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"I'm Moving Soon and Solar Doesn't Make Sense" image

"I'm Moving Soon and Solar Doesn't Make Sense"

E163 ยท The Solarpreneur
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83 Plays4 years ago

Tune in now and don't forget to sign up for www.solciety.co!

Speaker 1 (00:03):

Welcome to the Solarpreneur podcast, where we teach you to take your solar business to the next level. My name is Taylor Armstrong and went from $50 in my bank account and struggling for groceries to closing 150 deals in a year and cracking the code on why sales reps fail. online teach you to avoid the mistakes I made and bringing the top solar dogs, the industry to let you in on the secrets of generating more leads, falling up like a pro and closing more deals. What is a Solarpreneur you might ask a Solarpreneur is a new breed of solar pro that is willing to do whatever it takes to achieve mastery and you are about to become one. Boom! What's going on. Solarpreneurs Taylor Armstrong here.

Speaker 2 (00:47):

Hope you're doing well. Hope you're closing deals. Hope you are surviving the heat of the summer. If not come on down to San Diego, we'll take care of you. Summer here is like 80 degrees, 75. So not too bad recently had, um, some people from Vegas down hanging out with us and I'm like, man, how do you guys knock in that summer heat? I don't know how you do it. So for those knocking in the desert heat, you got my respect, but speaking of heat, we're going to be bringing you the heat, the fire today on the podcast. So I hope you are ready. I hope you're buckled up. Let's dive into it before we get into some awesome content though. I wanted to thank those that have gone and left reviews. I appreciate it so much. And I appreciate those that share the podcasts that tag me on Instagram that, uh, send it to friends, send it to people who could benefit from the content we are dropping.

Speaker 2 (01:43):

That's truly how we're growing the podcast. And that's how people are up leveling themselves in the solar industry. Because the more you share it's good karma, right? When you share good things, good things are going to come back to you. So appreciate that. So why don't I give a couple shout outs, um, on their reviews, we're seeing, um, we got, uh, Sean Zappa. He left early view for us here in July. He says I was struggling with some things. So I searched for a podcast to see if anyone could offer some value. And wow, the guy has made a video about everything I needed highly recommended. I'm so not sure what video you're referring to Sean, but glad we could help you nonetheless, glad you were getting some good nuggets from the podcast. Uh, we got Jacob Lee of OTB productions. He says value, value, value.

Speaker 2 (02:35):

Been super helpful as a new member in the solar community loved the way that Taylor teaches. Very easy to understand and identify with. Appreciate that Jacob Lee guys love it, keep doing what you're doing. And that's all we ask. We're dropping free content every week. And all we ask is that you share it with people and you know, if you like the content, even if you don't like it, go leave a review and send me the feedback. Okay? Cause we love hearing feedback. Good, good or bad. So let's dive into the podcast today. We're going to be talking about a specific objection that I got actually pretty recently. And that objection is Taylor. What happens for moving soon? Solar doesn't make sense. We're going to be moving soon. So we don't really want to do this. And there's a lot of people have good responses to this objection.

Speaker 2 (03:28):

I'm going to tell you why I'm doing the show is because I heard a super good response or a super good way of overcoming this that I want to share with y'all. But the way I typically would overcome it before I heard about this cool secret technique is I would just say, look, um, they've done stu

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Transcript

Introduction to Solarpreneur Podcast

00:00:03
Speaker
Welcome to the Solarpreneur Podcast, where we teach you to take your solar business to the next level.
00:00:08
Speaker
My name is Taylor Armstrong.

Taylor's Journey to Success

00:00:10
Speaker
I went from $50 in my bank account and struggling for groceries to closing 150 deals in a year and cracking the code on why sales reps fell.
00:00:19
Speaker
I teach you how to avoid the mistakes I made and bring in the top solar dogs of the industry to let you in on the secrets of generating more leads, falling up like a pro, and closing more deals.

What is a Solopreneur?

