This episode was recorded live at my first ever Building Your Brand live podcast event.

Before my conversation with Gavin Strange, I sat down with one of the most frequent guests on the podcast and my number one business bestie; Hannah Isted [https://www.hicommunications.co.uk/].

Hannah is the founder of HI Communications and author of The Best 90 Days Ever. In this short but powerful conversation we talk about the idea of "Big Fish Energy"; a mindset that has helped both of us go after bigger opportunities in our businesses.

We discuss how the concept started as a voice note between friends, how Hannah experimented with embracing "big fish energy" for a whole year, and the surprising opportunities that followed; including speaking on bigger stages and pitching more confidently.

Hannah also shares a refreshing perspective on growth: sometimes the most powerful move isn't chasing the next shiny opportunity, but focusing deeply on the things you already have.

Key Takeaways
 * When you start asking "what would a big fish do?" your decisions change. When you approach opportunities with confidence and intention, you begin showing up differently and people respond to that energy.
 * If you treat your business like a serious business, it will start to grow like one. Small foundational changes; systems, structure, and organisation, can unlock much bigger results.
 * If you allow yourself to experiment, opportunities will appear. Hannah treated a whole year as an experiment in being bolder, and it led to speaking opportunities and career growth she hadn't expected.
 * Stop comparing yourself to others; you can define success on your own terms. "Big fish energy" isn't about competing with others, it's about deciding what growth looks like for you.
 * If you focus on strengthening what already works, your business becomes more sustainable. Sometimes the biggest move isn't chasing the next opportunity; it's investing in the foundations you already have.

Episode Highlights
 * 00:00 – Introduction to the live podcast event and Hannah's segment
 * 01:36 – Meet Hannah Isted and the idea behind "Big Fish Energy"
 * 03:00 – How adopting a "big fish" mindset changed opportunities
 * 07:25 – Comparison, confidence and recognising your own achievements
 * 10:00 – Why Hannah's next "big fish move" is focusing on what already works



Event Sponsors

 * Matt Joyce https://matt-joyce.com/
 * Studio Cotton https://studiocotton.co.uk/
 * Adobe Express https://adobe.com/express [https://www.adobe.com/express/pricing?clickref=1011lAx7g2et&mv=affiliate&mv2=pz&as_camptype=&as_channel=affiliate&as_source=partnerize&as_campaign=lizmmosley] (Aff link)

I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmmosley [https://www.instagram.com/lizmmosley/] or @‌buildingyourbrandpodcast [https://www.instagram.com/buildingyourbrandpodcast/] and I hope you enjoy the episode! This episode was recorded live by Kingsbane Studios [https://www.kingsbane.co.uk/] and it was written and produced by me

If you like to watch your podcasts you can watch all of my s

Transforming your business using Big Fish Energy with Hannah Isted

Last week, I hosted my first ever live podcast event; recording two episodes in front of a real audience.

In this solo episode and debrief, I'm breaking down everything that went into it: from finding the right guest and venue, to selling tickets, securing sponsors, managing logistics, and handling the emotional pressure of hosting something entirely on my own.

I share the real numbers, the fears I had (including "what if no one shows up?"), the lessons I learned about marketing, and why I'm already planning the next one; this time in London.

If you're building a brand and wondering what your "next level" looks like, this might just spark something.

Key Takeaways
 * Your next level will feel uncomfortable;that's the point. Growth often looks like responsibility. Hosting the event wasn't scary because of the interview; it was scary because it rested fully on you.
 * Give yourself more time than you think you need. Pushing the event back meant it wasn't rushed; and that made all the difference.
 * You probably need to market 10% more than feels comfortable. Consistent promotion works; but you can almost always talk about it more.
 * Don't rush past your wins. Big milestones deserve to be absorbed. Pride isn't arrogance; it's acknowledgement.



