#644 ITNSecure: Mark Balovnev-🚦Go Slow to Scale Fast: Cyber Lessons from the Frontlines

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Are you chasing every alert but missing the point? In this dynamic episode from IT Nation Secure 2025, Joey Pinz interviews Mark Balovnev, CEO of Serisma, to explore the evolving cybersecurity challenges facing MSPs—and how to approach them with focus and clarity.

🔄 Mark shares his journey from coder at age 9 to serial entrepreneur, offering sharp insights into why MSPs must prioritize business outcomes over checkbox features. He discusses the shift from human identity to machine identity security, the problem with multi-tenancy at scale, and why most cybersecurity solutions break down operationally before they do technically.

⚡ Drawing from personal transformation, including a 120-pound weight loss and avoiding burnout, Mark makes the case for “going slow to go fast”—in health, tech, and leadership. He also unpacks his evolving views on AI, suggesting MSPs don’t need more intelligence—they need smarter prioritization and automation.

🔥 Top 3 Highlights:

1. 🛠️ Why most cyber tools fail MSPs as they scale—and what to look for instead
2. 🤯 Mark’s pivot away from AI hype to outcome-focused automation
3. 💥 Personal burnout, hospital scares, and the wisdom of slowing down

📲 Hashtags:

#JoeyPinzPodcast #ITNationSecure #MSPCommunity #CyberLeadership #Serisma #SecurityOutcomes #AIInSecurity #TechBurnout #AutomationStrategy #MachineIdentity

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