Defining and Pursuing an Uncommon Life
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Everyone dreams about living an uncommon life, but how we define that dream is very different for each of us. And for most, it's a lifelong pursuit.
Introduction to the Podcast and Hosts
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Welcome to the Uncommon Life Project podcast. We're going to introduce you to people who are living that life or enjoying the journey to get there. We're going to also give you some tools, tricks, and tips for starting or accelerating your own efforts to live an uncommon life, a life worth celebrating and savoring.
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Please welcome your hosts, Brian Dewhurst and Phillip Ramsey. Hello everybody. And welcome to the show. This is your host,
Celebrating the Hundredth Episode
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Phillip Ramsey. You are listening to the uncommon life project and I'm going to do things a little different today. It's a special one. It is. You want to introduce yourself? Oh yeah. I am Brian Dewhurst. I feel like we should have some audio and some crowd, maybe like a slow clap in because why Brian, why should we have a slow clap for this one? Today is the hundredth episode.
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which is kind of a big feat. There's a lot of people that start a podcast and don't finish it. I feel like we're just getting started. It's our hundredth episode and we got a thousand more to give. One hundred. Here we are. I don't even know what to say. It's a little, uh, you know, we started this, it was like, okay, we'll try this.
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And we kind of done a couple of seasons and now it just kind of crept up on me. We're at a hundred. I know. It's great. So, uh, instead of trying to put words to it, I felt like we would, uh, bring in one of my good friends, Ben Foust to interview us. Ben is a rock star. He helps us make sure our podcasts sound good. So he has everything to blame, although he has a tough job because we might not be the most audio technical.
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and he tries to make it as good as he
Guest Interviewer Ben Foust's Insights
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can. He also has his own podcast. It's called Live from the Path. It's just him and his friends talking about what God's teaching them, what Jesus is doing in their life, and it's awesome. If you ever could listen to it, I listen to it, it's awesome. So, and he has a gorgeous voice. Ben, come on, man. Here's the deal. Flattery will get you everywhere, Brian. Yes. But thank you for mentioning that.
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Yeah, boy, it's been a lot of fun, just so you guys know, it's been a lot of fun listening to the Uncoming Life podcast. One of the benefits I have is that as part of my job, I get to take it all in, right? I get to hear about what people are doing and how they're looking at life differently in ways that, I don't know, folks didn't see. And so, I don't know, it's been a lot of help to me. Awesome. It could be the grocery store backroom podcast and maybe I don't get as much from it.
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Right. But you could. Probably would. That's kind of your personality. Yeah. No, that's true. Actually, Trader Joe's does a podcast. Do you pay? See, but that's the thing. It's not quite enough to compel me to go out and do it, but I hear about it. I'm like, well, maybe I would listen to it, but I don't ever flip switch.
Podcast Success and Listener Engagement
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Well, thanks for being here, man. It would be great. So here's what we're going to do. We're going to put you on the other side of the mic, figuratively. And we want to hear about what your experiences have been, doing 100 podcasts. All right, so we're going to start with some of your numbers, guys. Philip's kind of an eh. I'm not sure he's a numbers guy. He's not a numbers guy.
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Okay, I'm not that guy, but we're gonna start we're gonna start with some numbers so and this was as of let's go with like 1 a.m. This morning Okay, perfect. Okay total downloads for the oncoming life podcast 49,000 751 I didn't even know we had a number on that. No amazing. So you're 250 downloads away from 50,000 clean listens Wow now, how does that hit you?
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I don't know if we've ever done it for listeners, but we've done it for like hopeful that it triggers something in somebody to then push them off to this uncommon life. 50,000 listeners on our podcast is humbling. I'll start there. But also I don't really know what to compare it to. Cause like somebody else might have a hundred downloads and have like 500,000. I think we had a guy on and he had just started his podcast.
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And, uh, I don't know if it was like his seventh episode or he was doing them like daily though or something like every three days, but he already had like a hundred thousand downloads. And I was like, Oh man, I'll tell you what's demoralizing is you go to, you go to Facebook groups of people who are in like podcasting and the people who talk the most or the guys who really want you to know that they should be talking the most. And so, um, I've seen a number of guys like that were like, Hey man, I'm on three episodes. I've got 58,000 downloads. Is that good? Right, right.
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Now, I will tell you, though, relatively speaking, based upon the number of downloads you guys get within the first seven days of most episodes, you're within the top 25% of podcasts that are on the market. Oh, well. Well, there we go. I feel way better. I do, too. Thanks. That's why Ben's here, folks. You know, I think it's a point of reflecting.
Hosts Reflect on Podcast Growth and Popular Episodes
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I've definitely been the guy, and the only way I can relate to this in Philip knows this, is like, you know, when you make a meal and you're like, everyone's like, oh, that was a great meal, you know? And you're like, I could use a little more garlic. I'm trying to be at a point in my life where I'm like, no, it was a great meal. It was all right. Yeah. So I'm good. I'm good with the number.
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So 50,000 and here's the deal. At one point, and I don't know if it was a marketing thing, we did get an email that we were like trending on the top podcast for Belgium or something.
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That doesn't surprise me. There's only three podcasts coming out of Belgium. The Belgis, which I think is how it's pronounced a plural Belgium, they just can't get enough of it. That doesn't surprise me one bit. And so I was thinking about, you got your rough podcast about at half an hour or so per podcast. And so if we think about close to 50,000 downloads, just so you know, this doesn't make you a little bit nervous. If you lined all those up, that's you guys talking for three straight years.
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If you take all those listens. That's crazy. Which means your voices are like permeating to every corner of the world. Now that's scary. For the glory or for the rest of it. That's what's happening. Thanks for putting that together. That's no problem. Just something to think about. You see a random guy in the street, he's like three years. I've been on that guy's mind. It's very possible. He's cranking all the downloads.
