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📚 Odc. 40 - Ten o SXSW 2025, czyli wnioski, rozczarowania i fascynacje
180 Plays4 days ago
W najnowszym odcinku "Wycinków z przyszłości" zabieramy Was w podróż po tegorocznym South by Southwest - jednej z najważniejszych imprez technologiczno-kulturalnych na świecie. Frota dzieli się świeżymi wrażeniami z Austin, które stało się na 10 dni prawdziwym epicentrum dyskusji o przyszłości technologii, rozrywki i… ludzkości.
Aby posłuchać które z setek paneli, koncertów i wydarzeń towarzyszących, zapadło w pamięć i jakie mamy obserwacje oraz insighty z imprezy posłuchajcie najnowszego odcinka. A wszystkie materiały dodatkowe znajdziecie https://wycinkizprzyszlosci.pl/2025/03/28/%f0%9f%93%9a-odc-40-ten-o-sxsw-2025-czyli-wnioski-rozczarowania-i-fascynacje/.
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Transcript
Introduction to 'Trend Radar'
00:00:00
Monika Borycka
Hello, welcome to podcast of the episodes of the future. I'm Joanna Frota-Kurkowska
00:00:06
Monika real
Monika Burycka, czyli Trend Radar.
00:00:08
Monika Borycka
so imam so a tech technology techator and...
Podcast Format and Reflections
00:00:22
Monika Borycka
South by Southwest, which is a come to you.
00:00:29
Monika real
Today we are doing a podcast, which is a In
00:00:42
Monika real
yeah tatan formatma suha chi tookkovv drgotrona liliaandda v beta varote
00:00:55
Monika real
nadal, choć jej losy i też o tym zeszłym roku dyskutowałyśmy, o tej formule, której vietnam fo ah so suggestion du niian amtrataza but maton su foruanana then vaation said was just The
00:01:13
Monika real
if vavitelletoal name trippo tuuy style so of rota
00:01:15
Monika Borycka
i let alex ja niish temperaturrava borina fi just cous pin to stop nido shijato to nippshe vijaam evinnsec But idea.
00:01:25
Monika real
So, you were a very
00:01:34
Monika real
votedutoin the sal pubiefv ta saha
00:01:38
Monika Borycka
vola chi ah v but ah overpha mizurum ahina ah obetssna foratnetuwai if teressontan did nottona sotos chicavan visvanium santos chicavan visvanium vihojio impreno eachna isantto chi chicagova vi van name musicdi nego rozaut niki is bera share adoptes whatever ya to sim planti movie cooper In short, last day of data surveillance, just a dystopian.
Dystopian Themes at SXSW
00:02:20
Monika Borycka
but to goal There was a mini-bursa with a fire, which was in the area. There were no-zalog cars, which were in the the way.
00:02:38
Monika real
So cyberpunk, which we were in the middle of his life.
00:02:41
Monika Borycka
So, what did we do? I never, I never said that the ah how i go
00:03:12
Monika real
No, but in this case, the whole impreza in this dystopian climate was done? Or, or, there are very different points view of the Zmów Królowały?
00:03:24
Monika Borycka
I have to say that I have to go to an impreza with misy. I started to say that I was by South West is not only the main program,
00:04:00
Monika Borycka
of a music music project. But with an enormous amount technology, ah
00:04:04
Monika real
Tak.
00:04:05
Monika Borycka
allla like that us not o we ah gro known rochelan ah technote technology know I'm going to ask you to do this. going to go to the and it. ah driftft ah you ja porevni likeki like ganiev ali andionovanni ta dali ta dale mu weur <unk>eli ti vida in naurricjaboam myemi viant cami alte sub be portos mame ah ostilova do coa ti tistemaov The lot of points on panel in the program is
00:04:51
Monika Borycka
but usually tonarada you notre jishha ah static addition to vdaja in na asrufico if she scarda dot cover You are able to take this way.
00:05:03
Monika Borycka
I think that the biggest victory was my first trip to my trip was to, that had a plan. I was a kind of a plan. Of course, you know, there was a lot of different Sometimes there was no place in the room, because there was no place in the room, because there was no place in the room.
00:05:18
Monika Borycka
But all the time I was talking about the big steps.
00:05:20
Monika real
Legendary of the Osteen always with us.
00:05:25
Monika Borycka
But I was just curious say that I went to Monika Nerdose and I was just a thing about what I was going to do. I was just a thing about the interview I was just a little bit of a thing about the interview.
00:05:51
Monika Borycka
practically always was a little bit.
00:05:53
Monika real
Oh, the...
00:05:53
Monika Borycka
Maybe there were one or two panels, which I to.
00:06:06
Monika Borycka
ah researchers can findo muuchno albadivinkov vo nerdoza yeah
00:06:10
Monika real
Okay, so that's a good one. We were to get a lot of the impression on this particular impression. But now, to the meat, which you brought, and to your reflections on your 10 days, mainly on the conference conference, because we really want to take look at the impression that on this impreza, there specialists, researchers,
00:06:29
Monika Borycka
Thank you.
