The Rockstar CMO Studio: Cathy at CMS Connect
This week, Cathy McKnight, Chief Problem Solver at Seventh Bear, makes her monthly visit to the studio, and our host Ian Truscott grabs her after day 1 of CMS Connect 25, a gathering of content management professionals in Montreal, and she shares the latest talking points from the world of content management.
Some talking points from this week:
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CMSs are still valid and necessary for digital experiences, but digital experience platforms (DXPs) are not a thing.
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The death of the website is bullshit, and the CMS plays a key role in management and orchestration across all channels.
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Artificial intelligence is obviously a hot topic, and there are some interesting use cases in content workflows, governance, and approval.
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Composability and headless remain a hot technical trend, but not much is changing in terms of what buyers are asking for.
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Accessibility was a surprisingly hot topic, and it’s often overlooked.
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People, process, governance, and operations remain a technology-agnostic challenge regardless of the acronym used to describe them (DAM, MAM, MRM, WCM, etc).
A dive into indulging our inner content geeks, and ss always, we welcome your feedback.
Enjoy!
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The Links
The people:
Mentioned this week:
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The story of Boye & Co
Rockstar CMO:
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The Beat Newsletter that we send every Monday
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Previous episodes and all the show notes: Rockstar CMO FM.
Track List:
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We’ll be right back by Stienski & Mass Media on YouTube
You can listen to this on all good podcast platforms, like Apple, Amazon, and Spotify.
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