Episode Highlights

 * 00:10 – Why I hosted my first live podcast event (and how it felt)
 * 02:27 – Planning timeline, choosing the guest & pushing the date back
 * 05:15 – Ticket sales, pricing, attendance numbers & marketing
 * 08:22 – Behind the scenes: team, venue, tech & goodie bags
 * 11:07 – Guest impact, sponsors (including Adobe Express) & what's next (London event)

Mentioned in the episode:
 * Adobe MAX [https://www.adobe.com/max.html]
 * Gavin Strange Episode [https://buildingyourbrand.net/episode/make-it-anyway-for-the-joy-of-it/]
 * Aardman Animations [https://www.aardman.com]
 * Hannah Isted [https://www.hicommunications.co.uk/]
 * Kingsbane Studios Cardiff [https://www.kingsbane.co.uk/]



Event Sponsors

 * Matt Joyce https://matt-joyce.com/
 * Studio Cotton https://studiocotton.co.uk/
 * Adobe Express https://adobe.com/express (Aff link)

I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmmosley [https://www.instagram.com/lizmmosley/] or @‌buildingyourbrandpodcast [https://www.instagram.com/buildingyourbrandpodcast/] and I hope you enjoy the episode! This episode was written, recorded and produced by me

If you like to watch your podcasts you can watch all of my solo episodes including this one on YouTube. [https://youtube.com/playlist?list=PLG1yTZfYZnjiWvVfq4h7UBNa5f1h244di&si=EytgquYf6zJ630rL]

If you enjoyed this episode please leave a 5* rating and review!

How I Hosted My First Live Podcast Event (Debrief + What I Learned)

In this special live recording, my first ever, I'm joined by director, designer and relentless maker Gavin Strange (Director at Aardman Animations and creator of Jam Factory) for a joyful, honest and deeply inspiring conversation about creativity, consistency and carving out your own path.

From building a 25-year personal project alongside a full-time creative career, to teaching himself electronics to build a life-sized virtual pinball machine, Gavin shares what it really looks like to stay creatively alive over decades; not just seasons.

We talk about stop-frame animation, side projects, public speaking, learning in public, raising creative kids, and why it's not your employer's job to make you creatively fulfilled.

If you've ever felt like you're "not the naturally talented one," or you're waiting for permission to start; this episode will give you the nudge you need.

Key Takeaways
 * If you don't get the opportunity; build your own version of it. When the door doesn't open, make something anyway. If you practise the thing before you're chosen for it, you'll already be ready when the moment comes.
 * When you treat your side projects like a playground, you'll grow without fear. When you create a space where you can experiment, break things and try again, you remove the pressure; and that's where real growth happens.
 * Repeating the work, builds strength. Creativity isn't about waiting for a breakthrough. It's about repetition. Do the work over and over; and one day you'll look back and realise you've built creative muscle you didn't know you had.
 * When you take responsibility for your own creative fulfilment, you stop waiting. It's not your job, your clients or your industry's responsibility to keep you inspired. When you own your growth, you unlock momentum.
 * If you protect your creativity with rhythm and routine, it will flourish. Even two hours in the evening, consistently, can change everything. Creative energy doesn't need endless time; it needs intention.
 * When you stay curious, you stay alive. Falling down rabbit holes, learning new tools, trying something "unnecessary" is not distraction; that's how you stay creatively awake.



Episode Timestamps

 * 03:48 – Live recording begins & Gavin's creative journey (Aardman + 25 years of Jam Factory)
 * 08:41 – How stop-motion animation actually works (pre-production to post)
 * 14:33 – Getting bored, long projects & taking responsibility for your creativity
 * 17:54 – The origin of Jam Factory & learning in public
 * 25:53 – Building a life-sized virtual pinball machine (and why side projects matter)
 * 31:04 – Balancing creativity, family life & routine
 * 36:20 – Public speaking, fear & putting yourself forward
 * 44:43 – Generative AI, creative fear & what still excites him about animation



