![Episode 147 - The Fortune is in the followup - Tom Chelednik image](https://media.zencastr.com/cdn-cgi/image/width=640,quality=85/image-files/60fae51156e9ee009b58067d/1e643f17-3eba-4d21-9956-890b11f1a13f.jpg)
![](https://media.zencastr.com/cdn-cgi/image/width=640,quality=85/image-files/60fae51156e9ee009b58067d/1e643f17-3eba-4d21-9956-890b11f1a13f.jpg)
Happy Woo Wednesday! Tom Chelednik (director of Wedding Pro) is in the Get a HECK YES house
I heard Tom speak at the WIPA Pricing for Profits events at Ebell Santa Ana and he brought down the house. I had to interview him because I know you will love him too. The market is more competitive than ever and you have to create a lead follow up process that not only stays at the top of the couple's inbox, but also the lead content needs to encourage a two way conversation while building trust and rapport.
Tom has been in the wedding industry for 16 + years. He has had many different roles at The Knot, but always helping wedding pros book more weddings. He also was the COO of two Lux wedding venues so he understands what is like to be a wedding Pro.
Hot Topic
Following up on leads. (do you have a lead problem or a booking problem?).
* Build lead follow up content that creates trust and rapport
* Build lead follow up content that is helpful to the couples
*. Follow up at least 7 times over the course of 30 days. You are not getting ghosted you are getting lost in their inbox
Connect with Tom
Freebie
Connect with Tom
1 hour strategy session with Tom - email him https://heckyesmedia.co/
Connect with Carissa Woo
https://www.instagram.com/carissawoo
Sponsors
kickstartaccountinginc.com - Use code heckyes
17hats.com - Use code heckyes
![](https://media.zencastr.com/cdn-cgi/image/width=640,quality=85/image-files/60fae51156e9ee009b58067d/1e643f17-3eba-4d21-9956-890b11f1a13f.jpg)
Happy Woo Wednesday! Tom Chelednik (director of Wedding Pro) is in the Get a HECK YES house
I heard Tom speak at the WIPA Pricing for Profits events at Ebell Santa Ana and he brought down the house. I had to interview him because I know you will love him too. The market is more competitive than ever and you have to create a lead follow up process that not only stays at the top of the couple's inbox, but also the lead content needs to encourage a two way conversation while building trust and rapport.
Tom has been in the wedding industry for 16 + years. He has had many different roles at The Knot, but always helping wedding pros book more weddings. He also was the COO of two Lux wedding venues so he understands what is like to be a wedding Pro.
Hot Topic
Following up on leads. (do you have a lead problem or a booking problem?).
* Build lead follow up content that creates trust and rapport
* Build lead follow up content that is helpful to the couples
*. Follow up at least 7 times over the course of 30 days. You are not getting ghosted you are getting lost in their inbox
Connect with Tom
Freebie
Connect with Tom
1 hour strategy session with Tom - email him https://heckyesmedia.co/
Connect with Carissa Woo
https://www.instagram.com/carissawoo
Sponsors
kickstartaccountinginc.com - Use code heckyes
17hats.com - Use code heckyes