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#172 - Building a Business, Manifesting, and Motherhood: Yvonne Tchrakian on Confidence, Authenticity, and Handling Online Negativity
303 Plays11 days ago
Part two with Yvonne Tchrakian is all about the business side — building something of your own while raising a family, staying true to yourself online, and tuning out the noise.
Yvonne shares where her confidence comes from (her Irish parents' work ethic, a childhood in sport, being told big things were possible), why she's resisted "automate everything" advice in favour of keeping community and accountability at the heart of her 21-day manifestation challenge, and how she handles online negativity while staying authentic rather than playing the comparison game.
Her journey — from law firms to a high-level in-house role, to creating gratitude and manifestation products after losing her baby, to going full-time in business after redundancy — is proof that purpose can come from the hardest places.
We close on consistency over perfection, spending money early in business, and why sleep matters more than hustle.
Catch part one first if you haven't already — this one builds on it.
Timestamps:
00:00 Welcome and guest intro
01:44 Early years and work ethic
04:32 Sport discipline and big dreams
07:20 Authenticity over business blueprints
10:08 Community vs digital products
12:38 Handling social media hate
18:19 Boundaries and staying authentic
23:23 Not for everyone mindset
28:08 Building a positive online community
29:15 No shade content and competition
31:05 Compete With Yourself
31:44 Stop Spending Early
32:36 Real Beats Perfect
35:43 Consistency Over Perfection
36:41 Slow Social Growth
38:36 Lawyer To Manifesting
41:03 Gratitude Through Grief
42:56 Redundancy And Pivot
48:50 Mom Guilt And Freedom
56:16 Sleep Over Hustle
59:37 January Challenge Wrap
Links & Resources:
- Instagram - Yvonne Tchrakian here
- Apply for LeadHer business mentorship here
- Apply for NourisHer health & fitness coaching here
- Subscribe to my weekly coaching newsletter here
- Access my FREE calorie calculator here
- Connect with me on Instagram here
- Connect with me on Facebook here
- Connect with me on TikTok here
- Connect with me on YouTube here
If you enjoyed this episode, please subscribe, leave a review, and share it with friends who might benefit.
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Transcript
Introduction and Background
00:00:00
Speaker
Hello everyone and welcome back to another episode of the Kate Hamilton podcast. So in today's episode I chat with Yvonne Trachian. So this is a part two, I have chatted with her before on the on the podcast but this conversation is much more centered around business. So Yvonne is a lawyer turned manifestation coach and manifestation queen. She's also mum of four young kids so she really is balancing it all. We have the most amazing conversation about how it really feels and what it really takes to build a business and raise a family at the same time. and We talk about confidence, we talk about self-belief, we talk about the effects of social media and online negativity in general and we talk about what's really needed inside to make a difference in people's lives. I'm going to link Yvonne's page below Because it is the most inspirational, motivational page that you will come across. I love being around Yvonne. I absolutely love her energy.
00:01:02
Speaker
And her manifestation page, plus her manifestation challenges that she hosts, are just such high energy, so positive, and really make a difference in people's self-confidence, self-belief.
00:01:16
Speaker
And... Does she get results? I just know you're going to love this conversation just as much as I did. So here is the conversation with Yvonne Trachian. Yvonne, welcome to the podcast. Thank you. Welcome back. Yeah, welcome back to the podcast. So this is interview number two. And I know it look, we talked before and we talked a lot about manifesting and and this conversation will no doubt we'll be talking a lot about manifesting as well, but more so in line with and personal growth and business. And it's kind of what I was thinking we would talk about today. But before we get into your like, because I i related to you a lot because your career transition and moving into to working for yourself after leaving a, you know, a really well respected career. And I really, really related to that. But before we get into that, I'd love to learn a little bit more about you. um
00:02:08
Speaker
and your early years, because what what really strikes me about you is your self-belief and your unwavering faith that everything will be OK. And I know things haven't always been easy for you as well. And I'd love to understand a little bit more about kind of where that where that comes from, if you know. Yeah, yeah. I thought about this before. I'm the second child of four. And I my mom always says to me, like, you literally brought up your older sister, like she would have been shy in the playground and all that sort of stuff. And I just had this person, I was so confident, you know, but what I would say is that my dad and my mom moved to LA 1986. So when i was two and a half And all I saw was my dad's work ethic, just constantly working, working, working. And at the time, I saw it as work ethic. Now I look back and it's like, oh, my God, just working so hard, grafting, chasing hard, hard. But I just grew up in this family of like incredibly hard workers. Like both my mom and dad came from...
00:03:12
Speaker
Farming back backgrounds are both of your parents Irish. They're both Irish. Yeah, and I was born in Kerry. Yeah, we just moved to LA when I was two and a half. um And you know, my dad tells stories of how he was milking the cows at six years old. Like they just grew up an incredibly hard working from a very hard working family. And I remember when We wanted to move back to Ireland. Well, my mom did. My dad would have stayed forever. And my mom started cleaning houses just to, like, make money, extra money, and get furniture for her new house that she was going to have in Ireland and all that sort of stuff. So just this, first of all, an incredible work ethic came from my parents 100%.
Authenticity in Business
00:03:52
Speaker
And then the second thing that I would say is –
00:03:55
Speaker
i From a young age, my aunt ah used to say to me, because I was so curious, I was always talking, I always was really asking questions all the time. She used to say to me, Yvonne, someday you're going to be a lawyer or a doctor. And I actually really believe that her belief in me just gave me this incredible confidence that like whatever she saw in me just gave me this confidence of like, oh yeah, when there was no lawyers in our family, no doctors and in our family, nobody had really gone to college, no one.
00:04:28
Speaker
I didn't know any lawyers or doctors. But she just gave this belief in me. And then also, i think as well, I was always... Not even me, but my dad was incredibly into sport. So as a family, like every Sunday, he worked six days week. So on a Sunday, he'd be like, in the cul-de-sac. This week, we're playing football, round up all the neighbors. This week, we're playing hockey. Next week, we're playing volleyball. So ever he forced us to play sport.
00:04:54
Speaker
And I think that when you're into sport and athletics and running, and I did everything, it gives you a little bit of a discipline. Yes. Yes. yeah And you show up for so yourself and you actually realize like, oh, I feel so good after. ex you not You don't realize it at the time as a child.
00:05:12
Speaker
But, you know, we did competitive swimming. I wasn't very good. My sister was incredible. had 12. She got to the L.A. Olympic trials. Like she was incredible. I wasn't as good, but I still did it.
00:05:23
Speaker
I still did it. So i I don't know. I guess like growing up in l L.A., also growing up in a country that was different to Ireland in the sense that it was like the land of the free of, you know, anything is possible over here.
00:05:38
Speaker
You're surrounded by luxury. I mean, you are surrounded by these incredible cars, incredible homes. ah people that have so much money now we didn't we lived in a really small house we only had three bedrooms there was four kids we had no pool like the other families but it opened my eyes to like what could be what's possible what's possible yeah and don't you isn't like one of things you would say anything is possible yeah or anything anything can happen is anything can happen. Ellie Goulding is like my signature go to song. So do you think your belief in like endless possibilities comes from your experience of being in that environment?
