Introduction to the Christmas Spectacular
00:00:02
Speaker
You're listening to the Kick Your Boots Up podcast, where we swap stories of the West. Whether you're just waking up or getting in for the day, come on in and kick your boots up. Hello, everybody, and thanks for listening to the Kick Your Boots Up podcast. This week's episode is a special bonus edition, Christmas Spectacular, if you will. If you're not watching, feel free to go on over to YouTube or our website so you can see the visual
00:00:26
Speaker
the visual of everything we have going on, of Christmas cheer this year. Otherwise, thanks for listening, and hopefully we can paint the picture for you as well as we can. In the meantime, feel free to like, subscribe, and comment below. Tell us everything you want to see in the future episodes, what you like, what you don't like. We can change everything. And without further ado, I feel like let's just go ahead and get started.
Meet Shelby Tidwell and Darla Fisher
00:00:46
Speaker
So, sitting to the left of me is one of the very few guests that we'll have on the first ever Christmas edition Spectacular for the Kick Your Boots Up podcast.
00:00:55
Speaker
Shelby Tidwell is a product designer for Justin Brands. And Shelby, how long have you been at Justin? Seven years now. Okay, wow. There's so many stories, I'm sure. I can't wait to dive into that. But in the meantime, let's meet these two ladies to the right of me. You are left, of course. Starting on the inside is the icon at Justin Brands, Darla Fisher. Darla, you've been here how many years? 34.
00:01:17
Speaker
34 years, going on 35, that's incredible. You're an icon in the industry, like I said, an icon at Justin. And really quick, I'm just gonna pause and tell everyone out there that's listening. When I grew up in the Miss Rodeo America circuit, I grew up watching you on the Miss Rodeo America stage presenting the award as the presenting sponsor for representing Justin for Miss Rodeo America. And so I cannot tell you what an honor it is to be here sitting next to you on this Christmas Spectacular edition.
00:01:42
Speaker
Well, thank you, Taylor. Yeah. Thank you for just dedicating your time here on this work day. I really, really appreciate it. And 34 years. That's a lot. We've got to definitely talk about a little bit about that more about that later.
Shelby's Journey and Design Insights
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Speaker
Sitting next to her is Taylor Morton. She's the public relations manager for Justin Brands. Taylor, you guys have a similar story, but how long have you been here?
00:02:01
Speaker
seven years also. Okay, that's what I was thinking. Yeah, that it was the exact same amount of time. Your friendship started with Justin. We can talk about that in a little bit, but thank you also for being here. Spreading the Christmas cheer. This is going to be so fun. And we've got to dive right in. So, Shelby, we're going to go back to you. Tell us about your experience with Justin. I mean, seven years ago, did you ever believe that you would be designing boots for Justin?
00:02:24
Speaker
No, so it's crazy, because I told my parents at the age of 12 that that's what I wanted to do when I grew up. And it's so crazy, because that's so specific. I want to be a cowboy boot designer. So anyway, went to college, have a degree in fashion design. I needed an internship with my degree, so I interned here at Justin. And then after I interned, I got, for three months,
00:02:52
Speaker
I graduated college and then I got hired back on and I've been here ever since. So I'm a long way I feel and just excited to be here and really excited to be able to keep up with the 145 year old company and keep it going.
Current Boot Trends and Notable Designs
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Speaker
Keep making great product and it's great. Yeah. Oh, yeah. And there's a lot of people out there that probably have so many questions in terms of how do you design boots? What goes into it? And I've got to back up on what you said, too. You said, yeah, so specific. I want to design cowboy boots. Not a lot of people say that. I'm thinking of my age old niece right now that says she wants to be a vet or, you know, whatever.
00:03:28
Speaker
So tell us about that experience and how your parents really were like, does she really want to design boots or what? You know what I'm saying? Just specifically one Christmas, actually. So fits the theme here that we're talking about today. Cowboy boots were always a big part of my life. Just growing up, my parents raised cattle, my dad rodeoed.
00:03:48
Speaker
And so, birthdays, Christmases, what have you, cowboy boots were just a go-to gift for my parents. We always needed them. So anyway, one Christmas I had opened a boot box, and I was like, I don't like these. And you hate telling your parents something, but they got you specifically thinking you would like, that you don't like it.
00:04:12
Speaker
But my mom could read it all over my face and her words were, you're so picky, you should just design your own. And so those words stuck with me and it's just what I wanted to do. And I was like, okay, I'll do that. And so here I am.
00:04:28
Speaker
Did you ever, at one point, wake up and realize that your 12-year-old dream was not only coming true, but then how hard you had to work to get there? Because you didn't just wake up one day and it made it happen. You had to go to college. You started studying fashion. Tell us about your story there. I've worked really hard to get to this point in my career. And everybody is like, oh, it just all fell into place. In some ways, yeah, it did. I just am so very fortunate that
00:04:56
Speaker
Justin happened to be looking for an intern when I needed my internship because I was the first intern that they had had in product development. And so just the timing of everything. And I have always said that God made me specifically for this job. And I truly believe that and I'm just so thankful for it and the company and the people I've met along the way and like who I get to work with. So it's great.
00:05:21
Speaker
Oh, yeah. And you mentioned the timing. I mean, truly, if one thing would have changed, you might not be sitting here today. And I think that's the beauty of it. And then also along the same line, you get to have make decisions every single day that if you make one change, you get to kind of move the needle on the fashion trends. Yeah.
00:05:36
Speaker
So talk about the trends a little bit. I mean, don't get too much into it, of course, but what are you working on? What do you see in the future? What do you want to see in the future? So everything that's like vintage is new again. And I think it's so cool being a part of a company that's been around since 1879.
00:05:52
Speaker
We're able to pull inspiration from our archives and make it modern and be able to sell to our consumer today. And so, vintage is everywhere, and it's not just footwear, but we're seeing it in clothing, even in cars.
00:06:11
Speaker
bringing out old models to make them new again. So I think, I don't think it's going anywhere. I think we'll continue to see that trend for a while. And so being a part of a company that's able to have, you know, we're able to pull all of that from it is just absolutely great.
00:06:26
Speaker
Oh yeah and what do you think, what does the impact have on your job for whenever you hear people talking about cowboy being cool? I feel like fashion recycles a lot and back in the day country wasn't cool and then it became cool and then it wasn't again and now country and cowboy is really cool right now. So what does that mean for your job? I mean it's just really busy. We're making a lot of boots and that's great you know that's what we want at the end of the day what's best for the company so cowboy is cool and we're hoping it stays around for a while.
00:06:54
Speaker
Honestly, I don't think it'll go anywhere, but it comes and goes in its waves, but we're definitely on the wave right now. Oh yeah, I mean 145 years nearly of just iconic boots. And I can't not leave you without asking this question.
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Speaker
what has been the most memorable pair of boots that you've designed? Customs, I know you get to make custom boots all the time for famous people for yourself. Just talk about your favorite, maybe your few favorites, because I don't think you can pick just one.
Darla's Early Days and Marketing Evolution
00:07:21
Speaker
Yeah, it's hard to nail that down, but the one that specifically sticks out in my head is something I did for Garth Brooks. I put a lot of time and I put a lot of effort into this particular pair. Long story short, Garth is one of the only people to have seven diamond albums.
