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457 — SSUBWAY
36 Plays14 days ago
Ty & Eric debrief on SSENSE filing for bankruptcy, the gargantuan growth of InchCoin, Subway’s 60th birthday party, avoiding Crumbl Cookie at all costs, liminal standup comedy, getting it Fogle’s way, and Subway’s elusive pizza offering.
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Transcript
Cryptocurrency Humor: InchCoin and Crumble Cookies
00:00:50
Ty Fresh
What is up, breadheads? Today's episode is sponsored by InchCoin, the official crumble cookie of Think Fresh podcast. Did I say crumble cookie?
00:01:00
Think Fresh
That's right, dude.
00:01:02
Ty Fresh
Cryptocurrency.
00:01:03
Think Fresh
what the fuck?
00:01:03
Ty Fresh
i don't know the difference. Have you ever eaten a crumble cookie, Eric? Do you even know what they are?
00:01:08
Think Fresh
Is that crumble with no E?
00:01:11
Ty Fresh
the E crumbled off.
00:01:13
Think Fresh
oh shit. ah No, I have not, dude. sounds like it's filled with too much sugar, to be honest.
00:01:21
Ty Fresh
Yeah, it sounds nasty. hey You think the subway bread is sweet cakey? You haven't tried whatever monstrosities they're making at Crumble.
00:01:31
Think Fresh
No, I have not tried it. um In fact, I barely even had lunch today, dude. I don't know. I've just been ah kind of just hanging out at home, you know, not doing much.
00:01:44
Think Fresh
Sounds fun, right?
00:01:45
Ty Fresh
That sounds lovely. to To just be water, you know, to be one with the earth. to just exist very monkish.
00:01:56
Think Fresh
I agree.
00:01:56
Ty Fresh
you're You're a bit of a monkey, Eric.
Understanding Digital Value: Cryptocurrency vs. Reality
00:02:01
Think Fresh
ty what's going on in the in the world of Subway? Is there anything anything to report on today?
00:02:06
Ty Fresh
ah
00:02:06
Think Fresh
You're you're the news guy.
00:02:07
Ty Fresh
The big news is we're still riding this this wave, Eric. The new the new inch coin has dropped the official current the official crypto kitty of think fresh and I all my friends are by an inch. Everyone's growing an inch right now.
00:02:25
Ty Fresh
ah You can get it on pump.fund, the app, if you download that, or whatever your preferred platform is. It's among other great currency sea projects like BigSchlongCoin and
00:02:42
Think Fresh
This is the thing, Ty. The thing is, Ty, like, you okay so you said it was on the Solana network. Don't know what that means. All I know is that you can use like actual banking apps to buy Solana.
00:02:50
Ty Fresh
Me either.
00:02:55
Think Fresh
It's a real currency. Is that correct? What makes it a real currency?
00:03:00
Ty Fresh
I think anything is real if you can give people money in exchange for it.
00:03:09
Ty Fresh
But this is the challenge, Eric. It's not like anything like nothing on a screen has intrinsic value. Interfaces don't have it. Cryptocurrencies don't have it. And if he's don't have it. And this maybe this podcast is the exception. Like music maybe does. No, it doesn't.
00:03:26
Ty Fresh
Nothing digital has intrinsic value. Like you can't it will not do anything for you if you can't. what does How does this work?
00:03:37
Ty Fresh
Like a sandwich, a sandwich you can eat. if you If you can't resell it, you can eat it. Like like so if Subway, if people just stopped buying Subway, they completely stopped buying Subway sandwiches.
00:03:43
Think Fresh
Reselling. Wait, what are you talking about?
Investment Antics: BetterHelp Funds in InchCoin
00:03:52
Ty Fresh
Subway would probably, bit obviously the business wouldn't cease to function, but it's not like their inventory is wasted because you can still eat the inventory.
00:04:02
Think Fresh
Right. There's a tangible value there. It's not just a bunch of pixels, you know, that can be turned off.
00:04:09
Ty Fresh
exactly like like now that uh essence is going bankrupt which we'll get into shortly like they still have clothing to wear like if they can't sell any more of that margela then they can just wear it you know and it's so they're like their their warehouses have some intrinsic value of the website on the other hand doesn't
00:04:10
Think Fresh
Yeah.
00:04:31
Think Fresh
No, this is a great point. um So with the coin, right? We put some money in. We are we are founders of the coin.
00:04:40
Ty Fresh
Dude, yeah.
00:04:40
Think Fresh
ah
00:04:41
Ty Fresh
Literally putting our money where our mouth is.
00:04:41
Think Fresh
We put our hard-earned... Yeah, like, it's kind of scary, but Ty and i mostly Ty, um put our hard-earned BetterHelp money into... We converted BetterHelp into InchCoin.
00:04:59
Think Fresh
Do you think the but you think the like marketing manager over at BetterHelp thinks of that?
00:05:05
Ty Fresh
I'm starting to think that better help is just short for God better help us.
00:05:12
Think Fresh
I heard a joke the other day, Ty, and it was um somebody will was walking into a liquor store and then the staff came up to that guy and said, need any help? He's like, I do, but I came here instead.
