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Richard Decker: Authenti Founder Says 60% of People Are With Someone Who Isn't Their Type!
937 Plays25 days ago
Richard Decker created Authenti, an intentional connection app, so people can meet their person without swiping. That's right, there is no swiping! Authenti does the heavy lifting and sends matches to its members based upon compatibility.
We discuss what makes Authenti better than its competitors, the biggest misconception people have about online dating, and much more. Download Authenti today by visiting beauthenti.com.
Part 2 of our exclusive interview drops next week!
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Transcript
Introduction to Authenti
00:00:00
Speaker
I am very excited to talk to our guest today.
00:00:04
Speaker
We are so lucky to have him because he created an app that's going to make people's lives easier and better for single people if you are tired of swiping.
00:00:17
Speaker
And most people are.
00:00:19
Speaker
The dating app fatigue just keeps increasing.
00:00:22
Speaker
People take the apps off their phone.
00:00:24
Speaker
They stop doing them.
00:00:25
Speaker
So insert Authenti.
00:00:28
Speaker
Authenti is an app that
00:00:30
Speaker
To bring people together, it's not your average or typical dating app.
00:00:35
Speaker
It is different.
00:00:36
Speaker
It is better.
00:00:37
Speaker
You don't have to swipe.
00:00:39
Speaker
It's really, really incredible.
00:00:40
Speaker
And we will be getting into that today.
00:00:43
Speaker
So, you know, Richard Decker.
00:00:47
Speaker
You said something that completely blew my mind and something I know that I'm probably going to repeat endlessly.
00:00:56
Speaker
So you said that 40% of couples in the world today are with someone who is not their type.
00:01:02
Speaker
That statistic should be made into an Amber Alert.
00:01:05
Speaker
It should be sent to everybody's phone.
00:01:07
Speaker
It should be on social media platforms everywhere.
00:01:11
Speaker
Because it just proves that we can get it wrong with just the way that dating apps are put together today.
00:01:19
Speaker
It's all about how hot somebody is.
00:01:22
Speaker
So your app Authenti, it has no swiping and people are connected without knowing what someone looks like
The Flaws of Traditional Dating Apps
00:01:30
Speaker
first.
00:01:31
Speaker
Why was it important for you to eliminate swiping and the foundational mandatory superficiality of
00:01:39
Speaker
That's essential to every dating app.
00:01:42
Speaker
We're about intentional connections and the dating apps that are in service today, they're about judging a book by its cover.
00:01:51
Speaker
And the stats actually, it's 60% of people who are with someone who's not their type.
00:01:56
Speaker
Because as we grow and evolve and get a little older and then realize, you know, that blonde, that redhead, that darkhead, dude, this, that, or whatever we thought was our physical type, where did it get us now?
00:02:07
Speaker
There's hundreds of millions of people on dating apps.
00:02:09
Speaker
And there's
Evolution of Dating Apps
00:02:10
Speaker
a reason for that.
00:02:11
Speaker
You know, people, when dating apps first were created, they served a purpose.
00:02:16
Speaker
It was unique.
00:02:17
Speaker
It was different.
00:02:17
Speaker
It was bringing people from different geographics together, different communities and things like that.
00:02:21
Speaker
But just like every other business, they saw a financial potential if they...
00:02:27
Speaker
didn't service their consumer as well as they should and made it more about their revenue, which then became swipe culture, which then becomes addicting and the dopamine effect and then becomes making people judgmental and objectified.
00:02:43
Speaker
Everything we're not supposed to be when we're entering into any kind of relationship.
00:02:48
Speaker
And you're not going into authentic completely blind.
00:02:53
Speaker
You're going in as descriptive.
00:02:56
Speaker
You're not marketing yourself because when those other sites say to show your best self, you're revealing photos of yourself that may not be current because they're convincing to promote and pitch.
00:03:07
Speaker
It's not that people are intentionally lying or being misleading.
00:03:12
Speaker
They're being guided and they're being guided incorrectly.
00:03:16
Speaker
They're becoming a product on a platform that is now making money off of their images.
00:03:22
Speaker
And now you're into selling yourself instead of just being yourself.
00:03:26
Speaker
And with Plenty, it's all about being yourself, describing yourself.
00:03:30
Speaker
Well, what is it about you that attracts, you know, what are you attracted to?
00:03:35
Speaker
Short, tall, skinny, rounded, firm, fit, eye color, open to all.
00:03:41
Speaker
You're now going to describe, you know, what you're looking for.
00:03:43
Speaker
And it's amazing when you're not looking at it.
00:03:46
Speaker
you can't mislead yourself.
00:03:49
Speaker
Like you might have a specific type, but then somebody else's hotness might hijack that type for the moment.
00:03:56
Speaker
Yes.
00:03:56
Speaker
Because your eyes are being misleading, right?