00:07:40
Speaker
So you hear about artists going like platinum, well that surpasses, he surpasses platinum, it's diamond. And he has seven albums that are all that. And so I was tasked to like, hey, can you, let's design something for Garth in reflection of these seven diamond albums.
00:07:58
Speaker
I printed all the album covers out and just went to work, sketched it out, did everything that I needed to do on my design to end, and then send it off to Art Factory in El Paso, who are just amazing artisans.
00:08:15
Speaker
They hand-tooled and hand-painted all the uppers. And the vamp that's the bottom of the boot is an American alligator. Just like top quality, beautiful, detailed. They're amazing.
00:08:34
Speaker
I just spent so much time and effort on that. And that just was what sticks out to me with being one of my favorites. Oh, yeah. And meaningful too. I mean, you'll have that story with you for the rest of your life. So that is so cool. Thank you for sharing with us. And we'll come back to you. Don't worry. There's lots to talk about in this Christmas edition. I want to hear about all about your family, all about everything else.
00:08:53
Speaker
Another lady that we need to take some time and chat with is Darla Fisher. She's the senior event manager for event marketing. Darla, it's so good to have you. And we mentioned earlier in your intro, 34 years with the company. That's incredible. I guess there's so many stories to unpack. And before I even dig into that, tell us about how you got started in Justin and kind of what it was like whenever you first began, a member of the team.
00:09:19
Speaker
It was very different, 34 years ago, a long time ago. This room that we're setting in was part of the factory, so there was machinery and we were upstairs. It was really loud, but it was very surreal, especially now in our corporate world, to remember how
00:09:39
Speaker
It was years ago here. We did not have a marketing department. It was just an advertising department and so it was fun to be on the ground floor and building up and building our sponsorships and different people that we work with and just see all that
00:10:02
Speaker
you know, play out. It was neat to be able to hang around with Mr. Justin and hear the stories and just be part of that. It's a lot of great memories and just a great company to work for with a lot of history and heritage.
00:10:21
Speaker
And do you think it means more to you, working for Justin, having had an opportunity to work alongside and learn from one of the Justins? Yeah, no doubt. Absolutely. Just a lot of the great ones. Mr. Dickinson, there's just so many that are no longer with us. But the legacy that they have left and that we're lucky enough to be stewards of, it's a privilege, honestly is a privilege.
00:10:49
Speaker
It is what I wouldn't give. I say that a lot that I was born in the wrong generation, but what I wouldn't give to go back and be a fly on the wall and even just get to experience life of the factory being here, you know, everything happening in the the whereabouts and the happenings of Fort Worth. Yeah, it was really cool. If somebody was if you were having a boot made for somebody or your celebrity, whatever, you didn't know where it was. You could literally run downstairs to that department and ask.
00:11:15
Speaker
How much longer on these boots? Yeah, that's amazing. Yeah, it was really neat to have that opportunity. Oh, yeah. And then I guess since it started out in advertising, eventually, somewhere along the way, you became involved in event marketing. And there's a lot of avenues there. Even so to this day, you guys, your whole team handles so many different rodeos, athletes. Talk to us a little bit about your job capacity there and how it's evolved even in the last 10 years.
00:11:41
Speaker
Yeah, it encompasses a lot. It started out pretty much just strictly rodeo sponsorships, and we sort of evolved into indoor seas, cowboys and cowgirls, putting a schedule together, a team, if you will, of indoor seas that has continued to grow and play out today. So we kind of laid the foundation back then and haven't
Generational Impact of Western Lifestyle
00:12:13
Speaker
we're pretty much on target the way it used to be. It's just on a bigger scale now. More people, part of the team, more rodeos on the schedule, a lot of involvement with Justin Sports Medicine and the Justin Cowboy Crosses Fund and just a lot of different avenues. We work with all of the marketing side. It's fun how we all interact together and with events and
00:12:41
Speaker
So, I guess we were on an island by ourself for so long, so adding to the marketing side of it, it's been really exciting to see it grow.
00:12:52
Speaker
And you know, I've only been with the company a little over a year, so I have no recollection, even the seven years that you guys go back, the 34 that you do, and I can just tell a huge difference. It's so cool to have the serenity of the team there together, getting to kind of see what all everyone's doing. And I know this is going to sound kind of cheesy, but if you know me, I'm pretty cheesy. Right now, Taylor Swift is really big. Everyone's talking about Taylor Swift, especially going into Christmas. There's all kinds of fun things.
00:13:16
Speaker
So I can't help but think and tie that to the eras, the different eras of Justin. So kind of talk through what you've kind of seen, the trends over the years. I mean, not necessarily with cowboy boots, but also with your indoor seats. I remember when I was a kid, they had autograph sheets and graphic design was very new. So just maybe talk us through some of the things that you've seen over time. I know that's kind of putting you in a hot seat. That's a loaded question, but tell us what your perspective of the eras are.
00:13:42
Speaker
You know, honestly, I don't know that it's changed that much, the people have, but the same principles and the funniest thing to me is the fashion part of it. You know, I look at pictures and go, I did not wear that, but I did. So, it's just the Cowboys back then, the, you know, Timerys and the Tuffiedemans and
00:14:08
Speaker
you know, just the way it's evolved and now to see them watching their kids, you know, do what they did. I've, you know, there was a day when, you know, at different rodeos, I was the young one out there. Now it's I'm seeing all the indoor season counterparts and people, these cowgirls, cowboys, and they've got their high schoolers and their kids in college with them. And it's like,
00:14:37
Speaker
wow, we should be that age. It really puts it in perspective. But it's so cool to see all the generations that have come up through the ranks and just have such an appreciation of the Western lifestyle and all that's involved.
00:14:56
Speaker
that's a really good point because Christmas is all about getting together with family and just sharing the warmth and I love that element of not only Justin Brands but the industry as a whole getting to have the generational impact I mean you're you hit the nail right on the head now we're getting to watch the rights I mean that's a perfect example that yeah so so cool that's a very good point yeah
00:15:17
Speaker
What do you think has been the number one boot that stuck out to you? Like, I've got asked, did you ever wear the pink full quill or the purple full quill when that was a trend? What's been it? I did, but very, very little, honestly. And Shelby knows this, we've talked before. I think it's a 4760 style, maybe, if I nailed, I mean, hopefully I nailed that. It was a black lizard and we had a chocolate lizard.
00:15:46
Speaker
Narrow toe with a riding heel, and it was just very classic. Solid black, a great chocolate brown, and I like the fact that the boots, you wore those boots. They didn't wear you. You know, you could accessorize with your outfits, your jewelry, but they were just a staple, and I still have those boots. I have one of each pair in my closet, and they're a little more snug,
00:16:16
Speaker
than they used to be. I make it work every once in a while, but I'm real particular with them because they are lizard, and they're old. Those are some of my favorites. I have a lot of... I love them all, but I think those were my go-tos.
00:16:37
Speaker
And occasionally, I still get asked today about, do y'all remember, or did you make those? And I just want to jump in and go, yes, those are my favorite. So yeah. Well, we were seeing lizard coming back, so maybe we'll have a version of it in the future. And we'll get an updated version.