00:06:34
Monika real
but tell least of but that a sort of technology, researchers, because main conference ah vibe is just technological.
00:06:50
Monika real
And the main conference is that the time is on the conference. So I ask you first a about be top the
00:07:08
Monika Borycka
Ojeju, o Boże.
AI Music and Technology
00:07:11
Monika Borycka
Straszne pytanie, dziękuję. No bardzo mocno, czyli powiem cztery.
00:07:29
Monika Borycka
mi
00:07:37
Monika Borycka
First was AI Music and Creativity in the Imagination Age. There was a presentation Holly Herndon. An artist experimentally, a
00:07:45
Monika real
We'll see Holly Herdon.
00:07:50
Monika Borycka
cona taka I don't want singer-songwriter because it's a very spłyca what she does. Experimenter with new technologies. Very much in the technology or so bak to ratakali va now gori me ze muesia badanyami know so name is
00:08:11
Monika Borycka
It was a bit
00:08:29
Monika Borycka
alelutago tago viad
00:08:31
Monika real
I'm also close to the dystopian and cyberpunk.
00:08:33
Monika Borycka
Totally. If you
00:08:46
Monika Borycka
She is a very very interesting person if it comes to experimental music, if can say, not music tech, but all kinds of other things. She also showed her own journey to
00:08:58
Monika Borycka
on up onnato pocavawa is forfaonroga ah which was the of experiments technology. that when was Web3, it. She it. was it. She was in in She it. She in She was in it. was it. She was in was in it. She was it. was She was She She was She it. She She in She
00:09:14
Monika real
Who was the music that was not in the music?
00:09:14
Monika Borycka
it. She it. She was was She was She was in She She She She it.
00:09:19
Monika real
ah chiingkle sort of empty like
00:09:19
Monika Borycka
was She it. it. She it. She was it.
00:09:21
Monika real
and the co yeah
00:09:21
Monika Borycka
it. in was it. She was it. was it. She it. She in She in She was in was it. in it. She was in She She was was She it. She in it. in it. She was in was was in it.
00:09:33
Monika Borycka
Sentiel albo Saint,
00:09:46
Monika Borycka
Niesamowity też pomysł na na na nadanie takiej The technology a very strong way, not a person like open AI, but just showing that the models can not exist without a person.
00:10:03
Monika Borycka
ah tago like yeah ra bina got mos done open ai ah coppo proto pocasians ah modeldala nimogotinished bastrove ah The great lesson is also available, because lot of these panels can be listened to the videos, or you can also watch the videos in some ways in video versions.
00:10:23
Monika real
So, it's little bit of
00:10:36
Monika Borycka
Yes, that's not to the at how she develops.
00:10:56
Monika Borycka
not to have tar sheruz va yeah
00:10:57
Monika real
Yes, because it is a in to
00:11:14
Monika Borycka
but also in Warsaw.
00:11:16
Monika real
but it is an impreza that shows the music experiment. Holly Herndon has few times here in the context music. So she was a polskie, a person who was interested in music music, she was a little bit surprised.
00:11:33
Monika real
um mal um oaponzaresovane and music ah jash napeno nera she shavinnawa
00:11:41
Monika Borycka
It's also important to mention that she often in Poland is part the show, so you can see the concert tracks.
Gaming: Politics and Society
00:11:50
Monika Borycka
I like it. It's a music music, just to holly, a obok the hall was Hideo Kojima, which I never in the live.
00:12:11
Monika Borycka
so I should have to give legitymation nerds, but it's a job to be a hobby. So, it's a strange choice. not so
00:12:21
Monika real
To były trudne wybory, ja
00:12:23
Monika Borycka
the thatner that's never about
00:12:30
Monika Borycka
um
00:12:49
Monika Borycka
so so I was a of But
00:13:12
Monika Borycka
magga super
00:13:25
Monika Borycka
na wyciągnięcie ręki, więc...
00:13:37
Monika real
ah contrapanel hippo prosto moantana nigo pode is an imp importosnavia triveta is which vi chatte duze verroznikta in present
00:13:44
Monika Borycka
Yes, it was really great.
00:13:56
Monika Borycka
And a
00:13:58
Monika real
right.
00:14:00
Monika Borycka
state of play ja go śledzę co roku, więc teraz w ogóle byłam bardzo zadowolona, że mogłam być na premierze takiej live i
00:14:21
Monika Borycka
To jest też ciekawe, że jest Holanderem mieszkającym w Stanach, to też dlaczego tym mówię, bo jest bardzo bezpośredni, Typowy Holender. I też ta prezentacja była bardzo bezpośrednia. Co jest ważne?
00:14:36
Monika Borycka
W gamingu zawsze się mówiło, oczywiście zawsze się mówiło. ah Gracze też tak różnie tą polityką, że w sumie trzeba się nie interesować polityką, bo to jest coś tam obok i tak dalej.