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So, let's start talking about, I think it's interesting to look at some of your most listened episodes, like what things are hitting folks. What's interesting about this is that like, looking at it, a lot of them are close to the same. I think you've got people who, they dig on what you're doing, they're open to kind of a broad slice of life, and so all this stuff is interesting to them. And so, I wouldn't say there's slam dunks in here, however, I think as we look at the top five, here we go, number one,
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Oh, actually, let's go for number five. Let's build the suspense. Back it up. Number five, episode 38. Facing challenges and building your dreams with Ian and Christina Nelson Johnson. Oh, yeah. Great podcast. So actually, maybe I'm going to make my way up to the first four, so I want you to tell me if you think there's any themes here, like anything that connects to it, okay? Okay. So episode 11, Caleb Walsh and What's Behind 500 Doors.
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Next level up, okay. Number three, the inaugural Why We're Podcasting episode. The first one ever. Yeah, and that hit number three. Which is good. It means like people are going back and listening to it. That was Phillip's idea. I gotta get credit on that. Yeah, or because it's one of the top ones, it could also indicate that they listen to that one and then do not listen to anyone in the future because they're like, eh. Yeah, that's valid. That's a valid point right there, Ben. Something to consider. Something to think through. Yeah. All right. We'll edit that one out.
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Episode 6, uncommon banking, the truth and beauty of cash value life insurance. Is that number one? That's number two. Okay. I've actually listened to that one recently. Really? I was making my way through some of the back catalog. Okay. What did you think? Super interesting, actually. Okay. And it made me think that I started hunting, pecking around for stuff to learn more.
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It's interesting because just quickly, that's the reason why we're still here today is that we understood that strategy really well. And we weren't telling people like this is for you. We were just saying, hey, here's a strategy you might not have heard about and produced some value there. And people are like, okay, maybe you're decent at what you're doing.
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Well, the premise of kind of be your own bank, it's a grabber because you're like, I'm not, I've met myself. There's no way I'm my own bank. Right. And so, but watching it
Uncommon Financial Advice and Challenges
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play out and like at the end of the episode, I'm like, Oh yeah. Okay. Okay. Not only does this not like, this isn't, I don't know how else to put this, it's not scamming. Like it's just a right way to use tools in front of you. Right. Right. And I think, you know, as time has progressed, the banks have become a bigger antagonist. So it's like,
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you know, people's animosity to what's going on. I think it's kind of, you know, grown over time. So yep. Yep. Agreed. And number one, number one, episode two, the seven sources of residual income. So basically a lot of people are dropping.
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Maybe like one, two, three, four, and then out. Now, in the defense of every episode, henceforth, they haven't been on the blocks as much. Right. Like they've been on the books for quite a bit longer, so people have a chance to go through and pick them up. And I would say that, actually, I was starting to look at some of the ones, like even 2020, 2021. But I do think thematically, it's around some of these core things. I think what I see in your podcast numbers is people are trying to get a sense for,
00:09:05
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I want a different way to look at the world. I'm trying my best and people start to recognize that they're limited by their experiences, by the things that they've seen out there, and they're like, I just want to make sure I'm not missing something. I think what's interesting about what you guys do is that they are missing something, but it's not a
00:09:21
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It's not like something wild under a rock somewhere. It's something that can be easily connected to that you can recognize that this is an extension of something that they already had on their mind. They couldn't articulate it. Maybe they haven't seen it. I think those are the themes and the things what people are looking for. Right. People want a paradigm shift, especially with money, because money is like there's either shame or frustration or whatever they're feeling. And just sometimes come to us and just like, I just need a different perspective on how I'm viewing my current situation.
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And I think money is fluid. And so, you know, a lot of these concepts are things I think people have been percolating on them, or they do their own research on Google. But the step to actually implement them is the hard part. Oh, yeah. And especially if you have a spouse, or you know, you have different risk tolerances, Philip does a great job of
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you know, talking about people's risk tolerance and like, you know, maybe your wife is wired one way or your husband's wired the other. And so like, how do you marry all that together and actually make decisions and make stuff happen? So yeah, yep, I think there is, there is a disconnect between what people can start to believe is possible, and then recognizing that they can be part of the possibility.
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And I think that you've got a couple of burdens there on expanding and you can create opportunity and hope in folks, but they don't believe that they can see themselves in it. Um, and a lot of times you can't manufacture that in yourself as hard as you try. There's always this sense of, and it doesn't even have to be like debilitating doubt. It's just like, I just don't know if it's me cause I didn't think of it and I don't not share what the path looks like. And could I screw it up? Those are kind of the things that sit on people's
Memorable Guests and Episodes
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minds, you know? Right.
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Okay, so that's how people are reacting to your podcast. Let's talk from your perspective, maybe top two episodes that you've shot, that you've been part of. Yeah, I know mine. Okay, let's have it. Although Ian and Christine and Nelson Johnson, when you said that, I was like, oh, that was a really good one. My two that I would say before that, I would say that Jesse Cole with the Savannah Bananas was my man.
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Poor Brian. I didn't get to see the, the yellow suit. Yeah. I came up and usually we do this without video, but at first we were doing it on zoom at that time and he comes in hot with a yellow tuxedo on with the top hat, like curious George, like the man in the yellow hat. Like that's what we're talking about. And he was like, wait, this isn't a video. And I was like, no. And I was like, I hope you didn't get dressed up for this for that. And he was like, Oh no, this is my outfit every day. I had it on anyway. Yeah, right. So, but it was such a dynamic,
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interview and podcast and I think
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Chance are he does a lot, I know that. Jesse Cole does a lot of podcasts. And at the end, he probably is just flattering us and he does this all the time, but he was like, hey, that was actually really enjoyable. Because we went down of like, okay, what's your wife thinking at this point? When you're selling the house and you're gonna go buy an old rickety stadium, how do you do it? So for me, Jesse Cole was one of my favorites. I have another one, but I'll let you go next. No, he's actually on my list too. And the thing I would add is,
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If they're going to make a movie about any one of the guests on our podcast, I think that one is the top of the list. Just an American story, buying a baseball team with your wife, selling everything you have, basically sleeping on a mattress in a van or something. He's great at telling his story, but it was such an authentic American story.