00:05:25
Ty Fresh
Nice. Dude, I came up with a great joke the other day. i want to say it to you. It's very similar.
00:05:33
Think Fresh
Okay, go.
00:05:33
Ty Fresh
Okay, this is this is my original material. So I'm standing in line at the store. And then a guy comes up in budgets in front of me. So I say to the guy, Hey, you budgeted front of me.
00:05:46
Ty Fresh
And he turns and he looks at me and says, I don't give a fuck. So
00:05:54
Ty Fresh
So I respond. just know
00:05:54
Think Fresh
Sorry, was that the punchline or not?
00:05:56
Think Fresh
because That's really funny. Damn, Ty.
00:06:00
Think Fresh
and high
00:06:00
Ty Fresh
ah That is a good joke, right? No, that's not the punchline.
00:06:03
Think Fresh
ah give have
00:06:06
Ty Fresh
ah I'm glad you i'm glad he like my material.
00:06:08
Think Fresh
Dude, you got... Dude, you fucking got bullied at the store. That's really funny.
00:06:14
Ty Fresh
just Just to be clear, just to be clear that's not that's not the joke, but it is making me laugh too. um
00:06:22
Ty Fresh
So huh the guy says, I don't give a fuck. So I say, Oh, so just head then?
00:06:32
Think Fresh
oh
00:06:36
Think Fresh
This is good stuff, Ty.
00:06:37
Ty Fresh
That's the joke.
00:06:37
Think Fresh
This is good stuff.
00:06:38
Ty Fresh
Thank you. I'm glad you like it.
00:06:41
Think Fresh
Oh, damn it. Damn it. Wow. So what did the guy say back? Did he, did you, that you have the black eye?
00:06:48
Ty Fresh
That's the end of the joke.
00:06:50
Think Fresh
Oh, but what are the, I mean, I know that's the joke, but, oh, this isn't actually happened to you.
00:06:54
Ty Fresh
No, this is a, this is a fiction.
00:06:55
Think Fresh
Oh,
00:06:56
Ty Fresh
This is, this is standup. you i This is material. I'm doing a bit.
00:07:01
Think Fresh
I don't know. I was under the impression that all standup was like personal experiences.
00:07:06
Ty Fresh
No, they make it almost entirely up.
00:07:09
Think Fresh
Okay. Damn, dude. I would have really loved for that to happen to you.
00:07:12
Ty Fresh
no It'd be way funnier, but say, Levi, I'm sorry to spoil the story.
00:07:18
Think Fresh
Damn. I was going to say, like this is why I can't let you go anywhere by yourself, Ty. You need your co-host, your co-pilot to ah to you know help you stand your ground. I wouldn't have tolerated that. Any bad-mouthing my co-host.
00:07:28
Ty Fresh
It's true.
00:07:30
Think Fresh
so
00:07:30
Ty Fresh
yeah You're the muscle in this in this team.
Crypto Ethics: Insider Trading Jokes
00:07:34
Think Fresh
yeah You're the muscle. You're the cryptocurrency Yeah.
00:07:39
Ty Fresh
every Every famous duo has got one of each.
00:07:42
Think Fresh
Yeah, for sure.
00:07:45
Ty Fresh
ah To answer answer your question, Eric, you said something about what the better help marketing managers think about spending the money on a meme coin or like minting a meme coin.
00:07:45
Think Fresh
Oh, fuck.
00:07:56
Think Fresh
Like, not just minting a meme coin, but like perpetuating brain rot and scamming.
00:08:02
Ty Fresh
I feel like there's probably like, I haven't dug too deep into the treatment plans in the BetterHelp app because I'm a perfectly normal guy. And I'm pretty sure there's probably a like ah scroll hole treatment.
00:08:16
Ty Fresh
there's I'd be surprised if there isn't. One that just encourages disassociating and mindlessly swiping.
00:08:22
Think Fresh
I totally agree. If BetterHelp is worth their marbles, they would offer something relevant to this century, you know?
00:08:31
Ty Fresh
If you've lost your marbles, BetterHelp can help you find them.
00:08:38
Think Fresh
Dude, I just can't stop refreshing the Pump.Fun app. It's so much fun.
00:08:42
Ty Fresh
Yeah. itch InchCoin is popping off right now, guys. like As founding members, we are all we promise that we will warn you before selling.
00:08:53
Ty Fresh
No, I can't say that. You should buy the coin. We're not.
00:08:58
Think Fresh
Actually, i think that's actually a good thing to do for us. Like we should just like one day we'll be liquidating our assets much like the essence sale. um But I think what we'll do is we'll give everyone a one hour heads up on this, actually 15 minutes on this show, on this program.
00:09:14
Ty Fresh
Yep.
00:09:18
Ty Fresh
I think that's appropriate because it's kind of like when any he like insider is aware, like they're making insider trading essentially if they sell.
00:09:19
Think Fresh
Yeah.
00:09:27
Think Fresh
Mm-hmm.
