S2 E8 · Get Personal with Loyalty
The Impact of Personalization in the Digital Age (ft. Michael Sitarzewski)
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6 months agoIn this episode, we meet with Michael Sitarzewski, VP of Innovation & Technology at Tandem Theory, to discuss the ways brands can bring personalized experiences to their consumers. We discover the power of direct mail, and the importance of having loyalty data when advertising to your target audience. Tune in to learn more about personalization and staying ahead in loyalty! Also, visit www.tandemtheory.com for more information about Tandem Theory.
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