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you know, the American dream story. And so I had, the other thing I'd say about that podcast, I think I had three or four full pages of notes. The business and just life wisdom and the principles that he shared in that podcast, I was just blown away.
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Uh, so yeah, that was definitely, I would also say too, for, for Jesse, he had a different paradigm that he viewed the world. Yeah. For example, he was like, Hey, when you go to a baseball field, what's your number one thing when you're taking your family five price?
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Sure was. It's the 42 times you open your wallet to get through the game. And so he recognized that and said, okay, so what we do is an all inclusive deal. Like you get the ticket and you get the whole concessions for free, not for free, but we, we price it all in. Right. And so like he was forward thinking enough to try to set himself in the other people's shoes, which is brilliant. But then also to just like we entertain, like that's really why you go to a baseball field is just to entertain. And like, so for me, there was just like so many, like, holy cow. Right.
00:13:44
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You're taking me to the woodshed in a good way. So, yeah. My wife and I are still talking about how to fit in a Savannah Bananas game to our- I do believe, and we might have this on record, that you are offered to throw the first banana at the game. I think that he said that. Well, and I think I promised that I would get them to the field of dreams here in Iowa. Yeah, probably. And so I feel like I have some work to do. Oh yeah, that was a reminder. You get a few steps in on that or? I just remembered that. So it's a good thing we're doing this.
00:14:11
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My second, uh, is, is Brett Gilliland and he was awesome. Like this was a fun interview. Poor Brian could barely get a question because I was like leaning in and just the way that he would help business owners really start looking at their business in a way that here's the most important thing is how you take it to the next level. I loved it. It was just a really interesting interview that took me off guard. And by the end of it, we're talking about leadership. And so it was a fun one for me, but yeah,
00:14:38
Speaker
Yeah. So it's a theme so far and kind of what you guys are saying, like some of the podcasts that stick out to you are the ones that had contained surprises. Like we're places where like, especially with this varied of stuff that you guys get into, like there's things that would surprise me that maybe you wouldn't even, you wouldn't blush at. Right.
00:14:53
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And I think the thing with Jesse Cole and Brett, when we first started the podcast, it was like, you know, we're reaching out to people we know. And then we started getting referrals to people like, oh, you should have this person on the show. So like, Jesse, we had no idea who he was, you know? So I came in totally cold of like, oh, no kidding.
00:15:09
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And a little bit behind the curtain, I really don't prepare for the podcast at all. I try to just channel the Holy Spirit and let's just be in the moment and let it happen what happened. And it just blew my socks with that whole podcast. And so that's kind of been the fun part too. When you hear big movies coming out and then you're like, Phil and I just had this with the Batman. And I was like, I heard it wasn't that good. And he's like, dude, you're crazy. It was amazing.
00:15:36
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But you know when you hear that like, oh wait, it kind of taints it. So I try to just come in like, not have any preconceived notions and just let's see what happens. So anyways. Alright, so you had a number two yet. Yeah, I had a number two. The other one for me actually was Jodi Steinhauer, which was kind of random because we got referred to her as well and they had no idea what she was doing. And she's a Canadian business woman and just was a boss.
00:16:05
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And but the main thing that she had done was weaving in kind of charity and giving back to community through her businesses and I Have a real vision for that. We haven't gotten that gotten to that point. You know in Commonwealth I'm hoping to get there soon So that kind of really hit a nerve with me of kind of some things that have been in my mind for a long time But I haven't got to scratch that itch yet. Yeah, and so it was just a real
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Yeah, it was just a really amazing story in the amount of people that she's touching. And then she coaches businesses on how to integrate their passions and charities too. So her reach and kind of the ripple effect of her life and what she's teaching and living is really profound. I agree with that.
The Impact of Guest Insights on Hosts
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And here's the thing, at the end of the day, with all of our guests, there's always one time or one spot where I'm like, oh, I needed to hear that. Yeah, for sure. Brian too. And so it's not like we know everything.
00:16:56
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Mainly I'm the one who kind of like coordinates who's gonna be on and there's even times we're like, I don't know him very well So like hey, let's have a quick pre-interview. Yeah, and then Brian doesn't which I appreciate because then he can listen to it for the first time Yeah, if I go tell us that story and I kind of been like, well, we just talked about that yesterday Well, the listeners didn't hear that so but there's always one time in the episode that we're interviewing I'm like, wow, like that's really good for me. Yeah Yeah
00:17:20
Speaker
That's, that's awesome. Actually, that was one of the things I was going to ask is that, you know, like thinking even of your top two episodes, you know, can you think of things that like changed about not just what you heard, but like anything about your business that you've said, look, we, I want to look at that. I want to change something based upon what I heard, but it sounds like, you know, it's more of a universal experience. You're picking up morsels, you know, all over the place every time we're doing a podcast. I think the one thing that I've learned, I talked about this on one of the podcasts recently, but I'm going to hit it again. Cause I think it's important.
00:17:46
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I think especially in America, we have this, I don't know if it's pressure or expectation that you just got to work all the time. You've got to constantly be employed or doing something. And the theme that I've seen from a lot of our guests is that they had actually a period where they weren't working.
00:18:06
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And had that downtime to like really focus, recalibrate of like, what am I doing? And where's my life going? And that pause is really powerful. Phillip had a pause in his career, I think it was powerful. And so that theme, but it's been interesting as we meet with clients or entrepreneurs, they're scared of that pause.
00:18:28
Speaker
And it's like, no, you should actually embrace that gap and step into it so that you really know what you're gonna do next is that is really aligned and focused. And so that's kind of one of the themes I've gotten out of the first 100 episodes. Yeah, it's odd to look at a pause as an action, like as an intentional space as opposed to something that you've been burdened with, but really it's something that says, look, I'm intentionally doing that so I can see this thing clearly. Yeah. Yeah, right on.
00:18:56
Speaker
So for having done at episode 100, that's a lot of episodes under your belt. There's a generic what have you learned, but let's go maybe a little bit down one and say, what were things that you started out of the gate doing and then through time you're like, I think we should probably stop that.
