What happens when “stay positive” stops feeling supportive and starts feeling like pressure?
Today’s conversation is about the emotional weight of being expected to fight, inspire, and stay strong while privately trying to make sense of fear, uncertainty, and identity.
Because sometimes healing begins the moment we stop performing resilience for everyone else.

Today’s guest is Bron Watson, founder of The Social Coach and The Serenity Project. After decades working as a nurse, educator, and business owner, Bron’s life changed through two cancer diagnoses that reshaped how she thinks about healing, resilience, and the pressure to always “stay positive.” In this conversation, we explore the emotional weight of being strong for everyone else, and what it means to find calm instead of just survival.

At The Second Voice, we explore the inner conversations leaders rarely say out loud.

If this episode resonated, it is likely because the second voice is active in your leadership too.

Hosted by Luisa Hogan, leadership resilience strategist and founder of Vermelho Consulting.

Luisa works with founders, executives, and senior leaders who carry real responsibility and want to lead with steadiness, clarity, and self-trust under pressure.

Her work focuses on nervous system regulation, leadership identity, and the inner dialogue that shapes how leaders show up when things are hard.



Work With Luisa

If this episode sparked reflection, here are ways to go deeper:

• Leadership resilience workshops and advisory

• Keynotes and curated live experiences

• The Steady Leadership framework and private sessions



Learn more at: vermelho.com.au



Stay Connected

Follow along and join the conversation:



• Instagram: @thesecondvoicepodcast

• Instagram: @luisahoganhq



Subscribe, rate, and review The Second Voice to help more leaders find these conversations.



S3E7: The Truth About Healing Nobody Wants to Hear with Bron Watson

Most leaders spend decades chasing success without ever asking what happens after they reach it. But eventually, there comes a quieter season where achievement no longer answers the deeper questions , and many leaders realize they’ve built a career without preparing for who they’ll become beyond it.

 Mark L. Vincent, Ph.D., EPC,  is a pioneer in multiple fields and partners with accomplished Third-Turn leaders committed to developing the current and next generation of effective leadership. He is a strategic advisor in valuation of firms, a certified Executive Process Consultant, and a practitioner-scholar of organizations and leadership.

Mark created and shepherds the Sage Group Collective, an "emergency Board meeting" panel for executives and business owners addressing a significant opportunity or challenge.

His most recent book is The Maestro Effect: Future Value, Succession, and Legacy in Business.

An Executive Advisor, author, Systems Convener, and Succession Process Consultant, Mark loves leaders who love leaders.

Connect with Mark: 

https://www.maestrosuiteadvisors.com/

At The Second Voice, we explore the inner conversations leaders rarely say out loud.

If this episode resonated, it is likely because the second voice is active in your leadership too.

Hosted by Luisa Hogan, leadership resilience strategist and founder of Vermelho Consulting.

Luisa works with founders, executives, and senior leaders who carry real responsibility and want to lead with steadiness, clarity, and self-trust under pressure.

Her work focuses on nervous system regulation, leadership identity, and the inner dialogue that shapes how leaders show up when things are hard.



Work With Luisa

If this episode sparked reflection, here are ways to go deeper:

• Leadership resilience workshops and advisory

• Keynotes and curated live experiences

• The Steady Leadership framework and private sessions



Learn more at: vermelho.com.au



Stay Connected

Follow along and join the conversation:

• Instagram: @thesecondvoicepodcast

• Instagram: @luisahoganhq

Subscribe, rate, and review The Second Voice to help more leaders find these conversations.







S3E6: The Third Turn Every Leader Eventually Faces with Mark Vincent

You've been solving the same problem for years in and not gotten anywhere, and you've assumed the answer is to push harder — because on the map you're using, harder is one of only two directions available. My guest today says that map is missing a dimension, and that most of us have flattened our lives to fit it. And he has already proven this to me through his work with me.

Welcome back to The Second Voice, where we uncover the conversations leaders don't say out loud. I'm Luisa Hogan, and today I'm joined by Mark Zan — an entrepreneur and intuitive healer whose path has run from underground coal mines to corporate boardrooms to building businesses and helping people reconnect with themselves. He's spent nearly two decades in personal development, meditation, intuition and energy healing. Through his practice, Mark Zan Healing, he brings these two worlds together — business and intuition — exploring how energy, awareness and the beliefs we carry shape the way we lead, the decisions we make, and how we experience both failure and success.

Connect with Mark:

https://markzan.com/

https://www.instagram.com/markzanhealing

https://www.facebook.com/MarkZanHealing

At The Second Voice, we explore the inner conversations leaders rarely say out loud.