00:00:31
Speaker
What is a solopreneur you might ask?
00:00:33
Speaker
A solopreneur is a new breed of solopro that is willing to do whatever it takes to achieve mastery and you are about to become one.
00:00:42
Speaker
Boom!
00:00:43
Speaker
What's going on solopreneurs?
00:00:45
Speaker
Taylor Armstrong here.
00:00:47
Speaker
Hope you're doing well.
00:00:48
Speaker
Hope you're closing deals.
00:00:49
Speaker
Hope you are surviving the heat of the summer.
00:00:53
Speaker
If not, come on down to San Diego.
00:00:55
Speaker
We'll take care of you.
00:00:57
Speaker
Summer here is like 80 degrees, 75 degrees.
00:01:00
Speaker
So not too bad.
00:01:02
Speaker
Recently had some people from Vegas down hanging out with us.
00:01:07
Speaker
And I'm like, man, how do you guys knock in that summer heat?
00:01:09
Speaker
I don't know how you do it.
00:01:11
Speaker
So for those knocking in the desert heat, you got my respect.

Importance of Community Feedback

00:01:15
Speaker
But speaking of heat, we're going to be bringing you the heat, the fire today on the podcast.
00:01:21
Speaker
So I hope you are ready.
00:01:22
Speaker
I hope you're buckled up.
00:01:24
Speaker
Let's dive into it.
00:01:26
Speaker
Before we get into some awesome content, though, I wanted to thank those that have gone and left reviews.
00:01:32
Speaker
I appreciate it so much, and I appreciate those that share the podcast, that tag me on Instagram, that send it to friends, send it to people who could benefit from the content we are dropping.
00:01:43
Speaker
That's truly how we're growing the podcast, and that's how people are up-leveling themselves in the solar industry because the more you share, it's good karma, right?
00:01:52
Speaker
When you share good things, good things are going to come back to you.
00:01:55
Speaker
So I appreciate that.
00:01:56
Speaker
So I wanted to give a couple shout-outs on the reviews we're seeing.
00:02:02
Speaker
We got Sean Zappa.
00:02:04
Speaker
He left a review for us here in July.
00:02:06
Speaker
He says, I was struggling with some things, so I searched for a podcast to see if anyone could offer some value.
00:02:12
Speaker
And wow, the guy has made a video about everything I needed.
00:02:16
Speaker
Highly recommend it.
00:02:18
Speaker
So not sure what video you're referring to, Sean, but glad we could help you nonetheless.
00:02:25
Speaker
Glad you are getting some good nuggets from the podcast.
00:02:30
Speaker
We got Jacob Lee of OTB Productions.
00:02:33
Speaker
He says, value, value, value.
00:02:35
Speaker
Been super helpful as a new member in the solar community.
00:02:39
Speaker
Love the way that Taylor teaches.
00:02:41
Speaker
Very easy to understand and identify with.
00:02:43
Speaker
Appreciate that, Jacob Lee.
00:02:46
Speaker
Guys, love it.
00:02:47
Speaker
Keep doing what you're doing.
00:02:49
Speaker
And that's all we ask.
00:02:50
Speaker
We're dropping free content every week.
00:02:53
Speaker
And all we ask is that you share it with people.
00:02:56
Speaker
And, you know, if you like the content, even if you don't like it, go leave a review and send me the feedback.
00:03:02
Speaker
Because we love hearing feedback, good or bad.
00:03:06
Speaker
So let's dive into the podcast.

