S1 E12 · Get Personal with Loyalty
Mastering Personalized Marketing with Stephen Stone
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11 months agoCRM and customer loyalty expert, Stephen Stone, has worked for mega brands—including Bank of America, Toys "R" Us, Bath and Body Works, and Lane Bryant. Join us for this episode to gain his unique insights on how to align personalization efforts with business objectives, why you should always be testing, why a roadmap is essential for growth and improvement, and the importance of company-wide support and collaboration.
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