If this episode resonated, it is likely because the second voice is active in your leadership too.

Hosted by Luisa Hogan, leadership resilience strategist and founder of Vermelho Consulting.

Luisa works with founders, executives, and senior leaders who carry real responsibility and want to lead with steadiness, clarity, and self-trust under pressure.

Her work focuses on nervous system regulation, leadership identity, and the inner dialogue that shapes how leaders show up when things are hard.

Work With Luisa

If this episode sparked reflection, here are ways to go deeper:

• Leadership resilience workshops and advisory

• Keynotes and curated live experiences

• The Steady Leadership framework and private sessions



Learn more at: vermelho.com.au

Stay Connected

Follow along and join the conversation:



• Instagram: @thesecondvoicepodcast

• Instagram: @luisahoganhq

Subscribe, rate, and review The Second Voice to help more leaders find these conversations.







S3E5: You're Living in 2D with Mark Zan

You don’t lose yourself overnight when you become a leader—you lose the version of you that used to know exactly where you stood. And no one tells you what replaces it. What if the real challenge isn’t leading others… but not recognising yourself in the process?

Alicia Rius is a former co-founder and COO, ICF-certified leadership coach, and author of Lead With Clarity: How New Managers Turn Confusion into Confident Leadership.   She helps new managers, founders, and executive teams fix the clarity gaps that quietly undermine performance during growth.   Alicia believes leaders don’t fail from a lack of talent — they fail from a lack of clarity around identity, purpose, and execution.

Find Alicia: 

https://www.instagram.com/alicia_rius

https://www.linkedin.com/in/aliciarius/

https://hiveteamcoaching.com/

At The Second Voice, we explore the inner conversations leaders rarely say out loud.

If this episode resonated, it is likely because the second voice is active in your leadership too.

Hosted by Luisa Hogan, leadership resilience strategist and founder of Vermelho Consulting.

Luisa works with founders, executives, and senior leaders who carry real responsibility and want to lead with steadiness, clarity, and self-trust under pressure.

Her work focuses on nervous system regulation, leadership identity, and the inner dialogue that shapes how leaders show up when things are hard.

Work With Luisa

If this episode sparked reflection, here are ways to go deeper:

• Leadership resilience workshops and advisory

• Keynotes and curated live experiences

• The Steady Leadership framework and private sessions



Learn more at: vermelho.com.au

Stay Connected

Follow along and join the conversation:

• Instagram: @thesecondvoicepodcast

• Instagram: @luisahoganhq

Subscribe, rate, and review The Second Voice to help more leaders find these conversations.





S3 E4: From Doing the Work to Leading People and Losing Myself with Alicia Rius

Failure isn’t what breaks most leaders. It’s what happens after—the part where your mind won’t let it go. The real challenge isn’t the mistake… it’s the voice that keeps replaying it. My guest today is Dr. Daniel Eiferman and he is a trauma surgeon, educator, and healthcare leader who has spent his career operating at the intersection of high-stakes medicine and human resilience. In his new book, Cut Open: A Surgeon’s Stories of Loss, Resilience, and Growth, he pulls back the curtain on the emotional realities of surgical practice, from complications and difficult decisions to the leadership and mindset required to keep moving forward. Drawing on decades in the operating room and academic medicine, Dr. Eiferman offers rare insight into how clinicians process failure, rebuild confidence, and support one another in one of the most demanding professions in the world.

At The Second Voice, we explore the inner conversations leaders rarely say out loud.

If this episode resonated, it is likely because the second voice is active in your leadership too.

Hosted by Luisa Hogan, leadership resilience strategist and founder of Vermelho Consulting.

Luisa works with founders, executives, and senior leaders who carry real responsibility and want to lead with steadiness, clarity, and self-trust under pressure.

Her work focuses on nervous system regulation, leadership identity, and the inner dialogue that shapes how leaders show up when things are hard.

Connect with Dr Eiferman: https://integritysurgery.org/

Work With Luisa

If this episode sparked reflection, here are ways to go deeper:

• Leadership resilience workshops and advisory

• Keynotes and curated live experiences

• The Steady Leadership framework and private sessions

Learn more at: vermelho.com.au

Stay Connected

Follow along and join the conversation:

• Instagram: @thesecondvoicepodcast

• Instagram: @luisahoganhq



Subscribe, rate, and review The Second Voice to help more leaders find these conversations.



