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Building and Maintaining Relationships with Freelancers
54 Plays4 years ago
For some companies, it's hard to get everything done in a business without a little outside help. Freelancers can be a great addition to your team for those extra resources needed to get the job done. We spoke to George Papadeas from The HOTH, a white label SEO service built specifically for agencies, in-house SEOs, and affiliates. The HOTH works with many freelancers daily and knows what it takes to be successful when working with freelancers.
In this episode, you'll learn:
- how to find the right freelancers and the approach companies need to use to find them
- how to budget for the right talent - setting budgeting expectations and being fair in your payment practices
- how to set the right communication framework
- how to ensure you're respecting their boundaries as a contracted resource while also making them feel welcome and appreciated
- how to follow state laws when it comes to treating freelancers as employees (i.e. California AB5 law)
- and more
Connect with George to learn more about working with freelancers:
Social - LinkedIn
Email - george@thehoth.com
Website - The Hoth
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Transcript
Introduction to B2B Mix Show and Hosts
00:00:00
Speaker
Welcome to the B2B Mix Show with Elena and Stacey. In each episode, we'll bring you ideas that you can implement in your sales and marketing strategy. We'll share what we know along with advice from industry experts who will join us on the show. Are you ready to mix it up? Let's get started.
00:00:19
Speaker
Hey, everybody, this is Stacey Jackson. And I'm Elena Jackson. We are the co-founders of Jackson Marketing. And in case you still haven't heard, we are also sisters. Stacey, what are we talking about today?
Building Relationships with Freelancers
00:00:31
Speaker
Today, we're going to talk about how to build and maintain freelancer relationships. And that's really important, maybe now more so than ever with marketing departments and other departments and companies maybe having to downsize a bit
00:00:46
Speaker
due to the impact of coronavirus. So you may be looking to hire a freelancer to help fill the gap until you're able to hire again. Or even if you just like working with freelancers in the first place, today's guest is going to have a lot of great information that you need to hear. Alaina, what do you think about working with freelancers?
00:01:06
Speaker
I think freelancers are a great way to expand your team without all of the additional costs that maybe an actual employee might bring on. So I definitely think it's something that a lot of companies should be looking at, but also considering all the different things that come with it, like how you need to have a relationship with your freelancer, you know, a freelancer versus an employee and things like that. And we're going to get into all of that during this episode. So Lynn, why don't you introduce our guests today?
Meet George Papadeus, COO of the Hoth
00:01:33
Speaker
I'd love to.
00:01:35
Speaker
George Papadeus is the COO of the Hoth, a white label SEO service built specifically for agencies, in-house SEOs, and affiliates. He started at the Hoth in January 2016 as a Support and Production Manager, and worked his way up the ranks to the C-suite.
00:01:54
Speaker
George is a graduate of the University of South Florida with a degree in marketing. He's a huge USF fan and very open about it being the best university in the world, which I'll have to agree because I graduated from there as well. So go Bulls. And then a few fun facts about George include that he's 100% Greek and claims to make killers at Zeke from scratch. So hopefully we'll get to try that someday because love that stuff.
00:02:20
Speaker
He's also a car guy and aspires to have his own car collection that includes his favorites such as the classic Corvette, the GMC Sierra, 1500 Denali, and the Jeep Wrangler, but only from years 1998 to 2002. George, welcome to the B2B Mix Show.
00:02:40
Speaker
If I could get that introduction for everything that I do, gosh, I think I'd be the happiest individual in the world. That was beautiful. Thank you so much for that. Let's get a Go Bulls. I love that. I know, right? And the personalness at the end. I just love that. But thank you both for having me on today. I'm very excited to talk about freelancers today and how we can best support businesses with freelancers and vice versa. Yeah.
00:03:06
Speaker
And you know, Stacy makes a killer guacamole, so get you two together and we've got killer appetizers. Yeah. We'll need to have an appetizers party. I'll bring the wine. That sounds good. Once all the social distancing stuff's over because we're right in the same area as the law. Yeah. That'd be awesome. We're over here in downtown St. Pete. And I believe you all are also in Pinellas County as well. Yep. We're in the median area. Oh, wonderful. I need to make it up there. I haven't been up to Dunedin yet, but I hear it's wonderful.