Mentioned in the Episode

 * Wallace & Gromit: The Curse of the Were-Rabbit [https://www.aardman.com/film-tv-games/wallace-and-gromit/]
 * Chicken Run [https://www.aardman.com/film-tv-games/chicken-run/]
 * Strange Kids Toys [https://www.strangekidstoys.com] (creative project Gavin has with his son)
 * OFFF Festival [https://www.offf.barcelona] (creative conference mentioned)

Make It Anyway: Live with Gavin Strange on Creativity, Courage & Making For the Joy of it

In this episode of The Building your Brand podcast I share three simple ways I'm becoming more productive in my business; without slipping into toxic hustle culture.

As a creative business owner juggling multiple roles, I have been experimenting with practical systems that reduce friction, minimise distractions, and save time. From using a physical app-blocking device to batch-creating content and building a master business dashboard, these small changes are making a big difference.

If you're spinning lots of plates in your business and want realistic, sustainable ways to create more focus and breathing room; this episode is for you.



Key Takeaways

 * Add Physical Friction to Reduce Digital Distraction Using a physical app-blocking device (instead of just software) makes it harder to mindlessly scroll. The added friction breaks the muscle memory of picking up your phone — while still allowing intentional check-ins.
 * Batch by Stage, Not Just by Task Instead of creating one episode at a time from start to finish, Liz batches the stages of production — recording multiple episodes in one session, editing in another, and scheduling in another. The same method works for content creation (like writing carousel posts in bulk).
 * Build a "Master Business Hub" Creating a central board for affiliate links, brand assets, workflows, and processes saves time and reduces back-and-forth. It empowers collaborators and prevents unnecessary delays.
 * Productivity Should Support, Not Consume, Your Life This isn't about constant optimisation. It's about creating systems that support your energy, focus, and sustainability as a business owner.



Episode Highlights

 * 00:20 – Introduction: Productivity (without toxic hustle culture)
 * 00:59 – The Padlock App & reducing social media distraction
 * 04:20 – Batching podcast episodes & content creation
 * 05:31 – Writing 25+ carousel posts in one session
 * 06:39 – Creating a Master Business Trello Board
 * 09:10 – Invitation to share your productivity hacks



Mentioned in the episode

 * Padlock App – A physical app-blocking device that locks selected apps until you tap your phone against it. https://padlock-app.com/ Use code: LIZ (Affiliate link: 30% discount code)
 * Trello – https://trello.com Project management tool used to create a master business board.
 * Adobe Express – https://www.adobe.com/express/. (Aff Link) Used for brand kits and shared design assets.
 * Adobe Premiere Pro – https://www.adobe.com/products/premiere.html Used to batch edit podcast episodes on a single timeline.



I would love to hear what you think of this episode and if there's anything you use in your business to help with productivity, so please do let me know on Instagram where I'm @‌lizmmosley [https://www.instagram.com/lizmmosley/] or @‌buildingyourbrandpodcast [https://www.instagram.com/buildingyourbrandpodcast/] and I hope you enjoy the episode!

I

3 Simple Productivity Systems for Creative Business Owners (Without Toxic Hustle Culture)

Today on the podcast, I am chatting to my friend and voicenote partner in crime Nikki McWilliams. I always find it interesting when people run multiple different brands, and I love to hear how they manage it, how they do it all, and how it all fits together.

Nikki not only has a solid personal brand, but she also runs two distinct online shops: one selling her famous biscuit-inspired homewares and another dedicated to stationery. In this episode, we delve into how she keeps it all clear in her head, how she juggles the workload, and how she maintains consistency across different businesses.

We also discuss the massive shift in social media marketing—from the polished "flat lay" era to the rise of "scrappy" reels—and why having multiple "squirrel pots" of income is the key to feeling secure as a self-employed creative.