S3E3: Failure Isn’t the Hard Part… Living With It Is with Daniel Eiferman

What happens when the life you built—the one that defines you—disappears almost overnight? Not gradually. Not by choice. But all at once. And you’re left asking a question most people avoid: if you strip away the titles… who are you really? My guest today is Ray Martin. aka The Daily Explorer, and he is an entrepreneur and award-winning business leader. As a coach, mentor, facilitator, speaker, writer, and mindfulness teacher, he is a torchbearer for greater human consciousness. Ray is also a marathon runner and fundraiser. He’s on a mission to empower people to live authentically and to bring more joy and happiness into the world.

Ray Martin's Website: https://www.lifewithoutatie.com/

Find Ray on LinkedIn: https://www.linkedin.com/in/coachraymartin/

At The Second Voice, we explore the inner conversations leaders rarely say out loud.

If this episode resonated, it is likely because the second voice is active in your leadership too.

Hosted by Luisa Hogan, leadership resilience strategist and founder of Vermelho Consulting.

Luisa works with founders, executives, and senior leaders who carry real responsibility and want to lead with steadiness, clarity, and self-trust under pressure.

Her work focuses on nervous system regulation, leadership identity, and the inner dialogue that shapes how leaders show up when things are hard.

Work With Luisa

If this episode sparked reflection, here are ways to go deeper:

• Leadership resilience workshops and advisory

• Keynotes and curated live experiences

• The Steady Leadership framework and private sessions

Learn more at: vermelho.com.au

Stay Connected

Follow along and join the conversation:

• Instagram: @thesecondvoicepodcast

• Instagram: @luisahoganhq

Subscribe, rate, and review The Second Voice to help more leaders find these conversations.

S3E2: When Success Disappears, Who Are You Really? with Ray Martin

For years, I built my business around a version of myself that people I used to work with knew about me. But somewhere along the way, that version became a story I was reciting instead of a person I was living as. Today I'm telling you what happened when I stopped believing that story, and what it cost me to write a new one.

On The Second Voice, we explore the inner conversations leaders rarely say out loud.

If this episode resonated, it is likely because the second voice is active in your leadership too.

Hosted by Luisa Hogan, leadership resilience strategist and founder of Vermelho Consulting.

Luisa works with founders, executives, and senior leaders who carry real responsibility and want to lead with steadiness, clarity, and self-trust under pressure.

Her work focuses on nervous system regulation, leadership identity, and the inner dialogue that shapes how leaders show up when things are hard.

Work With Luisa

If this episode sparked reflection, here are ways to go deeper:

• Leadership resilience workshops and advisory

• Keynotes and curated live experiences

• The Steady Leadership framework and private sessions

Learn more at: vermelho.com.au



Stay Connected

Follow along and join the conversation:

• Instagram: @thesecondvoicepodcast

• Instagram: @luisahoganhq



Subscribe, rate, and review The Second Voice to help more leaders find these conversations.

What did this episode surface about your own second voice right now?



Season 3 Episode 1: The Stories I Had to Stop Telling to Grow

Be yourself’ sounds like the safest advice in the world—but what if it’s the very thing keeping you stuck? Because most leaders aren’t struggling with being fake… they’re struggling with being misaligned. And the cost of getting that wrong quietly builds over time

Kurt Bush is a certified Internal Family Systems Practitioner, trauma-informed coach, and co-founder of Brimstone Coaching Group. With a background spanning corporate leadership, pastoral ministry, and coaching, Kurt helps leaders break free from self-doubt, embrace authenticity, and lead with confidence. Having overcome his own struggles with imposter syndrome, Kurt is passionate about guiding others through transformational growth and into authentic leadership.

https://www.brimstonecoachinggroup.com/

https://www.linkedin.com/in/kurt-bush-7b345830b/

https://www.instagram.com/kurtbush1/?next=%2Fdirect%2Ft%2F17842552616543363%2F

At The Second Voice, we explore the inner conversations leaders rarely say out loud.

If this episode resonated, it is likely because the second voice is active in your leadership too.

Hosted by Luisa Hogan, leadership resilience strategist and founder of Vermelho Consulting.

Luisa works with founders, executives, and senior leaders who carry real responsibility and want to lead with steadiness, clarity, and self-trust under pressure.

Her work focuses on nervous system regulation, leadership identity, and the inner dialogue that shapes how leaders show up when things are hard.

Work With Luisa

If this episode sparked reflection, here are ways to go deeper:

• Leadership resilience workshops and advisory

• Keynotes and curated live experiences

• The Steady Leadership framework and private sessions

Learn more at: vermelho.com.au

Stay Connected

Follow along and join the conversation:

• Instagram: @thesecondvoicepodcast

• Instagram: @luisahoganhq

Subscribe, rate, and review The Second Voice to help more leaders find these conversations.