Meet Taylor Morton
00:16:56
Speaker
Yeah. That would be so cool, even if it's different in some way, a 2020 whatever version of it. Yeah. Yeah. Yeah. That sounds spectacular. Yeah.
00:17:04
Speaker
Well, thank you for your insight. I've learned so much. We'll come back to you, but I've got to move on to Taylor. Seven years and gaining a best friend along the way. Tell us about your first memories before really you got to know Shelby, before you were friends with Shelby. Tell us about what it was like for you entering in Justin and then the evolution of your seven year career now.
00:17:25
Speaker
Yeah, so I was born and raised in Fort Worth and so my ties to Justin really are surrounded by Fort Worth, not necessarily the Western industry. I always kind of say that I grew up around it, but not fully immersed in it. So, you know, my parents, we didn't live on a ranch. I grew up in the middle of Fort Worth. We didn't, you know, I didn't grow up riding or anything like that. I went away for college and
00:17:46
Speaker
those who know me know that I'm pretty Taipei. And so I was coming up on graduation without a job and was kind of freaking out that, oh my gosh, I'm going to be unemployed forever. And actually got to interview at Justin the following week. Something that was really important to me was to have a fun job. And my parents were like, OK,
00:18:04
Speaker
Taylor jobs aren't all gonna be fun, but I knew I wanted a fun job and I knew I wanted something in Fort Worth. And so I applied to a few different companies and got to interview with Justin and got the job that Thursday after I graduated and started the following Monday and have been here seven years since. So it's been a really, really fun ride so far. Like you said, I mean, I get to work alongside people like Darla who've been here a long time and
00:18:30
Speaker
have a ton of industry knowledge and knowledge about Justin and history, which is just incredible. And having her and people like her here as a resource is, that's just really, really cool. And a lot of companies don't have that. And then like you said, I mean, got my best friend out of this. So this is pretty fun too.
00:18:50
Speaker
And bringing your Fort Worth knowledge, your love for Fort Worth, that inspires me so much being a Texas transplant, if you will. Sorry about that, y'all. At least you're here now. That's right. It's really cool to see your passion for Fort Worth shine through and how organic it's lining up with Justin. I mean, talk about that aspect too, because the Justin family is big in Fort Worth.
00:19:10
Speaker
Yeah, I mean, one thing I think that's really neat about the Justin family is that, and I envy Darla so much that she actually got to know them and work with them. I think that is just the coolest thing in the world. But I mean, if you're in Fort Worth and you look around, you'll see the Justin name plastered everywhere. Jane and John Justin, there's hospitals, they're around TCU, they're around certainly the Will Rogers complex over there where the rodeo takes place. So I think there's just a lot of history
00:19:37
Speaker
with the Justin family tied in with Fort Worth. A lot of people don't know that John Justin was actually the mayor of Fort Worth while he was running the boot company, which is so crazy to me. I know how busy our mayor is today, and I just can't imagine doing that while you're running a boot company at the same time. It's wild. But I think that what is so neat about the Justins is that they
00:19:57
Speaker
We're so passionate about this city and kind of put their money where their mouth is and didn't just donate to XYZ, but they were in it. They were ingrained in it. They were involved. I mean, Mr. Justin got to ride in every rodeo grand entry, which I just think that that is the coolest thing.
00:20:16
Speaker
Yeah, I mean, I think that they're an inspiration for me for sure. I mean, as passionate as I am, I think that they I just hope that I'm I'm doing something that they would be proud of and I'm kind of continuing their legacy today in a way that
Taylor's PR Adventures and Collaborations
00:20:30
Speaker
I can. Oh, yeah. And we talked about the different roles with Darla. Your roles have changed a lot throughout your seven years. You get to do crazy events one year and then not the other. It's just fun and ever changing. That's part of PR in your role there.
00:20:41
Speaker
So talk to us about some of the highlights you get to do with your career. I mean, there's so many people, so many girls, especially out there listening that want to sit in your exact same seat. So maybe don't give them some advice. We'll ask that at the end. But what's your highlights of your seven years?
00:20:55
Speaker
Oh, goodness, that is a little question. Yeah, there's been a lot of really neat things we've gotten to do. I think that one of the neatest things is that, and people ask me, what do you love most about your job? Easily, it's my team, which is, again, we have the best people working for us. And that I can walk into this office and not have any idea what the day is gonna throw at me. I kind of like the chaos and I thrive in the chaos and I like getting to wear a lot of different hats throughout the day.
00:21:25
Speaker
Some of the coolest things, I got to help whenever we launched our Reba by Justin brand. That was a wild ride and being so young, I was a year in at that point and got to help bring a brand from start to finish. That was really neat. We get to work alongside George Strait, which is pretty dang cool, and his band, which is great.
00:21:50
Speaker
What else? I mean, Darla's kind of the mastermind with endorses and events and sponsorships. But I mean, there's just a ton of things that we get to do that are really neat, and in my opinion, life-giving. I mean, you know, something else I kind of didn't mention is the give back stuff that we get to do. And I'm sure we'll talk about the Justin Cowboy Crisis Fund and the Justin Sports Medicine team here in a minute.
00:22:13
Speaker
I'm really passionate, and I think most of our team is really passionate about giving back in any way that we can also. So any chance for us to kind of do that as a team is also just fun and get to coordinate that. So I know we did a Habitat build the other day, and yeah.
00:22:29
Speaker
I have to tell a funny story about that. I unfortunately wasn't able to make it, but the pictures that I got back from your habitat to humanity are a director of marketing who dropped her phone in a bucket of paint. Oh my god, a bucket of paint. And Taylor took her sweatshirt off, gave it to her, and they cleaned up the phone. And I think, to my knowledge, the phone's fine. It works. It works. Oh my gosh. We got it out.
00:22:48
Speaker
Got the sweatshirt, cleaned it off, and it works. That's just funny to add. Just the fun memories. CMA Fest was one that I got to work with you, and that was fun too. The job that you have is, like you said, life-giving, but also there's a fun element to it. I do want to second the thing that you said whenever you come into the office. You don't know what your day is going to entail, and I think that keeps it fun. That keeps it energizing.
00:23:13
Speaker
And I do always still, by the way, just going back to kind of what I first said, I do still tell my dad to this day, I'm like, I know you said not all jobs are fun, but my job is pretty dang fun. Actually, yeah. That's how you told your parents about, like, yeah, I'm going to be a boot designer. You did. You're like, I'm going to have a fun job. And you did. And along the same lines, I can't leave this without you guys talking about your relationship. From my understanding, the first year, you guys really didn't get to know each other. Different departments, different
00:23:39
Speaker
So tell us about your friendship and how it evolved, because that's really cool, too. Because that's also rare. I don't know if many people out there realize this, but having a good work bestie is rare. So tell us about that. Well, when we first started, our departments were so separated. Not that we didn't work together, but you just office in different spots, right? And so I really only knew the people I would see when I walked through this door just right here and then into my office, and then the people in my department. And that means same for Taylor, too.
00:24:07
Speaker
Honestly, I don't really even remember when we were just like, hey, I'm Taylor, hey, I'm Shelby. And then it just kind of happened naturally. And just when you start, you know, obviously working together and we lived in the same complex for two years together. We've done a lot of different just projects like throughout the company together. And it's just kind of happened.