00:14:48
Monika Borycka
Now that
00:15:02
Monika Borycka
ah sitatan politicianov staachif kegorozavo a vo it and ahkish in and upon were shekego a dioo the Problems that may be recession have been affected by gaming. Just about this. The console, the equipment, the development, the development, the export. The second part was the...
00:15:36
Monika Borycka
yeah go president kai dr godu jean changeionwa taki
00:15:41
Monika real
and but okay but to yahi today is that's shima but I to happen in election and the world of the world. I'm sorry, I'm sorry.
00:15:58
Monika real
and not technolo ge browser rov co toub observubottor sutua
00:16:04
Monika Borycka
I'm going to say that I'm going to that there was something else that happened, I would have to look at the statement.
00:16:22
Monika Borycka
yeah and totahi chi chicagova all latagota shiialuego porte but on the ni nibi were ah um So
00:16:36
Monika Borycka
but straulf on a zafsha song ummoovanna holistically in the world, in which we live. And so if someone just doesn't know his super
00:16:53
Monika Borycka
ah Because it's always interesting to me. I'm looking for, if it's about
00:17:05
Monika Borycka
Because I think that's also important for our branch. that just happens to the world, what happens to happen, that it will have a impact on everything, from music to film to music.
00:17:16
Monika Borycka
but
00:17:16
Monika real
Exactly, were talking about it in previous episode, that today a lot the analysis analysis is a huge part of the zeitgeist and what we going to
00:17:32
Monika real
but ro g griish pena elemento ma trivisstain navatehitoist vair and and gaminov and movies
00:17:38
Monika Borycka
Yes, it was a big challenge. I don't want to talk about problems.
00:17:46
Monika Borycka
the examples of companies like traditional history terms require the film takiha atta atari Later the
00:18:04
Monika Borycka
Nintendo, which tried to hit the United States in the 1980s, had a gigantic problem. Now, for example, a potential problem with the war and so on. Maybe had some implications for a while. In short, in short,
00:18:17
Monika Borycka
ah moza butjami ro ko aoshiki implickaia mean te taxruier zo yes jeannire skimru if spcheserrene as theminovan if just constantlyid that yet i can't include che church take tucha shiuaing activisionlizer dr ago ev rue aokba like i but day ah nedi mut nego mutirromo actorrehi babuam an isic xu aletto vanito like zaphiatca that The
00:18:50
Monika Borycka
and To, że coraz więcej kobiet gra w gry, to, że coraz więcej seniorów i starszych pokoleń gra w gry itd., itd. Itd. shows how much the market is
00:19:08
Monika Borycka
only by the the the of the
00:19:26
Monika real
and it was on the show of the last of us, with the last of us series of the last series, with the young people, who even didn't want to be in the show, like Pedro
Pop Culture and Nostalgia
00:19:40
Monika real
Pascal and some of the people who were in South by Southwest, but that was in their nerd and nisze climates.
00:19:40
Monika Borycka
Thank you.
00:19:48
Monika real
nerdo the inus of ahlimata No, obviously now it's a little joke, but
00:20:06
Monika Borycka
I don't know what was, I was a nerd, but I was not a
00:20:18
Monika real
No, my dear, you And But
00:20:19
Monika Borycka
but give you ah thumb
00:20:37
Monika real
and aja samipoosunia da na ah watchable no
00:20:48
Monika real
Oh, wspaniałe doświadczenie.
00:20:52
Monika Borycka
But I could only see the Ignite Talks, where everyone had 10 minutes to nerd-to-reads. From the
00:21:15
Monika Borycka
So it was good time. you can't a good time.
00:21:28
Monika Borycka
and grand po of yeah And a very positive that we were as a gaming game as a result of a weak place. were already few times.
00:21:48
Monika Borycka
the a very interesting part. So he finished a good note. shilemi inoskami ari nectaius paro baro chiicavevin the con conventioniona con ta con da bru the bru not um <unk>nyia in a entertain
00:21:59
Monika real
Maybe we can also bring this in ah businessy obhara ibra directora some to political decisions, but also very quickly developed by the technologists
00:22:23
Monika real
and <unk>ticovo aia in the
00:22:36
Monika real
think that a lot of attention to society and core value proposition, which always stays at end, is a very interesting point in discussion. value proposition packact but as a system a consosta ah yet paro chikovvan touch punkte and mihle of the schooly
00:22:54
Monika Borycka
No, he was on stop. think it's better than Amy Webb. think that Amy in my top 3 and even in my top 4.
00:23:07
Monika Borycka
some needs
00:23:14
Monika Borycka
andator on my topu ymoinavvaup
00:23:17
Monika real
I'm more curious what's going on this top 3.
00:23:17
Monika Borycka
yeah
00:23:20
Monika real
ah double top sagemantonnigo zafiletto da on yes notton va nearlyis yes them tim barchiicava so not a topev par what a new web so hi channel the to
00:23:25
Monika Borycka
But...