00:09:28
Ty Fresh
and dump the stock. So we should, we should make a rule to our ourselves, Eric, that like as founding members in to hold the integrity of each coin, we will inform the bread heads on air prior to making any sort of, kind of sell transaction.
00:09:46
Think Fresh
That's, we're doing our fiduciary duty there.
00:09:48
Ty Fresh
It's true. Yeah. Um, we are, and we are accountable to the sub holders at the end of the day.
00:09:56
Think Fresh
Sub holders are all we have, Ty. The breadheads and the sub holders. And you can be both for the low, low cost of nothing. You don't need barely any money to buy in, right? There's no minimum spend.
00:10:05
Ty Fresh
it's the cheapest coin it's cheaper than any of any of the coins
00:10:12
Think Fresh
So you're saying it's cheaper than Gooch coin?
00:10:14
Ty Fresh
is gooch coin an option dude these coin names are so funny like when you read it through it's like what do you mean i can buy like oh shit my ass frozen i was gonna just start spamming names of them
00:10:30
Ty Fresh
What do we got here? got piggers.
00:10:32
Think Fresh
Doesn't matter, Ty.
00:10:33
Ty Fresh
and
00:10:34
Think Fresh
All we have, all we care about is Inge.
00:10:34
Ty Fresh
Piggers coin.
00:10:37
Ty Fresh
All we care about is own.
00:10:39
Ty Fresh
Yeah, you're right. You don't care about unstable dog coin or McClanker coin.
00:10:39
Think Fresh
Inge matters, okay.
00:10:47
Ty Fresh
I like I like number one shitter. That's a cool name for a coin.
00:10:51
Think Fresh
i I'm happy that like we have the same feed. Because I was going to say, like what if it's just presenting us like random information and we're actually getting scammed by putting money in this app?
00:11:01
Think Fresh
It's very possible.
00:11:01
Ty Fresh
this is yeah all none of this exists it's just a fictional reality created by ai to convince us to give this stupid app 15 dollars
00:11:11
Think Fresh
I think, I don't know what we have to do to get our coin on like other apps. But i think that's what we have to do next. Like on Coinbase, can you can you find this or no?
00:11:23
Ty Fresh
we I don't think you could find it on Coinbase, but maybe we can request to like submit to add the token. Maybe there's a submission and a nomination process. like You don't just get to work at Subway. You have to interview.
00:11:38
Ty Fresh
It's kind of the same thing.
00:11:39
Think Fresh
so
00:11:40
Ty Fresh
You don't get to just be like on a board of directors or a panel or a marketplace.
00:11:47
Think Fresh
No, you're you're right about that.
00:11:48
Ty Fresh
Like if you if you want to be a vendor at Burning Man, you probably have to talk to Burning Man before you can sell your product there. You know, you have to talk to the big the big burner. Burn a boy, they call him.
00:11:58
Think Fresh
Right. you have to You have to get a permit to ah sell your like weed cookies or whatever.
00:12:07
Ty Fresh
Yeah, I'm sorry that your orgy tent blew over at Burning Man this year. um must have sucked.
00:12:13
Think Fresh
Yeah. um I want to switch gears a little bit.
00:12:15
Ty Fresh
they they They couldn't... Sorry. ah Everyone at Burning Man couldn't give a fuck about that.
00:12:23
Think Fresh
Okay. You really did need to cut me off for that one.
00:12:26
Ty Fresh
wow Whatever. Switch gears. Go for it.
00:12:29
Think Fresh
Okay. You mentioned the essence sale. Essence is, have they officially filed for bankruptcy or or what?
00:12:37
Ty Fresh
I think court documents have been submitted for the filing, but you can still shop 70% off designer clothing for a few more months.
00:12:51
Think Fresh
That's cool. um Let's see. So they said that it's because of tariffs. And that's the reason, yeah.
00:12:58
Ty Fresh
Really?
00:13:01
Think Fresh
Which I don't really fully understand because it's a Canadian company. So I guess, are they having to charge duties and things like that to ship to people in the U.S.? Because obviously the U.S. would be like a way bigger market for them.
00:13:16
Ty Fresh
Yeah, I'm assuming it's because their entire like customer base is rich New Yorkers that can't be bothered to walk to the brewery store, so they just order from Essence.
00:13:24
Think Fresh
Mm-hmm.
00:13:28
Ty Fresh
So like
Essence's Financial Insights: Tariffs and Market Strategies
00:13:29
Think Fresh
Mm-hmm.
00:13:30
Ty Fresh
all that checkered plaid is going from the UK through Canada down into the States.
00:13:38
Think Fresh
Yeah, no, you're totally right. It's being filtered through our Canadian little hands.
00:13:43
Ty Fresh
just kind of funny that like for a brief moment in time, almost all designer fashion online kind of went through essence. They were like, they were like the Panama canal of a fashion here, you know?
00:13:57
Think Fresh
Yeah.
00:13:58
Ty Fresh
Like you see, you see a guy dripping in trees, Van Noten, anywhere on in North America. And he, I don't think he went to a Dries store. I don't even know if those exist in North America, maybe on Rodeo.
00:14:10
Think Fresh
Very few and far between.