00:24:35
Speaker
Yeah. And it's been, I remember when we first got to be friends, it was Shelby and I did a career day together at an elementary school. And we got asked by a local elementary school to come in and talk about what we did. And it was hilarious because we, I think they were like first or second graders. They were little.
00:24:51
Speaker
And so Shelby and I are like, oh, well, we'll bring leathers. And of course, the kids immediately are like, well, what is this? How do you get this? So we were kind of like, oh, maybe we should reframe this just a little bit for next time. But yeah, I think that's when you and I kind of first like.
00:25:07
Speaker
I guess hung out one on one and then just became fast friends. And I think we're both passionate about a lot of the same things. And we both love to do anything nightlife. We go to a lot of shows together and whatnot too. So yeah, I think we just do a lot together and then it's just kind of grown from there.
00:25:25
Speaker
Yeah, so yeah, and I love that the communication it kind of goes along with across departments because even though yeah Technically your event marketing still ingrained in marketing your technically product design product development and still ingrained in marketing in some way I mean we all touch it. We all touch it. Yeah, yeah And this is a cheesy segue into my
Christmas Traditions and Family Stories
00:25:42
Speaker
next question for you guys. It feels like a family here at Justin
00:25:44
Speaker
Yeah, but I'm curious to know about your guys's family traditions for Christmas specifically what you guys did best memories So I don't know who wants to start but tell us what you got. I'm so curious to hear them Well, I grew up I have an older sister and so just like growing up I think my favorite like memory is we would always sleep in the same bed together like Christmas Eve yes, and it was just like
00:26:10
Speaker
the excitement, the joy to wake up on Christmas morning and you're there with your sister. And let's be honest, we didn't get any sleep. We were up like, did you hear that? There was like Santa on the roof. And we would go downstairs together and it's like, you know, 5 a.m. or something. And my mom, she always just did such a great job of like
00:26:34
Speaker
ingraining the spirit of Christmas into us and like still to this day. So that's probably one of my favorite like memories like is with my sister and you know experiencing that excitement together on Christmas morning and my parents were you know just as excited too and they always said to like you see
00:26:59
Speaker
it through your kid's eyes and like your excitement. Well, I'm to the point now where I see it through my niece and nephew. So like, I know exactly what they're talking about now. And I just love that. The Christmas magic. Yes, if you will. Yeah, no, I love that. That's very similar to me. Yeah, I relate to that a lot. Yeah.
00:27:14
Speaker
How about over here? What are you guys? What are your traditions, memories? Well, I mean, I'll say I am. I'm the youngest of three sisters and we were all pretty spaced out. So Christmas for me, especially Christmas morning was, I don't want to say anti-climactic because
00:27:30
Speaker
That's horrible. But it was usually just me and my parents because my sisters were off with their mom on Christmas Day. So Christmas Eve for us was kind of the big day. And Christmas Eve has always been really, really special to me. So normally we'll do our entire family all together, which we're all here in Fort Worth. Fun fact, my family all lives about a mile away from each other, which is hilarious. We're about a three minute drive. So we're together a lot.
00:27:57
Speaker
But Christmas Eve especially, when we have our cousins and aunts and uncles and everybody all together, and then we would go to the late service at our church, which is the candlelight service, which has always just been so magical. And then once the service is over,
00:28:15
Speaker
It's Christmas day and that's kind of neat to be able to experience that with your church family. And then you would go to sleep and Santa would be there the next morning. And I'm in the position now where Shelby is, where I have four nieces and nephews who are little. And it's just really neat to pay that Christmas magic forward and get to make the magic happen for them. I just think that that is the coolest thing. So now we celebrate with my sisters and my parents and all the nieces and nephews.
00:28:42
Speaker
We'll go to, now we do the kids service at our church at five, which has a live nativity scene and there's donkeys and sheep and the whole nine yards and it's hilarious. Eat dinner, which I know a lot of people do a big Christmas dinner. Our family keeps it really casual and gets Chick-fil-A usually with all the kids in the chaos.
00:29:01
Speaker
And then opens presents and our family, my mom, dad, and I will still go to the 11 o'clock service and then wake up and do. I still get Santa, so that's always fun with my parents. I do too. Stompings, absolutely. Yeah, I love that. Beautiful.
00:29:17
Speaker
And like talking about Santa, even at my mature age, my mother will still put out Santa for us. Stalking.
Shopping Strategies and Gift Giving
00:29:28
Speaker
So traditions are really important and it was always all the
00:29:33
Speaker
Excitement on Christmas morning We did Christmas Eve with family and then you go back to your house and we have Santa and I tried to kind of carry that on with with my kids and you know, we eat a big breakfast and then then you do your presents, of course, it looks a lot different as all adults and as to when they were kids and
00:29:57
Speaker
It's not quite as fun and chaotic, but it's still fun. And then family comes over later after we've done our presents and stockings. I'm a big stocking fan. A lot of good packages come very small. That's right. I do like my stocking.
00:30:16
Speaker
And it's just fun to, throughout the year, make little notes. So I try to be very in the moment of what people want for Christmas, you know, because they'll say something and then it's like, what did they say? I know there's something specific. And so I just have my little notes throughout the year. And so just to try to make it a special day with family and friends
00:30:45
Speaker
It's the best time of year. I mean, what do you say? Yeah, it is. And I love that. I'm a year-round Christmas shopper as well. Always, yeah, finding the next best thing. So I guess I can't help but ask you guys. I'm going to start with you, Darla, this time. Best shopping advice. What do you have? Start early.
00:31:03
Speaker
How early, January? No, well, it depends on what, if you're buying something really big, you know, it may be, but I have to be in Vegas for two weeks every year for National Finals rodeo, so that cuts out a big chunk of your December.
00:31:18
Speaker
So many, many years ago, 25 or so, I started so I could be at peace while I'm there. My house is decorated. My tree is up. My presents are wrapped. So when I come home, I can enjoy those last few days before the holidays.
00:31:38
Speaker
And it just, it's stuck. And I continue to do that because it just kind of gives you peace of mind that you don't have to be racing around with the rest of the, you know, the world and, you know, buying and out there with all the husbands shopping on Christmas Eve day. Not saying that that doesn't happen in my house, but, but yeah. So I just, I like to be intentional.
00:32:05
Speaker
about the gifts I give and I'm really picky with the way it's a different color scheme every year or whatever. Kind of have little themes so but I never get too far away from the traditional part of it and so it's
00:32:24
Speaker
It just comes around faster and faster every year. I will say I'm a little bit behind this year. I'm disappointed in myself. It's November. I need to catch up these next few weeks. That's what Amazon is for. I'm not an online shopper. I just don't do it.
00:32:45
Speaker
You prefer in-person, feeling, touching, trying a lot. I like to see it and sometimes it's the challenge of the hunt. If you're looking for something specific and it's kind of like rewarding, you know, found it. Yeah. So anyway.
00:33:02
Speaker
How about you, Taylor? What's your best shopping advice? Well, I mean, I will actually say I'll ditto what Darla said because she taught me that. I think the first year I went to Vegas, she was like, be sure and get your Christmas stuff in order. And I have lived by that. I would say.
