![230. Rethinking Content Creator Business and Creating Your Own Algorithm – TOM BOYD Interviews KSENIA BRIEF image](https://media.zencastr.com/cdn-cgi/image/width=640,quality=85/image-files/61675038470b4c00618a6825/e3c9095e-6c11-433e-8b16-365d1457cded.png)
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In a world where everyone is telling us to speed up, we talk about intentionally slowing down to create more of what you love, how to create your own algorithm, we talk about her integrated holistic way of working with sponsors (that i encourage you to borrow), why she stopped selling courses even though they were bringing in crazy money, how to re-frame feelings of jealousy or comparison of other creators, why she’s quitting being an influencer, and stay to the very end and she shares a strategy for connecting with your audience through every digital thing you make.
We discuss:Rethinking content creator business
Building a sustainable brand on social media
Finding meaning and longevity in digital self-expression
Relationships over transactions
Social media as a stepping stone on the way of remembering who you are
The metrics that actually matter
Trusting the content you’re “meant to” share over logical strategy
How to reframe comparison on social media
Allowing social media to be a mirror of places you are meant to grow
Redefining success
Seeing triggers as opportunities for growth
Do you need to create a separate instagram account for your podcast?
Clearing out your creative shelf
Give yourself the grace to move through what you’re moving through
Ways to connect to the joy of creation
How Ksenia is currently approaching podcast and social media brand sponsorships
Related episodes:193 Tom Boyd of @bonusfootage: All Things Content Creation, Short Form Video and TikTok Growth
186 Join Me For 11 Days Of Sharing On Social Media | Hyping You Up To Share Your Medicine with The World
Resources:Meditation and breathwork challenge on Open
Social Media Challenge: 11 days of sharing
Hashtag Mindful class on Skillshare
Connect with Tom Boyd:Instagram: @bonusfootage
TikTok: @bonusfootage
Twitter: @BOYDERyo
Connect with Ksenia:Instagram @ksenia.brief
YouTube Ksenia Brief
TikTok @ksenia.brief
Subscribe, rate and review the podcast on Apple Podcasts
Follow the podcast on Spotify
![](https://media.zencastr.com/cdn-cgi/image/width=640,quality=85/image-files/61675038470b4c00618a6825/e3c9095e-6c11-433e-8b16-365d1457cded.png)
In a world where everyone is telling us to speed up, we talk about intentionally slowing down to create more of what you love, how to create your own algorithm, we talk about her integrated holistic way of working with sponsors (that i encourage you to borrow), why she stopped selling courses even though they were bringing in crazy money, how to re-frame feelings of jealousy or comparison of other creators, why she’s quitting being an influencer, and stay to the very end and she shares a strategy for connecting with your audience through every digital thing you make.
We discuss:Rethinking content creator business
Building a sustainable brand on social media
Finding meaning and longevity in digital self-expression
Relationships over transactions
Social media as a stepping stone on the way of remembering who you are
The metrics that actually matter
Trusting the content you’re “meant to” share over logical strategy
How to reframe comparison on social media
Allowing social media to be a mirror of places you are meant to grow
Redefining success
Seeing triggers as opportunities for growth
Do you need to create a separate instagram account for your podcast?
Clearing out your creative shelf
Give yourself the grace to move through what you’re moving through
Ways to connect to the joy of creation
How Ksenia is currently approaching podcast and social media brand sponsorships
Related episodes:193 Tom Boyd of @bonusfootage: All Things Content Creation, Short Form Video and TikTok Growth
186 Join Me For 11 Days Of Sharing On Social Media | Hyping You Up To Share Your Medicine with The World
Resources:Meditation and breathwork challenge on Open
Social Media Challenge: 11 days of sharing
Hashtag Mindful class on Skillshare
Connect with Tom Boyd:Instagram: @bonusfootage
TikTok: @bonusfootage
Twitter: @BOYDERyo
Connect with Ksenia:Instagram @ksenia.brief
YouTube Ksenia Brief
TikTok @ksenia.brief
Subscribe, rate and review the podcast on Apple Podcasts
Follow the podcast on Spotify