00:06:17
Speaker
It's so hard to know because my siblings would think differently to me. Like we we would have grown up in a household where my there would have been a lot of lack and scarcity mindset around money yeah and what we saw. You know, it would have been, but whatever it was, i just i I just went the opposite way. So I think your childhood could can, usually you soak up from your childhood what your parents what your the beliefs your parents are instilling in you. yeah But for one reason or another,
00:06:49
Speaker
I did the opposite of of that. But that's very my personality. Now, if people say you you should do X, I'll do Y. Oppositional. Like I'll do the opposite yeah of what people say.
00:07:01
Speaker
oh but you like, you know, we were talking about email newsletters. I'm like, well, everybody is saying you should do an email newsletter. and I'm like, well, I'm not really sure I want to. yeah You know what I mean? And like yeah just because everybody is saying it, why do I have to? And so I really i don't always go with the crowd, if you know what mean. And I think that's a really important quality in business, particularly anyone like myself or yourself who are growing and like an online service led business where your personal brand is extremely important. and
00:07:33
Speaker
There's so many mentorships out there, mining my new mentorship included. But there is no one size fits all. And I think the worst thing that you can do for your business is be ticking all the boxes because you feel you have to. And I've done that. And yes, it can work to a certain degree. You're doing newsletters, you're following this exact blueprint for your social media, you're. And, you know, you're doing ah you're doing everything that you need to do. But there's something missing and that missing and this this something that's missing as we're entering the world of AI and this oversaturated social media environment, depending what doesn't really matter which area you're in, that gap, that something missing is going to widen massively. And what that is, I think, is is authenticity and connection to your people, the people who who watch you. And I think that's something that you capture really well that although and it's funny because I would growing up would have been very much like you talk about, you know, your older sister being really shy and you just, you know, not giving a fuck and being really confident. That was me and my sister. Now, there was only two of us. She's four years younger than me, and I would have been a very timid, anxious, worried, shy child. And she was like if we went on holidays, she was the one that would make friends and then I'd like slot in and join. So she so she reminds maybe that's why I connect so well with you as well, because you probably remind me of her a little bit as well. um
00:08:55
Speaker
So it's but it's interesting in recent years since I have moved away from teaching and I've built my own business and I've become a little bit fuck you to the man. Yeah.
00:09:06
Speaker
A little bit when people are like, you have to do it this way, that way. Are you what about this? then I'm like, I don't give a fuck. I don't want to answer to anyone. I answer to me. And yeah yeah and i I won't let someone else control me anymore. But it wasn't even when I was in, you know, the education system and then being a teacher, it wasn't even that anyone was controlling me. But I had these i had these self-built prisons as this is how I have to behave. This is what I have to do. This is what people expect of me. Even when I built Nourish Her Coaching, that expectation to show up
00:09:37
Speaker
as the person that people want to see me as. And I feel like I'm shedding shedding that other layer and I'm like, now i'm I'm showing up as me. I'm still Kate who helps you with your health and fitness. But i also there's also another depth to me that I need to to be able to express. And I think...
00:09:55
Speaker
be having developing as an entrepreneur, developing that ability to just be like, no, some things are not for you. Some things are. And just because someone tells you you should be doing it doesn't mean that you have to.
00:10:08
Speaker
I totally agree. And this has come up for me in my business where everyone has been saying to me, you have got to digitalize your products. Right. So which I understand. And you have to digitalize the 21 Day Manifestation Challenge, which is my signature challenge every year. But here's the thing.
00:10:26
Speaker
The accountability of the manifestation challenge, the community aspect, is what is getting everybody to come to it. yeah And I know myself as a busy mom of four kids that if I sign up to anything, I'm never going to listen to it and I'm not going to do
Handling Online Negativity
00:10:43
Speaker
the work. So I know all these people are just going to like tap out after week one once yeah when it's digitalized. And I can do it. You mean if it's like automated? If it's if it's all automated.
00:10:52
Speaker
So online, you just sign up to the 21 day challenge. And then it leads you through the course. And it leads you through the no human interaction. yeah With no human interaction. And yes, that is definitely going to be there at some point, especially for people who live in countries where that there's a lot of time differences, which is something I have had to deal with because I get a lot of people from Australia on my challenge, Canada, USA. So there will be that.
00:11:14
Speaker
there will be that available in time. But people have suggested to me, just just you just need to like do that only and you'll make money in your sleep. And I'm like, hold on a second. I'm telling you, the reason why people are signing up to the challenge is because of my morning messages. every single morning. It's because I'm there doing it with them. But it's also more. It's about more than making money when you sleep. And like, you know, yeah i I've got there that make it like I make money in my sleep. It's not fucking fulfilling. It's not fulfilling if you're not helping someone, if you're not connecting to the people who are paying you the money. And if you know that you're not contributing in some way, and although you are contributing by creating an automated
00:11:55
Speaker
system, let's say, or, you know, putting out kind free content and podcasts like we do. But I think that that connection piece is everything, not just for the customer journey, but for yourself as an entrepreneur, for yourself as a coach.
00:12:09
Speaker
I think it's really, really important. And it's something that I i kind of learned the hard way, I think. Yeah, I think you're totally totally right. Because when you get the messages from people like, oh, guess what? I just manifested my house or i just this it kind of balances out the shit that you get online.
00:12:26
Speaker
Yeah. was Like yeah you're delusional, you're full of shit, you're this, you're that, the other. So like, but but human experience is all about connection. It's all about that connection. So, yeah.
00:12:38
Speaker
Let's talk a little bit about the social media shit. Because I know we we talked briefly about this in our coffee before before we got here, but and it's something that I've experienced a lot. I know a lot of coaches in the health and fitness space and I've had conversations with a lot of people about this. And unfortunately, when you're putting your information and your opinions out there, um you are opening yourself. It's part of the job. It's part of the job to learn how to to deal with negative comments, negative messages, hateful, like hate, to be honest, like actual hate. And the bigger your audience grows and the more views that your your content gets, the worse that gets. And um it's very, very difficult to deal with. And I often look at like the younger coaches, you know, the people in their twenty s
00:13:26
Speaker
And I'm like, how the fuck are they dealing with this? Because, you know, I'm 40. I don't get like my circles very small. I don't like I don't care. I've got my husband. I've got my kids. I've got my close friends. I have my new business friends that I'm making through and through this this new life that I have. And and that's it. And I do other people's opinions don't define me, but they very much would have in my 20s. And I hate that we live in a world that that's part of the job.
00:13:54
Speaker
ah Yeah, 100%. I love debate and opinion, as you do as well, but like measured and balanced. And I think you should look at it this way or that way instead of, for example, I got a really big fright before Christmas.
00:14:09
Speaker
I always, i genuinely try my best to respond to everybody in the DMs. You will not get a written message from me. You'll get a voice note. Typically, I try, but it's as I'm growing, it's getting a little bit harder. But I had somebody who commented on a post and then got into my DM saying like, yeah, look, I think gratitude is like pissing in the wind. And, you know, and I was very measured. Like, well, I think, you know, if you start and you try and, you know, just talking about gratitude a little bit.