00:23:30
Monika real
a yaish felt phenomenon phenomenon you and and
00:23:31
Monika Borycka
ah so You know me very well, so what could you say Amy Webb? The panel called Mapping Music Tech Money from Seat to Exit, which is one of my favorite analytics. We are already in Music Tech, Cherry Who, a great group of water and music, who is a research project, who is a research project, who is a research project, and is a research project, and also a research project.
00:23:58
Monika Borycka
pu puvier muzeina tech yeah na toai ah sobuo cappo and chineseia parnato a part of theronni but publicov of opubo valley if jung goes that nihabatakmis sisterta umchimi command commander jamitter in aor ah e tuai ovisia tesmosis sheroha uma boila away mi baadamota tamati sammbardza mo snowaish chave like kiardo wa to e the begone themae itac commiumeardno e mapov vaner and kuunzichnago universityvo boring is back
00:24:29
Monika Borycka
chi
00:24:30
Monika real
It's interesting.
00:24:30
Monika Borycka
Nuda Wraca, in investments in music music, and you probably remember, 3-4 years ago, Metaverse, VR, all these things
00:24:32
Monika real
butov
00:24:37
Monika Borycka
shi deri lataammo metavver viard ah isarefcisqueakia intryguing, let's say, hype.
Music Technology Investments
00:24:47
Monika Borycka
They currently have invested in the university city of infrastructure, a solution that is related the distribution of music, which is something that is for a normal user, which is so-called nudity.
00:25:00
Monika Borycka
she chose to doesvi quago so la v quago oitkovnika e poprosto tavanno noon One of the the AI generator for music. In addition, there is Nuda. She also had a very nice look at the last few years.
00:25:23
Monika Borycka
butru nevawa or stania la patrie
00:25:32
Monika Borycka
Metaverse po prostu rozbuchany. W tym momencie bardzo mało jest takich rozwiązań. A, who is a part of thing is for example, the platform Condense, which is the first investment in BBC.
00:25:53
Monika Borycka
ah BBC has opened their investment firm and it is their first investment. It's also a lot of
00:26:10
Monika Borycka
meawa reshta ah reshtato tatanna nuda laquegos viquagoitovnika chini vi muttoev v aaonani pravami outdoor skimitoyak The way to look at the catalog of music, catalog of music, or other artists, how to change the company.
00:26:29
Monika Borycka
yak yak tosi petochiz mina yakifimitto cuppu on tat cuppuon tota filmme um and capital cuponto Ubezpieczalnie kupują to prywatne firmy inwestycyjne itd.
00:26:43
Monika Borycka
To był naprawdę temat, że jeżeli ktoś tam poszedł to albo musiał być jakimś turbo nerdem, albo pracować w branży muzycznej, albo naprawdę być zajawkowiczem tego tematu.
00:27:01
Monika Borycka
panel,
00:27:13
Monika Borycka
<unk> ya which I had to for those who don't know. Detective Cooper's Twin Peaks, so it's the most important serial my life. It's hard to have to go there. It's a person well found out in the XXI century and in the TikToks in the Memetrii.
00:27:40
Monika Borycka
It's a good cringe, but you have a little bit of a heart. chipport chipponaerduun yeah
00:27:45
Monika real
But it's a wonderful metaphor for the generation the actors who are now on the stage, who are now the stage roles like the cult the serial ta ta naian naya vashian kutoerriial which is and It
00:28:24
Monika real
fajaam op puad da eaters of the miak beachchfu on facechi
00:28:29
Monika Borycka
ah feather but tohiag but the granny olli mis soakkitanki itamir o griva co but and nevas ni as a and a
00:28:43
Monika Borycka
so He's also a pop culture, Charlie X, Xiexie so on.
00:28:45
Monika real
Thank you.
00:28:49
Monika Borycka
He's also very strong comment. He's totally found out, but he's also a actor who can't get out of way, because he's active. Then he was Twin Peaks, Dune, because he was the first Paul Matryd. the which the potan but vi twin peaks du produce on pi and power pole atrion
00:29:06
Monika Borycka
Then there was also Blue Velvet, another kind of probably in the
00:29:26
Monika Borycka
ahishsh horrors with advise study yogaratam shaanana I'm not a horror, but I'm a great challenge, so I'm not a good one. no I really really enjoyed it. I'm really excited that Twin Peaks is my total pain, Achilles' and nostalgia wave 100%, so was asked to so feel like I'm feeling filled with it.
00:29:58
Monika Borycka
Pascal I
00:30:19
Monika real
Exactly, exactly. There were also beautiful... yeah
00:30:26
Monika real
Piękne wspomnienie David Lynch'a, when David was of
00:30:53
Monika Borycka
alima munika g graniz um um your mom gave she so i chat to today um um professor nay a la to washington twinpister sidinato sina g granizakron yammoga andnivilu grani stramaga shakra to like ja's okay so call think the But
00:30:55
Monika real
ah
00:31:09
Monika Borycka
I'm going to do it for me to do it. I'm going to do it for my four highlights of SXXW. It doesn't mean there was more fun.