00:03:36
Speaker
Oh, it's great. Yeah. And we'll do a tour of Dunedin too then. We'll do a tour of Dunedin. You guys come to St Pete. We'll do a tour of St Pete and yeah, we'll have a lot of fun. There you go.
Growth of the Hoth and Client Experience
00:03:48
Speaker
All right. Well, George, before we start talking about building and maintaining those freelancer relationships, would you like to tell our listeners a little more about the Hoth? Yeah, absolutely.
00:04:00
Speaker
Once again, just the opportunity to come on this, this show and talk to you guys a little bit more about freelancers and our experiences is a really great opportunity. But to give you the backstory of the Hoth, the Hoth was started in 2010. Hoth stands for hit them over the head. It's a nice little, little burning play there. And the Hoth was created really as kind of a, a one product SEO shop, if you will, that sold a very basic backlink type product, mostly to agencies. We white labeled agencies who resell to their end client.
00:04:29
Speaker
And the thesis of the Hoth was basically to build this brand that was focused on the client experience rather than just the deliverable. Back in that time, if you were buying SEO products or services, there was typically no customer service associated with what you were buying, no face to the names of the organization you were buying from, and really no follow-up or next steps after
00:04:52
Speaker
a deliverable was given. And so the original founders of the Hoth really wanted to put an emphasis on hitting our clients over the head and bludging them with awesomeness, just with the experience that they have and the results that they get from the Hoth. So fast forward to 2016, I was brought on as our support and production manager.
00:05:12
Speaker
The Hoth at the time was kind of just a lifestyle business, if you will. Still an SEO shop, for lack of a better phrase. Our product suite grew. I think we had about six products and services at the time. And then let's do another fast forward to now 2020. We have a product suite of, I believe, 17 products and a monthly managed service called Hoth X.
00:05:33
Speaker
as well as a business that we acquired back in November called FreeUp, which is a freelancer marketplace platform that pairs freelancers with business owner operators to accomplish whatever online productivity is needed, whether it's virtual assistants to
00:05:52
Speaker
marketing experts to bookkeepers, whatever that may be. So the HOF over the last, at least the four years that I've been here, I've seen some insane growth, both internally with our team and externally with our revenue. And I just feel like we're just getting started. So yeah, hopefully I've provided enough details
How to Find and Hire Freelancers
00:06:10
Speaker
there. That's the HOF.
00:06:12
Speaker
Yeah. And we actually, Stacy may have heard of the Hoth before this, but I think it was two years ago, we went to Digital Summit in Tampa and someone from your company was speaking and that was the first I had heard of the Hoth. And so I know that you guys have really kind of flourished over the last couple of years. So that's awesome. And Ric Flair was there. Yeah, Ric Flair was there.
00:06:33
Speaker
Yeah, we have a personal relationship with Ric Flair, our CEO and owner Mark Hardgrove, him and Ric Flair buddies, and he'll come out to trade shows for us, whether we go to Vegas for a trade show or here in Tampa, and he'll kind of sign autographs and tell stories, and it's just a hoot to be around him.
00:06:49
Speaker
Yeah, it was fun. It was fun to see him and hear about the company and everything, but back to what we were talking about. All right, so before we really get into how to maintain those and building those relationships with those freelancers, can we talk a little bit more about how to find those right freelancers? So when you're going through the process, how do you recommend companies should approach finding the right freelancer? Yeah, that's a great question.
00:07:19
Speaker
You know, the first thing a company needs to focus on is what are they using the freelancer for what's the ultimate goal of that freelancer. Once you have that goal, then going out and finding the right platform for the freelancer so for instance if it's a freelancer that you need in development, or you need some sort of programmer.
00:07:36
Speaker
That's Freelancer. Which platform do you go to? Do you go to one of the larger platforms? Do you go to a programmer-specific platform? Or do you just type in a Google search and see what you can find? Or do you go the... Sorry, I forgot this one as well.