00:03:59
Speaker
Your eyes are saying, Ooh, wow.
00:04:00
Speaker
You know, okay.
00:04:00
Speaker
She's not blonde or he's not a dark hair or this, but man, they're adorable.
00:04:04
Speaker
Look at that.
00:04:05
Speaker
Look at that.
00:04:05
Speaker
And they're not really getting to know the person you're judging somebody based on a moment in their life.
00:04:10
Speaker
And then you're going to answer all our onboarding questions, which are going to be about your likes, your hobbies, your apologies, your philosophies, what turns you on, what turns you off.
00:04:19
Speaker
And somebody else is doing the same thing.
00:04:21
Speaker
And we're giving you 10 answers, multiple choice, and you get to pick five.
00:04:24
Speaker
Because algorithmically, now we could line up.
00:04:27
Speaker
Yeah, joy and rich, both like horseback riding.
00:04:29
Speaker
Joy and rich, both like nature.
00:04:30
Speaker
Joy and rich, both.
00:04:31
Speaker
And all of a sudden...
00:04:33
Speaker
you're going to get a recommendation.
00:04:34
Speaker
Hey, Joy, you and Rich are pretty aligned.
00:04:36
Speaker
You're like 55% aligned, and that's our patented spark
Authenti's Unique Approach
00:04:40
Speaker
reveal score.
00:04:40
Speaker
Would you like to be introduced?
00:04:42
Speaker
And what you're going to see when it says we're aligned, you're going to see a smoked out image of me.
00:04:47
Speaker
I found a statistic the other day.
00:04:50
Speaker
It's, you know, shocking, needless to say.
00:04:53
Speaker
It said, before finding a match, an average American will swipe on 4,000 profiles, which takes approximately eight months.
00:05:04
Speaker
And that's the statistic.
00:05:05
Speaker
So we have things to do.
00:05:07
Speaker
We have lives to live.
00:05:08
Speaker
We're spending our finite time on these apps.
00:05:13
Speaker
The world desperately needs Authentic.
00:05:15
Speaker
So what are Authentic members saying about the app?
00:05:18
Speaker
And can you let us know when you launched, where your app is operating, and what users are saying about it?
00:05:28
Speaker
Okay, so it's a nationwide app, but we're strategically launching city by city to build up the database.
00:05:35
Speaker
So people in New York are matching with people in California.
00:05:38
Speaker
We're about authentically growing, getting the right people involved, people who want intentional connections.
00:05:43
Speaker
We do events and we do specific events.
00:05:46
Speaker
We have an event coming up.
00:05:48
Speaker
We're selecting the date now for mid-July at a place called East Hampton Indoor Tennis, which has a miniature golf course out back.
00:05:55
Speaker
And we'll have girls playing golf at each hole where men will go around and they meet the girls.
00:06:00
Speaker
It's kind of like a take on speed dating, but it's more event organized and you're intentionally putting in what type of person you're meeting.
00:06:06
Speaker
So we're going to be responsible to make sure those type of people are at this event.
00:06:10
Speaker
And then we have a bowling event coming up and then we have some events going in South Street Seaport and more in August.
00:06:15
Speaker
So we like our events to be events.
00:06:17
Speaker
We don't like it just sitting across a table
Misconceptions About Online Dating
00:06:20
Speaker
and speed dating kind of thing.
00:06:21
Speaker
We want people to be having fun.
00:06:24
Speaker
and letting their hair down while they're getting to know each other.
00:06:26
Speaker
And then they can invite their friends at the end of the events.
00:06:29
Speaker
So we do New York first.
00:06:30
Speaker
And then I believe we're going to Chicago.
00:06:32
Speaker
From Chicago, it's either Miami or Nashville.
00:06:34
Speaker
I don't have my website up in front of me.
00:06:36
Speaker
And we go founding members.
00:06:38
Speaker
We do 10,000 founding members in each city.
00:06:41
Speaker
In your opinion, what's the biggest misconception that people have about online dating?
00:06:46
Speaker
I can answer this question first if you'd like, or you could go answer first.
00:06:52
Speaker
I'd love to hear your answer.
00:06:53
Speaker
So the biggest misconception is that people think that people who are out of their league are interested in them.
00:07:01
Speaker
And because they see these profiles or because they see how attractive the people are on the abs, they will think that they have a chance with them.
00:07:13
Speaker
And then people who that they people that they would have a better chance with, they're ignoring because they're just enamored, enamored with the stereotypically hot.
00:07:23
Speaker
people.
00:07:24
Speaker
And, you know, I also, I host singles events for a company.
00:07:31
Speaker
And so I see this play out in real time.
00:07:34
Speaker
I see everybody, all the girls wanting the tall, handsome guy and all the men wanting the, you know, stereotypically hot girl, even though they have so many great options in front of them.