00:31:15
Monika real
All the...
00:31:17
Monika Borycka
I was on the panel about shitposting in the internet as weapon against racism killing ah yao bro nipifco rahiov ivokrutano um um but ah like the bird not um American, Native Americans. panel
00:31:47
Monika Borycka
umtone ratacio ah gunnya yet za tamaten top very actually suhawa i got to mus wisdom na ah but your csi yeah also about authoring rights, machine learning, so these four things have said to be really a little bit of a gory of the world and I think that it is very much a lot of my feelings because of people who work with me with a inspiration for you, which you see in life and then it was also with Amy Webb where supposed to go to 7am to go to 10am to go to 10am, massacre
00:32:20
Monika real
I wanted to ask you, for who you have done so much, to find yourself in the middle of the room.
00:32:22
Monika Borycka
masakra
00:32:25
Monika real
I will probably
00:32:26
Monika Borycka
Only for her. so it took kaan
00:32:30
Monika real
do this panel or the premiere will be.
00:32:34
Monika real
there and ta yaakba shamanakke omontaki raana ah toisttro hatakka in preidda shop of viji um ikash dr na um suerjema so wasner so melena for you wasna takeki to raza bierra I that to completely meru obviously and as to maybe we can work out the vibe this edition.
00:33:06
Monika Borycka
ah to But it's super, totally super. For me the best festival, or the conference, are those where people are going to be on but in the other. Totally. made the impression ala in
00:33:18
Monika real
Exactly, so.
00:33:18
Monika Borycka
but telling yeah
00:33:19
Monika real
And here concept is materialized. But a premiere report, which then very long discussions in the branżs, in the technologics, are happening.
Storytelling in Tech
00:33:38
Monika real
ocur and potan bardo boe de cuev bra jaque shelainoicneche bevalon It's a big show, because I've already made YouTube version of this meeting. feel like it's one of best storytellers, when it comes future, technology trends.
00:33:58
Monika real
um yesterday east naland ny leu story tala a keshticogji all this watchlogia the e trend if for which can be a very interesting narrative, to be able to take attention to people who are much the topic, as those who are in the future, know not And we have to say that it a powerful way showing how to present sometimes complicated, complicated and shocking topics.
00:34:24
Monika real
ta ah but potens naavka the puanna the go ya commona should stuff samru the ne compliovana is as kaqueion sat themate So it's my impression that I was in the last year when I saw it and
00:34:56
Monika real
that no one was a scenario that was presented by Amy's report of the garagena god and the garrai premiered aporto ah future today institute, the we can even try to do a little bit of a thought about it.
00:35:08
Monika real
the nearbu positive name nai or dietta bitto ta wassis sheho you forliaga i muslim used to throw her but beage and and yes but bo some misle you if them to match yeah
00:35:22
Monika Borycka
He was not positive. The last year was a positive. iskry hope.
00:35:41
Monika Borycka
is zana yeahbuha naszaj nidawami contexted the go cdf stand action nice feature the yes positive lookish like ta is korea is
00:35:48
Monika real
of the peace, that he goes sp call you ta like
00:35:51
Monika Borycka
I've been living this much, that wrote used books, to and had to go to and I go one book, I had and I to to one had one go to one and to one book, I to to one had and had and had to go to one to and I to to one book, book, had to go to book, and one and had to one book, had one and I I go one book, to go to go one book, I had to go to book, I book, had book, had go to one book, and I had go book, and had to go one book, to go and had to go book, and had to one book, and to one and to to one book, I to to had to one had book, book, I had and I You not do the end of the day have depression and little bit of depression. was actually a bit of a smile about this. But it was a whole thing.
00:36:28
Monika Borycka
Maybe because the whole discussion around AI, that AI should be able to do the raka, to do the way to the climate,
00:36:41
Monika Borycka
the the the okowata gootto ai proveol tu la chiraa a milach likeki vchis catastro voli ma now It's not a bad thing. It's interesting to
00:37:05
Monika Borycka
puvana erne er rene pra ah prait fute ah nerobita guttoisna prav the lut koshhipochabon yeah ah ittoas taka misturaim notto stago esex ex vo of the paduwa ivovvia emiso starwart in barjapso starting fidaian ex vizaics novelva model um open ai all To
00:37:25
Monika Borycka
ah To tak mi się kołatało. like the be cowata in the
Living Intelligence Debate
00:37:32
Monika Borycka
head. No one was positive.