00:33:17
Speaker
Let's see. I mean, I'm like Darla too in that I love giving gifts. So I like being really intentional about what I give. And I really like that you said you listen throughout the year because so do I. And try and pick up on things that people like where you're not just last minute buying something to
00:33:34
Speaker
put a present under the tree. And I'm also a really big experience giver. So I took my nieces to the Taylor Swift concert with my sisters. That was their big present for Christmas last year. We were in the nosebleeds, but we were there.
00:33:50
Speaker
That's all that matters. I've done like the monster races for my nephew and monster truck races for my nephews I like to do experience things that they'll remember and not just a gift Especially for the kids a toy that they'll you know play with for a couple months and then probably lose or break or whatever So yeah, I think trying to be really intentional and then trying to give experiences that they'll remember for a long time
00:34:12
Speaker
That's a good anti-move. And then when in doubt, Amazon, because I do for toys and whatnot, I get a lot from Amazon. That Prime delivery. Ooh, yeah. And the Prime days before, we just had some in October, but the Prime days before leading up Black Friday. Do you guys ever wait for Black Friday for Amazon? No, not really. OK, see? Not really. I don't either. I would almost rather spend the money to not have to deal with Black Friday. Yeah, I agree. Yeah, definitely.
00:34:40
Speaker
Okay, well, how about you? What's your best shopping advice? Honestly, I mean same like I'm a very intentional gift giver like there has to be some thought and reasoning behind, you know what I give and then again with the experiences like
00:34:57
Speaker
And it doesn't have to be really anything that's immaculate. My nanny, one year I gave her and I tickets, or I got her and I tickets to go to a little show at Casa Minhana. It was a cute little musical that we both enjoyed it so much.
00:35:14
Speaker
Just things like that. I would rather spend time with somebody than physically give them something that they honestly might not need. A gift of being with each other. That's probably my favorite thing. Going back, my mom is very similar to Darla. Each kid has their own wrapping paper.
00:35:36
Speaker
And I think that's so funny, and my mom is like, she's the best, but she'll wrap my gifts, I'll have my own wrapping paper, and then my sister, and I mean so on and so on and so on, right? And so it's just so funny how,
00:35:51
Speaker
And I honestly, I'll do the same thing when I, you know, start having kids. And I just I think that's such a cute little touch. Yeah, you don't need a name tag. No, everybody knows everybody. Yeah, everyone has their set round of presents. Yeah, yeah, that keeps it so fun. And I guess we've kind of all covered this organically. But I'm curious to know, our family members are probably watching. So we don't have to exactly say what we're going to get them for Christmas this year.
00:36:17
Speaker
But who are the people that you shop for? What are some things that you're gonna get in this year? Will there be boots under the tree this year? There's always boots under the tree. I feel like that's a given. Especially when you design them, right? Right, yeah. Which my parents love that, right? They think it's so neat to like... Wait, I just thought of something. If you buy them Christmas, or if you buy them boots for Christmas, you're getting them a handmade gift from you. I mean, not really, but you didn't make them. I designed this just for you, Mom and Dad. That's right. No, but...
00:36:46
Speaker
I shot for my mom and dad. I have an older sister, like I had mentioned, and then she's married and has two kids. So I buy them stuff as well. I have one grandparent alive, my nanny, and so always her.
00:37:03
Speaker
And then, you know, my friends, we always do a little something here at work, which I think is so fun. Just to kind of, you know, draw somebody's name, I think is what we usually do. And then just to like specifically get, you know, a little something for that person. I think that's so fun just to get to know somebody and like their likes and, you know, all that, which I love. But yeah, it's just some immediate family friends, you know?
00:37:28
Speaker
Yeah, that's really cool. Over here. Who are you guys shopping for? Mine's probably closest to Shelby's, so I'll go ahead and go. I also shop for my parents. I have grandparents on both sides still, so I have to get them something. My sisters and their husbands, my four nieces and nephews, some friends, work people.
00:37:50
Speaker
But then also, I mean, like I said, the majority of our family is here, which includes my dad's cousins and my mom's cousins. So we also will have separate family Christmases before weeks leading up to Christmas, which I usually miss because of Vegas, but where we'll do a gift exchange or something there. So have gone away a little bit from getting everybody a present, thank goodness, because that would be a lot of people to buy for. And just do gift exchanges or something easy for those Christmases.
00:38:20
Speaker
That's the way to do it. It really is. And if you're getting a gift from the Fisher House, it came from me. I do it all. Do you buy your own Christmas gifts from your husband? No. I'm the only one he's responsible for. But I've usually kind of slipped him several ideas.
00:38:39
Speaker
So yeah, I do all the purchasing and wrapping and getting them ready. His family, he's the baby of five, so there's, with all the nieces, great nieces, great nephews, there's about 60 now. So we, when we do, it's more of an exchange, you know, draw names or whatever, because it can get out of
00:39:04
Speaker
out of control. But yeah, it's me. I do the shopping. You are Mrs. Claus. I am, yes. That's me. I love that so much and I'm glad that you guys took the time to tell us a little bit about your stories and your lives and I thought
00:39:22
Speaker
today it would be a good opportunity to bring you guys into and the Kick Your Boots Up audience into my family's life a little bit by doing some
Holiday Games and Fun Challenges
00:39:32
Speaker
games. Christmas Eve, Christmas Day has always been full of games so we just love it. Normally it's board games. There's only been a few Christmases here lately now that the kids are older that we've done some more fun minute to win it type stuff.
00:39:44
Speaker
So for those of you out there that are curious, we're going to take a break. We're going to do a little bit of rearranging and we'll come right back with some fun, entertaining minute to win it games. We're going to bring on some new special guests. It's going to be exciting. Don't go anywhere. We'll be right back.
00:40:06
Speaker
Hey everybody, welcome back. We are so excited to play these reindeer games with you. We have some minute to win it games that have been set up. That way, these girls are ready to take on the world and win and overcome and get the bragging rights. Really, there's no trophy.
00:40:24
Speaker
Anyways, joining us back on the Take Your Boots Up podcast is the product designer for Justin Brand, Shelby Tidwell. We got to know her earlier. We're excited that she's the trooper and gonna just put her boots on and do this for the day. Thank you for cow grilling up, Shelby. And a new guest we have on the podcast is the corporate brand licensee coordinator, Tiffany Gillette. Tiffany. Hello.
00:40:48
Speaker
You're a trooper as well. I want you to know you came highly recommended from your former employees. Wow. The employees around you here at the empty office. We're so excited to see your personality shine through. Oh yes. And maybe they might be your former employees to once you're done with this game for nominating you. No, I'm just kidding.
00:41:05
Speaker
Anyways, to kick things off, we're gonna start with the snowball scoop. And how this is gonna go is each player will have one minute to scoop as many cotton balls as they can from one bowl to the other. I'm gonna set my timer, so ladies, can you find the spoon? Can you?
00:41:21
Speaker
I've got to say really quick, too, these ladies have been blindfolded. I promise they've not been kidnapped or hijacked or taken over by our competitors. They're just being blindfolded. And with that, these beautiful blindfolds are actually a sneak peek into the future of what you'll get to see at Justin with all of our licensees. We have some wild rags going on. Tiffany's modeling them for us. Thank you. Thank you. So you'll have to keep keeping the note for that. OK, so the ladies have found their spoons and they have one minute. So ladies, are you ready? Yes.