00:07:54
Speaker
uh, go the route of maybe just posting your own, uh, freelancer job description. And so there's a lot of different routes you can take when it goes to connecting with a freelancer to get, you know, whatever tasks done or whatever goal accomplished.
00:08:07
Speaker
But really what we found is going to some existing resources that you have. And so for instance, our clients at the Hoth, when they tell us about an issue they're facing in their business and that they need some sort of human productivity associated to help solve this problem, we refer them then to free up, which is within our ownership group. It's part of a pair company and our
00:08:30
Speaker
partners over at free up then help the client accomplish whatever freelance goals that they have or whatever productivity is needed. And so the first thing I would say is absolutely start with referrals from either a business that you're already using to accomplish your goals from a friend or colleague or maybe a partner or another business owner that you, what's the word I'm looking for, conversate with, whatever that may be.
00:08:57
Speaker
Also what you can do, and here's a shameless plug, is just go to freeup.net and we can connect you with a freelancer within 48 hours for really whatever you're looking for.
Paying Freelancers Fairly
00:09:05
Speaker
And so that's, yeah, that's really the only advice I have there. It seems so simple for me when it comes to finding freelancers just because we've done it so much across all the different businesses. But really what it comes down to is use just a little bit of logic to find it because you'd be surprised how quickly you can find a freelancer out there.
00:09:22
Speaker
So this next question that I have kind of goes hand in hand with what Elena just asked about, find the right talent. And I've been on the, being the freelancer person before, it's paying them what they're worth and what you need because freelancer doesn't necessarily mean cheap or free. So what are the guidelines and expectations people should have when it comes to being fair in their payment practices? Cause really you get what you pay for.
00:09:52
Speaker
That's exact. You stole my answer there, Stacy. That's exactly it. You get what you pay for when it comes to freelancers. And for us and the experience that we've had is having an under say as the business owner operator going to find freelancers, having that understanding that this is not really, you're not really in a position to negotiate too much when it comes to freelancers. Because typically if you're connected with a freelancer, they're going to be an expert in their field of some sort. And so with that, you have to understand that.
00:10:21
Speaker
With the amount of quality you want comes a price you have to pay. And I think what it comes down to is first doing a little market research. When I use freelancers for my business, just personally, just doing a little market research to see kind of what the market would pay for when it comes to a freelancer that you're looking for, whether it's a virtual assistant who's just button clicking all the way up to, and I use the example, a lot of a programmer, but a high level programmer.
00:10:48
Speaker
taking a look at the market data on that to see what a dollar per hour figure looks like and then going and finding those freelancers at that dollar per hour mark and then asking for a portfolio of sorts or examples of their work at that price point.
00:11:03
Speaker
And then from there, you know, kind of figuring out on your end, doing somewhat of a cost-benefit analysis, and I throw that term around kind of arbitrarily, but doing some sort of cost-benefit analysis to see if that dollar per hour and that level of deliverable is what your business needs. But overall, the short form answer to that is you get what you pay for. And I can't stress that one enough.
00:11:27
Speaker
Yeah, and we've found that sometimes it's a trial and error with finding the right person because sometimes people will charge a lot and they like some of the things that they write seem good, but then you get it back and you're like, oh, this is not what I expected. So you kind of have to do a trial and error sometimes to get the right fit for your team, right?
00:11:48
Speaker
Yeah, I love that. And I think that's where the research portion comes in is do a little bit of research before you bring that freelancer in because that's going to make the world of difference when you go to audit the deliverable or follow up on the deliverable, whatever that follow up looks like after a freelancer has produced some sort of level of work for you. Without preparation at the beginning, you're kind of
00:12:08
Speaker
in my opinion, throwing money right down a very long, dark hole that you'll never get that money back. Yeah. That can be very sad at times. Oh, yes.