00:37:42
Monika Borycka
ummo go do odo dehaif iffitravatch iffitravat ah povi ah eattanar kissa jinky jinky jinky channel forgot pe in yes ahkinishshba and tora touch inni as ask this so nice to to me me mistime withlenash fe I think that's not going well, because something went wrong, so I'm not going to say, not going to
00:38:12
Monika Borycka
allla um wagaba lito vi de fattan yeah ita ki al de fatta aletro haja of sin kairun cue
00:38:29
Monika Borycka
living intelligence, which is the whole thing.
00:38:30
Monika real
Yes, that's the going to
00:38:33
Monika Borycka
ah teleport one yeah naov yes
00:38:56
Monika real
dr ofnatez dector i mean <unk>via piera is the factop of tousszanium absolutism social goodroco it was not a pugu biium tero come ask for um to get the premie but john song ah novati hierulu technologynago i con vagancidu technology narasta soto spulur naa nasha alttu chatta keeppavajabi strict and outboring.
00:39:22
Monika real
was a lot of the a fear of missing out.
00:39:23
Monika Borycka
Thank you.
00:39:29
Monika real
the copy of missing anything ta to the former aman wasna format ah to structure that to yes set to set them are terms mission you him okkash the absolute music took terms called vou ai c j attack ah butniva taught um the totakip called um the the taxs via you attack him ten p yeah ah zametraci map pa prototetay grut but mogammiologyji all u san nesh verta e otan ah vi the technology
00:40:00
Monika real
per całość, to to
00:40:22
Monika real
of the of what happens, but living intelligence, which Amy and her institute
00:40:46
Monika real
This also na documentcu toris toka al sheavva said a SXSW. It is of the between equipment, but also humanoidal, and all the
00:41:16
Monika real
alette thego don on tell the opar technology e oppaia nape nago roose ofvo you tax of contexture infrastructure ni concept concept logic naak itoata are gonnaida mo no the a coakish concept not a concept to an noni concept them no that say that is only on paper, but it is concept that is tested in many laboratories.
00:41:44
Monika real
ah it do you to this chair doage spot on tra stago somethinga iy is just put them but pushing sa on teutam maovvi And
00:41:58
Monika real
so yeah suja arapo vata
00:41:59
Monika Borycka
Good, good. What can
00:42:00
Monika real
temato living intelligent
00:42:02
Monika Borycka
I add to this? When we come this topic, there are some micro-requipers from etyken to some problems with the acquisition of these tcan.
00:42:15
Monika Borycka
ah poyaish yakish problem as gonzane posecania comic There was nothing positive, it was thought that maybe the fact
00:42:32
Monika Borycka
nita to today o gu ne alava santa presentatsia you dr aboakka ija ofla ah so ye ma tah dali butja ben yeah mosennija benja super alap faton yeah have vaking me so stoping on top from mosatovin ni casttagoone is ara poitriquem ah baro graarddo doci contrasters bo vie but just side by self as the aop pa america and not la usedtomo naboia istemoaunkturara appear as for z chejaan of spparatzzsis i must now um antagonisati epo epola rizazi ah Amy comes from America, so that's the climate.
00:43:06
Monika Borycka
Obviously, Osteen is very specific city. It's a So it also shows a very strong contrast.
00:43:27
Monika Borycka
like demoz ni contrasttra
00:43:28
Monika real
No, jest też takie powiedzenie Amerykanów z poschodzących z tamtego regionu, że to jest po prostu one small blueberry in the big tomato sauce, czyli jedna mała jagódka w wielkim...
00:43:28
Monika Borycka
but musicli but
00:43:44
Monika Borycka
mrov
00:43:44
Monika real
yeah yeah ki sohi pomidaov and so is the shot vina your zaion dog lot voo and v group ofvanpoli
00:43:51
Monika Borycka
flagggy
00:43:52
Monika real
all let us flag into qua yeah
00:43:54
Monika Borycka
likey tanale
00:43:54
Monika real
ah vi sa vi stte to viia austin is and of of contextual but ofionov me and
00:43:59
Monika Borycka
like the tayabiro maams lu me fact tetahova conferial she does ni chamogra toji luji technology ra tvish pobarra hotel lana concert concerta but walrie tech yeah taquereign novania yeah like butotteras oh yeah you ah two time of ven step fors zaard the zaard of ta gu boco no allla yes takiutak isre novan yeah but just the a operator ah a approach It to the
00:44:32
Monika Borycka
ah it attackdala ta dala otivicti cheo conrovaziicta hamiltonni nauseniamos not agoro bitina
European vs. U.S. AI Perspectives
00:44:38
Monika Borycka
So maybe it's also a point.
00:44:38
Monika real
A, is there a point of view of European show as example in context of the AI?
