This episode is truly a special one!

The one where you’ll deep dive into the brain of a man with the Midas touch, founder of one of India’s oldest internet companies, Info Edge, that has produced numerous unicorns.

In this episode, Vani speaks with Sanjeev Bikhchandani, the original giant of the Indian internet start-up ecosystem, where he shares golden insights on what it takes to build and scale a venture and what can make it a worthy investment.

The unicorn masterclass | Sanjeev Bikhchandani @ Info Edge [#10]

Marketing is often considered a nice to have, not a must have. “Let’s get business first”, is what one has often heard. However, MARKETING WHEN DONE RIGHT, GETS BUSINESS. In this show marketing stalwarts talk about how marketing works in the real world. In this show you will learn how marketing will help you to - win business - acquire new consumers - grow the brand - build defensibility - command higher pricing power. Vani Dandia is an award winning marketeer who has spent over two decades in advertising and marketing with Unilever, PepsiCo, Reckitt Benckiser, Henkel, BBDO and Leo Burnett. Her claim to fame includes turning around Kurkure and successfully launching brands like Quaker, Veet, Sunsilk Colour, Fa in India and Asia.