00:14:12
Ty Fresh
Yeah.
00:14:14
Think Fresh
it's interesting. um I don't know what it means to go bankrupt. What does that mean, Ty? Because I'm wondering, I'm reading this article as you talk, and part of it is saying they want to protect the company, keep control of our assets and operations, and fight for the future of the company.
00:14:34
Think Fresh
So they're not doing this to kind of fail gracefully. they're doing They're doing this to potentially fight their way through it and like make some changes to the business or maybe this is just buying them time for tariffs to inevitably get removed.
00:14:52
Think Fresh
What do you think it is?
00:14:52
Ty Fresh
Yeah, you're right. I mean, like I think the tariffs are a short term game and they will disappear eventually, you know.
00:15:01
Think Fresh
Mm-hmm.
00:15:02
Ty Fresh
So yeah, maybe this is just a ploy to buy time until ah but ah better days ah are upon us.
00:15:07
Think Fresh
Mm-hmm. Mm-hmm.
00:15:11
Ty Fresh
I don't understand though, like how a company like Essence could go bankrupt because it's not like they make anything. All they make is a website and it's already made. So where are they spending their money?
00:15:22
Ty Fresh
It doesn't make any sense. Like they could have zero employees on...
00:15:24
Think Fresh
and
00:15:27
Ty Fresh
except for like a few people to pack boxes at their distribution center, here but they could just drop ship the clothes at this point. Just send it straight from like the Gucci factory to the ah client.
00:15:39
Think Fresh
Yeah, that's interesting. I mean, don't know. this is beyond my This is beyond my expertise here.
00:15:45
Ty Fresh
I don't.
00:15:47
Think Fresh
But like, I assume you need, I don't know, a lot of warehouse employees and like logistics.
00:15:55
Ty Fresh
Hmm.
00:15:55
Think Fresh
Because like you can probably, like they said here in the article, they're going to lay off like 100 people. So like that means they've probably got a lot of staff if they're going to lay off 100 people.
00:16:07
Think Fresh
And I guess you just, it's just more proof you don't need product managers, dude.
00:16:12
Ty Fresh
I guess so. Unless they're all warehouse employees, because like that's 200 hands for packing boxes.
00:16:20
Ty Fresh
Mm-hmm.
00:16:20
Think Fresh
I don't see them laying off like the people ordering shit unless people are not ordering shit anymore. That's the other thing.
00:16:25
Ty Fresh
Right.
00:16:26
Think Fresh
Because, like, and in tough times, like, if your fucking fart coin's downhill, you know, I'm not buying my Prada loafers.
00:16:27
Ty Fresh
Yeah, it's true.
00:16:37
Think Fresh
I'm going to hold off, you know?
00:16:40
Ty Fresh
That's true. You know, like every once in a while, but crack coin pops. And then when it does, you get, you get some new stone island, you know?
00:16:48
Think Fresh
Yeah, dude, the Stoney only hits when fart coin does. Yeah.
00:16:52
Ty Fresh
Yeah, exactly.
00:16:55
Think Fresh
shit so fuck prayers up you know i mean because like essence is like this is actually a tragedy as a canadian this is um yeah they're the only place where you can like safely buy a bunch of shit and like return it all all for free um and get good deals on on stuff if you're like a private sale bag holder
00:17:02
Ty Fresh
It really is.
00:17:20
Ty Fresh
I agree. it This is truly a tragedy because it was easy to shop there. They had everything good and they always had a good sale going. And they had like maybe the coolest app in the market for shopping.
00:17:33
Ty Fresh
Like it's fun to use.
00:17:38
Think Fresh
let's
00:17:40
Ty Fresh
And like, what about all these like really ghostly lanky dudes? Like they're all going to be out of work now. They can't model for them.
00:17:48
Ty Fresh
that There's going to be a whole like bunch of ghostly, lanky LinkedIn posts.
00:17:56
Think Fresh
to be honest dude I feel like i feel like they could have just replaced all of them with AI a long time ago like that that they are the company to like do something like that
00:17:56
Ty Fresh
Open been for work.
00:18:02
Ty Fresh
Yeah, you're right.
00:18:05
Ty Fresh
Maybe that's the ploy is to um file bankruptcy so that they can justify firing everybody. And then the entire company will be AI operating. Because i think the like it's kind of a tech first company, you know, like engineer founders.
00:18:23
Ty Fresh
Has got this kind of like pseudo systematic vibe.
00:18:31
Ty Fresh
When you are.
00:18:33
Think Fresh
Perfect. I already hit. So sorry.
00:18:36
Ty Fresh
Oh, we need a sound effect. We're going to pause and then resume. Where's our Skype?
00:18:44
Ty Fresh
There we go. Okay. What do you got from here?
00:18:46
Think Fresh
so sorry
00:18:47
Ty Fresh
You were reading an article. You paused the recording. You hit it play again after it took, it took astoundingly long for you to read like one paragraph.
00:18:51
Think Fresh
fuck say
00:18:54
Ty Fresh
You you got to put some reps in. I read a great quote the other day.
