This week, we're joined by Cole Harris, founder of Creative By Cole and the mastermind behind the gripping documentary "Journey to the NFR," featuring professional rodeo's top tie-down ropers Ty Harris, Tuf Cooper, Shane Hanchey, Beau Cooper, Riley Webb, Shad Mayfield, and Haven Meged. In this special episode, Cole shares his experiences traveling to the rodeos, filming and creating the documentary, offering behind-the-scenes insights into the intense world of rodeo. From capturing the adrenaline-pumping moments of rodeo arena competition to showcasing the dedication and camaraderie of the ropers, Cole's storytelling shines through. For a full episode transcript, visit our website HERE.