S1 E13 · Get Personal with Loyalty
Joyalty: The Harmony of Joy and Loyalty with Adam Posner
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11 months agoNever heard of the term ‘joyalty’? Then tune in to our latest podcast episode to hear Adam Posner, CEO of The Point of Loyalty, define it. Don’t miss Adam’s insider tips gained from joining and studying more than 113 loyalty programs and conducting his "For Love or Money" research for over a decade. Learn about the three Bs of loyalty, the six key currencies loyalty members care about, the six questions your brand should be able to answer around customer data and much more. Listen and subscribe today and let's forge a path to success with loyalty!
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