00:07:49
Speaker
And so many people that they're having these great
00:07:53
Speaker
interactions with these great speed dates with whatever, they don't care about any of those people because I will ask them, I'll ask people, who do you like?
00:08:01
Speaker
Who do you like?
00:08:02
Speaker
And everybody is saying the same person.
00:08:04
Speaker
So it's just the superficiality that,
00:08:08
Speaker
is just so crucial to these apps.
00:08:12
Speaker
I didn't know that it was 60%, you know, as far as people, 60% of them said there was somebody who wasn't their type, but I just, I don't even believe in the phrase, my type, like it's overused.
00:08:24
Speaker
It's completely overused and it's narrow because I think a lot of people would be more open if they just didn't think, okay, somebody has to
00:08:33
Speaker
check these very specific superficial materialistic boxes.
00:08:40
Speaker
And so I just don't think that's what it boils down to because you meet so many people who they're married to someone where they're like, I didn't like them at first or this person was not my type.
00:08:50
Speaker
This person is the opposite of everybody I've been with.
00:08:53
Speaker
So people just really need to be more open-minded.
00:08:56
Speaker
But yeah, what do you think the biggest misconception is
The Value of Genuine Connections
00:09:00
Speaker
about online dating?
00:09:01
Speaker
Yeah.
00:09:02
Speaker
Well, I think you hit the nail on the head, right?
00:09:04
Speaker
Online dating is all about judging the book by its cover.
00:09:07
Speaker
And what we're doing with Authentiz, we're trying to shut the brain off and open up with the heart and open up with energy connections and feelings.
00:09:14
Speaker
And that's when you really get to know somebody.
00:09:17
Speaker
It's hard to get past that.
00:09:19
Speaker
And it goes both ways, right?
00:09:20
Speaker
So you have your stereotypical tall, dark, and handsome and hot or whatever you want to call either side of it, right?
00:09:26
Speaker
But then also, you know, people take your last name and they do a deep dive or your profile shows that you have multiple homes and a boat and a Ferrari and all this other stuff.
00:09:36
Speaker
So all of a sudden that five foot seven dude is six five and he looks like, you know, Fabio because people get attached to that materialistic side of things and not the person side.
00:09:46
Speaker
But in all the research that I've done since I decided to become involved in this industry, the most powerful couples in the world were literally,
00:09:56
Speaker
nobody to be observed or nobody to be known.
00:10:01
Speaker
as we know them today, until they got together and then they became the power couple because their love aligned and then nothing could get in their way.
00:10:08
Speaker
And that's from top athletes to top finances, to top politicians, to top philanthropists, you name it.
00:10:15
Speaker
You could go down to top inventors.
00:10:17
Speaker
There was just something about that spark of genuine connection and energetic love that catapulted them to the stratosphere of extremely success in any field that these people were in.
00:10:28
Speaker
And a lot of them,
00:10:30
Speaker
or Beauty and the Beast on both sides.
00:10:32
Speaker
They're not a couple you would see together.
00:10:33
Speaker
Not at all.
00:10:34
Speaker
They were like Shrek and Fiona.
00:10:36
Speaker
Okay.
00:10:36
Speaker
I don't like where this is going.
00:10:39
Speaker
I don't like where this is going.
00:10:41
Speaker
Physical traction is important, but I get what you're saying.
00:10:44
Speaker
You're saying there's more to it.
00:10:46
Speaker
Well, no.
00:10:47
Speaker
Physical traction and chemistry is important, but physicality changes.
00:10:51
Speaker
And like I said, the reason why 60% of the people aren't their type is because what turns you on more, the way they look or the way they make you feel?
00:10:59
Speaker
That's a box.
00:11:00
Speaker
Did they check every button?
00:11:02
Speaker
It's like, okay, he doesn't have the eyes or the hair color.
00:11:05
Speaker
I thought, you know, this really isn't my type.
00:11:07
Speaker
But man, this guy checks every box.
00:11:09
Speaker
He's emotionally connected to me.
00:11:10
Speaker
He listens to me.
00:11:11
Speaker
He feels me.
00:11:11
Speaker
I want to hold his hand.
00:11:12
Speaker
I want to walk down because, you know, the whole physicality of the relationship isn't going to be the relationship in perpetuity.
00:11:18
Speaker
The relationship in perpetuity is how you're connected and who that person is there for you, your support, your channel, your love, your talk to, the person you want to come home after having a bad day who says, listen, honey, it's okay, man.
00:11:27
Speaker
We're going to be fine.
00:11:28
Speaker
You're safe here.
00:11:29
Speaker
You're safe.
00:11:30
Speaker
We're in our home now.
00:11:31
Speaker
It's not me coming home because there are 10.
00:11:32
Speaker
I'm like, oh my God, you rocked my boat.
00:11:34
Speaker
Because how many people want to have physicality when you're having a bad day?