00:42:00
Speaker
Okay, wow, we are having some amazing progress here in the snowball scoop. I feel like I'm doing that. It feels like we are eating a bowl of cereal. I forgot to mention, I put exactly 25 cotton balls in each of their bowls. So this is not going to be rigged in any way, shape, or form unless we want it to. And so far, it's going very well. You guys, I can't keep it together when I'm commentating what's happening.
00:42:15
Speaker
Okay, on your mark, get set, go.
00:42:27
Speaker
We have about 20 seconds left and there are still some snowballs in the bowls. You guys, well done, well done. I'm gonna go ahead and stop it right there. They both emptied their bowls, which is surprisingly shocking because, wow, I mean, you're blindfolded. So, ladies, keep your blindfolds on. No need to take them off. I'm gonna do a quick little count and see who the winner is. I think Shelby was the one that actually got the first.
00:42:54
Speaker
But let's just see, I have in my right hand Tiffany, so let's count. 8, 10, 12, 14. Tiffany got about 14 and that's pretty good considering what you guys just saw. You guys, that's awesome. Okay.
00:43:14
Speaker
We have a winner with a two snowball lead. Shelby, way to go. She got 16 snowballs in her bowl. Well done. Well done. That was such good fun. Good job, Shelby. Thanks, Tiffany. Like I mentioned in the podcast earlier, my family loves to play games during Christmas, so this just makes me so excited. And I'm going to kind of preface this with our next game.
00:43:37
Speaker
I don't know if you guys know this or not, but your smellers have to be working. And so hopefully you can even use your nose underneath those wild rags. I don't know. This next game is called the nose nose. And what this consists of is each person will take a sniff to see if they can identify the item. The winner is determined by who gets the most smells correctly.
00:43:55
Speaker
So how this is going to work for all of you listening out there, I'm going to hold up an item and give them the chance to equally sniff it. And on the count of three, I'll ask them what they think it is. That way they don't spoil it for the other one. So our first item I'm going to grab right now. I'm kind of scared. What's your feelings? What are you feeling, Tiff? I don't see anything. Smelling anything. Where's it at? Well, it hasn't started yet. Oh, OK. How do you feel before we get started?
00:44:24
Speaker
I feel great. Well, then let's just start with you. Here's smell number one. You can't touch it. Oh, okay. Okay. Okay. Tell me I'm near your nose. Oh, yeah. For those of you out there that get to see, okay, on the count of three girls, what is it? One, two, three. Leather candle. Leather conditioner.
00:44:51
Speaker
the winner until the end. I think I'll keep it there. All right, so moving on, our next smell. For those of you that can see, we'll tell you what it is at the end. So Tiffany, we're gonna start with you again. Okay. Hold on, let me smell that again. My scarf is not helping me out. Do you need another sniff? You wanna go to Shelby and come back? Yeah. Okay. Shelby, your turn.
00:45:24
Speaker
Is the wild rag covering your nose? No. I'm coming back to you. We're having some technical difficulties over there. You smell it now, right? It smells good, but I don't know what kind of object it is. I'm really struggling. Luckily, this is the last game you get to play. Just kind of hold it up there for us. Let me help you out.
00:45:56
Speaker
OK. OK. OK. I'm going to hold this to your nose. OK. OK. On the count of three ladies, what is it? One, two, three. Cologne. We've got them stumped. Like laundry beads? Men's Cologne. I love it. I love it. One of our Justin air freshers. It is. It is. But do you know the scent?
00:46:28
Speaker
That's okay. Well, it's not new boots. I think the first one was new boots. New truck. Like something metal. Okay, we're gonna move on to the next object. There's two more objects from our licensee and our apparel department. Well, again, we'll go into, get to explain this for everyone watching what they are and what they're smelling. So Tiff, we're gonna start with you. We're gonna keep this trend.
00:46:54
Speaker
Oh, gosh. Okay, Shelby, your turn. No. Okay, you guys got a chance to smell, ladies. On the count of three, what is it? One, two, three. Dirty socks? You said this was from our licensee department? Yes. Can I smell it again? And yes, I just smelled it for fun.
00:47:22
Speaker
I don't know. Okay. Give it your best go. Well, it's probably like some sort of like conditioning cream or something. Very good. That's a good, that's a good deductive reasoning guess. Okay, we'll put that away. Is it though? The final object. Again. Got some explaining to do. Oh gosh.
00:47:48
Speaker
It's very strong, it's so strong we had to set it outside while we were here. So I already smell it, are you close to me? Okay, we're going to tip. Oh, no you're not. Vinegar? It's that strong. Help me, you're smelling it. Okay ladies, what is it on the count of three? One, two, three.
00:48:08
Speaker
you're going something very good ladies you can take your wild rags off now thank you for being such troopers okay so i don't even know where to begin with you guys underwear
00:48:26
Speaker
Sorry for adjusting to the light here. I think I'm going to begin with object number one. Yes, the leather candle. Leather candle, you were super close. This is our premium leather 3-in-1 auto care conditioner. This is actually, fun fact, sold at O'Riley's. I don't know if you knew that.
00:48:46
Speaker
You can totally get it. It actually smells really good. It is not the one that Tiff said. No, that's the first one that you had to smell, to smell like leather. Premium Leather Care 3-in-1 was my next answer.
00:48:58
Speaker
I'm sure it was, yes. So really neither one got this one right, so X. Well, I just had leather care. You did? OK. Yeah. OK. We'll give it. We'll give Tiff the point. OK, yes. Do one. All right. One point. This was object number two, which you were correct on an air freshener. You said not new boots. You said new truck. So does that mean Tiffany gets half a point? And you get a point? You get the point? What do we want to do? What flavor is it? What's positive? New truck. Oh, yeah. So you were both right.
00:49:28
Speaker
But you kind of helped each other get it. Yes. So teamwork. Teamwork. Yes. Very good. And we have some socks. See, I was right. I said dirty socks. You did say dirty socks except for the fact that they were dipped in popcorn butter. So that is your smell, which I guess now that we're smelling it does kind of mimic like some B.O.
00:49:53
Speaker
Fun facts for everyone out there. And the final object was the Justin boxer briefs. Never would have guessed that. They were soaked in apple cider vinegar. Wow. So you both got the vinegar. I feel like that's a draw. I'm going to have to add up some points, but it was very, very even this round. Let's see. You said leather care. You both got this one.
00:50:21
Speaker
Tiffany, you're the winner. Oh, bravo. However, overall, we have one more game to break the tie because Shelby, you won the snowball challenge. Tiffany, you won the nose nose. So for the final game on the Christmas episode of the Kick Your Boots Up podcast, we have a fun game in store and it does not involve math or anything like that because Lord knows I am bad at it. What we have here are two tissue boxes and this is the tissue pooling contest.
00:50:56
Speaker
Okay, yeah, we had to give us a second to clear off the table there. The deal with the tissue pulling contest is each player will be given one tissue box and they must pull the tissues out as fast as they can. The one who empties the tissue box first wins. So note, this is not timed, it's just a speed and agility. We've got to test your spider senses. And it's also breaking the tie for the overall winner of the championship. So no pressure, but there's a lot on the line here.