Effective Communication with Freelancers
00:12:20
Speaker
So once you've found the right talent, you've got that talent in place,
00:12:25
Speaker
Um, a lot of times communication is like the biggest thing because they're not really a integrated part of your team to begin with. And so you have to have that communication. So how do you set that communication process or framework up so that you're successful? Yeah, I think for this, every company is a little bit different because when it comes to communication, you're also talking about your company culture and how your company communication is, is set within your culture.
00:12:52
Speaker
Now for us at the Hoth specifically, when we built out a freelance team of writers, so one of our products, we have a content product called Hoth Blogger. It's a very original product name, I know, but we have a content product named Hoth Blogger and we've built out our own writing team, freelance writing team, excuse me, for that product, for the fulfillment. And so with that, we knew we would need a very high level of communication when it comes to training, when it comes to client feedback, when it comes to pushing projects through, et cetera.
00:13:20
Speaker
And so what we did was we, one, gave access to Slack to all of our freelancers and they can utilize Slack whenever, wherever they want. And then number two, we had provided a Facebook community where all of our freelance writers for the HAWTS specifically are in.
00:13:38
Speaker
a Facebook group curated by us and also some other freelancers who have chosen to step up and help curate. But with this community, they share trainings, they share customer feedback. We share updated, you can call it trainings or rules and regulations. When we have our annual conference, it's called HothCon, it's the beginning of the year, it's a lot of fun. We send HothCon updates there, we send fund recognition,
00:14:07
Speaker
And so that's what works for us at the Hoth is basically having a communication environment that's super inclusive, that we're super open to it, and that is readily accessible for everyone on their own time. Because that's another thing to discuss as well, is sort of the compliance factor of freelancers and making sure that as a business owner operator, that you're following those compliance guidelines, not just for the safety of your business, but because you actually give a darn about the freelancer and sort of the lifestyle they've chosen as a freelancer and so forth.
00:14:37
Speaker
That's what I like to put at the end when it comes to a question like this. Hey folks, let's take a break to hear about today's sponsor. And we are back. So going kind of building off what you mentioned, you mentioned something about having training materials in your Facebook group and using Slack to connect people. What should any company
00:15:06
Speaker
anticipate when it comes to training. I know that a lot of people feel like, well, if you're a freelancer, you have this expertise and you should come in knowing XYZ. But do you think there should be a level of expectation that, Hey, I need to train this person to help them do the very best they can for our business? Yeah, I think there definitely has to be some level of training for what your company expects at least. And every level is going to be a little bit different. Um,
00:15:33
Speaker
Well, you know, when it comes to, and I'll just go back to the, the, our freelance writers, for example, when it comes to our freelance writers, we understand that they already have a much higher level of writing experience than really anyone here in the company, myself included. If you asked me to write a blog post, it's going to take about four weeks, um, with multiple cups of coffee and, uh, a few times of throwing my laptop against the wall. But, um, are the writers that we bring in, uh, have a lot of really great experience. However, we want to make sure that the content we're providing to our clients.
00:16:02
Speaker
which is done on a per project basis, is as congruent as possible, no matter what client is submitting any sort of article and whatever freelancer picks up that article. We want to make sure that whether it's John Doe or Jane Smith, whoever produces that article, that it's pretty much done and formatted in the same way. I call it the dominoes effect.
00:16:23
Speaker
I want to make sure that if you go to Domino's in Florida, you're getting the same pizza as the Domino's say in Washington state. Well, when you come to the Hoth for a piece of blog content, whether it is like John Doe or Jane Smith, whoever's writing that, they're following the guidelines that we've set forth for those
00:16:42
Speaker
those projects. And so I hope that outlines a little bit of how we do that here at the Hoth and serve some suggestions for other businesses moving forward, just to make sure that these freelancers are following through on the expectations that you've set and that you're paying for.
Training and SOPs for Freelancers
00:16:57
Speaker
Yeah. So maybe even like if it's Rider, you should have a style guide that you give them, or if it's some other role, some kind of documented standard operating procedures.