Handling Solar Installation Objections

00:03:08
Speaker
Today we're going to be talking about a specific objection that I got actually pretty recently.
00:03:15
Speaker
And that objection is, Taylor, what happens if we're moving soon?
00:03:18
Speaker
Solar doesn't make sense.
00:03:20
Speaker
We're going to be moving soon, so we don't really want to do this.
00:03:24
Speaker
And there's a lot of people have good responses to this objection.
00:03:28
Speaker
I'm going to tell you why I'm doing this show is because I heard a super good response or a super good way of overcoming this that I want to share with y'all.
00:03:37
Speaker
But the way I typically would overcome it before I heard about this cool secret technique is I would just say, look, they've done studies on homes with solar.
00:03:48
Speaker
It helps them sell.
00:03:51
Speaker
If you own the solar ads, 4.1% on the value of the home.
00:03:56
Speaker
I show them the Zill article.
00:03:57
Speaker
If you guys don't have that bookmarked, you need to go bookmark all the articles.
00:04:03
Speaker
all the ammo all the good things you can find online that are pro solar right that show that solar does help home sell okay so that's what i would typically do i would show them things like that articles i would bring in stories from real estate agents we worked with from other homeowners that had the same objection but they moved and they were fine they were just fine so that's how i was overcoming it and that it works yeah those were good ways
00:04:33
Speaker
And I know other people have good responses.
00:04:36
Speaker
But here's something that I heard that I thought was money.
00:04:40
Speaker
And full disclosure, I haven't actually done this yet because I just barely heard this.
00:04:46
Speaker
But just from hearing it, I know it will work.

Featuring Mikey Lucas and Sales Techniques

00:04:50
Speaker
I know it's going to be good.
00:04:52
Speaker
And so I learned this from my friend Mikey Lucas.
00:04:55
Speaker
He's actually going to be on the next episode that you hear coming up.
00:05:01
Speaker
And he shared some super cool stuff.
00:05:04
Speaker
And this guy is just so giving.
00:05:06
Speaker
Go give him a follow on Instagram.
00:05:09
Speaker
Friend him on Facebook because you're not going to want to miss some of the things he shares.
00:05:14
Speaker
But I wanted to share this because actually it's something we didn't talk about in the podcast we did together.
00:05:19
Speaker
He was kind enough to come do a training for our entire team.
00:05:23
Speaker
And this is something he actually shared in this training.
00:05:26
Speaker
So I'll talk about the second thing he shared that I got from it.
00:05:30
Speaker
But super giving guy, go give him a follow.
00:05:33
Speaker
And that brings up another point.
00:05:35
Speaker
If you are not having guest speakers come in your training, I would highly recommend it, guys.
00:05:40
Speaker
Go connect with other people in the industry.
00:05:43
Speaker
Spread the love.
00:05:44
Speaker
Spread the knowledge.
00:05:46
Speaker
Guys like Mikey Lucas, he's spreading a ton of value.
00:05:51
Speaker
I know other people, other managers, other company owners, they also do this.
00:05:58
Speaker
They have guest speakers come in, they have guest trainers.
00:06:01
Speaker
They bring in guys who just come share their experiences to keep things fresh.
00:06:07
Speaker
I know Mo Fala, another guy we've had on the podcast, he brings in guest speakers all the time.
00:06:13
Speaker
It doesn't have to be live.
00:06:14
Speaker
You can bring people on over Zoom.
00:06:17
Speaker
Just keep things fresh.
00:06:19
Speaker
Keep your reps excited.
00:06:20
Speaker
Keep them engaged and keep them just stoked to get out there.
00:06:25
Speaker
That's one way you can do it is bring in guest speakers, bring in people to come talk.
00:06:29
Speaker
You can hit me up.
00:06:30
Speaker
I'm in San Diego.
00:06:32
Speaker
I'd be happy to come drop some content on your team.
00:06:36
Speaker
Or I'm going, you know, I'm going through different states, so let me know.
00:06:39
Speaker
Love to come do a training for your team and spread some knowledge.

