
What happens when someone who only started running a year ago decides to run 100 marathons in 100 days?
In this episode of the UKRunChat Podcast, Michelle speaks with Hannah Cox, the founder of the Better Business Network and the woman behind Project Salt Run — a world-first endurance challenge running the length of India’s historic Inland Customs Line.
Over 100 days Hannah covered 4,224 kilometres, completing 75 marathons and 23 ultramarathons across 11 Indian states.
But this story isn’t about elite performance.
It’s about perseverance, purpose, and people power.
Running through extreme heat, pollution, illness and injury, Hannah and her small support team followed a forgotten colonial boundary once used to enforce the salt tax — transforming it into a route of connection, community and climate action.
Along the way they were welcomed into homes, fed by strangers, and supported by a growing global community of people who believed in the mission.
Project Salt Run has already raised £90,000 for charities working for people and the planet, with a long-term goal of raising £1 million.
In this episode we talk about:
Donate to the campaign
https://givestar.io/gs/project-salt-run
Website
www.projectsaltrun.com
Follow the journey
Instagram / TikTok / Facebook: @projectsaltrun