Key Takeaways:

 * The "Squirrel Pot" Strategy: Nikki treats her different businesses and income streams as "squirrel pots." Having multiple streams provides security because when one area (like luxury cushions) ebbs, another (like affordable stationery) might flow
 * Distinct Branding for Distinct Audiences: While both brands sit under her name, Nikki uses different visual vibes and colour palettes to separate them—one is luxury and gift-focused, while the other leans into nostalgia and necessity .
 * Scrappy Content Wins: We discuss the mindset shift required to move away from perfectly polished content. Surprisingly, the posts that take the least time to create (like filming in pyjamas on a phone) often perform the best
 * The Art of the Creative Pitch: Nikki shares a brilliant story about how she won a PR trip on a cruise by pitching with a physical, hand-made passport instead of just a standard email.
 * Agility is a Superpower: As a small business owner, you don't have to stick to a plan if it isn't working. Nikki explains why she is currently leaning more into stickers and stationery because that is what is selling right now.





Episode Highlights:

 * 01:00 – The origins of the Biscuit Shop (2010) and the rise of the Nikki Supply Store (2017) via the bullet journaling trend
 * 07:00 – How Nikki balances a personal brand with two product-based businesses
 * 15:00 – Why self-employment can actually feel more secure than a traditional job in the current economy
 * 18:00 – How to pitch to brands and get paid properly for content creation
 * 25:00 – The struggle of pivoting from high-production content to "scrappy" authentic video
 * 37:00 – Nikki's future goals: YouTube monetization and designing a sticker book





About The Guest:

Nikki McWilliams is a designer and small business owner based in Scotland. She is the founder of Nikki McWilliams, known for her iconic biscuit-themed cushions, and Nikki's Supply Store, a go-to shop for bullet journaling and stationery supplies.

You can find her biscuit shop at nikkimcwilliams.com [https://nikkimcwilliams.com/] and her stationery shop at nikkisupplystore.com [https://www.nikkissupplystore.com/?srsltid=AfmBOoqI93RukBEpA4XfYBII5YhdrUwenWRokQ4BzFOvPf0xJOVkQjLA]. Follow her on Instagram at @nikkimcwilliams [https://www.instagram.com/nikkimcwilliams/] and @nikkisupplystore [https://www.instagram.com/nikkissupplystore/], or search for

Juggling Multiple Brands with Nikki McWilliams

Are you building your business from alignment or from pressure?

In this episode, I share 7 things I'm not doing in my business; even though the internet says I should. From posting daily and niching down further, to scaling faster and launching constantly, we're unpacking the online "rules" that often lead to burnout instead of sustainability.

If you're an entrepreneur, creative, or small business owner feeling overwhelmed by business advice, today's episode will help you rethink growth, visibility, and success on your own terms.

I talk about:

 * Why posting every day isn't the only growth strategy
 * The truth about niching down
 * Depth vs scale in business
 * Why constant launching can create pressure
 * The danger of building from fear

If you've ever felt behind, not strategic enough, or like you're not doing "enough" then this episode is your permission to pause and choose alignment over algorithms.



Key Takeaways

 * Not all "shoulds" are aligned with your vision: Just because something works for someone else doesn't mean it's right for you. Strategy without alignment leads to burnout.
 * Depth can be more powerful than scale: Bigger isn't always better. Building for impact, connection and sustainability may serve you more than chasing numbers.
 * Consistency doesn't have to mean constant: You don't have to post daily, launch quarterly, or pivot with every trend. Intentional visibility can be more powerful than relentless output.
 * Fear shouldn't be your business strategy: Many online "rules" are rooted in fear; fear of irrelevance, slow growth, or being left behind. Building from alignment creates longevity.



Episode Highlights

 * 00:00 – Why I'm questioning business "shoulds"
 * 01:35 – Not posting every day
 * 03:10 – Not niching down into something microscopic
 * 05:00 – Choosing depth over scale
 * 06:45 – Stepping off the launch treadmill
 * 08:10 – Not chasing trends
 * 09:30 – Not outsourcing everything (yet)
 * 10:45 – Why I refuse to build from fear
 * 12:00 – Final thoughts: Choosing alignment over noise



I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmmosley [https://www.instagram.com/lizmmosley/] or @‌buildingyourbrandpodcast [https://www.instagram.com/buildingyourbrandpodcast/] and I hope you enjoy the episode!

