Mark A Preston is a coach, public speaker and author who takes people on a journey from SEO Robot to SEO Marketer.

There are countless tasks and projects in SEO that 'might' help a business move towards goals, so how should you prioritise?

As Mark explains in this podcast episode, SEO is not a checkbox exercise. Every page on your website needs to be purpose-led, and if you build a brand that people want to do business with, Google will love you forever. This episode has so many quotable moments; it was a joy to record.

If you run an SEO Agency, are a freelancer or have Digital Marketing responsibility as a part of your job role, then this podcast episode is for you.

Mark's website is at https://www.markapreston.com/
Find Mark on LinkedIn - https://www.linkedin.com/in/markprestonseo/