00:51:24
Speaker
So on your mark get set, whatever you want to do, however you want to do it. Okay on your mark get set go.
00:51:35
Speaker
Oh, we have two different methods going on right now. Oh no, oh no. Oh shoot. You guys, I have no words. When it gets yellow, that means it's ready. You're towards the end.
00:51:54
Speaker
Bye! Go Tim, go Tim! Keep going, keep going, keep going. You got this. I don't know what happened. It got hung up. I know it did. Oh look, it snowed. Oh, it's yellow.
00:52:10
Speaker
So we have the magical tissue boxes where when you get towards the end, it tells you you're almost out. Good job. You guys are troopers. Thank you so much. Y'all who are listening, give us a second. When we come back, we'll get to know Tiffany and Shelby a little bit better. Thanks for watching and joining us on the Kiki Pizza podcast. We'll be right back.
00:52:35
Speaker
Hey everybody, thank you for listening to the Kick Your Roots Up podcast. If you've made it this far, you know this special edition episode has been so fun and good for the heart. We're so excited that Christmas is around the corner. And I'm especially thankful for these two ladies having some good fun with us, getting to play some minute to minute games in the Reindeer Games portion. But we haven't really got to hear from you, Tiffany, because you were blindfolded when we first met you. That was crazy. Thank you so much for being willing to do that.
00:53:01
Speaker
For everyone out there listening, they haven't gotten to hear your story. So tell us a little bit about how you got started with Justin Brands. How many years have you been with Justin? I've been with Justin for seven, but I started with HH Brown working outdoor group. It'll be 20 years December 15th. 20 years? Yes. Wow. All in all, it'll be 20 years total with HH Brown. Okay. And what has been your favorite part about the whole 20 years?
00:53:28
Speaker
Hmm there's a lot Probably the people yeah, probably the people just the difference Just the different people from the outdoor group from corporate from the Justin people Just everybody's so different in
00:53:48
Speaker
the different parts of the country, just working with the Justin people here and the outdoor group people up there, it's just the dynamics are so different. So it's been interesting to work with all the different types of people. I couldn't agree more, and I know I'm only a little over a year into this, but the people are definitely what makes this company go round.
00:54:14
Speaker
I'm so glad you said that. Thank you for your insight there. And I've got to ask too, like these Ranger games were so fun. At what point in time were you guys like, this is so silly. I'm an adult doing this at my job. Never. Never. It was fun. Yes.
00:54:27
Speaker
Very good. What was your, I mean, what did you take away from all of this? What was your, your go-to, at what moment did you think I'm going to lose or I'm going to win? What was your highlight of these games? I didn't realize how quick I was pulling out Kleenexes. Yeah. Maybe you can add that to your resume. Right?
00:54:44
Speaker
I don't know how I did on the snowball. I couldn't see it. You know, let's talk about that. That's a very good point, Shelby. Let's talk about that for a second, because very early on, Shelby came up with the idea on the snowball scoop to just take a cotton ball and just start scooping into the dish, which was amazing. And at one point, Tiffany was, like, tossing them further away. If you can see this, we'll have to go back and you'll have to see the footage after. It was so fun. Again, this was a blast. Thank you, lady, so much. Thank you.
00:55:11
Speaker
Join us shortly, we're gonna take another break, and when we come back, we are gonna be learning how to wrap Christmas presents in a beautiful way, complete with a bow, with a step-by-step process from none other than Nancy Thomas. She's actually in our archives department here at Justin Brands, so we're keeping this family theme. It's gonna be fun, you won't wanna miss it. Stay tuned, we'll be back.
Gift Wrapping Techniques with Nancy Thomas
00:55:39
Speaker
Hey, you guys. You made it to this segment. We're so excited to have Nancy here. Thanks for listening to the Kick Your Boots Up podcast. If you like what you're seeing so far, always remember, like, subscribe, and leave your comments below. We love to hear them. We read them. We love them. We use them to make every episode better.
00:55:57
Speaker
Today, joining us on the Kick Your Boots Up podcast for her birthday, happy birthday Nancy, is Nancy Thomas from the Archives Department here at Justin Brands. She is the heart of the company. For those of you that don't know about the Archives Department, it is our well-kept
00:56:13
Speaker
best secret, best kept secret, I would say. There's all kinds of old boot designs. There's custom boots that we made for presidents. And Nancy gets to live in this office, I say that. She gets to work, live and work in this office, pun intended. She gets to just, you know, just soak up everything that Justin has and stands for. And that's something that's so special and valuable. So Nancy, thank you again for being on here.
00:56:40
Speaker
Tell us really quick, what is the best part about your job getting to restore and keep up with the heritage of Justin? Just the history, the legacy of this company is wonderful.
00:56:53
Speaker
So much history of this company. It's so interesting to hear about and to read. We do have a book out there, The Standard of the West. You can find it on probably on Amazon, but it's a wonderful company to work for and very, very interesting. I couldn't agree more and I'm only a year into this. Nancy, your career at Justin has been how long? 30 years.
00:57:12
Speaker
30 years. And you didn't start on the archives. You were originally customer service. Customer service, that's correct. Okay, yeah. And if you guys don't know, Nancy is loved by everyone here at the company. And believe it or not, she's come highly recommended as the best present wrapper here. And that's why we're excited on this Christmas episode to learn how to wrap presents and what better way than to have Nancy show us. So Nancy, what's the first step? How do we start wrapping presents? Well, you select your paper, you select your ribbon,
00:57:42
Speaker
You fill your boxes with the treasure you're going to give away to someone. Which I believe this is for your granddaughter, right? It is. Yeah, love that. You make sure when you roll the paper out that you have enough paper to cover the box and leave enough on the ends to turn up to cover the ends of the box.
00:57:59
Speaker
So we're going to pull this over and crease this box along this line. Which I think is super important because this is something I learned from you right now. Yes. I've never seen this been done before. Yes. It's creasing the edge of the box. Yes. And what do you think that is? Is it just cause it looks more sharp? It looks nicer and neater and kind of holds it together better. Very good. Yeah. I see. I like to take mine down well so it doesn't come loose during the process.
00:58:26
Speaker
On the far side, you fold it over just a little bit to make it look a little more professional. If we can be that here, bring it over. It's funny that you say all that about the tape. If you get a present from me, it's basically all tape and no paper. Well, after you've done a few, you get the hang of it. How many presents do you think you've wrapped in your lifetime? Oh my goodness. That's a hard question. Millions? Yes.
00:58:53
Speaker
Yes, my children, my grandchildren, my friends, my family. I love Christmas. Okay, so we take this down and you come to the end of it and you crease it here and here and here. Wow. And looks like I could cut that a little bit, but I'm going to see if I can cheat just a little bit to save some time.
00:59:21
Speaker
We're going to turn this over and we're going to roll the end of this paper up also to make it a little bit smoother. For those of you that can't see out there, she just rolled it under to make it look like it has a straight line. That's really cool. It's not just like a rigid cut line. I'll turn it on the other end so maybe they can see. Take this down very well. Again, more tape than paper. Yes, truly.
