The Fatal Flaw in Marketing Right Now

Two people. Same income. Same education. Same lifestyle. Only one of them will buy from you. This is the fatal flaw in marketing today: we're still defining audiences by who they appear to be instead of what they actually need. In this episode, I break down: ✅ Why demographic targeting is misleading ✅ The rise of needs-based marketing ✅ How to truly understand who your real audience is Whether you're running a global brand or building a personal one, this shift could change everything. See you back here next week, — Amanda 💬 Share in the comments: Have you ever realized your “ideal customer” wasn’t the one buying? 📩 Get deeper dives weekly: https://amandasplaybook.substack.com/ 🔔 Subscribe for new episodes every Wednesday Music I Use: https://www.bensound.com/free-music-for-videos License code: R3TGE3XX7RG2KZYW

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