00:18:56
Think Fresh
God damn it dude.
00:18:58
Ty Fresh
It was like, he who chooses not to read is no better than he who can't.
00:19:04
Think Fresh
He who chooses not to read is no better than he who can't. Interesting. So you're saying like you got to be reading.
00:19:09
Ty Fresh
Mm hmm.
00:19:12
Think Fresh
Is that what I'm getting gathering from this?
00:19:13
Ty Fresh
Mm hmm. Yeah, the putting reps in, you know, one word at a time.
00:19:20
Think Fresh
Oh, fuck. I disagree, Ty. I think reading is absolutely stupid.
00:19:26
Ty Fresh
hmm. Yeah, no, I agree.
00:19:28
Think Fresh
Let's just talk about that for a second.
00:19:28
Ty Fresh
OK, then we'll get back to this essence thing.
00:19:32
Think Fresh
Dude, reading is dumbest shit ever. you think I think if the Essence boys weren't reading so much, they could fucking sell some clothes. What do you think?
00:19:39
Ty Fresh
Yeah. Yeah, no kidding.
00:19:40
Think Fresh
Yeah. Mm-hmm.
00:19:41
Ty Fresh
They're too busy getting their eyes checked at the optometrist for all that reading to focus on work.
00:19:46
Think Fresh
They're too busy at the ah ah the curbside activation in Montreal than actually selling some clothes. But okay, you know what I think is going on, Ty? Because one ah astute Reddit user has brought something to my attention.
00:19:59
Ty Fresh
Oh, you found you found some dirt.
00:20:01
Think Fresh
I found some dirt. Well, it's not real dirt. It's more it's obvious information, but in hindsight, it's kind of adding up. they had the craziest sales. You know what saying? Like you could get shit for like over half off.
00:20:15
Think Fresh
And I guess that's just like a basically an indicator that you were like overbought in everything. And I guess they assumed like they would just continue growing their business.
00:20:27
Think Fresh
You know i'm saying? So like you have to like match the sales to how much ah Burberry shorts you're buying.
00:20:35
Ty Fresh
Right, right, right.
00:20:37
Think Fresh
So if you're always buying more and more Burberry shorts, you got to be selling them at the same time. But I guess their sales were stagnating or maybe just fashion kind of sucked this year or last year. Maybe, you know, it's that combined with the like greater economy issues that we were talking about. So like low sales, too much stock, selling it at a loss at all. It all makes for bad business, doesn't it?
00:21:04
Ty Fresh
For sure. That's how I feel when it's only brown lettuce on the subway lineup. It's like they overbought and now I'm the one like liquidating this liquid lettuce.
00:21:11
Think Fresh
Yeah.
00:21:13
Ty Fresh
Yeah.
00:21:15
Think Fresh
Damn. i'm ah I'm sitting on my toilet fighting for my life liquidating Subway's assets.
00:21:22
Ty Fresh
ah damn i'm the liquidator
00:21:22
Think Fresh
Damn.
00:21:27
Think Fresh
Oh, fuck.
00:21:28
Ty Fresh
interesting and i guess that makes sense because their business is all about buy low sell high but it seems like they're selling pretty low you know like when you can get like this season's jackma at 50 off that's selling low
00:21:41
Think Fresh
Mm-hmm. Mm-hmm. Mm-hmm. Totally. And they're buying high because I don't know if like the the margins are there to begin with. Like, sure, it costs like under $50 to make like a Burberry jacket. You know i mean?
00:21:57
Think Fresh
Like, i I'm guessing it's under $100 for sure.
00:22:00
Ty Fresh
Yeah, depends if the children are unionized or not.
00:22:01
Think Fresh
there it's
00:22:06
Think Fresh
it's It depends if the children are are brown or light brown.
00:22:09
Ty Fresh
yeah. Yeah.
00:22:11
Think Fresh
Um,
00:22:13
Ty Fresh
but
00:22:15
Think Fresh
um, so like it's already crazy marked up, right? Burberry is probably like, I'm just fucking, I'm an idiot, bro. I'm just guessing all of this shit. Don't even take what I'm saying as a fact. This is just feelings. But if I'm Burberry, right, I'm selling my trench coat to essence for, let's say $900 and then essence has to sell it for 1100.
00:22:34
Think Fresh
eleven hundred
00:22:36
Ty Fresh
Yeah.
00:22:36
Think Fresh
Let's just pretend those are real numbers. Like if you're marking it down 20, even just 20% off and it's, you're down to, to what under 900, then you've effectively lost money and you have to ship the damn thing.
00:22:49
Think Fresh
So it's like, they're just losing money on every perbury trench coat.
00:22:51
Ty Fresh
yeah
00:22:53
Think Fresh
Yeah.
00:22:54
Ty Fresh
they're Yeah, they're they're bleeding money on those La Mer boots. I think the challenge, Eric, is like there's two, ah like i'm math to me is reading to you. So I didn't follow any of that. But I will say that I think there's two schools of thought here with like reselling garments, right? You can either take the cost of acquisition and then double it.