Lessons Learned from Podcasting Journey
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or feedback that we were told to stop that. All right, you should knock that off. Yeah, all right, I know where mine is. We used to name the person that does the intro. The lady voice. Yeah, we used to name her every time it was a different name. Anyway, there was people who were like, I don't know, stop that. So I was like, dang it.
00:19:33
Speaker
It was like my favorite thing, like, what name are we gonna call it today? So Katrina, shout out for you. Right. Or whoever it was. We never met her, by the way. I was gonna ask, it's one of my questions, like, did we land on something? Did we land on, like, the consensus shoes most definitely a Stacy or something? No. No, I didn't. Okay. I think kinda like Katrina.
00:19:50
Speaker
Okay. It's a point of contention. This is why it's had to go. Okay. Right. Okay. I think for me was you could really tell when an episode was really good. Yeah. And when an episode was like, Oh, that didn't go well. Yeah. You know, it took a little bit to get there, but I, we've had to reshoot several podcasts either from a technical error or, you know, but yeah. And, and
00:20:15
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And so yeah, you kind of get a feel real quick, like within the first five, 10 minutes of a podcast of like, oh, this is good. Like this is good. We got to keep going. And then other, or like, Ooh, this is rough. Yeah. So, but sometimes Brian and I will usually always be in studio together. Yeah. Uh, and then sometimes like our, our guests are across the country. And so Brian and I can lock eyes.
00:20:37
Speaker
When we feel like this is, this isn't going as well as we thought we are. So look at each other. Like, what are we going to do now? You know, like, Oh boy. And it was interesting. The person that kind of told us to start a podcast and he's like, Hey, there's always this like cards you can play the Trump card, which is like, Hey, I don't know what happened, but the audio just seemed really bad for some reason on that. So, but we've never done that. We've always just said, you know what? Like there's still content in there that I think is, is valuable.
00:21:04
Speaker
Yeah. I was going to say, if you ever tell somebody that, you got to tell me that way. I don't go to that guy and say, Hey, look, I do podcast work. Oh, you're the audio guy. So, uh, looking back at all the different folks you've had on the show, um, and based upon what we've talked about already, this may be like all of them, but like anybody that's like burning your bones, you're like, boy, I just, I'd love to have this person back on and see how things are going. So good. You know, all right. This is a true behind the veil here.
00:21:33
Speaker
we thought about maybe even going, cause I would say every person that we have on the show is still on this path of the uncommon life. And so to get an update from them, I think would be super powerful to like, okay, three years ago you were here and now where are you here now? And like what's changed? And so we've even talked about, do we go back to all the people and try to re-interview them and kind of like do a better job of prepping and listening to them.
00:22:02
Speaker
listening to the episode and being like, all right, here's a couple of things that you said, where are you now? And kind of give a snapshot of like a before and after, if you will. But I would say any guest that we've had on the show, I'd say like, I would love to get them back on the show because I have questions of where they're at now.
00:22:17
Speaker
Yeah. Yeah. And I think the, you know, obviously the life journey and being an entrepreneur and following your passion, you know, it evolves and you hit different stages of life. And I think there's wisdom in, in, you know, communicating or hearing from entrepreneurs as they, you know, encounter those different stages, you know, um, I'm going to be more specific since Phillip went generic and I'm going to say Gabe Glenn, uh, Gabe is a,
00:22:42
Speaker
you know, super entrepreneur.
Entrepreneurial Stories and Future Aspirations
00:22:44
Speaker
He's actually here in town, so this one would be easy to have back on. But I think Gabe and what he was doing when we first, when he first kind of, like we were, like we knew Gabe before he started Make You Save.
00:22:58
Speaker
And so we kind of saw that whole formulation of the idea. He took the break that I kind of talked about previously, took a year off or a year and a half. He did a podcast. He got to interview Jeff Immelt, who was the former CEO of General Electric and had a really cool podcast, tapped into those roots of, actually his dad was a manufacturing plant manager. Yeah.
00:23:20
Speaker
And anyways, that kind of pause and that break and kind of pushing into the podcast and his dad's roots and that was the genesis of the idea for the business. And so we kind of got to see that come to life and he's such a great guy, great entrepreneur. And I said early on, I worked in consulting and so I worked on billion dollar companies. And I was like, early on, I was like, this is a billion dollar deal. And he's well on his way to getting there. And so I think for me,
00:23:49
Speaker
Just seeing that from kind of the pause to conception to launch and everything they're doing now would be a fun one to have back on.
00:23:59
Speaker
I like that because I think if you think about the life of an entrepreneur, you don't ever stop. You're not stop being an entrepreneur. And one of the gaps that people have is maybe not always a fear, but there is an unknown in front of you and they're like, hey, even if this is successful now, I'm going to be 50. I'm going to be 60. What does that look like?
00:24:20
Speaker
It's such a varied answer. It could look like a lot of things, but there's also kind of a pattern to it. Yeah. But that you can learn or at least take comfort that it's shaped out as people kind of made their way through it. And so I think, I think that is an inspiring in and of itself to show, um, that, that it does, it does progress and it doesn't stop, but it does mature and you can, you can look at it and not have to be so, I don't know, trepidatious over what 10 years from now, maybe for sure.
00:24:45
Speaker
And you know what? That's funny, because just quickly, both Brian and I, when we were thinking about this 100 episode, we both said Gabe Glenn was the person that was going to have the most impact to people in his life. So that's kind of cool. Yeah, that is pretty cool. So let's talk about those who have yet to be. So you've reached out to folks, you've got people to come on. Who would you like to interview that you haven't gotten to yet?