00:17:08
Speaker
that you don't just throw at them and walk away either. That's exactly it. That's the worst. There's some freelancers that we have on the programming side specifically. It's exactly that. It's having the SOPs ready to go for either them to follow or them to use as guidelines. If you don't have those SOPs for any freelancer that you're bringing in, you're almost shooting yourself in the foot and you open that hole back up to start throwing money down again because you're going to be starting at square one and
00:17:34
Speaker
You're not going to be really making any progress on that first or second day of having the freelancer. Yeah. And one of the things that you have to kind of pay attention to is about kind of treating them like an employee because the nature of your engagement with them can kind of walk the line sometimes. So how do you ensure that you're respecting their boundaries as a contracted resource, but also making them feel welcome and appreciated?
00:18:02
Speaker
Yeah, that's an interesting line to tow. And one that is more grayer than I think it should be, just from my personal perspective. But overall, the IRS outlines three common law rules for sort of the freelancer compliance, if you will, when it comes to identifying them as independent contractors or employees. And it's behavioral, financial, and like a type of relationship, I think the wording is.
00:18:29
Speaker
And basically what we make sure to do at the Hoth and at free up specifically is we don't impede our freelancers rights for those three categories. So for behavioral, we don't have the right to control when our freelancers sign on. They pick all of their own schedules. Our freelance rider specifically to the Hoth, we have our project set up sort of on an Uber basis, if you will, I call it, where our freelancers can sign in and pick a project and pick as many projects as they want, as long as the queue is full.
00:18:57
Speaker
and sign off whenever they want, et cetera. So that's an example of behavioral with financial. It's, you know, we pay on a per project basis. We make sure that, you know, we not only set the terms of the pay levels for the projects, but that we also pay out on time for that as well. And our freelancers agree to those fixed costs, or I'm sorry,
00:19:22
Speaker
the fixed price points, if you will, for those projects that we give them. And then type of relationship, we make sure that we send a vendor agreement or contractor agreement to every single freelancer that we have that works for us. They understand their rights as a freelancers and our rights as a business. And in that contract, it also outlines what our relationship looks like and what their relationship looks like to us from a freelancer perspective. And we outline the relationship very clearly.
00:19:52
Speaker
We make sure that the benefits we have for our W-2 employees in-house are kept to our W-2 employees. We make sure not to toe the line with our freelancers.
00:20:02
Speaker
It's just really important to, if you do go down the freelancer route as a business owner operator, to outline those items very clearly and upfront, not only with your business, but also your freelancers as well, just so that there's a mutually understood expectation there. Because without that, there's going to be questions that will pop up in your freelancer relationship that you might not be prepared for. And if you're not prepared for it, it may put you in a little bit of a pickle. So yeah, hopefully that's answered your question. Yeah. And I think a lot of people don't really realize
00:20:32
Speaker
you know, some of these rules that are in place and how you need to treat freelancers versus your employees. And especially like over the last few months, I know that with all the things that have happened with COVID and everything and
00:20:46
Speaker
A lot of people going to work from home. Some companies have made changes in their companies where they've had to let some people go, but then they are also filling some of those spots with those freelancers. So that's definitely something that I think people need to be thinking about. Is that something that you've noticed over the last couple of months?
Rising Freelancer Demand During Pandemic
00:21:07
Speaker
Any more uptick in people working with freelancers? Yes, actually the free up business specifically has
00:21:15
Speaker
Every business took a little bit of a plunge in the middle of March of this year from a revenue perspective, but our freelancer portion of the business in free up actually saw an increase basically from late March up until really this week. I mean, we just got our weekly hours report back this week for free up.
00:21:37
Speaker
We're getting back to where we were, for lack of a better phrase, at the beginning of the year. And it's really exciting because we have seen a lot of businesses rely more on freelancer productivity versus maybe having a W-2 team member. Now, there are some intricacies in there in terms of businesses who fill a W-2 employee position with a freelancer. And there are definitely some ethical concerns with that, which we're very open about.
