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00:00:01
This May Be The One Thing Missing For Your Success
183 Plays8 days ago
Sometimes, the things that can help us succeed are aspects of our self that we've been overlooking. This episode talks about a type of self-discipline that you need to reinforce alongside your usual training.
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Transcript
Podcast Introduction & Taylor's Journey
00:00:03
Speaker
Welcome to the Solarpreneur Podcast, where we teach you to take your solar business to the next level. My name is Taylor Armstrong. went from $50 in my bank account and struggling for groceries to closing 150 deals in the year and cracking the code on why sales reps fail.
Avoiding Sales Mistakes in Solar
00:00:19
Speaker
I teach you avoid the mistakes I made and bring in the top solar dogs of the industry to let you in on the secrets of generating more leads, falling up like a pro, and closing more deals.
Becoming a Solopreneur
00:00:31
Speaker
What is a solopreneur, you might ask? A solopreneur is a new breed of solopro that is willing to do whatever it takes to achieve mastery, and you are about to become one. Hey, what's going on, solopreneurs?
The Power of Focus in Solar
00:00:42
Speaker
Today, we're going talking about the big F word, not the one you're thinking of. That word is focus.
00:00:48
Speaker
And if you're not getting the results you're desiring or expecting in solar, then you're probably lacking some of this word. probably lacking some focus. We're going talking about the importance of it and how you can achieve more focus in your solar journey. Welcome to the podcast. My name is Taylor Armstrong. We're here to help you close more deals, generate more leads and referrals and focus much better in the solar industry. Hope you're doing awesome. Hope you're gearing up for the summer.
00:01:15
Speaker
Hope you are cranking up your sales and ah doing whatever you need to have success. And at the time of this recording, we' we're hearing some crazy things in the industry. Big company, Freedom Forever. We're hearing that ah they're having some issues. a lot of people are bouncing around. And so just wanted to um put out a PSA if you're listening this and you do not know where to go or a little bit uncertain about your career path. about your company or about wherever you're at, then we'd love to have a chat. Whether that's joining with our team, me pointing you in a better direction, we'd love to help. So please shoot us a message on social media. Send us an email at taylor solarpreneurs.com. We'd love to chat with you. And so let's get into the topic of today. And that is the big focus word. i heard an acronym for this word that I thought was really cool.
00:02:07
Speaker
So here's something you can turn into a training for your teams. That is follow one course until success. I'll say it one more time. Follow one course until success. And I think it's so cool that this word can be turned into an acronym and really just deep you know just give us a deeper meaning of what we need to do to have success. Recently was going through... One of my favorite books I had read in a while called The Common Path to Uncommon Success. If you've heard the podcast Entrepreneurs on Fire, guy John Lee Dumas wrote this book. And it's one of the, I would say, talking points of the book. One of the main focuses.
00:02:43
Speaker
Focus is focus. In this book, he talks about how the reason he was able to launch the most successful entrepreneur podcasts at the time, the biggest podcast on entrepreneurship and online marketing was because no one was doing it at the time. He launched a daily show interviewing entrepreneurs. You know, at the time, he's like, ah it's not going to make money. he had all these excuses, reasons people were telling not launch a show. And it had never been done. No one had done like a daily podcast interviewing entrepreneurs. And people were saying, dude, you're going burn yourself out. No one's going to listen to it that frequent. And he took on he embodied this word of focus and he focused on the one thing. He didn't do anything else. He just went all in on creating a podcast every single day.
00:03:30
Speaker
and he broke records, he shattered ceilings, and he became the biggest entrepreneur podcast at the time. That's what was kind of the launching pad of his career and of his success in the online marketing space. So I thought that's so cool. And I think it relates um a lot to what we do in solar. And specifically, I think about this because I see people all the time who they're trying to do solar just like part time. They're trying to do solar along with another side hustle. They're trying to make solar just kind of like a thing they do here and there, maybe on the weekends to make some extra cash. And the sad truth is that people that do this, they hardly ever make any money in solar. They don't have that word. They don't have the focus.
00:04:10
Speaker
Their attention is divided. And it's just really tough to have success in solar when you're treating like So I'm going to go through a few things today. Hopefully you can apply. Hopefully you can implement that will help you have a little bit more focus.