00:23:14
Ty Fresh
Usually that's what I think people do is they, whatever you're buying it for, wholesalers got it for half the price. like doubling it as a safe kind of general business rule.
00:23:25
Ty Fresh
Sell it for twice as much as you paid because then you can give a markdown
00:23:27
Think Fresh
but do you think But do you think they're actually you think they're able to acquire these pieces um for that much of a discount
00:23:38
Ty Fresh
No, because they have to stay competitive with the ah supplier itself. And in order to do that, they have to take the second school of thought, which is like if I like a Saint Laurent purse is 1500 on Saint Laurent's website, Essence needs to sell it for 1500 as well, which means Essence needs to negotiate with Saint Laurent say, hey, can you give us that purse for a little bit cheaper?
00:24:00
Ty Fresh
We'll give you a new selling channel, but we get to keep the difference. So it's like they're like, yeah, we'll take 100 bucks off. You go sell it now for us. You handle all the bullshit like they're shipping and returns.
00:24:12
Think Fresh
So that's exactly like what I was just saying, but I just don't think that margin is very high. And it seems like Essence is discounting their shit like really heavily.
00:24:22
Think Fresh
like There's no way they're getting it for 50% off from Saint Laurent, right?
00:24:23
Ty Fresh
Mm hmm.
00:24:27
Think Fresh
It's going to be, I'm guessing, like 20%.
00:24:31
Ty Fresh
Maybe who knows.
00:24:32
Think Fresh
Like, I have no idea, but I just, like, have the feeling that it's, like, just have the feeling.
00:24:33
Ty Fresh
I know nothing about margarine.
00:24:40
Think Fresh
God damn it. I just have the feeling that it's, like, not, like, any other, like, goods. You know, like, fashion is just, like, so, like, inflated and, like, BS that they can probably just do that.
00:24:46
Ty Fresh
Mm-hmm.
00:24:51
Ty Fresh
And maybe they like pair that with like all of their missteps into other departments. And they're like, yeah, people will spend maybe a couple of G's on a trench or some booties.
00:25:02
Ty Fresh
But like, are they going to spend that on the like this like new age looking dildo or maybe like children's rain boots, you know, like.
00:25:15
Think Fresh
yeah dude the kids shit that was the biggest flop actually had to like i had to like find ways to hide that from my app you know i mean it was like
00:25:19
Ty Fresh
Yeah.
00:25:26
Think Fresh
just brutal. Like you would be looking for your, um, really avant-garde dildo You know what I mean? And you would just be having like kids rain boots, kids, uh, you know, bucket hats.
00:25:39
Think Fresh
You're like, what the fuck is this?
00:25:41
Ty Fresh
Yeah, totally. You'd be like, oh, this isn't this bomber isn't a bad price. And then you click on it and then there's a child wearing it. They're like, oh, that's why it's so much more affordable. But maybe I can fit it
00:25:54
Think Fresh
Yeah, damn. ah Fuck. Like, that's that's one thing. And then also, like, they would have, like, insanely stupid luxury products, which maybe they would sell one of and once in a while.
00:26:06
Think Fresh
Like, the Versace fucking volleyball. like Like, dude, no one's buying that garbage, bro. And if you are, you're going to Versace, you know?
00:26:15
Ty Fresh
Right, like me.
00:26:16
Think Fresh
You're getting the full experience.
00:26:18
Ty Fresh
Gotcha. That makes sense. Like so like some weird collab with Erwin Miller to make like a like an uglier take on the lounge chair.
00:26:26
Think Fresh
Yeah, exactly. Like some graphic artist is going to spray paint this Eames chair. It's like, dude, nobody wants that.
00:26:32
Ty Fresh
hmm. No.
00:26:35
Think Fresh
Oh, fuck.
00:26:36
Ty Fresh
putting Putting the modern and mid-century modern.
00:26:40
Think Fresh
Totally. Dude, okay, so like...
Subway's Quirks: Overstock and Odd Offerings
00:26:43
Think Fresh
The equivalent here, and this is, I think, actively happening with Subway, is they're adding ingredients that nobody wants and they're buying way too much of it.
00:26:53
Think Fresh
How many liters of fucking peri-peri sauce do you think they have at Subway HQ just like getting shipped to all the different Subway locations?
00:26:53
Ty Fresh
yeah
00:27:01
Ty Fresh
Oh yeah, buckets, truckloads. ah The thing I'm worried about the most, Eric, is the guacamole because that shit comes at a premium to acquire for the business and it goes bad fast. It's always brown. The bucket is always full of brown.
00:27:16
Ty Fresh
It looks like chocolate ice cream every time I go in there. and they're like, you want to scoop a chocolate ice cream on your sandwich? Hell no. So I bet every couple hours they're dumping one of those entire buckets into the garbage because it's not making it on any sandwiches.
00:27:30
Think Fresh
Yeah, no, I totally agree. Imagine if you get in a car accident with the peri-peri truck and like it just like decimates a small town.
00:27:42
Think Fresh
like there's like It's happened before with toxic waste, but maybe like the peri-peri sauce is like just enough to kind of coat an entire town and preserve it, much like Pompeii.
