S02E09: In Conversation with Dean McGuinness of xGrowth

Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role.  

In this episode, Arun speaks with Dean McGuinness, Account Based Marketing (ABM) Strategist at xGrowth - the B2B tech marketing agency that helps build a predictable pipeline of high-quality prospects through Account-Based Marketing (ABM). Dean and his team help B2B companies develop and execute targeted, creative, and hyper-personalized campaigns to land and expand to larger deals.  

You can know more about Dean by checking out his Linkedin profile or company website.  

Tune in and listen to this episode and do give us your feedback at the podcast service of your choice or mail us at podcast@recotap.com.  

You can share the link with your peers and share the knowledge of how ABM is one of the most effective B2B marketing strategies.  

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Credits  

Host: ⁠Arun Gopalaswami, CEO & Co-Founder of Recotap, and an ABM Evangelist.  

Post-Production: Kelkoo Productions. (kelkoo.productions@gmail.com)  

You can email us at podcast@recotap.com  

Audio Credits: 

INTRO Music:  Space by Music Unlimited