Overcoming Home Selling Objections

00:06:44
Speaker
So what did Mikey tell me that is so secret in overcoming this objection?
00:06:49
Speaker
Here's what he does, and here's what I love, and here's what I'm going to start implementing.
00:06:54
Speaker
immediately step one you need to get some real estate friend it's pretty easy to do just figure out a way to connect with a real estate agent or someone that has access to the MLS just the online you know website online database where you can find all the homes that have sold and look into that which as far as I know yeah it's basically real estate agents to have access to this I'm sure there's other ways
00:07:22
Speaker
find someone with access to the MLS and then on this site you can actually see all the data of the homes that have sold but what's so powerful about it is you can see which homes sold with solar so there you have it so what Mikey does he's giving us this training he's holding up this sheet he's saying guys I have this sheet sitting in front of him I don't let him see what's on it until I'm going through my presentation
00:07:50
Speaker
Then I get to a point where I'm talking about what happens if they sell their home.
00:07:55
Speaker
Because this is the main concern that people have, right?
00:07:58
Speaker
What happens when they sell their home with solar?
00:08:01
Speaker
Almost every single deal I go to out here in Southern California,
00:08:06
Speaker
they have this objection, right?
00:08:08
Speaker
They've heard friends and family that it's been a nightmare for selling their home, that they had to transfer a lease PPA and it was just a huge hassle.
00:08:18
Speaker
This is people's concern and their objection.
00:08:21
Speaker
So you need to address it, address it beforehand before they can bring it up if possible.
00:08:27
Speaker
So Mikey does, he has a sheet.
00:08:30
Speaker
He's not showing them it in the beginning, but what this sheet has is basically a spreadsheet and it's showing a
00:08:36
Speaker
a hundred people or as many people as you can fit on this sheet he had I think two pages of people that have sold their homes eight so people have sold their homes with solar rather so when people go to bring this up say mister customer mr. Jones yeah this actually the people in your area in your zip code all these people have actually just sold their home with solar on it
00:09:05
Speaker
As you can see, there's about 100 people on this sheet.
00:09:07
Speaker
They sold their home with solar and they're still standing.
00:09:12
Speaker
Went flying for them.
00:09:14
Speaker
What is this doing?
00:09:15
Speaker
It's giving them proof, giving them proof that things happened that way, right?
00:09:21
Speaker
So it's really just another thing you can add into your arsenal.
00:09:24
Speaker
Number one, go befriend someone that has access to this MLS, this database of homes that have sold.
00:09:30
Speaker
Number two, go through it.
00:09:32
Speaker
You don't have to do this yourself.
00:09:34
Speaker
Get yourself a virtual assistant or someone can do this for you.
00:09:38
Speaker
But take that data, put it all in the spreadsheet, and then classify it by zip code depending where you are slinging your solar at.
00:09:46
Speaker
Super powerful.
00:09:47
Speaker
You can show them this sheet.
00:09:49
Speaker
Then that objection is crushed.
00:09:52
Speaker
Okay, so I'm going to be trying this.
00:09:54
Speaker
Again, I haven't done this yet, but I thought it was genius.
00:09:58
Speaker
So go out and try this.
00:09:59
Speaker
Let Mikey know you appreciated it.
00:10:01
Speaker
Let him know that was money, the tip he shared, and he didn't cover this in the podcast, so I hope he's okay with me sharing this.
00:10:09
Speaker
If not, Mikey, I'm sorry for sharing all your secrets, but I learned this from him.
00:10:14
Speaker
I'm going to go out