00:22:05
Speaker
But when it comes to businesses growing, for instance, we found a lot of businesses that we work with are using this opportunity during COVID to kind of evolve their business, if you will, and make it better than it was when they get their clients back, when their clients come back to them. And so they are utilizing freelancer productivity
00:22:26
Speaker
to do basically short-term projects, if you will, to accomplish whatever they're trying to do. For instance, we have a client that has multiple medical facilities in the Midwest, and he's using freelancer productivity to build out landing pages on his website for those multiple locations. He doesn't necessarily need to hire somebody to build that out internally from a W-2 perspective, but having a freelancer building out those
00:22:51
Speaker
Individual landing pages that allows him to to make a short-term commitment to an expert for lack of a better phrase To build out those properties for him, right? So even pre pandemic times I know legislation that was pending and I guess it went into effect in California kind of got some companies that depend on freelance or contracted workers
Impact of Legislation on Freelancers
00:23:17
Speaker
and
00:23:17
Speaker
you know, concerned that maybe we're going to see an end to the gig economy at some point because people want to ensure that freelancers have benefits or whatever issues that they're trying to resolve. Have you had any concerns about
00:23:35
Speaker
seeing that occur nationwide or any concerns with what California has tried to do? Yeah, I do. I have many concerns with what California is trying to do in terms of the legislation that was passed earlier this year with regard to freelancers. And my public policy knowledge goes only about three feet. So please excuse my ignorance when talking about this. And if any of your listeners have any additional
00:24:00
Speaker
details on maybe some opportunities for me to learn about this. I'd love to hear more about it, but really specifically to the California situation.
00:24:08
Speaker
is we have had freelancers out in California that we unfortunately cannot work with anymore because of this legislation. We've talked to these freelancers. They're part of our community. They're part of our culture. And we've just wanted to see how they feel about it. And really what California did to freelancers was take away their jobs, take away their lifestyles, take away the thing that they cared about most. Yes, the thesis of the bill is set up to make sure that companies do not take advantage of contractors or freelancers, and I'm fully supportive of that.
00:24:36
Speaker
But the the second order consequences of that is there are people who choose many people who choose to be freelancers who want to live that certain lifestyle that want to live wherever they want they want to operate the business that they want to operate in their way and that legislation totally nixed that and took jobs away from people living in the state of California which is the saddest part and so how does that
00:24:59
Speaker
translate to other states, I have no idea. I honestly haven't kept up with other states trying to ratify similar legislation. It probably should, but it is kind of unfortunate of what's happened in California with that piece of legislation and the freelancers who were directly affected by it who want to freelance. Just like you said, it's like
00:25:24
Speaker
those freelancers are the ones that are getting hurt in some of these instances because it's not necessarily what they wanted, but the law went into place. And so they're, they're the ones getting hurt. And that's a shame. Yep, exactly. And it's, it's, you know, indirectly going to hurt the California economy as well. I mean, I don't know the percentage of freelancers or contractors out of the state of California. Um, but I do know you have a very large tech innovation, uh, uh, population over there in California. And I know that
00:25:54
Speaker
it will directly impact not only that industry, but other industries as well. And it's going to affect their economy from a long-term perspective, in my opinion. Yeah. It'll be interesting to see how it all plays out and if any other states decide to follow. So before we kind of go to our just for fun question, which we'd like to end with, do you have any other tips or advice that you'd like to leave our listeners with?
Advice for Hiring Freelancers
00:26:17
Speaker
Yeah, we said it earlier, and I'll say it again is when you bring on freelancers as a business owner and operator, make sure you're prepared, make sure you have very clear set defined goals, make sure you have very clear set defined expectations, and have an SOP ready to go for whatever you're hiring your freelancer for. If you're hiring a freelancer for expertise, still have some semblance of SOP or expectation.
00:26:41
Speaker
just to use as a basis for the relationship when you have the freelancer. Because if you don't do that, one, you're not preparing. And we all know as business operators that preparation is one of the most important things that you can do. So one, you're not preparing, and two, you're going to be wasting your money very quickly. And as a business operator of a freelancer platform, I can say that we want to make sure that when our clients come to us, they're prepared and ready to go so that there is not a missed expectation or a thought process that money is being wasted.
