader know about finance? - everybody should understand how their work impacts the company's revenue 

03:57 - What are the metrics we should focus on? - how to define what metrics even matter

11:05 - Why is it important to have an ultimate goal in the business? and how your priorities change based on it

14:30 - What should you focus on when you want to sustain a business

16:20 - you don't always have to grow your business

20:40 - What do most people get wrong when it comes to financing

24:00 - the finance team is there to make sure the business is going in the right direction

24:55  If someone wants to move into a leadership role, what's the best thing they can do from a financial perspective?

28:50 - 2 sentences  What's the biggest takeaway from our conversation

29:25  - Where you can find Adam 

30:44 - Who should I interview next? 

Adam Kae Group - https://www.adamkae.com/

Adam on LinkedIn - https://www.linkedin.com/in/adamknihtila/