If you like to watch your podcasts you can watch all of my solo episodes including this one on YouTube. [https://youtube.com/playlist?list=PLG1yTZfYZnjiWvVfq4h7UBNa5f1h244di&si=EytgquYf6zJ630rL]

If you enjoyed this episode please leave a 5* rating and review!

7 Business 'Shoulds' I've Decided to Ignore

Has the fear of being trolled ever impacted how you show up online? It definitely has for me, and sometimes I feel like I can't share all the things that I want to in case I attract hate.

Today on the podcast I'm chatting to Rhiannon Louden, who is a brand and wedding photographer, all about an incident where she got trolled and exactly how she handled it.

A big facet of this conversation is about values, and I love that it comes back to something that has been chatted about on this podcast so many times before: the importance of your brand values. Rhiannon shares a candid story about a reel featuring a trans wedding that attracted significant hate, and how she navigated that storm while protecting her clients and standing by her beliefs.

We touch on personal branding, attracting the right clients, running your business with integrity, and why "going viral" isn't always the dream we think it is.



Key Takeaways:

 * Viral isn't always a victory: Rhiannon shares how a reel hitting 5 million views brought a wave of hate rather than just "success". It serves as a reminder that visibility without the right audience can be damaging.
 * Values act as a filter: Being vocal about your values (e.g., trans rights) effectively repels people who don't align with you. While the trolling was difficult, it ultimately solidified her niche and signaled safety to her ideal clients.
 * Client care comes first: When the post blew up with negative comments, Rhiannon's first priority was her couple. She communicated openly with them and gave them the option to delete the post, prioritizing their mental health over the "viral" reach.
 * Have a crisis plan: It is helpful to think about how you would handle trolling before it happens. Having a process—like warning clients or knowing when to turn off comments—can help you stay calm in the moment.
 * Separating your brands: We also discuss Rhiannon's decision to run two separate brands (Rhiannon Neale for weddings/families and Rhiannon Louden for branding) to ensure her messaging stays clear and relevant to each specific audience.



Episode Highlights:

 * 02:00 – Rhiannon's journey from journalism to photography and moving to Scotland.
 * 04:00 – The decision to split her business into two distinct brands to clarify her messaging.
 * 06:00 – The story of the viral reel: How a post celebrating a trans wedding attracted millions of views and a storm of hate.
 * 13:00 – Handling the fallout: How Rhiannon communicated with her clients and gave them the power to decide the post's fate.
 * 15:00 – The aftermath: Why repelling bigots is actually a business positive, and how it has led to more aligned inquiries from the LGBTQ+ community.
 * 19:00 – The reality of viral fame: Why we need to stop romanticising the idea of "blowing up" online.



About The Guest:

Rhiannon Louden is a photographer and brand mentor based in Scotland. She runs two businesses: Rhiannon Neale, focusing on alternative, documentary-style wedding and family photography, and Rhiannon Louden, where she offers personal brand photography and mentorship for female entrepreneurs. She is passionate about diversity, inclusivity, and helping business owners show up authentically.

You can find her wedding work at

The Reality of Being Trolled as a Small Business Owner with Rhiannon Louden

In this episode, I'm sharing four brands I genuinely love and feel deeply loyal to — not just because of their products, but because of the missions they're built on. Each one shows how having a clear purpose, strong values, and a quality product can create lasting trust, emotional connection, and long-term brand loyalty.

Come tell me which brands you're loyal to and why; I'd love to know!