00:14:36
Speaker
Anyway, long story short, ah he, I said, well, it works. And this is the reason why he he wrote a message saying, fuck you, I hope somebody smashes your skull in. And immediately when he said that, his username changed, like in the in the comments. But I have to say, it gave me such a fright, because it gave me fright as someone who's online and also has children. yeah And I was like, oh, my God, imagine I'm a mother and someone like just doesn't like what I want to say and they come and attack me like these are the things that are starting to go around your head. So that was like the point at which i was like, OK, no more kids on social media at all for me. None. um I'll cover their faces, even though, you know, you can uncover them in different ways. But so generally, I don't anymore put my my kids up anymore. And then I also made a commitment to myself. I was like, Yvonne,
00:15:24
Speaker
No more responding to anything that's negative, right? Because what I found was that once I was starting to kind of respond to them, even in a like whatever way it was, it would start to consume me for the day what I said, what he didn't say. I'm like, why are you even thinking about this five hours later when some guy is eating a bag of Doritos in his basement doing whatever the hell he wants? Or it could be a rage bot, right?
00:15:48
Speaker
um So I stopped kind of commenting, but I also realized that it's not my personality to hold back all the time. Sometimes I need to get the sassy bitch out. Like I just need to like say, ah hello, like whatever. And it actually makes me feel all right. And like you might say,
00:16:05
Speaker
Jeezy, Vaughn, you should be like love and light. Well, you know what? Sometimes I'm and, you know, I'm straight up. I'm direct. And I'm not always going to let everyone just scroll on by. Like I might say something, but most of the time I try and leave it. But I did have, which is wild. and I put up a post. i I was going to the podcast studio. I clipped a wing mirror of a van. I left a note on it and I put up a post on LinkedIn about how my neighbor saw what happened and he said this happens all the time and people don't stop. And also the guy called me and said, I'm so grateful you stopped. Nobody ever so like this happens and and people don't stop. So effectively,
Personal Growth and Branding
00:16:44
Speaker
I was shocked that people don't stop. You've hit a wing mirror. It wasn't really that damaged. But anyway, I put it up on my social media and I also explained how I used it
00:16:53
Speaker
to show my kids how to manifest my seven-year-old. He listened to the conversation because I had to call this guy back. He left a voicemail. and I was like, listen to this. Mommy made a mistake. I want you to hear the conversation. have no idea what this driver of the the owner of the vehicle is going to say to me. But hey, I have to take responsibility for myself.
00:17:12
Speaker
And so I put up this post on LinkedIn, which I'm really struggling with at the moment is to find my feet on LinkedIn and what to post because it's a business platform and every platform is different in what you say and how you show up. And it's also other lawyers and colleagues and all that. But anyway, this female lawyer who I know who is a very big following on LinkedIn and I've DMed her and messaged her before,
00:17:36
Speaker
put up messages like, um ah are we expected to be inspired by you? Blah, blah, blah, blah, blah. Anyway, it was three paragraphs, right? And it was so confrontational that in the moment I deleted the whole, I deleted the post and I was having dinner with my husband when I saw it. He went to the bathroom and I opened my phone, as you do really need to stop looking at my phone. But anyway, and after that, he was like, what's wrong with you?
00:18:00
Speaker
Why are you not present? But I hadn't processed it yet, so I didn't want to say it to him. And he's also on LinkedIn, but he's a tax lawyer. And sometimes he's like, oh, I'm afraid to go on LinkedIn because I don't know what you're going to put up, right? Because his colleagues and everyone is going to see it. then And then, so then I started overthinking, oh, my God, is that a stupid post? Does everybody think I'm ridiculous?
00:18:19
Speaker
But everything's a lesson. yeah Everything's a lesson from the universe. And I just reminded myself, you know, you got to be you. You got to show up authentically as you. And there's going to be field people that like you. And there's going to be people that don't like you at all. And you're just going to get more and more and more of this as you grow. So buckle up and suck it up.
00:18:38
Speaker
Yeah. No, I think it's so important. And I think like it's funny, I think one of the lessons that we we really need to teach our kids, particularly our daughters, which is a lesson that I wasn't taught really as a child.
00:18:52
Speaker
and It's not everyone's going to like you and you don't need everyone to like you. And I spent decades of my life trying to please everyone, trying trying to make sure that everybody liked me. And then I think it really wasn't until I started growing my Nourish Her business that I was like,
00:19:09
Speaker
Oh, OK, I'm really the right person for some people and other people are really not going to like me. And it was that this is in my 30s to be like, wow. And it was actually quite freeing. But what in relation to like the negative hate, like the hate, like of my comments like on on Instagram aren't too bad, but like i I've i have bigger reach on Facebook, so I get sometimes but Particularly the food ones. You know, if I put up something about or about the weighing scales, if I put something about the weighing scales or about meat or about dairy or about processed food, it doesn't matter. I could be saying eat more whole foods and I'm being obsessive. I could be saying, you know, yeah make sure you have balance and eat chocolate every day. Then I get hate, you know, eat pasta or eat meat. It doesn't matter what I say because I very much believe in a very healthy, balanced lifestyle. I think we should be able to eat pasta and meat and chocolate and plenty of fruit and vegetables. Yeah. But sometimes in a reel, you'll zone in on one of them. And anyone who follows me knows the balanced approach. But you'll get someone who'll land on the reel and they'll put something so hateful in the comments. And then sometimes someone else will then reply and then there will be a whole conversation. Sometimes people will defend me in the comments and they have a whole fight. But all of this gro like grows your engagement. And just to remember that if there are people fighting in your comments or there's people hating on you in your comments, it doesn't fucking matter. while they're typing and commenting, your reel is playing over and over again. And what grows you is watch time. And what one thing I did to protect myself, probably while I navigated this confidence as well, like I look at it now and I think I can go into comments a lot more now than I could even a year ago. But when I was actually growing on social media, I i just stopped reading comments at all. So I would see the notifications come up. And the other way, I don't know, is it Instagram or Facebook? You can see the start of it.
00:20:54
Speaker
Positive or negative, don't know. I did not read comments at all. And I would say this in my stories a lot being like, thank you for any kind comments. I have to protect myself. I don't read the comments, but I would always reply to a DM unless it's a negative one. I see. And I don't get many negative DMs because most people will just. I had someone actually recently correct my grammar. I had that too but I was like oh thank you love when people correct my grammar. But actually looked and I was like my fucking grammar wasn't wrong. Mine was wrong. Fuck you I have a degree in education. was wrong but I was totally happy. But even if was wrong I'm like oh fuck off. You kind of laugh at things like that. But in general lot of the negativity is in the comments. Most people won't
00:21:38
Speaker
don't have the courage to actually message you directly. Some people do. And I don't think that we have a responsibility to to respond to that. But like any positive comments or messages, and I would always make an effort like in the DMs to reply to like you that that everyone gets responded to. and And I think it's really important to remember it. can You can get so consumed with the negative. So any coaches listening, anyone who who is, you know, in some way, you know, providing a service that's helping people.
