S2 E7 · Get Personal with Loyalty
Using Data to Identify and Reward Customers (ft. Dave Mansfield)
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6 months agoIn this episode, we speak with Dave Mansfield, Executive Vice President of Analytics at Tandem Theory. We explore the hidden power of data and how brands can utilize zero and first-party data to identify and reward valuable customers. Tune in to learn more about using data to enhance customer loyalty.
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