00:27:11
Speaker
Yeah, that would be my tips. My ultimate tip and trick is just be prepared as a business owner or operator when it comes to freelancers coming into your environment. Yeah. As a business owner, I can say I don't like to waste money. So that's definitely something that you need to pay attention to. Always, yes, especially during these times. Yeah.
George Papadeus on His Dream Job
00:27:29
Speaker
Yeah. Definitely want to be prepared. So now just the just for fun question. If you weren't COO at the Hoth, what would your dream job be? Oh, gosh.
00:27:40
Speaker
Well, I always saw myself in sort of a high level managerial role with the level of entrepreneurialness, if you will, with it. And so, yeah, I will tell you what, the position I was in before the HAWF, I worked for Target and I did some operational leadership for Target in the St. Petersburg district and learned a lot. I mean, learned more than I think I was ready for, but I figured out that wasn't for me, that I could not stretch my opportunity
00:28:08
Speaker
entrepreneurial legs, if you will. And so coming to the Hoth, really, I do feel like I am in my dream job, not just as a COO, but as the business operator, being able to work with so many different diverse people and mindsets and education levels that and different expertise really that every day is a new day here. And it's really special. But if I wasn't here, what would be my ultimate dream job? I think, you know, I'm a big sports fan. The Atlanta Braves are my favorite baseball team. Baseball is my favorite sport. And I think, you know, being general manager of the Atlanta Braves.
00:28:39
Speaker
which I would have no idea what the heck I'm doing, whatever. That would be one of the coolest jobs I think I could have, but I'm totally unqualified. So if the Braves are listening, please, don't waste your time, don't come after me. But really, I do feel like I'm in my dream job and I'm having a lot of fun doing it. We've got a great team here internally, great team of freelancers as well. And like I said at the beginning of the show, we're only getting started. And so it's such a pleasure being able to share our Hoth story
00:29:07
Speaker
you all and being so close to us. I mean, you're basically part of the Hoth family anyway. So yeah, I do feel like I'm in my dream job right now.
Connecting with George and Episode Wrap-Up
00:29:17
Speaker
Awesome. Well, George, thank you so much for taking time to talk to us today about building and maintaining relationships with freelancers. If our listeners want to connect with you or even get that killer recipe that you mentioned at the beginning, how would they connect with you online or follow you? That might be a secret recipe.
00:29:36
Speaker
Pass down from generation Yeah, absolutely, you know getting in contact with with me or my team specifically obviously is the Hoth comm You can sign up for free account there and talk to any of our account managers as well as free up net We have a few account managers on there as well that you can talk to really at any time and then me specifically I can be reached at George the Hoth comm it goes straight to my cell phone. I'm on it 24 7 and
00:30:03
Speaker
Um, I don't have anyone looking at my emails. It's all straight to me. Um, I would love any and all feedback from your listeners after this episode. And then, uh, also on LinkedIn, there's a few George Papadeus is on LinkedIn, but I'm usually the first result. Um, and so please connect with me on LinkedIn. I'm happy to continue to share the story or, or, uh, give some advice or, um, maybe, maybe just, uh, listen to any feedback that y'all have.
00:30:27
Speaker
And we'll make sure to include those links in the show notes so that people can just click and make sure they get to the right George when they go to LinkedIn. Wonderful, thank you very much.
00:30:35
Speaker
All right, so make sure you go follow and connect with George. And if you want to get in touch with me or Stacy, you can hit us up on social on Twitter. You can find Stacy at Stacy underscore Jax. That's S-T-A-C-Y underscore J-A-X. And you can find me at Elena underscore Jax. That's A-L-A-N-N-A underscore J-A-X. And if you're not a Twitter fan, we are always on LinkedIn. And don't forget, you can leave us a voicemail on the Anchor mobile app or on our anchor.fm show page. See you next time.
00:31:10
Speaker
The B2B Mix Show is hosted by Stacy Jackson and Elena Jackson of, you guessed it, Jackson Marketing. If you need help with your B2B inbound marketing efforts, visit us at JacksonMarketingServices.com.