Pete Romano is the founder of Segwik.com, an AI powered customer journey optimization platform that helps businesses turn every customer interaction into a meaningful, memorable relationship.
Before becoming a tech, entrepreneur Pete was a composer of advertising jingles like the Budweiser frogs.
In this episode of the Abeceder podcast The Independent Minds, Pete explains to host Michael Millward how his musical education and experience contributed to his entrepreneurial success.
Michael and Pete discuss how many entrepreneurs are experts in their field, but set-up businesses without knowing everything they need to run that business.
Pete explains how his thinking outside the box about what happens in the box of a business led to the creation of Segwik, which enables business owners to effectively manage every aspect of their customer relationships, and create meaningful repeatable experiences.
They also discuss how the business owner must act like the conductor of an orchestra, bringing experts together to create high performing teams.
This episode will enthuse you to rethink how you interact with your customers.
More information about Rebecca Olson and Michael Millward is available at Abeceder.
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