Self-Evaluation and Training Methods

00:10:15
Speaker
and implement it.
00:10:15
Speaker
And then the second thing that he did share in the training he did for our team real quick that I want to touch on is just really doing self evaluation as much as possible.
00:10:25
Speaker
So what do you mean by that is just recording your deals.
00:10:28
Speaker
We've talked about this pretty recent in the podcast, but it's of vital importance.
00:10:33
Speaker
Record every interaction possible you have with customers.
00:10:37
Speaker
And this serves for two reasons.
00:10:39
Speaker
Number one, you're going to be able to use that as trainings for your reps.
00:10:43
Speaker
But number two, you're going to be able to self-evaluate yourself or send it to a manager or send it to someone and they can give you an evaluation.
00:10:53
Speaker
If you have these things, if you keep track of them, these things are worth gold, right?
00:10:57
Speaker
It gives you the tools to actually improve, gives you the play-by-play of what actually happened.
00:11:03
Speaker
And Mikey, he shared with us a sheet to do an actual evaluation of your door approach.
00:11:10
Speaker
Okay, so go hit up Mikey.
00:11:11
Speaker
I know he'll gladly share this with you.
00:11:14
Speaker
Or I can connect you.
00:11:16
Speaker
Hit me up.
00:11:17
Speaker
We can get you this sheet.
00:11:18
Speaker
But have some type of rubric.
00:11:20
Speaker
When I was in high school, middle school, college, I studied music, as I've talked about before.
00:11:28
Speaker
We would go to these competitions and be judged on all our music performances.
00:11:35
Speaker
And these judges, they weren't just doing blind evaluations.
00:11:38
Speaker
They had a rubric.
00:11:39
Speaker
They had basically a score sheet with how our actual performance was.
00:11:45
Speaker
So when we got to the end, we'd be graded.
00:11:47
Speaker
They give us like a one was superior, two was like excellent.
00:11:52
Speaker
The goal was to get a one, but we had the tools to do this because we could see the exact sheet, the exact rubric they're grading us on.
00:12:00
Speaker
It said, okay, how's this tonality?
00:12:02
Speaker
How's this tempo?
00:12:04
Speaker
How's this rhythm?
00:12:05
Speaker
How's this intonation?
00:12:07
Speaker
All these different geeky music terms that I was judged off of.
00:12:10
Speaker
It's the same thing we need to be doing for solar, right?
00:12:13
Speaker
So get yourself a rubric.
00:12:15
Speaker
How was my body language?
00:12:16
Speaker
How was my tonality?
00:12:18
Speaker
How was my confidence?
00:12:20
Speaker
How was my posture?
00:12:21
Speaker
All these things you need to be thinking about as you're in your presentations and as you are hitting doors.
00:12:28
Speaker
Okay, so that's what we talked about.
00:12:30
Speaker
That's what we jammed on.
00:12:31
Speaker
Hope you got something from this episode.
00:12:33
Speaker
Again, I can't wait for you guys to hear it.
00:12:35
Speaker
The next show we do with Mikey, he dropped some serious wisdom on us.
00:12:40
Speaker
And if you thought this was good, wait till you hear his episode.
00:12:43
Speaker
He tells a story how he got in the industry.
00:12:46
Speaker
and we go over a ton of just nuggets.
00:12:48
Speaker
They're going to help you and your team out tremendously.
00:12:52
Speaker
So don't miss the next episode.
00:12:53
Speaker
Hope you guys enjoyed it.
00:12:55
Speaker
Thanks for sharing.
00:12:56
Speaker
Thanks for the reviews, and we'll see you guys on the next one.
00:13:00
Speaker
Hey SolarPrinters, quick question.
00:13:02
Speaker
What if you could surround yourself with the industry's top performing sales pros, marketers, and CEOs and learn from their experience and wisdom in less than 20 minutes a day?
00:13:11
Speaker
For the last three years, I've been placed in the fortunate position to interview dozens of elite solar professionals.
00:13:17
Speaker
and learn exactly what they do behind closed doors to build their solar careers to an all-star level.

Introducing Sol Society Community

00:13:23
Speaker
That's why I want to make a truly special announcement about the new solar learning community exclusively for solar professionals to learn, compete, and win with the top performers in the industry.
00:13:34
Speaker
And it's called Sol Society.
00:13:36
Speaker
This learning community was designed from the ground up to level the playing field and give Solar Pros access to proven mentors who want to give back to this community and help you or your team to be held accountable by the industry's brightest minds for, are you ready for it?
00:13:52
Speaker
Less than $3.45 a day.
00:13:55
Speaker
Currently Sol Society is closed to the public and membership is by invitation only, but solopreneurs can go to solcity.co to learn more and have the option to join a waitlist when a membership becomes available in your area.
00:14:08
Speaker
Again, this is exclusively for Solopreneur listeners, so be sure to go to www.solcity.co to join the waitlist and learn more now.
00:14:21
Speaker
Thanks again for listening.
00:14:22
Speaker
We'll catch you again in the next episode.