00:25:14
Speaker
Yeah. So for the 100th episode, I did want to try to get Bob Goff on the show. And Bob Goff to me is a guy, he's a writer. If you have read any of his books, you understand like the paradigm shift that he kind of operates in is like lifelong. It's like you're going to the grocery store, there's like a life lesson to be had. So I just love the way that he perceives the world. And I think he'd be really fun to
00:25:36
Speaker
Interview and and honestly even better than Bob Goff. I'd like to talk to his wife No doubt to see like how does he do it? And how do you support him in such a high capacity? Like I'm always trying to help people I'm trying to change the world like how in the world so maybe even better Bob Goff's wife This is go actually so on that on our radio show that Bob Goff had come up I want to say within the last year or so and we had that exact conversation is like, you know, he lets
00:26:02
Speaker
let someone use his boat and do this. And it feels like it's just an open door to being what you may perceive as being put out. And he's like, no, I want to put it on. Go for it. And you just know Mrs. Goff has got to have some thoughts. Sweet Maria. She's got some thoughts. Yep.
00:26:20
Speaker
Well, you reached out to him for a book because you were like, I want to put my phone number in the book because he puts his phone number in the book, right? Yeah. It was kind of like a, you know, those desperate times called for desperate measures. And I was like, I just, my question to Bob is it seems like he has ample number of time. Like you and I have 24 hours in the day. It feels like he has at least 54, you know, like
00:26:41
Speaker
You know, so how are you doing that? So I ended up like basically calling him. I got a book out and I looked at his phone number and I called him and, uh, and I ended up having a conversation with him. So it's real. His phone number works. And one of the questions I had at the end of his, um, conversation of our conversation, I was like, should I put my book, my number in the book? He's like, yeah, you can always change it. You know, like, of course you'd say that. Like, yeah. Anyway,
00:27:06
Speaker
I mean, this coming from the guy who's doing the Gregorian Plus calendar, who's got 10 extra hours. Right, right, yeah. Brian, how about you? I'm split. I think Coach K, so Mike Krzyzewski's coach, and right now they won last night, so we're in the middle of the March Madness and they won. I've been a huge Duke fan my entire life. I mean, he's basically the winningest coach in college basketball.
00:27:28
Speaker
Uh, I just think the wisdom, you know, what would be the question for your first question for coach K? I don't know. I'd probably just be like, can I have your autograph? He's like something lame. You know, we're like, why did you agree to this? But yeah, I have 50,000 downloads. And then like, if you hear the story about how he like, they took a real chance on him. He was a young dude, uh, coaching at the time. And, uh, you know, and just, yeah, he's been there ever since now. He is the program, you know, he's iconic and.
00:27:56
Speaker
And just the, you know, the other side of it too, I think a lot of it and they talk about it in the program is, you know, he was really like the father to a lot of these guys, you know, that not so much like they came from a bad home or anything, but just being away from home and spending so much time with him. And so just kind of the wisdom and life principles on top of the basketball and how you build teams and how you get people to peek at the right time. I mean, just, there's, yeah, I'm just in awe of his career and his wisdom. So.
00:28:22
Speaker
Yeah, there's a lot to balance and manage and figure out where to push, where to encourage. Well, I mean, again, it's not a non-entrepreneurial conversation, like that same kind of thing is in there. And I think I was thinking about even some of the folks you've had on and then just talking about Bob Goff, there was just something so interesting to me about people who seem to take in the world differently, but like without
Unexpectedly Engaging Episodes
00:28:48
Speaker
Like something where you would hear them speak and you go, yes, I want to take it in that way and then I have to try and I fail and I succeed and I fail and I succeed. And then like there they are over there with putting no effort into it. Just how it comes in. It's just so fascinating. That's a great point. Yeah. They're just sailing along and the wind's behind them. That's right. Yeah.
00:29:07
Speaker
And it's kind of, okay, maybe this is obscure. There was a Hugh Grant, Sandra Bullock movie called Two Weeks Notice. Anybody see that? Yeah. Yes. Okay, so long story short, he becomes very dependent on her as a lawyer. She's just supposed to be his lawyer. And she just starts ending up in all his day-to-day decisions and there's a point where she gets frustrated and he goes, look, I just have to know what you think.
00:29:28
Speaker
And it's and it's that came to me when I was I actually think it was after listening to something somebody you had on it And I'm like I just would want to know like I'd feel like I can't even make any decisions Can you just tell me what you think about this? It's like you just you take it in so good. So speaking of
00:29:47
Speaker
Podcasts that like we talked about ones were like hey slam dunk. I want to talk to this person again Hey, I think these these are the top ones for me. Are there any that you did where you thought? I'm not sure if this is gonna be a tickler. Yeah, but it turned out we're like I'm totally surprised. I love this Oh that you loved it. Yeah, so like a sleeper. Yeah. Yeah, that's right. Okay. Yeah, I got that
00:30:08
Speaker
Uh, Rick Cordero for me, we were talking about disability insurance, like individual disability insurance, like, okay, what? He was awesome. He was. Like, I was like engaged and we were laughing. And like, if you know Rick Cordero, I know him personally, like you, yeah, that totally makes sense. But when you talk about something as dry as disability insurance, you would never think, and I'm telling you what, he did so good. It was a good one for me. Yeah. I'm trying to think of a different answer. Um, cause you already mentioned the other one. Cause I already mentioned the other one, but,
00:30:37
Speaker
Yeah, I mean, for me, it was that Jodi Steinauer one. I mean, just was like, what is this going to be about? And I didn't have a lot of color, but she just blew me away. So that would have been one. And then the, I can't name her name, she's here in Des Moines with the dessert business. Oh, yeah. And then now she leads the entrepreneurial like... Creme. Yeah, Creme.
00:31:01
Speaker
Her story, I was about in tears with her podcast and knowing a little bit about her and her story ahead of the podcast just because she's from Des Moines. But yeah, it was just like super powerful and the adversity she overcame. And, you know, yeah, so there's been there's been several moments in the podcast where you're just like, holy cow. Yeah. So I think it's I think it's interesting if you were to look at the titles and maybe I'm particularly attentive to this.
00:31:31
Speaker
because I'm looking at the titles. But like, if you were just flying by, there's a number of things where you could go, that's going to be dry. Hey, who's the process guy? The process guy was awesome. He was. It's a great interview. Josh Dunwoody. Yes, yes. Right. And you're like, oh, the guy talking about process, the guy talking about disability. Like, these are things where they feel like they're going to be dry. But the reality is, is there topics, and underneath those topics are humans, and then things that attach to humans. We care about processes because humans are doing them.