00:22:06
Speaker
And you can get so consumed by the negative it like and our brains are designed to focus on the negative to protect us. It can get like and it it makes me so sad that so many creators, so many coaches don't pursue their careers to the full capacity because they're afraid of or because this negativity consumes them and they they can't move past it when you need to look at the at the difference that you can make like I I'm like, it's selfish for you not to. like You have something to contribute to the world. Like you talk about, like, you know, women who've manifested babies due to your manifest of manifest challenge. I have a client recently who was type two diabetic and reversed it.
00:22:48
Speaker
Like I've had several clients lose enough weight to be able to have a healthy pregnancy. I've had several clients who have reversed their pre diabetes diabetes. Like this stuff is incredible. Like but I've had clients that have changed careers because they are gone for promotions that they'd never have the confidence to do because our coaching is not all about, you know, calories and macros and protein. It's also about building your self-confidence and your why.
00:23:14
Speaker
And I think if we get so consumed by the negative, it stops us connecting with who we can really help. Yeah. And I think going back to that is that you have to so step back and like, for example, for me, i don't like everyone. Now, I don't hate people, but there are certain people who are are really big names in the world and podcasting and this, that and the other that other people will love. And I'd like, they're not for me. Yeah. And what do you do well if you if they come up on your page? Yeah.
00:23:44
Speaker
scroll Scroll on by. go on buy I don't unfollow them. i don I'm not following them if i'm not you know if I'm not interested in what they have to say and if they are not my vibe. But then that reminds me I am not for everyone. And I always say to people when people they join my manifest challenges like if you if you need a little bit of like.
00:24:03
Speaker
warmth and cuddly feeling and like just this like i'm so sorry that you're going through this like i am that like i'm just not for you i'm like get your shit together stop making your excuses shut the f off and let's do this because it's happening yeah right i want to write when i write a book i'm like um i'm i'm thinking i'm like i'm gonna call it just shut the fuck up and manifest I love it. Like, I just don't want excuses. And that's not. But going back to the comments, for me personally, my favorite thing is replying replying to comments in a very manifest sort of way. Like, so someone will say, like, I'm manifesting more money or something and I'll and i'll write underneath it Universe, show Caroline the money. And that is my favorite part. yeah That's actually my favorite part. So I have to look at the comments. I love responding to people. so I found that what's happened with a lot, you have to find your own niche, your own vibe. I don't have no notifications on, no, hell no. But um but I'll go into a post and I'll just check what's there and I'll respond. It could be 24 hours later or two days later. But a lot of the big time creators, what they do is that they now have an assistant who's just thrown in a heart emoji or a fire. Now they're much bigger than I am. But I never want to lose that replying to people in a very fun way because that's my thing. But it's also your connection to what you're doing. And if you detach from that, you kind of forget why you're doing it. Yeah. And like that happened to me a little bit as well for a while where um you kind of forget why you're just pumping out videos for the sake of pumping out videos and you kind of forget the impact that they can have and how they're helping people and you forget about the people that are watching them. But I even think about, you know, like you say, people that you you don't follow and that you don't particularly like on social media and you'd scroll past. And I think this is what a lot of the haters don't realize. If you don't like me and you stop on my post or that you don't like you and they stop in your post and they comment on your post and it's playing in the background.
00:25:59
Speaker
the algorithm is going to show them more of you. You know what mean? Like that's how it works, people. That's how it works. So like, for example, I really do not like Conor McGregor, for example. yeah And but i I on my TikTok feed, I listen to a lot of personal development business and it like spiritual stuff. And and Conor McGregor has there are some like, you know, the clips that will come up of his inspirational like spiels or whatever.
00:26:27
Speaker
When he comes up on my feed, like I will scroll past so quick. He's going to quip my feed now because I'm talking about him and we'll move on. But I will scroll past so fast because I'm like, I don't want him on my feed. yeah I don't want his energy on my feed. And that's the approach people should take. If you're not, if someone is not your vibe, scroll past quick because the longer you stay looking at them or typing comments, the more they're going to show up. Get them out of your world. That's OK. Yeah. Bye bye. Yeah.
00:26:51
Speaker
Yeah. Like not for me. And that's OK. and You have to remember, I think, going back to the business point, when you set up your business, I said this to you earlier, like the biggest challenge for me wasn't the loss of the lovely law salary every month, the annual bonus, the equity that I got was trying to understand how am I going to use my mindset to get through these so this social media issues? the negativity, because like you said, our brain focuses on the negativity. So ah typically now for me, I just say, five, four, three, two, one, let it go, Yvonne. And I will say that 100 times until I stop thinking about it. But it's really, you really have to have a thick skin. and let it go. I think you need to have a self-awareness as well yeah and that and that you're not attaching emotion to your reactions either that we're human. So, you know, when you find yourself getting reactive or feeling upset or losing confidence in something or whatever your reaction is. To be able to detach from it, just give yourself a little space and be like, OK, fuck. OK, yeah, like this is this is triggering me. What, what, why, what? Or just, you know, like then giving yourself time to let it go so that you respond rather than react and you don't let it define you. And I think that comes with self-awareness and just being the observer of your thoughts, which is a skill and that takes time. Yeah. I also think that if you're growing a business, right, and you want to grow your business business online, which is online is an amazing platform to grow from a manifestation perspective, right?
00:28:19
Speaker
Don't use other people's material to pull them down to make yours look better. You know, these stitches. hate this I hate this. hate this to other people that are doing stitches and i see this from like you know big content creators being their stuff being taken to for people to like say say stuff against them yeah so someone's sitting there on their on their phone on camera watching the person's reel and then commenting and then commenting and what you're going to do in that situation is that you invite very negative comments because people are agreeing with you and not with this big name and they're doing it So they can grow on social media Yeah.
00:28:54
Speaker
And it's terrible because what you do is you attract a very negative community and try selling to that negative community. Good luck. Yeah. Good luck. And even if there are some genuine people in your audience, they won't trust you because you're the type of person who is pulling somebody else down.
00:29:14
Speaker
Yeah, exactly. So I had this. I saw this one video of a big, you know, a UK creator doing this to an Irish person who's quite large. And let's say the the Irish person who's quite large, let's say her name was Susan, right? I don't even want to get get into names, but at the she said about everything was against her, everything, everything. So now lots of Susan's followers were were agree saying, no, she's doing this, she's doing that. So they were really stank because she's obviously huge. And then a lot of people totally tearing this Susan down, totally. But the person who created the content at the bottom of the caption said, and no shade to Susan.
00:29:51
Speaker
What do you think you're doing? yeah It's shade and it's shady. Don't be a shady person. And if you disagree with Susan, create the content in your In own way. In your own way. yeah One thing that I actually found that I was doing and I realized it, I picked up on it.
00:30:09
Speaker
i was like, oh, I shouldn't do that. Was I've started to say on my Zoom calls and in my community that I feel like some manifestation coaches are making manifestations so complicated. in order to draw people in to almost suggest you need to follow me because it's so complicated, right?
00:30:28
Speaker
And I just think it's wrong. Like it needs to be simplified. And it is really simple, right? But I've started to say that not calling anybody out. And I was like call anyone. You don't need to say that. Stop saying that.