00:44:39
Monika Borycka
Yes, it's something
00:44:45
Monika Borycka
that was going to blow up. I very well America, because America is of and ah justaf america but carsmo ah <unk>vo nosty ivogula ah ah outputubbuta a millionai ah I was a
00:45:19
Monika Borycka
life with machines the best and worst of ai stago pointant dachipanel nazeva guji yenas also also potora buanataner um on a shinazivawa Rachaf Harfush, going to of a a
00:45:58
Monika Borycka
cryo Maybe it was a way to the the
00:46:22
Monika Borycka
and due ah soco bit moza totaltohi j of of aurop yeah I don't say that I'm not talking about these kretynskies memes, but the But no bardochica
00:46:50
Monika real
Yes, it was a question that tuwaapoli nabuwa ah zpa in the the to vto pier so here now because the
00:47:12
Monika real
ahgulai or justbausian intelligenti through Europe was shown tool, which is
00:47:29
Monika real
ah e bitch mo taygo um the taki yes um thesoschi jaan butultaga upchao ah vince tak zoto vi che toci covers zatashpo ferreda soja jotan voakje' novel vibuna ah noy yeah vcha sowait channel notashma spinishtamin nota amazonka that shuhua griing go <unk> are goingnna download irela if only a ropa cave
00:47:57
Monika Borycka
kala makahanana na tikoku I przypomnę.
00:47:58
Monika real
So, as you can see, there are all kinds of imprezy.
SXSW as a Cultural Event
00:48:03
Monika real
um glad youwa to th ah impra a
00:48:07
Monika Borycka
A nie dotknęliśmy jeszcze koncertów muzyki kubańskiej, ludzi grających na jakichś dziwnych instrumentach i wspaniałych takosów, więc naprawdę myślę, że w ogóle to jest ciekawe Monika, moje przemyślenie, że o edycjach SXXW można cały rok robić, na przykład serię podcastów SXXW 2025, rozłożyć to na rok i zaczynać po nowym roku od razu, więc przyznam się szczerze, że to była impreza.
00:48:10
Monika real
like
00:48:30
Monika real
We have groups the sieci which are very much more open for the edition of
00:48:44
Monika real
the festivaluac logandarnaucty team stragohi batashma okazi
00:48:49
Monika Borycka
Oh Jesus, yes.
00:48:50
Monika real
close with sta ah um ah duty team group ah and dr nara de vivodon suchre haszlo nego is local na go me you ahpo prostut areakups gotovvoaangist ah baa vi de at ma beulton nafativallo She a of
00:49:12
Monika real
We are the Austin and and minimum
00:49:41
Monika Borycka
ah Yes, but it's nice to and a great musician for years. He was great musician the election.
00:50:01
Monika Borycka
The music export Poland and all kinds of things that are related to music. Austin is driving for two decades, so he has everything in the world, so he also has everything here.
00:50:18
Monika Borycka
who has been able to do this situation with the best advice. I don't want to say that you can spam your Lucas as you can do OSTIN, so that you can't do DMs, but it's really good to have a person.
00:50:33
Monika Borycka
ya so not many know that sort I I'm going to say that you asked about the best things in the world.
00:50:38
Monika real
No.
00:50:40
Monika Borycka
it and the impressivea grown back ta cannalacha in perza maswien yeah But because we are Polk, there must be a but come just um but ah but ra ah do thisnaya yokaish ah o bwa natoa the chasa misagg is that the traffic in a sway pan I tell you that it's a bit know
00:51:22
Monika Borycka
The answer is because it's a big difference in their category search. I'm also very curious about one of the panels.
00:51:29
Monika real
to be a hot take, where did you hear it?
00:51:34
Monika Borycka
To was my first panel. You can imagine, you can see the first panel of EssexXW and you can see that you have a whole day and you have to do it for 9 hours.
00:51:46
Monika real
the
00:51:46
Monika Borycka
ah ah It was a panel called Community Driven Search Building Strategies for Next Gen Discoverability. He was a little bit about the change of the search.
00:51:59
Monika Borycka
We were the episode when we were SEO, Geo and now it's Answer Engine Optimization, Engine optimiz ah Optimization.
00:52:01
Monika real
Pamiętam.
00:52:12
Monika real
Answer, searching, optimization, tak?
00:52:18
Monika real
engineing Okay, sorry.
SEO and Discoverability
00:52:20
Monika real
ah taraovo gule vi chetoyta questionne does not ze known is ferammo to the honor jua aya putten toque honor to pajaa
00:52:20
Monika Borycka
roa a
00:52:28
Monika real
marominina nasawa jen
00:52:31
Monika Borycka
No, but it's interesting. But, back the topic, to our listeners' listeners' questions not spam. There were different theories, not the whole thing, but the business, for example, the development of platform AI and the category of the search. And the fact that and i've got but con for your platform ah aio e qagrishukivana yeah naita tosja vashna Dalej jest ta rozmowa TikToku, on gdzieś tam sobie tle jest ta rozmowa czy powinien dostać sprzedan etc. I kto powinien kupić i do jakich powodów.
00:53:01
Monika Borycka
Wspaniały hot take o tym porplexity. A dlaczego to pasuje niczym makaron do pomidorowej? Dlatego, że TikTok młodzież Generacja Z, ale też millennialsi czy trochę starsze osoby korzystają TikTok'a jako wyszukiwarki.