00:32:00
Speaker
We care about disability insurance because not only are people buying and selling it and engaging with it, but that's hitting your grandparents. It's hitting your parents. And so if we can get past what feels dry because it feels unfamiliar, what you find is that there's all kinds of gray and deep and awesome and all kinds of things that people are doing that would surprise you. To piggyback on that, I feel like we could have anybody on the show and everyone has an uncommon life.
Sharing Uncommon Life Stories
00:32:24
Speaker
We can just highlight, because everybody has their own little thing,
00:32:28
Speaker
And like, you just need to be encouraged. Like, no, your life is your life and it's uncommon and you're valuable. Yeah. We did an event with Josh Dunwoody and I hadn't seen him in that context and I should have known that he would be great because he's in the military, he's a light guy. I mean, he's damn a guy. He just, he blew it out. I mean, it was amazing. So I agree with you on Josh.
00:32:49
Speaker
Awesome. All right, we're gonna take the slide whistle the other direction, okay? Yes. Can you talk to me about a podcast where you came, you saw, and you barely made it through? Yeah. Like it just felt like you weren't in it. You ready for this? I got one that's gonna knock your socks off. Go ahead. The biggest like name that we've ever had on our podcast. Probably the guy with the most followers. For sure. Social. Yep.
00:33:14
Speaker
Jordan Harbinger, is that her name? Harbinger, yeah. So six billion downloads a month, Jordan Harbinger. Like major dude. Yeah. Yeah. Nope, I'm out. I'm out. Man, it was like, it was just so methodical. Now here's the difference. Jesse Cole,
00:33:30
Speaker
probably has done more podcasts than our board Jordan. Come at me bro. But Jesse made it exciting and fun. And Jordan was just like, what are we talking about? Like it was, it just wasn't my favorite. I'm not saying that he's not a great guy. I'm just saying like, you know, he doesn't know us from a hill of beans and you could tell like this entitlement of like, it felt that way. Now I'm not saying that I'm not grateful that we interviewed him. I'm just saying like I came and I saw and I'm just like, now how did that come about?
00:33:58
Speaker
Yeah, that was from an introduction. And then to get him on the show, I think he even has, I mean, it's kind of a cool thing. He was like, Hey, will you donate to some of my charities that I want you to go to? Yeah. Okay. So he did and got like a half an hour interview with him, but I felt like he was promoting a movie and he was making his rounds a little bit. And, and nothing, again, nothing against him, but I felt like there could have been a more excited energy level of like, no, tell me what you guys are doing. Like,
00:34:28
Speaker
Yeah, right. But it was just like, I'll answer the questions and we'll move on. Yeah, that's fair. Brian, how about you?
00:34:35
Speaker
Evan Jackson, who I love, and he's here in Des Moines, and we've actually referred clients to him, and they are raving fans of his, so it was nothing to do with him. It was just a bad off day, and I was struggling to mask that and just engage. Yeah, his voice is amazing. He does have an amazing voice, too. I was in it. Sometimes, and I would say even the Jordan Harbinger, Brian was more into it than I was, so it worked. Yeah, yeah.
00:35:07
Speaker
So, let's talk about, no, actually, he's come out before. So, like, guess that you think have the greatest potential. I heard Gabe. I heard Gabe Glenn. Gabe Glenn, make you safe, for sure. Still good. Yeah, I'd say that. Okay, you got to talk to him. You got to bring him back in here. I mean, we could, and he would love it. If he's super gay. Don't call him now. It's rude, but just maybe later. Okay, I'll do it. Okay, we'll do it.
Personal Stories and Charitable Inspirations
00:35:28
Speaker
I love that guy. He's great. Okay, so we've talked about a lot of individuals. Do you got a favorite twofer?
00:35:34
Speaker
favorite couple that you've had on the show. Any couple that we have on the show, I'm in. I love it. I love the dynamics. I love to see like the non-verbals and then you can see it right away. No, you can ask them right away of like in this particular moment, what was your wife's perspective? And then you can just ask them and then they could just tell you like, I was in a bad place, you know, or like I was totally all in, whatever. So mine are Ian and Christina Nelson Johnson was amazing and I just love their story.
00:36:02
Speaker
I also love John and Hannah Shiplet. Like they're basically like, what's the? Chip and Joanna. Chip and Joanna Gaines for the Des Moines doing amazing things. But just, they were funny and lighthearted and you can really tell the people who have good marriages. You could tell it Ian and Christina Nelson Johnson. You can tell it in the Shiplets. And honestly, everybody that we have on the show usually has a really good marriage. And so those would be my two if I couldn't pick, there's anybody though with guests or with the spouses I'm in.
00:36:30
Speaker
I had Matt and Haley Phillips. Haley actually works for us, works with us, whatever. She kind of is like our center fielder. We asked her to do quite a bit and she does it with grace and tenacity and she's just an amazing teammate. But their story, they essentially had a miscarriage and it cost a ton of money to just deal with that.
00:36:54
Speaker
So they ended up turning, I love kind of the mess into your message type thing. And they kind of started their own nonprofit to help basically provide scholarships or financial aid to families going through that lost a baby.
00:37:10
Speaker
And so they just do a ton for us, for other people. And, and she just runs a tight ship. And so I just, yeah, that's a good, it's called the Fletcher foundation. It's powerful. And, and the story that they have behind that is so neat. And then they just want to help financially for people who are like getting a bill after they never brought their baby home, which is really a cool niche. And
00:37:34
Speaker
And it happens like way more than you think. Yeah, that's good. Yeah, that's so interesting on places where that people will find to step in.
00:37:46
Speaker
where no one else would think to step in. Like there's always, there's big ticket things and churches are generally pretty good at this. Hey, we'll bring the meal and we'll, you know, we'll follow up and we'll take care of some things. But like, there's always those things that are in the corner that would be personal to you anyway, and then like are ultra personal to you. And no one would ever know, and you would never, you wouldn't bring it up either. And so to see someone kind of be able to be with you in that space, it's super powerful, super powerful.