00:30:39
Speaker
You just need to show people. need to be it. You just need to be it. And you need to teach it and you need to show it. But stop talking about any other people. It's not relevant to you and your business. You know, stay the course, walk your own path and leave other people out of it.
00:30:54
Speaker
Yeah, I couldn't agree more. And it's interesting. I remember I joined a mentorship a few years ago and one of the questions on the onboarding form was, who did I view as my biggest competition? And I couldn't answer that question because i like now, and again, another reason probably why I connect so well with you, like especially in those early days, I was so delusional. Like in a really positive way. I was like, I had my message, what I was giving. I didn't really follow anyone else. I like, you know, fitness related. I, you know, I didn't. I wasn't looking at other people to try and be like them. I was just showing up as me.
00:31:28
Speaker
And I was like. There is no competition. The competition is myself. It's my own voice in my head. have my own competition. just need to not go bankrupt before I build this. That's the only thing. The amount of money you spend when you're starting out. like You just stop spending the money. If that's a piece of business advice I can give people, stop spending the money.
00:31:50
Speaker
yeah like If you don't have the money, just stop spending it. You can grow. do you know what I was doing in the early days? ah This is just an example, right? Very, very early days of Paws Penny creating the products. I had a photographer come and take pictures of the products. I had a marketing spend of three grand a month.
00:32:08
Speaker
I wasn't even paying myself. there was I had 1,000 followers. What in the actual fuck was I thinking? That money could have been spent like you need to. And you know what I do now when I want to put products on my website?
00:32:23
Speaker
I put them under a tree in my garden. I take a picture and i put them up. Yeah. The end. yeah Like I think people are just think that they need to spend more and more and more money. But you actually don't. You just need the basics. Until you grow. Yeah. And the reason why people spend so much in the beginning is because they think they need to be different. they They need to spend money to be enough for people to want to work with them or buy from them. And it's like it's that's never been more untrue in 2026 as we're recording this. People are sick of perfect. People are sick of being sold to. People are sick of fakeness. They just want a real. They that like people can't even tell the difference between an AI person and ah a real person anymore. So the more fucking real you can be, show up without makeup on, show up with your hair all over the place. My videos were all done with like my washing hanging in the background, my three bed semi-detached house. Like there's nothing fancy about anything. I've never had. This is a about as fancy as it gets, the studio. And again, that's only at this stage of my
Career Transition and Gratitude
00:33:23
Speaker
career. Everything was done at home. I worked for my kitchen table for a long time before I even had a little desk corner. And.
00:33:29
Speaker
i I had an iPhone. like I still like all my content is there's no camp fancy camera. There's no camera crew. It's my iPhone and it's not even the top iPhone. I have the one I have an iPhone Pro. ah Like I don't even know which number it is, but the camera quality is good and it's enough.
00:33:46
Speaker
It's enough. But you even saw like when you did my manifest challenge. The reason why I could do that challenge was I got up every morning at five. I did my videos and I hit the gym. There was no makeup on my face.
00:33:58
Speaker
I literally rolled out of bed, made my coffee and sat in front and to talk to my audience. And if you are not comfortable with your hair not being brushed, your skin not being perfect, your outfit of the day being on.
00:34:12
Speaker
Look, you can do that. But like if you're a busy mom, like I have four kids, I need to prioritize my time. I'd rather hit the gym for 60 minutes than take that shower, put on my makeup, dry my hair and look perfect for an audience who don't give a shit. Yeah. Even if I think about this studio. So this is my first interview back in the studio. I've had a break. I haven't been here since December. It's now June as we're recording this.
00:34:38
Speaker
And I was last night, I was like, what I wear to the studio? And oh, will I get a blow dry? And will i and then I'm like, why are you setting a standard that you have to keep Kate? Just be the Kate that people are used to seeing. So I'm here in my jeans and my little vest top and I'm, you know, put a little bit of makeup on my face because the lights are bright. But like...
00:34:55
Speaker
Yeah. I think that if you are going to build a business, you need to think about, especially if you're a mom, you've got kids and it's busy, you need to think, what is going to work in my life?
00:35:06
Speaker
Because if you set this standard for yourself that you always have to be done up, new outfits, perfect lighting, perfect setting, it's very hard to maintain. It's really, really hard to maintain. So I found that the because because I have just been able to show up as myself, it's easier for me to create content. Now, a lot of my content is in the studio. But if you look at me in stories, yeah I'm just, you know, it's just it's just in one of those little camera lights that I put at the top of my phone. Now, I do love the light.
00:35:37
Speaker
It makes a big difference. Yeah. But that is it. That's it. There's no makeup. There's no. Do you know And what works for you or works for me isn't necessarily going to work for the person listening. And it is about finding like the main thing. If you are trying to get yourself out there, if people don't know who you are, you're always going to be the world's best kept secret. It doesn't matter how good you are, how qualified you are, how many courses you do. You like how do people get to know who you are by just putting shit out there like like being consistent content every single day. If you're overthinking it like perfectionism is the worst form of procrastination because you think you're being productive and you're doing other jobs and you're like that you're spending on all the money on the bits and you're editing. Oh, do I need an editor?
00:36:20
Speaker
Just fucking post it. Just post it. I'm definitely not a perfectionist. like so I think I think that's what that's what's quite probably good about. well That's what we were saying about this. This studio, even though my attention to detail is terrible. That's why i have this studio. And the other thing is going back into your business is like you've really got to love what you do. Like really, really love it. Because if you think about even my journey, right, 2022, actually this day, six years ago, was when I buried the baby, Polly, June 5th, 2020. So like another. so but but you've got to love what you do, right? And I launched the business in 2022 with 400 followers.
00:37:00
Speaker
The following year, because I remember my mom asked me at WellFest, my first year speaking at WellFest, how many followers do you have? You only had 1,300. So it's 2023. 2024, it was 3,000.
00:37:12
Speaker
2025, I hit 10K in January. And 2026, I hit 27K. It has only been recently. And people are like, you're exploding. They're saying to me this about my social media, the views, everything has gone up. I'm doing this for four years, but I didn't, you know, this is my first year all in, not as a lawyer. So I feel like I have more space. i have more time to create. I'm happier. I'm just have more freedom. But here's the thing.
00:37:38
Speaker
You've got to keep posting and showing up to get the data. What's working? What's not working? And you cannot look at it as like an overnight. I want to make the millions now.
00:37:48
Speaker
It's rare that that happens. And this is coming from a woman who is a mom of you three kids or four. yeah Yeah. Mom of four kids who has experienced depression.
00:37:59
Speaker
the loss of a child and health struggles. And, you know, it's not like you're coming from this delusional place where you where everything's perfect. Life hasn't been particularly easy at times for you at all, like like some of the worst of the worst.
00:38:13
Speaker
But. And even now you're balancing so much, you know, we're here recording, you' like, i have to run and up to this, this and this. um And let's let's just talk a a little bit about you as well, just in relation to, and I suppose, your story as well, just as to Coming from a lawyer. So we talked about your early life. So lawyer to where you are now with your your manifestation business. Yeah. So, you know, I got people go back and they say to me, like the economy so bad, I can't get a job. I'm like, hello. I didn't get the points to study law, but I'm still doing it.
