In this episode of Small Business Success Talk, Christy sits down with marketing expert and entrepreneur Amy Torres for a deep dive into AI, branding, and the evolving landscape of business growth. Amy, the powerhouse behind Director of Marketing Inc., shares how AI tools are revolutionizing decision-making, streamlining cash flow management, and creating new opportunities for small business owners.
They also discuss:
The impact of AI on marketing and business strategy
How to integrate AI without losing the human touch
Personal branding and the power of consistency
The importance of short-form video and digital storytelling
Building a business that gives you the freedom to do what you love
Plus, Amy and Christy share their experiences navigating business pivots, rebranding, and the power of showing up authentically. If you're a small business owner looking for practical insights, this episode is packed with wisdom, humor, and actionable strategies.
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