00:38:13
Speaker
uh okay so someone comes up to you on the street and they say hey uh i like the vest and that's right i see you just left uh nordakers and uh oh by the way you look like some fellows who run a podcast uh-huh and you say yeah i do you should check out oh what no which which show would you point him to okay i'll let brian answer that but here's what i would say the most podcasts that i reference the most yeah in like
00:38:38
Speaker
Just the day-to-day conversation. Yeah. For me, it's Nadine Hobaker. She's 70, I don't know, 74? Doesn't matter. It doesn't matter. But she's a little bit older. She's a golden girl. And she's amazing. And what I love about it is the mindset that she had, because she's an artist. She does watercolor. She's an amazing artist. And one time in the interview, I ended up going to her house, by the way. The dog was licking my feet as we were interviewing. Brian was not there, but he was piped in. And I asked her, I was like, how do you get paid
00:39:08
Speaker
To paint yeah and she's like oh philip like i don't know i just love to paint people keep paying me like that mindset is what i'm trying to and what brian is trying to do is instill in our clients do what you love to do and watch the money then follow you yeah.
00:39:26
Speaker
And that was her thing. She's like, I don't know how they just do it. I just keep loving to paint. Like, even if they didn't pay me, I'd still paint. And I love that. And that's probably the different, the probably the one I referenced the most of like, this is the mindset that I think we all should be seeking after. Yeah. Yeah. So that's, I don't know, that answers your question, but that would be mine.
00:39:44
Speaker
Yeah, I think, uh, you know, Jesse Cole is a big one. I think one that we use like tangibly or tactically is, uh, Scott Shatford, who's the president of air DNA.
Podcast as Stability During Uncertain Times
00:39:55
Speaker
They, they run data analytics on the air and Airbnb and short-term rental market. Um, that one, I think we send a lot of, we have a lot of people that are interested in or looking at or invested in Airbnb and, uh, it's kind of a cool,
00:40:09
Speaker
Really cool story of like an actual tool that you can use but also like how he founded that company and yeah, right So and then Caleb Walsh with the 500 doors You know, we use that one a lot with clients too of you know, what's your risk tolerance? So this is a guy who wanted to go get 500 doors or rental units in a year and he did it and he he beat the door down, you know, and it's
00:40:35
Speaker
And it's just kind of like, what are you willing to give, you know? Yeah, it's good. And you know, one of the things, just so you guys don't undersell this part of it, I find that a lot of the duo cast, where you guys are in here talking about on basically how do I take in what's going on around me? Because I think even as people are latched on to be inspired by what they're seeing other people do,
00:40:58
Speaker
It does feel like anything could come out of left field and tip you over if you're, if it doesn't feel stable. And like when you don't know what you don't know, inflation can feel that way. The disruption in monetary policy can feel that way. And so, you know, I do think those are, those are great people to great shows to point people back to just to, to help fill out an orientation of what the world is doing. That's good. That's good.
00:41:22
Speaker
Alright, so, how are we doing here? I think we're getting pretty, we're getting pretty near. This is your show. Okay, alright, so here's what I'm gonna do, I think we're gonna do. I'm just gonna enjoy this. I know. It's great. So, maybe I got a few more. Okay. Okay, we're gonna go through a few more, and I think we're gonna, then we're gonna cut. We're gonna land the plane. And then...
00:41:39
Speaker
There may, there may be some bonus questions. Okay. Okay. Now for a free podcast, I'm not sure what the tease is here, but it does feel like we're doing something. Okay. Okay. All right. So let's see what we can do to land this place. So actually, I'm kind of curious, do you guys go back and do you listen to your own shows? Great question. Oh, that's a funny one. Used to at the first, and I used to get on Brian because he never did. Dude, he would yell at me. Like, you yell at me in the comments. Like, dude, you haven't listened to this episode? I'm like, dude, I can't do it anymore.
00:42:03
Speaker
Well, we also weren't very good when we started. So I felt like it was like a football player reviewing the tapes of what you could have done better. That was really what I was trying to instill in Poor Brian. I'm not sure we need to at this point. I'm not saying we're good by any stretch. Well, and I think like to Philip's credit, there is a technical aspect of the podcast of like,
00:42:23
Speaker
just the intros, the outros, the bios, like there is a science to this thing. And so I definitely think in that regard, like Phillips been a great steward. It's primarily been his, you know, thing to lead. Yeah. But yeah, it was like early on. I was like, Oh my gosh, like, is anyone going to listen to this? I sound horrible.
00:42:41
Speaker
I can't, I can't listen to this, you know? Yup. Yup. So it was more of a, probably a lack of confidence in myself than it was anything else, but you know, we're busy. And so it just really became like, it's just hard to listen to all these and then also trying to take in other people's content. And so anyways, no, we don't, not really so much.
00:43:00
Speaker
No, no. But I will say that what Brian does to contribute to the podcast, cause he does, obviously you hear it is like, he does a really good job on, Hey, what should we talk about in our duo cast? Like that's mainly Brian's kind of like, Hey, this should be good. There's a couple of times like the one about a COVID and I was like, get on the microphone. And that was like the first time I was like, I went off. Cause I was, it was just interesting. It was at the beginning of COVID. You can go back and listen to it, I guess. But basically I was like trying to instill like, this is a great opportunity to pour into your family.
00:43:30
Speaker
Like, this is what you do next. Anyway, so, but that's, that's usually Brian's deal. It's like, hey, this is what we're going to talk about. We just did one on market inflation and where the market's at. I didn't talk too much, you know, like, and I was like, Hey brother, I can't really help you, but he did awesome as he always does. You do a good job leading and directing and yeah. Well, I actually, I think that actually pairs really well because I think you have the opportunity to, to ask the types of questions that like, maybe we're wondering, but you don't want to,
00:43:58
Speaker
like you can put it in a voice and say, look, I just could be out of left field, but is this relevant? And then Brian could sort it out.