00:11:37
Speaker
You just want to have maybe a little
Innovative Dating Models
00:11:40
Speaker
support.
00:11:40
Speaker
The physical concept is a great concept.
00:11:44
Speaker
I love it.
00:11:44
Speaker
Like I said, I've never used a dating app.
00:11:47
Speaker
I'm very comfortable meeting and introducing myself and talking to people.
00:11:52
Speaker
But I see a lot of my friends and family who have used them.
00:11:55
Speaker
And then I researched the industry.
00:11:57
Speaker
And it's just not...
00:11:59
Speaker
what it's let out to be.
00:12:00
Speaker
It's kind of like they're leading you down the wrong road and your heartbreak is filling their banks.
00:12:05
Speaker
And this just to me is wrong use of people's time and emotions.
00:12:10
Speaker
That's my personal opinion.
00:12:11
Speaker
And then in the research that I did, I'm like, wow, this, it's kind of like when Uber replaced the taxis, taxis were needed service, but man, they were just so abusing the clientele with their rates, with the conditions of the cars, with the misdriving people in charge of them more.
00:12:27
Speaker
Uber didn't compete with taxis.
00:12:29
Speaker
They replaced them.
00:12:31
Speaker
Yeah, something better.
00:12:32
Speaker
Absolutely.
00:12:33
Speaker
Netflix with Blockbuster.
00:12:34
Speaker
85% of Blockbuster's revenue came from late fees.
00:12:38
Speaker
So they were riding the high wagon on charging people late fees.
00:12:41
Speaker
Netflix came in and said, no, there's a better way to treat the consumer.
00:12:44
Speaker
And there's no more blockbuster.
00:12:45
Speaker
They replace them.
00:12:46
Speaker
I could go down the list.
00:12:48
Speaker
Yeah.
00:12:48
Speaker
This isn't about competing.
00:12:49
Speaker
This isn't about me saying, hey, match, you know, your Tinder, Bumble and Hinge, you're running the increase.
00:12:54
Speaker
They're going to do what they do.
00:12:55
Speaker
They're going to continue to thrive.
00:12:56
Speaker
They're going to continue to have business because there are people who want that transactional hookup.
00:13:00
Speaker
There are people who want that.
00:13:01
Speaker
I'm just traveling.
00:13:02
Speaker
I just want to meet somebody in town for a week.
00:13:04
Speaker
I want to have dinner.
00:13:04
Speaker
I want to have a companion.
00:13:05
Speaker
I get it.
00:13:06
Speaker
But there's a lot more people, and the dating apps have proven this, millions more people,
00:13:11
Speaker
that want intentional relationships.
00:13:13
Speaker
And I'm just giving them a better home to find that.
00:13:15
Speaker
I mean, here's the thing.
00:13:17
Speaker
Like, I fully 100%
Effective Use of Dating Apps
00:13:21
Speaker
obviously support and am excited about Authentic and Your Mission.
00:13:26
Speaker
But dating apps as a whole are, they do, they can and they do still work.
00:13:33
Speaker
It's just that people are, a lot of people are using them incorrectly and they're also just investing a lot of time into sending messages and then
00:13:44
Speaker
They never actually have a date.
00:13:47
Speaker
But most of my relationships have come from dating apps.
00:13:52
Speaker
So I can't look at them as something that's only for hooking up or transactional meetups or whatever because they can work.
00:14:01
Speaker
But I had to teach myself how to use them effectively because it was just very obvious to me that these apps, they just want you to subscribe and never get off of the app.
00:14:15
Speaker
But if you are matching with people, if you are sending...
00:14:20
Speaker
messages to filter them out on the app to decide if you want to talk to them.
00:14:25
Speaker
If you're doing the same, when you speak to them on the phone, then you can actually meet up with people who you're aligned with, who you have a great time with and who you could actually be in a relationship with.
00:14:37
Speaker
But as I said, that's just not how people are using it.
00:14:40
Speaker
People get on the app, they send a few messages, they have a date, it's miserable.
00:14:44
Speaker
Well, of course it is.
00:14:45
Speaker
You didn't have a conversation.
00:14:47
Speaker
You don't know anything about them other than what they posted.
00:14:52
Speaker
And the likelihood that you guys are going to be incompatible is sky high versus someone that you actually got to know a little bit first.
00:15:00
Speaker
So that's like all part of my method and what I care to help people with.
00:15:04
Speaker
But people are just so salty about it that I just like leave the online dating coaching alone for the time being.
00:15:12
Speaker
But you said that you would like for your members to find someone within three to six months.
00:15:17
Speaker
of signing up on Authenti.
00:15:20
Speaker
Why don't you just want Authenti users to keep paying for subscriptions?
00:15:24
Speaker
Isn't it bad for your business if members are finding partnership within a few months?