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How To Keep Your Integrity And Make More Solar Sales As A Byproduct
37 Plays6 years ago
In this video, we'll be talking about one of the things that the solar industry doesn't talk about enough... Integrity. Without integrity, any amount of wealth you accumulate will be gone within a matter of time, but if you operate from the principle of integrity, you will not only be able to keep the wealth you make in solar, but compound it.
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Transcript
Introduction to Solopreneurs and Sustainable Future
00:00:00
Speaker
What do you call an underground group of solar professionals on a mission to create a more sustainable world?
00:00:05
Speaker
We call ourselves solopreneurs.
00:00:08
Speaker
And while some might call us crazy, foolish, and dissatisfied with the status quo, we're the ones taking action to create a better future for ourselves and the world.
00:00:18
Speaker
Solopreneur is dedicated to give you, the solar professional, the tools, skills, technology, and mentorship to take the industry by storm and sell more solar with less effort.
00:00:30
Speaker
We are solopreneurs and this is our story.
Integrity and Personal Responsibility in Solar
00:01:00
Speaker
Next, we're going to talk about a touchy one, integrity.
00:01:02
Speaker
This is something that the industry does not talk enough about, and I know everybody is plagued with it because I personally went through it.
00:01:09
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My company, my reps at my company, they have went through this.
00:01:12
Speaker
I think every solar pro, whether they say it or they don't say it, has gone through the integrity issue, a test of their integrity.
00:01:21
Speaker
Because when you get into somebody's house and you're faced with
00:01:25
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couple of other bids, right?
00:01:26
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And they're priced very equally to where your company is, right?
00:01:30
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And it's going to be a real head-to-head, how do I make myself different, right?
00:01:34
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A lot of reps just to resort to price, of course.
00:01:38
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This is how most of the industry is trained.
00:01:40
Speaker
This is how we teach you not to do it in a separate course that we're not going to talk about here.
00:01:44
Speaker
That's the Spartan system.
00:01:46
Speaker
But
00:01:47
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What you need to know is placing integrity as your number one core value.
00:01:52
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Whether your company has it or not, you need to have it personally as the professional in this industry.
00:01:58
Speaker
That's going to give you the quickest way to success again.
00:02:01
Speaker
Because I've sold solar the way that a lot of people have but don't care to admit based off of just price.
Building Long-term Client Relationships
00:02:10
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lowering down somebody's usage to make it look like the offset is 100%, you know what I'm talking about.
00:02:16
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I know a lot of you guys are doing that.
00:02:18
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You need to cut this out.
00:02:20
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you need to cut out the mindset of, I just need to get the sale today and start thinking about long-term relationships.
00:02:26
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What is this client, what is this homeowner going to think about me 10 years from now?
00:02:29
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Am I going to be prepared to see them at the store?
00:02:32
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Am I going to be needing to change my phone number when I hit it this summer and I leave, right?
00:02:38
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Stop thinking selfishly and today mentality, right?
00:02:42
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Start thinking 10 years down the road.
00:02:44
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How can I
00:02:45
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build off of this relationship.
00:02:47
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I think the easiest way to think about this is understand the life value of your customer.
00:02:52
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One homeowner does not equal one deal.
00:02:54
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One homeowner can equal three, set ten different deals.
00:02:58
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And they're going to be easier and easier the more that you build that relationship correctly.
00:03:03
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So the easiest way to have a high level of integrity is to use a very core simple principle of radical transparency.
Embracing Radical Transparency
00:03:12
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Be exactly transparent, so honest to where it is seemingly not in your favor with your customers.
00:03:19
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If you just want to do the deal to get some cash, tell them that.
00:03:22
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Hey, look, I'm tight on cash.
00:03:24
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I need to pay my bills, right?
00:03:25
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If you guys are considering doing this, let's do it right now.
00:03:28
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Don't bullshit them.
00:03:29
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They know what you're thinking.
00:03:30
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They know what you're doing.
00:03:32
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And that radical transparency is going to go so far compared to the competition.
00:03:36
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If you think that they shouldn't go solar and you wouldn't get solar in their position, don't sell them the damn solar panels, right?
00:03:45
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Cut the deal.
00:03:46
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Cut the deal out.
00:03:48
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Be honest.
00:03:50
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focused on helping and serving your customers more than yourself.
00:03:55
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That is going to serve you long term.
00:03:57
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Very difficult mindset to adopt, but I can tell you this is the number one thing that most of the industry is lacking right now.
00:04:04
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And if you can adopt it, you will not only make six figures, you can make seven figures and beyond as a soldered rep.
00:04:11
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Let's get to the next
Listener Engagement and Incentives
00:04:12
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video.
00:04:12
Speaker
Wow, what another value-packed episode of The Solarpreneur.
00:04:16
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Guys, if you couldn't tell, we spend a lot of time and energy to put these episodes out to hopefully give you just one strategy, one golden nugget that's going to launch your solar career to the next level.
00:04:27
Speaker
And we do it all for free.
00:04:28
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And if you found any value in this episode or it's helped you in any way, all I ask in return is that you just take 30 seconds of your time and leave us a review on iTunes.
00:04:38
Speaker
so that we can help more solopreneurs like you to change the world.
00:04:41
Speaker
And as a gift for leaving us a review, we have a special training package exclusive for solopreneur listeners over at solopreneurs.com.
00:04:50
Speaker
Remember, you need to leave us a review on iTunes to qualify for the training package.
00:04:55
Speaker
So take care of that now, and we'll see you on the next episode.