00:53:17
Monika Borycka
Podobny kasus co do YouTube'a, więc perplexity kupując TikTok'a, tak, albo Instagram'a, więc perplexity kupując TikTok'a poszerza sobie swoją po pierwsze gronę odbiorców, po drugie możliwości wykorzystania właśnie tego paradygmatu poszukiwania w necie, paradygmatu search.
00:53:20
Monika real
or Instagram. Yes,
00:53:35
Monika real
it's a panel where you sit and you get a hot take and you get There are also panels that are just a little bit of a
00:53:45
Monika Borycka
Yes, like i let you but it's a clickbait title.
00:53:45
Monika real
a
00:53:48
Monika Borycka
I said, I'm going get into one thing. I said, I'm going to take a short break. If I see the title of the future of entertainment, which has all red flags in the description, which means that it's on a large scale, so I'm going to...
00:54:03
Monika real
Thank you.
00:54:06
Monika Borycka
mata keta koip perno yes on ah ah abi vai on perians ah paians ah ta kimi or sobamiakk ah yeahna's as also provide provide firm of activision blizzar bear entertainment so me poetma what I entertainment ah But he was also brought to this Conan O'Brien and I wanted to see a good person in life, but love Conan, so I'm a fan.
00:54:33
Monika Borycka
Why was it for me? Because was a good one, because I was a good one, okay, there's this entertainment, there's this future of the world. I'm going to be angelli pada ah torheta kittaas ben janeert alert is pada piania yakam afiziia ah fuma activvision besard just microsofta e ot pa me shfiev spella superci ducadu ye and not all yama orhota vicoit chezo noorsh schleze attended in like ne tutora If the and
00:55:17
Monika real
Thank
00:55:27
Monika Borycka
It's a
00:55:43
Monika Borycka
didn't have any of this.
00:55:49
Monika Borycka
no electricityphitax da it talkhu about to taca term is a powa paish ah mardovana gujiina de butna conan of cha andhiak da yeah thrust sarawa shinara the minimalize ofva the goip pu paki drgo narasnc to tra But
00:56:09
Monika Borycka
<unk> I think that as a at
00:56:27
Monika Borycka
factja bardomo so but The to the way do viral on TikTok. I thought that in 2025 was a mistake, but still alive. I tell you that it is for me quite interesting I also, I'm a little frustrated.
00:56:47
Monika Borycka
<unk>trava
00:56:48
Monika real
But I the for avi love stretch imapo ma chava ah povertyvciri and nada <unk>na fuzeia poprosto I can see that the topic is still very strong creative economy, so I think that's also a little bit of a time and a kind of inspiration to the whole of our pop culture, and of the communication.
Future SXSW Plans
00:57:32
Monika Borycka
No właśnie, i to jest też ciekawe, że co roku są myślę nowe insighty. and tay ches shirt um mr romoza micha big e Co to z Moniką powiedziałyśmy, można jeszcze by rok nagrywać.
00:57:45
Monika Borycka
Kolejny SXXW przez nami, czyli SXXW London i tutaj wybierzemy się w romantyczną podróż razem.
00:57:54
Monika real
It's an event, because we are in the same time, in the same time. I find out more of the private and the chance to see how the impreza works in Europe.
00:58:00
Monika Borycka
We never are with Monika in one place together.
00:58:03
Monika real
It's new from the world's reasons. ah praji is zana in jacobbi storyams nigermiaia aboutist ah pravat me posukivan itahennchi the batania acta irearaji with uop yeah androta no zavadov and zaroovic pavaov And maybe with this end, will invite you to a special edition the London Festival in what it will bring to you for some ideas and inspiration. Frota. Exactly.
00:58:32
Monika real
um um in in theki sub sha mislannya e and ispirazzia hasrota
00:58:41
Monika Borycka
We can do a I
00:58:44
Monika real
partner
00:58:58
Monika Borycka
superdono pi che ogramna pro but alsoavvedus commentage and us pottifao yeahto but um you you cotakata approach ba bo v part zosavia usually dr chiakki specificnago fragmento p show p a piece of robotmit and ah oinnkin agrafama rattra thanks albos the goty of him vphaza albasvtigo have a vpsha za and chesa mia the konii pamina mekibo yaka yacabuwa ah ah kabuarrominka iutka obviously seei mojiswa to a what
00:59:34
Monika Borycka
shabi up a linked vi electric onion avigido degoportalo
00:59:36
Monika real
don't know it happens to happen, but um nearhandval and
00:59:47
Monika Borycka
Cześć, do usłyszenia.
00:59:49
Monika real
Exactly. Frota, I thank you for sharing your thoughts with your thoughts. I'm here with audience of We'll see you next time.
01:00:03
Monika real
alsobukra is known for youroaday yeah and so znami sha not na go ah so haja
01:00:11
Monika Borycka
such those wasa