00:44:08
Speaker
Right. So, uh, have you ever had a situation where someone has mentioned something about a podcast episode to you, to you where you thought I'm going to go, I'm going to go check that out. I don't, I don't remember saying that or anything like that. We had one of those. I don't know if I've ever had that, but I, it's interesting. People were like, Oh, I just listened to this and we've never met with them. Or like, we've heard all your podcasts and they start referencing something we've talked about and they like, yeah, seems like they know us. Yeah. That's interesting. Yeah. It's definitely brought down the.
00:44:36
Speaker
I wouldn't say a barrier, but just like there's a natural like, Oh, I've heard you talk. Like you were saying like three years of time, whatever, but yeah, there's just this level of familiarity from their side. I know I'm just meeting you for the first time, but yeah, it's been kind of fun. Cause people can call us and do like the 15 minute consultation and it's always crazy when they're like, Hey, this Phillip like, and they kind of get quiet. Like, no, like the Phillip like, yeah, yeah. We don't really have a big shop here. You know,
00:45:02
Speaker
Yeah. It's, you know, it's, it's, it's interesting how, what feels like getting together and talking about, uh, either interviewing other people or talking about your business, like how much of you actually comes out in that. And so people do get to meet you in ways that are surprising. You're like, I don't either. I don't remember telling that story or like they get niches of your personality that you feel like would take, you know, a few dinners and some bowling to get to, but like, they just been creeping on you over the airwaves and like, it's, they can be closer to you than you really love to go bowling though.
Forming Connections Through Podcasting
00:45:30
Speaker
I do not. You'll meet Brian there.
00:45:32
Speaker
You don't like it? Okay, we'll pick this up later. I'm disappointed in that. No, I'm horrible. I didn't see you had to be good at it. No, yeah, okay. Okay. And so, like, do you have any podcasts that you listen to either for inspiration or you just like them? You think they're like, they're super well done? Like, oh, cause a lot of people will listen to this podcast and go like, what else, what else should I be taking in? So what are you, do you listen to any?
00:45:55
Speaker
Yeah, I listened to yours. This is a shameless plug, but it is so quirky. It's just you and your friends, you don't care who's listening, who isn't. I do not. It's great, and you've been doing it for how long? I've been 11 years this year. Okay, wow. 11 years, you guys. And it's truly good friends, and it's like you're on the outside or a corner of the room, and honestly, there's not a lot of things that they're really talking about, but you can't stop listening.
00:46:20
Speaker
I just want to hear everyone and you have a twin brother. I do. And I have no idea what they sound like differently. And so I'm like, it's either Ben or it's Mike. That's right. But it's great. Uh, so I don't listen to a lot of podcasts, but yours are one of them that I like every time I started, I listened to it and it just laugh and it's just a good time. That justifies the three downloads a week. Now I know where they're coming from. I listen to the other two.
00:46:40
Speaker
I go in spurts, so I'll kind of hit them hard and then I take a couple months off. So I do like POMPs podcast, Anthony Pompliano. I like POMPs stuff. I kind of hit that once in a while. I pick up a little bit of Rogan. I can't do the whole thing.
00:46:59
Speaker
And then there's a guy who I actually was going to list in terms of people I want to interview. His name is Robert Breedlove, and he talks a lot about Bitcoin. So I do quite a bit of Bitcoin cryptocurrency research, and Robert Breedlove is kind of like a philosopher type. You don't hear people talk like that anymore, but you kind of have to
00:47:24
Speaker
Listen or play it back like three like what did he just say and it was like one of the most profound things I've heard Yeah, so I kind of take in a lot of his stuff and then Michael sailor does a lot of other people's podcasts He's been a real champion to the Bitcoin community. So That's kind of where a lot of my You know content. Yep comes from awesome. Awesome. So and this is this is perhaps a bit
00:47:51
Speaker
a bit cheesy, but I think we're gonna end with this one. So you're Philip and Brian, and you're working on your 100th podcast right now, and you run into the Bill and Ted, Philip and Brian from 100 episodes ago. Going backwards, yep. That's right. What encouragement or advice do you give them as they're starting on the podcasting journey? Right, you gotta keep feeding the beast. Like once you start this train of content producing,
00:48:19
Speaker
There's really no stopping. So get in a cadence. Don't be hard on yourself. Get people that you know, have a story to say and then help them unlock that story. That would be probably what I would say. Hey, don't get discouraged. It's going to be a long road. This is a marathon, not a sprint, right? Hang on. It'll be good. And you're going to impact people with it.
00:48:43
Speaker
That's it. That's it. Brian says ding. Ring the bell. Yeah. I mean, mine has just been consistency. I'm definitely like the, uh, Oh squirrel, you know, like anything. And I think, you know, obviously Phillip is more of the, no, we're going to stay on the track. Like we're not going to look at that right now. And, and I say that in love and honor and respect, because, you know, if this was just me, we wouldn't be at a hundred. I'll tell you that right now.
00:49:08
Speaker
And so it's been, I think at times, a little bit of labor of a love for sure. Yeah, just the consistency and keep producing. And then I would just say to myself, invite more people on. I haven't done a great job. I've done a good job inviting people. I just like staying on them to actually get on the show. So that's kind of what I want to focus on in the next hundred is to get some of the people that I'm kind of jiving with or digging on to actually become guests on the show.
00:49:36
Speaker
Right. That's awesome. Hey, you've been listening to the uncommon life project podcast hundredth episode. Yes. Thank you. Congratulations fellas. Thank you. Thank you for co-hosting. You did great man. This was killer. Yeah, you bet. You bet. Well, I think you should exit your own show. All right. Well, you've been listening to the uncommon life project. I've been your host Philip Ramsey and I am Brian Dewhurst with Ben. There it is. All right. Tune in next time. Thank you. Go be uncommon. Thanks everybody. Bye-bye.
00:50:05
Speaker
That's all for this episode of The Uncommon Life Project, brought to you by Uncommon Wealth Partners. Be sure to visit uncommonwealth.com to learn more about our services. Don't miss an episode as we introduce you to inspiring people who are actively pursuing an uncommon life.