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How Fat Boy Turned an Inside Joke Into a 6-Figure DTC Brand (#167) image

How Fat Boy Turned an Inside Joke Into a 6-Figure DTC Brand (#167)

E167 · If I Was Starting Today
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0 Plays7 months ago

Jim is joined by Ryan Rock to discuss how Ryan turned an inside joke started during COVID into a 7 figure business through unique combination of UGC and digital marketing and Pop-ups.

TOPICS DISCUSSED IN TODAY’S EPISODE

  • Fatboy Origins
  • Milestones
  • Keys to growth
  • Micro influencing tactics
  • Pop-up marketing
  • Clubs and communities
  • UGC strategy

 

Resources:

 

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