00:27:42
Ty Fresh
yeah
00:27:53
Ty Fresh
Yeah, dude.
00:27:54
Think Fresh
The red clay is actually chili sauce.
00:27:58
Ty Fresh
And with that heat, that spice, like you get some of that peri peri up in the airy airy and people's eyes are going to start bleeding from that.
00:28:06
Think Fresh
that's right they're gonna like un uncover this village a thousand years from now and people will just be covering their eyes from the peri peri smell
00:28:14
Ty Fresh
dude. Scary, scary is what I say.
00:28:17
Think Fresh
yeah dude um okay i want to talk about something i else i saw on the reddit application
00:28:26
Ty Fresh
Oh, big news. Okay. What'd you learn?
00:28:29
Think Fresh
posted two hours ago, a very mysterious thread, very little information, but the title says subway pizza.
00:28:41
Think Fresh
That's it. And then you, and then you click on the image and there's a pizza box that says subway pizza on it.
00:28:43
Ty Fresh
That's it, eh?
00:28:51
Ty Fresh
Really?
00:28:51
Think Fresh
I've never seen ah like legitimate subway pizza straight from the source.
00:28:55
Ty Fresh
birthday
00:28:56
Think Fresh
I thought it was always like a custom thingamajig.
00:29:00
Ty Fresh
Like you have to kind of DIY it. Is build your own pizza? yeah for the If you're not faint of stomach, you can attempt to construct one.
00:29:11
Think Fresh
but this guy literally built a hawaiian pizza and i'm like so confused because it's like it almost it looks like such a real pizza that like they could have just bought a pizza and put it in a subway pizza box you know i mean like there's no way this came from subway
00:29:25
Ty Fresh
Hmm.
00:29:27
Ty Fresh
Hmm. Okay, so I'm aware that in ah very small town in British Columbia, Trail, British Columbia, ah few years ago, the subway location there had a sign that said, ah we sell pizza.
00:29:43
Think Fresh
so
00:29:43
Ty Fresh
And i I've seen the sign in person. I know it exists, but I've never ordered the pizza.
00:29:47
Think Fresh
I saw the sign.
00:29:49
Ty Fresh
h Exactly. What is that? It came out in 1993. Who sings that song? A-something.
00:29:59
Ty Fresh
i saw Ace of Base. Boom. Thank you.
00:29:59
Think Fresh
Ace of bass.
00:30:02
Think Fresh
Dude, you're like a GeoGuessr, but with 90s music. 100%, dude.
00:30:07
Ty Fresh
It's important. We have to say their name, Eric. Say their name, lest we forget.
00:30:12
Think Fresh
hundred percent du
00:30:13
Ty Fresh
ah as of Base. I was
00:30:17
Think Fresh
So did you pull over and immediately order a Hawaiian pizza or what happened?
00:30:22
Ty Fresh
going to say at Subway, they call it Ass of Bass, aka the seafood medley.
00:30:27
Think Fresh
Nice, dude.
00:30:28
Ty Fresh
Nice. Yeah, so I pulled over. i didn't order it. I know i was getting ah sandwich there, and I noticed it too little too late to enjoy. but i told I told myself, I said, mark my mouth. I will return one day for this pie.
00:30:43
Think Fresh
And is that place still there or is it is it gone? Because that feels like a very temporary installation.
00:30:50
Ty Fresh
Yeah, dude it's a it's a pizza pop up. ah I don't know. i am assuming it is, but I am driving through there this weekend. So I am going to make a special effort for this podcast to swing by and see if they're still shilling pies.
00:31:07
Think Fresh
Dude. Breaking news.
00:31:08
Ty Fresh
Pretty exciting.
Celebrating Subway: A 60-Year Journey
00:31:11
Think Fresh
Actually, this is not breaking news, but we're recording this on Thursday, and you'll never guess what today is.
00:31:19
Ty Fresh
Thursday, August 28th, 2025. Oh, is it your birthday?
00:31:23
Think Fresh
Ty?
00:31:25
Ty Fresh
I'm sorry.
00:31:26
Think Fresh
No, no, no. Let's go back 60 years. The first Subway sandwich shop opened in Bridgeport, Connecticut on this very day, 1965. ha ha ha!
00:31:34
Ty Fresh
Wow. Happy birthday, Subway. Let's go. no way. You're joking.
00:31:42
Think Fresh
yeah no dude look it up august 28th it's only yeah yeah 60 bro it's nearing retirement it's nearing bankruptcy
00:31:45
Ty Fresh
August 28th.
00:31:48
Ty Fresh
Wow, this is the first time we've ever acknowledged Subway's birthday. And it's Subway's 60th birthday?
00:31:59
Ty Fresh
Good for Subway. It feels like it's an older brand than 60 years, but wow.
00:32:05
Think Fresh
i don't know man 60 years like what was going on 60 years ago like ah They were making those cars with the big wings on them, like the big fins. I mean, the Chryslers.
00:32:17
Ty Fresh
Yeah, yeah, they're sticking spoilers off every side. 60 years ago.