Authenticity Is Broken (And No One Wants to Admit It) with Kurt Bush

You wake up, open your wardrobe, and before your day has even started—you’ve already made 10 decisions. Not about your work, not about your priorities… but about what you’re wearing. And most of it is happening in a quiet internal dialogue you don’t even realise is draining you.

Today we’re joined by Lacey Cadieux-McLean, founder and CEO of Rhubaia Ventures, a Calgary-based fashion-tech company that’s redefining how women dress, organize, and experience their wardrobes. Lacey combines eco-conscious, non-toxic professional apparel with an AI-powered virtual closet app designed to reduce textile waste, simplify wardrobe management, and foster confidence in daily dressing. Raised on a ranch in Alberta, Lacey brings a deep connection to nature, a career in IT project management, and a passion for sustainable innovation. Frustrated by the lack of healthy, functional, and stylish professional clothing, she created Rhubaia to bridge the gap between safer textiles, intelligent technology, and thoughtful design.

Connect with Lacey: https://rhubaia.com/

https://www.instagram.com/rhubaia

At The Second Voice, we explore the inner conversations leaders rarely say out loud.

If this episode resonated, it is likely because the second voice is active in your leadership too.

Hosted by Luisa Hogan, leadership resilience strategist and founder of Vermelho Consulting.

Luisa works with founders, executives, and senior leaders who carry real responsibility and want to lead with steadiness, clarity, and self-trust under pressure.

Her work focuses on nervous system regulation, leadership identity, and the inner dialogue that shapes how leaders show up when things are hard.

Work With Luisa

If this episode sparked reflection, here are ways to go deeper:

• Leadership resilience workshops and advisory

• Keynotes and curated live experiences

• The Steady Leadership framework and private sessions

Learn more at: vermelho.com.au

Stay Connected

Follow along and join the conversation:

• Instagram: @thesecondvoicepodcast

• Instagram: @luisahoganhq

Subscribe, rate, and review The Second Voice to help more leaders find these conversations.

Decision Fatigue Is Ruining Your Focus (It Starts With Your Closet) with Lacey Cadieux-McLean

There’s a moment before you speak where everything tightens—your thoughts, your voice, your confidence. And in that split second, most leaders don’t have a communication problem… they have a decision problem: do I say this, or do I hold back?

My guest today is Salvatore Manzi. He is a  leadership communications coach who helps leaders turn complexity into clarity. His book, Clear and Compelling, combines 20+ years of research in neuroscience, psychology, and organizational behavior with decades of communication coaching to deliver practical strategies for turning insights into influence.

Note: The teacher Salvatore was referring to in the podcast but couldn’t remember is Byron Katie.

Connect with Salvatore: https://www.salvatoremanzi.com/

https://www.linkedin.com/in/salvatorejmanzi/

https://www.instagram.com/salvatoremanzi/

At The Second Voice, we explore the inner conversations leaders rarely say out loud.

If this episode resonated, it is likely because the second voice is active in your leadership too.

Hosted by Luisa Hogan, leadership resilience strategist and founder of Vermelho Consulting.

Luisa works with founders, executives, and senior leaders who carry real responsibility and want to lead with steadiness, clarity, and self-trust under pressure.

Her work focuses on nervous system regulation, leadership identity, and the inner dialogue that shapes how leaders show up when things are hard.

Work With Luisa

If this episode sparked reflection, here are ways to go deeper:

• Leadership resilience workshops and advisory

• Keynotes and curated live experiences

• The Steady Leadership framework and private sessions



Learn more at: vermelho.com.au



Stay Connected

Follow along and join the conversation:



• Instagram: @thesecondvoicepodcast

• Instagram: @luisahoganhq



Subscribe, rate, and review The Second Voice to help more leaders find these conversations.



You Don’t Have a Communication Problem (You Have a Visibility Problem) with Salvatore Manzi

Luisa Hogan (@luisahogan) · Zencastr

Luisa Hogan (@luisahogan)

Every leader has two voices — the one they speak with, and the one they live with. The Second Voice brings the latter into the open. Join Luisa Hogan as she sits down with founders, change-makers, and creatives to talk about the unseen side of leadership: the whispers of doubt, resilience, intuition, and truth that shape our choices. Real stories, raw reflections, and the mindset rituals that steady us through it all.

The Second Voice with Luisa Hogan