Key Takeaways:

 * Building your brand around a clear mission will attract loyal customers When your brand stands for something meaningful and consistently lives it out, people don't just buy once; they recommend you, return to you, and feel emotionally invested in your success.
 * Pairing purpose with quality creates trust and longevity A powerful mission alone isn't enough; delivering a genuinely great product builds credibility, repeat business, and long-term sustainability for your brand.
 * Telling human stories gives your brand depth and meaning When your brand highlights real people, real impact, and real change, it builds empathy, trust, and a deeper connection that goes far beyond features or pricing.



Episode Highlights:

 * 00:24 – Why mission-led brands create strong loyalty and trust
 * 02:38 – Madlug: how dignity and storytelling build brand loyalty
 * 05:26 – Who Gives A Crap: sustainability, humour, and ethical business
 * 08:29 – Manumit Coffee: employment, dignity, and social impact
 * 10:33 – Tony's Chocolonely: ethical supply chains and purpose-driven design
 * 13:31 – What mission-led brands can teach you about your own business



Mentioned in the episode:

 * Madlug [https://www.madlug.com/collections/make-a-difference]
 * Who Gives a Crap [https://uk.whogivesacrap.org/collections/all?utm_source=google&utm_medium=paid_search&utm_campaign=&utm_agid=188005198468&utm_term=who%20gives%20a%20crap&device=c&placement=&utm_content=22547055504|188005198468|751971386639&tw_source=google&tw_adid=751971386639&tw_campaign=22547055504&tw_kwdid=kwd-313064041361&gad_source=1&gad_campaignid=22547055504&gbraid=0AAAAADIXs6jCExRZDvdpMPJWNC_xeKd4p&gclid=Cj0KCQiAy6vMBhDCARIsAK8rOgmMrCStCi0XoJt8Ob88b3w7BzxWt1fMcalwkeGnkTc2SDIZO2-hJHgaAmn8EALw_wcB]
 * Manumit Coffee [https://www.manumitcoffee.co.uk/]
 * Tony's Chocolonely [https://uk.tonyschocolonely.com/]



I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmmosley [https://www.instagram.com/lizmmosley/] or @‌buildingyourbrandpodcast [https://www.instagram.com/buildingyourbrandpodcast/] and I hope you enjoy the episode!

If you like to watch your podcasts you can watch all of my solo episodes including this one on YouTube. [https://youtube.com/playlist?list=PLG1yTZfYZnjiWvVfq4h7UBNa5f1h244di&si=EytgquYf6zJ630rL]

If you enjoyed this episode please leave a 5* rating and review!

4 of My Favourite Mission-Led Brands (and What They Teach Us About Branding)

Today on the podcast, I am welcoming back my good pal and friend of the show Andy Lambert, who was actually one of my very first guests back on episode 43 [https://buildingyourbrand.net/episode/andy-lambert/]! Since then, the social media landscape has changed dramatically, and Andy has gone from co-founding ContentCal to becoming a Senior Product Marketing Manager at Adobe.

In this episode, Andy gives us a veritable masterclass on LinkedIn, explaining why it is currently the single best platform to find your audience. We dive into the concept of "Social First" marketing, why personal profiles are outperforming company pages, and the data-backed reasons why consistency wins over viral hacks. If you have been struggling to make sense of LinkedIn or want to know where to focus your energy in 2026, this episode is absolute gold.



Key Takeaways:

 * The "Social First" Approach: Marketing has shifted; social media teams are now the closest to the customer and should be leading the wider marketing strategy, rather than just being a distribution channel at the end of the process.
 * The 95-5 Rule: Research from the B2B Institute shows that 95% of your potential buyers are not in the market to buy right now. Your marketing job is not just to convert the 5%, but to build memory structures with the 95% so they think of you when they are ready.
 * LinkedIn is the place to be: Andy wagers that LinkedIn is currently the best platform for organic reach and precise audience targeting, especially for B2B and service-based businesses.
 * Zero-Click Content: Social platforms no longer want you to link out to your website. The best performing content (like PDF carousels on LinkedIn) keeps people on the platform and increases "dwell time."
 * Employee Advocacy is vital: People trust people more than brands. The most effective way to grow a company's reach is through the personal profiles of its founders and employees, not just the brand page.



