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The Power of Research in Business Success
60 Plays10 days ago
In this episode, we dive into one of the most underrated success levers in business: research. Olivia shares how data-backed decisions, competitor analysis, and customer insights can transform your strategy and positioning. Whether you're launching a new offer or scaling an existing one, mastering research will set you apart in a noisy market. Tune in to learn the exact research principles used across The Strategic CEO® Framework to build brands that win.
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Transcript
Introduction & Episode Overview
00:00:01
Speaker
Welcome to the CEO's Wingwoman podcast. This is a micro episode packed with quick binge-worthy insights on building a bulletproof business, an iconic brand, and magnetic leadership skills.
00:00:13
Speaker
No fluff, just real strategies you can use right now. Let's dive in.
Importance of a Business Plan
00:00:19
Speaker
The best thing about a business plan is it's going to give you the opportunity to put the hours into your strategy, your research, and putting together a plan before you've even taken your business to market. This is
Assessing Business Viability
00:00:33
Speaker
also really important if you're not actually sure if you have viability with your product or your service. You're going to determine all of these things from the outset.
00:00:42
Speaker
before investing thousands of dollars into a new business idea that you later realize could have been handled in a different way if you'd done the hours of research and you'd spent the time putting together ah business plan.
Engagement & Call to Action
00:00:58
Speaker
That's your power move for today. If today's episode resonated with you, please share this a CEO who needs it and send me a DM on Instagram to connect at oliviajenkins.co. I'll see you in and the next episode.