Launch Day Logistics: How to Ace Your Next Product Announcement

Jess and Susan get real meta with their season 2 opener. This episode is all about launch day — what to do before, during, and after a product launch to make as impactful a splash as possible. 

You'll hear:

• How to make sure your launch message will resonate BEFORE you spend a single dollar on media
• Why a creative centerpiece can help make it look like you're EVERYWHERE
• How to use first-party research to support your product launch
• Why your paid ads and your landing page should be a matching set

That's Marketing, Baby is sponsored by the incredible people at ércule (ercule.co) and Teal (tealhq.com).

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