00:38:45
Speaker
I went to college in Galway, did arts and history. Then I did an LLB and I went to Galway and I did a master's in commercial law. It was 2008 and eight. and eight i was so naive. So naive. i didn't I thought that like the top law firms would be calling me up saying like, Yvonne, you want a job? Not like that. I got no interviews. None. But I manifested that I'd be in one of the top five. Long story short, I got in.
00:39:06
Speaker
Did I get in as a trainee lawyer? No, I did not. I got in as a paralegal, right? yeah But I worked my way up. I worked my way up. And I actually got promoted a year before the intake that I went in with.
00:39:19
Speaker
And then I got offered this incredible job in-house in a biotech. I mean life-changing at 29. So it's what's called a company secretary of a PLC. But usually when you're a company secretary, it's not a secretarial assistant. It's usually an accountant or a lawyer, which was something that I was manifesting in my 40s, which is what I'm now. I'm going to be 43 in October. And I got it at 29. was like, hell no, I'm not taking that job. yeah Until every man around me was like, take the job. You're crazy. I'm going like, I was like, okay, I'll do it. So I took the job. It was absolutely life changing from a monetary perspective. And, um you know, sitting with boards and just incredible, just incredible experience.
00:40:01
Speaker
But then after the loss of the baby, I struggled with fertility. I actually had the opposite of kind of infertility. I had super fertility. Did you lose your baby on your first pregnancy? No. So I had three miscarriages in a row. And then I had my son. And then Polly came. Then Polly. so ah So it would have been my second like actual pregnantn like pregnancy. and um And then that's when everything kind of just started to shift and change. Now, when you're building a business or you're thinking about a business, people are like, but where do I start? And I always say, like think about what people are saying to you.
00:40:36
Speaker
Oh, you're so good at baking. Oh, you're so good at hair. You're incredible at nails and nail art. You have such an incredible way with words and writing. Everyone used to say to me, Yvonne, you're like the manifestation queen. Like you manifest everything that you want. And so what happened was after her loss, I created the gratitude box and then the manifestation box.
00:41:00
Speaker
And then it just started to save you. Yeah. After you lost her. Yeah. Which is weird because I always i always feel a bit funny coming online and being like, if you want to manifest anything, you've got to go back to gratitude because I'm like, it's so it's such a wish not a wishy washy term, but it is really true back to gratitude. But I felt like I couldn't write all this. You know, I out followed Oprah and she's like she writes 10 things a day and I just couldn't because I was grieving. Yeah.
00:41:28
Speaker
So I just wrote one thing and sometimes it was just grateful that i was happy waking up grateful I didn't have nightmares. I had a lot of nightmares post her yeah the loss um grateful for my son that i actually had. It brings you into the present moment doesn't it. Yeah. like it You know when you really have to think and think really hard about gratitude in difficult times and it's so easy to be like this is wrong this is wrong I feel this way this way and this way but when you really look at it I like that being able to look at your son and look at his little face and be like so fucking grateful for him. Yeah, that doesn't it doesn't mean that you're not grieving the loss and that the love for the baby that you've lost is any less.
00:42:06
Speaker
Or, you know, being grateful that you had a coffee with a friend that you really needed to speak to doesn't mean that you're not betraying your grief either. But you're learning you're learning to to zone in on those positives as well. Yeah, and I think awareness is key.
00:42:20
Speaker
Awareness is absolutely like just becoming aware. So becoming aware of the little things that you could be grateful for. And then it just spiraled on and on. And ultimately, what happened was like, you know, like you did when you were starting your business. I'm working two jobs. I work a four day week as a corporate lawyer in a biotech company on a Friday is my what I called a pause penny day. Podcasting ah boxes, posting boxes, everything.
00:42:47
Speaker
But I'm still trying to post content during the week. I'm still being asked to speak at like Wellfest and different. So there is more going on. But I'm getting to a stage where I'm exhausted.
00:43:00
Speaker
um Someone, one one of the girls, Kat, she said me sent me a message like, Yvonne, I hope you don't take this wrong or personally, but on your podcast episode, you look exhausted. And I was like, I am exhausted. So I said to my husband, like, I can't do this anymore. Like, I can't do both. And I love law. I love it. And he was like, well...
00:43:21
Speaker
Tough shit because that salary coming in the door, especially coming from if people know me well, like coming from a household where my husband does 60% and I do 40 or maybe it's 70, 30. He is incredible, right? So he's like, if you're not going to do the laundry, he does laundry. If you're not going to do the shopping, if you're not going to make the healthy dinners, like the other day he was like, oh yeah, the kids had toast for dinner when Yvonne is on duty. Like was just like, fuck it, whatever. And he would be like, he makes his own stock.
00:43:54
Speaker
He makes his own stock, right? So like, he's like, well, the least that you can do is bring in some good cash. Do you know what mean? So he's like, hell no, you're not giving up your job. So was like, okay, when you're manifesting, you keep going, you keep going. You don't know how with the business. But there comes a point, and I just said, universe put me on the right path, show me the way. And then...
00:44:19
Speaker
Lo and behold, I was made redundant and it was like, it was sad because it was due to not having a clinical trial work out, which is really sad for the patients.
00:44:31
Speaker
But for me, i was happy to be made redundant. I'm still involved in that company and in a different capacity as on their subsidiary board. So I still do a little bit of work with them. Um, if you ever see me in five star hotels, it's because of them. Like, you know, ah It will be because of the manifestation. Oh, yeah. One hundred percent. One one hundred percent. um But, you know, like sometimes as well when you're in business, you think it's going to you have this vision for your business, but you've got to be open to pivot. Right. So I started with manifestation and gratitude boxes and I realized that
00:45:08
Speaker
There is so much um knowledge about vision boards, which I do not like for my reasons, right? And my style of manifesting is writing it down. Me too.
00:45:21
Speaker
Right? Yeah. But it's very hard unless you're going to put a shit ton of effort into trying to explain to people constantly day in, day out, day in, day out why they need to write it down. And I just didn't want to do that. I want to tell people how you manifest the baby, the soulmate, the money, the traveling abroad, the visa, whatever, whatever it might be. I don't want to sit there and tell people every single day you need to write it down and get this box. This is like me with with health and fitness coaching. It's the same thing. and Like it's like the mission isn't any different. Like so for me, I very much think I'm here to help people connect with themselves, become healthier, healthier.
00:45:59
Speaker
happier and experience the freedom, whether it's freedom from from, you know, illness within the body, whether it's freedom like financial freedom, freedom within their lifestyle, their business, freedom with their self-confidence. But I think that ultimate goal is is very much happiness, connection and freedom. So with nourisher coaching, you know, we we start the starting point is the body and it's, you know, getting healthier healthier. If losing weight is is one of the objectives to get you healthier, then that's that's part of it. We have women who come to build up their bone density and muscle mass as well. It's, you know, but that we start in
Balancing Motherhood and Career
00:46:32
Speaker
the body. But what any of my clients listening will know is they joined to lose a few pounds. They're now on its personal development journey. Yeah, yeah, yeah. What the fuck happened? And our Wednesday calls have very much become that. But even now with this pivot in my business, it's like, you know, Nourish Her is is grown. I'm still there. I'm still morning messages like your challenge. There's morning message for me every day with with and the Nourish Her clients in in our WhatsApp group. We have a call every Wednesday night. It's my highlight of my week. We connect. It's still it's it's magic. and And I'm growing this this business now.