00:04:23
Speaker
But ah before we get into some specific strategies, I want you to ask yourself, am am I trading solar as a part-time opportunity? Am I trading this just as something I do here and there? And if you're answering yes to that, then...
00:04:34
Speaker
Maybe you need to take a look in the mirror. Maybe you need decide, all right, it's time to burn the bridges. It's time to go all in in solar. It's time to prove if I can make this work. Because if you haven't put that level of effort in, then you probably haven't though, haven't had the level of success that you've been expecting either. And that could be the main reason why. So before we get into strategies, ask yourself that. Take a look in the mirror. Are you treating this with the seriousness it deserves? Because solar, it's probably not going to be around at this level
Time Management & Focus Strategies
00:05:03
Speaker
forever. And we need to treat it with the urgency, with the respect, with the seriousness that it deserves. I think we can achieve some amazing results if we do that. Let's talk about some specific strategies that you can do. Maybe you're a newer setter. Maybe you've been in this for a while.
00:05:19
Speaker
Here's some things that you can do on a micro level to have a little bit more focus this week when you're listening to this podcast. And so number one, take Adderall. Just kidding. That was the joke when I first started solar. Half the people were taking Adderall. You know, we all got ADD. Okay, so you don't need to take Adderall. Maybe some people need it. Okay, but i'm not here to tell you to take Adderall. The things that you should consider. Number one is planning. Are you doing your daily, weekly, quarterly planning? This is something that I find myself slacking here and there, especially when I have a full schedule because it becomes easy for me, especially when I have a lot of appointments set on the calendar. I'm like, ah you what? I don't
00:05:57
Speaker
I don't need a plan today. I've already got my plan made for me. I've already got four appointments on the calendar. No need to plan. And, you know, might might be true. i might be in appointments all day. But um I've noticed that even when i have appointments, even when I pretty much know what I'm going to be doing the entire day, um times when maybe i have an appointment fall through, times when maybe I do have some open time, I'm letting myself just be drifted from, ah you know, social media or whatever I find to keep myself busy. Where if I actually plan, then if I have appointments fall through, i know exactly what I'm going to do. So even if you have a pretty set schedule, maybe you got appointments on the agenda, I would definitely recommend still plan Still do your weekly, daily, quarterly planning. And don't be like me. Don't let yourself drift, even if you have a pretty full schedule already. so that's number one. Number two is just being aware of how much time you're spending on these things on the phone. If you, I'd be willing to bet most people when they look at their screen time, okay, if you have an iPhone, you get the screen time notification at the end of the week that shows how much time you spent in, you know, apps on your phone, Also, it's pretty easy to be over eight hours a day average on the phone. a And I know a lot of us spend, we have, you know, the apps we have to use for the job for sales, CRMs, door knocking apps, whatever.
00:07:20
Speaker
But take a look how much is spent on social media, how much is spent on news, on stuff that's not important. And for me, it's always pretty eye opening. So be aware of that. And then maybe you need to set some screen time limits. yeah On iPhone, you can go in into the screen time. You can set limits and make it hard to bypass. I have the limit of 15 minutes set on Instagram for me. And some days are better than others. But it does at least help me that when I see that limit reach, I have to constantly go and press ignore limits. it A lot of times it stops me from scrolling endlessly.
00:07:53
Speaker
Or if you want to take it to another level, I recently got one of these brick devices. Hey, you see this on video. I'm not sponsored by these guys, but if you want to get one of these little brick devices, this is a device that I've been starting to use where you can set, yeah you know, a blocker on your phone. can block whatever apps, social media, whatever you're trying to limit your time on. And then you physically have to use this brick device to unblock your phone from these apps. So I did a training training on this and I challenged all our setters to go get one and use it on the doors. So they had to, um you know, block all the apps that are time wasters as they're knocking doors. So maybe you need to do something like that. It's something you could consider to help your level of focus.
00:08:35
Speaker
Hey, and then last but not least, focus on the money making activities. Hey, for me, and it's so hard, so hard to focus when I'm got all these activities that I know it's not my area of expertise. So I've told this story many times on the podcast, but one of the, ah I would say, breakthroughs I had Yeah, a year or two ago is when we got someone to come and do our laundry, help clean the house. The reason for that was because it was taking about so much mental bandwidth to come home and I got to do all the laundry.
