In this episode, I chat with Frankie Tortora, the founder of the Doing it for the Kids community and fellow graphic designer and podcaster!
Frankie shares her experiences, challenges, and rewards in building a thriving community for freelancing parents and, as I’m sure you’d expect, is super honest about some of the harsh realities of it.
Whether you’re considering starting a membership or a community, this episode is a really juicy deep dive into what it takes to do it.
Key Takeaways:
Building a community is not as easy as it looks; it requires a lot of emotional labor and dedication.
It is important to differentiate between building a community and building an audience, as they are not the same.
Engaging with the community and modeling desired behavior is crucial for creating a positive and supportive environment.
Dealing with churn is one of the biggest challenges of running a community.
The rewards of building a community, such as seeing members connect and support each other, are invaluable.
Episode Highlights:
01:47 Frankie's Journey: From Freelancer to Community Builder
04:09 Challenges and Triumphs of Managing a Growing Community
07:17 Transitioning to a Paid Community Model
09:52 Understanding the Difference Between Community and Audience
22:06 Balancing Community Management with Freelance Work