00:47:04
Speaker
this business business now, but it's because I've grown and changed a little bit along and I've learned a lot about business in these past six years while I built that business alongside working other jobs. And, you know, and then i and it's all I think about. It's all I read about and I listen to. And I'm like, I have so much to share with people in this. Yeah. So much to share. And there's so many people who are stuck in this.
00:47:27
Speaker
you know, this safety net of it of a job and a career that they're not that that some people really hate and it's killing them and other people that are just meh, it's OK, pays the bills. That was me in teaching. It was like, oh, didn't really have time to think about It was raising kids. And yeah that's just what it was.
00:47:42
Speaker
But that it is very possible if you really want it. It's not going easy. And it's really not fucking easy, but it's also really fucking exciting and free and freeing. But I want to be that support for people to to know because I needed that. And I had it in loads of different mentorships that I did that. No, you're not crazy to think that you can do this.
00:48:04
Speaker
It's okay You're not being reckless. You know, it's OK to to me and, you know, it's OK to work hard and you don't need to feel guilty for this, that or the other. And I want to be able to hold women in that space as well so that they can reach their their true potential and for it to be.
00:48:20
Speaker
Yes, we can make money. Yes, we can live the five star life. But that's not the objective. yeah The objective is contribution, impact and freedom. Yeah, and the money will come. Yeah.
00:48:32
Speaker
Because I do still want the money. Yeah. Because I want to have i want the nice. want the money. Universe, show me the money. Like, I still want the nice life and the nice things, right? Yeah. But I also love my freedom and flexibility. It's not worth it. The money is not worth it at the cost of your health and your freedom. Oh, yeah. Like, it come completely. And even before, I used to say to myself, like, honestly, going through my fertility journey and and then having kids, I used to say to myself,
00:48:58
Speaker
I don't think I was actually built to be a but ah mom. And my husband was like, Yvonne, you cannot say that to anybody. But you know what I realized? I realize realized I wasn't built to be a mom who's working insane hours trying to take their kids to swim during the week, answer emails at the side of the pool, bring them home, tell them, put on the TV because I've got to get on a call.
00:49:19
Speaker
I wasn't built for that. And nobody is. Yeah. Really. It's so hard. I'm so glad you said that because ive I have felt that over the years as well. I'm like, I'm not as maternal as some of my friends or so yeah some of my peers. And i I need more than than just being a mom. Yeah, me too. And I don't I would like I never judge another woman, whether she is out working 60 hours a week, whether and she is at home full time.
00:49:49
Speaker
I I needed to be more present with my kids and like that, I think I was just so busy for so long. But then I also had this underlying like niggling guilt all the time that I wasn't a good enough mom, that I wasn't present enough for them. um And now I am more present and it's easier, but it's probably easier because mine are a bit older as well. But it's easier now because I'm not as frazzled. And I think we like we're expected to raise kids like we don't have jobs. We're expected to climb the ladder like we don't have kids and we're expected to look perfect while we do it. And it's like, you know, when it comes to like looking tired and wrecked and your friend said that to you, I get those comments on Facebook. I'm like, I'm fucking tired. I'm tired. i'm I'm working a job. I'm building a business. I've got three fucking kids. I'm nearly 40. I'm 40 now. I'm 40. I look like what a tired 40 year old woman looks like because I'm doing everything. Yeah. and And it's also that stage of our life where things are different. So like you have to remember that as well. Like I, you know, going into that perimenopause, all that sort of stuff, you know, it's just it just changes and you change and you're juggling so many things at once. um
00:50:57
Speaker
But I do think that once you get the taste of freedom and you believe in yourself and you back yourself. It's yeah you've unlimited ah potential.
00:51:10
Speaker
Yeah. I couldn't agree more. But nobody's going to back you except yourself. Yeah. Nobody gives a shit if you're living your dream life. Nobody gives a shit if you start your business. Nobody gives a shit if you're growing your business. But yet all people are consumed about is what other people are saying and thinking about them.
00:51:27
Speaker
um Nobody gives a shit. No one's actually really saying or thinking much about you at all. No. And if they are, they have far too much time on their hands. Yeah. Yeah, exactly. You know, like I guarantee you nobody's going to bed at night going, I wonder is Yvonne going to hit her target for her next manifest challenge?
00:51:42
Speaker
Yeah. No, they don't care. Yeah. You know? But I love that you post this stuff out there. Like, you know, I love that you say out loud things that people are afraid to say. And I think that's a kind of a superpower of you, even just in relation to to the mom thing there, because I'm sure there's lots of moms listening, particularly entrepreneur moms that feel that guilt. like Oh, am I not maternal enough? Am I not? le You know, and to be like that doesn't mean you don't love your kids, but it also means that you need something more as well. Yeah. and But like and as my kids are getting older, like I have 16 year old, a 13 year old and an eight year old. Am I older too?
00:52:12
Speaker
Like, you know, I'm the and the most uncoolest person in the world at the minute. You know, and like, you know, I know nothing about anything. But at the same time, that there'll be pat there'll be remarks like in in conversations we're having. Like, I know they think it's pretty cool that I've built my own business.
00:52:25
Speaker
You know what i mean? And yeah they've seen me do it. Yeah. And I think I have given them more than I thought in the moment when I was feeling guilty that I wasn't there for a football match or I wasn't able to collect from school or I wasn't able to do this, that or the other. I was only half listening to the conversation at at a certain you know different points in time that they got to see the hard work that I put into building the business and now that it's built and yes, OK, it's built. Now I'm building a new one. But I i now understand the importance of that presence and it's it's not being with them all the time. And I know that that's because my kids are a bit older, but it's
00:53:02
Speaker
It's the quality of time quality. It's like you said, put your phone down at dinner time and making them like my older ones that have phones, making them put their phones away and, you know, sitting at dinner. And I do this thing. I get that to say, what's the best thing that happened in your day? Very cliche. I know my 16 year old hates it. He's like.
00:53:18
Speaker
fuck's sake he's like um so we might let him go last eight-year-old's just hopping in his chair to tell me yeah and if i forget sometimes if i'm busy or whatever he'd be like mommy what's the best thing that happened in your day and um so it's just little bits of connection like that or my 13 year old daughter asked me to go to the cinema to see that the michael movie with her and i was like great okay she never asked me to go anywhere with her now a a good few of her friends are on holidays but i'll take it So I'm like, yes, me and you, girl, we're going to the cinema Sunday and and like my eight year old always wants to spend. like We have a lot of quality time, me and him together. um And like my 16 year old now is looking for a part time job and it's so hard for them to get that first part time job.