00:09:06
Speaker
You know, I got kids. I got to take care of the kids. I got to do laundry still. I got to clean up after dinner. when I have a full workload coming home after I've ran appointments, after I've knocked doors, it was just took so much mental mental bandwidth to took that much more of my focus away from activities that I knew I could be more effective in. I knew I could make more money in. So um we've done podcasts on this, but identify what are the things, number one, you don't enjoy and what are things you could outsource. If someone can do a task for $20 an hour,
00:09:37
Speaker
that you're doing, then probably not worth your time's mental bandwidth of focusing on those activities. Because if you can outsource those and you can focus in on the tasks that are going to make you money, if you can focus on the prospecting, on closing deals, on growing your team, you're going have that much more success. It's going open your mind up and you're going to feel like you can actually recharge the battery when you do get home or when you do come home to relax, you're not just focusing on the laundry or whatever it is. I'm not saying you should be on lazy and never do house chores again, but ah too much of too many of us are spending time on activities that we could easily outsource. And we'll do, let me know if you want to hear more on outsourcing. One of my favorite topics, we've done a lot of episodes on outsourcing. Think of what you can outsource. Okay, so I hope this gets the gears spinning a little bit. What are some ways you can FOCUS, follow one course in until successful? Keep that in your mind this week. And I want you to as you're doing whatever tasks you go throughout your day doing, are you focusing in on the most important thing and help your reps? learn this too. I've seen multiple reps on my team where they just haven't had the level of success that I think they're capable of. And that's the main reason. Because I see them focusing on different jobs. I see them doing side hustles. I see them saying, you know what, I ran out of money. i need to go work this other job. And you know, you do what you got to do, but get to the point where you can focus 100% on the solar opportunity. And if you treat it like a full-time job,
00:11:07
Speaker
If you treat it, it's the thing you're obsessed with and you study it, just become obsessed with the process. Promise you you're going to see a level of success that you have not seen up to this point in your career.
Community Engagement & Resources
00:11:18
Speaker
that's the challenge of the day. Focus, focus, focus. And we'll see you on the next episode. Let me know what topics you would like us to explore in future episodes. And let me know who would you you would like to hear from and be featured on the podcast in an interview. And we'll see you on the next one. Keep crushing.
00:11:35
Speaker
i love you. Peace out. So some of you already know that I run my own door door sales team here in San Diego. And as we are gearing up for the summer, I realized if we do the same thing we always did, we're going to get the same results. But if I want to increase my deal flow, I need to do something different to get an advantage. Then we discovered an app called Solar Scout, but it's not a door knocking app. It's a data platform that shows us who is likely to go solar in our market.
00:12:01
Speaker
It shows us who has previously applied for solar, but later canceled the deal. who has moved in recently, and even how much electricity the homes are using in a given neighborhood. It's been working for a lot of teams across the country, and now I'm on board too. I'm going to be one of the first two SolarScout in San Diego, so I decided to partner up. But I told them, hey, I'm going to talk about SolarScout on my show, need to give my listeners a great deal. And they did.
00:12:26
Speaker
So go to solarscout.app forward slash Taylor and book a demo with them and you'll get 10% off your first month when you sign up. That's solarscout.app forward slash Taylor.
00:12:39
Speaker
Okay, back to the show.
00:12:42
Speaker
Hey, solopreneurs, quick question. What if you could surround yourself with the industry's top performing sales pros, marketers, and CEOs and learn from their experience and wisdom in less than 20 minutes a day.
00:12:53
Speaker
For the last three years, I've been placed in the fortunate position to interview dozens of elite level solar professionals and learn exactly what they do behind closed doors to build their solar careers to an all-star level. That's why I want to make a truly special announcement about the new learning community exclusively for solar professionals to learn, compete, and win with top performers in the industry. And it's called Solciety.
00:13:18
Speaker
This learning community was designed from the ground up to level the playing field and give Solar Pros access to proven mentors who want to give back to this community and help you or your team to be held accountable by the industry's brightest minds for, are you ready for it, less than $3.45
00:13:38
Speaker
Currently, SoulCity is open, launched, and ready to be enrolled. So go to SoulCity.co to learn more and join the learning experience now. This is exclusively for solopreneur listeners, so be sure to go to SoulCity.co and join. We'll see you on the inside.