00:32:19
Think Fresh
Yeah.
00:32:22
Ty Fresh
i don't know which groups of people had rights and which groups didn't. I don't think it was everybody. 60 years ago. That was kind of like Mad Men era, right?
00:32:33
Think Fresh
Yeah, I believe so.
00:32:36
Think Fresh
Obviously somebody from like the Mad Men era would have come up with this logo because it's very, very good.
00:32:41
Ty Fresh
What's crazy though, yeah, like Don Draper definitely pitched that. um But it's kind of weird to think that like Don Draper and me both have ate the same thing for lunch. Like that's kind of funny that like he was also eating probably subway footlongs.
00:32:58
Think Fresh
There's this crazy marketing material here from the 60s I'm looking at and it says each sub is a gigantic meal in itself.
00:33:05
Ty Fresh
Whoa.
00:33:05
Think Fresh
Contains 11 tasty ingredients. News to me. Served on a long 12-inch roll and topped with Pete's secret sauce.
00:33:09
Ty Fresh
Yeah.
00:33:15
Ty Fresh
Damn.
00:33:16
Think Fresh
Pete's going...
00:33:16
Ty Fresh
Pete's... pizza He's gooing it on that thing for real.
00:33:21
Think Fresh
down dude. Pete said, let me donate some of my mayo.
00:33:25
Ty Fresh
Damn. Pete's secret sauce. I think I'll just get 10 ingredients.
00:33:29
Think Fresh
Yeah.
00:33:29
Ty Fresh
I'll skip the 11th.
00:33:31
Think Fresh
Yeah, hold the sauce, please.
00:33:33
Ty Fresh
Yeah. Sorry, Pete.
00:33:35
Think Fresh
This is good stuff, Ty.
00:33:38
Ty Fresh
Wow, I can't believe it's their birthday. This is this is so too late in the episode to realize this.
00:33:43
Think Fresh
I know.
00:33:44
Ty Fresh
you know like i We could have made this the entire episode topic.
00:33:44
Think Fresh
and know.
00:33:46
Ty Fresh
I have so much to think about.
00:33:49
Think Fresh
I think we need to celebrate Ty by going for a footlong today.
00:33:54
Ty Fresh
Wow. You know how 7-Eleven gives you a free Slurpee on their birthday? I don't even think Subway acknowledges their birthday. like I don't think I've ever seen any sort of acknowledgement or celebration of it whatsoever.
00:34:10
Think Fresh
Yeah, no. they are not they're not very
00:34:12
Ty Fresh
rememberable i Yeah, I think...
00:34:14
Think Fresh
They're trying really hard to not be ageist. You know what mean? they've had They've had a bad rap with ah like celebrating birthdays and maybe they should pay more attention to someone's birthday actually and make sure they're over
00:34:18
Ty Fresh
you
00:34:26
Ty Fresh
Yeah.
00:34:28
Ty Fresh
That's the problem. they They just never paid close enough attention to age in general. and that's they Maybe if they did, they wouldn't have these issues.
00:34:33
Think Fresh
again. Absolutely, dude.
00:34:37
Ty Fresh
Huh. It's really funny. Or maybe they're court order to just not bring up age.
00:34:43
Think Fresh
Never talk about age again.
00:34:45
Ty Fresh
Mm hmm.
00:34:45
Think Fresh
um or Pete secret sauce.
00:34:51
Think Fresh
Wow. Dude, good thing the like Pete, like the founder or the CEO was not the spokesperson that was found to be doing all kinds of heinous things. Like that would be, that would be the nail in the coffin, bro. Like that would probably put this business under.
00:35:06
Ty Fresh
Yeah, like, look at what's happening with Tesla right now, when a founder falls from grace. um They got actually in that regard, Subway got kind of lucky that like, it just happened to be just some like random chubby dude they found on the street.
00:35:21
Think Fresh
We
00:35:21
Ty Fresh
Yeah, they're like, he was a nobody, we created him and we can throw him away just as quickly.
00:35:25
Think Fresh
made you. We made you.
00:35:28
Ty Fresh
Yeah, just like every sandwich they made Jared too. And that's kind of crazy because it's like like they like this brand, this sandwich shop propelled that guy to become a household name.
00:35:41
Ty Fresh
And then it all just blew up. But like he was nothing without Subway. He did he was nobody. Isn't that crazy? There was a point time where Jared was just a normal guy. Well, maybe never a point, but yeah.
00:35:52
Think Fresh
I don't think he was ever normal dude he was like really adamant about having it Jared's way my way only damn
00:36:01
Ty Fresh
Damn. I don't want to get it Jared's way.
00:36:06
Think Fresh
anything but Jared's way
00:36:11
Think Fresh
oh fuck okay let's wrap this up Ty
00:36:14
Ty Fresh
Yeah, dude.
00:36:16
Think Fresh
All right. We'll see you later.
00:36:17
Ty Fresh
Breadheads, thank you for listening.
00:36:17
Think Fresh
Ciao.
00:36:18
Ty Fresh
Buy some InchCoin and see you next week. Ciao.
00:36:22
Think Fresh
chow