Episode Highlights:

 * 02:15 – Andy shares his journey from founding ContentCal to its acquisition by Adobe and his current role.
 * 06:50 – What "Social 3.0" means and why social media needs to move from the "kids' table" to the boardroom.
 * 12:44 – The "95-5 Rule": Why most marketing fails because it ignores the 95% of people who aren't ready to buy yet.
 * 18:41 – A LinkedIn Masterclass: Andy breaks down exactly why LinkedIn is working so well right now.
 * 26:24 – Understanding "Zero-Click Content" and why PDF carousels are generating huge reach.
 * 36:12 – The importance of video and how to repurpose podcast clips for LinkedIn and YouTube Shorts.



About The Guest:

Andy Lambert is the Senior Product Marketing Manager at Adobe and a founding member of ContentCal, a social media marketing software that was acquired by Adobe. He is also the author of the book Social 3.0, which explores the future of social media marketing. With over a decade of experience in the industry, Andy is passionate about helping businesses understand the power of a social-first strategy.

You can find Andy on

Forget Instagram: Why LinkedIn is the Platform That Matters with Andy Lambert

In today's episode, I'm doing something a little different and sharing a few of the tools I've been loving recently. These are paid subscriptions I use to save time, streamline my content creation, and make video feel more sustainable and enjoyable. They're not "must-have" tools to run a business, but they are thoughtful investments that help me work smarter, stay creative, and focus my energy where it matters most.

I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmmosley [https://www.instagram.com/lizmmosley/] or @‌buildingyourbrandpodcast [https://www.instagram.com/buildingyourbrandpodcast/] and I hope you enjoy the episode!

If you like to watch your podcasts you can watch all of my solo episodes including this one on YouTube. [https://youtube.com/playlist?list=PLG1yTZfYZnjiWvVfq4h7UBNa5f1h244di&si=EytgquYf6zJ630rL]

If you enjoyed this episode please leave a 5* rating and review!

Key Takeaways
 * Choosing tools that save time will protect your creative energy Investing in content creation tools that reduce friction allows you to show up more consistently, avoid burnout, and spend more time actually creating instead of wrestling with tech.
 * Using automation with intention builds trust, not distance When you use automations in a personal, generous way; like voice notes or encouragement rather than constant selling; you deepen connection and make your marketing feel more human and aligned.
 * Building a sustainable workflow makes growth possible Designing systems that make video and content creation faster and easier creates momentum, supports long-term growth, and helps you stay consistent without exhausting yourself.

Episode Highlights
 * 00:00 – Why I'm sharing the paid tools that help with content creation and save time
 * 00:54 – How I use Superprofile for Instagram automations and voice note DMs
 * 03:46 – Why Epidemic Sound is my go-to for music for YouTube, podcasts, and reels
 * 05:48 – How I use Jitter to create quick animations for Instagram and video content
 * 07:55 – How Frame.io helps with video feedback, collaboration, and client work
 * 10:08 – Why investing in tools matters for sustainable video and content creation



Mentioned in the episode

 * Superprofile (aff link) [https://superprofile.bio?referralCode=tglNiP&referralType=creatorReferral&source=referralPage]
 * Epidemic Sound [https://www.epidemicsound.com/]
 * Frame.io [https://frame.io/]
 * Jitter [https://jitter.video/]



The Content Creation Tools I Use to Save Time and Stay Consistent

Graphic Designer Liz Mosley wants all you small business owners to build
businesses that you LOVE and feel confident about promoting. Through her decade
of branding and design experience and with the help of her guests, she shares
top tips to take the fear out of selling and building your brand. Produced by:
Lucy Lucraft (Instagram @lucylucraft Cover illustration: Matt Joyce (Instagram
@mattjoyce_illustrator)

Liz Mosley

Shows