00:53:56
Speaker
um So like, you know, I helped him with a CV. So did Claude Bay as well. But we did it together and, um you know, bringing the CV and dropping him and talking to him about what to say when he walks into these places and, you know, had to you know eye contact, shaking hand. And we've been able to connect in that way. So it's and then there's other times they'll come in and they're like, I'm like, I'm working. Get out, you know, and it's OK to be a bit of both, I think. Yeah, as long as we don't ignore them all together and that we have that little bit of space in every day where where they can come to you and where we can also be like, I'm sorry, I was a bit short tempered earlier. I was stressed at work. Yeah. And also remember, you're a mom and you might have dreams, too. Stop putting your dreams on the back burner just because you have children. Yeah. Like a lot of people will say to me, and this is fair enough, it might not be your personality, but they'll they'll just say like, oh I'll wait till the kids start school and this and that and the other. Like there's always going to be something more. Like your kids are going to start school. Then they're going to be in secondary school. Then they're going to need help with cost like when are you going to start if you're not going to start now?
00:55:01
Speaker
Stop making excuses. Never gets easier. It never gets easier in some ways and then harder in other ways. And there's always something like that. You've got, you know, a kid that might need ah an assessment in school, you know, or a psychological assessment of some sort or, and you know, might need help or grinds or they're, you know, that they're struggling with bullying in school or like that. There could be so many different things going on in your kids lives. And what i what I'm struggling with at the minute now is my teenagers are on their summer holidays. My 16 year old and is not going to bed until like midnight. And I like I'm really firm with that the boundary. I'm like, your phone has to be downstairs and you need to respect that bedtime. But I need to go to bed earlier than that. yeah But it's keeping me awake. So now I'm like, it's like having a baby that wakes you in the middle of the night, except it's a teenager at late at night. So I'm like, OK, I need to know when my child gets his summer holidays, I need to change my routine a little bit. I probably need to work a bit, work a bit more in the evenings rather than the I usually work in the early mornings.
00:55:59
Speaker
i I'm like, I think I might need to just be OK with being up a little bit later and working a bit later and not getting up as early in the morning for the summer so that I can survive and because like sleep is the most important thing. I think sleep as an entrepreneur, like it's the one thing we sacrifice, but you can only do it for so long. And then that's nothing. When I was in a law firm, I well, I was in my 20s and and like so it was totally different. You know, you you can I I was on I'm telling you, four hours sleep a night. And now I do not sacrifice my sleep. Someone asked me the other day, they were like, Yvonne, how do you actually fit in the gym and do all yada, yada? And I was like, I'm in bed, 9.30 10. Like, my body starts to like...
00:56:41
Speaker
Like it's if it's 9.15 at night and and I'm still and I haven't started the process of going to bed, i will start to like I'd like I start to get like almost convulsions. And I'm telling you, if you want to get your head chopped off by me, you ask me to like you do something at 9.15, like take out the bins or throw something. I'm like, ah, ah, ah.
00:57:03
Speaker
No, no. Yeah, I am going to bed. Yeah. And then I'm up at five. But I am a night um ah and an early bird. But I always say it as well. Like, I'm just absolutely categorically not sacrificing my sleep. And I see it all the time when I listen to business podcasts and I watch the videos. The entrepreneurs look exhausted, like they look really exhausted, not just from like mom life and running and racing. They just look fucked.
00:57:30
Speaker
Yeah, because I'm never switching off. No, never switch. And they're so up all night. I'm just not doing that. Yeah. And it's I think, you know, it it is. We'll finish on this. ah This hustle culture of you have to work early mornings and late nights and, you know, you have to sacrifice sleep, you know, so you sleep when you're dead and all this kind of stuff that. And it's like particularly, you know, you might get away with this in your 20s, but like the time you get to mid 30s and into into your 40s and beyond.
00:57:54
Speaker
We need our sleep, our hormone. I'm not going to get all health coach Kate on you, but our hormones need us are like our bodies needed to stay balanced. We cannot make decisions properly. We cannot be creative. If you can't make decisions properly and be creative, how the fuck are you going to grow a business or you need your intuition? Yeah. Yeah, exactly. You need the sleep to do that. yeah But then you need to, especially if you're an entrepreneur and a mom, you need to be flexible. So and I'm i like, I am so, it is so bad at like putting rigid routines in place for myself. but Like I get up at this time and I have to get up at this time and I have to do this at this time. But it doesn't work like that. And I'm noticing I'm like, OK, I need to pivot now for the summer. I need a summer, a new summer routine that works.
00:58:35
Speaker
for my parenting yeah and for my my job when they all go back to school i'll be able to get up a bit earlier again in the morning and you know like at the minute your kids are very young and you getting to bed early is is important you know to have enough energy for it all when they become teenagers and your kids are all very close in age as well that might change a little bit and you're like oh shit yeah okay now i need to collect so and so from from this party and i've to you know And then suddenly you're like, OK, great. Yeah, I'm not getting up at five anymore for the time being. And and that might happen. And i think we need to as women, as entrepreneurs, as mothers, we need to be flexible with our about where we're working, but also where we're resting and switching off and sleeping, because it doesn't matter what's what's happening in the outside. You need that sleep. You need that at least seven hours sleep every night to be able to Function. Function,
Future Projects and Closing Thoughts
00:59:24
Speaker
yeah. Let alone thrive. Like we want to, we don't want to just survive. We want to thrive.
00:59:29
Speaker
Yeah. 100%. Sleep is key. Yeah. It's key. Yvonne, thank you so much. Thanks for having me. I've loved and this conversation as always. and So where, ah anyone who doesn't follow you, Instagram is your main. Yeah. Yvonne Trachian underscore manifest. ah Currently just. finished I finished four challenges this year, which was a lot. So I'm working on a new, really exciting project. And then the next manifest challenge is in January, which will early bird bird will launch in September.
01:00:02
Speaker
But it just it there's so much work involved in that that like that will that's what I'll be focusing on kind of over the summer. It's going to be huge. Yeah. So if you're not following Yvonne, follow her because I'm telling you, just watch her stories, listen to her reels and you don't need to wait until the challenge to start manifesting what you want for raising your vibration, moving towards your goals, just changing your mindset. and There's always something every there every day there from you. and So make sure you're following Yvonne and then you'll be ready for when her challenge launches, which will be massive. I'll be there as well, by the way.
01:00:36
Speaker
I love a good January challenge. i know the best And I know it's cliche and people may talk shit about, oh, new year, new new me, and January. I think it's fantastic time. good We've been sitting down, we've had time to reflect over Christmas and it's like, I'm always like, let's go in January. the other thing, just a comment for for people who like in Ireland, especially you've come from Christmas and January is quite dark and bleak.
01:00:58
Speaker
One of the huge comments that I got back was, oh, my God, I actually enjoy January. And all over Instagram, everyone was complaining. Like, oh, January is such a long month.
01:01:09
Speaker
Do something with your January, whatever that might be, whether it's my challenge or something else. Do something productive with your January to set you off yeah right on on the year. We had such a fun January this year. I think I look back and I'm like, how is it June? But January went so fast. That challenge that that I did with you and and your group, it just went so fast. And that's great way to start the year as well. like And it teaches you how to easily put manifestation into your daily life. It teaches consistency as well. Consistency. Consistency. Like you have to show up every single day and it doesn't take long. It's it's easy. It's short. But you have to show up every single day. So yeah.
01:01:50
Speaker
Thank you. Thank you so much. I've loved this conversation. Yeah.