00:59:49
Speaker
Okay, we've got this end done. We're gonna turn it upside down. It's easier to do the second end. The paper gets thinner and thinner every year, I do believe. I think you're right. I think wrapping paper companies are wanting us to buy more, right? Yes. So I've creased it in the middle, turned this over, turned this up, and again, we're gonna turn it down on the very end here.
01:00:23
Speaker
and are good for in the tape. To hold this in place. Nicely done. That makes sure that your kids can't get into it. Grandkids also can't rip into it early, right? Of course they're old enough to know better now. And again, I saw your final finishing touches right here, but you're making the edges look sharp. Go around the blocks again and crease it in place.
01:00:50
Speaker
And there's a wrapped present, but it gets better. Yes, it does. We have to make a bow to secure the package. Let's bring it on over here. Okay. And to make this type of bow, you're going to
01:01:07
Speaker
Grab your ribbon and make a little circle like this. And then you just start going around and around and around. I don't ever measure mine. I just keep winding until it feels like it's fat enough to make a pretty bow. OK. So once we get that made, I put it in the ends actually like this. We have the end here.
01:01:34
Speaker
Oh, I see you used a pipe cleaner to hold it together. And then you cut a little notch in either end. See how it notches this out? Yes. On either end like that. Okay. And then once it's not knotted, you just start going from the inside of this, your loops, pulling out side to side, not the same way.
01:02:00
Speaker
Wow. And pull it. Sorry, I have to use everything I have here. Yes. They kind of stick together sometime. You pull it and you twist it as you're pulling to come over the first one you did. Now we come to the other side and we twist and pull, pull and twist. Same thing all the way around. Wow.
01:02:31
Speaker
So many steps that go into such a beautiful. So you've got half your bow pulled apart here, and that's what it's gonna look like. Once you pull both ends apart and twist it and turn it, it's gonna look like this. What a beautiful bow. And you can always go back and fluff these out, because you're gonna kind of mess them up when you're twisting and pulling. Yeah. There's another type of bow that I actually like better. I like the cloth ribbon better.
01:02:58
Speaker
Oh, you're right, you can see that. For those of you that are listening to describe the different bows, this one, the first bow that you first started out, has more of a, almost like a silky texture. And this one is a ribbon, and you can definitely see the difference. The silk is shiny and fine, but the, what did you say, cloth material? Yeah, it's wired. Oh, it's wired. It is wired, and it's holding its shape so much better. I like that. So the same thing. This one is just a loop and crimp.
01:03:31
Speaker
Twist and loop. I'll make a small one so you can. And then you crimp it and you turn the ribbon.
01:03:51
Speaker
And you could basically do that as little or as much as you possibly could, right? Just as large as you want your bow or bow as small as you want. And you know, people use bows all the time. They use bows for baby showers, weddings, birthdays. Yes. The whole time. So just because it's Christmas doesn't mean we just have to have a Christmas bow. So you just keep twisting and crimping and pulling. And then it's the middle of it. You can see the middle here. Yeah, let me see that one.
01:04:18
Speaker
Yeah. You just take it like this and make a small loop. It'll hide the inside or the middle of it. You can either tie it off with a piece of ribbon, or you can use a pipe cleaner, either one. Wow. So once you have that bow made, I'll use this one to secure. You cut a piece of ribbon, making sure it's long enough to come completely around the package.
01:04:46
Speaker
Oh, and just do a little tie. Tie this down and a knot. Okay, so two, as if you're tying your shoe, two knots. You take your bow. I started to say your hair bow because I used to have my daughter and my granddaughter's hair bows all the time. It could be a hair bow. I'm thinking cheerleaders, cheerleading bows. Yes, I may put any of those. Oh, Nancy, that's so fun. Anyway, you pull it right through this loop here and grab the other end. Secure this with a knot.
01:05:17
Speaker
You can either cut these tails off or make it part of the package. Like this. Beautiful. Then you can also come back and fluff these up again. Make them a little bit more, yeah, more visible, prominent. And there's you a nice Christmas package. It's that time of year, so.
01:05:43
Speaker
Nancy, thank you so much. That is a wrap, as they say. A wrap, that's right. Nancy, that's a wrap. That's a wrap on the wrapping. I love that.
Conclusion and Holiday Wishes
01:05:54
Speaker
Thank you again for showing us how to do this. You're welcome. This has been so cool. This is going to be prominent in all of our young ladies' lives. Whenever we go to baby showers, weddings, this is going to be the staple. And now it's the secret that we can all share and teach others. So thank you for enlightening us with that.
01:06:08
Speaker
And I've got to kick it back to our wonderful guests when we return. We're going to take a quick break to reset, but when we get back, we're going to have the wonderful guests of Ladies and we're going to close this thing out. Thanks for listening to the Kick Your Boots Up podcast.
01:06:27
Speaker
Wow, so much fun was just had and the minute to win at games and Nancy rapping presence. I just, I never even knew that there were so many steps to go into a beautiful bow and that it can start out as a roll of ribbon and just beautifully become the bow that it is.
01:06:42
Speaker
Thank you, Nancy, with our archives department for showing us exactly how we need to be wrapping presents this year. That was such a fun segment and I cannot say thank you enough to you. I got to give you a special birthday shout out. Happy birthday, Nancy. For those of you guys listening, please be sure to comment below. Tell Nancy happy birthday. We want to celebrate with her.
01:06:59
Speaker
as we get ready for the holiday season. And ladies, thank you so much for being here. Thank you for sharing your insight. This has been a fun episode. And Shelby, you're just fresh off of a win from the minute to win it game. So what does it feel like to be a winner? I'm just so blessed and honored to win.
01:07:16
Speaker
It feels great. Thanks for having me. Now, if I would have known that you were going to win, we should have had you make a boot for yourself, a trophy. Yeah. I mean, I have plenty. But you can get a lot of them where, Taylor? At justinboots.com. Exactly. It shall be very good. It's about to be Black Friday, Cyber Monday.
01:07:34
Speaker
Huge deals in store for you. If you need a last-minute gift or even if a month out, you're just wanting to wrap up your Christmas shopping before NFR, feel free to go to JustinBoots.com. Check us out there. We can have all the accessories, all the apparel that you could ever imagine on top of the cowboy boots. And the best place to shop in person would be all across our Justin Outlet locations. You can go to our website to find out where those are. Call customer service.
01:07:58
Speaker
Follow us on social media, we can give you a lot of insight there. Just down the road at our Vickery Justin Boots Outlet, if you just Google that, you can find that. Again, you'll be able to dress from head to toe in all of our Justin brands. It's gonna be great this year and it's gonna be the perfect opportunity to add Justin under your Christmas tree. Ladies, I thank you so much and I wish that you all have a very Merry Christmas. And to our listeners, thanks for listening, comment below and Merry Christmas. Thanks, Taylor. Thank you, Taylor.
01:08:25
Speaker
Thanks for joining us on Kick Your Boots Up. I'm your host, Taylor McAdams, and we can't wait to share the next story of the West. Until then, feel free to like, subscribe, and leave us a review. Follow us on social media at Justin Boots to keep up with our next episode, and we'll see you the next time you kick your boots up.